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WOMEN AT THE HELM
HOW CEFA, LICE SQUAD.COM, AND THE LUNCH LADY ARE EMPOWERING FEMALE FRANCHISEES Franchise Canada July | August 2018 17
FRANCHISES DRIVEN BY FAMILIES
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CEFA EARLY LEARNING FRANCHISE MODEL PUTS MOTHERS IN THE DRIVER’S SEAT
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WOMEN AT THE HELM LICE SQUAD.COM UNLEASHES THE POWER OF FEMALE ENTREPRENEURS
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Ruthie Burd, Founder, The Lunch Lady
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Your franchise doesn’t come with financial advice. We do.
You need the right support, right from the beginning. Whether it’s helping you make sound business decisions around your first franchise purchase or helping you expand into multiple franchises, you’ll get the full benefit of a one-on-one relationship with a franchise specialist. They will take the time to get to know you, so they can provide relevant, industry-specific advice. And, they will make sure you always have the right products and services in place to assist you throughout the growth of your franchise.
Get started today by calling 1-855-418-5307 or visiting www.rbc.com/franchiseadvice
® / ™ Trademark(s) of Royal Bank of Canada. VPS100628
108516 (02/2018)
Store may not be exactly as shown.
NEW NAME. NEW FOOD. NEW LOOK. Exciting franchise opportunities now available coast to coast M&M Food Market is looking for entrepreneurial-spirited food enthusiasts to partner with a growing market leader celebrating over 35 years of proven success, with close to 350 locations coast to coast! We offer our Franchise Partners: • The exciting opportunity to be part of a recently reinvented brand which reaches a broad base of consumers. • A diverse product line made with the finest ingredients so you can feel good about selling to your loyal customers. • A comprehensive training program and ongoing operational support. • Innovative and creative marketing programs. For further information on how to become our newest partner, visit our website www.mmfoodmarket.com or call 1-800-461-0171.
100 stores now rebranded
CONTENTS JULY/AUGUST 2018
BY GINA MAKKAR
16 Canadian Franchise Association
16
www.cfa.ca | www.FranchiseCanada.Online
COVER STORY
16
Woman Power Three kid-friendly franchises with women at the helm
FEATURES
23
Child's Play Four franchises that are keeping kids active
33
Building Bright Futures Five franchises that are helping to develop kids’ minds
84
PROMOTED STORY From Bombay to Barrie Twisted Indian Wraps is serving authentic Indian fare, with a Canadian “twist”
86
PROMOTED STORY Getting Fit: #ITSCRUNCHTIME Master franchisees Murray Middlemost and Wes Hodgson make CRUNCH Fitness a household Canadian name
SPECIAL FRANCHISE FOCUS
41
Franchising in Motion Automotive franchises that keep engines running across Canada
50
Franchising in Family Four families share their experience mixing family and business for franchise success
4 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
55
Celebrating Franchising Excellence
With a sharp business sense, grea communication skill and a collaborative spirit, more women taking the helm of t franchising sector th ever before. Check how three self-mad mavens founded kid focused franchises t are changing the w women do business
Franchise Canada July | A
Franchise Canada is published by the Canadian Franchise Association www.cfa.ca | www.FranchiseCanada.Online
DEPARTMENTS
106
HOME-GROWN & LOCALLY-OWNED 100% Canadian Franchise Systems
108
88 91
MILLENNIALS IN FRANCHISING Pushing Franchising Boundaries Kathryn and John Chayka find early success with 12 Wendy’s franchise locations
94
THE FIRST YEAR Civilian Skills Transfer Retired master corporal turned Pop-A-Lock franchisee makes the most of military training
97
A DAY IN THE LIFE Working Her Tail Off Dogtopia Area Manager Ann Yanagawa combines a business background with her love of dogs
100
LEADERSHIP PROFILE Hospitality Heavyweight David Minnett is unlocking Edo Japan’s potential as the franchise expands eastward
103
SHOW ME THE MONEY 4 Franchises for up to $50K FRANCHISE FUN Teaching Dogs New Tricks Jeff Cooke is helping to put Bark Busters at the front of the franchise pack
113
FRANCHISE TUTORIAL Tutorials 13 & 14 This issue: • Intro to Insurance • Intro to Recruitment
COLUMNS
10
CFA CODE OF ETHICS
12
INDUSTRY NEWS
110
ASK THE EXPERTS
117
MARKETPL ACE
133
ADVERTISERS’ INDEX
134
GIVING BACK
COMING TO CANADA The Future of Frozen Yogurt Reis & Irvy’s self-serve frozen treat robot comes to Canada
Visit www.FranchiseCanada.Online/LearnMore to find further information about the franchises featured in this July/August issue.
Franchise Canada
July | August 2018 5
PUBLISHER’S MESSAGE
S
FRANCHISES KEEPING KIDS ENGAGED THIS SUMMER
ummer is upon us, and you know what that means. Thousands of Canadian youngsters from coast to coast are out of school and driving their parents off the walls with demands to entertain them. The July/August issue of Franchise Canada Magazine shines a spotlight on the franchise opportunities that will provide Canadian kids the chance to have fun, meet new friends, and grow this summer. Once a minority in the industry, more and more women are entering the franchise sector than ever before. Along with keeping our kids active and mentally engaged, the importance of inspiring young girls to achieve their potential is equally critical. Our cover story features three women in franchising whose entrepreneurial spirit serves as a beacon of inspiration for girls across Canada and throughout the world. This issue features three different covers as we celebrate this trio of inspirational franchisees who are all equally worthy of gracing the cover of our magazine! Check it out on page 16. In our increasingly fast-paced world full of digital distractions, instilling a love of education within our children is also critical! In that spirit, we'll showcase franchises that are helping develop kids' minds with engaging lessons in mathematics, English, and other academic pursuits. We'll also take an in-depth look at franchises that are dedicated to keeping kids active. We also take a closer look at families in franchising as we feature companies who have embraced the power of family to operate a franchise business. Whether it's a husband-and-wife team, a parent-child duo, or a sibling setup, we show prospective franchisees the benefits of working with a family-owned and operated franchise. As always, our regular features tell the inspirational stories of franchisees across Canada and their successes. Also in Franchise Canada‘s July/August issue, Dogtopia franchisee Ann Yanagawa shares her journey
6 Canadian Franchise Association
from teaching to managing two franchise locations in the Day in the Life article. You’ll also read about Brent Foster who has leveraged his experience serving the Canadian Forces into a successful first year as a franchisee with the Pop-ALock franchise. To top it all off, Kathryn Chayka inspires young entrepreneurs with her story of becoming the franchisee of 12 Wendy’s restaurants at just 25-years-old in the Millennials in Franchising article. When it comes to getting kids to their summer activities, they'll likely be loaded up in minivans and SUVs to get to the soccer field or outdoor education centre. Our Automotive Franchises Across Canada article goes from coast to coast to showcase the franchises that are keeping those vehicles running smoothly and safely with routine maintenance, repair, quality parts, and knowledgeable service. Whether you're looking to invest in a franchise that focuses specifically on kids and education, or are looking to see the kinds of doors starting a franchise will open for you, this issue has the tips, tricks, and tools you need to become the next franchising success story!
John DeHart Chair Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
CFA BOARD OF DIRECTORS BOARD CHAIR John DeHart*, Nurse Next Door Home Care Services & LIVE
WELL Exercise Clinic
1ST VICE CHAIR Gerry Docherty*, Good Earth Cafes 2ND VICE CHAIR David Druker*, The UPS Store TREASURER Rick Chittley-Young*, BDO Canada LLP SECRETARY & GENERAL COUNSEL Peter Snell*, Gowling WLG LLP
PUBLISHER
Canadian Franchise Association (CFA) VP, MARKETING & COMMUNICATIONS
PAST CHAIR John Wissent*
Kenny Chan
CHAIR, LEGAL & LEGISLATIVE COMMITTEE
ASSOCIATE PUBLISHER Christine Rosal
Larry Weinberg*, Cassels Brock & Blackwell LLP
EDITOR Andrew Schopp
CHAIR, FRANCHISE SUPPORT SERVICES Tony O'Brien*, TruShield Insurance
GRAPHIC DESIGNER Andrea Lee
DIRECTORS
ADVERTISING SALES Gwen Dunant
Hadi Chahin, Mary Brown’s Chicken & Taters Steve Collette, 3rd Degree Training/Actual Nutrition Felix DeCata, Boston Pizza International Inc. Lawrence Eade, Box Concepts Food Group Lafleche Francoeur, Pacini Sebastian Fuschini, Pizza Pizza Clark Harrop, McDonald’s Restaurants of Canada Limited Terry Hould, ServiceMaster of Canada Limited Andrew Hrywnak, Print Three Franchising Corporation Rimma S. Jaciw, CFE, WSI Digital Don Leslie, A&W Food Services of Canada Jon-Anthony Lui, Tutor Doctor Sherry McNeil, Shoeless Joe’s Limited Gary Prenevost, FRANNET Stephen Schober, Metal Supermarkets Family of Companies Frank Stanschus, Little Kickers Bob Tipple, Expedia CruiseShipCenters *Executive Committee member
NATIONAL SPONSORS
The CFA wishes to acknowledge and thank these National Sponsors for their support throughout the year. Find out more about these companies at www.cfa.ca/sponsorship
AD COORDINATOR Andrea Lee CONTRIBUTING WRITERS
Georgie Binks, Suzanne Bowness, Jessica Burgess, Kristin Di Tommaso, Lauren Huneault, Roma Ihnatowycz, Gina Makkar, David Chilton Saggers, Karen Stevens, Jordan Whitehouse, Kym Wolfe FRANCHISE FUN ILLUSTRATION Sam Gorrie PRINTING Premier Printing FOR ADVERTISING INFORMATION:
Tel: 877-254-0097 | gwen@cfa.ca TO SUBSCRIBE TO Franchise Canada
visit www.FranchiseCanada.Online or call 1-800-665-4232 ext. 224. Return Undeliverable Canadian Addresses to: Canadian Franchise Association 5399 Eglinton Ave. West, Suite 116 Toronto, ON M9C 5K6
We invite your comments, questions and suggestions. Please contact us at editor@cfa.ca or 1-800-665-4232.
© 2018, Canadian Franchise Association. All rights reserved. The contents of this publication may not be reproduced by any means, in whole or in part, without the prior written consent of the publisher. Franchise Canada is a member of Magazines Canada. Publications Mail Agreement No. 41043018 Legal Disclaimer The opinions or viewpoints expressed herein do not necessarily reflect those of the Canadian Franchise Association (CFA). Where materials and content were prepared by persons and/or entities other than the CFA, the said other persons and/or entities are solely responsible for their content. The information provided herein is intended only as general information that may or may not reflect the most current developments. The mention of particular companies or individuals does not represent an endorsement by the CFA. Information on legal matters should not be construed as legal advice. Although professionals may prepare these materials or be quoted in them, this information should not be used as a substitute for professional services. If legal or other professional advice is required, the services of a professional should be sought. FSC® certification is a commitment to good forestry practices, carried from forest to consumer
8 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
Edo Japan has quickly become one of the leading quick service restaurants in Canada and has grown more than 120 locations. Customers love our hot teppan meals topped with our legendary teriyaki sauce. Our new “Fresh Take� stores feature a new store design, branding, new menu items and a grab and go market wall with a variety of freshly made sushi and Japanese-inspired snacks and treats. Be part of an outstanding company and start your application today!
