Company of the year 2021 by Business Connect

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

SYMBIOSIS SCHOOL OF BANKING AND FINANCE

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Our December’s exclusively curated comprehensive read... Early sunsets and late sunrises are back again and many people find a sheer aversion towards the winter season. No doubt their overall well-being is affected by this seasonal change and keeping their spirits high becomes quite a challenging task. Thereby, intending to ensure some seasonal cheers into your lives, we welcome you to our December’s outstanding read. Lately, the inclusion of innovation into the business objectives has been the secret sauce to success for most organisations. But for many businesses, innovation emerges from the immediate disruption in the workflow. Also, most of the success stories airing in the business space speak of the prominence of hard work, perseverance, and of course creativity to achieve the established goals. Thereby, this time the focus of our exclusive edition is on enterprises powered by their creative sparks(and the above-mentioned aspects) to induce the transformative wave across the business landscape. As our most-awaited December’s special edition brings you a series of fascinating reads in the form of monthly issues, we are adamant to assert the dominance of creative ventures in the growth of our business community. With the steadfast willingness to flag a name in their respective domain, the companies featured in this outstanding issue have showcased their exclusiveness sophisticatedly. “You can’t use up your creativity. The more you use it, the more you have it,” a quote from Maya Angelou spoke the most to me while writing this editorial. Indeed, most successful individuals have one thing in common i.e. creativity- oriented outlook. Who doesn’t know that creative heads had been ruling the world since time immemorial? Don’t we know that in the history of mankind the most daring plunge has come from the demiurgic minds only? As most of the leaders across the world have always accentuated the significance of thinking out-of-the-box for the evolution of the world. For this exceptional edition, we have depicted the vignette of Eturi Corp on the cover page. Driven by its innovation and vision, the company is basking in the glory of success by revamping the current scenario across the SMB market. For this cover story, we sat down for an informal interview with the founding head- Amir Moussavian and came across some commendable business insights that have propelled him to make a steadfast presence of Eturi Corp. in the targeted industry. Dive into his remarkable story that will leave you amazed with some food for thought for sure! We avidly believe that the ingenious streak portrayed by the company will serve a ‘big-wheel’ dose of motivation to our global readership. Likewise, there are several other productive ventures that not only carved out a market for themselves in the respective industries but also, proved their prolific streak to make a difference to the targeted audience. Our diligent team of professionals have made persistent efforts to create this edition for delivering effectively engaging content to our global audience, hence; we hope you will enjoy reading this as much as we enjoyed its formation. Moreover, don’t forget to read out additional informative articles ingrained in this issue to enhance your knowledge of the latest global happenings. At last, I must bid you all adieu by wishing health and well-being on behalf of Business Connect Magazine.

Kajal Dobhal Kajal@businessconnectindia.in

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Business Head ASHISH KUMAR

Creative Director ASHUTOSH OJHA

Creative Team Chandan Sharma | Rajat Pathak Sakshi Negi | Tarun Sharma | Sapna Soni Legal Affairs Mukesh Kumar Human Resources Nivedita Basu Digital Marketing Manager Neha Gururani | Anurag Tiwari

Registered Office

Corporate Office

RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045 Ph. 011-42636209 Email: info@businessconnectindia.in

701, DDA 2, District Centre, Janakpuri, New Delhi - 110058 Ph. 011-41065208 Email: corporate@businessconnectindia.in

Printed and Published By Abhishek Kumar Dubey on Behalf of FanzineIndia and Printed at Tanuj Process, A 21/27 Naraina Industrial Area, Phase-II, New Delhi - 110028 and Published at RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045

Publisher & Editor : Abhishek Kumar Dubey RNI No.: DELENG/2018/76695 Copyright © 2018 FanzineIndia, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations, Views and opinions expressed in this publication are not necessarily those of the magazine and according no liability is assumed by the publisher.

We are also available on: 5

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Content

A Brainchild of Amir Moussavian Revamping Lives With Perpetual Tech-Inclusion

AMIR MOUSSAVIAN Founder & CEO

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

ETURI CORP 6

Success Story

Health

AharShakti

SnapTics

Aquavit Pharmaceuticals

Urbanaac

New Launching

Lifestyle

BlueAntz

Viralchilly

GrabOn

Tourism 7

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Eturi Corp

A brainchild of Amir Moussavian revamping lives with perpetual tech-inclusion Kajal Dobhal | Business Connect

nnovation and vision were the major aspects that made Eturi Corp. take a plunge into the SMB market with its extraordinary offerings. And when the covid-19 crisis hit the world in the most drastic ways, the company stepped forward to lend a helping hand in the direction of restructuring work practices. This zeal concluded in the formulation of Motiv that directed a better prospect for remote work ensuring improved productivity of the workforce. And their ‘OurPact’ app had already played the trumpet of its phenomenality in the parental screen-time market. Led by a visionary entrepreneur and tech-evangelist- Amir Moussavian- the company has witnessed growth in leaps and bounds. He lends credence to the fact that every employee should be rowing in a similar direction towards a common organisational objective. Under his stewardship, Eturi Corp. heavily thrives on competition, teamwork, collaboration and of course, innovation. And one more aspect that makes it worth more than a glance company is its inclusive culture that has laid the groundwork for its high success rate in the future ahead. All these attributes compelled us to consider this company a perfect fit for our exclusive cover story. To prepare this fascinating read, we conducted a freewheeling conversation with Amir Moussavian and it was an absolute delight hosting him at Business Connect’s virtual meet where the luminary dispensed some admirable insights into the industry.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Cover Story COMPANY OVERVIEW

Eturi Corp. is a San Diego-based software company that is heavily indulged in the development of essential crossplatform solutions for smartphones. Here, its fortes lie in remote management software. Amir is the tech-enthusiast behind the establishment, who has supervised and guided the formulation of two flagship products- OurPact and Motiv. As a globally acknowledged ‘influencer enterprise’ in the application development industry, the tech-suite has emerged as one of the most sophisticated device management solutions. Owing to its patented platform, the company facilitates the formation of diverse and highly-efficient solutions that could be managed remotely for various devices- be it an operating system or network system. Apart from this, Eturi also ameliorates the pre-existing mobile devices by allowing automation of device configurations based on various facets like location, time, compliance, and other characteristics.

MEET THE PHENOMENAL LEADER

Amir Moussavian is the fantastic mind behind the incorporation of Eturi, who perfectly epitomizes how a CEO needs to possess an unwavering vision to scale up any venture and make an effortless harmony in ambition and optimism. He strives to inspire, motivate and propel his team on the path of success harnessing the power of innovation. His disciplined approach and discerning abilities allowed him to successfully navigate through the unprecedented circumstances caused by the pandemic, ensuring great safety and health to the employees.

Amir Moussavian Founder & CEO

Being the founding head of Eturi, Amir has been driving his venture to greater heights with his 20 years of technology management experience. His exemplary success as an entrepreneur is quite stimulating to many aspiring entrepreneurs today. Moreover, his specialization in nurturing ingenious technology companies and offering dynamic growth prospects to vibrant individuals belonging to SMEs in terms of business acquisition, makes him an applaudable leader undeniably.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

When asked to spotlight his leadership insights, Amir responded that he fervently believes himself as a curious individual, which is the motive force behind every great idea. He is a voracious reader that helps him to stay ahead of the market trends and in this direction, his robust, innovative and trained team also plays a prominent role. To sum it up, his ‘eager- beaver’ attitude has been the ‘secret sauce’ to his thumping success.

THE FORERUNNER PRODUCTS

Eturi Corp. has devised two exclusive B2C products that have been revamping millions of lives in terms of technology reliance. As new-age parents are bothered by the increasing screen-time among the children, Eturi Corp. has launched an out-of-the-box offering -OurPact. With this application, parents can effectively manage screen time by creating weekly schedules or blocking access with just one touch.

“The present generation children aren’t just digital natives, they are mobile natives and digital octopuses. This is because they do not know a world before digital and a mobile phone is an extension of their hand. Our mission for OurPact is to deliver a tool that empowers parents to raise smart digital citizens so children can effectively learn to navigate the ever-growing digital ecosystem without compromising on their quality of life,” affirmed Amir. Yet another product is Motiv that is an effective response to the hyped work-fromhome market. This application is a specially curated executive dashboard for leaders to supervise their remotely-working teams. www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Amir elucidates Motiv to be an unequalled solution that provides CEOs or business leaders with a pioneering mobile-operated dashboard to supervise the performances of the employees on the projects or roadmap collaboratively, facilitating enhanced engagement.

“As we developed Motiv, our goal was to ensure that we were providing business leaders insight, not an oversight. Motiv provides key productivity metrics allowing leaders to ensure their teams are being productive, efficient and not experiencing conference call, meeting or email burnout. Keeping employees healthy and happy is critical. As the CEO, I put unconditional and unconstrained trust in my team and would expect nothing less from others. And that is how we have developed and will continue to develop Motiv,” enunciated the stunning leader. For Motiv, Amir has envisioned an aggressive development roadmap where its features will be updated vertically and horizontally for an enhanced user’s experience.

A RIVETING WORK CULTURE

Amir’s thought leadership has always moved him to establish a culture that drives people with a steadfast vision and empower them with appropriate skills and outlooks to pave the way for thumping success. He puts immense trust in the fact that employees are the most valuable asset for any corporation. Hence, intrigued by his insightful approach, the management team is in constant pursuit of developing employee skills and encouraging them to utilize their inbuilt talent to carve radiant future prospects for themselves. This aspect is the foundation of a sturdy work culture at Eturi Corp.

“I’ve always considered culture to be a critical element to the success of a company. But you cannot expect culture to happen “accidentally.” Part of what makes Eturi successful is that I’ve spent time defining and cultivating the organization’s culture,” explained the leader. To keep the employees high on spirits, he also leans into his proficient team leaders, which facilitates refining and guiding the culture at the company. This zeal is accompanied by an intense passion for problem-solving tactics leveraging the latest technology. For easy implementation of this facet, the administration strains every nerve to – 1. Trust the team and coworkers implicitly 2. Challenge every convention and never settle for the status quo 3. Communicate with clarity and listen with the intent 4. Put collaborative efforts altogether for enhanced growth 5. Stir the innovative streak to deliver avant-garde products

ABOUT THE FORTHCOMING ENDEAVOURS

Revealing his plan for the upcoming years, Amir stated that a radiant future awaits them with their cutting-edge product line. As Motiv and OurPact have already become well-received products across the world, the company will be leaping in the direction of ameliorating and enhancing the pre-existing ones. Motiv is in its infancy, ergo, Eturi has created an aggressive roadmap that can improve its features sophisticatedly. Also, while being flexible to customer feedback, they will ensure the appropriate enhancements to create the best-in-class product for the customers. And in reference to OurPact, a robust set of features will be introduced in its upgraded version.

