2016 m edia kit
Tarrant County’s News & Arts Weekly
print • online • mobile
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
F
a bou t u s
Since 1995, Fort Worth Weekly has provided a vibrant alternative to North Texas’ often-timid mainstream media outlets by offering incisive, irreverent reportage that keeps readers well informed and the powers-that-be worried. The Weekly’s editorial staff may have more decorations per capita than any newsroom in the country: one Pulitzer Prize and George Polk Award for courageous reporting, plus numerous awards from the Houston and Dallas press clubs, the State Bar, National Women’s Political Caucus, Association of Alternative Newsweeklies, and Investigative Reporters and Editors. The Weekly makes a difference. Our stories have helped expose the corruption that brought down MCI Worldcom, sparked investigations of an alleged high-society pedophile, and helped victims of human trafficking, corporate racism, and government-sanctioned pollution receive justice.
Our Readers Median Age – 39 Male – 52% Female – 48%
60,000 copies of the Weekly are distributed throughout Tarrant County including Fort Worth, Arlington, the Mid Cities, Southlake, Colleyville, and Grapevine, reaching 130,000 readers every week. 2,000 Distribution points in high traffic areas like:
Attended College or Post Graduate Studies – 72% Single – 58.7% Married – 40.5%
3 – Number of times a typical Fort Worth Weekly reader refers back to a particular issue 85 – Number of minutes a Fort Worth Weekly reader reads a particular issue -Mediamark Research Inc. (MRI) Insert Study May 2011
If you’re interested in being a Distribution point for the Fort Worth Weekly please e-mail: circulation@fwweekly.com
contacts Publisher & Owner lee.newquist@fwweekly.com Associate Publisher/Adv. Director michael.newquist@fwweekly.com Retail Sales Director carrie.rehorn@fwweekly.com General Manager bob.niehoff@fwweekly.com
Editor anthony.mariani@fwweekly.com Associate Editor eric.griffey@fwweekly.com Classified Sales stacey.hammons@fwweekly.com
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
events
F Events & Opportunities (Sponsorship, Logo Placement, Signage, Display, Tickets, Giveaways)
St. Patrick’s 2 Day Party - March
Just off West 7th, Fort Worth’s largest St. Patrick’s Day Celebration. Live music, food, drinks.
BrewFest - April
Brews and music along West 7th Corridor. Closed streets w/ beer, food and brewing demonstrations.
Visionary Awards - April
Three Visionary Award finalists are chosen based on a committee’s assorted artistic criteria and each awarded $500 to spend as they choose. There is also the Rahr Visionary Brew label contest and the public votes on the winner at the party.
Friday on the Green - April - November
Free monthly outdoor festival with live music, food, drinks and more. Average attendance in 2014 was 2,000 per show.
Music Awards Festival - June
Annual concert series of nominated bands playing at various venues along West 7th Street.
Music Awards Ceremony - July
Annual awards show announcing winners one week after the Festival.
For updated calendar, go to www.fwweekly.com
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
F
s pe cia l issues Special Issues, Sections, Insertions, and Guides
EATS 3/30/2016
Full color, glossy restaurant magazine inserted 3/30, then distributed at destinations year ’round
Alive and Kicking January 20 Valentine’s Day February 3 & 10
Summer 5/18/2016
Full color, glossy magazine inserted 5/18, then distributed at destinations from May - Sept
ashion Summer F Refreshing Cocktails Arts & Culture Family Fun
Cocktail Drink Guide February 10 St. Pat’s Day March 9 & 16 Spring Art Issue March 23 Eats Restaurant Magazine March 30 ANNUAL LOCAL FOOD GUIDE
Spring Education Guide April 6 & 13 Summer Magazine May 18 Music Awards June 15
Fantasy in Sand
www.arlington.org see page 3
Summer Education Guide July 20 & 27 September 23-29, 2015 FREE fwweekly.com
Fall Art Issue September 7
2015 Holidays
Best Of 2016 September 21 Halloween Guides October 19 & 26 Beer November 9 Turkey Awards (Best Of parody) November 16 Holiday Magazine November 22 New Years Eve Guides December 21 & 28
BEST OF 9/21/2016
Premium issue (stitched, trimmed and wrapped) covering what is best in Tarrant County & distributed at destinations year ’round
All issues are supplements or expanded sections except Best Of. Best Of is the full issue, magazine style. Extra distribution destinations include Convention and Visitor Bureaus, bookstores, hotels, convention centers, and more!
