WHAT’S NEW WITH BAYER PRODUCTS
Celebrating 20 Years With InVigor InVigor® hybrid canola has come a long way over the past 20 years and you have been there every step of the way. Thank you
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xcellence is a journey, not a destination. No one understands that better than growers across western Canada. The simple belief among growers to always strive to do better is the reason why canola production has steadily advanced, year after year, getting more sophisticated, innovative and profitable. It’s also the reason why InVigor hybrid canola has enjoyed a long and proud history, rising to the top as a leading canola brand for the region. All the credit belongs to InVigor growers. Your trust and support in making InVigor a part of your success over many years has kept the InVigor lineup strong and dynamic.
20 YEARS OF INNOVATION With the 20th anniversary of InVigor coming in 2017, there is no better time to say “thank you.” The support, confidence, feedback and insights that you have invested in InVigor provides the energy that has fueled the pace of innovation. (See the InVigor evolution timeline on the next page for a snapshot of its progress). And the journey is far from done, as InVigor powers a brand new generation of progress. The InVigor lineup is better than ever before, with many InVigor options to meet the needs of Canadian growers.
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FA R M FO R U M .C A / FALL 2016
TWO NEW HYBRIDS The evolution continues today with fresh options, including two early maturing InVigor hybrids — InVigor L233P and InVigor L230.
POD SHATTER REDUCTION HYBRID: NEW early-maturing InVigor L233P joins InVigor L140P in offering increased yield protection and greater harvest flexibility with patented Pod Shatter Reduction technology — an innovative trait that allows you to straight cut canola without sacrificing yield.
STRONG PERFORMANCE: InVigor L230 is a great option for those who prefer an early-maturing hybrid, along with a well-rounded package of agronomic and performance advantages. Both new hybrids represent the latest advancements in InVigor hybrid canola technology that you can trust to consistently deliver maximum yield and performance.
Bayer is forecasting that by 2020, 40 to 50% of all canola in western Canada will be harvested by straight cutting. InVigor L233P joins InVigor L140P — the first pod shatter reduction hybrid — as a true game changer that you can rely on to take advantage of this straight cutting revolution. Bottom line? There’s never been a better time to be an InVigor grower or a better outlook for the future of InVigor. Here’s to the next 20 years! Thank you!
Check out the Demonstration Strip Trial yield data at InVigorResults.ca The site is updated with the latest InVigor results in local growing areas across western Canada, including fresh data on the new InVigor hybrids.