General Presentation 1
AT A GLANCE
Autonomous and robotic farming solutions in action
19-21 September 2023
Salinas Sports Complex
Exhibition - Demos - Panels -
Networking - Entertainment
The greatest and unique 3-day event for autonomous farming and agricultural robotics solutions
The most qualified networking time for farmers, robot manufacturers, industrials and scientists
In-field demos, business time and research projects presentations, all in the same place!
SALINAS 2023
FRESNO 2022
FIRA USA is a travelling event throughout California, to get closer to farmers and their needs for automation.
KEY FIGURES
FIRA is the only and largest place in the World to be when it comes to meeting the sector’s players and actively develop the use of robots in agriculture.
2,000+ Attendees
Farmers, robot manufacturers OEMs, dealers, technology suppliers, scientists, media and investors: FIRA USA is the place to be for networking.
25+ Robots
With in-field demos in real conditions for specialty crops, vegetables, vineyards, orchards...
60+ Exhibitors
Business is key at World FIRA: dozens of exhibitors will showcase their latest innovations for autonomous farming.
2022 FEEDBACKS
2022 Attendees Feedbacks
80% of attendees plan to attend the 2023 edition
66% attended FIRA USA for business and networking opportunities
2022 Sponsors Feedbacks
90% of the partners want to renew the collaboration for 2023
+80% said FIRA USA gave the possibility to reinforce visibility in the sector at an international scale
“FIRA USA 2022 was a shocking event highlighting the advancements in Robotics for agriculture in one concentration. FIRA is the only event that directly addresses the challenges of Labor for the farmers of the 22nd century.”
“Access to more progressive Ag companies/partners in the industry was a strong benefit of FIRA.” "FIRA USA is the most qualified AgTech event hosted in the United States"2
FIRA USA PRESENTATION
GENERAL AGENDA
3 amazing days to showcase and develop strategic collaborations for your development.
Sept. 19-21, 2023 From
TUESDAY 19 SEPT.
THURSDAY 21 SEPT.
FRIDAY 22 SEPT.
A unique location for all FIRA USA formats!
Easy Access & parking
Large areas
Many rooms available
Exhibition zone and demo zone in the same place
Demo zone prepared and customized from scratch
THE OPERATIONAL TEAM
An expert team at your service.
WESTERN GROWERS
ASSOCIATION
THE DEMO TEAM
UNIVERSITY OF CALIFORNIA
AGRICULURE AND NATURAL RESOURCES
GLOBAL
ORGANIZATION FOR AGRICULTURAL ROBOTICS
3
SPONSORSHIP OFFERS
Sponsorship Offers 3
Partner Requirements
> To account for your technical demonstration needs and requirements, book your partnership before July 3rd
> To include your communication info and logo on the FIRA USA official printed materials, book your partnership before August 1st
(Those two dates are final cut offs)
CLICK HERE to book your partnership
2 days of exhibition with individual tent + furniture + electricity + team badges + food and beverage (up to 6 max)
Extra space for robot showroom (for robot manufacturers only)
Free invitations (3-day all-inclusive pass)
ROBOT DEMOS
For Robot Manufacturers Only – Must specify needs and technical requirements by July 3rd Demo zone located inside the exhibition zone
Prepared plot of land for demos with official pitch demonstration + free demos v v v
Private demo in vineyards/Orchards (incl. 30 VIP guests, shuttle, food and logistics on site) v
PROMOTION & MARKETING
General deadline for printed materials: August 1st
On the Exhibitor Directory of the FIRA USA website & catalog v v v
Logo will appear on the official on-site printed material
Your Press Release available to journalists in the FIRA press corner
Your Press Release in the online Press Room
Your booth as a "Press Tour" stage
Focus on emailing campaign
Ad banner on emailing campaign
Banner ad on FIRA USA homepage website
Full-page ad in the official FIRA USA catalog
Your infomercial on agricultural-robotics.com
1 min ITW video + promotion
Your brochure on the resource desk
Sponsoring of FIRA USA demo zone
VIP NETWORKING SERVICE
Dedicated personalized meetings with key leaders and journalists: Selected from the participants, partners and speakers lists, VIP and 1:1 meetings organized by FIRA with your 3-4 key targets
Private room for VIP breakfast/lunch/cocktail and dedicated invitations/guests lists 10 to 50 persons
Pitch session: dedicated 20min time slot included in the official agenda with promotion
SPECIAL OFFER: PAVILIONS
Available for public institution, non-profit, syndicates and all organizations with members
Common Space to share with dedicated promotion for each exhibitor
Global sponsorship with reduce costs for the co-exhibitors: quote on request
EXTRA SPONSORING OPTIONS
In addition or instead of exhibiting, take advantage of FIRA USA by having a high level of visibility!
