August Network Newsletter Volume 11

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THE NETWORK ISSUE #11 - AUGUST 2020

BE R KS HI R E HAT HAWAY H O M E S E RV IC E S FLO R IDA N E TWO R K R E A LT Y NE WSLE TTE R


05

WEBINAR IN A BOX

04

WELCOME!

03

02

CONTENT SUCCESS STORIES

TOPS IN THE CO.

WHAT'S YOUR STORY?

Featuring the July Top Agents & Teams

09

WELCOME

Nancy Massengil & MOS Minutes

08

TeamBuilder is looking for the TEAMBUILDER cream of the crop

Important Message & 5K Walk Run Roll

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Christy’s note & Quote

Company Calendar & Anniversaries

Tips from our Partners

EVENTS & ACTIVITIES

CORE SERVICES CORNER

. .with a cherry on top!

Register an agent by September 14 and you could win

Big Thank You!

Must be present virtually or in person on September 15 to win.

To the Team

Monthly Marketing Update

HELPFUL TIPS

Safety & Tech Tips

12

MARKETING

11

10

A member of the franchise system of BHH Affiliates, LLC. Equal Housing Opportunity.

HUMOR & SOCIAL MEDIA

Humor and Social Media


Note from Christy Quote:

“You can’t always get what you want, but if you try sometimes, you get what you need.” ~The Rolling Stones Home Redefined. The COVID-19 pandemic has done many things, among them, re-defined our view of ‘home’. For a long time we’ve read about how traditional homeownership may be waning, or at least, how home was becoming more of a commodity, an investment versus a place to make memories. Well, I never thought that to be true for most homeowners and renters, but nonetheless it’s safe to say that COVID-19 has re-purposed our perspective on how we view our homes. In no small part, due to the shutdown that we all lived through, and to some degree, are still living through, the definition of home is much broader. Home became a sanctuary…an office…a gym…a playground…a school…a cook’s kitchen…and so much more. Forced to retreat into our homes, we had to learn to live within a new reality to which we are all still adjusting. And those ‘adjustments’ are radically altering the way today’s home buying consumer is evaluating and making purchasing decisions. The reality of the new normal is that we are all learning to function from our homes in ways we never imagined. Entire organizations have gone virtual, with employees increasingly working from their homes. Some schools will not be opening in time for fall classes (or opening on modified or virtual schedules), so the face of education is rapidly changing, too. These are but two examples, there are many more. In short, every aspect of our day has been altered, with many tasks traditionally performed outside the home, now being performed in the home…just try purchasing at-home gym equipment! We are all learning to adapt to this new world and I’m grateful to have each of you by my side to learn from and adapt with! Much love,

President and CEO -2-


Important Message Quick responses or controversial opinions could lead to disastrous consequences. Think Pause... first, contemplate your next thoughts or actions live or online. Is what you are about to say or do going to offend a large group of people? Refrain from posting things that can harm your reputation or the company’s including political stances/jokes and other topics. This is going to be a tough year with lots of divisive comments and many harmed relationships due to this sort of thing. I’d ask each of you as respected business people of our company to refrain from commenting or liking/laughing or posting anything that can further divide our team and communities that we serve. We do not want your/our name and logo, being used for anything other than positive involvement for the community and the highest quality of real estate services.

Be safe, be careful.

This year the Annual Dreams Come True 5k and 1 Mile Fun Run will be VIRTUAL! Participants in a virtual run simply choose their own means of running/walking, whether it’s a treadmill or a street in their neighborhood. The virtual race can be completed anytime between September 26 – October 18, but #TeamBHHSFNR has designated Saturday, October 10th as our race day. Join our team or make a donation today by visiting www.FloridaNetworkDreamers.com -3-


ADWERX WORKS!

