PRSRT STD ECRWSS U.S. POSTAGE PAID EDDM RETAIL
*****************ECRWSS****
Local Postal Customer
OLYMPIC FEVER IN WILLIAMSON COUNTY
AUGUST 11, 2016
Central Texas’ Award-Winning Local News Source
Georgetown's Newest Jewel Opens Its Doors
L-R: General Manager Rita Healy, Builder Jeff Novak, Hines Property Andy Heard, North America Sheraton Bob Jenkins, Mayor Dale Ross, Sr VP of Sheraton West Operations Carla Murray, Rachel Arnold for Commissioner Valerie Covey, Jonas Miller Chief of Staff for Congressman John Carter.
The long- and much-anticipated
Sheraton ribbon cutting finally arrived July 28. In addition to providing a beautiful and modern event space, and views you can’t get anywhere else in Georgetown, it promises to be a draw for local gatherings and networking. Visitors, local and out-of-town, will quickly understand and enjoy the Sheraton policy, “We always say ‘yes’.” Among many high-profile speakers, Mayor Dale Ross said at the ribbon cutting, "There is no doubt this is a historic project that will have a significant, positive impact for our city now and in the future. The Sheraton Georgetown Texas Hotel will allow us to introduce the Most Beautiful Town Square in Texas, our park system, and other places that make our city unique to visitors outside our region. This project is positioned for the highest level of success, and we couldn't be more excited to have this first-class facility located in Georgetown.” General Manager Rita Healy reports her staff of over 150 associates, most hired locally, is ready and eager to accommodate guests who will enjoy many amenities. When you are ready to book your relatives, friends, or a weekend getaway, the hotel offers 222 guest accommodations including 11 suites with a separate parlor, and five that can convert into three-bedroom suites. As well, six
suites provide a park Win for view and beautiful Georgetown views all the way to City Tourism Manthe Square or Southager Cari Miller western University. explains "Hotel/ There is a fitness occupancy tax will center open 24 hours, mean a lot of reveand the swimming nue for Georgetown. pool on the patio overIn Texas, the hotel looks Rivery Park and tax is 13 percent; 7 is open 7am-10pm. percent comes back The hotel has 30,000 to the city and, by square feet of event law, that money space, including must be spent to propre-function areas for mote tourism, which coffee or cocktail hour brings more visitors Miss Georgetown Claire Lindemann at the ribbon reception and 30 meeting rooms. and more revenue visiting with Chet "Daytripper" Garner. Garner was invited and The ballroom alone is and so on.” As well, honored to be the first official Sheraton Georgetown guest. 16,000 square feet and the Sheraton will can be divided into ten host conferences Outside the hotel, Healy says smaller areas. “This is and expos, and those attendees Sheraton is looking at providing great for Georgetown,” Marketwill shop, dine and spend all over a van service in the future, for ing Director Lorena Chappell Georgetown. “It’s going to be a guests and locals to get to and says, “We have already booked win-win for us. We can keep lofrom the hotel and downtown. galas and events that otherwise cal money local and we will have The Sheraton also promises to be would have been in Austin or more money available to attract a good neighbor. “Being part of elsewhere out of town.” new visitors.” the community is what Starwood There are also plenty of choicCity Manager David Morgan is all about,” Healy says. “We es for locals who want an evening projects the hotel tax will mean have a global citizenship commitout. Jack's Lounge, a full bar in $330,000 in new revenue for the tee and we are already looking at the lobby was named for builder next fiscal year. The Sheraton ways to give back to the comJeff Novak's brother Jack, whom also demonstrates continued munity. Aside from things like he emotionally acknowledged at strength of Georgetown’s growth roadside cleanup or supporting the ceremony for all his contribuin general, and specifically retail local non-profits, we also have tions to the hotel. and hospitality markets. so many opportunities to use our Downstairs is Brix and Ale Morgan adds “This is a skills. We will support auctions restaurant. (Brix is the industry game-changer for Georgetown to and donations; we’re already term for the sugar content in finding ways for our associates to have our first full-service hotel; it wine.) They serve eight local be out in the community and give creates a whole new element for drafts and 12 local wines, all on us as a destination city.” back.” tap.
More to Come
Jeff Novak, the man behind the new Sheraton is not done yet. Construction is nearly complete on the retail and corporate space adjacent to the new hotel and will be open for business by the end of the calendar year. “We will introduce many lifestyle products and services,” Novak says. “We are upping the ante and were very selective in our choices; we had many opportunities and turned them down because we don’t want to provide strip center services in this space. There were some great providers, but everything about the Sheraton will be upscale.” Among the new businesses will be a full-service Woodhouse Spa; The Bake Shop, based in Brooklyn, NY; and BB’s Restaurant will relocate to the Rivery from the Wildwood area by January. Novak Brothers' Phase I center includes a total of 75,000 sq/ft, with 20,000 sq/ft reserved for offices. There is still 10,000 sq/ft of office space and one restaurant pad available, as well as space for upscale boutiques or retail. He is currently in the staging process for Phase II, which will include 200,000 sq/ft. Phase II, he estimates, is about 18 months away, and he also announced the company's next major project—another grand hotel and conference center in nearby Marble Falls.
MAVERICK TERMITE & PEST CONTROL TDA # 0569150 CA # 39112
Serving Georgetown & Surrounding Areas Since 1996 Family Owned & Operated 512.746.4111
SPACES LIMITED! ENROLL TODAY! Family-owned childcare centers Serving ages 0 to 12 years
RESIDENTIAL PLUMBING SPECIALISTS!
Repairs • Replacements New Construction • Water Softeners
(512) 746-2415
www.kendixonplumbing.com
M-5647
CONSTRUCTIVE LEARNING AHEAD
Children are a gift from God.
Psalm 127:3
THE WALBURGER
Cen-TexRealEstate.com
KIDS’ ZONE 3900 FM 972 Learning Center 104 Copper Lane · Jarrell 512-746-2333
4802 Moreland Dr. ∙ Georgetown 512-868-8300
SP RTS TX .COM
Cen-Tex Real Estate
Walburg 512.819.9175 Dales-Essenhaus.com
GEORGETOWNADVOCATE
512-746-6099 SPONSORING BROKER: BILL SPENCER
@ADVOCATE_TX
@SPORTSTXDOTCOM