Shannon Davie Ruffle Trend Analysis

RUFFLED TREND

Modern Ruffles on the catwalk Modern Ruffles has been predicted to be a part of spring 2017 trends as it has appeared on the catwalk by many designers; luxury brand designer Jill Stuart, has taken a ‘subtle and modern approach’ in her collection as she has featured some ‘complementing ruffle detailing’ in her designs (Comeau, 2016). Marissa Webb has also taken an approach towards this trend as she has incorporated ‘smaller ruffles into blouses and breezy sundresses’. However, there is a contrast between the two collections as Webb has focused on a more attractive route to this trend (Comeau, 2016). The target audience for both designers are similar as both brands share a sense of luxury, representing the details of the ruffle showing the reasoning for the high prices. This trend has been communicated to its target audience by influencing the trends on the street with use of the catwalk as ruffled clothing is currently becoming a trend within high street stores.

New York Fashion week is a huge

McQueen and were ‘presented in

influencer over its target audience. It

unusual fabrications’ (Pithers, 2016).

has such a mass following and is the

Sarah Burton presented some of her

root for the current trends. The imag-

garments in ‘black leather embroi-

es of the models wearing the designs

dered and printed with Scottish roses’

is communicated through the use of

whereas other designers presented

social media, bloggers are consistently

them in different styles. Certain design-

reporting about certain items that

ers have ‘diverse versions of the ruffle’

have been seen on the catwalk and

as this has been seen on the catwalks

who has been wearing them.

from the collections of ‘Philip Lim, Jac-

In the ‘Spring/Summer 2017 fashion

quemus and Dries Van’ Noten (Pithers,

trends to know now’ contemporary

2016).

ruffles paraded at the Alexander

R U F F L E

According to WGSN the ‘Prim Ruffle Top’ is a key item for A/W 2017/2018 as ruffles are becoming a ‘standout detail’ in women’s wardrobes. It can be styled in different ways and on different pieces of clothing such as this image on the left (WGSN, YEAR).

Trends on the street influenced by the catwalk

Trends on the catwalk can be huge influences on trends that follow onto the street.

These images have been taken and uploaded onto Pinterest, presenting the ruffled clothing that is worn on the street with a contrast of their own styles.

This trend can be worn and presented through different fabrics, items, styles and colours.

This trend is currently in many brand reports as predictions for Spring/Summer which has influenced many people on the street as these images reflect on the different styles and details that are currently being worn.

ASOS have recently used the ruffle trend to create products for different body types, since ruffles have been a ‘constant champion on the catwalks’ and this trend is not designed for a ‘certain body type’, ASOS have expanded on this idea by creating different ruffled styles appealing for all body types (Dillard, 2016).

Bibliogrpahy List of references Comeau, Rachael. “NYFW Spring 2017 Trend Report: Ruffles | Fashion Pulse Daily”. Fashionpulsedaily.com. N.p., 2017. Web. 12 Mar. 2017.

Spring/Summer 2017 Fashion Trends To Know Now”. British Vogue. N.p., 2017. Web. 12 Mar. 2017.

WGSN | Creating Tomorrow”. WGSN | Creating Tomorrow | Trend Forecasting & Analytics. N.p., 2017. Web. 12 Mar. 2017.

“Ruffles”. Pinterest. N.p., 2017. Web. 12 Mar. 2017.

Dillard, Eliza. “ASOS Trend Ruffles Every Body Type Photos”. Refinery29.com. N.p., 2017. Web. 13 Mar. 2017.

Ruffles & Flourishes: Alexander Mcqueen And Erdem For Spring 2016 - What Kate Wore”. What Kate Wore. N.p., 2017. Web. 13 Mar. 2017.

List of illustrations Image 2:Comeau, Rachael. “NYFW Spring 2017 Trend Report: Ruffles | Fashion Pulse Daily”. Fashionpulsedaily.com. N.p., 2017. Web. 12 Mar. 2017.

Image 3: Comeau, Rachael. “NYFW Spring 2017 Trend Report: Ruffles | Fashion Pulse Daily”. Fashionpulsedaily.com. N.p., 2017. Web. 12 Mar. 2017.

“Edgy Designs From The Houghton Spring/Summer 2017 Collection”. Inside Weddings. N.p., 2017. Web. 13 Mar. 2017.

“Top 5 Trends – SS 2017 - Fashion Capital”. Fashioncapital.co.uk. N.p., 2017. Web. 13 Mar. 2017.

“Ruffles”. Pinterest. N.p., 2017. Web. 13 Mar. 2017.

“Shoptiques.Com - Pretty Little Things Ruffle Shoulder Romper”. Pinterest. N.p., 2017. Web. 13 Mar. 2017. blouse?, Where and Where top?. “Blouse: White White Top White Tumblr Cute Outfits Cute Lovely Outfit Idea All White Everything Date”. Wheretoget. N.p., 2017. Web. 13 Mar. 2017.

“Ruffles”. Pinterest. N.p., 2017. Web. 13 Mar. 2017.

White Long Sleeve Off The Shoulder Ruffled Romper | Modlily.Com”. Pinterest. N.p., 2017. Web. 13 Mar. 2017.

“35 Coolest Trending Outfits On This Summer”. Pinterest. N.p., 2017. Web. 13 Mar. 2017.

“Pink Roses”. Pinterest. N.p., 2017. Web. 13 Mar. 2017.

Shannon Davies