“In the summer of 2021, we started rolling out some of these enhancements, allowing us to continue to deliver the best user experience possible for our parents and families,” claims the CEO. 13

Furthermore, apart from seeking growth opportunities for both the extraordinary products, they are persistently trying to bring significant value to the lives of customers in the form of updated products. Amir and his adept team are constantly making the way to a better tomorrow with their determined efforts, introducing the merits of technical upgrades and new-fangled innovations across the globe.

A MEMO CONVEYED BY THE FOUNDER

“One of the most significant factors impacting Eturi’s reputation is that I never compromise on quality or rush the product to the market. If there is a legitimate need for your product and an urgent market gap, one can ship a product—even before it is ready. The catch here is the quality directly reflects the effectiveness of that organization’s process and can also stain the reputation. ‘Negative press and brand impressions are difficult to come back from — much harder than the temporary disappointment from missing an internal deadline or not rising to investors’ satisfaction. Always cross your T’s and dot your I’s’. Lastly, remember- Never be afraid to fail. Failures are part of the entrepreneurial journey, and while they are frustrating, they offer an excellent opportunity to learn. One of the earliest lessons I learned was not -to rush a product to market.”

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Success Story

Kishore Biyani

King

MEET INDIA’S MODERN RETAIL Kishore Biyani, the founder and CEO of Future Group, is often referred to as India’s Sam Walton. India’s Retail King Kishore Biyani revolutionized the retail industry. Kishore is the man who has taken the retail business by storm and now has zillions of successes under his belt, but he has also experienced his fair share of disappointments! The Future Group already has more than 70 million square feet of retail space in 90 cities and 60 rural regions, with plans to develop another 9 million square feet in the coming years.

KISHORE BIYANI • • • •

•

Born: 9 August 1961 - Bombay, Maharashtra, India Age: 58 Citizenship: India Occupation: Founder and CEO at Future Group, Chairman and Managing Director at Future Retail, Founder and Group CEO at Future Lifestyle Fashions Net worth: US$1.78 billion (2019)

HOW DID HE BEGIN?

Kishore Biyani, the company’s creator, comes from a business experience. His grandfather had a garment store, and his entire family worked there. Kishore wants to accomplish something different in this industry. He then decided to open a retail business where he could get everything, he needed under one roof at a reasonable price. His initiative stunned the retail industry as a whole. He started his first store in Kolkata and went on to open more than 50 locations across the country within a year. Kishore Biyani started Big Bazaar in 2001. Biyani wanted to be a filmmaker at first, but after failing at that, he became one of India’s largest retail proprietors. www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

built much later and are still struggling to attract customers. The shares of the company dropped by more than 80% in just four months as a result of the damage. Kishore Biyani began his career by renting modest rooms or simple stores to display his wares on the spur of the moment. This allowed him to gain a better understanding of his customers. Biyani, according to Future Group staff, is frequently seen standing in the mall atrium, monitoring his customers. One of his key interests is stated to be understanding people and their attitudes. Biyani, according to many who know him, has a sixth sense of what customers want and goes to great lengths to measure the pulse of the Indian client. CAREER Biyani began his commercial experience in the late 1980s by creating readymade trousers, but his retail journey began in the late 1990s when he opened a Pantaloons store and a Big Bazaar in Calcutta. He is a graduate of HR College in Mumbai and comes from a business family with roots in Rajasthan. Biyani planned to rely primarily on white-label FMCG created under Future Consumer Enterprises and to stock his stores with the cheapest and best groceries. While he will continue to stock FMCG products from companies such as ITC and Hindustan Unilever (HUL), having his labels allows him to provide the best value while still safeguarding his margins. Biyani believed it would be a big source of money and profit, as well as the most important aspect of his strategy.

percent of Future Group, but almost all of it was committed to lenders. BIG BAZAAR SUBSIDIARIES • Food Bazaar • Pantaloons • eZone • Fbb • Some of the products sold by Big Bazaar are as follows: • Food Products • Eatables • Grocery • Kitchen Appliances • Home and Furniture • Jewelry • Electronics • Toiletries • Toys and Stationery • Clothing and Footwear

Pantaloons, Big Bazaar, Food Bazaar, and Central were among the new formats and labels he introduced. Biyani was compelled to restructure the company in late 2009, de-merging the non-retail assets. He concentrated on only four formats rather than the usual 24. Pantaloons, Central, Big Bazaar, and Food Bazaar were among the stores that were kept. The debt problem, on the other hand, refused to go away.

Big Bazaar opened 250 retail shops in 125 locations across India. They now have more than 12 million tales around the country. Clothing, kitchen appliances, toiletries, and other household items are sold at their 7 million outlets. The remaining 5 million stores sell everything connected to food. Big Bazaar purchases products directly from manufacturers, eliminating all intermediaries. It allows them to make a significant profit margin on all of their products. They also give their consumers discounts without incurring any losses.

The debt for the core retail company increased to INR 5,800 crore in April 2012, with a net debt-to-equity ratio of 1.8x. The debt was roughly 55% of the EBITDA in FY12. In the same year, he sold Pantaloons to the Aditya Birla group for INR 1,600 crore, his first big triumph. He and his family-owned 33.5

It didn’t help that the country was put under lockdown after the COVID-19 disturbance at the end of March. Although stores offering essentials may be opened, customers preferred to purchase at their local stores or turn to internet retailers. Big Bazaar stores were largely found in malls that were 17

He is also a Bollywood fan and producer of two Bollywood films: Na Tum Jaano Na Hum and Chura Liya Hai Tumne spent nearly INR 26 crore. ACHIEVEMENTS • Received the “CNBC Awaaz Consumer Awards” (2009) • Pantaloon Retail was awarded as the “International Retailer of the Year” (2007) • “Entrepreneur of the Year” by Ernst & Young (2006) • “Retail Face of the Year” Images Retail Awards (2005) • “Most Admired Retailer of the Year” (2004) • “CEO of the Year” (2001) KISHORE BIYANI QUOTES • If we provide people with an occasion to shop, they will come, whether in the cities or the small towns. • “We live in an imperfect world, and it is meaningless to strive for perfection. It is far better to strive for excellence. Strategy” • “A manager always fears making a mistake and that is where he differs from an entrepreneur.” • “For example, while we were developing the staff uniform, several people suggested that they dress up and wear ties, white shirts, and other formal attire. Kishoreji was adamantly opposed, stating that a salesperson should never appear to be smarter than his customer. Allow the salesman to appear to be in Grade 4 on the social ladder if the consumer is in Grade 5.” www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Today

Business Connect offers you amazing business stories along with multiple interesting and motivational stories written by our experienced editors. You may grab an opportunity through our special offer : Get 12 Issues by paying just Rs. 1000. I would like to subscribe* Bussiness Connect for one year at Rs.1000 (12 issues) I am enclosing the Cheque/DD no. _________________________ dated ___________________ of Rs. ________________ of bank __________________________________________ Branch ______________________________________________ drawn in favour of FANZINEINDIA. My Personal mailing details (IN BLOCK LETTERS): NAME _____________________________________________________ Company Name _____________________________________________ Designation _____________________________________ Address _________________________________________________________________________________________________ _________________________ City _________________________ State ______________________ PIN ____________________ Telephone _______________________________ Email (Required*)__________________________________________________ Age in years _______________ Experience _______________ Industry ___________________ Education __________________ Your feedback about the magazine ___________________________________________________________________________ How did you come to know about Business Connect? ______________________________________________________________ Now you can also subscribe through credit card: visit - http://www.businessconnectindia.in

All the payments are accepted in Cheque/DD favouring: FANZINEINDIA, 701, DDA 2, Janakpuri District Center, new Delhi-1410058 *This offer is valid in India only. Please mention your name and address on the back side of your Cheque/DD. Cancellation and refunds are not allowed. If you have any query, please send us the email to corporate@businessconnectindia.in or call to 011-41065208. www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

10 TOP MOST NUTRITIONISTS OF INDIA

A brainchild of Ankush Bhatia making strides to transform lives Kajal Dobhal | Business Connect As an unconventional force in the health coaching space, keeping positive reinforcement as her success philosophy, Ankush BhatiaIntegrative Nutrition Health Coach, has been able to make a mark with her substantive offerings in the industry. With her exceptional establishment- AharShakti, she has been scaling greater heights while dedicating her service to a better cause. To get to know that cause, dive into this success story to bag some food for thought that might leave an impact on your life too. It was an absolute pleasure hosting Ankush Bhatia at Business Connect’s virtual meet and we fervently believe her fascinating journey narrated here will serve as a perfect dose of motivation to our global readership. Health, Nutrition and Fitness are fields of specialization for AharShakti that avidly emphasizes the healing power of natural and real foods that can allow people to stay energized and disease-free while being in perfect harmony with a healthy lifestyle. Neither just a regular diet plan nor a 2-month fad that one may give up later, it is a sustainable rewiring of lifestyle. To sum it up, it is an exclusively created program for healthy makeovers and turnarounds. “For this, you will get to visit your local Supermarket along with me and learn to read the food labels, ingredients of the food and help pick up the right kind of natural foods, meant for your body,” affirmed the ‘Architect of the program’.

