France 2: the leader generalist channel Iconic programmes
3 major type of programmes
News
Sports
Entertainment
2.3M viewers 4+
1M viewers 4+ 6:30am #TELEMATIN Morning magazine with news reports and lifestyle sections.
6:50pm #N’oubliez pas les paroles Karaoke entertainment based on French popular songs.
Performances Recommended targets Target : 4+
Target : 25-49
Target : AB+
22.5 million viewers per day
6.4 million viewers per day
4.6 millions viewers per day
14.4% audience share
9.3% audience share
13.2% audience share
4.7M viewers 4+
Source : Médiamétrie - MMW – January August 2016 – Daytime -- GRP Pop corn treatment - Janv-August 2016
8:00pm #8PM NEWS French and international current affairs
25+
Travelers
AB+
France 3: the local channel Iconic programmes
3 major type of programmes
News
Soap operas
Game shows
2.8M viewers 4+
4.6M viewers 4+ 8:25pm #PLUS BELLE LA VIE The most popular French series, taking place in a marseilles suburb..
Performances
#19-20 JOURNAL NATIONAL National news
7:00pm
Recommended targets
Target : 4+
Target : 25-59
Target : 35+
19 million viewers per day
7.6 million viewers per day
15.5 millions viewers per day 1.4M viewers 4+
9.1% audience share
5.3% audience share
10.5% audience share
Source : Médiamétrie - MMW – January August 2016 – Daytime -- GRP Pop corn treatment - Janv-August 2016
#SLAM 5:30pm Games. Candidates must find words in a crossword grid.
35+
25-59
France 4: the new generation channel Iconic programmes
3 major type of programmes
Adventure
Cartoon
Live music
248K viewers 4+ #UNE SAISON AU ZOO at 7:20 PM Get into the daily life of a zoo keeper in one of the most famous zoo in France.
Performances
335K viewers 4+ #FORT BOYARD at 9:00 PM Based on an old island jail, the candidates will face their biggest fears through freak challenges.
Recommended targets
Target : 4+
Target : 4-10 yo
Target : Women in ch. of household purchases
7,5 million viewers per day
269 000 viewers per day
1,3 million viewers per day
1,9% audience share
8,2% audience share
2,1% audience share
Source : Médiamétrie - MMW – January August 2016 – Daytime -- GRP Pop corn treatment - Janv-August 2016
#ZOUZOUS The best cartoons for young kids. 182K viewers 4+
#LUDO The best cartoons for kids and youth. 165K viewers 4+
Children Teenagers
Women <50
France 5: the knowledge channel Iconic programmes
3 major type of programmes
Discovery
Documentary
Magazines
578K viewers 4+
266K viewers 4+ #LA QUOTIDIENNE 11:50am This magazine is dedicated to new ways of consumption : collaborative, solidary, or economic.
Performances
8:40pm #LA MAISON FRANCE 5 Visits of original houses and regional sites.
Recommended targets
Target : 4+
Target : 25-49
Target : 35+
11.6 million viewers per day
3 million viewers per day
2.3 millions viewers per day 431K viewers 4+
9.1% audience share
2% audience share
3% audience share
Source : Médiamétrie - MMW – January August 2016 – Daytime -- GRP Pop corn treatment - Janv-August 2016
8:50pm #LA GRANDE LIBRAIRIE A programme about the latest reading trends.
25+
Travelers
AB+
France Ô: the multicultural channel 3 major type of programmes
Sports
36k viewers for Riding Zone
Magazines
31k viewers for Babette’s little recipies
Iconic programmes
Fiction
279k viewers for Murders in Paradise
#Riding Zone Magazine on extreme sports
Performances
Recommended targets
Target : 4+
Target : 25-49
4,4 million viewers per day
2,2 million viewers per day
0,8% audience share
#ARCHIPELS Documentary series
Target : Women in ch. of household purchases
683 thousand viewers per day 25+
0,9% audience share
0,9% audience share
Source : chiffres clés Médiamétrie - MMW – Janvier Aout 2016 – Ensemble journée- GRP traitement Pop corn- janv-aout 2016
#CUT Series, now airing season 4
<50