Noteworthy Stats | Q1-Q3 2022 Elevated Engagement on FourSeasonsSIR.com 667K Users On Site 1.8M Page Views 1.20 Minutes Average Session Duration < < < That’s a +49.21% vs. YAG! 806K Sessions 2.17 Average Page Views +50.03% Increase In New Users Year over Year For the time period of 1/1/22 - 9/30/22. Source: Google Analytics
ACROSS THE GLOBE Website Visitor Locations USA 634,037 Japan 2,047 India 7,031 Germany 1,826 Ireland 4,408 UK 1,490 COUNTRIES NY CA New York 93,779 California 20,749 UNITED STATES For the time period of 1/1/22 - 9/30/22 Canada 2,410 Hungary 1,006 Virginia 233,844 Florida 22,177 VA FL VT Vermont 57,713 KS Kansas 17,341 MA Massachusetts 41,662 NC North Carolina 13,571 NH CT New Hampshire 46,221 Connecticut 13,571 Sweden 2,381 France 868
SOCIAL AD CAMPAIGNS
AD
Social Media and Display Campaigns
Facebook advertising across our regions and various feeder markets. DISPLAY
CAMPAIGNS Display ads promoting our regions, our lifestyle and our properties. 78K CLICKS 3,991 CLICKS 0.77% CTR 2.5M IMPRESSIONS 7.2M REACH 10.1M IMPRESSIONS For the time period of 1/1/22 - 9/30/22
Four
Seasons Sotheby’s International Realty FOURSEASONSSIR.COM Learn More Experience the magic that is Summer in the Okemo Valley. It’s time to make your move and our local experts are here to help. Nothing compares. Whether you’re moving on or moving forward...
Google SEM Keyword Campaign
We launched a footprint wide SEM (paid search ads) campaign on Google targeting high volume keywords to drive traffic to our new website starting in April 2019. Here is a look at how it’s performing so far:
IMPRESSIONS
How often your ad is shown. An impression is counted each time your ad is shown on a search result page or other site on the Google Network.
CLICKS
When someone clicks your ad, like on the blue headline or phone number of a text ad, Google Ads counts that as a click.
LEADS
A lead is a qualified prospect that is starting to exhibit buying behavior.
CLICK THROUGH RATE
A ratio showing how often people who see your ad or free product listing end up clicking it. Clickthrough rate (CTR) can be used to gauge how well your keywords and ads, and free listings, are performing.
For the time period of 1/1/22 - 9/30/22
© xmple.com xmple.com
1,227,811 135,124 1,654
11.01% 2x Industry Benchmark!
1.5M+ The number of impressions that our print ads generated 700+ The total number print advertisments published IMPACTFUL Print Advertising Service that’s as elevated as your standards. NOTHING COMPARES. 580 MOUNTAIN ROAD | STOWE | FOURSEASONSSIR.COM | 802.253.7267 Each Office is Independently Owned and Operated.
Social Media
Social media is about connecting people and cultivating relationships. We use our online platforms to promote our brand and actively engage networks of people who are passionate about exceptional properties. We seek to attract those looking for real estate and those influencing markets to increase our websites’ activity to provide more exposure for our clients.
3.8K Page Likes 1.1M Page Reach 3.35K Followers 24.1K Accounts Reached 14.2K Impressions 2,113 Reads 20.7K Impressions 14K Total Audience 755.8 Watch Time Hours 27.8K Views
Adwerx Digital Campaign
Our partnership with Adwerx allows us to geographically target people who have demonstrated an interest in property. This powerful tool also enables us to search for consumers who are browsing real estate related sites and shows digital banner ads via retargeting as they surf the web.
TOTAL PROPERTIES PROMOTED
All new listings priced above $250K+ automatically receive a digital advertising campaign for 1-3 weeks targeting home intenders within a 25 mile radius of the property.
IMPRESSIONS
How often your ad is shown. An impression is counted each time your ad is shown on a search result page or other site on the Google Network.
CLICKS
When someone clicks your ad, like on the blue headline or phone number of an ad, that counts as a click.
Source Adwerx - 1/1/22 - 9/30/22
856 16.2 million 38K