Ankush Bhatia

Integrative Nutrition Health Coach

The innovative venture runs parallel with the notion of reeducating people on the wonderful food that nature gave us. With the assistance of the avant-garde customized plans, healthy habits could be developed by creating ‘non harmful’ addictions and cravings in the place of devious ones. But any sort of fitness guidance and help is rendered only upon the request of the concerning person only. Those who are seeking to restore their health condition can easily reach out to AharShakti to revamp their lives in the best possible manner. THE LIGHT BULB MOMENT The phenomenal power of natural food is what encouraged the founder to name this venture- AharShakti that means the Power of real and natural food. She conveys that the past events in her life were the driving force to get her started with this entrepreneurial venture. Propelled by all the events, she got into the nutrition school but learned more than just diet plans and nutrition. She was granted a special perspective that was beyond food, where other aspects such as primary foods and circle of life tools were addressed by all. After she acknowledged the transformations that could be induced in the lives around, she made in-depth research into the program seeking out more and more insights where the – “Be better than you used to be” concept resonated with her the most. After experiencing the power of unadulterated and natural foods in the swift healing of one’s mind, body and soul, she was heavily drawn towards this arena. And the result has been the emergence of an influential and magnetic marque that AharShakti has become today. The www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

expanding eminence of her venture has grabbed eyeballs across the business community, owing to her thought leadership. Losing both of her parents at a young age was quite unfortunate where the traumatic demise of her mother due to severe Diabetes shook her to the core. After surviving the deplorable situations, she began ceaseless research on nutrition that led to some astounding revelations. An MBA with a flourishing career in the software industry for over a decade was hit by a better late than never passion for nutrition and fitness and the significance of these two aspects in our overall well-being. After discovering her passion, she decided to study Integrative Nutrition Health Coaching. After undergoing this, she found it to be her true calling as she was born for this purpose only. All of these incidents eventually led her to commence her adored venture- an exclusive health coaching service provider. 20

GLIMPSES OF CORE VALUES AharShakti thrives on various remarkable values that speak in favour of the people’s well-being. The leading lady dedicates most of her energies to making her client’s lifestyle healthier than before. Client-centricity is in its DNA, asserts the founder. For this, some values play significant roles• Do the right thing- Maintaining a harmonious rapport enriched with trust and belief between clients and coach. • Research is instrumental – Girding up with staunch facts and research on nutrition and food is a must. • Move with change- Whatever you do, just always challenge yourself and move the line. Be focused on incremental improvement. Be forward-thinking. Embrace change and innovation! • Pull the wagon- Set the example. You’ll probably learn more by doing so. Leading by example is imperative too. • Passionate zeal - Passion generates excitement for what we do and how we do it. With Passion at the heart, everything we do, nurture ideas, inspire excellence, and find creative ways to eliminate obstacles for cultivating growth.

“Fitness is the love of my life, you can subscribe to and watch my Youtube channel Aharshakti, watch out for my Insta and FaceBook space as to what I’m talking about. There are fitness and special videos uploaded almost everyday on AharShakti’s social media platforms. Together, fitness and great nutrition have transformed me and so many people into the best versions of themselves. Keeps me energetic, focused, calm, disciplined and always positive!,” revealed the luminary.

THE X- FACTOR As a full-fledged brand, AharShakti has been propelling ahead with a mission to promote a healthier lifestyle under the aegis of Ankush. Her values and habits allow them to further expand their ideology across the targeted commonalities. Ankush now envisions herself to be India’s Most Inspirational Nutritional Health Coach who strives to make people a better version of themselves. “I want to create a ripple effect on the planet and especially by helping individuals who suffer from various health disorders and illnesses through a structured process consisting of advice on nutrition, exercise and lifestyle improvement,” shares the leading lady. Her unwavering mission is what makes her venture stand apart from the rest. To stimulate the waves of change, Ankush aspires to introduce fun ways to rewire while making sustainable changes across the lifestyle of the people around her.

NOTCHES ON HER BELT AND FUTURE ROADMAP Many eminent media and publication houses have recognised as well as rewarded her extraordinary capabilities under the category - Most Promising Dieticians and Nutritionists of Mumbai 2021. Moreover, her business acuity of the subject has been featured in a book as well where she has written varied nutrition plans for different genres of people and many of her clients have shared their testimonials of her phenomenal work too.

Moreover, Ankush’s insightfulness has been quite commendable across the globe where she has considered a unique way of bringing healthy and yummy alternatives in place of odd cravings and addictions. With the help of planned detoxing methods after binge nights, supermarket visits with a keen eye on food labels, ingredients on food products, one can make a major difference to one’s existing health status. In line with this endeavour, she has launched -Aharpower Program- a health enrolment program where a customized plan is formulated based on a detailed discovery session with the specific individual after a sheer assessment of their medical history. Be it Diabetes or PCOD or Thyroid or menopausal issues and other health disorders, the flagship program can wean off health disorders in a distinctive way, enhancing the quality of life.

Leaping in the direction of thumping success, her primary focus will be promoting the lifestyle choices that she wishes to make mainstream. She anticipates making her vision a revolutionary way for people to acknowledge the prominence of a healthy lifestyle. For the upcoming 4-5 years, she envisions herself conducting Talk shows, inspirational podcasts, workshops for schools, corporates, or people from various walks of life to actuate her dream. Furthermore, her pipelined ‘AharShakti GoOrganic’ venture will boost the awareness for more and more usage of Organic and Whole Food Plant based / Vegan Product lines for which her team has been straining every nerve to add substantial value!

A MEMO SHARED BY THE ‘SHENTREPRENEUR’ I will be frank here, it’s not easy. Getting out of an unwholesome lifestyle detrimental to health can be very tough and you will give in to your old habits from time to time but don’t worry, as long as you’re dedicated to improving yourself, you can do it. Stick with it , be Consistent and you will notice an improvement in your mental, emotional and physical health, and professional life. Just remember, all the best things that happen to you take time. The key here is Discipline, Dedication, Passion and Consistency which will soon develop into greater habits, mindset, Karmas and lead to a hidden passion waiting to be exuberated out! 21

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

THE 30 MOST INNOVATIVE

COMPANIES TO WATCH 2021

Aquavit Pharmaceuticals

A Sophisticated Name In Personalized Medicine & Healthcare Indranil Roy | Business Connect

SOBIN CHANG CEO

Should two human beings with very different genetic makeup and age be treated the same in terms of medical care? Probably not. They will, however, most likely receive the same treatment if they become ill. And the rest of the world will follow suit. Despite advances in medical science, doctors don’t fully understand how patients respond to different therapies. The ‘One-size-fits-all’ approach is exclusively used, but it often results in undesirable side effects. Nonetheless, the use of precision/personalized medication can change this for the better. The growing study and research into human genetics and genomes, as well as how they influence health, disease, and drug reactions, has enabled doctors and scientists all around the world to provide more precise diagnosis, drug prescriptions, and effective therapies. Eventually, this keeps the patient off the ‘trial-anderror’ approach, ensuring an optimal therapy from the start. Despite its efficacy, the complete democratization of personalized healthcare is yet to happen. Tailoring individualized health care to improve patients’ lives – it’s a mission. A mission that can become widely possible because of advanced healthcare companies like Aquavit Pharmaceuticals. Headquartered in New York, the Company offers personalized healthcare through innovative technology solutions, biologics and biologics delivery systems.

ATTUNED TO INNOVATIVE CARE Founded in 2010, Aquavit is constantly setting benchmarks in medical aesthetics through multiple pipelines in the fields of neuroscience, oncology, medical dermatology and immunology (COVID-19). Its uniqueness stems from its patented microchannel technology, which permits intradermal delivery of any medicine or therapeutic agent that can be administered topically or by patch. This novel route of administration makes them a pioneer in the domain. Aquavit is one of the largest manufacturers of microchannel technology and among the top 3 medical aesthetics companies in the US. With a mission to modernize and personalize healthcare, the company has made great strides, developing formulations, prototypes and much more. Recently, it acquired an exclusive license to market and commercialize a botulinum toxin product, DTX-021, in the United States and Canada. This will help target indications such as Chronic Migraine, Blepharospasm, Cerebral Palsy, Spasticity, Overactive Bladder, Depression, Plantar Fasciitis, Osteoarthritis, etc. Aquavit also has a vastIP portfolio, including 30+ patents and over 25 trademarks. TETHERED TO CHANGING SCENARIOS Time is changing, and with that - diseases are evolving, associated with additional characteristics. For instance, COVID-19 basically inflicted respiratory tract infections - both mild and lethal at a fast rate. The Delta variant, on the other hand, transmits faster - and more efficiently. The rapid spread of the virus across 96 nations demonstrates the level of chaos it can bring. And it is not just COVID-19! There are other infectious diseases that have evolved; these are best addressed through personalized medicine. The cognizance propels paradigm awareness as it has proven to optimize healthcare at reduced time, cost and rate of failure in clinical trials. Aquavit supports this and has customized products assertive to individual channels. The portfolio includes: •

AQT- These are microinjection devices to help practitioners administer therapeutic agents directly to skin using drugs of their choice. The series includes AQT-001, an acclaimed product used by renowned dermatologists and other medical practitioners.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Very soon, the company will introduce AQT – 004, a low-dose microchannel microinjector, particularly to deliver Botulinum toxin and will prove to be revolutionary in aesthetic and therapeutic implications. •

AQV-1122- It is a flagship drug delivery device that has been formulated to deal with pandemic scenarios. Aquavit has developed a microchannel delivery apparatus for epidermal vaccinations. When vaccinations are administered to the epidermis of the skin, an immune inductive site rich in antigen cells is activated. This allows vaccines to be delivered through the skin. Aquavit’s invention is painless, user-friendly, and requires little knowledge. And it is applicable in the current scenario, based on the restrictions to access healthcare. This new technology utilizes the proprietary AQT microchannel technology. By continuing to expand the scope and depth of Aquavit’s new delivery technologies, this innovation ensures an insightful contribution to global healthcare as it effectively addresses platform technologies directed toward intuitive methods for immunizing masses against infectious diseases. Its self-administrable technology allows for affordable and accessible healthcare for the masses.. Moreover, in case of any unforeseen pandemics, it can be drop-shipped in remote countries that are dealing with limited/minuscule healthcare resources.

•

MAV- This state-of-the-art analytics AI platform is Aquavit’s exclusively developed technology that employs Machine Learning and Data Analytics for skin diagnostics and personalized treatment regimen.