holidayS 11/22/2016
Full color, glossy magazine inserted 11/22, then distributed at destinations from Nov - Dec
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
F COLOR
Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page
BLACK & WHITE Sizes Full page 3/4 page Junior page (premium placement) 1/2 page 1/3 page 1/4 page 1/6 page 1/8 page 1/12 page 1/16 page
For print-only rates, contact your Account Executive.
bundled rates
Open Rate $1,955 1,525 1,366 1,015 712 582 394 344 282 250
4 Wk $1,646 1,289 1,175 858 607 499 339 308 247 220
8 Wk $1,563 1,226 1,124 816 579 477 324 286 234 212
13 Wk $1,491 1,171 1,079 780 555 458 312 275 229 205
26 Wk $1,388 1,093 1,015 727 520 430 293 260 217 195
Open Rate $1,855 1,425 1,266 965 662 532 369 319 257 225
4 Wk $1,546 1,189 1,075 808 557 449 314 283 222 195
8 Wk $1,463 1,126 1,024 766 529 427 299 261 212 187
13 Wk $1,391 1,071 979 730 505 408 287 250 204 180
26 Wk $1,288 993 915 627 470 380 268 235 192 170
All rates are net, per week, and include alternate week newsletters and 25,000 online banner impressions. Additional banner impressions are $5 CPM.
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
pro du c ti o n r e qu i r e m e n ts
F FULL
JUNIOR
10”w x 11.25”h
7.46”w x 8.41”h
3/4V
7.46”w x 11.25”h
1/3H
10”w x 3.63”h
2.38”w x 11.25”h 4.92”w x 5.54”h
1/4H
10”w x 2.69”h
1/6sq
ACCEPTABLE FILE FORMATS
• A dobe Acrobat .pdf file (PDF/X-1a:2001), high resolution with all fonts embedded, and CMYK color • Adobe Photoshop files (psd, jpeg, or tif) 150dpi minimum, 300dpi preferred The Fort Worth Weekly is produced on a Macintosh platform and is unable to support Windows or PC-based documents. We cannot accept files in Pagemaker, Corel Draw, InDesign, Freehand, Microsoft Publisher, PowerPoint or Word.
10”w x 5.54”h
1/8V 1/8H
2.38”w x 7.44”h
Ads must be produced to specific page sizes (i.e.: FULL, 1/2h, 1/4v) 30% press gain, 85 line screen, highlights 3-8%, shadows 72-78% Minimum resolution of 150dpi for photos, 300dpi for line art Black and white ads must be saved as grayscale or line art All color ads must be converted to CMYK. No RGB, Lab or index colors. Please use 100% Black (not CMYK black) for text
4.92”w x 11.25”h
1/6ST
4.92”w x 3.63”h
REQUIREMENTS • • • • • •
1/2H
10”w x 8.398”h
1/4ST 1/4V
1/2V
3/4H
4.92”w x 2.69”h 2.38”w x 5.54”h
1/12H
1/12V
4.92”w x 1.74”h 2.38”w x 3.63”h
1/3v
4.92”w x 7.45”h
1/16v
2.38”w x 2.69”h
The Fort Worth Weekly will provide typesetting and professional ad design assistance to display advertisers at no additional cost. The Fort Worth Weekly does not accept responsibility for the printing quality of client-provided ads. If advertiser chooses to provide a camera-ready ad, it must be in a digital format and follow these guidlines.
ELECTRONIC AD SUBMISSION • Ad files under 5mb should be emailed directly to your Account Executive. • Ad files over 5mb may be uploaded to our FTP site: address: ftp.fwweekly.com username: weeklyftp password: hamilton
Fort Worth Weekly deadlines for art are the Fridays prior to publication date.
