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Marketing and Events update
Raising the profile of FCANZ
September saw a marked increase in print advertising for FCANZ with a campaign based around the Best Practice Days but also promoting the Association as a whole. Adverts were printed in Farmers Weekly, Rural News, Central Rural Life and Feds News. Ads were also used for a website “section takeover” within the Farmers Weekly news section – and featured as a cake topper for a Farmers Weekly celebration! Advertising will continue in coming months across various publications, with an increase in activity around key events.
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Google ads
We have also started running “always-on” Google adverts for the Find a Fencing Contractor section of the website. This section is already the most visited part of the site, and these adverts will ensure that those who are searching for fencing contractors in their area will be guided to the FCANZ member directory.
Planning for 2023
The planning for marketing activities and events in 2023 is well underway. Work for Conference 2023 is in progress and we’ve pencilled in dates for 6 Best Practice Days. We’re also working on a schedule for Business Staples webinars in 2023 so if there is a topic that you are really interested in now is the time to let us know communications@fcanz.org.nz
We need your help
We are always looking for stories to tell about our people. These start in the WIRED magazine and are then put on the website and FCANZ social media – meaning it is another excellent opportunity for your business to be promoted. All we ask is a bit of time to be interviewed and some photos. Please contact wired@fcanz.org.nz if you’ve worked on an interesting project lately.
Please take a couple of moments to check your listing and ensure that the information is correct. Email admin@fcanz.org.nz if anything needs to be changed.
Events Calendar 2023
14 Feb South Island BPD, Christchurch (Security)
16 Feb South Island BPD, Geraldine
2-4 Mar Northland Field Days
10-12 Mar Ford Ranger NZ Rural Games
15 Mar Webinar
16-18 Mar Central District Field Days
29-31 Mar Southern Island Agricultural Field Days
12 Apr Webinar
9 May Webinar
16 May North Island BPD, Southern Hawkes Bay
18 May North Island BPD, Hamilton (Security)
14-17 Jun National Fieldays
12 Jul Webinar
2 Aug National Fencing Field Day, New Plymouth
3-4 Aug FCANZ Conference, New Plymouth
Festive season hours
The Board and Operations team will be taking a much deserved break over December and January.
Have a Merry Christmas & Happy New Year. See you in 2023!
7 Nov South Island BPD, Marlborough (Viticulture)
9 Nov South Island BPD, 4WD event
*All dates subject to change