•

PITO- The PITO – 001 or Apollo™, a Personalized Injection Treatment Optimizer, is a smart technology platform and microinjector built on a desktop configuration that compounds customized formulations for intradermal delivery. It is also integrated with AI and Big-Data technology which analyzes specific needs and recommends personalized treatments (MAV Series). Both of these products are soon to be released. PITO-002 is a similar form factor to PITO-001, and addresses topical solutions including skincare.

•

Micro-channel® technology- As a transformative innovation, Aquavit’s patented micro-channel® technology is a novel route of administration (RoA) for drugs and biologics. This unique technology will facilitate intra-dermal delivery at greater efficacy and speed of delivery for any drug or therapeutic agent currently delivered either topically or via a patch form. It will prove to be a revolutionary breakthrough in Aquavit’s mission to modernize and customize healthcare for all.

Aquavit’s products have proved to be an integral asset to improve and optimize patient care. Its microchannel technologies are offering customizable options to physicians and individuals. And since these products have a range of applications, it meets patient satisfaction evidently. Over the years, Aquavit’s technology treated hundreds of thousands of patients without any complications. The Company has subsidiaries in the USA and South Korea to develop, manufacture and distribute its technologies. AN INTEGRAL ROLE AMID COVID-19 Interestingly, the pandemic has spurred numerous challenges in terms of healthcare, particularly skin health. Nowadays, everyone on the road has to wear masks all the time. While it plays a vital role in reducing the spread, it can often be hard on the skin and cause a range of skin problems (Acne, Peeling Skin, Rashes, etc.). Aquavit made a significant contribution to this scenario. With its breakthrough product Inner B System®, the Health-Tech Company is helping people hydrate, cool and prevent breakouts. The product combines Salicylic Acid and Allantoin for blemish control, and comes in a hydrogel form that can be worn under the skin discreetly. It has proven to be very useful for healthcare professionals who are wearing PPE Kits day-in and day-out. THE ONE BEHIND THE DYNAMICS Every successful innovation has a visionary behind it who has the experience and motivation to create something worthwhile. Sobin Chang is the brains and visionary of Aquavit. She has a wealth of knowledge in pharmaceuticals, devices, and biologics, spanning from the well-known brand BOTOX® to a $7.5 billion oncology portfolio. She has extensive experience in management, marketing, and research, having worked for Fortune 500 23

pharmaceutical companies over the years. She has also served at the US Department of Health and Human Services, the Division of Drug Marketing, Advertising and Communications of the Food and Drug Administration (FDA DDMAC), guiding the FDA Modernization Act. Besides Aquavit, she chairs the initiative for the Yale Institute for Botulinum Toxin Research. She is a Yale trained Pharmacoeconomist with over 60 publications to her credit. She was the opening keynote speaker at the Big Data in Pharma conference in Philadelphia recently. Her astute leadership is helping Aquavit democratize the need for personalized healthcare over the conventional. Her therapeutic experience spans Neuroscience, Dermatology, and Infectious Diseases. Having a leader of strong acumen, it’s no doubt Aquavit has a very dynamic culture. Sobin has created a solid team of fun yet seriously smart individuals. They collaborate and often take on multiple roles to create a model culture that helps Aquavit to thrive. The cohesiveness was very helpful during the Pandemic. Sobin speaks on this, “We were able to overcome the pandemic through lean operations and focusing on the important matters. We were on video calls all day everyday… Felt like I was in broadcasting”. They swiftly switched to online communications and a remote work model, which helped them adapt and overcome the chaos.

A THOUGHTFUL MEMO FROM THE CEO “Find your roots and be resilient to overcome obstacles and see through your success.”

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

We’re giving back $400,000 to our community thanks to you! Every time you work with Jeff Cook Real Estate we are able to give back.

Find out how you can make a difference at

www.JeffCookCares.com

Buy a Home Give a Home

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Backpack Give Back

Anti-Bullying Program

#1 in the Carolinas thanks to you!

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

New Launching

NETFLIX LAUNCHES MOBILE GAMES ON IOS JUST A WEEK AFTER RELEASING THEM ON ANDROID Netflix has announced the launch of its games on iOS on Tuesday, following the release of five mobile games for Android, including two based on its sci-fi series Stranger Things. iOS users will be able to play games while watching their favourite movies and TV episodes. Good News is that the games will be without any additional fees. The users only need a usual Netflix Subscription to experience the entertainment on iPhone or iPad. The update will be available to users starting Wednesday, according to the online streaming giant.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Since Netflix offers the games, it also offers the option of setting up a pin so that kids wouldn’t get access to the adult profile even though they are downloaded separately. Whether players want an intense experience and plunge into their favourite stories or just want to play casually, Netflix wants to establish a gaming library that has something for everyone. The Games are available in a variety of languages, exactly as the platform’s streaming service, with English being the default language. Furthermore, while some games will require an internet connection, others will be playable offline, allowing gamers to avoid Wi-Fi issues and slow internet speeds. The games, like its films and series, are meant for a wide range of gamers, from casual to pro. Stranger Things 3: The Game already has over 100 k downloads and has a 4.1 rating on Google Play.

NETFLIX’S GROWING INTEREST IN GAMING IS NOTHING NEW;

Netflix has released five mobile games, including BonusXP’s Stranger Things: 1984 and Stranger Things 3: The Game, Frosty Pop’s Shooting Hoops and Teeter Up, and Card Blast from Amuzo & Rogue Games. The launch on iOS came exactly after a week it launched them on Android. The games, however, are merely available on the OTT platform. If you want to play it, suppose Stranger things 3, the app will redirect you to Google Play to download the game. Subsequently, when you click on the game in the Netflix app by going to the games tab, you can play it. Same process goes for iOS users, only here, they have to download the game through App Store. The list of games, however, is meant for adults and not accessible through the kid’s profile.

During its quarterly earnings in July, the company formally revealed plans to begin delivering games. To kick off the plans, the Los Gatos, California-based streaming firm, appointed Mike Verdu as vice president of Game Development early this year. He was a previous executive at Facebook, where he collaborated with developers on AR and VR content. He also has previous work experience in gaming companies such as Electronic Arts and Zynga. Initially, Netflix tested these games in the European Market after acquiring Night School Studio in September. It has also been working with indie gaming studio BonusXP for quite some time. As the games are primarily intended for adults now, Netflix has begun testing another entertainment addition for kids. It’s a Tik-Tok like feature named ‘KidsClip’, only to attract young users. The new offering is available to a few of Netflix’s iOS app for some users, and it lets kids view quick clips horizontally. Unlike the traditional Fast Laughs, where you get brief movies to watch vertically on mobile devices, this is a new concept. Netflix is just getting started with this fresh addition to its entertainment and is on its way to improving the gaming experience and adding more new things in the month ahead.

Delivering 110 percent Work with Quality Smita Kumar | Business Connect “We are different, because we believe in the right mix of creative standard and speedy execution.” This is what BlueAntz has to say! Their words convey a powerful message, that BlueAntz is there to make a difference through their tantalising creative approach and the speed with which they execute the same. Yes, the agency claims to be so as far as advertising is concerned. This ‘differant’ advertising agency accepts challenges and makes those work in the brand’s favour. The brand could be any firm or company that approaches this agency for advertising. As per Leo Burnett, “I have learned that any fool can write a bad ad, but it takes a real genius to keep his hands off a good one.” Advertising could be described as creating communication that is catchy and sells the product without asking to buy it. With the same confidence, BlueAntz considers itself as a new-age advertising agency working in traditional as well as digital modes of advertising. Let’s find out more about this agency, which has earned a name for itself in a short span.

THE NEED FOR A MODERN AGENCY RESULTED IN BLUEANTZ

It was a decade ago that BlueAntz created its creative colony in Kolkata. That was a time when the city already had a few advertising agencies with their own clientele. The research by BlueAntz found that there was a need for an approachable and new-age agency that would look after the biggest brands and also, all the businesses that were looking out to become a brand of the future. Assessing the need of the market, this advertising agency came into existence at that time. In fact, it was one of the first advertising www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Purnima Nath Director

Monoj Nath Director

agencies in Kolkata to offer digital marketing services. Always looking forward to innovative approaches for the brands that would bring about a difference in the digital world of today, BlueAntz has made its mark by securing a considerable client database. It should be mentioned here that it had all begun with a single client.

A BELIEF IN GIVING EXTRA

BlueAntz has been of the opinion that a little extra should be offered to the clients. They believe that the client’s need is the need of the agency and an emphatic understanding goes the extra mile as we are dealing with humans after all. Also, the agency never says ‘No’ to the clients as far as their ethics and integrity are taken care of.

INNOVATION & CREATIVITY

Creativity could be termed as the soul of Advertising and Branding. Realizing this, BlueAntz does not ever forget to include the creative factor in its works. Be it a classified advertisement or a digital post, equal attention and expertise are added to each of them. Moreover, innovation is another factor that is looked after. The agency keeps itself updated with the newest trends and technologies being utilized in the international market and that greatly assists in providing customized brand solutions.

BRAND HYGIENE, BRAND BUILDING TOO

Brand Hygiene factors are the basic set of values which are expected by the consumer to be in place for any business or service s/he plans to consume. Not only Brand Hygiene but also Brand Building exercises are offered by BlueAntz. Of course, communicationrelated services like website development, social media marketing, television and radio advertisements, billboards, and press campaigns are segments in which the agency has earned a reputation for itself. It markets itself through all conventional channels but there is no doubt that word of mouth recognition has also played a remarkable role. The satisfied clients have been referring BlueAntz to the others as well and this is one of the major reasons behind the growth of the company.

THE VALUES

the daily creative challenges with ease and is a master in delivering thoughtful concepts and layouts.

According to BlueAntz, “When we try to give our best every time, we manage to deliver an ‘above the average’ performance, continuously. This is how we ensure quality… by pushing ourselves beyond boundaries and exploring new grounds constantly.”

Rajkumar Kundu (Art Director): An extremely dedicated and hardworking individual, he takes care of the in-house video section while keeping his creative fuse lit at all times. Sunayani Ganguly (Copy Director): Experienced and quirky, she is in charge of deciding the copy approach for the clients and comes up with fresh ideas every time.

As far as values are concerned, the agency is known for hard work, integrity, delivering the best to the clients, and also teamwork.

CLIENT PORTFOLIO & WORK CULTURE

Sreya Das (Executive Client Servicing): She is an excellent client management executive; extremely dedicated and punctual, she can forge an excellent working relationship with even the toughest clients.