P: 1-888-336-9888
CODE OF ETHICS
T
he Canadian Franchise Association (CFA) is dedicated to encouraging and promoting excellence in franchising in Canada. Each member of the Association agrees to abide by the CFA Code of Ethics and to further the Association’s goals of encouraging and promoting ethical franchising in Canada. Each member of the Association agrees to comply with the spirit of this Code of Ethics in its general course of conduct and in carrying out its general policies, standards and practices. The following are considered by the Association to be important elements of ethical franchising practices: 1. Franchise system and franchise support services members should fully comply with Federal and Provincial laws, and with the policies of the Canadian Franchise Association. 2. A franchisor should provide prospective franchisees with full and accurate written disclosure of all material facts and information pertaining to the matters required to be disclosed in advance to prospective franchisees about the franchise system a reasonable time [at least fourteen (14) days] prior to the franchisee executing any binding agreement relating to the award of the franchise. 3. A ll matters material to the franchise relationship should be contained in one or more written agreements, which should clearly set forth the terms of the relationship and the respective rights and obligations of the parties. 4. A franchisor should select and accept only those franchisees who, upon reasonable investigation, appear to possess the basic skills, education, personal qualities and financial resources adequate to perform and fulfil the needs and requirements of the franchise. Franchise systems and franchise support services members of the Association should not discriminate based on race, colour, religion, national origin, disability, age, gender or any other factors prohibited by law. 5. A franchisor should provide reasonable guidance, training, support and supervision over the business activities of franchisees for the purposes of safeguarding the public interest and the ethical image of franchising, and of maintaining the integrity of the franchise system for the benefit of all parties having an interest in it. 6. Fairness should characterize all dealings between a franchisor and its franchisees. Where reasonably appropriate under the circumstances, a franchisor should give notice to its franchisees of any contrac-
10 Canadian Franchise Association
tual default and grant the franchisee reasonable opportunity to remedy the default. 7. A franchisor and its franchisees should make reasonable efforts to resolve complaints, grievances and disputes with each other through fair and reasonable direct communication, and where reasonably appropriate under the circumstances, mediation or other alternative dispute resolution mechanisms. 8. A franchisor and a franchise support services member should encourage prospective franchisees to seek legal, financial and business advice prior to signing the franchise agreement. 9. A franchisor should encourage prospective franchisees to contact existing franchisees to gain a better understanding of the requirements and benefits of the franchise. 10. A franchisor should encourage open dialogue with franchisees through franchise advisory councils and other communication mechanisms. A franchisor should not prohibit a franchisee from forming, joining or participating in any franchisee association, or penalize a franchisee who does so. 11. A franchise support services member in providing products or services to a franchisor or franchisee should encourage the franchises to comply with the spirit of this Code of Ethics. A franchise support services member should not offer or provide products or services if legislative or professional qualification is required to do so unless the franchise support services member has such qualification.
LOOK FOR EXCELLENCE As you investigate the many franchise opportunities available to you, you will see a special logo featured in franchise literature, on franchising websites and in franchise tradeshow booths. This logo identifies franchise systems and franchise support services/suppliers as members of the Canadian Franchise Association (CFA). You should be on the lookout for this symbol when researching franchise systems or assembling a team of franchise support professionals to assist in your search. CFA encourages and promotes excellence in franchising in Canada and members of the Association voluntarily agree to follow the CFA’s Code of Ethics in pursuit of these goals. Start your search for your franchise dream with a CFA member. Visit FranchiseCanada.Online today.
www.cfa.ca | www.FranchiseCanada.Online
GLOBAL PET FOODS BRAND AMBASSADOR
Donnamarie Sankar & George Ng
At the Global Pet Foods 2018 Annual General Meeting, Donnamarie Sankar and George Ng were presented with the Brand Ambassador award. The award is presented to the franchisee who has demonstrated operational excellence, innovative product selection, supports corporate initiatives, participates in all corporate programs and is heavily involved in their local community. Donnamarie and George have been a Global Pet Foods franchisee for 13 years owning and operating their first store in 2004. At the time, there were only 62 stores in existence and this year Global Pet Foods is poised to hurdle the 200 store plateau. The couple has opened three other locations in the Toronto area with their latest in 2011. Donnamarie and George have no immediate plans to slow down within the next 10 – 20 years. In fact, the plans are to renovate or relocate two of their stores to bigger sites so they can accommodate the increase in business. Donnamarie credits their success to a franchisor who has allowed them to be flexible in the products they sell to their customers, the ongoing assistance that is provided to them and the hard-working employees at each of their stores. “These are the frontline members of our family who are passionate about servicing the customers.”
Congratulations on job well done! See what Global Pet Foods opportunity awaits you! Website: www.globalpetfoods.ca Email: franchises@franchisebancorp.com Phone 1-866-463-4124 Fax (905) 790-7059
INDUSTRY NEWS
Your source for what’s happening in Canadian franchising Massage Addict Opens 79th Clinic Vic Zabala, a Toronto Registered Massage Therapist (RMT), is the newest member of the Massage Addict franchisee family after opening his first Massage Addict clinic in Toronto this past February. Zabala made the move from the finance industry to massage therapy after enrolling in the RMT program at Sutherland Chan in Toronto, and has been a practicing RMT for the past five years, most recently at Massage Addict’s YoungLawrence clinic in Toronto. “Being a new clinic owner and a therapist myself, it gives me unique insight of how to manage the clinic from both an RMT and managerial perspective,” Zabala said. “And because I worked at another Massage Addict location, I understand the values and benefits required to develop a strong team.” With over 130 years’ worth of combined experience in marketing, operations, information technology, finance, and business leadership, Massage Addict’s Head Office will assist Zabala every step of the way. New owners are guided through everything from finding a site to construction, training, recruiting, opening day, marketing, and day-to-day operational support. “It’s always a good thing when our RMTs become our franchisees,” said Massage Addict CEO Fraser Clarke. “The opportunity to own a Massage Addict franchise gives the RMT additional security for their future – something we are pleased to be able to provide and support.” Quebec’s Pür & Simple Expands to Atlantic Canada Laval, Quebec’s Pür & Simple recently opened its first Atlantic Canada location in Moncton, New Brunswick.
12 Canadian Franchise Association
The East Coast location is just the beginning for the breakfast, lunch, and juice bar franchise, with plans in the works to open an additional 15 locations across the East Coast provinces. Having only been franchising for less than a year, the company’s area developer for Atlantic Canada, Christian Martin, says the business is moving full speed ahead with its expansion plans. “Atlantic Canada is a very good place to start our brand,” he says. “Our goal is to eventually expand from coast to coast.” Four Pür & Simple locations are set to open in Quebec later this year, as well as in Fredericton and Edmundston, New Brunswick; Halifax, Nova Scotia; Toronto, Ontario; and Boston in the U.S. Pita Pit Canada Donates $20,000 to Charitable Organizations Pita Pit® continues to demonstrate its commitment to becoming a valued partner in communities across Canada. In its latest initiative, Pita Pit will be giving back to 20 charitable organizations across Canada as an extension of the brand’s continuing commitment to celebrating real life examples of “Refuse to Settle.” Pita Pit introduced its Refuse to Settle brand promise in January 2017, demanding quality and transparency from the Restaurant Industry in Canada and advocating on behalf of Canadians for a better food experience. This year, Pita Pit has evolved the Refuse to Settle promise to celebrate Canadians who truly live their lives inspired by the Refuse to Settle mindset. Pita Pit asked its franchisees and loyal customers to nominate the most influential organizations in their communities for the opportunity to receive a $1,000 donation.
www.cfa.ca | www.FranchiseCanada.Online
“There are so many deserving organizations across Canada that are doing their part to make their communities a little bit brighter,” said Kevin Pressburger, President of Pita Pit Canada. “Giving back and helping local organizations raise awareness for various causes is just a small way we can help in the communities where our franchisees live and operate their restaurants.” Browns Socialhouse Opens Milestone 60th Location Browns Restaurant Group in Vancouver announced the grand opening of its first Browns Socialhouse location in 2018 this past March. The new restaurant, located in the community of Grandview Corners in Surrey, British Columbia, brings Browns to a milestone 60 stores. The Grandview location is the second for franchisee Kyle Anderson, who continues to operate his first Browns location in the Semiahmoo community in Surrey. CEO and Chairman, Scott Morison, expressed his excitement about the location saying “this is a big one for the Group and for Kyle and his team. The design of the restaurant and artwork is newer and updated. We can’t wait for the community to experience it.” RAMMP Hospitality Celebrates Grand Opening of MR MIKES® Steakhouse Casual in Vernon, BC RAMMP Hospitality Brands Inc. (RAMMP), the parent company behind Canadian restaurant franchise MR MIKES ® SteakhouseCasual (MR MIKES®), announced the opening of the franchise’s new location in Vernon, British Columbia. The restaurant is the 13th location in British Columbia for the longstanding national franchise.
