Marquee Edition April 2023

Markets and industries evolve over time. The construction industry is no different. Corporate leaders in the construction industry must adapt and change in order to survive in a world that is continuously changing.

The COVID-19 pandemic disrupted the construction industry’s cyclical transition that was above normal and altered the demand factors for recovery. Late in the cycle, construction was operating well, and in the first quarter of 2020, activity soared across numerous industries. Although the engineering and construction sector has made tremendous progress since the recession of 2020, it has also faced numerous challenges that are anticipated to last. The year 2023 is expected to be another rewarding but difficult one, and the sector appears ready to seize development chances. As the market gets ready to transition to linked building capabilities, it has also boosted its investments in digital, particularly through mergers and acquisitions (M&A). These technologies can improve internal operating efficiencies, save costs, and increase profits for E&C companies as they support projects like smart cities, urban air mobility, and climate change programs. The year 2023 is probably to be an exciting one for the engineering and construction sector.

In the latest issue of The Business Connect Magazine, we have covered a sprawling array of leaders who have their own inspiring success stories and how they are changing the face of the industry by doing their bit. APL Apollo is one of the renowned names and the largest producer of Structural Steel Tubes in India With a capacity to produce 2.6 Million Tonnes per annum. It is contributing to the swift, comprehensive, top-to-bottom re-imagination of the construction sector.

As a team, we always strive for the best talent in the construction industry and value the effort expended in turning the stories into written words that you can read. We diligently strive to cover every potential innovation, related change in the market, up-and-coming trends, insights, and more.

The editorial team at the Business Connect Magazine hopes that the stories featured in the publication are enjoyed by the readers. As always, we value any comments you may have regarding the publication. We would love to learn more about your areas of interest so we can write about them as best we can. Kindly contact us at editorial@businessconnectindia. in.

Until next time — be well!!

Puja puja@businessconnectindia.in

Vol - 5|Marquee|April 2023

Publisher & Editor : Abhishek Kumar Dubey

Editorial Team

Kajal Dobhal | Sugandh Bahl | Gulshan Parveen | Dr. Amit Mishra

Avishek Singh | Kriti Anand | Sanjay Maurya

Business Head

ASHISH KUMAR

Senior Marketing Manager

Sonia Tiwari

Senior Relationship Manager

Reshmi Mishra

Corporate Team

Satyam Singh | Sunny Pathak | Asha Dudeja | Pradeep Pandey | Reetu Chauhan | Komal Verma

Sudha Gupta | Vikash Kumar | Archana Mawar | Kazim Barati | Rahul Kumar | Abhishek Mishra | Vijender Saroj | Karan Sharma | Sonali Priya | Kavita Tiwari

Co-ordinator (Business Connect-Clients)

Anita Kumari | Priyanka Gupta | Archana Mawar

Data Research & Analysis

Satyam Tiwari | Amit Kumar | Anita | Ravinder Singh | Sweta | Shweta Kumari | Rekha | Khusboo | Hitesh | Khushi | Nupur| Gunjan

Finance Team

Gaurav Singhal | Jyoti

Creative Director

ASHUTOSH OJHA

Creative Team

Rajat Pathak | Pawan Yadav | Vishant Saroj | Vandana Gusain

Legal Affairs

Mukesh Kumar

Human Resources

Nivedita Basu

Digital Marketing Manager

Anurag Tiwari | Simran | Hitesh

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Publisher & Editor : Abhishek Kumar Dubey RNI No.: DELENG/2018/76695

Views and opinions expressed in this publication are not necessarily those of the magazine and according no liability is assumed by the publisher.

Resilience and innovation, combined with an optimistic outlook, will strengthen the business growth in 2023!

EXTRA MILE

LET’S CREATE AN ENGAGING WORKPLACE ENVIRONMENT WITH EXTRAMILE!

Desserts

IMPARTING A VISIONARY EDUCATION

WHY INDIA NEEDS A NEW BRIGADE OF WOMEN EMPOWERMENT COMPANIES?

CREATE THY PRODIGIOUS AND FORMIDABLE BRAND WITH AN AUDACIOUS PERSONAL BRANDING COACH NANDITA PANDEY

TECHNOLOGY

HOW IS INDIA REDEFINING HEALTHCARE WITH THE POWER OF TECHNOLOGY?

SHREE HATKESHWARA GROUP HAS CREATED A DISTINCT MARK IN THE LOGISTICS DOMAIN

TOURISM

5 AWESOME TRIPS IN INDIA UNDER INR 5000

DESIGN IS DEFINED BY LIGHT AND SHADE, AND APPROPRIATE CREATIVITY COMES WITH THE STUDIO VERVE

LIFESTYLE

TIPS FOR ENTREPRENEURS TO STAY HEALTHY THIS SUMMER SEASON

ANJALI CHAUHAN THE FACADE OF CREATIVITY AND GREAT ASPIRATIONS

GROWTH

Apollo Box Sections for Railways stations

The Indian Government is undertaking several initiatives to upgrade its aging railway infrastructure and enhance its quality of services. The scheme of station redevelopment is in synergy with the Smart City Project launched by the GOI. Currently, RLDA is focusing on the redevelopment of 155 railway stations in various cities in next 2-5 years.

CHALLENGE

The main concern while redeveloping any railway station is the duration of the project. The project execution needs to be really fast, as the operations of the stations cannot be stopped for too long. To ensure faster execution of the project, easier fabrication and erection is required so that there is minimum disturbance to the regular operations of the station.

HOW APL APOLLO CAN HELP?

To revolutionise the construction industry and to make the construction faster and better, APL Apollo came up with a ‘Nayi Soch’ that can transform the future of building and construction with its exclusive range of heavy structural tubular products. Steel Building Solutions technology and Apollo Column tubes are known as the heart of Pre-Engineered Building (PEB) due to its faster speed of project completion, superior quality, strength, cost effectiveness and eco-friendliness.

With the help of APL Apollo’s wide range of structural steel tubes everything can be built on Tubular sections (Hollow Steel Sections) which saves time and the fabrication gets much easier. Minimal or no on-ground fabrication is required as it is pre-fabricated, precisely engineered and cut to length which speeds up the entire process.

APL APOLLO FOR RAILWAYS

Recently, APL Apollo has come up with another innovation, a much needed solution, which is, ready box sections of 500x500 mm up to 20 mm thickness. These box sections were earlier made manually, heavy plates were transported, stored, cut and welded from all the four sides, which increased the overall time of the project. Increase in project duration led to increase in the overall project cost, while compromising the quality. Now, these ready box sections are available in nick of time with our cutting edge technology, with no compromise in quality. Our world class technology has a capacity of producing 500 tons of box sections in a day in cut to length sizes, with better quality, minimum wastage and less lead time.

PROJECT CASE STUDY

In Andhra Pradesh, a railway station is being redeveloped with total area of 1,54,000 sqft which is divided into concourse and roof area (with the larger span of 35 meters). To optimize the structure of the railway station, studies were done in both conventional structural built up steel and tubular steel technology.

According to studies, the total tonnage in the built-up structures was 1700 tonnes; however, using tubular technology, we were able to reduce the consumption to 1477 tonnes. This is 15% less steel which will help in reduction of overall project cost.

Moreover, Built-up sections have harsh edges and require encasing with concrete/gypsum board, which increases the execution time. On the contrary, in case of structural tubes such encasing is not required as they have smoother edges and are aesthetically appealing.

To make the execution of the project faster, we use our direct Forming Technology which provides customized, cut-to-length sizes to the client, making it more convenient to fabricate and install. This reduces the fabrication time drastically as there is no on site fabrication required, making the construction easier and faster.

CONCLUSION

Structural steel tubes (hollow steel sections) have better weight to strength ratio compared to built-up sections. The tubes can revolutionise construction in two ways,

1. Reduction in steel consumption and project cost

2. Increase the speed of the construction

Structural steel tubes can be used to build any structure for housing, hospitals, railway stations, warehouses, data centres, and schools.

