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PROTEIN WITH A GREEN HEART
Ireland has some of the best grass growing conditions in the world which means our cows can graze outside on grass for long periods of time. As this grazing system is closer to a cow’s natural environment, it is preferable from an animal welfare perspective and research suggests that it results in lower contribution to methane emissions.
Grass fed milk has also been shown to have a significantly higher content of a variety of beneficial nutrients, including protein and fat, making it a better raw material.
We believe grass based production is a cost effective, environmentally friendly and efficient way to feed dairy herds. In Ireland our natural environments consists of grasslands that make up 80% of our agricultural land. This makes for the most carbon efficient dairy production in the EU and an annual grass growth rate that exceeds the EU average by more than one third.
We are a founding member of Origin Green which is the Irish National Food Sustainability Programme initiated by the Irish Food Board, Bord Bia. The programme requires all our dairy suppliers to be certified by the Sustainable Dairy Assurance Scheme (SDAS).