In addition to the "free" Adwerx ad we get for the first 7 days of the listing, I have been placing ads on my listings with my phone number on them as well as a personal ad. Last week a buyer contacted me directly from the AdWerx ad on 199 La Mesa Drive in Palencia. We met virtually and put an offer together which took a week to negotiate. I just NANCY MASSENGILL sent all of the fully negotiated contract documents out in realtorŽ DotLoop for signatures this afternoon. It is a cash deal for ponte vedra over $500,000 with the buyers never having physically seen the property. Instead, I Facetimed with them twice so that they could see all of the details that were of interest or concern to them. The inspections will be next week where I will Facetime with them and the inspectors at the conclusion for the summary. Happy Birthday to me!! By the way, I also connected them with John O’Connor in case they change their minds about the cash offer with the interest rates being so favorable right now. Of course, Gibraltar Title will be handling the closing

đ&#x;˜Š

M.O.S. Meeting Minutes highlights from the july M.O.S. meeting: MEGA OPEN HOUSE IS AUGUST 15-16. DOTLOOP PRIVACY AGREEMENT: No one under BHHS FNR needs to opt out following our privacy policy

change. In 2018 Dotloop worked with us and HSoA to draft an amendment to our business agreement that outlines that your data will never be shared. EXCITING UPDATE FROM RELIANCE: Reliance offers new mapping function and “New Listing,�

“Price Reduced� and “Open House� banners on the all listings on your websites.

Click HERE to review the MOS minutes. -4-


TOPS IN THE COMPANY TOP AGENTS IN THE COMPANY - JULY 2020

top lister Stefanie Bernstein

st. augustine/murabella

top sales Joe Collerd beaches

TOP TEAMS IN THE COMPANY - JULY 2020

top transactions Stefanie Bernstein

tops in tops in listing transactions Rigdon and Combs Rigdon and Combs st. augustine/murabella

top producer Priscilla Johnson

tops in tops in sales production Rigdon and Combs Rigdon and Combs st. augustine/murabella

st. augustine/murabella

st. augustine/murabella

ponte vedra

st. augustine/murabella

TOP OFFICE AWARD WINNERS - JULY 2020 SAN MARCO/SAN JOSE listings: Anita Vining sales: Anita Vining transactions: Anita Vining top producer: Anita Vining MANDARIN/ST. JOHNS listings: Charlie Hillyer sales: Christela Amonkou transactions: Charlie Hillyer top producer: Hazel Tweedale BEACHES/ICW/SOUTHSIDE listings: Allison Ginder sales: Joe Collerd transactions: Tansy Moon top producer: Jennifer Sexton ST. AUGUSTINE/MURABELLA listings: Stefanie Bernstein sales: Justin Petrucci transactions: Stefanie Bernstein top producer: Stefanie Bernstein -5-

AVONDALE/ORTEGA listings: Marilyn Gilman sales: Beverley Brooke transactions: Marilyn Gilman top producer: Jane Slater PONTE VEDRA/NOCATEE listings: Elizabeth Hudgins sales: Amanda Creech transactions: Priscilla Johnson top producer: Priscilla Johnson FLEMING ISLAND/ORANGE PARK listings: Chris Courtney sales: Sarah Rothstein transactions: Roxane Felder top producer: Roxane Felder

TEAM!


TeamBuilder is looking for the cream of the crop ...with a cherry on top!

Register an agent by September 14 and you could win

Must be present virtually or in person on September 15 to win. A member of the franchise system of BHH Affiliates, LLC. Equal Housing Opportunity.