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
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LEADERBOARD TOP 728 x 90 pixels 25K impressions $250 50K impressions $425 100K impressions $500 Flash or Rich Media files additional $75 2 RECTANGLE 300 x 250 pixels 25K impressions $225 50K impressions $425 100K impressions $475 Video ads additional $100 SKYSCRAPER 120 x 600 pixels 25K impressions $200 50K impressions $375 100K impressions $425 Flash or Rich Media files additional $75
online
More than 1.8 million page views and more than 300,000 unique visitors each month
PLACEMENT *• EPREMIUM xclusive for one advertiser at a time • Static placement • Unlimited impressions
1 * *
Banner Leaderboard Top 728 x 90
Pencilbar 930 x 90 Jumbo Pencilbar 930 x 270
Pencilbar 930 x 90 pixels $150/day $400/3 days $600/5 days
Rectangle Right 300 x 250
2
Jumbo Pencilbar 930x270 pixels $250/day $650/3 days $900/5 days Ask your account executive for availability.
Targeting options: Geo-targeting (Specify zip codes) Day-parting (Specify hours & days) Roadblocking (own 100% of a page for a period of time) Fort Worth Weekly can build your web ad at no additional cost to you. Logo and additional art or fonts to be used must be provided. Deadline for art submission is one week prior to run date. Client supplied ads submitted exceeding maximum file size of 150 KB will be adjusted for optimum load time. Standard formats accepted are GIF (static or animated), JPG and SWF. Image resolutions should be 72 pixels per inch and RGB color. See rates for premiums on flash media files.
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
Banner Skyscraper 120 x 600
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n ewSlet t er s
Tuesdays
2
ThursdaYS 1 1 In-Line Event Advertising / per week 1x 4x 12x
$200 $150 $100
2 Anchor / per week 1x $125 4x $100 12x $75 Newsletter anchor pixels: 280 wide X 167 high
Reach our 19,000 subscribers with special offers and event information – your ad will link directly to your website, print ad or coupon!
Contact your Weekly Sales Representative for more details and to place your advertisement today. Or Call
817-321-9700
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
r eskin
F
• 100% homepage impression* • Skin 1599px x 999px • Add leaderboard 728px x 90px for $100
• $300 per day $1200 for five days (non-consecutive)
• Add preproduced 30 second video for $200 ($300 standalone). Youtube URL must be provided.
*Full production details on next page 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
reskin
F
prod u c ti on d e ta i ls 1600 pixels
1000 pixels
800 pixels
680 pixels
142 pixels
Live area for left and right panels is indicated by the red box, left and right. • Impression tracking supported • File format JPG/GIF • File size limit 90 KB or less • Reskins are fixed to the page following the user as scroll is engaged
680 pixels
1000 pixels
142 pixels
300 pixels
300 pixels
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
uniq u es
F September 30-October 6, 2015 FREE fwweekly.com
Books over Abuse
Post It notes (cover) $3,000 Two week lead time minimum
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Many North Texas women are returning to college after surviving violent relationships. B Y E R I N R AT I G A N
Mobile anchors 320px x 50px $200 per day $800 for 5 days
4
EATS Ferrari’s Italian Villa and Chop House delivers old-school decadence and portion sizes. BY LAUREN PHILLIPS
MUSIC The Toadies, Ryan Tharp, Mean Motor Scooter, and more have new tunes for your earholes. B Y W E E K LY S TA F F
Ask us about post cards, club cards, rack cards, posters, and more! 3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com
Service Spotlight Employment Listings for Service Industry Starting at $50 per week
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Display Ads Starting at $90 per week
cl assified advertising
3
F
Service Spotlight
WE LOVE OUR DRIVERS!
WHERE JOBS ARE FOUND!
Locally based company is hiring for
CLASS A DRIVERS
NOW HIRING!!!! (West 7th) World of Beer is coming to Fort Worth! We are now accepting applications for Cocktail Servers. We need experienced, Cocktail Servers, and Bartenders! Knowledge and passion for Craft Beer is a must! We are looking for enthusiastic and energetic individuals to join our team! World of Beer Fort Worth will have 50 craft beers on draft, more than 500 bottled beers, tavernfare, and live music!!! Apply in person at 3252 W 7th street and ask for Matthew or Jenn.
