PLANNING Things to consider: Will it work within your existing business model?
Is your budget realistic?
Could you collaborate with a local business?
This could be an ideal time to join forces with a local food producer or foraging expert. What are your goals...?
The benefits of holding an event
• Increased brand awareness? • A healthy profit? • Collaboration and establishing new contacts? • Raising awareness of the wild flavours in your area? • Engaging more with nature at home and work? • Attracting new customers with an exciting new ‘wild’
• Developing or increasing your confidence in using
experience or product?
Ensure you make realistic plans, using your local knowledge to your best advantage.
wild ingredients. • Potential increase in sales. • Increased awareness of your brand. • Marketing & promotional opportunities. • Networking with other local businesses. • Openings to potential new markets and customer base. • An additional opportunity to contact your existing customers with news. Potential media opportunities for your business. • The enthusiasm and engagement you invest in your event can directly reflect the benefits you see. it’s a very positive message of wellbeing and nature.
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