LET’S CREATE AN ENGAGING WORKPLACE ENVIRONMENT WITH EXTRAMILE!

Today, workplaces promoting a monotonous work culture that stands nowhere in terms of productivity in comparison to those companies which encourage an engaging and fun-filled working environment. Organizations which treat their employees with empathy and care are reportedly hitting the crescendo. Pooja Bajaj Chadha is the founder of ExtraMile, who through her splendid organization is propagating the notion of ‘Engaging Work Culture’ in corporates to aid employees in enjoying their work life.

Pooja Bajaj Chadha is a true inspiration to millions of young women entrepreneurs, who despite a myriad of roadblocks in the route has emerged as a phenomenal Woman Entrepreneur. Thereby, Business Connect has decided to write about the magnate’s journey in the upcoming edition-‘Women Entrepreneur of the Year-2019.’

EUREKA!

Pooja was well-settled and satisfied with her job when a life-changing question popped up in the neurons of her brain, and it was “am I really happy here?” It was a mo-

Vikas Jha | Business Connect

ment of epiphany when she found out that deep inside her heart she wanted to put her foot into the entrepreneurial world.

In 2011, employee engagement programs were not formulated creatively or after doing an in-depth Research. Overall, no heed was paid towards the well-being of the employees-the most indispensable assets of the organization. A few treasure hunts and Diwali treats were conducted to make the employees happy, which of course was not as effective on its own and applicable for the long-run prosperity of the employees. This was mostly because the emphasis was on external customers or clients only. Today, almost a decade later, corporates and HR teams are beginning to realize the very essence of engaged employees at the workplace.

Pooja, whilst working in the corporate world, felt the fissure in the employee engagement, thereby, she decided to quit her job and embarked on the journey of entrepreneurship. With a vision of converting every corporate into an engaging environment for the employees, ExtraMile was born.

REASONS TO GO FOR EXTRAMILE

As the name suggests, ExtraMile always tries to go the extra mile for their clients and build an incredible relationship with each one. They intently listen to, consciously observe, understand their problems, statements and evaluate their opportunities – and then step in to customize solutions that suit their needs. Additionally, they try to offer solutions which are up to date and trending with the times. Clients fondly call ExtraMile the Mary Poppins of Engagement - one with always something exciting and innovative in-store that can change the way employees are engaged. “The journey’s been nothing short of a rollercoaster, one that I’ve truly enjoyed!”

~Pooja Bajaj Chadha

COMPREHENDING THE COMPANY’S WORK

The methodologies used in the offerings range from learning with fun, quirky and creative themed communication and innovative game formats, which are suitable for both – online and offline – to engage a corporate’s employees.

Think of play, laughter, bonding, and fun amongst employees – That’s the vision of any ExtraMile engagement program. Each activity designed is a result of a lot of

CEO & Founder, ExtraMile

brainstorming, trial, error and detailing. The four attributes enlisted below make them different from others :

Teambuilding: Doing away with the old-fashioned domino challenges and blindfolded treasure hunts, this offering is all about customized experiences, game-based learning and experiential scenarios to challenge the senses. Right from the new-age method of learning loaded with fun, skill-development games, and offbeat solutions, they have this in kitty along with more offline activities for corporates. This is their flagship offering.

Digital Engagement: It’s the time for digital and time to connect your workforce across the country under one roof. ExtraMile offers unusual and innovative digital activities that can go viral at work. They help corporates to create a digital engagement network with solutions like innovative quiz formats, online games, tambola, virtual treasure hunt, KBC, card-a-thons, mood-o-meter, and selfie games. This is their latest and fast-growing offering, with the increased use of technology in HR today.

Office Engagement: There’s no dearth of initiatives at ExtraMile – they create a monthly engagement calendar for corporates – including the popular days such as ‘Women’s Day’ as well as the creative, offbeat ones of ‘Fun At Work Day’ or ‘Star Wars Day’. They plan the year-long journey of awesomeness for corporates and engage the employees on the office floor every month. With this offering, they aim to be the HR team’s right arm and partner-in-engagement in building a world of happy, energetic Mondays & mid-week celebrations.

Creative Communication: Be it an activity to create a buzz or elaborate on policies and code of conduct, introduce a new app or even build an EVP campaign for employer branding, ExtraMile’s offerings, as the name suggests, add a spark of creativity to the communication. They have solutions and themes to help corporate HRs to make an impact on their employees with their mailers, danglers, posters, tent cards, standees, brochures, wobblers, etc. This offering also caters to a regional audience.

The CEO says, “Through all our offerings, one aspect or strategy is implemented to position us as a one-stopshop for all corporates. Whether it’s a conference, an offsite, an anniversary celebration or an awards night, we make sure the HR team is supported with creative communication to build a buzz leading up to the event date, a fun digital activity to pique the employee interest and fun, themed, learning-oriented offline activities (in and out of office).”

THE CLIENTELE

ExtraMile serves a 150+ strong clientele across various industries, with its presence in 25 locations and servicing corporates. The main objective of the organization is to create happy and engaged workplaces. They carved a long way since the Company’s inception with top brands as their partners-in-engagement including Aditya Birla

Group, Thomas Cook, Google (India), MakeMyTrip, Kotak Mahindra Bank, BookMyShow, Axis Bank, Crompton, Motilal Oswal, McDonalds, Glenmark, Zee TV , Tata Group and a lot more feathers in their cap.

EMPLOYEES COME FIRST!

Being an employee engagement firm, they encourage corporates to help their teams to grow and flourish in their personal and professional lives. They manage it effectively by adopting the same at their own workplace. To preach looks better if they practice it on the real grounds, and they implement this mantra in reality. The maestro, Pooja says, “If there is one thing I look at while hiring new employees at ExtraMile, it’s the ones with the passion and an attitude of ownership.

I believe, in every company, the employees must work alongside the leadership teams and not under them. This sense of accountability allows them to grow as professionals.”

An approach like this is what they use at their firm to ensure engaged employees as well. ExtraMile encourages a self-learning environment so that their team can take charge of their own development, the habit of taking feedback that helps the team to grow; it fosters a learning environment. Working closely with their Chief Outdoor Officer, they plan offbeat, fun, quirky activities for the team to identify gaps, overcome challenges, seek opportunities and collaborate to celebrate wins and appreciate each other’s work. Their month is filled with Monday morning huddle meets mid-week engagements, Thursday rewards, Friday peer-to-peer appreciations, occasional pizza parties and of course, chai and coffee breaks.

INCREDIBLE ACHIEVEMENTS AND MILESTONES

The company started from scratch, now it has expanded its wings, and created a prodigious place in the entrepreneurial world. Achievements of this journey include bagging an industry giant such as Vodafone in their first year, building trust among 150+ other clients that followed in the years to come, building a team that grows with the company and retaining an engaged workforce that is happy and excited about coming to work each day.

Apart from this, the company is accredited by many awards:

1. GIWL Woman Entrepreneur of the Year for HR consulting (2019) – awarded by UBS Forums

2. Panelist on ET Now’s television show, Leaders of Tomorrow – segment covered Hiring Trends FY20, other panelists were from Gozoop, Monster India and Shortlist

3. Pioneered initiatives like Colympics – an intercorporate sports challenge, Balance For Better FAIR – a women’s day celebration across 11 cities and Universal Wellness for Corporates – a world health day package of events

4. ExtraMile has been certified as one of the ‘Top 10 Most Promising Employee Benefits & Training Management Service Providers 2019’ by Silicon India

01 - Dark Chocolate Mocha Mousse

Dark Chocolate Mocha Mousse is a delicious and healthy snack or dessert. It tastes like mocha but with the flavor of chocolate, it is not too sweet. The texture of this mousse is smooth and creamy, similar to a pudding. When you eat it, the chocolate flavor comes out first, followed by a slight hint of coffee. The mocha’s taste isn’t overpowering, so you can enjoy this treat without having to worry about feeling sick afterwards.