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TO THE TEAM

NICOLE BISHOP

ANNIE SMITH

KELSEY BENHAM

san marco

mandarin

ponte vedra

DR. KIM BYNUM beaches

KATIE SHEARER st. augustine

VICTORIA PARRY st. augustine

DUNCAN FOSTER san marco

TONY FLORES

TAYLOR CRENSHAW

murabella

ponte vedra

MARIANNE FEARON

KIMBERLY WATERHOUSE

beaches

avondale

RYAN POTINCY

DAVID OTT

st. augustine

st. augustine

-7-


EVENTS and ACTIVITIES

DESCRIPTIONS & DETAILS ON THE EVENTS LISTED HERE CAN BE FOUND ON AE

-AUGUST- -SEPTEMBERTHURSDAY 13TH

MONDAY 17TH

TUESDAY 18TH

Rising Star-Income Producing Activities

Rising Star-Buyer Consultation and Process

MONDAY 24TH

TUESDAY 25TH

Rising StarMarket Evaluation

WEDNESDAY 19TH THURSDAY 20TH

In Office Meeting Caravan WK8 60 Day Commission Schedule

Rising Star-Seller Consultation 2

WEDNESDAY 26TH THURSDAY 27TH

In Office Meeting Caravan WK1 FNR 60 Day Success Plan Coaching Overview

MONDAY 31ST

Rising StarPurchase and Sales Agreement

Rising StarContract to Close

Rising StarOrientation

MONDAY 7TH

TUESDAY 8TH

TUESDAY 1ST

WEDNESDAY 2ND

THURSDAY 3RD

Sales Meeting

Rising StarTools and Technology

Rising StarVital Focus

WEDNESDAY 9TH

THURSDAY 10TH

MONDAY 14TH

No Rising Star Class No Rising Star Class

Rising Star-Seller Consultation 2

Sales Meeting

Rising StarBusiness Planning

TUESDAY 15TH

WEDNESDAY 16TH

Sales Meeting

Rising StarBusiness Building Activities

AUGUST

ANNIVERSARIES TEAM MEMBER

OFFICE

# YEARS

BRYCE HADLOW

BEACHES

5

BEVERLYN HEYWARD

MANDARIN

5

ANDREEA VINEYARD

PONTE VEDRA

5

DEBBIE LUPOLE-PETERSON

BEACHES

10

DAVID UBBENS

GTS

25

-8-


CORE SERVICES NEWS F N P M * PROS PERIT Y H O ME MO R TGAGE , L LC * G T S * R E F E R R A L

Do all of the events of the world have you feeling like life is more chaotic than ever? Would you love to find a way to simplify and make at least one thing easier?

MILITARY ADVANTAGE HOUSING PROGRAM

STEP 1: Contact Relocation (672-4351) for compliance requirements and to register customer for benefits. Berkshire Hathaway HomeServices Florida Network Realty and Prosperity Home Mortgage, LLC appreciate your military service and offer you the following housing incentives. There is no requirement to combine these offerings; either or both can be used.

Look no further than the Prosperity Home Mortgage (PHM) XLR8 program! The XLR8 program allows PHM to electronically validate a clients income and assets without having the client send in any additional documentation. This not only saves the client an immense amount of time and stress by not having to go around to collect and send in documentation, it saves time! In most instances, a client can receive a full Loan Commitment within 24 hours of application to really shop with confidence. This will make the buying process simpler for all involved by giving them the competitive advantage for any potential bids in a hot market! And, since most of the heavy lifting on the loan is already done, it makes the loan process smooth and easy for all involved and gets loans to closing faster and with happier clients.

STEP 2: If buyer-customer is using a VA Loan, submit fully executed Military Advantage Addendum and PASA to the lender and title company. If buyer-customer is not using a VA Loan, then Disclosure (provided by Relocation) must be signed by all parties including buyer’s lender OR put language in the PASA that “A credit is being provided to the buyer in the amount of $X paid from BHHSFNR’s purchase side commission.” If seller-customer, then Disclosure (provided by Relocation) must be signed by Seller and Buyer. A FOUNDATION OF SERVICE At its core, our company has been shaped by a dedication to extraordinary service. That is why on Veterans Day 2014, Prosperity Home Mortgage, LLC began extending incentive offers—in addition to the beneficial features of a VA home loan—to help lower the cost of purchasing a home for veterans in need of housing within the communities we serve. Since the VA Home Loan Advantage program began, it has been a tremendous success thanks to the many outstanding clients who have chosen to work with us to obtain home financing.

Berkshire Hathaway HomeServices Florida Network Realty offers you a cash reward when you sell or purchase a home through our Military Advantage Housing Program.

A DEDICATION TO SERVICE Prosperity Home Mortgage, LLC continues to place our men and women in uniform at the forefront of our new ideas and promotions. Since the program’s inception, our exclusive VA loan program has accomplished the following: • Over $2.6 million in appraisal savings • Over $6.2 million in origination savings • Total borrower savings of over $8 million • Over 5,970 military families served

Your rewards will add up quickly when you buy or sell through our MILITARY ADVANTAGE HOUSING PROGRAM.