INDUSTRY NEWS “The Okanagan market has a strong population base year-round, making Vernon an ideal location for MR MIKES ®,” said Rick Villalpando, Senior Vice President Business Development for RAMMP Hospitality Brands. “We are confident that those living in the community and visiting the area will align well with MR MIKES ®’ values and character, and the Vernon location on Highway 97 makes it easily accessible for guests while providing excellent exposure for the brand.” RAMMP believes in the strength of small communities, and saw an opportunity to further expand MR MIKES®’ presence in the franchise’s home province of British Columbia. As MR MIKES® continues to grow, RAMMP remains committed to bringing its casual dining environment and comfort food favourites to Canadians from coast to coast. MR MIKES® Vernon marks 38 locations for the franchise, which currently boasts 39 locations across B.C., Alberta, Saskatchewan, Manitoba, and Ontario. Baskin-Robbins Opens Four New Locations in Toronto Baskin-Robbins is continuing its expansion in the Toronto market with the signing of four new store development agreements with three existing franchisees that are set to open in 2019. There are currently more than 80 Baskin-Robbins locations throughout the Greater Toronto Area, and growing the brand remains a top priority for the franchise moving forward. “Our secret to continued growth includes passionate franchisees who provide a high level of customer service to our guests every day, and we are thrilled that these franchisees will be expanding our brand further in the Toronto area,” said Grant Benson, CFE, Vice President of Global Franchising and Business Development, Dunkin’ Brands. “Our hardworking and dedicated franchisees bring our brand, prod-
ucts, and promotions to life each and every day, and have been essential to our growth, which has solidified our position as a leader in the quick service and ice cream sectors.” Anytime Fitness Celebrates World Health Day On April 7, Anytime Fitness inspired people from all over the world to start taking care of their health and discover the wonders of exercising on World Health Day. Declaring “Getting Healthier is our Common Language,” Anytime Fitness gyms in more than 30 countries, including Canada, encouraged people to work out together and upload photos of themselves with the hashtag #GetToAHealthierPlace. “We often neglect our health in the struggle to balance our professional and social life. We hope to convey the message that workouts can be empowering and fun, and at the same time, bring attention to the issues raised by World Health Day over the years,” said Vikas Jain, the master franchisee for Anytime Fitness in India. As Anytime Fitness expands to more locations throughout 2018, its goal is to become the best fitness destination in the world, allowing gym enthusiasts to have easier access to fitness solutions. CENTURY 21 B.J Roth Realty Ltd. Opens New Office in Orillia, ON CENTURY 21 B.J Roth Realty Ltd. owner Bernie Roth recently opened a new office in Orillia, Ontario. This is the seventh office in Simcoe
County for Roth, who has been with the company for 37 years. “In March, the Real Estate Investment Network identified both Barrier and Orillia in a list of top 10 towns and cities for real estate investment in Ontario, “ Roth says. “We are looking forward to doing our part to help the economy in these markets grow. Our next venture will be to expand into the Muskokas and Gravenhurst – Ontario’s cottage country!” The new office opened in early spring, and the celebration surrounding its opening honoured the long-standing relationship that CENTURY 21 Canada has with the City of Orillia and surrounding communities. The first CENTURY 21 office opened in Orillia in 1980, and has been part of the city ever since. “We are so proud to see how much CENTURY 21 B.J Roth Realty Ltd. has grown in the past 37 years. They have made such an impact in Simcoe County, and continue to be leaders in the industry,” says Brian Rushton, Executive Vice President of CENTURY 21 Canada. Reis & Irvy’s Canada Coming to Calgary and Edmonton Markets Reis & Irvy’s, Inc. announced in April it had secured a franchise agreement in Calgary and Edmonton, Alberta, with local investor and entrepreneur Barry Ehlert at the helm. “Barry has a proven track record of success in multiple types of businesses, and we are extremely pleased with this partnership,” said Brett Beninger, Reis & Irvy’s Canadian master licensee and the President of Reis & Irvy’s Canada. Ehlert is a business builder and an entrepreneur at heart. He has won awards at Brigham Young University for his business plans, including the “Business in Calgary Leaders” award in 2015, and he was recently nominated for the Avenue Magazine “Top 40 Under 40” list. Ehlert recently worked in the redevelopment of several golf courses, including the
Franchise Canada July | August 2018 13
INDUSTRY NEWS Harvest Hills Golf Course and Mickelson National Golf Club, in Calgary. He is currently working on a retail development project, which is the result of reconfiguring one of his golf and real estate assets. “The brick and mortar frozen yogurt and ice cream retail industry in Canada is ready for this kind of unattended and very disruptive vending technology,” said Ehlert. “I’m extremely excited to work with the Reis & Irvy’s team and to represent this great brand.” Launched in 2016, Reis & Irvy’s frozen yogurt vending robots can deliver frozen yogurt, ice cream, gelato, acai, frozen ice, and custard with toppings within 60 seconds or less. Designed to disrupt brick and mortar frozen yogurt concepts, Reis & Irvy’s is a self-contained, labour-free retail store placed within high traffic locations such as amusement parks, hotels,
movie studios, malls, airports, theatres, and other attractions. Real Property Management For Growth opens in Port Moody, BC This past spring, Real Property Management welcomed Chris Clarke to its network of franchisees with the opening of Real Property Management For Growth. Clarke will be servicing Port Moody and the surrounding area under the brokerage Real Property Management Central. With a long history and background in commercial real estate, Clarke has previously led global purchasing and supply chain teams, and has owned multiple residential rental units. “The more I discovered about RPM, the more I came to believe that RPM offered me everything I was striving to develop in terms of excellence in service. I was so impressed that I decided to do everything in my
power to become part of the RPM team,” Clarke says. Starting his own business became a goal for Clarke after he found himself disappointed with the level of service and corporate culture that other property management services were offering. His focus on high-quality and polished service has been seen through his experience negotiating commercial contracts, project management, and managing remote long-term/shortterm residential units. “Chris possesses a unique combination of experience and knowledge that raises the bar for modern day property management professionals,” says Kap Hiroti, Managing Director at Real Property Management. “His dedication to providing exceptional service to his clients sets him apart, and is a natural fit with our brand.”
Commercial Cleaning Business Opportunity. Initial business. Comprehensive training. High demand. Ongoing operational support. Established reputation. Industry leader. Low investment. Growth potential.
Find your plan at www.janiking.ca
14 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
Everything you need to create your franchise future! Buying a franchise can be an overwhelming process. The good news is you don’t have to do it alone. Franchise Canada is here to guide you through the franchise process, with everything you need in one spot: www.FranchiseCanada.Online
Learn about franchising Easy-to-read franchising articles and tutorials can make a huge difference as you navigate your franchising journey. Our resources have been designed with you in mind, and have helped many other prospective franchisees understand the franchise business model, and what it means for those starting out.
Prepare for business ownership Are you a first-time business owner? Understanding your responsibilities as an owner is very important to your success in franchising. Gain competency in the basics of business ownership so you can run your business like a boss.
Discover franchise opportunities Don’t settle your future on the first franchise you see. There are over 1,300 different franchise opportunities available across more than 50 different industries, and at every price point. Explore the wide range of opportunities available to you in our online directory.
Connect with franchisors Before you sign a franchise agreement, get to know the people behind the brand that you’re set to partner with. You can speak to them in person and face to face at the Franchise Canada Show, or set up a meeting through our online directory.
Find financing and legal support Before you sign on the dotted line of the franchise agreement, you’ll need to ensure your finances are in order, and that you fully understand the franchise disclosure document. Learn from franchise professionals, who share their advice to help you through the critical disclosure process.
Receive regular, informative updates Get the latest Canadian franchise opportunities and industry news delivered straight to your inbox. Our free e-newsletter has the information you need to grow your franchise knowledge and learn how to invest with success.
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WOMAN
16 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
POWER
THREE KID-FRIENDLY FRANCHISES WITH WOMEN AT THE HELM
BY GINA MAKKAR
With a sharp business sense, great communication skills, and a collaborative spirit, more women are taking the helm of the franchising sector than ever before. Check out how three self-made mavens founded kidfocused franchises that are changing the way women do business. Franchise Canada July | August 2018 17
COVER STORY
CEFA EARLY LEARNING SCHOOLS
After working in various school systems around the world, teacher Natacha Beim realized the need for an educational methodology specifically for the formative years. “The early years are the most important. Before age six, 85 per cent of our brain has developed.” She seized the opportunity, and established CEFA Early Learning Schools, Canada’s private school for the early years. The program is designed for children from one to five years old, and students enjoy everything from math to yoga. Within the first year, Beim didn’t have enough space for families that wanted to apply. She began franchising in 2003, and today, CEFA is 21 schools and growing. Franchisee Rosy Jain decided to invest after seeing her son and niece thrive in the program. “CEFA reminds me of when I was a child; getting caught up in the beauty of nature and the innocence of group play. Every child is an artist and a great learner, and each branch is an adventure waiting to happen,” she says. When selecting franchise partners, Beim seeks candidates who are not just business savvy, but who want to contribute to their communities, and help keep CEFA progressive. “We work closely with our franchise partners. I always work on making CEFA better myself, and count on them to do the same. Our franchise partners are the ones who work with our families and are in touch with their needs.” While a background in education or business isn’t required, strong people skills are vital to successfully working with families and implementing CEFA’s local marketing plan. CEFA franchisees are predominantly women, and Beim says that as women start families and work needs change, the model is perfect, as it allows franchisees to bring their children along every step of the way. “It is a business you can own and run while your children are at school, and then the rest of the time, you are then able to
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spend quality time with them. It is extremely conducive to a healthy work-life balance.” Beim believes in women playing an important role in their communities, and knows that with every school open, more women can pursue their careers after starting a family. “It’s a business started by a woman, led mostly by women, and that employs over 500 women to date. We are the second biggest employer of women in British Columbia. It’s an important contribution.” Jain says the impact of working among successful women is tremendous. “Natacha and I are both mothers and want to be able to provide the best education, and not just for our own children. The connection she and I have has allowed me to express my thoughts openly and help shape ideas to implement and improve our curriculum and operations. It also helped me to connect with the families at my centre on a personal level.” The company continues to grow, with a focus on Ontario, Alberta, and British Columbia. “It’s empowering for women to own their own business. They’re employing women in their communities, and enabling thousands of women to go back to work, because they now have somewhere amazing where their children can learn even more than by staying home. CEFA is a real community, and it empowers women to literally change their own communities, to do something great,” says Beim. CEFA EARLY LEARNING STATS Franchise units in Canada: 21 Franchise fee: $70K Investment required: $600K-$1M Start-up capital required: $250K Training: Provided Available territories: All of Canada, US In business since: 1998 Franchising since: 2003 CFA member since: 2011
www.cfa.ca | www.FranchiseCanada.Online
COVER STORY LICE SQUAD.COM
When Dawn Mucci needed a service for head lice and couldn’t find one, she started Lice Squad.com. “It was born out of necessity. I saw a gap in the market and a problem that needed to be solved, and it grew from there.” Today, 35 locations and 250 providers operate from Newfoundland to British Columbia. Trailblazers of the industry, Mucci says their recipe for success is in constant innovation, and their quality team. “People make a business great, and it’s our people who make us the successful industry leaders that we are.” Lice Squad.com has created Canada’s first Lice Protection Plan in partnership with TruShield Insurance, where customers can purchase plans that offer protection for an entire year. They’re also the first to bring HDM Mineral Technology to the forefront, a high alkaline solution made from limestone. The one-time application’s high pH level dehydrates bugs and eggs. “It’s been well-received by our customers, and it gives us a service edge, because we can guarantee we’ll have you lice-free within an hour. It stops development in its tracks, and it’s really helped elevate us as a preferred service offering,” says Mucci. As a public health nurse, Lice Squad.com was a great fit for franchisee Crystal Schauerte. “I’d been teaching preventative care and working with families for 12 years, so it was a great way to take everything I really like to do and fit it into owning my own franchise.” Her first experience starting a business, Schauerte initially experienced challenges in everything from learning social media to securing a rental space. Even after initial training, the corporate team remained just a phone call away. “Whenever I’m in a situation I’m not sure how to manoeuver as a business owner, they are great at passing ideas back and forth. They are very accessible and approachable.” Mucci says the system often attracts women, and being a woman in franchising offers many advantages. “Women are natural creators and nurturers. We’re empathetic, good communicators, and we’re passionate about what we do. We’re also astute business women, and smart, strategic thinkers. Combine that with the natural qualities of a woman, and you have a recipe for success.” Schauerte says that because a lot of the parents that come to them are moms, as a female, it’s easy to relate. “Moms trust other moms, and I think being a mom and a nurse, there’s trust when people come into our clinic.” Mucci hopes to grow the franchise by establishing their product line in retail outlets. “The product line is another revenue stream we’re hoping to wholesale to health food stores and pharmacies,” she says. “She’s the visionary of what Lice Squad is, and she’s always bringing new ideas that we all get to benefit from,” says Schauerte of Mucci.
