Global Bottled Water Congress 2010

7th Global Bottled Water Congress 1-3 November 2010 Gleneagles, Edinburgh, Scotland

Conference: Healthier environment Highland Spring bottling plant tour Water Innovation awards Gala Dinner Insight briefings Distillery visit with whisky tasting

Organised by zenithinternational Kindly sponsored by

In association with

WATER INNOVATION

FoodBev com A world of food and drink

2010 GLOBAL BOTTLED WATER CONGRESS Monday 1 November 13.30

Private check-in and registration

Terrace

Highland Spring bottling plant tour and Tullibardine distillery visit

14.30 - 17.45

Coach 1 departs and returns.

15.00 - 18.15

Coach 2 departs and returns.

The Highland Spring Group is the United Kingdom’s largest supplier of bottled water, employing over 400 staff. Filling up to 350 million litres a year, its portfolio includes Highland Spring, Speyside Glenlivet, Gleneagles and Green Valley. It also bottles private label waters for some of the major UK supermarkets and foodservice retailers.

The company oversees five rural production plants and was the first UK bottled water company to be awarded organic status for its land on Perthshire’s Ochil Hills in 2001. One of Europe’s most modern plants, the Blackford site has four state of the art bottling lines for glass, PET and multipacks across a range of still and sparkling sizes.

The tour will include an introduction to Highland Spring’s pioneering management information system.

Delegates will then be taken to visit the nearby Tullibardine distillery, including a malt whisky tasting. Located on the site of Scotland’s oldest brewery dating back to the 12th century, Tullibardine was developed as a traditional distiller in 1949.

Welcome reception and buffet dinner

18.45 - 19.30

Welcome drinks reception

19.30 - 21.30

Buffet dinner

Hotel entrance

Glendevon

© Scottish Viewpoint

© Scottish Viewpoint

CONFERENCE: HEALTHIER ENVIRONMENT Tuesday 2 November 08.30

Registration and refreshments

Barony/Ochil/Ruthven

Regional market overview

09.00

Welcome and UK market growth outlook Les Montgomery, Chief Executive of Highland Spring Group

09.15

Ireland - a land of natural opportunity Robert Dry, Head of Marketing for Coca-Cola Hellenic Ireland

09.30

Questions and discussion

Gleneagles Suite

Global market development

09.45

Global market trends and industry leader actions Richard Hall, Chairman of Zenith International Ltd

10.00

Keynote address: Satisfying tomorrow’s consumer Thomas Kunz, Executive Vice President and General Manager - Worldwide Water Business Unit of Groupe Danone

10.25

Keynote address: Delivering for consumers David Reid, Chairman of Tesco plc

10.50

Questions and discussion

11.15

Hydration break

Communicating benefits

12.00

Public concerns, industry objectives and media outcomes Ian Hall, Communications Director of Natural Hydration Council Ltd, United Kingdom

12.15

Keynote address: The bottled water controversy - a collective communication challenge Hubert Genieys, Senior Vice President - Corporate Communications for Nestlé Waters and President of European Federation of Bottled Waters

12.40

Questions and discussion

13.00

Buffet lunch

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Strathearn Restaurant

© Axel Haudiquet | Dreamstime.com

© Merlindo | Dreamstime.com

Making a bigger splash in 2010

The 2010 Water Innovation Awards FoodBev Media is pleased to present the 2010 Water Innovation Awards - designed to recognise excellence and creativity around the world of the packaged water industry.

Beginning as the bottledwaterworld design awards in 2002, this is FoodBev Media’s longest established international awards scheme.

Having presented previous water awards in Paris, Dubai, Bergamo and Wiesbaden - and water categories as part of the Beverage Innovation Awards at drinktec in Munich last year - it’s great to see the programme moving to Scotland this year. The announcement of finalists and winners will be made at a special Awards Gala Dinner during the Global Bottled Water Congress in Gleneagles near Edinburgh on 2 November.

The 2010 Water Innovation Awards will provide a unique platform to celebrate excellence and innovation across the global packaged water industry.