BlueAntz has proven itself in the market and today, it can boast of clients like Ori-Plast, Shyam Steel, Ruchi Realty, Aaj Tak Bangla, Indorama Fertilizers, Pran Beverages, Arish Bio-Naturals, etc. The agency says it gives 110 per cent to the clients and when the clients realize that they are receiving quality work on time, every single time, the inevitable happens – trust on the agency increases manifold.

Tapanjyoti DasGupta (Social Media Manager): A young and enthusiastic digiwhizz, who eats and breathes the newest trends of the ever-changing world of social media.

BlueAntz has created a work atmosphere free from all forms of workplace toxicity, discrimination, and hegemony and full of challenging topic discourses along with the regular fun and frolic that comes with positively charged employants.

THE ACHIEVEMENTS & AWARDS

If the performance is up to the mark and sometimes, even beyond that, then the performer should be awarded.

THE PANDEMIC

Srijon Samman (An Advertising Award for Bengali Ads) for Arish ( Natural Skin Care Products) Press Campaign

As per BlueAntz, the pandemic affected the world badly and like the others demanded more technological expertise from its team members. But things like shifting from job meetings to Google Meets are being well-performed. The agency thanks its clients too for their support.

Retail Jewellery India Award 17 (National) for Sawansukha Jewellers Press Campaign SIES (SOP Star Award) 2018 in Packaging Excellence for Koye Pharmaceuticals

THE TEAM

The team comprises key members like-

The agency has been featured at a few events as one of the Ten Promising Creative Advertising Agencies in India.

Purnima Nath (Director): She embodies the spirit of BlueAntz. An art enthusiast who supports the team against all odds and ensures that the team members remain motivated and determined through thick and thin.

WINGS OF BLUEANTZ

The agency renders its services in different regions of the country. It would soon start offices in various states like Mumbai, Delhi, Bengaluru, Bhubaneswar, etc.

Monoj Nath (Director): He is at the helm of it all. Starting from client communication to creative brainstorming, nothing escapes his notice and nothing is too unimportant for his attention. He has been a creative director for many years and is the heart of the team.

The in-depth R & D of BlueAntz during the initial days provided the insight that digital marketing is soon going to get ‘BIG’ in the market. This led the agency to study the subject further and now, it is there with its own digital wing, BluAnt Digital.

Debpratim Das (Account Manager): He is in-charge of acquiring new clients and managing existing ones; an excellent communicator who is loved by all the clients.

To conclude, the ants are now a creative force to be reckoned with and the financial flexibility they offer to their clients with variable budgets will only fortify their position as the most approachable agency in eastern India.

Sandip Das (Art Director): An experienced art director who faces

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

siliconindia

www.businessconnectindia.in | |Vol. December INDIA www.businessconnectindia.in Vol.4 3| |Special Issue Edition 5 December 20202021 INDIA

30 8

|19|

August 2019

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

GrabOn, The First Choice For All Shopping Needs Smita Kumar | Business Connect

Mr. Ashok Reddy ( CEO ) “GranOn became a leading coupons company within just one year from its inception. We have continuously evolved as a company to help more consumers discover and use our platform, both on the web and mobile.” www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

nline shopping is more than just a transaction. In fact, it has become the primary method of shopping today. To get your favorite products on time, you now have to shop online. But most smart shoppers now look for discounts, coupons, cashbacks, offers and daily deals before placing their orders. And this is where GrabOn leads the way in delivering authentic, specially curated coupons across thousands of products in hundreds of categories from Electronics to Grocery, Flights to Hotels, helping Indians ‘Save On Everything.’ The platform is a product of Inspire Labs Pvt Ltd.

THE COMPANY

The seeds for a venture like GrabOn were planted in 2013 by a team of five like-minded individuals. The team came together with the aim to tap into the pool of online shoppers and reward them for their purchases. The aim was to create a coupons repository that would be trusted by shoppers. Within a short span of time, the company touched new heights and expanded its workforce to 100.

THE TECHNICAL TEAM

Technology advancement is not just about the tech itself. It’s about the way we use it, the way we interact with it, and the way it affects our lives, says Ashok. That’s why Grabon’s technical team has been creating new tools and resources that simplify shopping experiences, leveraging data science to build customized solutions.

EMPLOYEE MOTIVATION

Fun and learning form an integral part of employee motivation. That’s why at GrabOn, there are company outings, indoor and outdoor sporting events, and celebrations of events such as anniversaries and festivals. In a bid to upskill the knowledge base of the workforce here, the company organizes workshops, learning sessions, etc by industry-specific experts and professionals.

HOW GRABON FUNCTIONS???

The company constantly keeps updating discounts, coupons, promo codes and deals found across various products and e-commerce sites. Apart from this, as GrabOn has a strong foothold in the market, many brands offer exclusive discount codes for its customers. Their in-house team ensures all the coupons are validated and kept up to date on a daily basis. This ensures that their customers have a seamless experience in availing a coupon and redeeming it for their purchases with trust.

“The company records over six million unique visitors each month and over 102 million coupons are redeemed across 4000+ brands in India,”

goes in line with the company’s strategy to bring in the best opportunities for itself as well as its partners. Quoting Ashok, “We have organic marketing as our prime means of marketing. We are mostly search-driven with a strong SEO team and also benefit from organic reach on social media. That’s where we get our bread from. The team members consider themselves as hackers, be it for content, search, sales or growth and this enables them to focus on what the shoppers want and need.”

GRABON’S GOOD LUCK DURING PANDEMICS

The pandemic shook the entire world, especially businesses. People took to online shopping as physical stores shut operations. As most smart shoppers search ways to save online, GrabOn’s coupons niche not only worked well in its favor but even allowed struggling small businesses to stay afloat.

THE CLIENTS

The company partners with some of the biggest names including Amazon, Flipkart, Rapido, MakeMyTrip, HappyEasyGo, Uber, Urban Company, etc. They have 4000+ partners and in some cases, GrabOn is the exclusive coupons partner. “Innovation is at the core of our operations. Keeping in mind the explosive growth of social media platforms, brands are now vigorously trying to increase their social media footprints. We get into successful partnerships and branded deals. And this gives us an opportunity for newer collaborations.”

CUSTOMER SERVICE

GrabOn makes it a point to collect feedback from its customers. Grievances and concerns are taken into serious concern and looked into. Communication through social platforms, especially Twitter, enables them to easily connect with their customer base. Customer concerns include requests for coupons of brands not available on GrabOn, along with those for the restocking of gifts. Ashok remarks, “For us, offering the best in class service is prime and we constantly work towards it”.

ACHIEVEMENTS AND ACCOLADES • • • • •

2016 - #1 IBM Startup Award 2016 - Best Designed Web Product By HYSEA 2017 - Best Retail Startup Award 2018 - CMO Best eCommerce Website (Specialized Categories) GrabOn was placed on 266th position in Financial Times and Statista FT1000 High Growth companies in AsiaPacific region ranking

EXPANSION AIMS

We are planning to increase our workforce by 50 percent. Our aim is to enhance our content and video teams in the next three months. Additionally, we are all set to roll out new and exciting features on GrabOn.

says Ashok Reddy

GRABON’S MARKETING APPROACH

GrabOn uses social media as an effective marketing tool to reach its customer base. It also runs campaigns where customers could win prizes. These campaigns and crosspromotions run mostly during special events or occasions such as cricket matches, Diwali and Christmas. This strategy helps even their partners in getting market exposure and 33

WORDS OF ADVICE

Ashok reiterates that the silver lining does exist, one just has to be consistent and keep working. He further adds that one should not lose heart when one fails but use it as an opportunity for further learning. www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

India's most premium beard range ever launch

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

THE BEST

GROOMING & SKIN CARE PRODUCTS

FOR MEN

KNOW US MORE www.mrgentlemenvalise.com www.mrgentlemenvalise.in

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Health

Valuable Tips to Avoid Computer Vision Syndrome

To prevent infection from the coronavirus, during the pandemic, people from all sections including business, education, sports, TV, media spent the majority of their time at home. With the work-from-home cultures developing nowadays, in all spheres, people are spending an increasing amount of time on their computer, laptop, tablet, or cell phone. Many that do not work from home but are required to sit at home due to Corona spend the bulk of their time gazing at a phone or television screen. People can encounter problems such as burning or itching in their eyes as a result of this. This affects not only adults and older people, but also children who spend time on tablets or use laptops for school-related activities. According to recent reports, Computer vision syndrome is an eye condition caused by spending long periods in front of a laptop, television, or computer. Because of the corona infection, everyone is at home, and the problem with the eyes has been getting worse in recent months. Otherwise, vision problems can grow if care is not received promptly.

Symptoms of the Syndrome

Over some time, repeated computer usage affects the eyes. While there is no evidence of this at this time, working on a computer screen for 8 to 10 hours a day puts a lot of strain on the eyes, which can cause pain and lead to computer vision syndrome. The following are signs and symptoms of this: 1. 2. 3. 4. 5. 6.

Blurred Vision Double-eye look Reddening of the eyes Eye itching Headache or Migraine Neck or back pain

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

“Computer Vision Syndrome affects 60 million people worldwide. Computer vision syndrome or digital eye strain causes burning and prickling in the eyes, as well as dryness, heaviness, redness, and trouble holding the eyes open for long periods”.

Doctors agree that people nowadays spend the majority of their time on a computer or laptop for 12 hours. When you read a book, you can get up and go anywhere you want in 30 to 40 minutes, but you can’t do that when working on a computer. For hours, people do not get up. The term “computer vision syndrome” was coined as a result of this. Dry eyes, swollen eyes, watery eyes, and muscle fatigue are all signs of this.

Here are few suggestions for keeping your eyes safe when operating on a tablet or laptop. •

The computer screen should be located directly in front of or just below the eyes. The computer should not be put directly in front of the eyes. The higher the screen is above the eyes, the greater the focus on the eyes would be.

•

Antiglare lenses should always be used while operating on a regular monitor or laptop. Antiglare lenses should be used in the frames of those who wear them. Those that do not have glasses should wear plain antiglare glasses. Antiglare glass can also be used on the computer screen.

