FSSIR Noteworthy Stats - Q1 through Q3 2020

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FSSIR NOTEWORTHY STATS Q1 through Q3 2020

F O U R S E A S O N S S I R .C O M

368K

USERS ON SITE

363K

(+43% Increase VS Q3 2019)

+41% NEW USERS (Q3 2019 vs. Q3 2020)

2.98 AVG. PAGES VIEWED PER VISIT

NEW USERS

+40% PAGE VIEWS

2.30 minutes

(Q3 2019 vs. Q3 2020)

1.6M

PAGE VIEWS

Average Session Duration

+41%

531,815 SESSIONS

SESSIONS

(+41% Increase

(Q3 2019 vs. Q3 2020)

VS Q3 2019)

For the time period of 1/1/20 - 9/30/20 - Source Google Analytics.


W E BSITE VISITOR LOCATIONS

COUNTRIES

UNITED STATES

USA 354,242

VT

Vermont 79,332

China 2,754

NH

New Hampshire 58,301

Canada 2,163

MA

Massachusetts 50,969

India 1,478

NY

New York 42,092

United Kingdom 957

CT

Connecticut 19,332

LEAD VOYAGER

By the numbers... OV E R 4 6 4.70 4 U N I Q U E V I S I TO R S OV E R 67 7,6 3 6 V I E W E D L I ST I N G S OV E R 4.4 5 2 P R OS P ECTS I D E N T I F I E D OV E R 8 14,076 TOTA L P R O P E RT Y S E A R C H ES OV E R 2 , 3 9 4 L E A DS G E N E R AT E D

For the time period of 1/1/20 - 9/30/20.


GOOGLE SEM KEYWORD CAMPAIGN

We launched a footprint wide SEM (paid search ads) campaign on Google targeting high volume keywords to drive traffic to our new website starting in April 2019. Here is a look at how it’s performing so far:

We have generated over

1,182,317

IMPRESSIONS

We have generated over

93K CLICKS to our website

Our campaign represents over

416 LEADS

For the time period of 1/1/20 - 9/30/20.

ADWERX DIGITAL CAMPAIGN

All new listings priced above $250K+ automatically receive a digital advertising campaign for 1-3 weeks targeting home intenders within a 25 mile radius of the property.

OVER 2,914 PROPERTIES PROMOTED OVER 44 MILLION IMPRESSIONS OVER 107K CLICKS TO OUR WEBSITE


PRINT ADVERTISING

28M

The number of impressions that our print ads generated in over

OVER 1,075

ADVERTISEMENTS

SOCIAL MEDIA ACCOUNTS

Facebook

Instagram

49K POST ENGAGEMENT 1.2M POST REACH

3,076 FOLLOWERS 600 POSTS

Pinterest

YouTube

ISSUU

17,900 VIEWS 89.6K IMPRESSIONS

18,919 IMPRESSIONS 2,159 READS

11.7K MONTHLY VIEWERS 13.44K IMPRESSIONS ENGAGEMENTS 996 ENGAGED AUDIENCE 844


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