The prime Lice Squad.com franchise areas are currently Vancouver, Calgary, Edmonton, and Winnipeg. “These markets are wide open for someone to come in and make a success of this. I feel extremely blessed to be able to create opportunities for other people and to give them something they can feel passionate about. For me, that’s my payback,” says Mucci. LICE SQUAD.COM STATS Franchise units in Canada: 17 Corporate units in Canada: 18 Franchise fee: $17.5K-$35K Investment required: $8.5K-$60.5K Start-up capital required: From $20K Training: Provided (excluding travel/hotel costs) Available territories: AB, BC, MB, NB, NL, ON, PE, SK In business since: 2001 Franchising since: 2002 CFA member since: 2006
Going for Gold Lice Squad.com recently received the prestigious CFA Awards of Excellence in Franchising Gold Prize for Best Traditional Franchise System with six to 15 franchisees. “Winning means the world to our entire franchise system,” says founder Dawn Mucci. “It demonstrates the dedication and hard work our head office Super Hero team puts toward supporting the success of our franchisees, who are the foundation and ambassadors of the brand. As a franchisor, it motivates me to continue to innovate and improve and to attract more people who are as passionate about the brand as I am.” Her franchisees are also excited about the win. “I’m proud to belong to the Lice Squad.com family, where our members are treated with respect, inclusiveness and encouragement,” says franchisee Crystal Schauerte, who was present when Lice Squad.com won the award. Turn to page 55 for more information about the CFA Awards of Excellence.
Franchise Canada July | August 2018 19
COVER STORY
THE LUNCH LADY
The kitchen was never compelling for Ruthie Burd, Founder of The Lunch Lady. After losing her mother at a young age, she and her father were left to their own devices, often choosing convenient canned food options. When her son was diagnosed with autism in the 1990s, Ruthie wanted to work, but needed a flexible career that allowed her to care for her children and attend her son’s therapies. The idea to offer ready-made lunches to school children sprang to life when she read about a company that delivered sandwiches to offices. Though no one bought into her idea in the early days, it eventually caught on. After a period of success, she began to weigh her options, and decided that simply getting bigger was limiting. “It doesn’t allow you to share a good idea with other people, and that’s what really appealed to me.” Ruthie’s father had often told her “money works best when everybody has some,” so she began to franchise in 2001. Today, The Lunch Lady delivers to 135 communities in five provinces. When franchisee Sam Habbal came to Canada in 2010, she wanted to invest in an opportunity without starting from scratch. She approached The Lunch Lady, determined to face the challenge of learning a new country and a new business. “I was really scared, but here I am, a few years later. It’s my baby. I love marketing for this business and working with the kids. If you are a Lunch Lady in your community, you are a hero.” Burd says a lot of the company’s success comes from a respect for standardization, strong leadership, an ongoing commitment to healthy choices, and creative input from franchisees. “Together, we keep improving the service we deliver to our communities. All of us is always better than one of us.” For Habbal, the support of the system offers peace of mind. Whatever the problem, there’s always a solution. “There’s a thin thread between franchising and having
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your own business. Some people say it’s better to have your own business than pay royalties to a franchise. I say it’s worth every penny, because you have the backup, you have the training, and you are on the right path. I see it as a benefit, not as a loss.” These days, the system looks to expand its offerings, adding daycares, and focusing on other growth opportunities. Burd, who now loves to cook, is still focused on growing The Lunch Lady, but also makes time to share her operational experience with other organizations, ensuring more Canadians have easy access to good food. Habbal says being a female franchisee has helped her. Women often find it easy to relate to another mom who understands their daily challenges. “Because we are in direct contact with parents, schools, and kids, being a woman in this franchise in my community, they do appreciate my presence. I feel the love of those people. We are a community living together.” THE LUNCH LADY STATS Franchise units in Canada: 36 Franchise fee: $25K Investment required: $80K-$125K Start-up capital required: $20K-$40K Training: 3 weeks Available territories: AB, BC, NB, NL, NT, NS, NU, ON, PE, QC, SK, YT, US, International In business since: 1993 Franchising since: 2001 CFA member since: 2003
ONLINE EXCLUSIVE!
Check out FranchiseCanada.online for exclusive video interviews with Dawn Mucci and Ruthie Burd
www.cfa.ca | www.FranchiseCanada.Online
Four franchises that are keeping kids active BY KYM WOLFE Kids today have so many technology-based distractions at the ready, but it’s still vital to their development that they regularly participate in physical activity. The following four franchises are making it easy for parents to encourage this exercise, by providing unique, fun, and engaging ways for youngsters to get outside the house and get moving.
Franchise Canada July | August 2018 23
CHILD'S PLAY Adventure Facility Franchising (Funtopia) Funtopia, the family-oriented recreation concept that started in Bulgaria a few years ago, and has since spread to the United States, Australia, and Israel, is expanding to the Canadian market. The active entertainment franchise is currently working on implementing new locations in Canada, says Marketing Manager Zarko Drljaca. “One of Funtopia’s main strengths is its capacity to appeal to an extremely wide array of people. We strive to offer something for everyone, regardless of age or skill level,” says Drljaca. All activities involve both mental and physical challenges, and can be adapted for groups and teams. Each Funtopia location is unique, designed to make best use of the physical space. There may be funwalls, ninja or rope courses, caving systems, trampolines – but no gaming systems. Funtopia encourages people to unplug from screens and to “Have Fun, Be Active.” The Canadian market is wide open, but Funtopia will initially focus on cities with a population of 250,000 or more. The ideal franchisee has a business or entrepreneurial background, and enjoys working in a family-oriented environment. The company provides thorough training in all aspects, from preliminary planning to everyday operations, as well as hiring and training of staff – which Drljaca cites as one of the main challenges of running this franchise. “Aside from running a lucrative business, it is very fulfilling and rewarding to contribute to the well-being and healthy development of kids and families,” says Drljaca. To help get those families in the door, the franchise provides a complete and efficient marketing program with materials that are constantly updated. ADVENTURE FACILITY FRANCHISING STATS Franchise units in US: 1, Other: 2 Corporate units in US: 2, Other: 5 Training: Provided Available territories: All of Canada, US, International In business since: 2014 Franchising since: 2015 CFA member since: 2015
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www.cfa.ca | www.FranchiseCanada.Online
CHILD'S PLAY
Goldfish Swim School Goldfish Swim School specializes in swimming and water safety lessons for children aged four months to 12 years. Lessons are delivered in a “tropical environment” yearround, in purpose-built facilities with a Hawaiian beach house feel. The brand has taken everything that science says is the ideal way for kids to learn, and has developed lessons rooted in The Science of SwimPlay ®, says CEO Chris McCuiston, who founded the company with his wife Jenny in Michigan in 2006. “Swimming is one of the best ways to stay active. Through swim, we’re giving kids exactly what they need to boost cognitive development and critical life skills in and out of the water.” Target franchise locations are markets that have more than 15,000 children within a 15-minute drive. The first Canadian franchise opened in Oakville, Ontario in November 2017, and McCuiston predicts the brand will grow quickly. Ideal franchise owners have strong sales and customer service skills, are effective communicators who can motivate employees of all ages, are passionate about teaching children how to swim and to be safer in and
around the water, and are driven to succeed while following the Goldfish Swim School systems. “We provide complete training and support every step of the way, from site selection, design and construction, and our comprehensive Goldfish University training program, to local and regional marketing support, preopening support, and training on-site at new locations. We know the importance of setting our franchisees up for success,” says McCuiston. “Once open, our franchise team continues weekly calls with each franchisee, and visits individual locations at least four times per year to coach, retrain, and ensure we are providing the safest environment around.” GOLDFISH SWIM SCHOOL STATS Franchise units in Canada: 1, US: 63 Corporate units in US: 1 Franchise fee: $50K (USD) Investment required: $1,706,200-$2,823,400 (CAD) Training: 4 weeks at franchise office Available territories: ON, US In business since: 2006 Franchising since: 2009 CFA member since: 2017
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CHILD'S PLAY
Little Kickers Little Kickers started in the United Kingdom in 2002, when Christine Kelly couldn’t find pre-school ‘football’ (soccer) classes for her son, and decided to run them herself. The business grew quickly, expanding across 25 countries, and arriving in Canada in 2009. By 2017, more than 10,000 kids were attending Little Kickers classes in Canada every week over the summer.
The program blends physical activity with early learning education goals. It’s aligned with Canada's Long Term Athlete Development model, and uses FUNdamental building blocks that enable each child to learn at his or her own pace. The franchise offers thorough initial training, followed up with ongoing support calls and online forums. “Every business owner needs drive, determination, and to be a self-starter,” says Little Kickers Canada CEO Frank Stanschus. “Our best franchisees understand that our business is about making our customers – parents and their children – happy. They are passionate about our brand, and what it stands for, and constantly strive to
Financing franchisees, and their dreams.
Operating a franchise has its own unique set of challenges. Our dedicated National Franchising Services Group has the industry expertise and financing solutions your franchisees need to get their business off to a great start. To learn more, visit bmo.com/franchise TM/®
Trade-marks/registered trade-marks of Bank of Montreal.
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2017-02-16 2:17 PM
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CHILD'S PLAY
make the company, not just their own franchise, better.” There are common challenges to running any businesses, says Stanschus, “How do I manage cash flow? How do I attract and retain great staff?” One particular challenge comes when a franchise starts to grow, and the owner’s role shifts. “Franchisees need to analyze data, manage teams of coaches, and they need to delegate. Our support function at head office understands that this transition can be a big change, and offers tools and processes to help franchisees along this journey. We have started working with an HR consultancy to help all of our franchisees with the complexities of HR law, and also support
franchisees individually to tailor support to their own specific needs.” LITTLE KICKERS STATS Franchise units in Canada: 45, Other: 283 Corporate units in Canada: 2 Franchise fee: $16K Start-up capital required: $5K Training: Initial and ongoing training provided Available territories: All of Canada In business since: 2002 Franchising since: 2003 CFA member since: 2009
OPENING SOON dq.ca
Franchising Information:
Tammie Verna (905) 637 4741
tammie.verna@idq.com
Franchise Canada July | August 2018 27
CHILD'S PLAY
day. But the fact is, our quality used sports gear comes directly from our customers.” Stores buy quality used sports equipment, all day, every day, from their local community to keep up with the demand. There are franchise opportunities available across Canada, with the ideal candidate being someone with a passion for sports, who is involved in the local community, and who can follow the brand model. “First and foremost, they must be financially qualified to open and successfully operate the business,” says Quinn. “They do not need to have retail or business experience, as these topics and more will be part of the training and support that we provide.”