The best part about Dark Chocolate Mocha Mousse is that it’s low in calories and sugar! Each serving has only 150 calories and 2 grams of sugar per serving (about 1/4 cup). That means you can indulge without worrying about gaining weight or putting on unwanted pounds after eating something tasty like this! If you’re looking for something sweet that won’t make you regret your decision later on down the road, try out Dark Chocolate Mocha Mousse next time you’re craving something sweet!

02 - Orange Pineapple Squares

Orange Pineapple Squares are a delicious treat that’s both healthy and easy to make. The taste of Orange Pineapple Squares is like a cross between pineapple and orange, with a hint of coconut in there as well. They’re sweet and refreshing, but they don’t leave you feeling like you’re eating an orange. They’re light and fruity, which is why they make such a good snack or dessert!

And did we mention how healthy they are? Eating this snack will help you stay energized throughout the day—and if you have one at lunchtime, you’ll have more energy for school than if you had something less healthy. And if it’s after dinner time? You’ll feel so good that you won’t even have time to feel guilty after eating them. So, whether it’s morning or night time: go ahead and give these squares a try.

03 - Brownie Batter Healthy Oat Balls

Brownie Batter Healthy Oat Balls are the perfect dessert for any occasion. They’re a delicious and healthy treat that can be made in just minutes, so you’ll never have to wait for them to bake. The combination of brownie batter, oats, and chia seeds makes these balls incredibly moist and delicious—and they’re also packed with protein.

They taste like a brownie baked with oatmeal and chia seeds, but they’re much lighter than your usual brownie and don’t contain any oil or sugar. They’re made with just three ingredients: brownie batter, rolled oats and chia seeds!

These healthy oat balls are perfect for anyone who wants to make healthier food choices without sacrificing taste or quality. They’re just as delicious as traditional brownies, too— you won’t even miss the added sugar!

04 - 2-Minute Chocolate Peanut Butter Mug Cake

Oh, the sweet taste of a 2-Minute Chocolate Peanut Butter Mug Cake! It’s like a chocolate cupcake, but in mug form. It’s super moist and fudgy: the perfect combination of brownie and cake. This recipe is also super healthy, with only half a tablespoon of butter and no oil. The peanut butter adds just enough moisture to keep this recipe from being dry, but it doesn’t make it too heavy—you’ll still be able to enjoy every bite without getting uncomfortably full.

You can make your own peanut butter or buy it from the store, but if you can’t find any in your area then I recommend grabbing some at Costco or Sam’s Club. They have great prices and are always stocked up on bulk items like nuts and candies!

05 - Peanut Butter Swirl Frozen Yogurt

Peanut Butter Swirl Frozen Yogurt is a delicious treat that’s full of healthy fats and protein. It’s also low in sugar, making it an ideal snack for anyone looking to curb their cravings without going overboard. The taste is amazing—it’s like biting into a peanut butter ball on your tongue. Plus, it has a ton of protein and healthy fats that help keep you full and satisfied.

We love Peanut Butter Swirl Frozen Yogurt because it’s fun, delicious, and easy to make at home with just a few ingredients!

06 - Vanilla “sugar” cookies

Vanilla “sugar” cookies are a delicious cookie that is both delicious and healthy. If you’ve ever had the chance to try a vanilla “sugar” cookie, then you know exactly what I’m talking about. They taste like the best kind of sugar cookie, but they’re also very healthy. Vanilla “sugar” cookies are made with whole wheat flour and have no added sugars. They’re also low in calories, so they’re perfect for anyone who wants to lose weight or maintain a healthy diet.

If you’re looking for something sweet to have during the holidays, or if you just want to treat yourself every once and a while, then try making some vanilla “sugar” cookies!

07 - Applesauce

Applesauce is a dessert that is made by mixing apples and sugar together, which results in a sweet, tangy flavor. It’s also very nutritious, because it contains antioxidants that help your body fight off disease and keep your immune system healthy. When you eat applesauce, your taste buds will be able to detect the sweetness of the fruit without any added sugar. The antioxidants in applesauce help lower the risk of heart disease and cancer, so eating it regularly can help keep you healthy. It’s hard to believe that desserts are actually healthy, but they are. So, take a break from your daily routine and enjoy some of these treats with a glass of water—you’ll be surprised at how good they taste.

IMPARTING A VISIONARY EDUCATION

Kriti Anand | Business Connect

Women are now excelling in all fields of business and life. They are proving themselves at every step of the way. Naina Jain, a science graduate from IILM, University of Bradford, has proved that whatever women put their minds to, they can excel in. She became the Additional Secretary of MD International School, Bijnor at an exceptionally young age of twenty four. In her year-long tenure at school, she has skillfully implemented the vision of MD International. Her contribution to the growth and development of the school has been immense. She helped to broaden its vision as well as modernize the infrastructure with her innovative mindset.

A Look at the School

MD International is a dream come true for many parents at Bijnor, Uttar Pradesh. It is the brainchild of Mr. S.K. Jain, a well-known industrialist-turned-philanthropist, and the head of a renowned business group. The flagships of his business group include Mohit Paper Mills Ltd. and Jain Distillery. The school is dedicated to his late wife Mrs. Manorma Devi. It is functioning under the aegis of Manorma Devi Memorial Charitable Trust.

It has been a long cherished desire of the people of Bijnor to have a complete school that can provide a matching environment to compete with the big town institutions of Delhi and Dehradun. MDIS is fulfilling the dreams of the people of Bijnor, and is all set to stand up to their expectations.

Naina Jain Additional Secretary M D International School, Bijnor

The school is ranked Bijnor’s number one co-ed day school in the EW India School Rankings 2018-19. This K-12 school is CBSE-affiliated and has 2,982 students and 105 teachers on its muster rolls. Infrastructure facilities include smart classrooms, well-equipped labs, dance, art and craft rooms, indoor gymnasium, multipurpose ground and electromagnetic shooting range.

Over the past decade, there have been a number of changes in the education space that have revamped the landscape of the industry.

“There are presumptions that you live off yours family’s reputation, but the most important part is you are there. I am more than willing to put in the work to create my own space and also it’s important to have reality check on your own capabilities as they help to grow and learn.”

Institutions are making lots of efforts to customize the students’ experiences and are changing their processes to become more student-centric. This trend is bound to increase manifold in the future as academic structures, processes, and institutions are set to be further transformed by emerging technologies.

But now most parents want children to have the best possible global education with greater exposure, something that they may not have been able to get themselves.

MD International is providing all this to students and their concerned parents. Within five years of its establishment, MDIS has attained its full capacity of students of around 3000. Moreover, the school has received many awards and recognitions for its pursuit of academic, co-curricular and sports education excellence from several organizations including the British Council, Education World, Education today, Brainfeed, AKS, Asia One and so on.

Her Journey as a Woman

As a woman, Naina has her own views about the struggles women have to face in man’s world, and how to overcome them. She reiterates how most of the businesswomen who have attended networking events can relate to this scenario: you walk into a crowded seminar and can count the number of women present there on one hand. Naina believes that remaining true to yourself and finding your own voice are the keys to rising above preconceived expectations. Women should never confer to a man’s idea of what a leader should look like. She states that, “There are presumptions that you live off yours family’s reputation, but the most important part is you are there. I am more than willing to put in the work to create my own space and also it’s important to have reality check on your own capabilities as they help to grow and learn.”

It is now clear that women have equal capabilities to attempt and to work, but the culture and society have suppressed women and bound them to domesticity. However, times are changing, and men and women now cooperate in various areas of life. Progress and career achieved by women are not given to them on the basis of sympathy; it is a matter of struggle, and added to it is the struggle against gender discrimination or distinction. Having a career encourages women to have strong wills and a different focus, which were not a demand for women earlier. Burden and responsibility of a female leader or other career women are huge. Women usually not only have a career, but also the responsibility to be a housewife at home. Such responsibility, indeed, is not imposed upon men.

Naina has been recognized for her efforts to bring about a change in the social and educational system at a young age. She was awarded the Best Young Director of the Year Award (Below 40 years) by GECL, and the Most Promising Young Woman Award for Excellence in Women Entrepreneur category by Global Leader Foundation in 2018.