•

Every storm hour requires a break, and the eyes should be quickly washed 5 to 10 times to ensure that water enters all regions of the eye and maintains the eyes moist.

If you have an issue with your eyes, see a doctor right away to get medication, so you don’t get a potentially dangerous disease. Perform these eye exercises. • • • •

Do stretching exercises as well as eye exercises. It’s important to keep in mind that the air from the Air Conditioner (AC) should not be directed directly into your eyes. Protect your eyes from some kind of bright light; if there is clear light from a lamp or tube light on the screen; avoid it as it will damage your eyes. When operating on a computer or laptop some people turn off the light. This should not be done. While working on the screen, adequate lighting is needed.

Methods of protection 1.

Visit the doctor if any symptoms remain.

Just wear glasses while working. Wear blue contact lenses or buy a pair of blue-blocking glasses. Do not use your computer, television, or phone in the dark.

3. 4. 5.

Keep your desktop, laptop, and phone at least one and a half feet away from your eyes. Apply eye drops to your eyes if they are dry.

Take regular breaks when working on the computer or laptop. Remove your eyes from the screen after a half-hour break, shut your eyes, and sit for 1-2 minutes to relax your eyes.

Eating Green vegetables (which are high in vitamin A) will help you maintain good eye health. The antioxidant and antiinflammatory effects of the nutrients lutein and zeaxanthin found in green leafy vegetables protect our eyes.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Brand recognition is not far away… Kajal Dobhal | Business Connect

ho knows your brand better than you? Thereby, getting your insights into developing a branding solution is crucial right! Well, there is a brand consulting organization that is heavily operational in creating customer-centric solutions, asserting the significance of branding services in the growth of businesses. Thriving on an ideology that states- a solution to the problem is in the problem itself- SnapTics has become an eminent name in its niche market. It lends credence to the fact that similar to human beings every brand is unique in itself.

“We have seen many businesses with innovative vision and great potential collapse, due to the dearth of effective marketing solutions. Hence, owing to our years of industry experience, we recognized the immediate need for marketing solutions that can add substance to the brand value of any organization. The thumping success of our venture is accredited to our stride to know your brand as closely as possible to develop some distinct and creative communication strategies while ensuring an emotional connection with the brand,” claims Haritha Chindam. She is steering the business operations at SnapTics as the Managing Director and also who is the founding member of the organization. We conducted a free-wheeling interview session with Haritha Chindam via virtual meet to get a better idea of the overall business portfolio. In this exclusive conversation, our team came across some phenomenal business insights and ‘food for thought’ by the ‘leading figure’ that we believe our global readership will find quite amusing and fascinating. www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Haritha Chindam Managing Director

THE PREFACE

Incepted in 2013 and well-recognized as a brand consulting firm, SnapTics happens to be acknowledged for the prominence of brand consulting services. Establishing a deep connection with the brand strategies and planning allows them to fully collate an integrated range of digital marketing solutions. Harnessing the power of technology innovation is how they have accomplished such a great reputation today in this segment. Under the service umbrella of the company, digital marketing & branding strategies are created, designed and crafted to ensure the finest business values to the client organization while stimulating a better online presence of their business across various channels. The organization is dedicated to its fervent mission to assist the clients in emerging as leaders in their respective industries by hitting their aspired targets while boosting their overall revenue annually. They take immense pride in having introduced some transformative digital tools and IT solutions that can help someone build an intuitive and interactive relationship with their targeted audience. The development of a two-way relationship strategy that can favour the client’s business to stimulate their brand recognition is how they have been standing apart from their peers.

THE SERVICE PORTFOLIO

Brand consulting, Marketing consulting, Brand management, Digital marketing, Online Advertising, Web development, Mobile campaigns and BPO are some of the relentless offerings that come under their service umbrella. Focused on carving the communication path, they churn out some creative tactics inculcating your brand essence and product USP for exponential reach amid the customer base. No doubt, SnapTics recognizes the significance of timely delivery that serves as the key to the client’s overall satisfaction and ensuring variety in the product portfolio is the path to client retention.

WHAT GIVES THEM A LEADING-EDGE? Enhanced business productivity in favour of its clientele is how SnapTics describes itself. Driven by its unwavering vision to leverage its in-depth industry expertise in accompanying its clients to create an ameliorated digital experience, they always intend to build improved brand visibility with diligent planning and implementation. Their fortes lie in merging conventional advertising solutions with modern methodologies to enhance clients’ market reach. Impassioned to innovate, committed to higher profitability and devoted to improved annual ROI of clients is how they define their differentiating factor. Moreover, the clients are offered customized solutions as per their specific business requirements to witness a stateof-the-art virtual experience. “Our primary objective has always been focused on helping individual brands reach their target audience for which our teams never leave any stone unturned,” affirms the leader.

Haritha Chindam happens to be a professional who has extreme business acumen and industry expertise and has showcased an extraordinary competence in space. And it has been the motive force behind the company’s surging success so far. Additionally, robust teamwork has always allowed them to stay ahead of the game in the digital space. The wellarticulated and customer-oriented digital marketing strategy drives the lucrative results in clients’ favour that speaks volumes of their finesse. Now that the business world has hit a new high in marketing communications techniques, SnapTics helps businesses as a reliable brand management consultant that improves their brand’s influence most strategically.

TECHNOLOGY INSIGHTS R&D

Who doesn’t know that technology has shaped a better world for us and continues to improve our living standards daily? For the business community, it has proved to be an element of vital importance undeniably. When questioned on sharing his insights into proliferative technological upgradations, the tech-evangelist claims,

“Tech inclusions allow businesses to eradicate manual errors while catalyzing the overall growth of any organization. Tech advances could be utilized to scale up to greater heights and SnapTics has proved this in the most sophisticated manner.” Moreover, R&D has allowed SnapTics to recognize the pain points that lead to the failure of the business venture.

And owing to the in-depth industry research, the company has emerged to be a one-stop destination to all the complex requirements of the businesses that impede their growth. For all the major ideas and innovations they have come up with, the leader acknowledges the significance of the incessant R&D processes only.

PIPELINE PRODUCTS

Soon, Haritha Chindam will be leading the formation and launch of two of SnapTics flagship pipeline products. One is an exclusive online digital marketing platform that will allow any corporation to choose from a variety of digital marketing services. Every product is claimed to be a value proposition offering to their targeted clientele, from where they can derive some considerable value. Another avant-garde product is an application- cum-website that ensures a source of alternative income for any individual as the company believes everyone has the right to earn an alternative source of income without straining too hard. Via this exclusive offering, anyone can convert his ‘leads’ into business and then into financial profits effortlessly.” Both of these flagship products will be launched at the beginning of 2022, revamping their targeted niche domains. Additionally, moving ahead in its adamant endeavour to position itself as one of the top three creative marketing agencies, the core team of SnapTics will be paving the way for a new product line to be relevant to its clientele in the best possible manner.

THE PARTING WORDS

Before signing off, Haritha Chindam wanted to convey a few words to the businessmen across the community, “All the entrepreneurs out there, just take a moment to seek some peace of mind and let everything fall into place on its own. Keep a positive outlook for everything and see the miracle.” 39

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

SAP Made Simple Better Your Business With SAP Innovation,

Do you want to streamline your data, simplify your business practices and boost your ROI? Approyo can help your business get to where you want it to be.

Cloud Hosting of SAP HANA, S/4HANA & other SAP Applications

Managed Services, Migrations, Upgrades & Implementations

Around the Clock, Expert SAP Support Team

We provide the best enterprise SAP solutions to fit your business needs. Specializing in hosting, managed services, and migrations, we are one of the lead cloud-providers in the world. www.Approyo.com | Info@approyo.com | (414)-301-9694 41

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

URBANAAC

Revolutionizing the infrastructure space in Gujarat with precast concrete solutions

HOW PRECAST CONSTRUCTION IS BENEFICIAL?

The era of precast concrete construction has begun. Precast is known as the Lego of the construction industry. In the years to come, precast will play a pivotal role in shaping India’s booming Infra sector. Gujarat has been recognised as India’s most formidable growth engine and will play a key role in introducing the technological transformation much needed for the infrastructure industry. Urbanaac Infrastructures Pvt. Ltd. is one of the pioneers in precast concrete construction in the state of Gujarat. It is also Gujarat’s largest solutions provider for turnkey precast concrete solutions. It proves its forte in end-to-end services right from structure design, production of structural components in its manufacturing facility and their erection on site. Urbanaac’s state-of-the-art manufacturing facility is located 40 km from the city of Ahmedabad near Bavla. It operates with some of the worlds most advanced technology in the field of off-site construction. The Managing Director of Urbanaac shared some information with us in a freewheeling question-answer session. A glance over the conversation has been mentioned below-

The use of technology helps in achieving design optimization thus leading to value engineering.

Precast helps in achieving design flexibility. Long and clear spans can be easily achieved by the use of this construction method.

Construction time becomes faster by approx. 50% hence enabling faster Return on Investments.

Since the casting of these RCC elements takes place in a controlled environment, a high-quality factory finished product is delivered to the end user.

On-site wastage is reduced to nil.

Clean and eco-friendly site since no casting & Curing activity is done on-site.

SIGNIFICANCE OF PLANNING IN PRECAST CONSTRUCTION? Delivering a good project requires paying attention to the minutest of details right in the planning stage. Good planning not only helps in bringing down the overall cost of the project but also helps in the timely delivery of the project.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Precast construction is all about precise planning. When construction takes place in precast, detailed planning of the entire structure takes place right before the production starts. This not only helps in delivering a better product and arriving at the exact cost estimates but also helps provide a precise timeline of project completion.

HOW DOES URBANAAC ENSURE THE QUALITY OF ITS END PRODUCT?

Urbanaac’s state-of-the-art facility has a team of skilled workforce specialised in the field of precast. We have our own QC lab in our production facility which monitors and tests every cubic metre of concrete produced and these records are maintained and kept. The inspection starts right from the raw material procurement stage where there is a rigorous procedure of testing and inspection of every batch of raw materials arriving at our production facility to make sure that the highest quality of end product is delivered.