©2015 Firehouse Subs.
Play It Again Sports Keeping growing kids in sports equipment can be an expensive undertaking, which is one of the reasons why Play It Again Sports, which opened 35 years ago, continues to be a thriving retail concept. “Play It Again Sports combines quality used and brand name new sporting goods, which makes us unique in the sporting goods industry, and provides a concept that is recession-proof,” says Franchise Director Patrick Quinn. Perhaps the biggest challenge for franchisees is acquiring quality used sports gear to resell. “At times, our customers believe our stores have a warehouse where they go and pick up more quality gear every
Ignite Your Future Join forces with Firehouse Subs as we expand into Canada. Multi-unit franchise opportunities available throughout Ontario.
For franchise info, contact Brent Greenwood at Franchising@FirehouseSubs.com or call 877.887.8330
Join us on Facebook and LinkedIn
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www.cfa.ca | www.FranchiseCanada.Online
CHILD'S PLAY
On an ongoing basis, regional operation managers are assigned to provide small business consultation to each region’s stores, and regionally-based meetings focus on operations and products. There’s also an annual systemwide conference and tradeshow, where franchisees learn about best practices and new ideas from their peers, along with corporate initiatives. Quinn advises new franchisees to follow the Play It Again Sports ‘Best Practices’ and to learn and use the many tools and programs that the company has developed. “They are designed to help franchisees achieve their business goals.”
PLAY IT AGAIN SPORTS STATS Franchise units in Canada: 36, US: 244 Franchise fee: $25K (USD), $31.5K (CAD) Investment required: $251,300-$378,200 (USD), $282,550$447,200 (CAD) Start-up capital required: $105K Training: 2 weeks with 75 hrs classroom and 2 days instore training Available territories: All of Canada, US In business since: 1983 CFA member since: 2007
Build a business based on growth. Hair: It just keeps growing.
The number one hair salon brand in the world is growing in Canada. Find out if Great Clips is the business opportunity you’ve been waiting for. www.greatclipsfranchise.com • 800-947-1143
Franchise Canada July | August 2018 29
CHILD'S PLAY
Sportball Carmella and Mark Gelgor drew on their education and business experience, along with their passion for playing a variety of sports, when they established Sportball in 1995. The multi-sport concept develops children’s physical literacy by offering methodology-based, developmentally-appropriate, non-competitive sports instruction for children from 16 months to 12 years of age. The company has its own coach certification process that ensures uniformity of excellence in teaching at the almost 900 Sportball locations across Canada, as well as at international branches in the U.S. and Singapore. Winnipeg, Manitoba and secondary markets across the country have been targeted for new Canadian Sportball locations. The ideal Sportball franchisee will be an
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www.cfa.ca | www.FranchiseCanada.Online
CHILD'S PLAY
innovative and entrepreneurially minded owner-operator who is interested in working with the community, and who possesses leadership capabilities and a strong work ethic. A thorough onboarding process is supplemented by on-site visits by the franchise training team, webinars, and access to an intranet site that hosts all of Sportball’s proprietary information. The franchise has embraced technology, empowering franchisees to better build their businesses with an e-commerce driven website and the ability to track marketing initiatives across social media platforms. “We have an open-door communication policy, from owners and operators to staff at headquarters, who are always available and personally invested in the success of our franchisees,” says Carmella.
To be successful, she advises franchisees, “Be clear about your goals, apply a focused approach to all you do, remain hands-on, systemize your operation, and live the brand!” SPORTBALL STATS Franchise units in Canada: 423, US: 173 Corporate units in Canada: 266 Franchise fee: $15K-$20K Investment required: $30K (min) Training: Yes Available territories: AB, BC, MB, ON, US, International In business since: 1995 Franchising since: 2005 CFA member since: 2006
Franchise Canada July | August 2018 31
Not Another Burger Franchise! For many years, burger outlets, coffee shops, and pizza restaurants have been the trend in the franchise industry, but not for long! The indoor playground business is the newest face in today’s franchise marketplace, and Enchanted Castle Inc. knows the industry well. Enchanted Castle Inc. started as an indoor private playground facility, but soon discovered that their customers wanted more. They decided to transform private parties into exciting new adventures, and this journey led them down a path of cakes, candy, mascots, home/corporate parties, party supplies, amazing kids’ products, and new store concepts that showcase everything in a fun and magical way. With nine years in business and five locations, Enchanted Castle Inc. recently started franchising, and is offering turnkey facilities with training and support to make any candidate successful. Cindy Kidman, Operations Manager, says, “Our franchisees are perfect for stay-at-home parents and families who want an extra income without a lot of commitment. With our system, our franchises run themselves.” • 5 locations and growing! • Flexible footprints, from 2,000-4,000 sq. ft. • Shopping mall and street front locations available • Minimum $140,000 to qualify • No royalty & with only a $500 monthly fee
For franchising info, contact: (905) 725-2828 ext. 101
enchantedcastle.info Photos by: naomihiltzphotography.com
BUILDING BRIGHT FUTURES Five franchises that are helping to develop kids’ minds BY GEORGIE BINKS
To help ensure their youngsters have the best possible shot at future success, more and more parents are turning to education and tutoring franchises for a range of beneficial programs and services targeted toward their children’s specific needs. Here, Franchise Canada showcases five franchises that are perfect for entrepreneurs who are focused on putting kids, and their futures, at the forefront.
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BUILDING BRIGHT FUTURES
"WE PINPOINT KNOWLEDGE GAPS, AND TARGET THOSE AREAS. ONCE WE FIX THEM, IT’S LIKE AN EPIPHANY – EVERYTHING OPENS UP FOR THEM.”
Academy for Mathematics & English With testimonials from students who managed to snag a spot at prestigious Harvard University, no wonder the Academy for Mathematics & English is such a popular franchise. Franchisor Jonathan Sauer explains that his parents started the franchise in 1993 in Toronto, after they arrived from Australia and realized there were few existing tutoring companies. Today, the franchise boasts a national footprint, with most locations in southern Ontario, and has helped tens of thousands of students. “On average, our students improve one to 2.5 grade levels within six months,” says Sauer. The Academy offers tutoring programs in math, preKindergarten to Grade 12, reading instruction programs, English programs, and physics and chemistry programs. "We pinpoint knowledge gaps, and target those areas. Once we fix them, it’s like an epiphany – everything opens up for them,” says Sauer. The company offers a custom-built learning system for each student, wherein they work in private learning booths, free of distraction. Sauer says rewards include the satisfaction of seeing
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kids succeed, and a boost in their confidence. Financial rewards are significant even for single-unit owners. Successful franchisees need to be passionate about education and helping students. Training involves two to three weeks of blended/ hybrid classroom training, online training after class each day, one week of on-site training, help securing first clients, and ongoing training support from head office. Sauer’s advice for success in the franchise: “Believe in yourself, have a sincere passion for helping kids succeed, and follow our proven system.” ACADEMY FOR MATHEMATICS & ENGLISH STATS Franchise units in Canada: 35 Franchise fee: $35K Investment required: $120K-$150K Training: 3 weeks training & 1 week on-site support Available territories: AB, BC, MB, NB, NL, NT, NS, NU, ON, PE, SK, YT, International In business since: 1993 Franchising since: 1993 CFA member since: 1999
www.cfa.ca | www.FranchiseCanada.Online
BUILDING BRIGHT FUTURES
“WE GET TO DO SOMETHING WE CAN BE REALLY PROUD OF. WE HELP THE COMMUNITY, WE HELP CHILDREN, AND WE ALLEVIATE PRESSURES ON PARENTS.”
Mathnasium If you think your brain needs exercise, especially when it comes to mathematics, then why not get out to the math gymnasium a couple of times a week? And what better place to do that than Mathnasium Learning Centres. The first Mathnasium location opened in 2003 in California, and Sam Kay, Executive Director, Franchise Development (Canada), says the system is unique for two reasons. “Our model is based on a membership of children and parents. They can attend any time it’s open, any time of the week.” Mathnasium’s franchise model ensures franchisees a predictable income thanks to its membership component. And it’s also the kind of business that makes its franchisees feel good. “We get to do something we can be really proud of. We help the community, we help children, and we alleviate pressures on parents,” says Kay. Kay says top franchisees care about children and the community, and prospective franchisees don’t need to worry about having business experience or math proficiency, because the franchise has systems in place to help.
Initial training involves 50 hours online, then four days in-class, plus a week of in-centre training and an additional week of in-classroom training. As for support, extensive research is done into the best locations for Mathnasium centres. As well, a media team creates a media campaign for franchisees to help as they open their location. At the end of this year, there will be 70 franchise locations in Canada, with 900 already established worldwide. When you do the math, that’s pretty good! MATHNASIUM STATS Franchise units in Canada: 43, US: 750, Other: 50 Franchise fee: $35K USD Investment required: $130,755-$201,620 CAD Start-up capital required: $40K USD Training: 2-3 Weeks Available territories: AB, BC, MB, NB, NL, NT, NS, NU, ON, PE, SK, YT, US In business since: 2002 Franchising since: 2003 CFA member since: 2010
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BUILDING BRIGHT FUTURES
“WHEN IT COMES TO SPORTING ACTIVITIES, THERE’S A WHOLE SUPPORT NETWORK ABOUT HOW TO GET THE KIDS TO PRACTICE, BUT HOW MANY KIDS HAVE AN INFRASTRUCTURE OF PARENTS GETTING THEM TO PRACTICE MORE MATH?”
