The Entrepreneurs Beyond the Bounds of COVID-19

Page 1

1

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

2


360O

PLAN+PROCURE+BUILD

I S Y O U R B UI L D I NG P RO J E C T

ON TIME , WITHIN BUDGET & IS UPTO YOUR DESIRED QUALITY EXPECTATIONS ? GLOBAL C IS A LEADING AWARD WINNING PROJECT AND DEVELOPMENT MANAGEMENT FIRM THAT PROVIDES CONCEPT TO COMMISSIONING SERVICES FOR BUILDINGS INFRASTRUCTURE PROJECTS TO ITS CLIENTS PAN-INDIA & INTERNATIONALLY. AS BOUTIQUE CONSULTING FIRM WE UNDERTAKE PMC & PROCUREMENT SERVICES FROM BROWNFIELD TO GREENFIELD PROJECTS AND ENSURE FULL PROJECT FINANCIAL & DEVELOPMENT CONTROLS

 RELIABLE PROJECT MANAGEMENT PARTNER & NOT A PROPERTY MANAGER TURNED PMC !  15 YEARS OF PROJECT EXPERIENCE  AWARD WINNING CONSULTING FIRM  WORLD CLASS BEST PROJECT PRACTICES  IN-HOUSE PROFESSIONAL STRENGTH  INTERNATIONAL PROJECT EXPERIENCE  150+ PROJECTS MANAGED & DELIVERED  20 MILLION SQ.FT PROJECT EXPERIENCE ACROSS ALL SECTORS

PROJECT MANAGEMENT | PROCUREMENT SERVICES | DEVELOPMENT ADVISORY HEALTHCARE | HOSPITALITY | RESIDENTIAL | LUXURY | INDUSTRIAL | INFRA 3RD – 4th FLOOR, ENKAY TOWN PLAZA, I BLOCK, PALAM VIHAR GURGAON, HARYANA – 122017, INDIA CONTAC T@GLOBALCIN C.IN


“History prefers legends, it remembers the battle but forgets the darkness” Hello Readers! Hope you’re doing well. As you all know the trending pandemic COVID-19, has caused a gargantuan desolation for the industrial arena, concerning to economy and employment. In addition to these, the lockdown in India had a significant impact, on the domestic economy. SMEs, MSMEs, and many low-income domestic economies were the most affected; few of them completely stopped their operations. However, even in this dark time, some have stood still through sheer will and innovations. Digital technology has been the game-changer, for organizations in this pandemic. By leveraging on platforms like web conferencing, and other digital assessment modules, many organizations have taken this lockdown as a turnkey for formidable prospects. Like the various verticals, digital technology has worked as the platform of innovation for the education sector. Powered with AI & ML, digital modules like e-learning has been a trend in this sector, from the past decade. But, along with learning time has proffered the prominence of educational assessment. In India, only a few recruitment agencies are accommodated, with a customized assessment platform, leaving the rest with prevalent measures. The framework is back-breaking and takes a lot of time to scrutinize the right candidate in the lot. Realizing the hindrance, Dr Rajesh Joshi, founder of Skynet Experts, brings a customized digital platform that emphasizes on online learning and education assessment to mould a progressive future, for aspirers. Within a year of its business, Skynet has crafted a breakthrough educational model, that has helped companies to assess and certify as adept professionals. Amid the outbreak, their product has been a lucrative solution, for their clients and has helped many learners reach their desired goals. Our Magazine is proud to feature the trailblazing story of this persona in the cover page, under the edition ‘THE ENTREPRENEURS BEYOND THE BOUNDS OF COVID-19’. However, motivation does not end in the first six pages. Just flip them, you’ll find the story of entrepreneurs, who have shown exceptional gallantry in combating the challenges of COVID-19. It’ll be worth your time if you go through their stories. But, our concern lies beyond these parameters; we look forward to keeping you rejuvenated and enthusiastic at all times. As such, we have a series of in-house articles concerning your health, lifestyle and latest innovation. On top of it, we’re publishing a special column, featuring cars you can purchase in this outbreak. We can assure you this edition will be a worthy investment, with respect to time and money. Coronavirus has created a period filled, with challenges. But it’s up to us, whether we choose to stay limited or explore and innovate beyond the challenges. As the editor of our prestigious journal, I hope we’re fulfilling your needs and keeping you passionate in this dark hour. That concludes, for this time folks. As always, stay safe, keep reading. Ciao!

Indranil Roy Indranil@businessconnectindia.in

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

4


Vol 2 |Special Edition|July 2020 Publisher & Editor : Abhishek Kumar Dubey Editorial Team Indranil Roy | Kajal Dobhal | Ashwathy Nair | Dr. Amit Mishra Sugandh Bahl | Avishek Singh

Business Head ASHISH KUMAR

Corporate Team Satyam Singh | Sunny Pathak | Pradeep Pandey Himani Parashar | Komal Verma | Asha Dudeja Rahul Kumar| Vikash Kumar | Sunaina Gupta | Reetu Chauhan Co-ordinator (Business Connect-Clients) Anita Kumari | Priyanka Gupta Data Research & Analysis Satyam Tiwari | Amit Kumar | Subham Kumar | Nand Kumar Jha Madhu Yadav | Sachin | Harsh Kumar Garg Gunjan Kumari | Damini Tyagi Finance Team Gourav Singhal | Reshmi | Monika Aggarwal Circulation Team Sonia Tiwari | Anurag Tiwari

Creative Director ASHUTOSH OJHA

Creative Team Rajat Pathak | Reena Kumari | Chandan Sharma Legal Affairs Mukesh Kumar Human Resources Nivedita Basu Digital Marketing Manager Ravikant Singh

Registered Office RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045 Ph. 011-42636209 Email: info@businessconnectindia.in

Corporate Office 701, DDA 2, District Centre, Janakpuri, New Delhi - 110058 Ph. 011-41065208 Email: corporate@businessconnectindia.in

Printed and Published By Abhishek Kumar Dubey on Behalf of FanzineIndia and Printed at Tanuj Process, A 21/27 Naraina Industrial Area, Phase-II, New Delhi - 110028 and Published at RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045

Publisher & Editor : Abhishek Kumar Dubey RNI No.: DELENG/2018/76695 Copyright Š 2018 FanzineIndia, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations, Views and opinions expressed in this publication are not necessarily those of the magazine and according no liability is assumed by the publisher.

Follow us on:

We are also available on: 5

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


Content 10

COVER STORY

SKYNET EXPERTS PVT. LTD. SCULPTING CAREERS THROUGH TECH-INNOVATIONS

DR. RAJESH JOSHI Chairman and Managing Director

16

HEALTH

Immunity Supporting Tips for your busy calendar

22

BITQUEST

Taking Your Business from Offline to Online

26

LUXE DIGITAL NOW

A Splendid Choice For Digital Marketing And Technology Solutions

28

INSPIRATION

Stepping Into A Different World Is Consistently An Alternative

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

6


30

MEDESUN HEALTHCARE SOLUTIONS Creating Specialists For Medical Coding and Billing Realm

32

TECHNOLOGY

Facebook introducing the Newest Shopping AI

34

RANK TECH SOLUTION

ELEVATING VIDEO BUSINESS INTERACTIONS AROUND THE GLOBE

38

REAL TIME TOUCH

Sculpting Next-Gen Videohealth Services

40

PURCHASING

Entrepreneurs Can Buy 6 New Cars Around 5 Lakhs During This Pandemic

42

BUSINESS MANAGEMENT

Steps To Build A Great Management Team A Guide For Startups

44

SUQUINO

A Reknowned Name Offering Sterling Services In The Iot Healthcare Domain

48

SYSTEM NEEDS

Being Trendsetters By Offering State-Of-The-Art It Solutions

7

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA



9

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


SKYNET EXPERTS PVT. LTD. SCULPTING CAREERS THROUGH TECH-INNOVATIONS

Indranil Roy | Business Connect Educational assessment plays an integral role in an aspirant’s life. A good career assessment makes candidates mindful of their performance, knowledge-base, areas of improvement and the job market as well. On the contrary, it gives educators a clear picture of the aspirant’s progress, helping them devise the most suitable approaches to increase efficiency. The conventional procedure of assessments focuses on the aspirants’ interests, aptitudes, values and skills to determine what their real interests are and where exactly they fit in the job market. However, this framework often shows equivocal conclusions and it becomes a back-breaking task for companies, to churn out the perfect candidate, with the right skill set. Technology has been an incremental component, for the growth of the education industry. Techupgrades namely Artificial Intelligence and Machine Learning have helped the arena see new heights, in a short time. The digital platform has also played a crucial role in education assessment. During recruitment, companies tend to find candidates with, the perfect blend of skills and education. However, the prevalent framework makes it a huge challenge to identify the right candidate in the crowd. This calls for a specialist such as Skynet Experts. Headquartered in Pune, the Company has conceived a state-of-the-art online platform that assesses an aspirant’s career interest and helps them find the perfect job.

A CHOICEABLE PLATFORM Skynet Experts Pvt. Ltd. is a tech-innovative online assessment platform that expertise on screening the adept talents, who can stimulate growth for an organisation. Their platform is structured, with AI-based tools that help them assess and churn out the ideal candidates. Their trove of online services includes Online Training, Assessments, Business Consultancy, Proctoring and Product developments. Skynet is encircled with adept professionals having decades of experience in technology, management, skill development and evaluation field. The Company works with many notable universities, educational ministries, states and competency councils in the sector and has access to more than one million applicants through their online assessment platform.

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

10


DR. RAJESH JOSHI

Chairman and Managing Director

COVER STORY 11

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


Skynet was established in 2019 and is led by Dr Rajesh Joshi, Chairman and Managing Director. Skynet was conceptualized with the drive to create something innovative and pioneering, that can contribute to society by adding value to someone’s life. This focus helped them envision a digital platform – connected to the community of students, across the globe. The platform was devised to help candidates increase their selfawareness and understand the job market. Skynet’s services are catered to State/ Central Government, Skill Universities, Vocational Institutions, NGO’s from skill development background.