Futuristic Ideas for the Future of the Education System

Naina’s familiarity with relevant technological development has brought to the MD International School development and modernization.

Artificial Intelligence and robotic process automation are capable of speeding up production, ensuring better quality control and, ultimately, increasing company revenues by many hundred percent. Internet and AI are already familiar to most of us. But the future will take them even farther.

She states that Cloud Storage can be used to store data and use the built-in data labelling service to label our training data by applying classification, object detection, and entity extraction, etc., for images, videos, audio, and text. The labelled data can also be imported to AutoML and used to train a model directly.

DevOps and agile development, new-generation processes and techniques that work hand in hand in developing, testing and distributing software of all types, have been in the IT business news continually for about the last half-dozen years. It’ll become harder to ignore the database. It’s not static and it can’t be done some of the time. The whole purpose is to change and evolve over time. DevOps is about identifying friction that is slowing down software.

Her recommendation is to start with completely understanding what the application needs to achieve for the business: future education system will be unleashed with the advent of a standardized rapid courseware-builder and a single point global distribution system. Technology can often be a barrier to teaching and learning. Naina believes that Cloud will go a long way in removing this barrier, and that the future of technology in education is Cloud.

Women Empowerment Companies? Why India needs a new brigade of

A nation grows by the collective efforts of both men and women. You can’t think of a developed economy without allowing half of its population to participate in the development process. A country’s growth is just like a relay race. You run to the best of your ability and pass the object to your partner, but if the partner doesn’t contribute, you lose. There’s a very similar situation India has been facing all these years. The mindset over the last 70 years has been that a male member of society should work and the female should look after the household chores.

The society has been very rigidly killing the dreams of the girl child through its senseless explanations. However, when I call the society as senseless, it has very much to do with the kind of education they have been imparted. A society is the result of its education. This is so interlinked. The country was looted by the Britishers. When they

bag and all these fascinating things which she should have been an equal owner, were taken away from her. When she looked at things creatively and asked out of curiosity, the people around made her feel a fool and thus she stopped looking at things creatively and her curiosity died within. As she reached her teens, the family began looking for a groom and eventually got her married and the world around her changed immensely. Despite all these changes, most women never run away from their responsibilities. In most Indian houses we see a brigade of women who very honestly fulfill their duties towards their home. And this is where the potential lies.

If we can channelize their management skills in a way that more women gather the self-confidence to share their thoughts, to express their needs, the entire nation grows. Not sure how? Read this exam-

left the nation, India was an extremely poor nation with a rift between religions, lack of resources, poor infrastructure, and complete uneducated society. Eventually, as things began improving, one thing which grew at a slower pace than others was ‘mindset’. This mindset still believed that boys are the assets for the family and girls as a liability. Thus, the education of girls was considered as the least priority stuff. A human without education will be so much underconfident to make decisions about life. Girls grew up seeing their brothers getting new books to read, a new pair of shoes for school, a new

ple. 7 Gujrati women with Rs 80, started a venture called ‘Lijjat Papad’. Today the company employs 43000 women and has a worth of Rs 800 crore.

This is what happens when everyone gets a chance to contribute. India still lags behind when it comes to talking about sex education, women’s health, and female hygiene. These are still considered as a stigma, a taboo. Our conservative society needs a brigade of women who can step up and talk more about these. A start-up in the field of women’s well being is a need of an hour. At an individual level, we should begin to pro-

mote the growth of women through social media platforms. At a societal level, we need to be courageous enough to challenge the fixed mindsets.

Women’s empowerment can bring in a muchneeded change in the perception of society. We need more of Neerja Bhanot a flight attendant who chose her passengers’ life instead of hers in a plane hijack. Mary Kom, who faced all the hardships from society and yet became a champion at boxing. Kalpana Chawla, who just defied all the stereotypes and went into the space making India a proud nation. There’s a lot to it. The message though is, there’s hidden talent in every Indian household. We must be proud of it and create more opportunities. As a father, brother, husband and in whatever role we can, we must at present and in the future always support the women in our house to be contributing factors to the nation. There’s a lot we can do as a nation when people unite and work together.

This is the time when we should all be tired of the stigma and difficulties faced by women around the nation and let them step out and learn a new skill, choose a career, innovate, experiment, try, fail, manufacture, sell, invent and do a lot more of these regularly. Such approaches will make companies grow stronger. A new brigade of women empowered companies will make for a more empowered nation.

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Create Thy Prodigious and Formidable Brand with an Audacious Personal Branding Coach

Nandita Pandey

Excelling triumphantly in a multitude of spheres, some majestic and alpha women are creating an aura which incites people to notice their magnificence and charisma. In fact, their personalities are the mere reflections of the incredible image, they possess. Standing on the same pedestal, Nandita Pandey, a stupor of magnetic personality and inspiration to a multitude of women. Despite a plethora of obscurities, she emerged as the ‘RISING SUN’ in the entrepreneurial world.

Nandita Pandey is an ace Personal Branding Coach and a phenomenal Image Consultant. She is the Founder and Director of Strata Vision Pvt. Ltd (SVPL) and also the Chief Image Consultant of Prismatic Image Consulting. She endeavors to help a number of professionals, brands, CEO’s, celebrities, and elites to stand out from the crowd.

Excursion of Nandita Pandey as an Entrepreneur

The cognoscente has acquired an enriching experience in the corporate sector, where she worked strenuously with a plethora of ace professionals and entrepreneurs. Somewhere in the heart, she had an immense desire of being an entrepreneur. Henceforth, with vigorous spirits and immense efforts, she became an astounding entrepreneur, who is thriving phenomenally in the business world.

Keep faith

Saral | Business Connect

Nandita Pandey hails from North India, but she is currently working as a Branding Coach in Chennai. The superlative entrepreneur works on creating the personal brand and image of leading entrepreneurs, individuals in corporates, celebrities, politicians, etc. She inculcates in her clients the attributes, which are required by a potent leader, so that they can lead their personal and professional lives in a more fulfilling and positive way. She nurtures the quintessential qualities and values for constructing the formidable image of the clients, so that they can confidently represent themselves anywhere in the crowd.

Basically, the connoisseur coaches the executives on Appearance, Behavior, Communication Skills, Digital Presence and Etiquette, which indeed are the indispensable traits for creating a powerful and exemplary brand.

The magnate trains the clients in networking, which includes growing relationships in their businesses or corporate sectors for magnifying the growth and expansion. Additionally, she imparts a knowledge of all essential business ethics and values, which are the utmost requirements for an empowering leader.

The visionary says, “To be seen as a leader, you ought to behave as a leader.”Additionally, she is collaborated with beaucoup of dieticians, dermatologists, dentists, etc., whom she referred to her clients for respective services.

in your hearts, and just move on to excel

Nandita Pandey

Rashi

Journey with Twists and Turns

The trajectory on which Nandita walked was full of detours and crosses; but with an incredible strong will and support of her husband, she bypassed all. Before starting the voyage to entrepreneurial world, she suffered a huge loss in business, due to which the family had to sell one of the houses in Delhi. Whereupon, this was a turning point in her life, which fuels her to start an expedition of entrepreneurship.

At that point, turning back to corporate world seemed a safe and an easy option to her; but she decided to step out from the comfort zone, and carved a professional path on her own terms. With a firm faith and belief, she progressed. Failures ignited her spirits to turn the odds into opportunities; thereby, she made a conscious choice to focus on proactive goals, instead of seeing the grey side. Nandita was always a stupendous performer in the corporate world. The company always trusted on her credibility and potential. She used to represent the company in colleges and campus recruitment, but nobody knows when the wheels of life would take a sudden turn. Same happened with the tycoon, from her hands, the opportunity to represent the company on an international platform was taken away; that was quite shocking for her. There was no question on her competency, but the management could not find her apt for representing the company internationally, because in their opinion, she did not know how to carry herself. This was a tight blow on her confidence. Since that day, she decided to work on herself, and paying heed to improving the overall image, by enrolling herself in different image consulting courses. In this way, she embarked on the entrepreneurial journey, and became a leading Personal Branding Coach. But, that was not an end to the obscurities; there were more challenges awaiting, which she encountered

during the commencement of entrepreneurial excursion in Chennai.