School is Easy Tutoring “The sky’s the limit” could be the mantra not just for students attending School is Easy Tutoring, but also for its franchisees. Darryl Simsovic, CEO, LaunchLife International Inc., which bought the franchise in 2017, says the company has big plans for the franchise, which started in 2002 in Vancouver. Simsovic says that what makes the franchise different is, “We use certified teachers for the most part to teach the school curriculum the child is learning,” he explains. Right now, the system provides in-home tutoring, with plans to set up locations in the future. With 13 franchisees in Ontario, British Columbia, and Alberta, the company is planning to expand to California (development rights already sold) and Mexico, with a goal of 250300 units by 2020. Notes Simsovic, “When it comes to sporting activities, there’s a whole support network about how to get the kids to practice, but how many kids have an infrastructure of parents getting them to practice more math?” The benefit to franchisees is that the franchise is home-based. As well, going forward, the franchise is only going to be selling to entrepreneurial-minded females. “When it comes to educational decisions and support, traditionally it’s the mother taking the lead. Women
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owners working with and supporting other women; we feel this dynamic is the formula for success – for the student, the parent(s), and franchise owner,” says Simsovic. The challenge is that there’s no physical location from which to advertise, but pretty soon, franchisees will be driving cars wrapped in the company’s logo. Simsovic says franchisees don’t need an education or business background, but just need to be connected with the community. The franchise offers full training, along with webinars on a range of subjects. SCHOOL IS EASY TUTORING STATS Franchise units in Canada: 13 Franchise fee: $25K-$35K depending on size of the territory Investment required: $30K-$64K depending on size of the territory Start-up capital required: $30K-$100K depending on size of the territory Training: Up to 20 hours at head office, franchisee location or virtually. Ongoing telephone/virtual support. Available territories: All of Canada, International In business since: 2002 Franchising since: 2009 CFA member since: 2015
www.cfa.ca | www.FranchiseCanada.Online
BUILDING BRIGHT FUTURES
“IT’S IMPORTANT, IMPACTFUL WORK. THE WORK WE DO HAS MEANING.”
Tutor Doctor With global education systems lagging, demand for supplemental education and private tutoring is growing. Tutor Doctor serves a niche within the supplemental education industry, providing one-on-one in-home and e-tutoring to serve all children by helping to change the trajectory of their educational journey. Frank Milner became President of Tutor Doctor in 2007, relaunched it, and in the years since, the franchise has taken the tutoring industry by storm. With 300 franchisees operating in approximately 550 territories in 16 countries around the world, Milner says, “Our concept is that instead of coming to the learning centre, we go to them. We deliver the tutoring to their home, where they’re comfortable and relaxed.” The student’s homework assignments and course material are used as the basis for the one-on-one tutoring. The benefits of the franchise are that it’s a low-cost model, and franchisees don’t have to invest in real estate. “It’s important, impactful work. The work we do has meaning,” says Milner. He notes that because franchisees don’t have a
location, they need to be more involved in community events, and also need to work with local business owners. Training involves 40-50 hours online, followed by inhouse training, then on-the-job training and an ongoing 13-week training program. Franchisees also receive extensive ongoing support. An ideal franchisee is hardworking, driven, businessoriented, and caring, and doesn’t need to have any specific background. Franchisees only need to follow the system to be successful, says Milner. TUTOR DOCTOR STATS Franchise units in Canada: 112, US: 306, Other: 136 Corporate units in Canada: 1 Franchise fee: $49.7K Investment required: $68K Start-up capital required: $9K-$14K Training: Pre and in-house training Available territories: All of Canada, US, International In business since: 2000 Franchising since: 2008 CFA member since: 2008
Franchise Canada July | August 2018 37
BUILDING BRIGHT FUTURES
“OUR CURRICULUM IS WORLDCLASS. WE’VE FOUND A WAY TO LINK IN-CLASS ACTIVITIES TO EXPECTED OUTCOMES FOR CHILDREN.”
Willowbrae Academy You know when a child care facility sounds so exciting that you wish you were four again, it’s really got something going for it. Started by Wayne Cochrane in 2009 in Dartmouth, Nova Scotia, Willowbrae Academy offers a world-class curriculum with three different programs: Willowbrae Young Scholars, BodyBreak KID FIT (with input from BodyBreak’s Hal Johnson and Joanne McLeod), and Willowbrae Creative Kids. “We built Willowbrae Academy to franchise it from the beginning,” says Cochrane. The franchise now has 20 locations, including six recently sold in Ontario, Alberta, British Columbia, and the Maritimes. Willowbrae offers full-day programs for preschoolers, and after-school programs for school-aged kids. What makes it unique, says Cochrane, is, “Our curriculum is world-class. We’ve found a way to link in-class activities to expected outcomes for children.” The benefit to franchisees, says Cochrane, is the owner/ non-operator model. “Once the business is established, the franchisee works like a CEO or board of directors, with the Director for hire running the operational daycare.”
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The best franchisee is not necessarily experienced in education, but has a strong business background. The biggest challenge is finding suitable locations with a reasonable lease rate, in the right area, with enough play space and natural light. New franchisees attend a one-week training program in the corporate office, and receive on-site visits once they open, along with ongoing training. “If they implement the system and hire a good operational manager, they’ll be successful,” says Cochrane. WILLOWBRAE ACADEMY STATS Franchise units in Canada: 20 Corporate units in Canada: 1 Franchise fee: $60K Investment required: $700K-$1.37M Start-up capital required: $260K-$500K Training: 1 Week Available territories: AB, BC, ON, SK, US, International In business since: 2010 Franchising since: 2011 CFA member since: 2012
www.cfa.ca | www.FranchiseCanada.Online
Your Golden Opportunity Midas has been a globally recognized leader in the tire and automotive service industry for over 60 years. We are looking for motivated people to become part of our Midas franchise family! Build your long-term success with a brand name customers know and trust.
midasfranchise.com 800-365-0007 This advertisement does not constitute an offer of a franchise. A franchise offering can be made by us only after we provide you with an appropriate Canadian disclosure document (as applicable in each province). Franchises may not be available in all provinces.
FRANCHISING IN MOTION AUTOMOTIVE FRANCHISES THAT KEEP ENGINES RUNNING ACROSS CANADA
More than 33.7 million vehicles are registered in Canada, with billions of kilometres on their odometers. Routine maintenance, repair, quality parts, and knowledgeable service are vital to keep vehicles running at peak performance, creating a wide range of franchise opportunities within the automotive sector. From fast and convenient oil changes to comprehensive bodywork, here’s a look at automotive franchises across Canada dedicated to all things motor.
Franchise Canada July | August 2018 41
FRANCHISING IN MOTION
AAMCO Transmissions and Total Car Care
Active Green + Ross
CARSTAR Canada
AAMCO Transmissions and Total Car Care is the world’s largest transmission repair franchise, and offers total car care at its more than 750 centres throughout North America. An iconic brand for more than 50 years, AAMCO is attracting new franchisees by simplifying the process of owning, staffing, and running an auto repair franchise.
Active Green + Ross operates Southern Ontario's premier chain of complete tire and auto centres from London to Ottawa and from Barrie to Toronto, with more than 70 locations in Ontario. The franchise offers customers a complete line and selection of tires from the world's premier manufacturers, and all locations offer complete general automotive service and repairs to most cars and light trucks.
CARSTAR Automotive Canada Inc. is a leading automotive repair franchise in North America, with more than 200 stores in Canada across 10 provinces. All locations are independently owned and operated, and maintain the strictest requirements for quality of work and training, and provide an unparalleled customer experience.
The franchise is actively seeking single and multi-unit operators who are passionate about the brand and committed to providing the highest quality service. AAMCO provides franchisees with a comprehensive training program, including three weeks in classroom and one week of field training, along with national fleet accounts, operational assistance, and a nationally recognized ad campaign.
Head office provides assistance to all franchisees when it comes to equipment requirements and costs, advertising, marketing, business knowledge, employee recruiting, accounting, and financial advice. Initial training provides franchisees with the necessary knowledge and experience to serve customers and operate the franchise to Active Green + Ross standards.
Franchise units in Canada: 14, US: 750, Other: 5 Franchise fee: $39.5K Investment required: $250K-$300K Start-up capital required: $65K Training: 3 weeks in classroom - 5 weeks in centre Available territories: All of Canada, US In business since: 1963 Franchising since: 1963 CFA member since: 2012
Franchise units in Canada: 70 Corporate units in Canada: 5 Franchise fee: $25K Investment required: $115K-$200K Start-up capital required: $75K Available territories: ON In business since: 1983 CFA member since: 1986
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www.cfa.ca | www.FranchiseCanada.Online
The CARSTAR model is uniquely attractive to independent store owners, who get the resources, support, buying power, and management expertise of North America’s largest multi-store owner network. CARSTAR provides a full-service operations platform that includes elements of lean processing, quality controls, data analytics, and education and training to drive key performance indicators to exceed industry standards. Franchise units in Canada: 260 Franchise fee: Based on market Investment required: $30K-$250K Training: Full menu of support services Available territories: AB, BC, MB, NB, NL, NS, ON, PE, QC, SK In business since: 1974 Franchising since: 1994 CFA member since: 2007
FRANCHISING IN MOTION
Color Glo Canada
Corporate Rent-A-Car
Fix Auto Canada
Color Glo Canada provides repair and re-dyeing services for leather, vinyl, plastic, velour, carpet, fibreglass, and more, and also provides exterior blemish repair in the automotive, marine, and RV sectors.
Corporate Rent-A-Car is a North American company founded in 2008 and based out of Mississauga, Ontario. The company provides car rental and luxury car rental services to leisure and business travellers, dealer replacement, and Insurance replacements.
Fix Auto is the number one consumer brand in collision repair, and the largest single branded network in Canada, with more than 240 locations across the country. Celebrating 25 years of excellence, each Fix Auto centre is owned and operated locally, and offers hassle-free care and services that return vehicles to their pre-collision luster and performance. The company and its network continue to grow thanks to a solid foundation based on entrepreneurship and innovation.
Color Glo is a mobile franchise with more than 30 years’ experience, and is available worldwide. Franchisees can buy into a proven franchise system for delivering products and services that are dedicated to the success of each individual business owner. Benefits of owning a Color Glo franchise include exclusive territorial rights, full support and backup 24/7/365, low overhead, no direct competition, exclusive water-based products, patented methods, low investment and high returns, and unlimited market potential. Franchise units in Canada: 15 Corporate units in Canada: 1 Franchise fee: $45K Investment required: $51K Start-up capital required: $6K Training: Included Available territories: All of Canada In business since: 1999 Franchising since: 2000 CFA member since: 2008
Corporate Rent-A-Car is committed to ensuring that its franchisees are supported at every turn by means of rigorous training programs, national marketing support, key supplier relationships, and handson mentoring. The comprehensive training program covers a wide range of topics, including operations management, acquiring and disposing of vehicles, insurance, developing effective customer service procedures, marketing your business, accounting and revenue, staff training, and identifying opportunities and pitfalls. Franchise units in Canada: 1 Corporate units in Canada: 2 Franchise fee: $30K-$250K Investment required: $100K Start-up capital required: $30K-$80K Training: 1-2 months and ongoing support Available territories: ON In business since: 2007 Franchising since: 2017 CFA member since: 2009
Fix Auto services include collision repair, air conditioning, dent repair/ paintless dent removal, vehicle diagnostics, paint scratch repair, glass replacement, tire installation, wheel alignment, and wheel rim repair. Franchise units in Canada: 240, US: 116, Other: 560 Franchise fee: $25K Available territories: All of Canada In business since: 1992 Franchising since: 1992 CFA member since: 2012
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FRANCHISING IN MOTION
Grease Monkey®
LEAKPRO International
The Master Mechanic
Grease Monkey provides preventive maintenance services and light mechanical repair services that help customers meet vehicle manufacturers’ recommendations and warranty requirements for more than 40 years. The “Less Hassle, More Hustle” customer service approach is designed to help customers make educated, informed decisions about maintaining their vehicles in a comfortable, no-pressure setting.