OUR COMMITMENT TO SERVICE We want your help spreading the word that our VA home loan incentives continue to be available. Our goal is to give back even more in savings to service members and veterans. Here is an overview of the exclusive incentives we offer: • No loan origination fee (up to $1,200 value) through Prosperity Home Mortgage, LLC • Complimentary appraisal1 (up to $525 value)

Just contact our Military Advantage Housing Program department at 904-672-4351 or at Military@FloridaNetworkRealty.com to register for this benefit, before speaking with a REALTOR®, and enjoy the following cash back amounts*. *Your lender of choice must approve the cash back contribution.

PURCHASE OR SALE PRICE $0 to $99,999 $100,000 to $199,999 $200,000 to $299,999 $300,000 to $399,999 $400,000 to $499,999 $500,000 to $599,999 $600,000 to $699,999

CASH BACK

$350 $500 $1,000 $1,250 $1,500 $2,000 $3,000

Please contact us for cash back amounts at $700,000 and above.

Please contact our Military Advantage Housing Program department today at 904-672-4351 or at Military@FloridaNetworkRealty.com to register for these benefits. Prosperity Home Mortgage, LLC is not affiliated with any government agencies.

1. Borrowers are eligible for a lender credit toward closing costs on the Closing Disclosure on a new purchase, secured by a first mortgage or deed of trust (New Loan), subject to qualification, approval and closing with Prosperity Home Mortgage, LLC. Loan must close within 90 days from the date of loan application. Lender credit may not exceed $525.00 for appraisal. This offer must be presented at time of application and all eligibility requirements met no later than 2 days prior to the New Loan closing date. This lender credit is void where prohibited and is non-transferable, subject to the terms herein, and valid on all complete applications received on or before 12/31/20. All Incentive offers valid on complete VA home loan applications received between 01/01/20 and 12/31/20. Loan must close within 90 days from the date of loan application. Only one discount permitted per New Loan. All first mortgage products are provided by Prosperity Home Mortgage, LLC. (877) 275-1762. Prosperity Home Mortgage, LLC products may not be available in all areas. Not all borrowers will qualify. Licensed by the NJ Department of Banking and Insurance. Licensed by the Delaware State Bank Commissioner. Also licensed in AL, AR, AZ, CA, CO, CT, DC, FL, GA, IL, IN, KS, KY, LA, MA, MD, MI, MN, MO, MS, MT, NC, ND, NE, NH, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI, WV and WY. NMLS#75164 (NMLS Consumer Access at http://www.nmlsconsumeraccess.org/) ©2020 Prosperity Home Mortgage, LLC. All Rights Reserved. (01/20)

© 2020 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity. Information not verified or guaranteed. If your home is currently listed with a Broker, this is not intended as a solicitation

STEP 3: Email either fully executed PASA and Addendum, OR Disclosure to Relocation no later than one week prior to closing. STEP 4: Agent should ensure that correct cash-back amount is properly shown on the Closing Disclosure.

Don’t miss out on an opportunity to have your clients pair with PHM and leverage the XLR8 process today!

Common Types of Deeds

Important reminders about BHHSFNR’s “MILITARY ADVANTAGE HOUSING PROGRAM” or any affinity cashback program to a client.

Please contact Relocation at any time with any questions.

CORONAVIRUS EVICTION SUSPENSIONS Florida Network OUTLINE PROPERTY MANAGEMENT

WARRANTY DEED

Is the strongest deed and warrants to the Grantee.

1. The Federal cares act as it relates to evictions

QUIT CLAIM DEED

2. the florida suspension on non-payment evictions

SPECIAL WARRANTY DEED

3. both of these suspensions are subject to being extended

Does not contain "grant and convey" language. Limits the warranty: "by, through or under" the Grantor but not otherwise.