As, she was a Personal Branding Coach from Tamil Nadu, so people from metropolitan cities such as Delhi, Mumbai, Bangalore, etc. doubted her caliber, but she won their trust with her personalized solutions and exemplary services. The other indispensable attributes are her confidence and presentation skills, which play a pivotal role in creating the unbreakable trust of clients. The magnificence of her aura leaves an astounding positive impact on the people. There are numerous magnetic qualities which the lady possess. One of them is active listening. She is quite a good listener, and with this skill, she listens to her clients quite attentively and patiently. Afterwards, she offers customized solutions with a deep research and analysis. Adding to the list, she acquires an in-depth knowledge of various companies, which actually impresses the clients, and incites them to work with Nandita.

Talking about the challenges, the other constraint was language; she found it extremely difficult to understand the local language of Chennai, but somehow with the passage of time, she cope with it.

Women Participation

The effigy of inspiration is incredibly motivating other women to do whatever they believe in. They ought to push themselves, and create a life of their dreams.

According to her perception, nobody can stop women from excelling; it’s their life choices and decisions which either push them forward or impede their career graph. Henceforth, they are the creators of their destinies.

Nandita believes that women are quite empowering and domineering in the entrepreneurial realm, and they can doth wonders if they believe in their hidden treasure.

Futuristic Plans and Spellbound Achievements

The ineffable has great future plans to achieve as she wants to spread the horizons of the business which include creating own label of uniforms, brands, starting a multitude of courses in institutes. There are several skill development courses, which she is planning to launch in the colleges.

The pioneer is accredited by a plethora of awards and recognition for her contribution in the business world. She has won Super Women Achiever Award during the World Leadership Congress Award, Woman Glory Award in Personal Branding, and World HRD Award for Personal Branding.

Additionally, she is the author of incredible book ‘Dressology-The Science of Power Dressing’.

Her paper on ‘Effects of Indo-Japanese Work Culture on Indian Employees’ was published in American Journal of Psychology.

At last, Nandita states, “Believe in yourself and the world will believe in you.”

How is India Redefining Healthcare with the Power of Technology?

In the fast-changing world, it won’t be surprising to witness the most advanced tools in the healthcare sector in order to match the changing scenario. The availability of advanced technology in hospitals along with some changing patterns of doctor’s practice has brought an uprising change in the way we see healthcare sectors today.

With the ground-breaking changes that are witnessed today in healthcare, it has also changed the way of interaction among doctors and patients by altering the essence of their relationship. The significance of technology is being appreciated in the role of enhancing the general quality of life.

India is a place where most people are having nominal access to basic public services such as healthcare.In the context of developing countries, one develops an understanding of the importance of allowing technologies that sustain the delivery of services.

Healthcare sector has come a long way in terms of technology infusion along with the expansion of infrastructure and efficiencies. The healthcare industry in India has embraced the usage of technology for maintaining the records of patients’, enabled AI (Artificial Intelligence) to deliver better treatment.

With the availability of telecom bandwidth, the medical expertise is reaching underserved rural markets via tele-consulting programs that are delivered over mobile phones and telemedicine.

The usage of technology has helped healthcare industry in getting a lot more organized and to become patient-centric. With the help of technology in healthcare, it has become easier to keep up records of patients like scans, test reports, plan of treatment etc.

HERE ARE A FEW TECHNOLOGIES THAT HELP IN REDEFINING HEALTHCARE SECTOR:

1. DIGITIZATION

The concepts such as ePharmacy, eReferrals, eInsuranceetc. are helping in strengthening the healthcare sector and is helping in creating a wave across the healthcare system. The technology has transformed the health services by improving efficiency and betterment of the patient.

2. TELEMEDICINE AND REMOTE ADVICE

Telemedicine is an effective tool that facilitates the development of medical skills outside the limits of a medical facility. This saves millions of dollars in travel expenses for patients and missed appointments. With the introduction of scalable telemedicine technology, health systems around the country have the potential to have a substantial impact.

3. MOBILITY

Smartphones completely have dominated the Indian market and have become widely available for the general population. It is this system and related technology that has made mobile healthcare available even to remote areas. The modern digital mobile apps let physicians provide online consultation, advice, and prescriptions that make healthcare accessible to everyone regardless of their location in time.

4. NANOTECHNOLOGY

The technology is gradually printing its footprints towards the contribution to the healthcare industry. Nanobots are skilled with unclogging arteries and are preventive for the cases of heart attacks. With the help of nanotechnology, it will be able to cure neurological disorders in a better way and the future with nanotechnology has a lot of scopes.

5.

ROBOTICS

Technology makes our life more convenient and efficient, with the arrival of robotics in the healthcare industry, it has become one of the most advanced moves that have been initiated by the human in terms of medicine. The robotic surgeries are performed even without the presence of the physician.

CONCLUSION:

In terms of technological advancement, there is a fabulous change that has been witnessed by the healthcare sector in India. The power of Technology and healthcare when comes together, it creates a revolution in itself that results in a breakthrough.

In the coming future, awareness is increasing among consumers and there will be a demand for better facilities. The above-mentioned technologies are the latest technology trends that are shaping the future of the healthcare sector.

Women of today’s generation are equally competitive and ambitious as they are fiercely propelling with a blaze of perseverance and hard work. Despite a number of hurdles in the trajectory, they don’t quit but keep on chasing their dreams and aspirations. Mukta Adityaraj Shah falls in the category of a truly empowering woman of this age, thereby; the team of Business Connect has featured her in the edition, ‘Women Entrepreneur of the Year2019.’

Mukta joined Shree Hatkeshwara Group after completing her MBA in International Business in the year 2015. Shree Hatkeshwara Group is the brainchild of Adityaraj Shah. The maestro started by driving a single milk tanker with a great vision in the eyes. Reminiscing the past days, Mukta recalls, “As a child, I saw my father struggle in setting up the company with one milk truck which he drove by himself. Seeing my parents build the company from scratch to now with more than 1500 trucks impacted me big. I don’t remember playing with dolls as a kid. I had toy cars, trucks and trains. I never really thought of another field to join.”

Being the owner’s daughter has its own disadvantage when it comes to creating a niche for yourself in the company. It was no cake-walk for her to climb up the career ladder in the company. For the first two months, she merely sat and stared at the computer screen. No one told her what to do. She got frustrated, and one fine day she complained to her father. The first thing he said, “In the office, we are not father and daughter.” This hit her strongly, and at that juncture she learnt that she ought to carve her own niche. Then, she approached the staff to provide her with their pending work. When she retraced the memories, then Mukta realised that it was her father’s way of testing her perse-

SHREE HATKESHWARA GROUP Has Created A Distinct Mark In The Logistics Domain

Rashi Saral | Business Connect

MUKTA ADITYARAJ SHAH Group Director

verance. The entrepreneur states, “I also realise now that this is the best way to learn the basics of any department, its challenges and schedules to follow and how to work towards solutions. My acid test came when I was made in charge of the receivables department, and everyone knew that there were some outstanding cases for more than a year. I proved myself when I brought in all the receivables and was finally ‘accepted’ in the fold.”

DIGGING THE DEEPER INSIGHTS OF THE COMPANY

Shree Hatkeshwara group has occupied a pivotal stature and falls into one of India’s leading Transport and Logistics Company. Punctuality, sincerity, integrity, hard work, effective, high service standards and time definite delivery were the pre-requisites in making it successful. They have inculcated a culture of values in their staff and developed a sense of responsibility, determination, dedication, honesty, in each of their team members. Since its inception, Shree Hatkeshwara Group has been engaged in logistics and transportation services. They operate on PAN India level and specialized in transportation of Cement, GGBS, Steel and Chemicals like LPG and Propane. They transport cargo over 20 million metric tons per year in their own 1500 ++ vehicles. They are currently one of India’s largest fleet owners of bulkers. Shree Hatkeshwara Group is amongst the top three transporters of Bharat Petroleum Corporation Ltd. in western India. They offer their customers with services ranging

from Rail Rake Management, Inbound and Outbound Freight handling at the surface, Primary and Secondary warehousing/redistribution, Third Party Logistics and Surface Transportation services at the most economical pricing options. Their major strength lies in customization, understanding customer’s requirement and designing service systems to suit their requirements with the help of dedicated team of qualified persons.