“We aspire to be a global leader in the field of online Learning and educational assessment and help today’s generation in shaping their career,” asserts Mr Joshi

SOPHISTICATED LEADERS ON THE PANEL

Skynet is lead by cultivated professionals from various business verticals. Dr Rajesh Joshi is a seasoned leader holding a decade of experience in policy designing for the central and state of India, Nepal, Thailand, Malaysia, UAE and Saudi Arabia. He also has a PhD in IT & operations, Prince 2 Certified and PMP Certified, as well. He has worked in various MNCs like HCL and Microsoft, where he worked on the development of native tools and designed and deployed lots of large scale projects. In addition to Dr Joshi, the company is overseen by Mr Devdatta Sathe, Dr Firoz Syed & Dr Rupali Joshi. Mr Devdatta Sathe oversees the backbone of Skynet - The IT team. He has inculcated 2 decades of IT experience, by working with notable MNCs of the IT arena namely Lupin Pharma and IBM. Mr Sathe’s core specializations encompass IT Products development, software programming and Web and Applications development.

USPs THAT KEEPS THEM AHEAD

Mr Firoz Syed supervises the International business framework of Skynet. Mr Syed has accomplished 20+ years of experience, in diverse arenas namely IT services, education and placement industry within India and abroad.

Educational assessment is the need of the era; It creates a great impact on three surrounding social pyramids - Education, Organisation and Students. Comprehending to this, Skynet offers a cuttingedge remote proctoring solution. Organisations need certain skillset, to analyse and identify the perfect candidate; that’s where Skynet comes into the picture. The Company collaborates with educational institutions, colleges, universities, organizations and certification providers, providing them with faultless online Learning Solutions and AI-based proctored safe test experiences, with high quality. Quality audits are a key part of Educational capital markets and Skynet stands as a notable quality assessment system in India.

Dr Rupali Joshi heads the entire operations of the company. she has 20 years of experience in the diversified sectors of Health Insurance, Corporate Insurance broking, healthcare and holds a Six Sigma Black belt. She is also a NeuroLinguistic Practitioner and ICF Coach as well. Having worked for reputed organizations such as Aon Global Insurance Brokers, Marsh& McClennan Insurance brokers, she has got outstanding exposure in managing business operations with expertise in the areas of Strategy & Planning, Process Management, Customer Service Delivery, and the implementation of techno-commercial projects and the management of large teams. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

12


Furthermore, their products ensure test operators comply with the test integrity and use the best-in-class approach to support Learning and test participants throughout the process. The AI-based Remote Proctoring solution is capable of recording the behaviour of participants through screenshots, audio or video files. It can also remotely disclose transgressions using intelligent photo capture, video sharing, which helps in detecting cheating during online exams. Designed with ML algorithms, the platform detects Potential infringements and significantly reduces human efforts. Along with the Proctoring solution, Skynet’s products include Smart Exam Management app, Smart Admission Management app, Smart Aadhar app, Smart Employee and Smart Attendance app. These products contain advanced format questions banks with - video queries, images, graph analysis, software tools, precision and speed typing, speech synthesis etc. and are compatible with regional languages.

A TRENDSETTING EDUCATIONAL MODEL

Skynet has played a pivotal role in restructuring the entire model of conducting assessments and certifying the candidates. The prevalent skill development ecosystem was ambiguous and restrained the objectives and purpose of training the youth in vocational areas. Having no integrated framework or appropriate platform, the system had no reliable assessment procedure. The lack of an able monitoring process eventually created huge delays for results after training was done. There had been instances where the candidates had to wait for 3 years before they were assessed and certified. In, short the framework was a huge loss for aspirant as well as the country’s economy. Conquering these challenges, Skynet has proffered a business model that can procure comprehensive assessment reports. Its conventional solutions are highly accredited, by Maharashtra State Skill Development Society (MSSDS) and Maharashtra State Council of Vocational Training (MSCVT). On another note, Skynet works as a Government Consultant in the criteria of skills training and business evaluation. They also provide counselling & placement for the Blue & White-collar workforce in the organized sector.

PRODUCTS SYNCHRONIZED WITH DEVELOPMENTS

Within a year of business, Skynet has witnessed the integration of disruptive technologies, across various industry verticals. Being a technology company to the core, they have also installed many tech-upgrades in their products like Artificial Intelligence(AI) and Machine Learning(ML). In addition to that, every product is devised under CMMI Level 5 and Six Sigma Black Belt Standards of Quality. The amalgamation of technological advancements and foremost quality standards create a robust and scalable platform that can assess & empower young talents and also provide suitable candidates across all domains.

13

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


the company is prioritizing on customer retention, including the quality of services, value orientation, and ensure spending only on crucial aspects. Since they’re shifting from the conventional path, they’re keeping a clear communication channel, short and crisp meetings to value each others time, sending pre-reads and use meetings to drive decisions. The pandemic has created a huge turmoil for several businesses and consumers in India. However, Skynet believes that it has helped them innovate new possibilities. They are emphasizing on capital preservation for sustaining their business and investing in deploying remote communications, artificial intelligence and contactless services in the aftermath of the pandemic.

A HARMONIOUS WORK CULTURE

Their product is also playing an instrumental role in the current crisis. Due to the refractory outbreak of COVID-19, millions of lives - across the globe has been shattered. In this situation, staying at home and maintaining social distancing are the foremost ways to be safe. However, time doesn’t stop and Skynet emphasizes this, through its products. By leveraging on AI and ML, they have built a pioneering online platform, which is a boon during this time of social distancing.

INGENIOUS AMID THE OUTBREAK The nationwide panic due to the COVID-19 outbreak has afflicted the livelihood of the entire country. Businesses are witnessing severe hardships and need to adapt to the transformative way for a new normal. Digital Technology has revealed an avenue of transformative opportunities to learn and adaptin this period of self-isolation. Fathoming to the scenario, Skynet is diversifying its assessment services to online learning solutions and other tech-based projects as well. Since the conclusion of the current situation remains inconclusive, Skynet is focusing on aspects it can control. Specifically, www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

Skynet maintains a sensible approach towards its workforce. Enthusiastic employees portray a holistic picture of the company; hence, Skynet prioritizes the needs of their employees just like their clients. The Company maintains integrity and a transparent communication channel, that helps them answer the issues and querries employees might have. Employees’ efforts and hard work are acknowledged, which further keeps them motivated at work. “We try to be transparent and honest with them as we consider this can be an opportunity to build trust with the team.” acknowledges Mr Joshi. The company also organizes, team lunches, recreational activities picnics, gettogethers, birthday celebrations, etc. to further maintain their zeal. Also, to safeguard their employees from the contagion, they are providing work from home.

LAUDABLE MILESTONES WITHIN A SHORT PERIOD Within a while, Skynet has established a strong presence in the industrial arena. Recently, they have established a record in the ASIA Book of Records and India Book of Records by evaluating 3000 candidates in a single day on 15 July 2019, on World Skills Day. This stands as one of their grand milestones. In addition to this, Skynet has conducted assessments in more than 15+ states and Certified 2.5 Million candidates across 12+ sectors with Sector Skill Councils, which includes Telecom, Sports, Rubber, and Domestic Sector Skill Council. With remarkable performances, they have established a strong presence in the Countries Like Nepal, Thailand, Malaysia and the United Arab Emirates. The global alliances have 14


helped Skynet garner local knowledge and bring in the best practices, to each of its engagements. They are also working with leading MNC’s under RPL Project (Recognition of Prior Learning).

ROAD MAP FOR UPCOMING YEARS Besides assessing viable candidates and providing them with prosperous jobs, Skynet is contributing towards consolidating the backbone of our country i.e. Women and the farmers of India. For the coming years, Skynet is gearing up with projects, subject to Women Self-development and Entrepreneurship. A program for women Self-defence in partnership with, Maharashtra Government and Maharashtra Police is already in process. Along with that, Skynet is initiating a farming and agriculture project by September 2020. Also, programs for the tribal and rural population, are to be started very soon.

A NOTE OF ENLIGHTENMENT

“We are mostly influenced by the environment and our attitudes. Man, in his attempt to improve himself, constantly endeavours to conceive innovative ideas and indulges in experiments, subsequently bringing transitions in his attitude and the surrounding environment. This process eventually gives us wings to fly up on the horizon and achieve our dreams.” – Dr Rajesh Joshi 15

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


HEALTH

TIPS

FOR YOUR BUSY CALENDAR

As a bustling business visionary, you’ll be comfortable with pushing your limits and shuffling whatever number occupations as could reasonably be expected. However, it’s essential to turn your concentration towards organizing yourself and actualizing some resistance boosting hacks to guarantee you remain well for the season. A powerful robust immune system is basic for ideal essentialness, evading the feared influenza, and dodging different pathogens prowling around. Thus, we’ve made exceptionally viable, time-effective, and proof-based answers for occupied entrepreneur figures to give their insusceptible lifestyle some assistance

These eating routine neighborly picks have three parts that make them astounding: • • •

Long timeframes of realistic usability so they can be concealed for a bustling day They assist you with eliminating planning time to get food in your belly quick, and They offer the longest fortitude so you can keep your brain concentrated on your work

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

16


Having a container of salsa in your storeroom is incredible when you need to break out the sack of tortilla chips, yet you can likewise utilize salsa to add flavor to meals when you don’t have new veggies available. (Alright, or when you would prefer not to invest the energy hacking up those veggies.) Combine with ground hamburger and a couple of seasonings to make a meatloaf, toss a quarter cup into an omelet, dump a container of salsa verde into a moderate cooker with some chicken bosoms to return to a warm, fiery pulled chicken, orbit onto a bit of white fish.

Eggs are a flexible wellspring of slender protein, so keeping twelve in your refrigerator will profit both your eavesdropper and your wallet—particularly since they keep going for about a month. Have them for breakfast, toss a couple into a bowl of singed rice or cook one to top your burger.

Talking about soup, you can generally keep boxed or (sans BPA) canned soup in your storeroom. They make incredible meal starters or can be eaten all alone. Simply be certain the one you get is low in swell initiating sodium and wellbeing hurting added substances. (Anything lentil is normally an extraordinary decision.) And when your bustling self is floating towards making a cut of flame-broiled cheddar, in any event, you’ll have a serving of veggies through tomato soup to oblige it.

