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Sugarloaf Country Club Real Estate Report 2021 - 2022 Edition Published January 1, 2022 Floyd Real Estate Group | FloydREGroup.com Mary Floyd - Founding Partner | Mary.Floyd@Compass.com| 404.312.3837 Tony Floyd - Founding Partner | Tony.Floyd@Compass.com | 404.406.7819
2021 Year in Review 2021 was a record-setting year for Sugarloaf Country Club real estate. The combination of strong demand and very low inventory continued to fuel the seller’s market. Properties that were updated and had desirable amenities closed very quickly - often with multiple offers. We had 81 closings which was the ever recorded. 2006 and 2010 were the prior peaks of the market – 2006 before the real estate recession and 2010 as the height of foreclosures and short sales. The list to sale price ratio was 97.65% versus 92% last year. Sugarloaf property values increased approximately 20% using $ per square foot and adjusting for price distribution. We had unusually high demand for larger and more expensive properties with 11 closings over $2 million versus 1 closing last year. The entry level price for Sugarloaf jumped substantially with few homes available under $1 million. In the 4th quarter, inventory reached the lowest levels we have ever seen with only 2 homes for sale going into January.
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Now, let’s look at how Sugarloaf Country Club home values performed in 2021. The chart below shows “Average $ Per Square Feet” which is the most common approach to measuring home values. The next chart shows “closed sale price versus the previous purchase price” ratio.
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The list to sale price ratio increased to 97.5% and Days on Market dropped to 58 days for 2021. Contact us to learn the secrets to selling your property for the highest value!
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2021 Sold Luxury Homes for Sugarloaf Country Club Closing Date 1/5/2021 1/6/2021 2/1/2021 2/4/2021 2/8/2021 2/10/2021 2/10/2021 2/16/2021 2/23/2021 2/26/2021 2/26/2021 3/4/2021 3/4/2011 3/5/2021 3/11/2021 3/22/2021 3/23/2021 4/16/2021 4/19/2021 4/21/2021 4/27/2021 4/29/2021 4/29/2021 4/29/2021 5/6/2021 5/18/2021 5/20/2021 5/21/2020 5/25/2021 5/26/2021 5/28/2021 6/4/2021 6/8/2021 6/10/2021 6/11/2021 6/18/2021 6/23/2021 6/24/2021 6/25/2021
Address
Closed Price
Concessions
Net Closed Price
2825 Darlington Run 3272 Saint Elmo Court 3233 Bagley Passage 3540 Moye Trail 2817 Major Ridge Trail 3273 Saint Elmo Court 3160 Sugarloaf Club Drive 2616 Boddie Place 2960 Sugarloaf Club Drive 2679 Tranquilla Way 2251 Glen Mary Place 3300 Moye Trail 2725 Eudora Trail 2682 Tranquilla Way 2281 Bransley Place 2204 Taylor Grady Terrace 3430 Moye Trail 2533 Thurleston Lane 2681 Nutwood Trace 2742 Pinebloom Way 2673 Bonar Hall Path 2452 Delbarton Place 2827 Major Ridge Trail 3306 Moye Court 2556 Wynnton Drive 2908 Major Ridge Trail 2760 Sugarloaf Club Drive 2995 Sugarloaf Club Drive 2291 Glen Mary Place 2195 Lockett court 2494 Thurleston Lane 1704 Malvern Hill Place 2639 Boddie Place 2701 Lovejoy Circle 3278 Bransley Way 3083 Glen Mary Walk 2442 Delbarton Place 3010 Cypress Pond Pass 2804 Pebble Hill Pointe