For more information, please visit www.waterinnovationawards.com FoodBev Media Group Editorial Director, Bill Bruce

Categories

Sponsored by

Brands and products • • • • •

Best new still or sparkling water Best new flavoured water Best new functional water Best new children’s concept Best newcomer brand or business

Packaging • • •

• •

Best new bottle in PET Best new bottle in glass Best new label or decorative finish Sponsored by Best new closure Best new bottling, manufacturing or production technology innovation

Ingredients • Best new functional ingredient for packaged water • Best new product enhancing ingredient: flavour, sweetener or colour

Sustainability • Best environmental sustainability initiative • Best ethical or humanitarian initiative (Free entry)

Marketing • • •

Best consumer print marketing campaign Best consumer TV/cinema marketing campaign Best activation, store promotion or point of sale campaign

Best overall concept • The judging panel will make an additional special award for Best overall concept

Splash © Okea | Dreamstime.com

www.waterinnovationawards.com

CONFERENCE: HEALTHIER ENVIRONMENT Tuesday 2 November (continued)

Maximising production efficiency

14.15

Refining a new low cost product model Pierluigi Tosato, Chief Executive Officer of Acqua Minerale San Benedetto SpA, Italy

14.35

Eco-initiatives and lightweighting Andy Peykoff, President and Chief Executive Officer of Niagara Bottling LLC, United States

14.55

Closures: cost reduction and environmental considerations Arnaud Lebecq, Sales Director for Bericap, France

15.05

Questions and discussion

15.30

Rehydration break

Effective sustainability

16.15

Working with water - the global challenge Dr Ric Horobin, Water & Environment Director of Zenith International Ltd

16.30

New bulk water solutions for water stressed regions Juan Carlos Szydlowski, Director of Waters of Patagonia, Chile

16.45

Innovation in sustainable packaging - from rPET to PlantBottleTM Gopal Krishnan, Senior Director - Global Marketing for The Coca-Cola Company

17.00

Questions and discussion

17.30

Close

Water Innovation Awards Gala Dinner

Dress code: business suit

19.00

Cocktail reception in Glendevon

19.30

Water Innovation Awards Gala Dinner in Ballroom

In honour of Scotland’s famous bard, Robert Burns, guests will be asked to be upstanding for the Scottish ceremony of piping in the Haggis. Ceremony will involve a bagpiper leading in the chef carrying the haggis, followed by a formal recital and a whisky toast.

21.30

Presentation of Water Innovation Awards

22.30

Close

Gleneagles Suite

CONFERENCE: HEALTHIER ENVIRONMENT Wednesday 3 November

Building brands in emerging markets

09.00

India: affordability and aspiration Rahul Narang, Founder and Managing Director of The Narang Group

09.15

Africa: making access a reality JoĂŁo Sampaio, Chief - Global Marketing for Wayfield-Refriango, Angola

09.30

Brazil: future prosperity and innovation Amilcar Augusto Lopes Junior, President of Acqualncorp

09.45

East Europe: breathing new life into brands Vladimir Ashurov, Chairman and Chief Executive Officer of IDS Borjomi International

10.00

Questions and discussion

10.15

Hydration break

Latest in product innovation

11.00

Ustronianka with iodine: healthy innovation Michal Bozek, President and owner of Ustronianka, Poland

11.15

How stevia works with water Luca Quagliani, Vice President of Sales - Europe, Middle East & Africa for PureCircle, United States

11.30

Beauty inside out Scott-Vincent Borba, founder of Borba, United States

11.45

Questions and discussion

12.15

Buffet lunch

Satisfying the retailer agenda

13.15

Retailer panel discussion Jamie Feeley, Bottled Water Buyer for Tesco plc Danielle Jack, Soft Drinks Technical Manager for Tesco plc Other panel members to be confirmed

14.15

Refreshment break

Insight briefings

14.45

Building premium brands Jack Belsito, Chief Executive Officer of Voss, Norway

15.30

Flavoured and functional water market trends worldwide Martyna Zimakiewicz, Senior Consultant for Zenith International Ltd

Global market, regional breakdown, key countries, market dynamics, main trends, functions, innovation, leading companies and brands, volumes to 2009, outlook to 2015

16.15

Close

Gleneagles Suite

Strathearn Restaurant Gleneagles Suite

Programme as of 29 September 2010 - final details subject to change.

UK Bottled Water Industry Conference, 3-4 November 2010 Special discount for joint booking with Global Bottled Water Congress Save at least ÂŁ100+VAT per delegate. Go to www.zenithinternational.com/events

2010 GLOBAL BOTTLED WATER CONGRESS About the venue United Kingdom bottled water consumption has grown rapidly to more than 2,000 million litres in 2009 and the market is now one of the world’s top ten by value. A relatively high proportion of 22% is imported. Sales dipped in the past two years but started to regain momentum in 2009.

Scotland, part of the United Kingdom, was once dominated by heavy industry, but financial services and tourism now contribute most to the country’s economy, with the capital city of Edinburgh counted among Europe’s largest financial centres.

