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HOMECOMING HAS A DIFFERENT MEANING. Livestock checklist now available in-store and at UFA.com.

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Client: UFA File Name: BTH_Earlug_AFE_v1 Project Name: BTH Campaign Docket Number: 110201353 Trim size: 3.08” x 1.83”

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Farmer brews up big business in rural Alberta

The recently completed Ribstone Creek Brewery still has plenty of room to expand brewing capacity.   Photo: Jennifer Blair

By Jennifer Blair af staff / edgerton

D

on Paré’s plan to build a brewery in the heart of rural Alberta came about the way many grand ideas do: Over a few drinks with old friends. “One of the fellows had acquired a building in Edgerton, and while we were having a rum one evening, we decided, ‘What could we do there to rejuvenate things and bring a little value-added to the community?’” said Paré, a Chauvin-area farmer and president of Ribstone Creek Brewery.

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Vice-president Chris Fraser had seen some craft breweries along his travels, and as soon as he suggested it, the four co-founders — Paré, Fraser, CEO Cal Hawkes, and CFO Alvin Gordon — knew they had hit upon the right idea. “Nothing quite gets people’s attention like when you say the word ‘brewery,’” said Paré. Fraser began to research the logistics of building a brewery in Edgerton (90 kilometres southwest of Lloydminster), and during the course of a conversation with a supplier of brewery equipment in the states, the group’s lack of experience soon became apparent.

“They basically said to him, ‘You really don’t know what you’re doing, do you?’ And we had to admit that we didn’t,” Paré said. The supplier put the group in touch with brewmaster and former owner of Bear Brewing David Beardsell, who jumped at the opportunity. “So we started the brewery from the five guys,” said Paré. “One guy who really knew a lot about beer and making it, and four guys who just wanted to get a business going.” Almost one year after Ribstone Creek brewed its first batch of beer, the brewery has already had

to expand once to meet growing demand for its lager. “It was a nice problem to have, when your demand outweighs your production,” said Paré. “But unfortunately, it does hurt you, because people complain they can never get a hold of your product and it makes your sales a little more difficult down the road.” Anticipating demand is an ongoing challenge. “The learning curve has been very steep on how to predict the future and know what you’re going to need.”

“Nothing quite gets people’s attention like when you say the word ‘brewery.’”

Don Paré

see BREWERY } page 7

Egg farm video said to be ‘not representative’ } PAGE 3

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The co-founders of Ribstone Creek Brewery have brought a value-added business back to the village where they grew up

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