Broccoli is supercharged with nutrients and minerals. Stuffed with nutrients A, C, and E, just as fiber and numerous different cancer prevention agents, broccoli is perhaps the most beneficial vegetable you can put on your plate. The way to keeping its capacity flawless is to cook it as meager as could be expected under the circumstances — or even better, not in any manner. ResearchTrusted Source has indicated that steaming is the most ideal approach to keep more supplements in the food.

spinach made our rundown not on the grounds that it’s plentiful in nutrient C — it’s likewise pressed with various cancer prevention agents and beta carotene, which may both increment the disease battling capacity of our resistant frameworks.

Like broccoli, spinach is most advantageous when it’s cooked as meager as could be expected under the circumstances with the goal that it holds its supplements. Nonetheless, light cooking makes it simpler to retain nutrient An and permits different supplements to be discharged from oxalic corrosive, an antinutrient The count clearly doesn’t stop here yet we had a go at sharing some must-have nourishments. in continuation, there is substantially more food like Kiwi, Poultry, yogurt, beans, bread, milk, and some more.

Begin boosting your immunity today. 17

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


SUBSCRIBE

Today

Follow us on

Business Connect offers you amazing business stories along with multiple interesting and motivational stories written by our experienced editors. You may grab an opportunity through our special offer : Get 12 Issues by paying just Rs. 1000. I would like to subscribe* Bussiness Connect for one year at Rs.1000 (12 issues) I am enclosing the Cheque/DD no. _________________________ dated ___________________ of Rs. ________________ of bank __________________________________________ Branch ______________________________________________ drawn in favour of FANZINEINDIA. My Personal mailing details (IN BLOCK LETTERS): NAME _____________________________________________________ Company Name _____________________________________________ Designation _____________________________________ Address _________________________________________________________________________________________________ _________________________ City _________________________ State ______________________ PIN ____________________ Telephone _______________________________ Email (Required*)__________________________________________________ Age in years _______________ Experience _______________ Industry ___________________ Education __________________ Your feedback about the magazine ___________________________________________________________________________ How did you come to know about Business Connect? ______________________________________________________________ Now you can also subscribe through credit card: visit - http://www.businessconnectindia.in

All the payments are accepted in Cheque/DD favouring: FANZINEINDIA, 701, DDA 2, Janakpuri District Center, new Delhi-1410058 *This offer is valid in India only. Please mention your name and address on the back side of your Cheque/DD. Cancellation and refunds are not allowed. If you have any query, please send us the email to corporate@businessconnectindia.in or call to 011-41065208. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

18


19

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

20


21

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

BITQUEST

Taking Your Business from Offline to Online Dr. Amit Mishra | Business Connect BitQuest Sdn Bhd, founded in Malaysia in the year 2017, is an all- encompassing Digital Agency in Malaysia offering services like Search Engine Optimization (SEO), Web Design and Development, Graphic Designing, Social Media Marketing (SMM), Search Engine Marketing (SEM) and more. The company has been granted the prestigious “MSC Malaysia Status Company,” a Special Economic Zone and high-technology business district in Malaysia. Under the leadership of Ms. Shikha Kedia, CEO of BitQuest, the company has recently won the award for the Best Online Advertising Technology Solutions Malaysia 2020 by Global Banking and Finance. Here’s her story THE FOUNDER’S STORY Shikha is a digital strategist and serial entrepreneur with over 11 years of marketing experience with startups and large-scale corporations. She started her career working with an event software startup in India, spearheading marketing and sales. After quitting her day job in 2010, she started her own entrepreneurial journey with Fourdy Digital, a web design and branding agency, working and consulting clients of various sizes and from different industries. In 2013, she expanded Fourdy to Malaysia and is currently servicing clients from Asia Pacific region. Under her leadership, her company has managed to crack major clients in India and Malaysia. In 2017, she jointly founded Bit Quest Sdn Bhd, a global digital marketing agency. To become a woman entrepreneur is a difficult and risky career move. She is proud to say that as the founder of her company she has played the role of the receptionist, CEO and everything in between. She has been responsible for matching pace with the quick and ever-changing digital landscape. With an expanding team, Shikha now plays a much strategic role in running the business. She likes to call herself as the motivator for her team and innovator for business growth

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

SHIKHA KEDIA | Chief Executive Officer Over the past few years, the company has worked with some of the biggest brands in Malaysia, namely Aesthetic Academy Asia, PohKong, MajuHome, ICCA Congress among many others, as well as numerous SMEs and local business owners who are struggling with the change in the digital scenario and are willing to take the plunge into the online world. “We believe that when millions of people have shifted online for all their needs, the respective businesses need to be online as well and not just to cater to the people but to remain relevant in these changing times as well. For us, digital marketing is the bridge that connects consumers to businesses online and that is what we at BitQuest work towards- Connecting more and more people to your business to help you reach your true potential online!” Says the CEO. The sudden birth of the largest remote working experiment in the history of humanity has changed work culture in unimaginable ways. For all fear and uncertainty 22


about the days to come, there is one thing that is crystal clear. The future is going to be digital. The world will rely heavily on technology.

“We were looking for opportunities and realized the importance of online shopping

during this time and how it was “MORE THAN EVER”. Whether it be a restaurant, fashion, or even just consultation. Everything has gone online during this time. To talk in numbers around 25% of food and beverage businesses moved online for the first time. The fashion industry saw a 14% increase in online conversion for business owners. The e-commerce industry was one of the biggest players during the whole of MCO. Harping on this we promoted eCommerce to all our existing clients and even pitched for new ones. To tell you the truth we did set up more eCommerce during lockdown than ever.

WE HAD A CONVERSATION WITH MS. SHIKHA KEDIA, CEO OF BITQUEST TO BRING YOU SOME EXCLUSIVE INSIGHTS. Q: EXPRESS YOUR SIDE OF THE DILEMMA, WHEN YOU GOT TO KNOW ABOUT THE 21- DAY PROLONGED NATION-WIDE LOCKDOWN. HOW DID YOU ENSURE THE SERENITY FOR YOURSELF AND YOUR EMPLOYEES AS WELL, WHEN YOU CAME ACROSS THE NEWS? A: As a leader, I am not only responsible for constant innovation and growth of the company but also act as a motivator for the team, bringing everything together. I have always believed that your people perform best when they are happy and satisfied. We operate at two offices- one in Malaysia and the other in India. When the news of the initial 21 days lockdown came, the first dilemma I had was, how to assure safety for all. Communication wasn’t an issue for me because I am anyway mostly operating from our Kuala Lumpur office and see the team in India maybe once in 2-3 months. Thanks to technology, we are constantly in touch with each other and the team knows that I am just a phone call away. We do our regular video calls for any team meetings and on the lighter side, have a casual conversation to maintain higher spirits. Q: AMIDST THE CHALLENGING SITUATION LIKE THIS, HOW DID YOU ENSURE TO ATTRACT THE CUSTOMERS AND CLIENTS? A: There were a few initiatives that we adopted to help our clients as much as we could. Firstly, we devised special customized plans for each of our retained clients where they could make the most from our marketing activities with minimum spending. We even gave credit time to some of our clients to pay at ease. One of our clients was also given the liberty to use our services like that of a retailer- allowing them to pay-per-use. We were also looking for means to create more opportunities for our business, hence we focused more on eCommerce pitching than our other popular products. Q: HOW DID YOU ENSURE CSR DURING THESE HARD TIMES? HAVE YOU HELPED YOUR LOCAL COMMUNITY OR YOUR CUSTOMERS/CLIENTS BY OFFERING THEM SOMETHING OUT OF YOUR USUAL OFFERINGS AND SERVICES? 23

A: During this lockdown, many daily wagers have to sell their household items to buy food. There’s fear. There’s uncertainty. Many lives have gone forever. To back the disadvantaged sections of the society, we supported a local NGO in Kolkata who prepares lunch for the nearby slum every day during the lockdown. Q: HOW DID YOU MAKE SURE TO KEEP YOUR STAFF AND EMPLOYEES MOTIVATED DURING THIS TIME? A: I always make sure to visit Kolkata once every 2 months to meet all of them, mostly just to talk to the whole team. After I missed going to Kolkata on 13th March due to flight cancellation, I have tried to get on weekly video calls with everyone. We pull each other’s legs, motivate each other, share recipes and pictures what we cooked during the week. This helps us keep the spirits high. Q: WHAT MESSAGE WOULD YOU LIKE TO CONVEY TO OUR READERS? A: Firstly, I would like to take the opportunity to sincerely thank the millions of healthcare professionals around the globe who manage the front lines every day. The impact of COVID-19 is prompting organizations to look more closely at the mental health of their employees. They deserve our empathy, compassion, and kindness. From the business perspective, I would like to say that when such a pandemic occurs it wipes away a few businesses and paves way for new ones. It’s your strategies and hard work that will define where your organization will stand. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


Now Hiring. Jeff Cook Real Estate welcomes industry leaders who challenge the norms and are looking to take their business to new heights.

Experience Culture. Experience Commission. Experience Community. Experience Commitment.