FROM THE MANAGING DIRECTOR’S DESK

“Precast construction will prove to be a game-changer for our infrastructure industry. It’s a method of construction highly encouraged and pushed on by our Honourable Prime Minister. We know and there is no debate that technology is the way forward. Introducing technology in construction will reap the industry with huge benefits by achieving shorter completion timelines and betterquality products. With the world eye set in on India for the new set of investments, Precast will play the role of a catalyst in facilitating them with the state-of-the-art infrastructure which is much needed to cash in on these investments.”

ARJUN AMIN Managing Director

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Lifestyle

5 Easy Ways to go from Ordinary Life to Extraordinary “I think it’s possible for ordinary people to choose to be extraordinary.” - once Elon Musk said. Now, whether you see him as the real-life Iron Man, most of us view him as an exceptional man on the planet. But even Elon believes that any ordinary person – including you – can become extraordinary. Before going to have the extra, first, let’s have a chit-chat about ordinary! by ordinary, I mean, you are into something which you don’t like, but you don’t have any choice, except keep doing that. You are one of a crowded people -who is not fully living their life by doing what they love to do. On the other flip side, an extraordinary life is one you make. A life that you live on your terms & condition and do what you are passionate about. Basically, you have command of your own life. Even some people pay you for what you like to do. Most importantly, what matters is that what makes you happy.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Today, we are sharing with you 5 easy tips to turn your ordinary life into an extraordinary one. So, without wasting any time, let’s dive into it.

Understand yourself, what you really like and want in your life. You need to find out what you really want in your life, what really excites you to do? If you cannot find these answers, then spare time with yourself and keep your eyes on every moment that makes you happy, who you want to be. Once Chalmers Brothers said, “Observing yourself is the necessary starting point for any real change.” After that, you will have more clarity.

Get Paid for The Thing you Love to Do. Getting to know yourself is not enough. You must start selling your loveable works. In this way, you cannot just make money, but you will also understand values. Earning values and making money through passion will give you confidence. There must be a goal to earn and live by doing things in your own way.

Consider Long Term Investment in Learning. In order to turn ordinary life into extra, you have to keep educating yourself every day. It could be a skill that you know nothing about it right now, but after six or seven or at the end of the year, you know them. Keep growing yourself wherever you get a chance to learn something, do not let those chances go away. Keep challenging your brain to try new things.

Become Financially Independent Credit Cards, Loans, and other EMIs allow people to live certain quality of life instantly -this life is chosen by ordinary people. Over time, debt impacts people’s financial stability in the near and long term. To become financially independent, you must stay away from debt. You need to prioritize saving and investment as well. Read some financial education books, it will give you more clarity to manage cash flow, tax, and more. That’s what extraordinary people do. Always dream big but also be ready to face difficulties.

Equally, Deal with The Success and Failure Failure and success both are part of our lives, most certainly part of the business. As an extraordinary, you keep trying new things in life, either you will see lots of success and failures. There will be sunny and stormy days. In that case, you should be ready to deal with the situation. Create situations where you are able to make it through financially, emotionally, physically, and mentally.

Succeeding in life and being an extraordinary person is not that easy task. It takes effort and time to become one. However, as you become extraordinary, people will start following you. One of the most important things is that extraordinary people care for others.

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

VIRALCHILLY

Boosting Brand Visibility with the Performances of Loyal Employees “

Smita Kumar | Business Connect Outreaching, SEO Audits, Paid Ad Campaigns. They have recently launched a vertical in Web Design and Development services too. One important thing to be mentioned is that ViralChilly has not invested even a single rupee in advertisements for itself in Facebook or Google. The company is in link with over 20,000 bloggers across the world today. Started in 2015, Viralchilly has reached a place where it is working with clients from USA, Australia, Netherlands, Germany.

THE INCEPTION STORY

Very well aware of the fact of how important SEO agencies are, Kavita Paliwal realized that there was a dire need for an SEO agency that understood the business in the true sense. At that time, she was working with LoginRadius and she knew that there was a great demand for legit SEO agencies. It all began with her search for an SEO agency for one of her friends but to her surprise, she could not find even a single one working in the correct direction. This made her work for the friend free of cost for a year and her honest efforts started getting her huge referral businesses since the project saw good results.

Kavita Paliwal Marketing Director

“Human first, Work later. A happy employee is always the most loyal employee.” This is what the Marketing Director of ViralChilly Kavita Paliwal believes in. With this thinking, Kavita attracts the perfect talent for her company and is aiming to double the headcount by 2022 end. This full-grown Digital Marketing agency witnesses the passion of Kavita who could be credited with the exposure ViralChilly has today. Going with the same motto, Prince too conveys a beautiful message, “Make humans the center of your services and you’ll never have to worry about sales.” One of the results of these thoughts and sincere efforts is that the employees here love their job. ViralChilly’s expertise lies in Fully Managed SEO, Blogger www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Kavita had proven the saying- SEO is an asset. It’s like buying real estate and investing to remodel your kitchen and bath. That work will increase the value of your home so that you can sell it in the future for a profit. Bagging Canva was the first quantum leap for ViralChilly. Canva which has more than one million user base in India today was just starting here in 2017. For the graphic design platform, Kavita ensured a sub-section for the Indian audience customizing the designs of the company according to the Indian taste and events. Apart from this, ViralChilly has rendered services to big names like Adobe, Wondershare, Stillio, PharmaEasy, and over 200 small and mediumsized businesses.

VIRALCHILLY AT A GLANCE

ViralChilly is a Digital Marketing agency in Jaipur and with a longterm focus on digital branding solutions for SMBs. With its current inclination towards Digital Marketing, ViralChilly has gradually outgrown themselves into web design and development. With a strong expertise of key persons like Ranjan Kapoor, Charvi Joshi and Sreekanth Unnithan along with Prince and Kavita, ViralChilly aims to bring a significant growth in the digital world.

REGULAR LEARNING SESSIONS & QUALITY OF SERVICES

The company focuses on having regular learning sessions during which the latest market trends are looked after. Buying guides and courses is another factor that ensures the clients are kept on top of new technology advancements.

Process management is given special attention. With hundreds of checklists in place, ViralChilly ensures their clients can sit back relaxed. This formula is being followed by one of the top global agencies and similarly, ViralChilly plans to incorporate the same in its culture. Opting for limited clients on the other hand, ensures every client gets the time and attention it deserves.

with strategic business development processes, she directs PR, branding, advertising, and website development too. Ranjan Kapoor: CFO. As CFO, Ranjan is responsible for the assessment of organic and acquisition expansion opportunities, the company’s financial strategy including accounting, treasury, audit plus a lot more. She also keeps a check on all human resources and the associated facilities activities.

GIVE THE BEST TO CLIENTS

Kavita asserts, “We keep on working ourselves to ensure we can provide the best to our clients. Our concept is simple, “Whenever the flower is ready, the bee comes uninvited.” We have a specific focus on understanding client problems and addressing them with a tailored approach. This has helped us in converting those clients into long-term relationships. Word of mouth by these clients has led us to attract new prospective clients. Our results and client testimonials have helped build the trust prospects are looking for. Ninety per cent of the business we generate is via referrals and the rest comes in from direct leads.”

Prince Kapoor: CTO. His immeasurable skills helped him add more than 11 years of expertise of working with more than 150 brands. His knowledge in the field of web, as well as mobile development & digital marketing, expands vastly into areas like SEO, Link Building and Content Marketing. He is also helping ViralChilly attract the right talent. Since 2009, Prince has been helping brands in growing their online presence and revenue. He aims to increase the headcount of the company to 2x by the end of 2022.

THE USPS

THE FORTES INCORPORATE GROWING TOGETHER

The agency ensures healthy competition among the employees believing in growing together by buying guides/tools to work on the weak points of the employees. Inhouse training sessions are also organized with the same purpose. Team outings, monthly lunches and activities are other ways to promote a healthy atmosphere. The company ensures that the employees never witness a dull moment while working with ViralChilly.

ViralChilly speaks about the things that differentiate it from other agencies • A process management system or SOP in place- to avoid issues like incomplete deliverables,missing deadlines or reporting • A lot of agencies don’t have any idea of premium backlinksthey are aggressively selling PBN links and causing harm to their client websites. ViralChilly follows a guest posting strategy that provides genuine and authority backlinks. • The agency is scalable like anything. From newbie startups to agencies with hundreds of projects, they sure know how to keep their clients happy. • When it comes to web designing, the forte lies in creating SEOoptimized Wordpress websites that not only looks good, but functions well too.

The team is also given an hour of daily learning sessions when they could choose anything to learn. No wonder employees end up learning a lot more than what they expect.

ACCOLADES & ACHIEVEMENTS

ViralChilly boasts that in a short span of two years, the team was able to grab the most popular brands of the world like Canva, Adobe, WonderShare. The agency has also been awarded the “10 Best Jaipur Startups to Work for - 2020” by SilionIndia. Moreover, ViralChilly has already crossed its benchmark of getting 2x team strength by 2020.

THE CLIENTELE

The team of ViralChilly has been working with various brands in the USA, Australia, and the Netherlands. Their major clients are Canva, Stillio, LoginRadius, Adobe, WonderShare, plus many more. Partnerships with some top-notch SEO agencies from the USA, Germany and Australia where the agency provides white label services for the clients.

TO HIRE MORE TALENTS Prince states, “Our target is to 3x our growth in the next one year. To achieve that, we are expanding our verticals and trying some new strategies. To do that, we have to hire more talents that can help us achieve our goals. We are constantly looking for the right people to grow our company.”