LEAKPRO® was developed to take advantage of opportunities in the automotive industry, and specializes in detecting and repairing wind, dust, and water leaks in motor vehicles. One special component of this system is a methodology that the franchisor has refined for leak detection, which uses ultrasonic sound technology and thermal imaging.
The Master Mechanic provides full-service automotive repair and maintenance services to both retail and commercial clients through its franchisees, with special emphasis on drivability and engine performance. This is an opportunity for existing independent garages looking to rebrand, or for those with automotive and/or business experience who are considering the benefits of owning their own business.
®
The Grease Monkey® system is designed to guide franchise owners through every aspect of running a profitable automotive maintenance business. Franchisees are fully supported in all aspects of: training; site selection and negotiation; third-party financing; marketing and advertising; equipment, inventory, and POS systems; business management and accounting; and national account purchasing. CFA member since: 2018
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The system itself includes many components, such as: unique trademark, décor, and logo; intensive training; introduction to auto dealerships; pooled advertising power; state-of-the-art equipment; OEM warranty approved products; factorytrained technicians; up to a lifetime warranty; toll-free national phone line; and seven days a week, 24 hours a day mobile service. Franchise units in Canada: 14, US: 1 Corporate units in Canada: 2 Franchise fee: $25K Investment required: $50K Start-up capital required: $50K Training: 4 weeks Available territories: All of Canada, US, International In business since: 1996 Franchising since: 1996 CFA member since: 2016
www.cfa.ca | www.FranchiseCanada.Online
Franchisees don’t have to be mechanics to own a Master Mechanic franchise. A relentless customer service focus and good business management skills represent the core attributes toward success with the Master Mechanic business model. Franchise units in Canada: 39 Franchise fee: $30K Investment required: $175K-$225K Available territories: All of Canada In business since: 1982 Franchising since: 1983 CFA member since: 2000
FRANCHISING IN MOTION
Midas Canada
Mister Transmission
Mr. Lube Canada
With almost 2,100 locations throughout Canada, the U.S., and the world, and more than 60 years of automotive maintenance experience, Midas is proud to be a premier brand in worldclass automotive service.
Mister Transmission has been a trusted name in the automotive business for over 55 years. With more than 60 locations from coast to coast, Mister Transmission is one of Canada’s longest and most recognized established chains in transmission, technology, and related drive line repairs. The franchise takes responsibility for consistent quality workmanship by constantly working to improve its skills, reliability, and service offerings.
Mr. Lube is a franchise leader in the automotive maintenance services sector, offering fast, warrantyapproved, vehicle maintenance. 100 per cent Canadian owned, Mr. Lube provides franchisees with a respected brand name, established operating systems, industry-leading training, national purchasing power, national fleet partnerships, and more.
Whether franchisees are looking to convert their business or expand or start a business, as a member of the Midas team, they’ll have the resources they need to meet the demands of today's marketplace, and have the freedom to operate independently while tapping into top-tier training, ongoing support, innovative marketing tools, and a worldwide network. Franchise Business Managers work with Midas owners to develop business plans, set goals, track progress toward goals, grow revenue, and increase profitability. Franchise units in Canada: 153, US: 1094, Other: 877 Franchise fee: $30K (varies) Investment required: $307,250$432,850 Start-up capital required: $75K-$100K Training: 3-4 weeks Available territories: All of Canada, US, International In business since: 1954 Franchising since: 1956 CFA member since: 1988
Mister Transmission is looking for franchisees who want to join a progressive company with a culture that values its people, that is committed to automotive repair excellence, and with a team that’s on a shared mission to exceed client expectations every time. Franchise units in Canada: 62 Franchise fee: $35K Investment required: $120K-$150K Training: Yes Available territories: All of Canada In business since: 1963 Franchising since: 1969 CFA member since: 1987
Mr. Lube is looking for franchisees who are driven to start their own business, but want to make sure it will be successful, who want to gain access to proven methods of success and operations, who want to receive ongoing training and support, who want to gain access to an awardwinning advertising program, and who have enough start-up investment to purchase a franchise. Franchise units in Canada: 170 Franchise fee: $50K Investment required: $1.5M-$2.0M Start-up capital required: $600K-$800K Training: 3 months Available territories: All of Canada In business since: 1976 CFA member since: 1999
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FRANCHISING IN MOTION
Novus Glass Best known as the company that invented windshield repair, NOVUS Glass is one of the largest and most respected auto glass repair/ replacement and flat glass restoration networks worldwide. Franchisees may operate from an established retail location. Current automotive related business owners may consider integration of a NOVUS Glass franchise into their existing business mix. With locations globally, NOVUS Glass franchises have performed over 25 million repairs to date.
Rockcliff Auto Franchise Corporation
Pro Fleet Care is a mobile rust control service that uses specially-formulated products designed for the protection of vehicles against corrosion. This service offers customers the ability to save money, while protecting and extending the life of their fleet.
Rockcliff Auto provides franchise automotive dealerships to sell used vehicles and will, through an exclusive relationship with a lender, offer vehicle financing without the need for customer credit checks.
Pro Fleet Care focuses on attracting great people who perform exceptional work while serving customers. Low start-up cost and overhead allow franchisees to grow successful, profitable businesses, giving them a better lifestyle.
The NOVUS training program provides franchisees with comprehensive and hands-on training, including a week at the NOVUS offices, two weeks at a regional training centre, and one week on-location with a regional manager, plus ongoing support from the NOVUS team.
Franchisees also receive assistance in establishing a client base, two weeks of training and ongoing support, and a turnkey equipment package, and can benefit from the mobile aspect of the business, along with the ability to schedule their own hours.
Franchise units in Canada: 61, US: 200, Other: 1200 Corporate units in Canada: 2, US: 20 Franchise fee: $50K Investment required: $35K-$185K Start-up capital required: $150K Training: 2 weeks initial training Available territories: All of Canada, US, International In business since: 1972 Franchising since: 1985 CFA member since: 2012
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Pro Fleet Care Franchising
Franchise units in Canada: 25, US: 12 Corporate units in Canada: 1 Franchise fee: $20K Investment required: $33K-$70K, varies if purchase truck outright Training: 2 weeks training/ technical/operational/ongoing Available territories: All of Canada, US In business since: 1984 Franchising since: 2007 CFA member since: 2007
www.cfa.ca | www.FranchiseCanada.Online
Rockcliff Auto has the knowledge, experience, and inventory to make the auto shopping experience fun and easy. Customers can bring their down payment or trade-in, and regardless of their credit situation, will be able to go home in a car or SUV. The company currently has locations in the Greater Toronto Area in Toronto, Hamilton, and Oshawa, with Guelph, Oakville, and Brantford, Ontario locations coming soon. Franchise units in Canada: 5 Franchise fee: $29.5K Investment required: $200K-$400K Training: Yes Available territories: ON Franchising since: 2016 CFA member since: 2016
FRANCHISING IN MOTION
$21 Billion
Canada’s automotive aftermarket industry is worth an estimated $21 billion.
Snap-on Tools of Canada Snap-on is a world leader in the design, manufacture, and marketing of innovative, top-quality, valueadded tools, software, and services to the automotive, aviation, marine, RV, ATV, and related industries. Snap-on franchisees take their well-merchandised “Mobile Store” to their customer’s place of business and provide personalized service and solutions. The benefits of owning a Snap-on franchise include the network of more than 4,200 franchisees worldwide, in-demand product in the category, available financing, protected list of calls, no real estate investment, exceptional training and support, and a proven franchise model. A Snap-on franchise also has a relatively low initial license fee, a low monthly fee, no advertising fee, and no initial training fee. Franchise units in Canada: 374, US: 3360, Other: 942 Corporate units in Canada: 13, US: 120, Other: 38 Franchise fee: $7.5K-$15K Investment required: $190,994$449,338 Start-up capital required: $34,325$118,893 Training: Initial and ongoing opportunities Available territories: All of Canada In business since: 1931 Franchising since: 1994 CFA member since: 1993
Speedy Auto Service Speedy Auto Service is a 100 per cent Canadian owned and operated franchise system with more than 60 years of history as a leader in customer satisfaction and household recognition. The benefits of owning a Speedy Auto Service franchise include the strong brand reputation, buying power, national warranty, marketing support, industry-leading POS software. The franchise is looking for individuals who want to take control of their futures and enjoy the rewards of owning their own business, while benefiting from being part of a franchise system. Potential candidates must be motivated and committed to being proactive in starting the business and paying attention to its management. Franchise units in Canada: 70 Franchise fee: $30K Investment required: $100K-$300K approx. Start-up capital required: $100K Training: 3-6 weeks Available territories: All of Canada In business since: 1956 Franchising since: 2004 CFA member since: 2008
128,313
There were 128,313 new cars sold in Canada in February
40,920,479
Canadians filled their vehicle’s tanks with 40,920,479 litres of fuel in 2016.
388,100
The automotive aftermarket industry employs more than 388,100 people, which accounts for nearly half of those employed by Canada’s automotive sector as a whole.
4,656
There are more than 4,656 automotive parts, accessories, and tire retailers in Canada.
23,050
There are 23,050 automotive general maintenance, collision, glass repair, and other automotive services providers in Canada.
9.6 years
The average vehicle age in Canada is 9.6 years old. SOURCES: Automotive Industries Association of Canada and Statistics Canada
Franchise Canada July | August 2018 47
FRANCHISING IN MOTION
CHECKING CAR CARE BLIND SPOTS TINT WORLD Automotive Styling Centers
WeBuyUrRide WeBuyUrRide provides customers with a hassle-free vehicle purchasing service. The company’s innovative approach brings the purchaser direct to the seller’s driveway, where they offer fair and transparent vehicle valuations. This approach gives customers a professional and safe alternative from the challenges in dealing with dealerships or selling themselves.
