Fashion marketing portfolio - 2020

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PHOTOGRAPHY STUDIO DESIGN C AT C H I N G YO U R B E S T M O M E N T S

U L PA R U M Q U I S U N T

ONESTORE SENDUNT

De vendebit, utat experum quidestemodi que quisquis dendem qui con rerestibus.

Ectur reperum quodit omnia sum is que prae conecatur si commolores doluptatios.


Fenella Waike-Pawsey

PROFESSIONAL PORTFOLIO CW2 Throughout this portfolio i have displayed my final and best work, i have created during my studies.


TA B L E O F CONTENTS

4

PROFILE

6

CASE STUDY

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PROJECTS

10

SERVICES

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PA C K A G E S

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PORTFOLIO

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SERVICES

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PA C K A G E S

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PORTFOLIO


Whilst studying fashion marketing I found that i had a desire to style outfits for myself and other people. Styling became a passion of mine and i would design looks using illustrator of my top faviroute trends i found in magazines and blogs. Here i have shown some examples of my work.



L&F LONDON

L&F London was a brand that myself and another student partnered up to create. We wanted to create an E-commence store that was aimed at female millenials who love fashion as much as we do.


At L&F London myself and lily shared the role of photographing and styling the outfits for our social media. Here i have shown examples of a shoot we did for our first collection in London where i style and took the photos. Aswell as , styling and photogography i was in charge of managing our social media accounts and the finances.


E-COMMERCE

PRODUCT PHOTO SHOOT



C R E AT I V E M A R K E T I N G I N S TA L L AT I O N P O P U P S PA C E L I LY O L L E Y & F E N E L L A WA I K E - PAW S E Y INTODUCTION TO THE PROJECT. what did we want to achieve? -Something unique -Create a pop up space in a non generic way -Showcase an artist in a different light -The garment itself didn’t have to be the -item presented -Lighting / Shadowing was going to be a key feature in our installation space to create a mood -Tell a story through our installation

OUR STORY: ‘Nothing last forever’

Favourite artist/main inspiration

Every one is aware of the effects of what humans do at the cost of our environment. Especially fashion, although companies and the industry is trying to make some changes some of the damage is alreade done. Because the effect fashion has on the environemnt, the planet won’t last for ever. We would like to deliver this message through our installation by the constant change in lighting and patterns. After research and the visit to the v&A exhibition myself and fen had a clear image in our head. We wanted to showcase animation student’s work by making her a unique pop up installation space. Our aim was to create an enclosed space by building our own box and present her work onto a plain and simple garment. That way it would be viewed in a different light. Not only that, we wanted various lighting to create a mood – this mood being calm and collective mood which

Franck Sobier is a French haute couture designer. The collection showcases one white and black dress and then projects patterns of artists work onto the gowns. Each dress acts as a blank canvas. Projection designer Bart Kresa is well known for creating patterns that takes the view to a ‘newworld’ to achieve this Kresa creates an unparrallel projection experience. One of the installation he made told a story that nothing lasts forever by the use of pattern changing/lighting We wanted to showcase an artist’s work and collaborate with them. When researching it came to our attention of an Animation student named Rosie Hood who is in her second year at the University of East London. Rosie creates short movies using her own work and show cases it on social networking pages



FINAL OUTCOME











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People



Design








Layout


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Layout



WEDDING

YOUR SPECIAL D AY

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L AY O U T

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MAGAZINE A4

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MAGAZINE A4

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SOUVENIRS

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MAGAZINE A4 Ique simus evelent ant et aut lab iumquam quas aut volorepera volum velique parites.


STUDIO NEWS

KEEPING YOU U P D AT E D

ARTICLE

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T U M V O L O R A U D I C I T E AT I B U S

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News



Eleonore Lafleur

Address: Office: Fax: Mob: Email:

First Street #17, Brooklin, New-York City +00 (11) 123 456 789 +00 (11) 123 456 789 +00 (11) 123 456 789 contact@website.com


ID VISION STUDIO U L PA R U M Q U I S U N T

ONESTORE SENDUNT

De vendebit, utat experum quidestemodi que quisquis dendem qui con rerestibus.

Ectur reperum quodit omnia sum is que prae conecatur si commolores doluptatios.


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