$1,675,000 $1,350,000 $790,000 $1,799,000 $1,000,000 $1,460,000 $920,000 $1,050,000 $843,500 1350000 $840,000 $2,075,000 $1,250,000 $1,278,000 $1,300,000 $875,000 $1,725,000 $810,000 $729,500 $965,000 $1,350,000 $1,950,000 $1,185,000 $880,000 $2,040,000 $1,910,000 $1,325,000 $1,110,000 $1,000,000 $3,390,000 $1,450,000 $1,100,000 $950,000 $2,100,000 $1,243,250 $1,525,000 $1,825,000 $3,565,000 $1,600,000
$5,000 $715 $5,000 $2,005 $0 $430 $0 $9,000 $4,700 0 $500 $0 $0 $12,500 $3,000 $0 $20,000 $0 $0 $0 $0 $1,000 $4,000 $0 $20,000 $9,288 $0 $400 $0 $0 $0 $780 $13,000 $0 $0 $0 $10,000 $95 $4,500
$1,670,000 $1,349,285 $785,000 $1,796,995 $1,000,000 $1,459,570 $920,000 $1,041,000 $838,800 1350000 $839,500 $2,075,000 $1,250,000 $1,265,500 $1,297,000 $875,000 $1,705,000 $810,000 $729,500 $965,000 $1,350,000 $1,949,000 $1,181,000 $880,000 $2,020,000 $1,900,712 $1,325,000 $1,109,600 $1,000,000 $3,390,000 $1,450,000 $1,099,220 $937,000 $2,100,000 $1,243,250 $1,525,000 $1,815,000 $3,564,905 $1,595,500
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Closing Date 6/28/2021 7/2/2021 7/8/2021 7/12/2021 7/15/2021 7/19/2021 7/20/2021 7/27/2021 7/29/2021 7/30/2021 8/10/2021 8/12/2021 8/12/2021 8/12/2021 8/13/2021 8/16/2021 8/19/2021 8/20/2021 8/24/2021 8/25/2021 8/27/2021 9/7/2021 9/10/2021 9/20/2021 9/21/2021 9/24/2021 10/6/2021 10/8/2021 10/12/2021 10/15/2021 10/19/2021 10/25/2021 11/1/1021 11/2/2021 11/5/2021 11/12/2021 11/30/2021 12/10/2021 12/16/2021 12/20/2021 12/21/2021 12/22/2021
Address
Closed Price
Concessions
Net Closed Price
3665 Moye Trail 3140 Sugarloaf Club Drive 1690 Sugarloaf Club Drive 2170 Sugarloaf Club Drive 2169 Wynnton Point 2376 Bransley Place 2876 Darlington Run 2234 Taylor Grady Terrace 2948 Major Ridge Trail 3055 Sugarloaf Club Drive 2442 Oak Hill Overlook 3065 Sugarloaf Club Drive 2756 Eudora Trail 2684 Thurleston Lane 2410 Sugarloaf Club Drive 2671 Lovejoy Circle 2764 Pebble Hill Pointe 2453 Delbarton Place 2741 Chieftain Run 2756 Callaway Court 3110 Wrightsboro Run 3165 Cypress Pond Pass 2760 Sugarloaf Club Drive 2278 Grady Ridge Drive 2758 Chieftan Run 2261 Glen Mary Place 2654 Nutwood Trace 2449 Oak Hill Overlook 2305 Sugarloaf Club Drive 3253 Saint Elmo Court 2569 Grey Moss Court 3195 Sugarloaf Club Drive 2920 Sugarloaf Club Drive 2470 Sugarloaf Club Drive 2576 Wynnton Drive 2241 Glen Mary Place 2885 Darlington Pointe 1800 Sugarloaf Club Drive 2960 Sugarloaf Club Drive 2673 Thurleston Lane 1685 Sugarloaf Club Drive 2678 Bonar Hall Path
$3,300,000 $1,150,000 $850,000 $1,400,000 $1,640,000 $1,300,000 $1,350,000 $1,150,000 $2,200,000 $1,550,000 $940,000 $1,730,000 $1,425,000 $1,350,000 $1,050,000 $1,800,000 $1,550,000 $4,000,000 $1,345,000 $2,697,500 $1,150,000 $1,250,000 $1,525,000 $1,425,000 $1,350,000 $1,160,000 $1,270,000 $915,000 $1,500,000 $1,550,000 $1,000,000 $1,600,000 $1,650,000 $2,499,900 $1,759,000 $1,197,500 $1,850,000 $2,425,000 $985,000 $1,650,000 $1,510,000 $1,590,000