(843) 501-9786 www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

JoinJCRE.com 24


25

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

LUXE DIGITAL NOW A SPLENDID CHOICE FOR DIGITAL MARKETING AND TECHNOLOGY SOLUTIONS

JACQUELINE HUDSON | CEO & Founder Kajal Dobhal | Business Connect The whole world right now is in an absolute terror, because of the rampant outbreak of the Novel Coronavirus. Every sphere of the economic unit has succumbed into absolute chaos, due to the humongous rate of positive cases and death tolls. Normal lives have been replaced with work from home, social distancing and avoid unnecessary travelling. But, even in this midst of the outbreak, few organisations have ensured they continue to perform. With sheer will and plausible strategies, these organisations have proved to be insurmountable. One such company is LUXE Digital Now, a global organisation with a wide variety of digital services that include Digital Marketing, Strategic Management, Software Development, www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

DATA Science, Technology Solutions, E-Commerce Solutions, Artificial Intelligence, Data Analytics. COMPANY’S OVERVIEW Founded in 2018, LUXE is headquartered in Portland, OR USA, with a sister company to be opened in London, UK this year. The company proudly stands its ground as one of the leaders, in digital marketing services and technology solutions in the world. They innovate, design and strategize the best marketing strategies to bring out the adept potential of their clients. Their marketing strategies include building social media campaigns, e-commerce and content management platforms, which play an in26


strumental role in fortifying a business structure. Its wide range of marketing concepts has aided in bringing many industrial verticals under its banner like beauty, luxury, fashion and technology industries. LEAD BY ZEALOUS LEADERS The Company is spearheaded by two highly motivated marketing specialists Jacqueline Hudson, CEO & Founder, PgD and Steven Thorsen, Strategic Leader, Partner. Jacqueline is a highly commended personage of the Digital Marketing arena and founder of LUXE Digital Now. She was named Top 40 under 40 in the Top 100 Magazine and acquired her PgD from the Digital Marketing Institute in Dublin, Ireland and is a global speaker at BCMA, having lectured to 14 countries globally. Jacqueline specializes in strategic planning and management, project leadership and design, data analytical designs and architecture, technology development, and all digital marketing principles. Steven Thorsen is prized persona of the marketing sphere and carries 3 decades of experience as a marketing and advertising executive. He has worked with many exclusive brands like Grammy Awards and MusiCares in Los Angeles. Before joining LUXE, he is an owner of several companies, including media agencies and medical diagnostic centres. His specialization encompasses company growth and acquisition, delivering project management principles across all platforms within a firm’s staffing structure. ENLIGHTENING STRATEGIES TO SUSTAIN CLIENTS The panic caused by COVID-19 outbreak has created a challenging situation in the organisational hemisphere. And in this situation, it is important that companies curate strategies that can help them sustain in this dark time. LUXE has completed 2 years of successful business with a global market and has a progressive client base. They are taking care of these clients responsibly from a variety of perspectives both nationally and globally. Along with that, they kept in a place few key strategies to globalize, even through this pandemic: • Develop key structures and solutions • Make sure our clients were digitally ready • Utilize technologies to enhance the projects • Keep clients unity in practice In addition to this, the company is working exclusively with foreign governments to stage in their technologies and to ensure their corporate growth. The approach helped the company in driving their acquisition to higher delivery and value for their stakeholders and attract key investors to their technologies. The company also provided a discount to their clients for continued sustainability. TECHNOLOGICAL UPGRADES IN PLAY LUXE Digital Now uses two patented innovations to dazzle the world, with its marketing solutions. AiDAS and Premier Jet App. 27

AiDAS (AI Data Technology Solutions): AiDAS is an AIbased cloud program, designed for global organizations to have complete access to their digital marketing, e-commerce and digital technologies data. The priority of this program is to handhold the management of the e-commerce process of a business. However, it also focuses on all the digital marketing needs of a company. In addition to this, the program also showcases investment and profitability input scaling, with real-time conversions and predictive rich data analytics for investment purposes. The program is designed exclusively for C-Level Executives, Marketing Executives, Data Scientists and AiDAS System Administrators. PREMIER JET APP: Premier Jet is an e-commerce mobile application designed by LUXE Digital Now. It is the world’s first and foremost widely used Private Charter app and comes in multiple languages. It is available in all kinds on smart-device platforms and is used to search luxury brands with a global mapping system. The app has in-built filters, which helps in sorting out the desired destination to shop along with brand names and promotions and organize delivery at ease. Users can register an account via Facebook, Twitter or Google accounts and share products via social accounts. The app is also featured with creating a favourite or a wish list and they can receive app’s push notifications preferences in the personal account such as sales, promotions, offers, new arrivals and collections. DILIGENT EVEN IN THE PANDEMIC CRISIS The unbridled dispersion of COVID-19 has abruptly shut down the operations and has staged horror in the mind of many organisations. However, even in this wake of the viral outbreak LUXE has ensured that their services continue to operate. The company has associates from all over the world namely Canada, Mexico and the USA. As such, each country they complied with moved forward into a virtual office system using Oracle Netsuite. This helped the company’s operations continue at a smooth pace and eventually kept every staff members in a safe zone. Further, to keep their team motivated, the founder herself ensures communication with her team. Employees are the prime asset; as such, the company makes sure they are motivated during this crisis. FEATHERS IN THE HAT Within 2 years of successful business LUXE Digital Now has crafted a sustainable business in the global market. Even during this pandemic distress, they have ensured an autonomous business with a strong client base. For their indomitable performance, they have been named as TOP 50 LEADING COMPANIES OF 2020 by “THE SILICON REVIEW”, 10 MOST INFLUENTIAL COMPANIES OF 2020 “THE CXO FORTUNE” and also awarded with 50 TECH LEADER AWARD 2020 by “INTERCON”. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


INSPIRATION

STEPPING INTO A DIFFERENT WORLD IS

CONSISTENTLY AN ALTERNATIVE LIFE, AS WE PROBABLY KNOW IT, HAS ARRIVED AT A TOTAL STOP‌

The coronavirus pandemic has influenced the economies of a considerable number of nations and left its effect on all enterprises, leaving the travel industry as one of the most noticeably terrible hit parts. While a large portion of the nations has just been put under lockdowns, numerous others are going towards comparable measures. With the administration presently finding a way to handle the infection, the circumstance appears to have gotten intense. While worldwide traveler flights had just been confined, the stoppage of trains, transports, metros, taxis, household trips just as the lockdown will additionally affect the individuals who love visiting places. The coronavirus pandemic has unleashed ruin on the individuals who love to visit better places every once in a while.

PF Thus, we should not burn through our time dreaming how about we begin doing. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

28


0 Travel is the hardest-hit fragments in these flighty occasions. This intense impact was unexpected and nobody was readied. It is a sort of log jam when nothing appears in our control.

about them with the trip specialist, using call or email, to make sense of the best an ideal opportunity to visit. This time can likewise be utilized to design the spending plan and set up a careful format for the excursion.

Since going during the flare-up is getting less and less of a choice, different choices can likewise be investigated:

Individuals ought to likewise utilize this chance to go through quality with family and make recollections.

Securing new aptitudes, they have been stepping by step adjusting to the evolving times. Individuals can begin expounding on their past travel encounters, can likewise make a site, and begin taking a shot at that it would also cause them to return to the spots through returning to the recollections, additionally, they can deal with their writing or content aptitudes.

Polishing your aptitudes as well as seek after their diversions and interests, such as various cooking styles and dishes can be investigated on the web and one can take a stab at making those dishes that premium them, painting, Reading some groundbreaking books and if they want to take it out on the planet they can likewise make their youtube channel and offer their work to rouse other people who don’t have the foggiest idea what should they do or what are the other options. Business people and entrepreneurs far wide comprehend the estimation of the skill Presentation well indeed.

we are having a lot of time to know ourselves and to chip away at us, on the things we were leaving a result of not having the opportunity to take them under needs. this could be our best time of self-disclosure. Since voyaging has assumed a lower priority, individuals who love going to better places can benefit as much as possible from this opportunity to take a gander at fresher parts of voyaging. While travel is beyond the realm of imagination, one can probably make a rundown of their preferred places and talk

29

This time is likewise perfect to make up for lost time with all the arrangement and motion pictures in the not insignificant show one made.

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

CREATING SPECIALISTS FOR MEDICAL CODING AND BILLING REALM Ashwathy Nair | Business Connect

W

ithin the last few months, the Covid-19 has forayed the globe as an uncontainable contagion. The chaos has created a severe disturbance, in many industrial verticals and has also shut down the operation of many companies. However, medical coding and billing, and healthcare remain unaffected, proving its diligence and requirement of Data analytics in healthcare. One such unyielding firm is Medesun Health Care Solutions, located in Hyderabad-Telangana State and Delaware, USA.

Dr. MERIYALA SANTOSH KUMAR GUPTHA | CEO OUTLINE OF THE COMPANY Medesun is a leading global platform that offers training and services on medical coding and billing. The area of focus for Medesun resides on specializations like HIPAA, HL7, ICD-10 (International Classification of Diagnosis – 10th Revision), CPT (Current Procedural Terminology) and HCPCS (Healthcare Common Procedural Coding System) for supplies and drug coding, ICD-10-AM-Australia Medical coding and Saudi ICD-10-AM Medical Coding Training. Till date, Medesun has nurtured over 5000 students and flourished its services to many foreign nations like the US, NZ, Australia and the Middle East. A VISIONARY LEADER IN THE PANEL The company was founded by Dr. Santosh Kumar Guptha. Dr. Guptha was born and raised in a moderate middle-class family. His father was a salesman and mother a homemaker. None of them had the opportunity to attend college. However, Mr. Guptha was highly empowered with the value and significance of education. His implementation to ICD-10 became a turnkey in his career, where he received profound training under AHIMA-USA. Dr. Guptha has been a www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

respected World Record Holder in training with 42 certifications including CCS-P, CCS, CPC, COC, CIC, CPC-P, CRC, CCC, CPCO, CANPC, CPB, CPMA, CEMC, CEDC, CIMC, CFPC, CUC, COBGC, CPCD, COSC, CPRC, CPEDC, CHONC, CENTC, CRHC, CGIC, CASCC, CGSC, CSFAC, CCVTC, RMC, RMA, CMBS, CMRS, CSCS, CSBB, FCR, FNR, FOR, CHA, CHL7. He is also an AHIMA Approved ICD-10 Trainer, as well as AHIMA ICD-10 Ambassador and has inculcated 15 years of experience in the field of Medical Coding and Billing. The idea of founding Medesun came in his mind in 2003, while he was serving in a US-based health care company. Working as a medical coder, he observed the effects of globalisation in the healthcare domain and how it will bring change in the space. He understood that companies were aiming to outsource medical billing and coding process to India. The scope was formidable although, India lacked trained and certified Manpower. Discovering the opportunity, he introduced Medesun Healthcare in the market. The principal objective was to nourish brilliant minds in medical billing and coding and furnish skilled manpower to the health care industry. 30