Great Miles • Great Weekly Home Time Full Benefits Including Medical/Dental, 401K, Vacation, Paid Holidays Must have clean MVR and background w/two years of experience.
CLASSIFIE
Call 972-905-3910 Apply online at ReddenTransport.com
TO ADVERTISE IN THIS SECTION, CALL JENNI AT
The Zodiac at Neiman Marcus in Ridgmar Mall is currently hiring for the following positions: 155 Restaurants/Hotels/Clubs Hostess – Server Assistant – Dishwasher JOINMonday McAlistars Deli Dishwasher and Server Assistant schedules are Saturday, Sunday and We’re America’s largest and Line Ads (text only) ONLY from 9:30 am – 4:30 p.m. Hostess schedule is 25 hours a week, – fastest Monday growing McAlister’s Deli franchisee. What’s that Saturday. mean for you? We provide
3
101 Notices
BE A HERO! Kelly Services is Hiring for hundreds of positions in the Fort Worth/Alliance area! Get Paid Weekly with competitive pay rates starting at $10.75 Visit us on line at:
www.kellyhero.com Questions? Call: 817-222-2247 You could receive a job offer on the spot!
LAND A GREAT NEW CAREER! FUN AND EXCITING JOBS!
Must be able to work flexible hours and overtime in a fast paced and exciting work environment. DFW Airport 1331 West Airport Freeway Suite 410, Building D Euless, TX 76040
817-695-9005 DFW Airport
NOTICE OF SALE PODS Enterprises, LLC - Dallas hereby publishes notice, as required by Texas Self-Storage Facility Liens Act (TX Sect. 59.041) of a public sale of the property listed below to satisfy a landlord’s lien. All sales are for cash to the highest bidder and are considered final PODS Enterprises, LLC - Dallas reserves the right to reject any bids. The sale will be held at: 7555 Jack Newell Blvd. N. Fort Worth, TX 76118 and will be held at 10:00 AM on Thursday September 24, 2015. Customer Name Container # Jackson, Shelley 418A20 Jones, Wendy 31129BX Kee, Julia 13659BX Smith, Tanikia 849B1 Contents include but not limited to: Household items, books, exercise equipment stereo equipment and more.
by emailing your resume to: t4@2x4brewing.com
JUICE JUNKIES… a full service organic juice and smoothie bar is now taking applications for part time positions at both the Fort Worth and Keller locations. The Point If Restaurant you are interested in joining our team, email us at info@juicejunkies.com. Must be on Lakeworth flexible and59395 able to work Saturdays. Now hiring experienced cook.
Is Now Hiring ENTRY LEVEL POSITIONS TO SCHEDULE AN INTERVIEW EMAIL: eulessadmin@prospectair.com
a huge runway to launch a career in the hospitality business! We’re proud of the fact that many of our company executives and leaders started their careers serving guests in our restaurants as hourly team members. Want to be next? Get ready to learn and grow. We prepare all team members with training to set them up for success. Remember, we want you to advance in your career and can’t wait to help you do just that. http://www. thesaxtongroup.com/APPLY Learn More About Our Culture on Facebook!
Employment Please email your resume to stacy_holtz@neimanmarcus.com to apply or visit www.neimanmarcuscareers.com Mind-Body-Spirit The Acre Distillery Public Noticeis now taking applications for baristas and mixologists who have a passion to put out great drinks and great service. They are looking for Back Page experienced baristas for day shifts and bartenders with a passion for a traditional cocktail for days and evenings. The Acre is combining a love of good coffee and Starting at $50 per week great spirits in a unique Distillery setting. Grand Opening Fall 2015. Please apply
Fort Worth Weekly
Effective Ads. Affordable Prices.
