Daily Record Financial News &
Thursday, March 17, 2016
Vol. 103, No. 89 • One Section
35¢ www.jaxdailyrecord.com
Cryogenic spa planned for Brooklyn
Therapy features limited exposure to subzero temperatures A cryotherapy spa and lounge, based on the healing concept of limited exposure to subzero temperatures, signed a lease at Brooklyn Station on Riverside Avenue, its initial location in Jacksonville. Called Recovery Zone Cryogenic Therapy, the Jacksonvillebased company will open in a 1,200-square-foot space at 108 Riverside Ave., next to BurgerFi. Joseph Newkirk, a Navy veteran and years-long aspiring entrepreneur, said he hopes to open by early May, pending build-out. “Experiencing the benefits has
led me to go deeper into research of the therapy,” Newkirk said of the body-cooling service that is becoming popular nationwide. “I thought about bringing something new to Jacksonville.” Newkirk’s website, recoveryz. com, says he hopes eventually to open in Southside, Orange Park
and Orlando. He also is talking about expansion in North Carolina, where he grew up. Recoveryz.com touts the process for pain relief, weight loss, cell renewal and improved physical and mental health, stimulating the release of endorphins to elevate the customer’s mood. It uses liquid nitrogen to expose the body, for a limited time, to subzero temperatures, up to minus 256 degrees Fahrenheit. Cold therapy is a concept used for centuries and liquid nitrogen has long been used in small
amounts to “freeze” and destroy abnormal tissue, such as warts. However, whole-body immersion has been used more extensively in the past several decades for pain relief and other purposes by athletes, entertainers and others. In recent years, it spread throughout the U.S. Recovery Zone describes the process like this: A client steps into an octagonal-shaped unit, with his or her head above the unit, for two or three minutes, Mathis
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Newkirk
Florida vs. Georgia staying put DIA OKs Brooklyn road diet analysis Additional money and perks keep game through 2021
By David Chapman Staff Writer
Public
Questions arise about the future traffic needs in growing area By Max Marbut Staff Writer
City Council President Greg Anderson and Mayor Lenny Curry were all smiles Wednesday shortly after signing a five-year contract extension for the annual Florida-Georgia football game.
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Photo by Wes Lester / City of Jacksonville
Local college football fans can relax — the Florida-Georgia game isn’t leaving Jacksonville anytime soon. Mayor Lenny Curry and city officials announced Wednesday an agreement with both schools that will keep the annual game at EverBank Field through 2021. “This is a big deal for Jacksonville, it’s a big deal for our city and it’s a big deal for both schools,” said Curry. For Jacksonville, it’s the continuance of a game Curry said brought a $35 million in economic impact this year, a $2 million increase from the prior year. For the schools, it will mean extra money, too. The newly negotiated deal will pay both the University of Florida and University of Georgia a $125,000 “signing bonus” this year, the last of the current deal in place. Beginning with the 2017 game, each school will annually receive $250,000, which will come from the city’s general fund. That’s in addition to 100 percent of the ticket revenue and EverBank Field being provided at no cost, both of which continue in the extension. Given the economic impact the game, Curry said the payouts made sense to keep the game. Additionally, the schools receive bumps in other areas. Each will receive $60,000 for travel stipends starting in 2017, up from the current $50,000. The University of Georgia will be provided air travel cost not to exceed $350,000. The school received $300,000 in 2010, which increased 3 percent each year. And each school receives the rights to a luxury suite at Veterans Memorial Arena four times a year, secured on a first-come, firstserved basis. The city receives a little more certainty with a wrinkle in the deal. Football continued on Page A-4
A proposal to develop a road diet for the Brooklyn neighborhood may hit a detour after Downtown Investment Authority board members directed that transportation planners and traffic engineers be consulted on the project. Authority staff recommended a request for proposals for a study of Forest and Park streets and Riverside Avenue to develop a conceptual plan to make the area around Unity Plaza and The Fresh Market shopping center more accommodating for bicyclists and pedestrians and to better connect Brooklyn and LaVilla. Aundra Wallace, authority CEO, said at the board’s monthly meeting Wednesday the proposal is the result of discussions with stakeholders to “make sure we have the right kind of pedestrian mobility.” Apprised of the proposal before the meeting, Denise Bunnewith, planning director for the Wallace North Florida Transportation Planning Organization, said a road diet means creating narrower roadways with wider sidewalks for pedestrians and the creation of bike lanes. That’s an option, she said, if traffic volume in the area under consideration is flat or declining. “There has been a lot of new development in that corridor and there’s more traffic,” Bunnewith said. “It’s probably not the best time for a road diet in that corridor.” Since the Florida Department of Transportation completed in 2005 the project to
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