The Gleneagles Hotel is renowned as one of the best Five Star resorts in the world and hosted the 2005 G8 summit. Set in 850 acres of breathtaking Perthshire countryside at the foot of the Highlands, the hotel is home to three top Scottish Championship golf courses. The hotel also offers guests a luxury gym and spa, two swimming pools and four restaurants, including the two Michelinstarred Andrew Fairlie @ Gleneagles.

Gleneagles is on the main London to Inverness railway line and under one hour’s drive from both Edinburgh and Glasgow international airports.

An allocation of rooms at agreed rates is available for delegates attending the Global Bottled Water Congress. For more information, please visit www.zenithinternational.com/events.

The Gleneagles Hotel, Auchterarder, Perthshire, PH3 1NF Scotland t 01764 662231 f 01764 662231 e resort.sales@gleneagles.com

Inverness Balmoral

Gleneagles

Perth

Aberdeen

Carnoustie St Andrews

Stirling Edinburgh Glasgow

Turnberry

About the event This year’s theme, Healthier environment, aims to highlight the challenges and opportunities which exist in developing and maintaining a more sustainable bottled water industry. This applies to communicating benefits, addressing concerns over the environment, responding to the media and reassuring consumers, as well as innovating effectively and ensuring profitable growth.

Now in its 7th year, the Congress is designed for industry leaders, suppliers, customers and analysts to gain a complete overview of the latest trends and thinking across all continents from top companies in each region, with extensive time for informal contact and discussion.

This year the UK Bottled Water Industry Conference will be held immediately afterwards - for details please visit www.zenithinternational.com/events.

Booking To book, please use the form enclosed with this programme or visit www.zenithinternational.com/events. Please note that visas may be required from some countries. Please check with your local consulate for more information.

Sponsorship If you would like further information on the range of table top display and other sponsorship opportunities available, please contact Louise Gascoigne e lgascoigne@zenithinternational.com t +44 (0)1225 327942.

Dress code Business suit or smart casual for the Congress. Casual with closed walking shoes for the tours.

2010 GLOBAL BOTTLED WATER CONGRESS

© Scottish Viewpoint

About zenithinternational

About Water Innovation

Recognised since the 1990s as Europe’s leading drinks consultancy, Zenith International has over 1,000 clients across more than 50 countries.

Water Innovation is the industry’s only dedicated global journal, with a special focus on market, company, brand and technical news and analysis.

The company’s main activities involve comprehensive market analysis, strategic and commercial advice, fi nancial and technical consulting projects, information services, trade journals and event organisation.

Launched in 2000, it is published every two months by Zenith International partner, FoodBev Media, which also produces Beverage Innovation, Cooler Innovation, Dairy Innovation and Food & Beverage International.

For more information, visit www.foodbev.com

With some 80 staff based in the World Heritage City of Bath, Zenith also has regional offi ces in Dubai and New York.

Zenith International Ltd FoodBev Media Ltd 7 Kingsmead Square, Bath BA1 2AB, United Kingdom t +44 (0)1225 327900 t +44 (0)1225 327890 f +44 (0)1225 327901 f +44 (0)1225 327891 e info@zenithinternational.com e info@foodbev.com zenithinternational.com foodbev.com

FORTHCOMING EVENTS from Zenith International Seminar: Risk management for European dairy pricing - benefits and challenges Tuesday 12 October 2010, Amsterdam Practical insights on management of commercial risk and increased dairy price volatility.

Organised in association with FCStone.

7th Global Bottled Water Congress 1-3 November 2010, Gleneagles, Scotland Conference theme: Healthier environment. Highland Spring plant tour. Water Innovation Awards.

Early booking rates up to 1 October.

19th UK Bottled Water Industry Conference 3-4 November 2010, Gleneagles, Scotland (immediately after Global Congress) Conference theme: Back to the future.

Early booking rates up to 1 October. Additional discounts offered for delegates also attending Global Congress.

4th Beverages Middle East (BevME) Congress 23-24 November 2010, Dubai Conference theme: Reaching new heights. NestlĂŠ Waters plant tour.

Early booking rates up to 21 October.

Italian Mineral Water Industry Conference 9-10 March 2011, Naples Conference theme: Sustainable future. Ferrarelle plant tour.

Further programme details available soon.

7th InnoBev Global Beverages Summit 29-31 March 2011, Washington DC Conference theme: Healthy Industry for a healthy society.

Further programme details available soon.

For full programme details for the above events and to book online, visit

www.zenithinternational.com/events

Sponsorship If you would like further information on the range of table top display and other sponsorship opportunities available at Zenith International events, please contact Louise Gascoigne

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e lgascoigne@zenithinternational.com t +44 (0)1225 327942