3311 Hamilton Ave. | Fort Worth, TX 76107 |
English or Spanish speaking 817-246-9168
Fixture Kitchen & Social Lounge is currently hiring immediately 1349 for Bomber the following Rd, Fort Worth 09/09/15 76108 positions: 1/16 pg 2.38 x 2.56 Line cooks - Servers - Hostess. 115 Fixture is a tg laid back restaurant and bar serving delicious comfort food in a busy Computer/Technical part of the Near Southside Neighborhood on W. Magnolia Ave. Please stop by and Database Engineer SQL (Fort fill out an application in person between 2-4pm. Worth, TX): Prfrm installation upgrades & patch’g of SOL Srvrs Fixture Kitchen & Social Lounge in clustered & non-clustered environ. Reqs Bach’s deg (or 401 W. Magnolia Ave. FDE) in CS or a rltd fld & 7 yrs Fort Worth, TX 76104 exp in job offered or in roles of 817.321.9700 | www.fwweekly.com Database Architect/Admin. All 817-708-2663 stated exp must involve install’g upgrad’g, configur’g & patch’g
SQL Srvr (versions 2000 to ZEKES’S FISH & CHIPS Now Hiring Daytime Prep & Cook 2012) in clustered & nonApply in person Mon-Thurs 2-4 PM clustered environ.; & other specific skills. Must have 1 yr exp 5920 Curzon Ave @ 5900 block of Camp Bowie, Ft. Worth 76107 rprt’g tools like SQL Srvr Rprt’g
TRUCK DR OTR/CLAS
Ashley Distribut in Dallas, TX
TRUCKLOAD DR
Earning potential A
• Home Weekly • • Full Benefit • Paid Ho
Class A CDL & at lea OTR exp. Clean MV
Call 1-800-8 for info & app jobs@ashleydistribu or www.ashleydistribu to apply und
te st im onials
F What our advertisers are saying…
“The FW Weekly is a valued media partner and community connector. Their commitment to community outreach programs has proven extremely beneficial to what I do as an advertiser. They serve, they connect, they inform and they are a great resource!” - Brad Evans, Advertising & Promotions Manager, Performing Arts FW/Bass Hall
CLASS A CDL DRIVERS OPEN HOUSE!
Wed. October 1st & Thurs. October 2nd Wed. October 8th & Thurs. October 9th
“We are definitely growing! Everything’s great! Our live music on Thursdays are a hit as well. There are a bunch of new customers directly due to the Ft. Worth Weekly ads.” - Kris Koke, Owner, Circle S Catfish
Home Daily
“Thank you, our event went well, we had a good turn out that produced several applications.” - Bill Harmeyer, Saddle Creek Transportation “You guys have the best creative of any print we work with by the way and we work with a lot… they are way better than other papers and media outlets we have used.” - David Treadway, Continental Express
Great Pay • Great Benefits BuSineSS iS BOOming! We need YOu!
“Ever since we started advertising with the coupon we get a ton of those back every week.” - Chris Garver, Recycled Books “I wish everyone I dealt with was as easy as my rep at Fort Worth Weekly.” - Tommy Lutes, Tommy Lutes Auctions “Thank you so much for all of your help with this! I’ve had several customers from Fort Worth come to our store because of the ad! So cool! Thanks again for everything!” - Heather Webster, Sweet Haddie’s, Aledo
Saddle Creek Transportation 4600 Railhead Rd. Fort Worth, TX 76106 For more info please call
866-432-2244
“When we first opened, we were able to fill many positions quickly with your help.” - Keith, Bird Cafe
FREE SCALE CALIBRATIONS All Daze Every Daze
Some Limits Apply
Fort Worth 817-763-8622
N. Arlington 817-461-7711
S. Arlington 817-375-5012
Dallas Plano Austin Albuquerque
thegaspipe.net
“I really appreciate the Fort Worth Weekly. My rep keeps up with me and what I am doing so we can adjust my advertising accordingly.” - Omar Gomez, Endurance Music Productions “The Fort Worth Weekly is like the blood of the city.” - Amos, Fellowship Church “All of our ten GAS PIPE stores in Tarrant and Dallas counties appreciate how well Forth Worth Weekly’s weekly print and web ads help us get butts in the door.” - David Michnoff, The Gas Pipe
3311 Hamilton Ave. | Fort Worth, TX 76107 | 817.321.9700 | www.fwweekly.com