“I’ve worked with Kavita for around 3 years. She’s helped our company’s local growth in India. Kavita is very hardworking and provides excellent work and output. She’s always ready to take on new tasks and does it efficiently. I’d love to work with Kavita again in the future. Anyone would be lucky to have Kavita in their team.” - Ivan, Canva.com “Honest ,super responsive and quality agency. The ViralChilly is by far one of the best service providers I’ve ever worked with. They are super responsive, has a major bank of quality contacts and their honest and fast service makes them my first instinct when I approach a link-building/SEO campaign. Both Prince and Kavita are doing an amazing job by updating, truly reflecting TATs, and taking care of each issue that may occur when dealing with a complicated campaigns.” - Ronen, Inboundjunction.com THE BRILLIANT BRAINS

Kavita Paliwal: Director, Marketing. With 7+ years of experience in digital marketing working with global brands, she has taken ViralChilly to new heights. Along 47

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Lº¥sÀ Å°ºƿ<«ƭF½ ªƿ ÀƿÅ ƿ ÀÅƿØs¥È ƿ°«ƿº½ ª À ƿÀ°¥ÈÅ °«ƿ °½ƿÀ È½ ƿ½ ª°Å ƿs ÀÀƙƿ °«Å½°¥ƿs« ƿÀÈºº°½Åƿ °½ƿs«ßƿ Ø Ƙƿ'ÅƽÀƿs«ƿs¥¥ƭ °«ƭ°« ƿÀ°¥ÈÅ °«ƿ° ½ « ƿ °Å ƿÈ«sÅÅ « ƿs«ßÅ ª ƿs ÀÀƿs« ƿsÅÅ « ƿ°«ƭ ªs« ƿ °«« Å °«Àƙƿ °½ƿs¥¥ƿ½ ª°Å ƿs ÀÀƿ« Àƿ Ù Å °ÈÅƿÅ ƿ½ ¼È ½ ª «Åƿ° ƿs«ƿ « ƭÈÀ ½ƿsØs ¥s ¥ ÅßƘƿHÈ ¤ƿÀÈºº°½Åƿ ßƿ'PƿÅ sªÀƿ s«ƿº½°Ø ƿsÅÅ « ƿ¼È ¤ƿÀÈºº°½ÅƿÅ°ƿ] « °ÙÀƙƿ 6s ƙƿ <Lƿs« ƿ « ½° ƿ Ø ÀƿÙ Å °ÈÅƿº½ ƭ «ÀÅs¥¥sÅ °«ƙƿÈÀ « ƿsƿŲƭ ÅƿÀ ÀÀ °«ƿ ° Ƙƿ

0 ßƿ! sÅÈ½ Àƿs« ƿ « ìÅÀƚ ½ Å ÅÈ½ ƚƿ'«ÀÅs¥¥ƿÅ ƿLº¥sÀ Å°ºƿ<«ƭF½ ªƿ"sÅ Ùsßƿ «ƿß°È½ƿ 6hƿ°½ƿ « ƿß°È½ƿì½ Ùs¥¥ƘƿI ª°Å ƿÀ ÀÀ °«Àƿ s«ƿ ƿº ½ƿÅ°ƿ º ½ƿs ½°ÀÀƿ¥° s¥ƿ°½ƿ½°ÈÅs ¥ ƿ« ÅÙ°½¤Àƿ°½ƿ ½ ƿÅ ½°È ƿÅ ƿ Lº¥sÀ Å°ºƿ<«ƭF½ ªƿ"sÅ Ùsßƿ °½ƿ ½°ÀÀƿ« ÅÙ°½¤ƿs ÀÀƘ L È½ ƿ °«« Å °«Àƚ " Åƿ À È½ ƿ « ½sÀÅ½È ÅÈ½ ƙƿ «Å½ÈÀ °«ƿ º½°Å Å °«ƙƿLL1ƥ LƿūŮůƿ Åƿ « ½ßºÅ °«ƿs« ƿ°Å ½ƿs Øs« ƿ À È½ Åßƿ sÅÈ½ ÀƘ ½°s ƿ Ø ƿLÈºº°½Åƚ I ª°Å ƿ «Å°ƿß°È½ƿ6s ƙƿ] « °ÙÀƿ°½ƿ 1 «ÈÞƿ °ªºÈÅ ½ƿ ½°ªƿ s«ßƿ 6s ƙƿ ] « °ÙÀƙƿ <Lƙƿ « ½° ƙƿ ½°ª °°¤ƿ Ø Ƙ

S«sÅÅ « ƿ « ½° ƥƿIÈ ƿ'°PƿLÈºº°½Åƚ Lº¥sÀ Å°ºƿ<«ƭ F½ ªƿ º½°Ø Àƿ ½ ª°Å ƿ s ÀÀƿ s« ƿ ÀÈºº°½Åƿ Å°ƿ s«ßƿ « ½° ƿ Ø ƿ ½°ªƿs«ßƿ °ªºÈÅ ½ƿ°½ƿª° ¥ ƿ Ø ƿƧÀªs½Åº °« Àƙƿ Ås ¥ ÅÀƙƿF<Lƿ Ø Àƙƿ¤ °À¤ÀƙƿÀ ÅƿÅ°ºƿ °Þ Àƿs« ƿª°½ ƨƿÙ ½ ƿ s«ƿ « ƭÈÀ ½ƿ Àƿ«°Åƿ½ ¼È ½ Ƙƿ Å Ø ƿ ½ Å°½ßƿ'«Å ½sÅ °«ƚ !°½ƿ sÀ ƿ° ƿ º¥°ßª «Åƿs« ƿ ªs «Å «s« ƙƿLº¥sÀ Å°ºƿ<«ƭF½ ªƿ s«ƿÈÀ ƿ Å Ø ƿ ½ Å°½ßƿÅ°ƿ sÀ ¥ßƿº½°Ø À °«ƿÈÀ ½ƽÀƿs °È«ÅÀƿs« ƿsÈÅ «Å sÅ ƿƥƿsÈÅ °½ ä ƿ s ƿÈÀ ½ƿÀ ÀÀ °«ƿ½ ¼È Àt. sÅƚƿ sÀßƿ sÅƿÀ°¥ÈÅ °«ƿÙ Å ƿÈÀ ½ƿ È½ « ƿ½ ª°Å ƿs ÀÀƿsÀƿ Ù ¥¥ƿsÀƿ°Å ½Ù À Ƙ °¥¥s °½sÅ °«ƚ 6È¥Å ƭÈÀ ½Àƿ s«ƿ½ ª°Å ¥ßƿs ÀÀƿsƿ °ªºÈÅ ½ƿ sÅƿÅ ƿÀsª ƿÅ ª Ƙ

Lyra Infosystems is Authorized Elite Partner for Splashtop in India and the ASEAN region.

Infosyetems

CONTACT US TO START YOUR FREE TRIAL AND AVAIL EXCLUSIVE DISCOUNTS. *LIMITED TIME OFFER, CLAIM TODAY! BANGALORE | MUMBAI | GURGAON | SINGAPORE

+91 80 4040 8181 | +91 124 420 5987

sales@lyrainfo.com | info@lyrainfo.com

www.lyrainfo.com

www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA

49 2

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

Tourism

5 Awesome Trips in India under INR 5000 Since winter is here, it is time to get out of your own state and enjoy the best of what nature has to offer. Today, we are going to highlight the top 5 awesome and beautiful places in India, which will not cost you much to travel to. These places are breathtaking, eye-opening, and jaw-dropping. Here is our pick of places that you can visit under Rs 5,000

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

radesh imachal P

Himachal Pradesh is one of the breathtaking places of India known as “Devobhoomi” (Abode of Gods). There are many tourist attractions in this state that won’t take your eyes off. One of the well-preserved natural beauty spots is Kasauli, it is a small hill station - nearby Shimla, and here, thousands of people come to this hill station to behold nature. Now you must have questions, when should we go? Well, it is totally up to you what season do you like most, if you want to enjoy snowfall and chilly winter, then Oct to Feb month is best for you. Around Rs 3,000 to 4,000 will cost you.

Kasauli, H

KASAULI, HIMACHAL PRADESH

ha Jaipur, Rajast

JAIPUR, RAJASTHAN

KANYAKUMARI, TAMIL NADU

Prade sh

kumari, adu

Tamil N

Kanyakumari, situated at around 85 km from Trivandrum, where you can see lofty patches of red cliffs along with deep blue waters, obviously a three major water bodies Bay of Bengal, Indian ocean, and the Arabian Sea. Also, you can enjoy beautiful monuments and Vivekanand Memorial & the Thiruvalluvar Statue from the beach. The most wonderful view of Kanyakumari is sunset and sunrise at the one time. Believe me, you would not have any words to describe them. Let’s get back to the budget, accommodation will cost you around 800, and 250 to 300 bus tickets, the rest can spend further in the Kanyakumari.

Kanya

Tawan

g, Aru

Tawang is a fast-growing tourist place located at an altitude of 3048-meter in the midst of the mighty Himalayas. People here come to see the picturesque landscape, waterfall, and spiritual significance. This is also known for its Buddhist monasteries, here you can see a huge influx of travelers all year around. This is the place where people should come once in their lifetime to see exquisite nature view. I’m pretty sure, it will win your heart. The journey of Tawang can be accomplished at an affordable price as compare to other tourist destinations.

nachal

TAWANG, ARUNACHAL PRADESH

Jaipur, the capital of Rajasthan is known as the pink city, where ancient work of arts catches people’s eyes. Many places in Udaipur are worth visiting, such as Amber Fort and Place, Hawa Mahal (Place of the Winds), Nahargarh Fort, Jal Mahal, Jaigarh Fort, Jantar Mantar, and city palace. Every ancient fort has its own story. The city you can explore at a very reasonable price, you can find the best hotel at the price of around 1,000 INR, the tour guide will cost you Rs 500, and food 500 INR.

MussooR ie, Uttara

Having a conversation about nature and do not talk about Uttarakhand’s mesmerizing view. It means we are committing crimes because this is the place that sits in the lap of nature. There is a place called Mussoorie that won’t let you go anywhere. This glittering hill station is a paradise for a nature lover and romantic muse for honeymoon couples. The place is featured with stately hotels, cozy cafes, old taverns, and more. It is located at around 35kms from Dehradun. The best time to visit this place from Sept to Nov. travel fair is not expansive at all, you can go via train or bus, which will cost around 1,000 to 1,500 as per transportation you choose.

khand

MUSSOORIE, UTTARAKHAND

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

www.businessconnectindia.in | |Vol. December INDIA www.businessconnectindia.in Vol.4 3| |Special Issue Edition 5 December 20202021 INDIA

52 24

53 37

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021INDIA INDIA www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020

www.businessconnectindia.in | |Vol. December INDIA www.businessconnectindia.in Vol.4 3| |Special Issue Edition 5 December 20202021 INDIA

54 18

www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA

55 50

www.businessconnectindia.in | Vol. 4 | Special Edition December 2021 INDIA

RNI NO. : DELENG/2018/76695