$4,000 $5,000 $3,000 $1,800 $3,360 $7,000 $15,000 $0 $0 $1,000 $1,000 $0 $0 $0 $0 $10,000 $0 $0 $16,600 $5,000 $5,625 $5,000 $0 $7,000 $0 $8,000 $0 $0 $0 $0 $7,500 $15,000 $0 $70,435 $0 $0 $0 $0 $5,000 $0 $15,000 $0
$3,296,000 $1,145,000 $847,000 $1,398,200 $1,636,640 $1,293,000 $1,335,000 $1,150,000 $2,200,000 $1,549,000 $939,000 $1,730,000 $1,425,000 $1,350,000 $1,050,000 $1,790,000 $1,550,000 $4,000,000 $1,328,400 $2,692,500 $1,144,375 $1,245,000 $1,525,000 $1,418,000 $1,350,000 $1,152,000 $1,270,000 $915,000 $1,500,000 $1,550,000 $992,500 $1,585,000 $1,650,000 $2,429,465 $1,759,000 $1,197,500 $1,850,000 $2,425,000 $980,000 $1,650,000 $1,495,000 $1,590,000
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The average net closed price after concessions for 2021 was $1,504,138 compared to $1,136,318 in 2020. The average concession for 2021 was $4,136. Concessions are typically related to inspection items. Concessions can be limited if you use the right contract mechanisms and negotiating techniques. Contact us to learn more!
2021 Sold Lots for Sugarloaf Country Club Month 12/1/2020 4/1/2021 2/24/2021 4/20/2021 4/27/2021 8/31/2021 11/9/2021 11/22/2021
Status Pending Pending Closed Closed/ Off Market Closed Closed Closed/ Off Market Closed/ Off Market
Address 2631 Lovejoy Circle 2816 Eudora Trail 2940 Fitzgerald Trace 2579 Grey Moss Court 3239 Carmichael Place 2825 Eudora Trail 2762 Dawsons Chase 3209 Carmichael Place
List/ Closed Price Private Sale $250,000 $482,540 $270,000 $447,500 $330,000 $340,000 $415,000
There are currently 17 lots remaining in Sugarloaf Country Club and only a few where the seller is willing to sell in 2022. New construction typically costs a minimum of $250 per foot to build and generally takes 18 months to finish. If you are interested in building your custom home, please contact us quickly as the best lots are almost gone!
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HOW DO YOU SELL YOUR PROPERTY FOR THE HIGHEST VALUE? Our exclusive Launch Marketing has consistently achieved the best results. In 2021, Floyd Real Estate Group achieved the highest values for our closings versus other agents – again!
Ranked #1 in 2021 - Selling Sugarloaf Homes for the Highest Values!
Case Study: After interviewing 3 other agents, Susan & Eric Olson selected Mary & Tony Floyd with Floyd Real Estate Group to market and sell their beautiful home at 2885 Darlington Pointe. “We felt that their exclusive Launch Marketing Program and Value Positioning Strategies provided the best opportunity to achieve the highest market outcome. The other agents thought our market value was around $150,000 lower. The result? Launch marketing created three very busy days of showings and 5 offers that were list price or better! We sold our house for $1,850,000 – exactly what Floyd Real Estate Group estimated for market value. The hardbound Home Books provided to Buyers were very impressive and we loved their Buyer Term Sheets for positioning the price and terms. The Olson's are extremely happy and highly recommend Floyd Real Estate Group!” Erik & Susan Olson
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What Is Ahead In 2022?