Mukta Adityaraj Shah says, We believe in making our Customers Lazy. When you make your customers depend on you by giving them service on time, then they will gain trust in you and will be associated for lifetime.

VIEWS ON THE SCENARIO OF LOGISTICS INDUSTRY

The logistics industry is considered to be the backbone of any country’s economy. It helps to facilitate the flow of goods in an effective and cost-efficient manner. The logistics industry is at a brink of transformation. The Indian transportation and logistics industry majorly consists of an unorganized sector such as owner opeartors. At present the industry is not at its peak due to the economic slowdown but we see a boom in the industry in the coming months.

On the role of leadership, Mukta says, “The most important quality that one should have in a leader is being honest, loyal and trustworthy. I have always felt that one must compete with oneself and always strive to be better today than yesterday. I believe in the one mantra that my father told me, which the Military teaches ‘sweat more during training to bleed less in war’. With these thoughts and virtues I have always tried to strive for the best and succeed. Not only me but my team has also inculcated such qualities.”

FEATHERS IN THE CAP WITH COMMENDABLE FUTURE PROSPECTS

Shree Hatkeshwara Group has come a long way from 1 milk tanker to 1500++ vehicles at present. Shree Hatkeshwara Group has won various awards for the best performance from its customers.

Recently, they have opened a branch in Baltimore, Maryland, in the USA with a total fleet of 18 tractors and 54 trailers. They have started backward integration by becoming Authorised Dealer for JK tyres. They have also commenced with the Ashok Leyland Service Centre for their vehicles.

They have been recognised as one of the Top 10 Promising Hire Carrier Service Providers consecutively for 2018 and 2019.

Ms. Mukta Shah has won the Mahindra Excellence Award for ‘Lady Transport Personality of the Year 2017’, supported by the Indian Ministry of Road Transport and Highways.

They wish to see themselves as a winner of global infrastructure and become the most renowned name across the globe in the upcoming days. They strive towards becoming a successful MNC in the surface transportation industry. In future, they would also emerge as a multi modal transportation and logistics company.

THE CSR ACTIVITIES

They have introduced a unique scheme for their drivers’ children. The group sponsors the higher education of these children and helps them in the achievement of their dreams. They arrange medical camp every 6 months for eyes and complete health checkups of their drivers. They provide financial aid to ‘Laxmi Raghunath Medical Foundation’ to help patients with low financial income with their surgeries. They support the initiative by ‘Sarhad Foundation, Pune’ in the overall education and provide the facilities of accommodation to of the orphan children from Jammu & Kashmir and Nagaland regions. These children have become orphan due to the terrorist attacks in these regions.

Recently, Shree Hatkeshwara Group has assisted in a project for providing oxygen to Indian soldiers at the Siachen Border, the highest battle field in the world.

For the readers of Business Connect, Mukta has an inspiring message to share and she states, “Be confident and believe in yourself in whatever you do. Grab every possible opportunity which comes your way, and make the most of it, others will realize it after you have done and dusted it.”

5 Awesome Trips in India under INR 5000

Since winter is here, it is time to get out of your own state and enjoy the best of what nature has to offer. Today, we are going to highlight the top 5 awesome and beautiful places in India, which will not cost you much to travel to. These places are breathtaking, eye-opening, and jaw-dropping. Here is our pick of places that you can visit under Rs 5,000

KASAULI, HIMACHAL PRADESH

Himachal Pradesh is one of the breathtaking places of India known as “Devobhoomi” (Abode of Gods). There are many tourist attractions in this state that won’t take your eyes off. One of the well-preserved natural beauty spots is Kasauli, it is a small hill station - nearby Shimla, and here, thousands of people come to this hill station to behold nature. Now you must have questions, when should we go? Well, it is totally up to you what season do you like most, if you want to enjoy snowfall and chilly winter, then Oct to Feb month is best for you. Around Rs 3,000 to 4,000 will cost you.

Kasauli, Himachal Pradesh

JAIPUR, RAJASTHAN

Jaipur, the capital of Rajasthan is known as the pink city, where ancient work of arts catches people’s eyes. Many places in Udaipur are worth visiting, such as Amber Fort and Place, Hawa Mahal (Place of the Winds), Nahargarh Fort, Jal Mahal, Jaigarh Fort, Jantar Mantar, and city palace. Every ancient fort has its own story. The city you can explore at a very reasonable price, you can find the best hotel at the price of around 1,000 INR, the tour guide will cost you Rs 500, and food 500 INR.

TAWANG, ARUNACHAL PRADESH

Tawang is a fast-growing tourist place located at an altitude of 3048-meter in the midst of the mighty Himalayas. People here come to see the picturesque landscape, waterfall, and spiritual significance. This is also known for its Buddhist monasteries, here you can see a huge influx of travelers all year around. This is the place where people should come once in their lifetime to see exquisite nature view. I’m pretty sure, it will win your heart. The journey of Tawang can be accomplished at an affordable price as compare to other tourist destinations.

KANYAKUMARI, TAMIL NADU

Kanyakumari, situated at around 85 km from Trivandrum, where you can see lofty patches of red cliffs along with deep blue waters, obviously a three major water bodies Bay of Bengal, Indian ocean, and the Arabian Sea. Also, you can enjoy beautiful monuments and Vivekanand Memorial & the Thiruvalluvar Statue from the beach. The most wonderful view of Kanyakumari is sunset and sunrise at the one time. Believe me, you would not have any words to describe them. Let’s get back to the budget, accommodation will cost you around 800, and 250 to 300 bus tickets, the rest can spend further in the Kanyakumari.

MUSSOORIE, UTTARAKHAND

Having a conversation about nature and do not talk about Uttarakhand’s mesmerizing view. It means we are committing crimes because this is the place that sits in the lap of nature. There is a place called Mussoorie that won’t let you go anywhere. This glittering hill station is a paradise for a nature lover and romantic muse for honeymoon couples. The place is featured with stately hotels, cozy cafes, old taverns, and more. It is located at around 35kms from Dehradun. The best time to visit this place from Sept to Nov. travel fair is not expansive at all, you can go via train or bus, which will cost around 1,000 to 1,500 as per transportation you choose.

MussooRie, Uttarakhand

Kanyakumari, Tamil Nadu

Jaipur, Rajasthan

Tawang, Arunachal Pradesh

THE STUDIO VERVE

Yashika Sabharwal | Business Connect

Women’s have to work much harder to make their worth in this world. It really riled the feminine society that women don’t get the same opportunities as men do, or money for that matter. Money gives men the power to run the business, it also gives men the power to define their values and what’s feminine.

At the end of the day, what matters most is the equal rights, it’s about how we think. One has to reshape their own perception of how to view equality in themselves. Hence, the Founder and name behind women entrepreneur Mrs.Charitha Kailas of The Studio Verve evince that she is prodigious “Arduous” of this feminine world.

Being born into a business family,holding an MBA degree and having the obsession for the appearance of living spaces makes her the stupendous and phenomenal Businesswomen in interior designing world.

She commenced her dreams at the age of 44, and persevered studying the course of her choice, which wasbeing an Interior designer. Afterward, she used to be a homemakerfor some time, but after her kids were old enough to take care of themselves, she decided that it was her time to follow the passion. She believes that every woman should be self-sufficient and independent with their own identity and for themselves.

DESIGN IS DEFINED BY LIGHT AND SHADE, AND APPROPRIATE CREATIVITY COMES WITH

I am going to make everything around me beautiful, which will be my life.

