Fall/Winter 2022 Explore Issue

Page 25

WADING IN :MADE IN FLA B y Ma d dy Z o l l o R u sb o si n

A fernandina Beach Couple createS an accessories line celebrating WOMEN AND WAVES.

GOOD

VIBES W

ADAM KING

This page: A Marloru

Crew member skates beachside in Casey Key wearing the Coyote Sunday Bag.

@T H E FLAMI NG O M AG

hen Christina and Adam King created Marloru, a boho accessories line born out of their love of board sports and great design, the inspiration to launch came from their own groms (AKA: kids who surf and skate). “You can’t just tell them things, you need to show them,” explains Christina. “Saying ‘follow your dreams’ doesn’t mean much unless they see me actively chasing after mine. It’s been such a blessing to share this process with the whole family, and as a result, our kids are very much involved and part of the team.” Now, two years into their Fernandina Beach-based business, it’s truly a family affair. Christina leads the charge with product design. Adam captures the brand visually through his stunning water and action-sports photography showcased on their website and social media, and their son and daughter pitch in with everything

FA L L • W I N T E R 2 0 2 2 /// FLAMINGOMAG.COM

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