UTILIZING KNOWLEDGE TO CREATE SPECIALISTS Medesun has incorporated an adept team that train students on clinical knowledge, practical application, gap analysis and communication. The growth in the healthcare territory shown a steep demand for individuals competent in medical billing or coding. Comprehending to this, Medesun is providing assured training while sparing no effort in creating industry-ready professionals. The company has partnered with many pharmacies, nursing and degree colleges and Govt. aided organizations to create medical billing and coding savants in the Indian youth. With its intense and fathomable knowledge, the firm provides training in all specializations of medical coding and medical billing EM coding, ED coding, Radiology, risk adjustment coding, surgery, IPDRG, ICD-10-AM, Tumor Registry, among the others. Further, they prepare students for certification exams like AHIMA and AAPC through a selective set of tests crafted by academic experts. Shedding further light on this, Dr Guptha asserts “Students often face a dilemma while investing money for certifications or placement in progressive organizations. When it comes to medical billing and coding, the industry has enormous opportunities for efficient professionals. Our organization has exquisite knowledge and all the notable certifications that can help learners thrive in the arena”. Apart from training, Medesun organizes workshops, job fairs and seminars to help students with their professional career. FACTORS THAT SIGNIFY THEIR FORTE After gathering a huge trove of knowledge, Dr. Guptha believes - to create individuals that can have an impact in the healthcare space; one has to master the art first. His enormous knowledge and impeccable training methodology have guided many students, who at present are managers and Vice Presidents in medical coding and billing companies. On the same notion, Medesun has also employed more than 20 skilled professionals with immense experience in the US healthcare industry. Their exposure to training students helps them get an edge over their peers. With a good collection of trainers, Medsun has built a harmonious relationship with students that generate interest. Medesun also delivers HIM training, HIPAA Compliance training, ICD-10-AM, tumour registry, cancer registry, Revenue Cycle Management (RCM) service and medical coding auditing services, online medical coding training, and internship programs as well. The vast collection of training modules has helped in seeing enormous revenue growth in the last few years and students have been placed in remarkable positions in the healthcare industry across the globe. 31

SUSTAINING AMID THE COVID-19 OUTBREAK The Novel Coronavirus has brought the world down to its knees and presently is the most trending catastrophe. However, the crisis hasn’t stopped the functioning of Medesun. As soon as the lockdown was announced, across the nation, Medesun stopped training at locations to ensure safety and started online training for their students and prospective coders. Medesun has a very robust training methodology that integrates cutting-edge technology with cultured knowledge. Their employees are very enthusiastic towards their job and have ensured a freewheeling and engaging training framework. Even after the lockdown is dropped, The company ensures “Safety first”, as such, is focused on following all the precautions procured by WHO and govt. like Social Distancing, avoiding crowding, using sanitizers, Masks and ArogyaSethu App in mobiles, reduced working days and hours in the month and enlightening their students on the safety and precaution of travelling outside. A PROGRESSIVE PLAN FOR THE FUTURE Looking at the current era, Dr. Guptha interprets “As healthcare costs are skyrocketing, proper statistics on time will help in risk adjustment and healthcare cost control. Coding allows a statistical analysis of diseases and treatments, diagnosis-related group reimbursement, and easier observance and tracking of epidemics or pandemic events. It also helps inform planning with the medical organization’s decision support systems.” Dr. Guptha strongly believes that proper medical coding can produce valuable diagnostic data, which can be utilized for research and education, including the betterment of patient care. Henceforth, Medesun is focusing on instilling a strategy to implement medical coding in state and central government health schemes by leveraging “Ayushman Bharat”, A bright initiative by the central government. Although India is still at the emerging stage of medical coding and billing, Dr. Guptha looks forward to elevating the nation to the next level through his entrepreneurship. Having a well-cultured leader and proficient trainers, who are certified by AAPC and AHIMA US, the company aims to continue as the apex in furnishing exemplary candidates for the healthcare arena. Even in this dearth period, Medesun has shown its enthusiasm and hard work. The company has incurred a 200% increase in revenue, within the last five years and are aiming to build a 500 seater coding service company by 2023. With a team of combined experience of over 100 years, Medesun is striving to become the most preferable trainer and provider of medical coding and billing services. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


TECHNOLOGY

Facebook introducing the Newest Shopping AI For those of you have ever daydreamt of being able to click photo and buy it, whether it’s your favorite celebrities’ suit or the things that they use very often, a giant social media company Facebook has proclaimed it’s moving ahead toward e-commerce game with a brand new and unique shopping experience that is powered by AI. On May 19, 2020, in a Facebook Live, Mark Zuckerberg (Founder& CEO of Facebook) has made a statement a snap-and-shop feature that will allow users to purchase, sell and identify products seamlessly all over the Facebook platform. An auto-tagging feature – is coming on the Facebook page very soon, now autofill product description upon uploading, facilitate it to rank in search and share or exchange information in all languages. The company has the intention to make all images shoppable across its app, and in time, videos too. Though Facebook’s new shopping AI doesn’t have users-facing names like Alex, the co-founder Sean Bell named it GrokNet to represent the scale that can analyse data very frequently. Actually, created at GrokStyle, a start-up co-founder by Bell and invested by Facebook, this universal AI model leverages computer version to recognize fine-grained product attributes from the dozens of images. On Facebook Ait blog, the Bell has explained about how their GrokNet’s product work simultaneously analyse billion of disparate verticals like a car, clothing, and home goods. “We built, trained, and deployed a model with 83 loss functions across seven data sets to combine multiple verticals into a single embedding space. For some of the tasks that are really difficult, you need to apply a very large weight on the loss function and you need to apply many images for every batch when training. For easier data sets, you can use a small weight, and just a very small number of images per batch. We then scaled this up across all different data sets and then figured out a way of how to combine everything at once, without compromising on any one of the tasks. We use weekly supervised learning, where a model is arranged in a feedback loop to automatically create additional training data.”

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

32


As we all know that Snap-and-shop features have been using for years, by several different big companies like Amazon, Shopify, and Stitch Fix. However, Facebook’s AI team has created advanced segmentation, detection, and classification abilities that allow it to do the seemingly impossible, that recognize unseen products. That means, Facebook AI can recognize a blazer under a t-shirt, and even skirt seated under a desk. In order to get this experience, The AI modal uses a new technique known as “Instance Mask Projection” that is capable to parse clothing and segment street scenes including small details. To ensure accuracy of the forecast and account for a verity of images, Facebook’s team skilled its AI on varying people styles, ages, sound, skin, body structure, location, socioeconomics classes, and many more. “We’re building a system that can look at a picture of your outfit, segment each piece of clothing that you’re wearing, and organize them into a digital close, allowing you to shop anything in the context of what you won,” said Tamara Berg (Facebook AI Researcher). In Future iterations, Facebook is hoping to launch an AI lifestyle assistant that helps users in different areas like AR try-outs to share with friends, wardrobe management, personalized recommendations of products to purchase, and many others. Facebook has been testing augmented reality with advertising brands such as Ray-Ban, NYX, and NARS that allow consumers to try sunglasses, lipstick, and other things virtually.

All product’s images will be uploaded in 3D with rotating views and Facebook Shops and e-commerce allow businesses to set up Facebook and Instagram storefronts for free, Also WhatsApp integration coming very soon. For those of you have been waiting to transact on the platform. “We’re hoping to play a role in helping small businesses get through this difficult time and thrive long term,” said Mark. According to Statista.com, With over 2.6 billion monthly active users across the world in the first quarter of 2020. The world still under the COVID-19 pandemic restriction. In such a situation, AI-powered social commerce may be a silver lining for Facebook and its users. 33

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

ELEVATING VIDEO BUSINESS INTERACTIONS AROUND THE GLOBE Dr. Amit Mishra | Business Connect By utilizing the internet, the video business platform has created a worldwide inter-connectivity, opening plausible opportunities for organisations to grow and innovate. Spotting this scope, RankTech Solutions, a global technology platform is innovating the arena of digital interactive services, with avant-garde technologies. RankTech is an ISO 9001: 2015 certified company; founded in 1st July 2013, by Mr Anil Prakash Kastuar, in one of the popular metros of the country, Kolkata. Started as a software provider and developer for a global client base, the company attracted Vidyo inc. – A leading platform for enterprise-grade, video conference solutions. Vidyo Inc. was looking for software developers, who could inculcate software updates in their video conferencing module and RankTech proved to be exceptional. By succeeding the deal, RankTech became Value-added tier-1 partner of Vidyo Inc AUGMENTING VIDEO BUSINESS INTERACTION Mr Kastuar is a seasoned leader with a humongous experience in areas of Business Transformation Management, SAP & other ERPs for Large & SME segments, Strategic Business Intelligence solutions, MES (Manufacturing Enterprise Systems) for Shop Floor control and its Integration with Top Floor. He is an ardent fan of innovative technologies and enjoys troubleshooting to revive failed ERP projects. He has succeeded in leadership designations (CIO and CEO), in many companies around the world. During his professional stint, he had to utilize the video conferencing platform on a large scale. This exposure stimulated a surge in him, leading to developing video interface solutions.

He started to Innovate video interaction solutions for call management services. IndusInd Bank became its pioneer customer to provide video interactive banking services. The USP of his Digital Interaction & Video Conference Management(DIVCM) was that customer’s call could be routed to distinguished representatives, as per the company’s choice. Also, the platform allowed conversing through the chat process and access to banking solutions consequently. The service was accessible through a browser, in any type of smart device. Until the middle of 2016, RankTech marched, with its innovative Video Interface Solution and served many notable foundations like HDFC Bank, Reliance Mutual Fund, etc. Then, they shifted to product creation. Currently, RankTech has exemplary products, serving diverse verticals like finance, education, healthcare, BPOs, and much more. A DISRUPTIVE TECHNOLOGY IN THE MARKET Introspecting the last few years, mankind has seen a wide array of technological evolutions. With the inception of the internet and android technology, people can gain access to online services and video conferencing; but an integrated platform wasn’t available. RankTech grabbed this opportunity to create a one-stop-shop for all customer’s needs. By leveraging on technological advancements, it combined the two elements – Online services and virtual interface, to create a revolutionary third product. The new application enabled users to use online services while interfacing with a representative. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