ELSIE DE WOLFE

CHARITHA KAILAS (Founder)

Hereby, she takes it upon herself to make the multifunctional and multitasking furniture and elite thematic furniture. Shepreneurship gives a woman true independence and identity to work with an embellishment mind-set, which is conditioned by the present scenario.

THE ALTER AND ADJUSTMENT TO MARKET INCLINATION

They have a specialized team, by whom she is always connected and have educated them on the principles of interior designing. She tries and motivated the team to value the customers and serve the needs of society. Their team at The Studio Verveconsists of a full management team, which has a group of carpenters, plumbers, electricians and CADD designers. They also do the false ceiling, painting, wall paneling, tile laying, electrical work,and most importantly carpentry.

The current scenario of the industry calls for designers, who are talented in creating innovative designs and solving storage problems. The deforming market tendency also needs to keep in mind that the aesthetics of the living spaces. The key official thinks that a good designer should understand the client and the clientele requirements before designing a living space as living spaces convey the personality traits and style of the owner. The Studio Verve caters to all the above.

A FRAY TO TOIL THE GOALS

The real struggle for her was with herself only. As mentioned earlier she became a homemaker immediately after completing her studies. The Gap of study is nearly 15 years again, and she went on to graduate for the career, which shewas always passionate and dreamed for. That does not matter for her tograduate in interior designing at the age of 44 after her kids were well grown. She found this phase very challenging to become a student again and had tried very hard not to let her thoughts wander on the whereabouts of the family and things. For doing the things rightand done before the family comes to home at the end of the day, she feels completely connected with both work and home positively.Mrs.Charithaowes it all to her family for encouraging her to become the best women entrepreneur. She trusted that she wouldn’t have accomplished all this as much as she can now if her family has not played the role of her backbone support. Her family always believed in her talent for creating aesthetic living spaces.

Mrs.Charitha’s first project was herparents’house. That first work made her gain a positive experience in the profession and she gained practical knowledge apart from theoretical knowledge. Thus she gained confidence and was enthusiastic in selecting a team of members to start her entrepreneurial journey, which led to the commencement of The Studio Verve.

THE ADMITTANCE INTO THE ENTREPRENEURIAL WORLD

She looks for inspiration everywhere around and updates herself with the latest technologies available in the market place regularly. She has an eye for details in everything that inspires her like art and design. She also finds for inspiration from books and magazine and looks up to the successful designers, who have made their niche in the industry. Charitha valuesthe feedback and criticism so that she can work on bettering their services.

In her time she never feels discrimination in the gender by the industry as we are all equal. Although the only differentiations,she assumesin the industry is that the men and women design interior living spaces differently.

But she supports strongly women entrepreneurship and empowerment as everyone has a talent, which is rarer to put to the workforce because of their family responsibilities. Thereafter, shebelieves it is important to find a balance in this as one should be successful inpursuingtheir passion.

THE R&D AND ITS IMPOTENCE

She believes Research and Development are essential for the growth of their company as being a service-oriented company she values the client first. It is always open doors to know what problems people are facing from challenging space restrictions in their living space.

Color phycology plays an important part in people and the emotions as she feels it sets the mood and comfort of the living space.

She believes in adding the value to the services she provides to the client so, she designs something unique which they can proudly say that only they possess and functional too.

THE REAL POWER BACKUP - EMPLOYEES

Whenever the clients appreciate them for their work, she gave full credit to the employees. By doing so she turnsinstills and self-confidence in them which motivates them to work extra hours to reach the deadlines and standards of the work. Founder of The Studio Verve, has changed her mission “because of me only” attitude to “because of them”attitude. She loved expressing and appreciation with a gesture of monetary benefits as she trulybelieves that a happy employee can make the customers happy.

A person who is appreciated will do more than what is expected. She values the team as the difference of options and their perspectives and gives them the opportunity to share their views.

CLIMACTERIC TURNING POINTS AND ATTAINMENTS

She had mastered the designing challenge andtries to constraint living spaces through her innovative and creative designing. Charitha is hoping her next stage will be commercial spaces. For example, theme-based restaurants and elite showrooms.

She accomplishes two awards and two listings in popular magazines. Apart from that, they have been awarded as Upcoming interior designing firm from Chennai for 2018at the architecture and interior designing excellence awards of India.

Afterward, as the most promising interior designing firm from Tamil Nadu for 2019, at the architecture and interior designing excellence awards of India.

Besides, she has been listed one among 29 other women entrepreneurs in Silicon India magazine 2018, for the most promising women entrepreneurs of India for 2018.

TIPS FOR ENTREPRENEURS TO STAY HEALTHY THIS SUMMER SEASON

What steps can you take to live your summers carefree

Scorching heat where mercury sores to a little below 50 degree celsius with a hot dry unforgiving air hitting against the body, it becomes quite important to take precautionary measures before stepping out of your cool cozy house.

HERE ARE SOME VERY SIMPLE BUT USEFUL TIPS THAT CAN ACT AS A SHIELD AGAINST THE SUMMER HEAT

Wear Sun screen, sun glasses and cover your head Sun screen protect you from sun burn and skin cancer Don’t leave your home without applying sun screen even if you are out for a short walk You are at a high risk of UV rays without them. Don’t forget to apply it on your lips, ears and feet too. Also, eyes are very sensitive to the bright sunlight. Put on the sunglasses every time step out when the sun is at its zenith. A cap or a hat is a must as your head is the first thing to come in contact with heat rays.

Consider carrying an umbrella

If putting on a hat, wearing a sun screen and sunglasses seems to be a lot of things for a short walk to a nearby market, what better option can you have than talking an umbrella.

7-9 hours of sleep

Our body heals up and repair itself while we are sleeping. Put away your phone before sleeping. Instead read a book. Light generated from screen kills away your sleep. Mobile phones, TV, laptops should be kept away 30 minutes before sleeping. If you find this difficult, start with 15 minutes and eventually increase your time.

Practice good hygiene

You cant see germs. You can feel it once it’s there in your stomach through your unclean hands. Use hand sanitisers if you are not at home. Also, clean your house. Winters are over and thus you must open up the covered ventilators for the fresh air to flow in.

Eat healthy

The more oily stuff you take, higher are the chances of being at unease throughout the day. Include curd, cumin cucumber, fresh chopped fruits in your meal. Berries, almonds, chick peas have a rich source of antioxidant properties.

Eat breakfast

For a lot of us breakfast can take a back seat with so many important tasks which are to be completed. With a lack of proper breakfast, body craves for nutrition, can wilt in the summer sun and lead to lack of energy. Breakfast maintains your sugar level and keeps you energised during the early hours of the day. Include some protein, fruit and vegetable juice in your food

Pack light

Entrepreneurs have to travel a lot. Ensure that you carry as light as you can. This not only saves your energy, but also protects you from getting strained or from a muscle pull. This becomes all the more important in summers because body uses more amount of energy fighting the heat and hot dry air.

Stay hydrated

Always carry a bottle of water. Avoid soda. If you are bored with water, carry lime water. Add glucose to it. But always have a bottle of water. This saves you from hot and dry summer wind called loo. It replaces lost electrolytes lost during summers.

Thousands faint, feel dizziness and many even die due to heat strokes. Rise in temperature is an alarming problem around the globe and places where once snow falls used to happen are witnessing extreme temperatures. We still will continue to cut trees, drive cars to the office, use air conditioning in our houses. These are inevitable. One cant imagine life without it. May in future when things gets deteriorated further to a level where its a do or die situation, things would possibly begin to re-shape and more of natural elements would be used. Today’s situation is a result of centuries of poor human practices across the globe. As demands grew, so did the global warming. May be some day things would become better. Until then people would continue to fall sick due to poor choices and lack of self care. We have covered some often heard tips that can keep you fit, this summer. If you could suggest one simple tip to stay healthy this summer season what could it be?