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Sugarloaf Country Club Real Estate in 2022 Now, let’s explore the major trends for 2022 and discuss what is likely to happen. Home values are impacted mostly by supply and demand. The big story for 2022 will be the supply of listed inventory. We are going into to 2022 with extremely low inventory – only 4 homes for sale in Sugarloaf Country Club versus 21 listings last January. We expect to see record low inventory this year while demand will remain strong – which is good news for Sugarloaf sellers! Here is a summary of the national economic and housing forecast for 2022: •
Home values will increase by 5.1%
•
Mortgage rates to rise but remain historically low
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We expect to see home values in Sugarloaf Country Club accelerate more than the national average due to extremely low inventory and continued strong demand. However, there is no magic approach to create more luxury inventory. There are only 17 lots left to build and many of those owners are not selling. There are no waves of foreclosures coming. Sugarloaf has averaged 1 short sale or foreclosure since 2015 and we do not see that changing in 2022. There are many Sugarloaf homeowners who would like to take advantage of the current market but are struggling to find their next destination. The emergence of better local move options is the biggest potential driver to create more listed inventory. The # of closings in 2022 will be lower due to the extremely low inventory. Mortgage rates will slowly rise in 2022 but will have limited impact for luxury Buyers. Higher mortgage rates will impact entry level and first-time homebuyers. The current rates are not normal. The average mortgage rate in the last 50 years was 8%. Even in the early 80s when mortgage rates reached the peak at 18%, people still bought homes.
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Top 5 Sugarloaf Country Club Real Estate Trends for 2022: These are the most impactful trends for luxury real estate that will effect Sugarloaf Country Club in the new year.
TREND #1: Resort Pools and Outdoor Living Spaces. We see very strong demand for homes with pool and outdoor living areas. Since the pandemic began, Buyers want their private sanctuaries for family and friends. The cost for a resort pool has increased dramatically and lead times are now 9-12 months. If the home does not have a pool, Buyers almost always ask if a pool is feasible. A conceptual approval from the Sugarloaf POA is a good idea for many properties. Contact us to learn more about this process. Outdoor living spaces come in many forms. Some are created around a resort pool and others are standalone. Outdoor kitchens, firepits with seating areas, upgraded landscaping with lighting are examples. Some Buyers love garden areas, options for planting fruit-bearing trees or koi ponds. Golf, lake views of Rollins Ranch Lake, stream views of Singleton Creek or nature views of wooded areas are more examples of outdoor spaces that are desirable. Resort pool and outdoor living spaces will be hot in 2022!
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TREND #2: Multi-Generational Living. We see an increase in Buyers looking for homes that support multiple generations. This is especially the case with international heritage Buyers where this has been the norm. Desirable features include large secondary bedroom suites, elevators, secondary kitchens and extra parking with circular driveways and parking pads. Larger square footage of 10,000+ works best for these Buyers. Homes that support multigenerational living will be hot in 2022!
Fun Fact: What area had the highest prices in 2021? Answer: High-End Ski Resorts (Vail, Aspen, Telluride) Sold for $4,000-$5,000 Per Foot!
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TREND #3: Destinations for Kids and Grandkids. This is a common discussion with affluent clients. They want homes that their kids and grandkids want to come home and enjoy! Second homes at the lake, beach or mountains can be a draw but the primary home is the main focus. Resort living in Sugarloaf Country Club provides golf, tennis, fitness, pools, playgrounds, fishing, outdoor spaces, running/ walking paths and many events during the year. Homes that provide a fun environment for kids and grandkids will be hot in 2022!
Fun Fact: What do Sugarloaf Buyers prefer for flooring? Answer: Hardwoods and LVT (luxury vinyl tile). No carpet. Some also want marble floors on main level or stone flooring on terrace level. Information Confidential and Protected. Reproduction is Strictly Prohibited.
TREND #4: Gourmet Kitchens. The kitchen is truly the heart of the home. Buyers are looking for beautiful kitchens that have been updated with luxury appliances such as Wolf, Viking or Thermador ranges, Sub-Zero refrigerators and Miele or Asco dishwashers. Warming drawers, double ovens, vent hoods, extra beverage coolers, wet bars and ice makers are popular. The most popular trend is toward very large islands with seating and storage space. Homes that have updated gourmet kitchens will be hot in 2022!