34


An example is their prized product Kuber – Video banking that helps customers do face-to-face banking anywhere, anytime, without going to the bank. The product was a relief for both service providers and customers. Customers could gain 100% access to all solutions, whereas service providers can increase their reach over the globe. The product is also significant for NRIs, as they don’t have to do ISD calls, also access and contact the bank on their phone. Following Kuber’s success, RankTech has conceived 7 more products namely Hermes – Video financial Services, Vinus – Video Insurance, Heka – Video Healthcare, Tenjin – Video Education, Athena – Video Enterprise Talent Acquisition, Muses – Video Hr Training and Pegasus – VCollaboration. CHALLENGES THAT CHANNELED NEW POSSIBILITIES “Our initial challenge was convincing people that Virtual Interface will be a breakthrough for better productivity”, says Mr Kastuar. Since video conference solutions, require an adaptive technology, several companies tend to avoid it and resort to the prevalent interactive framework. However, with the increasing dangers of the COVID-19 outbreak, organizations have increasingly ventured on Video Conference apps like Zoom, Skype, Google Hangouts, etc. as they have become the finest means for face-to-face interactions. The situation has also created a beneficiary for RankTech. By leveraging on technology, RankTech has devised cost-effective, disruptive platforms for BFSI, HealthCare, Education, Enterprise HR Talent Acquisition, Enterprise Training, Supply Chain Collaboration, Field Force Collaboration, CRM, Video Call Centers & BPOs and Enterprise Human Resources. The Company has crafted associations in many countries like India, Sri Lanka, Middle East, Africa, Ukraine, etc. DEVISING CUTTING EDGE SOLUTIONS THROUGH R & D R&D plays an integral role in the overall development of an organisation. RankTech has witnessed the rise, of groundbreaking advancements, over the period. To stay abreast of the advancements, the Company has performed in-depth R&D practices to procure innovative and transformative solutions, to satisfy clients’ needs and achieve new levels of growth. By leveraging on digital technology, RankTech has created user-friendly solutions that are accessible through all categories of smart device and network connectivity. Powered with highly secured OTP enabled transactions, 128-Bit encryption, Biometric, OCR and photo identification features, products are compatible, with all sorts of cybersecurity protocols. Every product is designed with, a built-in core management system and powered by unified communication technology and can adapt proficiently to the nature of business. The products generate productivity by, creating efficient MIS reports, cutting down costs, improving TAT and optimizing workforce requirements. 35

INNOVATIVE AMID THE COVID-19 PANDEMIC The Novel Coronavirus has shaken the operations of many companies; however, some of them has proved their diligence. By venturing on digital technology, RankTech had initiated work from home. The Company has formulated a communication channel, with all the employees and ensured an autonomous workflow. Every morning and evening, the leadership panel commences group meeting with their team to discuss and review dayto-day operations. “The 21-day lockdown brought our team closer and we learnt a lot of new things. It was genuinely a novel experience for us” asserts Mr Kastuar. Through VPN access, RankTech ensured a freewheeling operation and devised new frameworks for ensuring data security, IP security, productivity, real-time customer support, etc. Being a technological startup at the core, It stands as a new challenge for them, to deliver their qualified services and solutions in this crisis, which they are doing, that too, with efficiency. Recently after the lockdown was partially removed, RankTech allowed a handful of employees to work in office premises, with absolute safety measures (Face masks, sanitizes, PPE Kit, etc). Even in these conditions, they have devised their own video interface platform and has shifted from utilizing foreign Video conference applications. In short, RankTech has made plausible breakthroughs, even in a dearth condition. A MULTITUDE OF PLAUSIBLE ACHIEVEMENTS Throughout the stretch, RankTech has achieved many milestones for its unparallel solutions and services. For its video banking solution, RankTech proudly stands as “The World’s First Successful Video Banking Solution” and are accredited by NASSCOM India under its “10K Start-up companies initiative”. They are also honoured with “Partner Leadership Award 2016”, for being the best SVAAS Partner (Software and Video as a Service), by IPTV. Mr Kastuar is also accredited with “Global Excellence Awards 2017” in the category of “Best Software Innovations CEO – India & Software Product Engineering Company of the year – India”. They are featured in the prestigious CIO Outlook magazine under “25 Most Promising Insurance Solutions Providers – 2016”. Amidst the melancholy caused by COVID-19, RankTech has welcomed 2 new customers for its Video e-Clinic Solutions. Within the next month, RankTech is aiming to bring new clients for its digital education module (OnLine Classes & On-Line Assessment v- Education) and Today more than 12,000 Motor Insurance Claims per month are being remotely settled on RankTech’s v-Insurance Instant Claim Settlement platform, by four leading General Insurance Companies in India. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


India's most premium beard range ever launch

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

36


THE BEST

GROOMING & SKIN CARE PRODUCTS

FOR MEN

KNOW US MORE www.mrgentlemenvalise.com www.mrgentlemenvalise.in

37

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

REAL TIME TOUCH (RTT)

SCULPTING NEXT-GEN VIDEOHEALTH SERVICES Sugandh Bahl | Business Connect With the commencement of 2020, the world has been attacked by the outbreak of a novel coronavirus. Being a communicable disease, it has caused a surge for innovative telemedicine technologies. Over the past six months, use of telemedicine, telehealth, and virtual healthcare have greatly expanded and promise to help move the healthcare industry into the digital realm. With the aid of camera-equipped smart devices, the Internet and artificial intelligence, people who do not want to risk contracting the virus by going to healthcare facilities can now easily have video face-to-face meetings with medical professionals and caregivers. Telemedicine has been essential in helping lower the infectious curve of the ongoing pandemic crisis. It has helped doctors coordinate with patients in every step from diagnosing to prescribing medicine. In the same vein, Real Time Tech’s digital technology platform will be developed to proffer exemplary services like decentralized clinical vaccine trials using wireless remote-controlled dispensers. And, video-connected, remotely controlled anywhere-based treatment and therapy devices. Led by “California’s Most Influential Leader in Healthcare Technology 2020”, RTT is aiming to integrate people with virtual healthcare services and collaborate with partners in addressing the needs of people in this pandemic. A REVOLUTIONARY FIRM Real Time Touch is a tech-innovative platform that focuses on virtual care visits through remote-controlled anywhere-based treatment and medication control devices. The application enables video chatting between doctors, nurses, and patients through all kinds of smart devices for diagnosis, tests, prescriptions, treatments, and medical consultations around the world. People in rural areas have a hard time getting access to traditional healthcare services. Through its platform, RTT hopes to ensure they can get virtual access to quality healthcare at affordable prices. Their user-friendly platform will help people, including elderly people, peoplewith mobility challenges, and people with transportation issues to virtually interact with medical practitioners for real-time medicine release, treatments, and therapies. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

38


RTT has an internationally pending patent for a wide array of devices for remotely guiding devices for therapies, treatments, and even exercise machines to be used at home, work, or as a wearable component. With the FDA’s approval, RTT is looking forward to integrating these instruments with existing virtual care providers, hospitals, and clinics. RTT strives to bring change in the sphere of telemedicine and virtual healthcare through its tele-treatment platform. Its technology surpasses the other telemedicine platforms by going the extra mile, ensuring strong and stable connection to patients for remote monitoring, programming, and controlling of wearable, mobile, and home medical devices. Their technology will also be used by veterinarians and pet lovers, to remotely release medications and treatments to animals and pets. CRAFTED BY A GENIUS INNOVATOR In 1997, Craig Linden, Founder of RTT, started experimenting with remote medical treatment. Craig aimed to integrate the RTT platform with telemedicine services to provide physically augmented virtual health care to people in need. With this vision, he inaugurated Real Time Touch in 1999. Craig is a graduate of San Diego State University with a specialization in business marketing and management. He has also garnered many years of experience by working in a variety of fields. Craig had to face several hurdles. “The journey has been long and difficult,” asserts Linden. Over the years, advancing technologies have helped RTT move closer to making its platform available to people everywhere. Notable examples of their tech-innovations are their planned Remote-Controlled Medication Dispenser (RC Rx Dispensers), coming with a variety of qualities including medication release, video conferencing, vitals, and electronic health records. TAKING VIRTUAL HEALTHCARE TO THE NEXT LEVEL “Today, millions of people don’t have access to proper healthcare, but many of them have a smartphone, laptop, or tablet,”explains Linden. Digital technology has become an integral part of our life. RTT is looking forward to establishing associations that will aid in inspiring the global healthcare industry by providing digitally controlled treatments, pain-relief devices, and medication release vaults. These devices will be equipped with sensors to monitor a patient’s vital signs. These wireless remote-controlled devices can be delivered to the patients by delivery companies, or even by drones. RTT’s plannedremote release medication vaults are aimed at enabling pharmaceutical organizations to de39

centralize clinical trials by moving part of the clinic into the home, workplace, or field. This will consequently lead tomore reliable, efficient, and cost-effective clinical drug trials. EFFICACIOUS AMID THE COVID-19 OUTBREAK Amid the illness and death caused by Covid-19, telemedicine is proving to be a suitable methodology for providing quality healthcare. Since visiting the healthcare center can add risks for both doctors and patients, telehealth visitsand virtual diagnosishave proved to lower the transmission of disease. Real Time Touch has taken this opportunity and is proffering a list of improved telehealth solutions, to address the current crisis: • Video-connected remotely controlled medication dispensers • Virtual face-to-face communication with AI assisting healthcare providers • Remote diagnosis and monitoring of patients at home, or in quarantine • Real time monitoring with wearable electronics • Virtual Reality withmechanical, pneumatic, electronic, and touch-interface technologies • Online mental health support from the home with telepsychology and other mental telehealth therapies, and remotely guided devices As of now RTT is looking for partners with whom it can structure these solutions for a global audience. HONOURED FOR TRENDSETTING ACHIEVEMENTS RTT has become a preferable global choice for its teletreatment platform. Last year in June ‘19, Linden was bestowed the prestigious “Top 100 Healthcare Leaders Award” by the International Forum on Advancements in Healthcare (IFAH) for his contribution to advancement in physically augmented telehealth. For his impeccable contribution, Linden is commended as the pioneer and advocate of advanced telehealth services. His prized RemoteRx dispenser is envisioned with advanced IoT, video conferencing, hardware, monitoring, biometric ID, cloud, and physically augmented capabilities backed by Linden’s intellectual property. ROAD MAP FOR FUTURE RTT is progressing on a successful journey in the telemedicine sphere, conceiving remarkable innovations. In the following years, they are willing to establish licenses and partnerships with healthcare companies globally. RTT also intends to collaborate with IoT, communications, and medical device manufacturing companies to accomplish its mission to provide virtual care to all. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


PURCHASING

ENTREPRENEURS CAN BUY 6 NEW CARS AROUND 5 LAKHS DURING THIS PANDEMIC The coronavirus outbreak has overtaken everything. In order to prevent the spreading of coronavirus, people are following precautions very seriously. Since lockdown has been unlocked, people are getting back to their job by using their own car rather than using public transport. Many people are making a decision to buy an affordable car, so they can safely travel from home to office.