FIRA USA promotion services are good ways to improve your participation, make the difference and position your company within the industry at the international scale.
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1 - Extra sponsoring and branding opportunities
Exclusive sponsorship of the VIP cocktail on Wed. September 20th
Get: High Visibility and promotion –10 additional Invitations (1 day pass)
– Open Speech $9,900
Sponsoring of the FIRA USA Demo Zone
Exclusive banners on the side barrier of the arena - Sponsoring of the exhibition zone
Your logo on the communication tools online and on-site $6,000
Exclusive sponsorship on FIRA USA official welcome tote bags (2,000 ex)
3 mega banners hanging on the arena $5,000
Your Advertising on FIRA USA Mega Screen
Add your logo to the official FIRA USA tote bags (one side logo FIRA USA 2023, one side your logo) $9,900
16:9 advertising broadcasted randomly on FIRA USA Mega Screen / Rodeo Arena $1,500
$4,000
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2 - Extra business and networking opportunities
Private Demo
$9,900
VIP Private demos in vineyards or orchards in a dedicated field out of the event.
(4 available incl. 25 VIP guests, shuttle, food and logistics on site)
Private Room
Dedicated room available for you for intimate key meetings:
> Table and chairs + coffee, water and pastry for 20 persons
> « Matchmaking Service » to organize your key meetings
Includes:
> Logo and presentation on the official directory online & print catalog
> Access badges all-inclusive for your staff
> 5 free invitations (1 day pass) for your guest
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Video Interview
3 - Extra communication services
1’30” video; interview of your company representative (+ including rush of your robots or techno)
Broadcasted on FIRA USA Youtube Channel and socials. You will get your MP4 file. $2,590
Ad banner emailing
Your ad banner on emailing campaign (23,000 contacts) Size: 1600×400 pix in PNG or JPG or GIF + link $990
Infomercial
3LEFT
Your story written by your own team, or by our journalist Published on agricultural-robotics.com and once on our monthly newsletter. $1,290
Pitch Session
- 4 - Extra content opportunities $1,200
Your dedicated 20 minutes time slot, promoted on the general agenda.
SPONSORSHIP TIMELINE
March-July 2023
Partnership
Book your partnership level and start preparing your participation.
April-Oct. 2023
Promotion
From the Press Conference in April to the promotion to our communities on the socials and emailings (20,000 contacts in total), benefit from FIRA USA promotion tools
April-July 2023
Calls for...
...contents: Call for Papers on the Tech & Education Day, Call for Pitch on the Invest' Day, and Pitch prep.
July-Sept 2023
Logistics
Get all the information to be ready for your exhibition: booth, venue....
Aug.-Sept 2023
Demos prep
Coordination with the demo team to prepare your fields and specs.
TERMS & CONDITIONS
Booking and Payment
All displayed prices are in United States dollars.
As GOFAR, the organizer is a french nonprofit association, the partnership will be quoted and invoiced in Euros taking into account the average exchange rate of the month.
On receipt of the application form, the quote, the T&C and an invoice for the required 100% global amount will be sent. Confirmation of Sponsorship Packages and Exhibition space confirmation will only be made upon receipt of this payment
All payments due must be received by the organizers prior to the Event.
No sponsor/exhibitor will be allowed to set up their exhibition stand at the event until full payment has been received.
Cancellation Policy
If notification of cancellation of sponsorship is received in writing:
• prior to 18 August, 2023, your payment will be refunded, less 30% administration and communication fees
• from 18 August, 2023, you are liable for 100% of the package selected.