4. It is recommended that an attorney be consulted

CLICK HERE TO REVIEW THE COMPLETE FLYER

CLICK HERE TO REVIEW THE COMPLETE FLYER -9-


Creative Services

MONTHLY MARKETING UPDATE

August 2020

MEGA OPEN HOUSE WEEKEND! Mega Open House Weekend is August 15 - August 16! We have eCards and TEN social media images for you to share!

eCards available in Marketing Resource Center

Click the link below to download the social media images https://bit.ly/2PtyuLy

Or visit www.FloridaNetworkRealty.com/SocialMediaImages

AUGUST AUTOFLOW LINEUP eCard

Join the Backpack Challenge! Arrived Early-August

HomeServices Ranked No. 1 Postcard Arriving Mid-August

Strong Sellers Market Postcard Arriving Late-August EXCELLENT SELLER’S MARKET

PRICES

real estate brokerage Nationwide by real trends 500

Thank you!

BUYER PURCHASING POWER

SUPPLY/ DEMAND IMBALANCE

CHALLENGING SELLER’S MARKET Keeping You Informed in 2020

HomeServices of America has been named the #1 Real Estate Company in the Nation based on the REAL Trends 500 Transaction Report. We were also named the Most Trusted Real Estate Brand and Real Estate Agency Brand of the Year in the 2020 Harris Poll EquiTrend® Study. I am proud to share this news with you and thank you for your support in helping us earn this achievement! Connect with me today to discuss your real estate goals. Your FOREVER Agent. Your FOREVER Brand. Ashley Agent REALTOR®

In a recent survey of home sellers by Qualtrics, 87% of respondents said they were concerned their home won’t sell because of the pandemic and economic recession. In reality, the opposite is true. 123 Your Office Address Your City, FL 00000

Home values have continued to rise. In January, the average sold price was $278,000. Fast forward to June it was $310,000 for an 11.5% increase!

30-year mortgage rates are hovering at 3%, giving buyers tremendous purchasing power.

With only 3.54 months of listing inventory, the imbalance between supply (# of listings) and demand has never been more lopsided. The lack of inventory coupled with high buyer demand is driving price appreciation.

All of this combined has created a strong seller’s market. We are seeing multiple offers for properly positioned homes and in some cases, homes are selling for greater than list price. Contact me today to discuss how I can safely market your home!

904-000-0000 Ashley.Agent@FloridaNetworkRealty.com AAgent.FloridaNetworkRealty.com Source: realtrends.com/rankings/rt 500 Berkshire Hathaway HomeServices received the highest numerical Equity Score and the highest numerical score relating to Trust and Love among Real Estate Agency brands included in the 2020 Harris Poll EquiTrend® Study, which is based on opinions of 39,100 U.S. consumers ages 15 and over surveyed online between January 1 and January 30, 2020. Your opinion may differ. “Highest Ranked” was determined by a pure ranking of a sample of Real Estate Agency brands. A member of the franchise system of BHH Affiliates, LLC. Equal Housing Opportunity

Ashley Agent REALTOR® 904-000-0000 Ashley.Agent@FloridaNetworkRealty.com AAgent.FloridaNetworkRealty.com A member of the franchise system of BHH Affiliates, LLC.

For more information about AutoFlow or to join, please contact: AutoFlow@FloridaNetworkRealty.com Custom marketing? Please visit: www.AgentMarketingForm.com -10-

123 Your Office Address Your City, FL 00000

= TODAY


PRINTING OPTIONS

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VIRTUAL SAFETY RESOURCES • Being Safe Extends to Online Activity. • While working from home, use these tips to safeguard video calls and live streaming events. One example is Zoomboming in which intruders hijack a Zoom video call and post hate speech and offensive images. (complete tips in link below) • Zoom data breaches are another type of security risk surfacing. • What Shouldn’t Be Visible in Your Video Stream. • The Dangers of Live Video. Source: Realtor Magazine Online; May 13, 2020; article by Tracey Hawkins

CLICK HERE TO REVIEW THE COMPLETE SAFETY FLYER -11-


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Florida Network PROPERTY MANAGEMENT

Š2020 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity. Information not verified or guaranteed. If your home is currently listed with a Broker, this is not intended as a solicitation.


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