Here are the best affordable cars you may consider to buy one.

TATA TIAGO The latest updated Tata Tiago has rolled out the “Keys to Safety” and most attractive as well. If you are looking for the cheapest car with great features, then this car is for you. Tata Tiago has a petrol fuel tank and a BS6 engine. There are many features you will get like height adjustable drivers’ seat, adjustable front headrest, cup holders on Centre Console, cooled Glovebox, and many more. The car price would be Rs 4.6 to 6.95 lakhs.

Maruti Suzuki WagonR Another Maruti Suzuki car, WagonR is available in 14 variants and has 2 engine options BS6 complaint and 2 transmission options: Manual & Automatic. The WagonR offers mileage min 21kmpl to 33.54kmpl. The car is powered by 998cc and 1197cc – which produces a power of max 67.05@5500rpm and max torque of 90nm@3500rpm. The price begins at 4.45 Lakh. The WagonR of the fuel type is petrol and CNG. According to money control.com, WagonR fell down a position from February’s 18,235 units. www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

40


Maruti Suzuki: Alto Maruti Suzuki is the all-time best-selling car that can be used for personal purposes. In 2019, the company has launched the Alto 800 facelift model that price starts at Rs 2.94 Lakh (Ex-showroom). Maruti Suzuki Alto is powered by 796cc, three-cylinder engine. Maruti Suzuki Alto car comes with 6 six exciting colors, 3 models -std, Lxi, VXi, and 1.0L engines option that provide the best performance. In February 2020, this affordable car stood at number three with a sale of 17,921 units. The mileage of Alto is 22.05 to 31.59 kmpl.

Maruti Suzuki Swift Maruti Suzuki Swift is another hatchback car that price begins at Rs 5.19 Lakh. The engine of Swift is 1197cc that offers mileage 21.21Kmpl. Maruti Suzuki Swift is available in 7 different variants and has 5 seating capacity. This car’s gross vehicle weight is 1315 kg. More importantly, Safety and Security, the Swift has dual Front Airbags, Seat Belt Reminder & Buzzer (Driver & co-driver side), reverse parking sensor, and many more. As per the Montycontrol.com, it was the top-selling car with 18,9696 units being sold.

Renault KWID: The Renault KWID is a 5-seater hatchback car that comes in 12 different variants in India. The price of this car begins at Rs 2.92 Lakhs and end up 5.01. Also, the KWID comes with two transmission options manual and automatic. Renault KWID is 799cc units and 999cc units that produce a maximum power of 67bhp@5500rmp and maximum torque 91nm@4250rpm. The mileage of the car is 25.17kmpl.

Hyundai Santro. The BS6 Hyundai Santro is also an affordable car that comes in a range of Rs 4.57 Lakh to 5.98 (ex-showroom Delhi). Although, the CNG model would be a bit expensive. The car is available in four variants: Era Executive, Magna, Sportz, and Asta. Santro is a BS6 complaint 1.1 liters, 4-cylinder petrol engine that generates 69PS of max power, and 99nm of peak torque. In addition, the Hyundai Santro comes with dual airbags along with ABS and EBD.

Maruti Suzuki DZIRE. Maruti Suzuki DZIRE is also a good-looking car that price starts at 5.89 and goes up to Rs 8.81 Lakh. I know it is little over the price, but it will offer a different experience than all others that I have mentioned. DZIRE has a boot space of 378 L. Maruti Suzuki DZIRE is 1197cc that generates a power of 66 kw@6000 rpm and torque 113 Nm@4400 rpm. The car is available in two transmissions autonomic and manual. The mileage of Maruti Suzuki DZIRE is 24.12. Note:

All price has been taken from the internet and their official websites. It means the price could be low and high. 41

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


BUSINESS MANAGEMENT

Steps to Build a Great

MANAGEMENT TEAM A GUIDE FOR

STARTUPS Regardless of how solid your thought is, the destiny of your startup eventually lays in your group having the option to function admirably to execute it, Here are steps to utilize when assembling your startup’s fantasy group: Recognize positions. The most significant colleagues the organizers. Before employing any other individual, you and your prime supporter should choose how choices will be made at the startup. For instance, would you say you are the specialized master and the other individual a wiz with showcasing? Assuming this is the case, that ought to educate the structure regarding your startup. I suggest carefully recording everything and having both prime supporters sign the report. At that point there will be no misguided judgments about what’s expected of whom. distinguish the positions expected to finish the group, (for example, deals and showcasing, programming, and record the board posts or undertaking pioneers). Make certain to organize (make sense of which position to fill first) in addition to adjust the employing. It doesn’t bode well to employ five task chiefs and not a solitary developer. Make certain to have enough cash or clients to pay for staff members before you begin employing them. Figure out how to be influential Real appeal and normal amiability will get you far in business, and on the off chance that you have both–good for you. For all of us, we need to become familiar with the craft of influence admirably well. As a business person, you basically invest your energy persuading others that your way is the correct way. Regardless of whether you are interfacing with financial specialists, associates, representatives, or customers, you should have the option to get them ready. When you accomplish that, they are convinced. With regards to workers, this isn’t just about guiding individuals. On the off chance that you basically hand out requests, your staff may concur with you since you’re the chief, in any case, there is no assurance that their hearts are in it or that they will finish the errand as well as could be expected.

Let individuals develop into their jobs at your organization. You know the work that should be finished. Having a typical pool of work things will permit your group to get what they are normally accepted at and have the energy for. They comprehend what they like. Somebody in your group will have a tendency toward financials.

Try not to Recruit Titles I see new businesses getting fire constantly about their inventive titles. “VP of Globalized Corporate Understanding” or “Boss Robot Whisperer” are cool sounding titles, indeed, however, they are only that — titles. When in the underlying insane period of your startup, the exact opposite thing you need to do is construct specialty storehouses for your workers. You have to go into the startup stage realizing without a doubt that each individual will have their hand in all things.

Get your workers included It’s imperative to rapidly get your workers associated with the everyday running of your business. Keep them dynamic and utilize their qualities to assist them with coordinating and create.

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

• Give them undertakings immediately On the main day, your new representatives should as of now be accomplishing helpful work. Get them connected right from the beginning. 42


• Challenge them Help your workers to propel themselves. Use courses of events or explicit objectives (with their contribution) for them to make progress toward. • Guide your recently recruited employees Band together with your new representatives with somebody senior in the group. The additionally tutoring you do, the quicker your group will come to fruition. Give Constant Feedback In the beginning stages of your startup when everybody is doing a smidgen of everything, it is imperative to start giving routine input. You are on the whole building up the organization culture together, and in the event that somebody is veering off-kilter, it is basic to get them early and get realigned. You will keep unfortunate propensities from shaping on the off chance that you do it early and regularly. Think about your group at this phase as an “agreement group.” An accord group is a gathering of people who all have an equivalent impact over significant choices. All

• Inspect all the alternatives Paintballing? Go-karting? Building log spans over waterways? Ask your workers which alternatives they may like, yet be set up for a wide range of answers. • Remember the basic things Something as relaxed as giving beverages and snacks to the most recent hour of a Friday evening may function admirably. Not every person needs to creep through the undergrowth in disguise dress. Accomplish the Work With your group gathered and the correct outlook set up, it’s the ideal opportunity for take-off. Start a group of similar people who all offer a similar dream. Don’t storehouse yourself. Keep the group engaged with all zones. You needn’t bother with authorities yet. Anticipate that everybody should be a generalist toward the start. They don’t need to 43

individuals are equivalent and choices ought to be made with an upper dominant part, if not consistent, vote. Settle on sure everybody knows why a choice was made. Utilize this input circle, not only for negative criticism. Offer acknowledgment for something that went especially well. Utilize a prominent exertion as a chance to set up the best work on going ahead. You will succeed or fall flat as a group. Consider group building works out Private ventures are frequently relentless conditions. That implies you have to get your group cooperating rapidly. Group building activities can help, however there are some significant focuses to consider: • Spending plan cautiously Days off work will cost you cash as far as lost efficiency, in addition to the expense of the group building occasion itself. Great bookkeeping programming will stay up with the latest, so you can see initially what you can bear.

be the most profoundly talented individual in something. Your colleagues will develop into their inevitable positions. Above all, make sure to have a ton of fun and remain enthusiastic about your business. Encircle yourself with an incredible group. You will never work a day in your life in the event that you appreciate what you do. All things considered, the better you are at overseeing individuals, the better your group will perform and the quicker your business will develop “Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.” Andrew Carnegie www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

A REKNOWNED NAME OFFERING STERLING SERVICES IN THE IOT HEALTHCARE DOMAIN Avishek Singh | Business Connect accuracy, and recovery. This unique platform is vendor-neutral, HIPAA compliant, and secure as well. Providing a suite of biometric measurements(basic vitals, waveform, and imaging measurements) with real-time consultation, it is assisting the physicians to employ the right support to patients.