ANJALI CHAUHAN THE FACADE OF CREATIVITY AND GREAT ASPIRATIONS

Embarking on the journey of accomplishments and excellence, women are showcasing their truest potential in their respective arenas. No sphere is being untouched by their superlative talent and dedication. A notion of creating, achieving, and beating all the odds is constantly swirling in their minds, which stipulates their glorious success and achievements. One such exemplar of creativity is Anjali Chauhan, who is the epitome of Inspiration to a multitude of young entrepreneurs. Anjali is the Co-founder and Director of Garage Productions Pvt Ltd.

LET’S LOOK INSIDE HER EXCURSION

The expedition of Anjali’s life as an entrepreneur was thrilling, but at the same time was full of detours in a male dominated industry. There were uncountable stereotypes and biases, she encountered with despite of having a tremendous talent and potential.

On the same notion, the lady entrepreneur says, “People might say up front that women are rising in business, but they are still not open to women rising.”

Anjali began her professional journey at a young age of seventeen; simultaneously she accomplished her Graduation by the money she earned at ‘Talent Management Agency.’ Besides her tender age, she was capable enough

Rashi Saral | Business Connect

to take care of the entire projects at a PAN India scale, which uplifted her self-confidence immensely, however there were drawbacks too, which were mostly connected to masculinity.

Before joining Percept, she worked for two agencies, and got familiar with the branding, market strategy and communications. And there, she worked with industry giants like Canon, MasterCard, Hero, Dabur, Unilever, Sunburn, Hindware, Digital India and Rajasthan Tourism.

Anjali worked along with her co-founder Saurabh Gupta, who was quite interested to work with her on a brand new Production House.

Saurabh is a creative genius who worked as a Business head with brands like Percept, Reliance Entertainment and LIQVD Asia. He came up with an incredible idea of filming a motorcycle travel show called ‘Extreme Ride’. It was a ride to Spiti on the motorcycle, which was to be broadcasted on a TV show. Anjali valiantly learnt riding in eleven days, and joined him for this production. Garage Productions was later joined by Shayak Mirza in 2016, who bought his digital marketing expertise. He had worked with popular brands like Flipkart and Mindshare.

Hence, Garage Productions came into existence as one of the best Production houses in India, a brainchild of creative misfits with a knack for designing and developing superior quality films.

THE COMPANY AND ITS OFFERINGS

Their brand is a film/photography production house with a well-earned reputation for quality, efficiency and reliability. A strong team of artists and technical directors come together and bring the client’s vision to life in a wide array of formats. Garage Productions crafts stories that matter and produce projects that resonate with cli-

ents from all areas. They thrive on great ideas, functional designs, gripping copies and excellent execution. Anjali says,” Our mantra is to envision and dream with you to create masterpieces with tailored concepts.”

Garage Productions entails all sorts of clients ranging from FMCG to automobile to technology and lifestyle verticals. Their elaborate range of clientele includes brands like Sony, Intex, and 9Apps, Datsun, Akash Institute, INOX, Pacific Malls, D Light, Oppo, Eicher, Abzooba, Payback, WhatsApp, Haier, Microsoft, Virgin Atlantic and Unilever. Few of them have been associated with them since 2015, possibly because of their incredible approach.

Talking about the environment of the Company for employees, they are quite supportive, and maintain a healthy working atmosphere.

“A content employee is the key for the success of an organization. If people working with you are not happy, then they don’t even lend fifty percent back to the system.”

~Anjali Chauhan

They trust their employees, and work towards their growth and development. Anjali involves her entire team in all pitches and briefs. She is quite cognizant of interacting with each of her employee every day to know their progress and well-being. Advice and conversation are the indispensable parts of her regime. Every day she sits with her Chief Happiness Officer- an HR Head, for all the useful insights and wellbeing of all the employees.

MATCHING THE FLUCTUATIONS IN MARKET TRENDS

For keeping abreast with the changes market trends, Anjali pays a special heed to this aspect of business. She is an avid reader; her target is always to finish two-three books every month. Whereupon, she consumes a lot of fresh content, which makes sense to stay updated with the trends and techniques.

The Company organizes workshops monthly for the entire team on new filming technologies and techniques. Learning about the latest equipment and software prevalent in the market is crucial to understand a client’s requirement. Also, the giving and taking of information between the management and the young team provides a valuable feedback to everyday changing trends.

ILLUMINATING THOUGHTS ON WOMEN PARTICIPATION

The magnate states “Women have proved to be equally, and sometimes a better performer than their male counterparts in the world of entrepreneurship.”

She faced some struggle initially, but then the rewards have been substantial.

“I’ve learned that to compete in this cut-throat industry, you have to be at the top of the game and lead by example to our younger generations.”

~Anjali Chauhan

VIEWS ON EQUAL COMPETITION

According to Anjali’s perception, the response and reaction of folks regarding the subject of Equal Competition for women as that of men are mixed. She meets people who are awestruck by her incredible achievements, regardless of their gender. On the other hand, she also meets people, even women, who do not consider some women as their competition or sometimes even look down upon them. A recent situation experienced by Anjali and her team was an apt example, where a lady at a higher position did not take her seriously, and turned towards men in her team for answers. This gender bias needs to end.

She states, “We need to earn our respect from our professional merits and not by our gender.”

ACHIEVEMENTS AND MILESTONES

Started from a tiny office that could accommodate just Ninety employees, and additionally, the furniture was designed by them personally. It was itself a commendable thing. Now, they have a four level building, in which they are running a huge studio and a learning institute.

They haven’t employed a sales team for business acquisition. All their clients, from acquiring to delivery to aftersales, are dealt by a small but friendly team of smart professionals.

Proudly Anjali says, “Because of our capability to deliver high quality products, even our earliest clients who came to us when the company started off, sing praises of our achievements. Our ability to over deliver has been the mantra to holding our trusted clients.”

of doing business

Overview:

As we all know a new startup requires a lot of work and effort to stabilize the business, but that’s not enough, to sustain business growth we also need good resources such as finance, acceptance of social norms, proper market conditions, labor, and many others. That means, we have to research about the places where we are trying to start a business. One of the most important things, check out the country rank ease of doing business. Ease of doing business Index clarify the right business environment countries. The index tells us how easily we can get resources.

What is the Ease of doing business?

Ease of doing business is one of the most effective Index created by two economists simeone Djankov and Gerhard Phol. Every year the world bank publishes ease of doing business index, this rank indicates us, How effortlessly you can start a business in a country. This rank is the aggregated figure which includes 12 different parameters. Recently ease of doing business 2020 report is released and showed 190 countries ranking. For your information, empirical research invested by the world bank to explain their work show.

Measure in ease of doing business:

As I have mentioned earlier that rankings lists are made based on a country’s performance on 12 different parameters. These parameters are captured by small and mid-size companies experiences in a country.

Here

are 10 parameters that are used for calculating ease of doing business.

1. Starting a business

2. Dealing with construction permits

3. Getting electricity

4. Registering property

5. Getting credits

6. Protecting minorities investors

7. Paying taxes

8. Export-import across the

What is the importance of doing business ranks?

Ease of doing business is vividly evaluated by investors. When they try to invest money in any country or start a firm. In a short way, the country’s GDP will start to increase rapidly. Here are the top 10 doing business ranking countries such as New Zealand, Singapore, Hong Kong, Denmark, Korea rep, United States, Georgia United kingdom, Norway, and Sweden. In these countries, anybody can start a firm very easily.

India’s performance in 2019 :

India has performed well in 2019. According to EODB Rank, India has got 63 out of 190. If we see the past history of doing business ranking that clarify the improvement. So let’s have a glance.

• In 2005, India had 116 rank

• 2005 to 2014 India had 142 rank

• 2014 to 2016 India got 130 rank

• 2016 to 2018 India received 100

• 2019, India has 63 rank.

Apart from India other best performers such as Saudi Arabia 62, Jordan 75, Togo 95, China 31, Pakistan 108.

An Insitive of the government of

India:

A lot of Insitive ideas have taken by prime minister Narendra Modi like the start-up India, make in India and many others. The camping was started on 15 August 2015. Although, these action plans are not working anymore. The government needs to implement those ideas and relaunch them. Recently, the government has cut off the corporation’s taxes. Moreover, GST service is giving relaxation to businesses.