MARCH 2023
PATIO OPENINGS
PIKE’S PEEK 2023 PARTICIPATION
SIP & STROLL (VA ONLY)
UPCOMING WINTER EVENTS
● COUNTRY DANCE NIGHT PT 2 AT NIGHTHAWK BREWERY - WESTPOST - 3/3
● BARK SOCIAL PAINT YOUR PUP - PIKE & ROSE - 3/8
● SPORTS & SOCIAL MARYLAND DAY PATIO OPENING - PIKE & ROSE - 3/25
● HELLO BETTY BOAT BAR LAUNCH - PIKE & ROSE - 3/25
● MAKERS MARKET - WESTPOST - 4/2
● PIKE’S PEEK 10K RACE - PIKE & ROSE - 4/23
Patio Openings
With warmer weather approaching and an increase in foot traffic to our neighborhoods, it’s time for retailers to open your doors for al fresco shopping and restaurants to get your patios spruced up and ready!
Retailers: try sales racks or unique activations outside Restaurants: take a quick inventory of your winter-worn patio offerings.
What are your marketing strategy and activation plans for Spring? Whether you are hosting events (trunk shows, seasonal menu tastings, on-site charitable partnerships, etc.) or just starting to brainstorm, please reach out to see how we might partner or amplify your efforts. Email the marketing team to schedule a call or on-site meet up.
dcmetromarketing@federalrealty.com
Pike’s Peek Participation
Pike’s Peek 10K returns to Pike & Rose on Saturday
April 23, 2023. The race is scheduled to being around 7:50am and finishing at Pike & Rose by 10am.
The 10K race hosted by Montgomery County Road
Runner’s Club is one their premier events of the year and has become tradition to the neighborhood.
Sponsorship opportunities are still available which include post-race exhibit space, promotion in the participant’s race packets, brand visibility and more.
Click here to become a Pike’s Peek Sponsor. For questions or additional ways to partner and activate around the neighborhood, contact us at dcmetromarketing@federalrealty.com
Sip & Stroll (VA Only)
Sip & Stroll is the unique open-carry alcohol program at The Village At Shirlington and Westpost properties.
As the warm weather seasons return and we anticipate Sip & Stroll to pick up again, please make sure to remember these rules around Sip & Stroll.
● The alcoholic drink must be purchased inside the restaurant
● The alcoholic drink must be provided in a disposable branded cup by the restaurant
● Patrons can carry the drinks into other participating shops, so long as the shop permits it
If you have questions please reach out to the property management team or email dcmetromarketing@federalrealty.com
Upcoming Events
Nighthawk Country Dance Night| Westpost
March 3 | 8-12 PM
Come out for a fun night of country dancing, beer, and pizza at Nighthawk Brewery & Pizza at Westpost! They’ll kickstart the evening with a quick country swing lesson from 8-8:30, and open dancing will happen till midnight!
View event details
Bark Social Paint Your Pup| Pike & Rose
March 8 | 6:30 PM
Si[p & eat while your paint your very own pet porating painting. No artistic ability needed as the canvases are pre-sketched with the pet photo you submit before the event. Hurry to purchase your tickets as the event was a sell-out last time.
View event details
Upcoming Events
Sports & Social Maryland Day Patio Opening | Pike & Rose
March 25 | Afternoon
Celebrate Maryland Day as Sports & Social will be hosting their patio opening party. Stop by for live music, food and drink specials, and catch all the March Madness Basketball Tournament action.
Hello Betty’s Boat Bar Opening | Pike & Rose
March 25 | Evening
Get ready to drop anchor and go bottoms up at Hello Betty’s Boat Bar Opening Party. The Boat Bar is an eye-catching and unique feature on the second-floor patio outside of Hello Betty. The exclusive opening will host an invite-only list of local VIPs and influencers.
Upcoming Events
Makers Market | Westpost
April 2 | 11AM
The open-air market returns to the Westpost plaza during the first Sunday of the month from April through October. Each month, 20-plus vendors will takeover the plaza with live music and activations. If your restaurant or shop is interested in participating or learning more ways to activate, contact our marketing team.
Email dcmetromarketing@federalrealty.com
Pike’s Peek 10K Race| Pike & Rose
April 23 | 7-10 AM
Hosted by Montgomery County Road Runner’s Club, the 10K race starts at Shady Grove Metro Station and ends at Pike & Rose. Parts of the neighborhood will be be temporarily closed for the race. Stick around for the post-race party and race celebrations.
View event details
Thank You.