IN THE NEWS

HENRY JIN, associate professor of supply chain operations and management, has been featured in Consumer Affairs, WalletHub, MoneyGeek (five features!), and on television and radio on a wide range of subjects including fighting fraud in consumer products, stagflation, GDP, and the auto workers’strike.

GILLIAN OAKENFULL, professor of marketing, has recently published five articles in Forbes: “Beyoncé’s Country Pivot Teaches Brands These 5 Marketing Moves”, “Marketing’s New Power Duo: Generative AI Meets Generative Empathy,” “CMOs In AI Age: Leverage Tech, Amplify Human Insight, Drive Growth,” “Can Brands Find Common Ground Among Consumers in Divisive Times?” and “Good As Hell? Lizzo’s Brand Needs Authenticity That C.A.R.E.S.” as well as a series about marketing and leadership relating to the LGBTQ+ community.

MEGAN GERHARDT, professor of management’s article on navigating conflict and embracing mutual learning across generational differences has been named one of Harvard Business Review’s Must Reads for 2024. “Harnessing the Power of Age Diversity” was coauthored by FSB graduates Josephine Nachemson-Ekwall and Brandon Fogel.

9,955

HIGH-ACHIEVING STUDENTS APPLIED FOR ADMITTANCE TO FSB FOR 2023

12 .15%

INCREASE IN APPLICATIONS FROM WOMEN

TOP5

Public University for Signature Experience

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100% OF FARMER SCHOOL STUDENTS PARTICIPATE IN HANDS-ON-LEARNING— STARTING IN THEIR FIRST YEAR HERE

No.7 FOR STUDENT EXPERIENCE

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Public University for Skill Development

Poets & Quants 2024