Fun Fact: What professional golfers are members of the TPC at Sugarloaf? Answer: Sung-jae Im (ranked # 26), Stewart Cink (ranked #52), David Skinns (ranked #222), Seth Reeves (ranked #274) Information Confidential and Protected. Reproduction is Strictly Prohibited.
TREND #5: Entertainment Areas and Smart Homes. Where will family and friends enjoy game day or stream their favorite movie or TV series? It could be an awesome theater room, a more open space or multiple spaces including outdoor TVs. With the rise in crime, security is now a major consideration. Smart homes can incorporate everything from audio, video, internet, lights, heating & cooling, backup generators and security systems. The two most popular high-end systems are Crestron and Control4. These amazing systems allow you to control everything from an app on your phone and digital touch screen panels on the walls. Homes that provide cool entertainment and smart home options will be hot in 2022!
Other Noteworthy Buyer Trends: Buyers clearly want homes that are updated and wellmaintained. Homes that are dated get lower prices and take longer to sell. Some International heritage Buyers want homes that are facing certain directions and/ or support feng shui energy flows. All Buyers prefer good natural light but not too much direct sunlight that fades flooring or furniture. All Buyers ask about the age and condition of roofs, HVAC systems and water heaters. Updates are very worthwhile in these areas. Due to the pandemic, better air filtration systems are preferred. We moved here almost 24 years ago as one of the early pioneers of the community. In that time, we have seen a lot of things change. Change presents opportunity and 2022 is going to be an exciting year. If you or someone you know are considering selling, contact us for a confidential discussion and to learn the secrets to attaining the highest value!
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THE COMPASS ADVANTAGE! Floyd Real Estate Group is proud to be affiliated with COMPASS, the largest independent real estate company in the industry. As the fastest growing large real estate company, COMPASS is #1 or #2 in over 40 major markets. We had the opportunity to affiliate with any brokerage and chose COMPASS to deliver more advantages for our clients. COMPASS has the industry’s largest network of productive agents (now 25,000+) representing celebrities and high-networth clients across the country. Here are just a few examples in 2021:
Elon Musk $31,999,000
P!NK $14,995,000
Ariana Grande $14,000,000
Camila Cabello $3,950,000
Madonna $31,750,000
Paris Hilton $8,400,000
Renee Zellweger $5,999,999
Sugar Ray Leonard $46,500,000
Jerry Seinfeld $14,950,000
COMPASS Agents Have Closed Over $1 Trillion in Real Estate Information Confidential and Protected. Reproduction is Strictly Prohibited.
We can pay for the cost of home improvement services with no interest or fees — ever. COMPASS Concierge fronts the cost of home improvement services with no interest and no fees. Concierge is the hassle-free way to sell your home faster and for a higher price! To get funds directly in your hands, COMPASS has partnered with Notable, an independent lender to provide Concierge Capital, an interest-free loan.
COMMON USE CASES: Staging & Decor Appliances Flooring Kitchen and bathroom updates Light fixtures Landscaping Painting Inspection Items De-cluttering Moving & Storage and more!
“Buyers want homes that are updated and in great condition. If the home is not updated and needs a lot of work, buyers will offer significantly lower prices. The most common areas of focus are kitchens, bathrooms, flooring, windows and outdoor living. COMPASS Concierge can provide an easy solution that will help you get the highest value and sell faster!”
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M A RY F L O Y D
TONYFLOYD
Mary Floyd has been a licensed REALTOR® since 2005 and has consistently been one of the top luxury agents in North Atlanta. Mary is a Certified Relocation Specialist, Short Sale/ Foreclosure Specialist, Certified International Property Specialist and has earned many performance awards including Chairman’s Circle, Legend Award, Master’s Club, NAMAR Top Producer, Phoenix Award and Best of Gwinnett. With a passion for service, Mary places the highest value on building trusted relationships and achieving exceptional results for clients.