Ravi Amble | CEO & Founder

T

he Healthcare industry is assisting society with its standardized products and services by rescuing people from adversities put forth by the global pandemic. Creating harmony in the processes with the latest trends of the market, many players have pioneered in the relevant field providing exemplary services to their clients. Aiming to revolutionize the healthcare industry with its uniquely ubiquitous offerings, Suquino, Inc. is transforming telehealth with ‘Saffron’, which is a Machine Learning/ AI driven PaaS platform. The Company offers this exclusive platform, that integrates with the third-party medical devices, systems and software, to enable holistic and remote care in real-time within a connected care ecosystem. EXCLUSIVE OFFERINGS- PROBLEMS THEY ARE SOLVING There are many disparate systems of patient care-provider, caretaker, specialist, payor and many more, that can slow down the process of diagnosis and caretaking, impacting the understanding and treatment of patients. Alongside this, a fragmented ecosystem emerged from the outdated legacy systems and silos of data from multiple devices, failing to offer a solution for the holistic needs of people, including access to physicians and caretakers and more personalized medical care. The rising healthcare costs have impacted the health and productivity of the workforce and population adversely. Saffron helps to enhance patient’s health, diagnosis speed and

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

ABOUT THE KEY OFFICIALS AND THE INSPIRATION BEHIND THIS VENTURE Being an accomplished business technologist and entrepreneur, the Founder and CEO, Ravi Amble acquired more than 15 years of experience in building telehealth networks in the IT industry. He has been well-recognized as a pioneer-entrepreneur in Telehealth domain springboarded by NASA, by building one of the the largest telemedicine networks in the world with the opportunity provided by the Indian government and ISRO. The success of this led to building the Pan-African telemedicine network as well. The ubiquitous, diagnostic-level PaaS platform constructed by him- Saffron, represents a next-generation telehealth system that brings interoperability among legacy systems and third-party medical devices to global healthcare networks. Global VP of Business Development, Meredith Sossman has more than 20 years of experience in health care device legal defence, FDA regulatory consulting for early-stage medical device and pharmaceutical companies, and international legal experience in health-related risk management. Meredith holds a telehealth facilitator certification from Sidney Kimmel Medical College of Thomas Jefferson University. Her strategic planning in execution has been praised by client organizations as “authentic, results-driven, and insightful.” After experiencing struggles in personal healthcare and family losses, the adept team of Suquino became focused on making a platform that is durable and can 44


serve the chronic care to the ageing population. Their efforts were converged on to render care with dignity and offer a better quality of life. The unique architecture of this platform allows it to fit seamlessly into any healthcare ecosystem and bring together, not only the software and medical devices, but it also allows doctors and caretakers to connect with patients anywhere in real-time to deliver diagnostic level of care. This platform can utilize biometrics and its evolving AI/ML engine, Ginger, provides physicians and healthcare professionals with immediate data processing at the time of treatment to assist in diagnostic and care plan decision support for better. ENSURING COMPREHENSIVE MEDICAL FACILITIES The whole world has been hit adversely by the COVID19 pandemic and amid this alarming situation, it is the need of the hour to come up with some exclusive healthcare solutions. The ace Founder of the Organization says, “The COVID-19 crisis has forced the world to witness a global expansion of telemedicine, but Saffron is a unique solution that allows patients to remain safe at home and still receive a holistic and personalized diagnostic level medical examination from the relevant physicians. Patients, who otherwise would have been forced to go to hospitals and risk exposure to COVID-19, are prominently using the Saffron system to remain safe at home, and receive full medical examination and treatment without any risk involved. It is a ubiquitous, diagnostic-level platform that can interact and bring together the myriad of medical software, third party devices, mHealth wearables and put that data in one place for seamless, secure sharing and transfer of information about a patient. Doctors can now stop performing data entry in multiple areas and have one place to bring together the holistic view of their patients to drive better diagnosis and care options for their patients using Saffron.” Ravi Amble, Founder & CEO

Meredith Sossman | Global VP of Business Development ACKNOWLEDGING THE NEED OF R&D The Founder understands the significance of Research and Development that can efficiently help the organization in scaling the heights of success. AI/ML is an evolving arena and the Firm has recently learned a great deal about the ethical use of machine learning, especially in medicine. The team is committed to offering a worldclass diagnostic support engine, but knows that no computer will or should replace the judgement of a doctor. AI/ML could serve as the decision supporters but not as the decision-makers.

The Founder says, “We believe that there is no better calling for us than to provide this service to the healthcare global community to serve humankind.”

ACCOMPLISHMENTS TO BOAST OF Suquino has efficiently expanded its dimensions by earning global co-creation partnerships with Microsoft Corporation and has also been featured at their ‘Inspire 2019 Conference’. The team of the Firm is privileged to see the Saffron system that is displayed at the headquarters of Microsoft in its Customer Experiences Center. Along with this, Suquino has also earned global partnership with Advantech and also provided an RRK ready solution for Intel. In March 2020, ‘Saffron’ won the ‘Peer-Reviewed Health Value Award’ from the Validation Institute.

The intelligent platform- Saffron can converge disparate medical data stored in systems that do not, or cannot easily communicate. Saffron’s ability to act as a medical data information system allows physicians, researchers, pharmaceutical trials and other healthcare professionals to bring collective learning together to serve patients and our community to improve outcomes and share important health insights.

WORDS TO CONVEY “Nothing compares to the value of your team, their dedication and willingness to turn the impossible into possible. The dedicated team of Suquino knows that vision, hard work and perseverance will ensure our mission of providing affordable, on-demand, outstanding healthcare for everyone, everywhere comes to fruition.” Meredith Sossman, Global VP of Business Development

INTENDING TO SERVE MANKIND With a team that has more than 150 years of experience in healthcare and technology, the Firm has professionally and personally invested in helping everyone to have access to on-demand, affordable healthcare.

45

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA



47

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


THE

ENTREPRENEURS

BEYOND THE BOUNDS OF

System-Needs BEING TRENDSETTERS BY OFFERING STATE-OF-THE-ART IT SOLUTIONS

Indranil Roy | Business Connect

IT Solutions and service providers are aligned to offer innovative solutions that enhance the way of performing the business operations for a company. One can adopt the technologies that can spur the growth of a business venture, owing to the out of the box services offered from their end. Many companies have evolved as a major IT solutions providers, but a few of them have been able to offer state-of-the-art services to their clients. System Needs is one such leading names that is an end-to-end IT solutions provider. They have successfully carved a niche for themselves, by being in the respective sphere, for like 17 years.

Vikas Chopra | CEO & MD www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

48


AN OVERVIEW OF THE ORGANISATION Offering exceptional solutions from approximately last two decades, System Needs has emerged out as an award-winning System Integrator based in Mysore, Karnataka. It is a leading player in Karnataka’s IT industry space that offers solutions on Datacenter build(smart rack solutions), Network(Active and passive), Server, Data Storage, Backup, Disaster Recovery solutions and on Data security. They have well established with professionals specialized in providing excellent services to their valued clients. It is gradually acquiring surging success with its powerful insights and delivery solutions that improve customer experience, reduce cost to serve and enhance profitably. They play a major role in forming Antivirus, Firewall, two-factor authentication, Data Loss Prevention, Security Incident and event management and End-user Computing- Desktop, Laptop, Tabs, Printers, scanners, projectors and Accessories. The Company also offers solutions on GIS space and DGS D rate contract/GEM for all government sector. Unfolding the motivation behind this entrepreneurial venture, the CEO, Vikas Chopra says that the business was conducted to make a difference in the world. He wanted to find a personal meaning and satisfaction of doing something great by taking IT to a new sphere. The Company is in the close collaboration with the following organisations, that have helped them increase their market value greatly- HPE, Dell, Lenovo, Panasonic, Milestone, Videonetics, HP, Huawei, Epson, Canon, TVs, Samsung, Brother, IBM, Axis, Xerox, Lexmark, Molex, Corning, Commscope, Fortinet, Symantec, Sophos, Trend micro, and veeam. System Needs has converged its focus on the new aspects of technology to carve a distinct niche for itself. They have become the trendsetter in the respective domain by keenly addressing the pain points of their consumer base and offer them with unique IT solutions. Their exclusive ideas enhance the chances of winning deals in the competitive sphere. Ensuring better business outcomes amid COVID-19 Due to the COVID-19 pandemic, the whole system has been halted. Business community being the most disastrously hit during the nationwide lockdown. Everyone is opting for a digital model that can serve as an allround solution for everyone’s need. As we are aware that education has been hampered due to this Corona-virus outbreak. To this, the digital mode of communication helps in conducting online classes for students. Be it the online classes or Professionals working from home everyone is demanding for End User Computing, Webcams and WIFI routers etc. According to the Key Official, the only logical course of action that entrepreneurial world to focus on the businesses and the aspects that are under our control. The Company also works upon long-term turnkey projects and keep themselves updated on Technological advancements by attending 49

webinar sessions, online technical courses by OEM’s that helps to build their brand name. WINNING THE FAITH OF THE CLIENTELE The Company ensures to maintain good relations with their consumer base that helps in further advertisement and approach of the new clients. They have a strong Precoroprate Team and after Corporate support team to ensure all-round customer satisfaction. Their exclusive cleientelet involves- Bioclinica, Thought focus, Banknote paper mill India Pvt Ltd, Bharatiya Reserve Bank Note Mudran Pvt Ltd, BARC (Rare Materials Plant). SIGNIFICANCE OF R&D Without performing thorough research while making the decisions pertaining to the business venture, it will hamper the growth of any business inevitably. Being the System Integrators, they know the key to not lag behind the race and provide the consumers with exclusive solutions is to make synergy with the latest technology and stitch various solutions for their customers such as Surveillance with VMS, Network, Storage, Passive Network, etc. According to him, their business model is strong enough to recover from the aftermath induced by the global pandemic. They constantly keep striving to find better solutions to evolve the offerings for the development of their venture. AWARDS AND ACCOLADES TO BOAST OFF Showing a steady growth through its 20 years of journey, System Needs has bagged numbers of accolades/ awards. It has received awards from Seagate as ‘Best Channel Partner at Switzerland.’ Besides this, it has also received ‘GEM of Mysore from DQ weeks.’ Then, it received recognition from CIO Magazine as ‘20 Most Promising VMware Solution.’ Further adding to this list, the Company is about to receive another award from Cisco- ‘Top 10 Trustworthy Partner C Category.’ PROSPECTS FOR THE FUTURE System Needs has already nurtured itself in a way to build a strong team to execute turnkey projects. While focused on building turnkey projects like Surveillance VMS, strong Back end network and Data Storage, it is also honing on the aspects for better client satisfaction and scaling the heights of success gradually. Their business venture is converged on expanding its horizons in good stead shortly. Their prospects are fixated on extending the market leadership position by giving more value and services, as well as widen their solutions to make offers from customers to customers. A TOKEN OF ADVICE FROM THE CEO “Being an entrepreneur is essentially about being a visualizer and actualizer. He must be able to visualize his goal before turning it into a living reality. To make your dreams come true, you should be able to envisage it properly. ” Mr. Vikas Chopra The CEO www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA


www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

50



RNI No. : DELENG/2018/76695

www.businessconnectindia.in | Vol. 2 | Special Edition July 2020 INDIA

52


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.