MARCH 4, 2025
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An online global wool trading platform based on the Global Dairy Trade system is being launched by Wools of NZ. The first of what will be monthly auctions hosted by the new Natural Fibre Exchange (NFX) is being held on April 2. NFX was built by and will be run by CRA International, which built and runs the GDT platform. Wools of NZ (WNZ) chief executive John McWhirter said it will be open to wool buyers from around the world.
What’s leading theonconversation the front page of WeeklyFarmers this
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We are too small to lose that much direct contact with overseas customers. With what is going on in the world at present, we could be forgotten very quickly.
They have too many brands and need to keep it simple so they not wasting shareholder money.
More than 100 people responded to the poll this week, with almost three-quarters saying Fonterra should keep its consumer businesses.
Should New Zealand withdraw from the Paris Agreement on greenhouse gas reductions?
Have your say at farmersweekly.co.nz/poll
The New Zealand Meat Board flies under the radar a little bit but it does one of the most significant jobs in the food and fibre sector – managing the quotas for red meat exports.
Chief executive Nick Beeby joins the Farmers Weekly In Focus podcast this week to lift the lid on the process.
Also on the Farmers Weekly podcast this week
News Wrap | NZ wool trading goes global
Market Insight | Optimism as beef weaner fairs kick off
Feds Focus | QEII funding celebrated
The Final Word | Bryan’s perspective this week
Utilisation of our quotas is definitely increasing. It increased through 2024 and as we look into 2025, it [has] started even stronger.
– Nick Beeby, NZ Meat Board CEO, Episode: Meat Board says export quotas looking good, 28 February 2025
Three words and one image is all make a in this week’s
This is an excellent example of brand marketing done really well. Blundstone aren’t looking for short term sales ROI with this advertising. Although ironically
Instead they’re building a brand story that will last long after a
In a sea of words, sometimes an island of imagery is the perfect
I’ve got it here right now – I do enjoy all aspects of Farmers Weekly and read it online on a Friday. I pretty much read the whole thing!
Anthea Yule Otamauri sheep and beef farmer, and Federated Farmers Hawke’s Bay Vice President
MARCH 7- 8, 2025
Reporter Neal Wallace and managing editor Bryan Gibson are off to the Wānaka Show.
Neal will be talking with visitors about his Meeting the Market project while Bryan will be reporting on the show itself.
You can read more about one of New Zealand’s largest A&P Shows including its annual Jack Russel dog race here.
South Island Field Days edition
We know securing great media placements is all about planning. Get in touch with your Partnership Manager to secure one of these spots before they’re gone.
What’s hot, and what’s not in rural media here overseasand
The Autumn 2025 Farmlander magazine has arrived in Farmlands stores and in shareholder letterboxes and they’re on the lookout for feedback. It could win you a $250 Farmlands gift card too. The magazine is always crisply presented and is printed on a matte stock by Toitū enviromark certified printer Webstar. That’s a smart choice that Farmlands shouldn’t look to change.
10,588 people pay a subscription to receive a printed copy of The Scottish Farmer newspaper every week. 733 people pay to read a digital version of the newspaper too. Although the digital edition numbers are still nowhere near the print subscriptions, they’re still up 18% year-on-year. Part of the appeal of the digital edition subscription is that you can access the newspaper before anyone else. The Farmers Weekly version of that offer is our free Friday email newsletter. Subscribe here.