Tony Floyd served 14 years as Chief Marketing and Innovation Officer for a global real estate brokerage. He is considered one the leading marketing and technology experts in the real estate industry and pioneered numerous innovations that delivered better value for clients. Prior to real estate, Tony led sales and marketing organizations for respected companies including IBM, Fujitsu, Trilogy Software and BellSouth eBusiness. No other real estate agent or team has this level of expertise to assist clients in selling, buying and investing in real estate.
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CLIENT FEEDBACK ★★★★★ "Mary and Tony did a great job selling our Sugarloaf house. Their constant communication was key as we were already on the west coast. Their marketing was exceptional and truly communicated the unique value of this amazing property. They also recommended vendors to make repairs and improvements that made the process of preparing our home very easy. We highly recommend Floyd Real Estate Group if you are considering selling or buying!“ ★★★★★ "Rarely in life is it possible to recommend someone without reservation but I am able to do that in the case of Mary and Tony Floyd. Their personal responsiveness, advice, and negotiating skill made the difference which resulted in selling my home during a lull in the market. Mary and Tony are delightful to work with in addition to being very skilled in marketing and negotiating for the benefit of their clients!" ★★★★★ "Mary and Tony know the Sugarloaf Market - and the Duluth area. They kept us well informed during the listing process. They are honest, professional, and will get your home sold (or help you find the right one if you are looking). I highly recommend Floyd Real Estate Group!" ★★★★★ "Working with Mary and Tony was a delight. They recommended resources to help with the upgrades and updates we wanted to make in the house prior to listing. They were extremely professional and timely. Mary and Tony took us through the process step by step and offered important feedback when needed. They not only sold our house quickly but also got the price we were looking for. Mary and Tony look out for your interests as the seller or the buyer. We feel very blessed to have had Floyd Real Estate Group handle our property for us."
★★★★★ "Mary and Tony Floyd were extremely professional, excellent communicators, and their marketing was exceptional. Our home was sold within a couple of days and they expertly guided us through the closing process. They were truly excellent and we highly recommend them to anyone!" ★★★★★ "Mary and Tony were extremely helpful during the process of selling our home. We had relocated to another city which required us to the sell our home remotely. They handled all the details for us and were in constant communication regarding the status of showings. Mary and Tony have a deep understanding of the marketplace and provided sound guidance. I would definitely recommend Floyd Real Estate Group!"
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COMPASS CARES As we work to help everyone find their place in the world, COMPASS Cares empowers agents and employees alike to support meaningful causes right where it counts most: at home. COMPASS Cares contributes funds and skills-based volunteering to local organizations, with 100% of real estate transactions resulting in a donation to the community. Floyd Real Estate Group is a proud supporter of the Women’s Club of Sugarloaf Country Club Charities including Annandale Village, Duluth Co-Op, Mosaic, The Next Stop Foundation, and Special Needs School of Gwinnett. We were honored that COMPASS also made a substantial donation to Rainbow Village on our behalf. Rainbow Village is a wonderful organization here in Duluth that supports homeless single mothers and helps give them a path forward in life. Giving back and being involved in our community is an important aspect of our lives.
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2022 Is Going To Be An Exciting Year!
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Compass is a licensed real estate broker and abides by Equal Housing Opportunity laws. All material presented herein is intended for informational purposes only. Information is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdraw without notice. No statement is made as to accuracy of any description. All measurements and square footages are approximate. Exact dimensions can be obtained by retaining the services of an architect or engineer. This is not intended to solicit property already listed.
COMPASS Atlanta 3107 Peachtree Road NE, Suite A-1 Atlanta, GA 30305
compass.com
Mary Floyd Luxury Real Estate Specialist Founding Partner m. 404.312.3837 o. 404.668.6621 mary.floyd@compass.com FloydREGroup.com
Tony Floyd Operating Principle Founding Partner m. 404.406.7819 o. 404.668.6621 tony.floyd@compass.com FloydREGroup.com
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