Tint World® was founded in 1982, with the opening of its first store in Florida, and specializes in window tinting, car stereo, auto security, car and truck accessories, auto detailing, and appearance services to create unique “Automotive Styling Centers™.” Today, Tint World® is the largest and fastest-growing window tinting and automotive aftermarket accessory franchise in the world, and offers home and commercial solar window tinting and security film service and installations. Starting with the grand opening, Tint World® provides franchisees with comprehensive marketing support, and franchisees also receive three weeks of classroom and in-store training, along with start-up assistance that ranges from site selection to recruitment assistance, and much more. Franchise units in Canada: 2, US: 52, Other: 1 Franchise fee: $40K Investment required: $149K-$249K Start-up capital required: $60K Training: 3 Weeks at Corporate Headquarters, Boca Raton, FL Available territories: All of Canada, US, International In business since: 1982 Franchising since: 2007 CFA member since: 2011
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The WeBuyUrRide support system delivers many benefits, including an operational system, national and local support, advertising support, ongoing training to franchisees and staff, franchise development assistance, repurchase support, vehicle floorplan assistance, human resource support, and much more. To own a WeBuyUrRide franchise, it’s a requirement that the franchisee or a member of their management team has an automotive industry background. Franchise units in Canada: 20 Corporate units in Canada: 2 Franchise fee: $50K Investment required: $250K Start-up capital required: $20K Training: Yes Available territories: All of Canada In business since: 2014 Franchising since: 2015 CFA member since: 2015
www.cfa.ca | www.FranchiseCanada.Online
As a franchisee with an automotive franchise that provides vehicle repair and maintenance, you can help in dispelling some of the myths Canadian drivers may have when it comes to car care. Read on for some clarity on 10 common car care blind spots: 1. To maintain my warranty, I can only have my car serviced at a dealership Service at a dealer is not mandatory to keep the warranties in effect. Maintenance may be done by any qualified service facility or person who is skilled in automotive service. Owners should keep all receipts as proof of completion, and have the service provider fill out the Maintenance Record. 2. Paint chips and nicks don’t affect my warranty To keep the new vehicle paint and corrosion warranty valid, dents, scratches and collision-damaged panels should be inspected and repaired. New cars have a minimum five-year rust perforation warranty. Unprotected panels that cause rust will not be covered by the manufacturer’s warranty. 3. I can wash my vehicle with mild dish soap More than one-third of car owners use damaging non-automotive products when washing their cars – products that could contain harmful detergents, abrasives or additives.
FRANCHISING IN MOTION
4. Vehicle technology today is so advanced I don’t need to worry about emissions Keeping vehicles well maintained helps manage emissions. A poorly maintained engine can use up to 50 per cent more fuel and produce 50 per cent more carbon dioxide than one that runs properly. 5. Warm weather means less car worries Cooling system neglect is cited as a principal reason for mechanical failure of a vehicle. In addition to the danger and inconvenience of a breakdown, the damage to the engine and transmission can add up to thousands of dollars. Discovering a leaking radiator, hose connection, a sticking thermostat or other cooling system component that’s on “borrowed time” can save the life of the engine.
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6. I get my vehicle serviced twice a year, so I don’t need a pretrip vehicle inspection Vehicles need to be properly maintained year round. But a pre-vacation inspection performed by a qualified automotive technician can avoid costly repairs and inconvenience. 7. The only fluids I need to worry about are oil and gas Most people neglect the other fluids in their vehicle. These include brake, coolant/anti-freeze, power steering, transmission, and washer fluid. 8. The service schedule is just a way for service people to make money Vehicle service schedules were designed by automotive engineers, not service technicians. Maintaining a car according to the schedules given in the owner’s manual helps to keep owners driving trouble-free while it preserves their investment. 9. I do not drive under “severe” conditions Most Canadians drive under “severe” conditions, but believe they drive under “normal” conditions. Severe conditions include: • cold weather; •e xtensive idling or stop-and-go driving; •d riving less than 8 kilometres per trip; • i n freezing temperatures, driving less than 16 kilometres per trip; •d riving in extremely hot conditions (over 32 degrees Celsius); • trailer towing; •d riving with a roof rack; •d riving in mountainous conditions; and, •d riving on muddy, dusty, or de-iced roads. 10. “If it’s not broke, don’t fix it” or “No news is good news” Vehicles need to be serviced even when the “Check Engine Light” isn’t on. Car owners should be following the Maintenance Schedule as outlined in the vehicle owner’s manual.
“Purchasing an Oxford Learning five years ago was the best decision I have ever made. I now have the opportunity to help children succeed in school and life!” - Allison, Oxford Learning Waterloo, ON
MAKE A LIVING THAT MAKES A DIFFERENCE! 1.888.559.2212 ext. 106 franchise@oxfordlearning.com
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Source: Be Car Aware Canada (www.carcarecanada.ca)
Franchise Canada
July | August 2018 49
Franchising in Family Four families share their experience mixing family and business for franchise success
BY JESSICA BURGESS
Franchising can be a very personal business model, so it’s no surprise that many franchisees find success partnering with family members. For all of the franchisees profiled here, pairing up with relatives has provided them with both personal and professional satisfaction.
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www.cfa.ca | www.FranchiseCanada.Online
FRANCHISING IN FAMILY
COBS Bread Mike Fujita’s first encounter with COBS Bread began, serendipitously, with family. “We happened to be in Edmonton for a family function, and drove by a business with a line-up out the door,” Mike explains. “We decided to stop and check it out – it turned out to be a COBS location.” COBS Bread stores are from-scratch bakeries where no preservatives are used. Each store sells only what is baked fresh that day, and whatever is left over is given to charity. From that first taste, the Fujita family was sold. When Mike and his family were driving home through the Summit Shopping Centre, they saw a sign for a COBS franchisee opportunity and decided to apply. And now? He and his daughter Bailey run the Summit Bakery in Kamloops, British Columbia together. Mike and Bailey both work on the front and back ends of the business. When they first opened, Bailey was in full control of the front of house, and now both Mike and Bailey split those duties, as Bailey has gotten so strong when it comes to baking. “Bailey has been a saviour for me. She is strong in areas where I am weaker,” he says, praising her strong customer service skills in particular. Not only is Mike happy with being his own boss – an evergreen benefit to franchising – but he’s also happy sharing his business with someone who shares his values and morals. “I think working together has brought us closer together,” he says of his relationship with Bailey. “We both have the passion for baking, and we haven’t had any problems working and keeping it professional.” The duo also gets support from head office, which only serves to further cement the success of their operation. To those considering franchising with family, Mike suggests: “Make sure your personalities work together. Egos need to be checked at the door. You need to have the same goals, and to be able to take being told how to do things as a learning experience.”
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“Opening two Oxford Learning franchises was the best decision of our lives. Not only does it help us serve the children in our community, it paved the path to our daughter becoming a doctor today.” - Indar & Seema, Oxford Learning Richmond & Kitsilano, BC
MAKE A LIVING THAT MAKES A DIFFERENCE! 1.888.559.2212 ext. 106 franchise@oxfordlearning.com
Proudly Canadian
franchise.oxfordlearning.com
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July | August 2018 51
FRANCHISING IN FAMILY Comfort Keepers The Comfort Keepers business is an extremely personal one – providing care to individuals who need help with daily living activities. It seems fitting, then, that it might be an ideal franchise opportunity for family members looking to operate together. Heather Martin was drawn to the heart of what Comfort Keepers is all about. “The fact that you can help people and possibly make their lives a tad bit easier,” Heather shares, was the biggest draw for her. “Being new to the field [of senior care], it was only natural that I looked at a franchise opportunity.” As Heather’s initial franchise grew, she wanted to expand, and her brother-in-law Kenneth was looking to make a career change. Having started out in finance and operations, Kenneth went through some issues with caregiving for his mother that really made the idea of working with Comfort Keepers stand out in his mind. “After much discussion with my sister-in-law, who was already a part of [the Comfort Keepers] team and very happy about what she did,” Kenneth says, “I decided to partner with her in expanding the operations.” Today, Heather and Kenneth have five territories in Greater Vancouver. Senior care can be an emotionally demanding business, so it’s important to make sure that family members operating franchises together can find that necessary work-life balance. “Family and business are kept separate as much as possible,” Heather says, adding: “Set the
52 Canadian Franchise Association
ground rules at the beginning. Be open and up front with your partners.” Kenneth echoes this sentiment, adding that knowing the strength of your existing family relationship will help you determine if going into business together is the right fit. “I have unconditional trust in my partner,” he shares, “so even if we disagree on a few issues, the good of the business is always first.” Open and clear communication are the order of the day when it comes to franchising with family, and given the back-end support that the franchise model provides, families franchising together is a trend likely to continue to grow.
www.cfa.ca | www.FranchiseCanada.Online
Photo credit: Katie Dirks.
FRANCHISING IN FAMILY
MOLLY MAID Canada MOLLY MAID has been a symbol of quality, service, and value in the cleaning industry since it began in 1979. Cathy Deacon, one of MOLLY MAID’s longest-term franchisees, was drawn to the MOLLY MAID model through her own family life. “My husband was a shift worker, we had five children at home, and I worked in downtown Vancouver, commuting three hours a day. The concept of a home-based business was very alluring,” she shares. Shauna Browne, Cathy’s daughter, has a long history with the franchise, as well. “My parents bought the franchise when I was a teenager. They started off with an office in our home, so I quickly became a part of it.” In 2012, Shauna bought into the franchise herself. “Shauna had a young family at home, didn’t want to commute into Vancouver for work, and, most importantly, had the ‘right stuff’” for the business, Cathy shares. Cathy and Shauna both say they work extremely well together. “Shauna and I are very close. We worked together for many years prior to her purchasing, and even with eight-hour work days, we’d still talk at night.” This bond is certainly an asset in their franchising. “We know each other’s personalities and complement each other,” Shauna adds. They also saw the importance of creating boundaries – leaving office talk for the office, and trying not to discuss business at family dinners – which further reinforced their successful operation model. “When you work with family [and] you share the same work ethic, beliefs, standards, it makes you a stronger team,” Shauna shares. “Talk, listen carefully, respect each other; have the same goals and values,” says Cathy. These are the keys to successful partnership.
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“Oxford Learning’s programs really help students become more confident and better learners. Students start seeing a difference in their own learning and look forward to coming to our centre!” - Zain, Oxford Learning Waterloo Eastbridge, ON
MAKE A LIVING THAT MAKES A DIFFERENCE! 1.888.559.2212 ext. 106 franchise@oxfordlearning.com
Proudly Canadian
franchise.oxfordlearning.com
July | August 2018 53
FRANCHISING IN FAMILY
TWO MEN AND A TRUCK - Canada When you think about a moving company, you might not immediately think about the idea of community, but that sense of a home base and belonging is exactly what Wendell Costello and his wife, Elaine, found with both of their TWO MEN AND A TRUCK® - Canada franchise locations in Hamilton and Halton Region, Ontario. Wendell’s previous jobs often involved travel, but now, “I work in my own community, which allows me to build strong ties and become an integral part of the communities we serve,” he says, something that no doubt adds to the personal and professional satisfaction of being a part of this kind of franchise. Wendell began as the sole franchisee, but after several years of growth, “I needed to add management infrastructure to take it to the next level,” he explains. Elaine was dissatisfied with her daily commute to her corporate job, and had the skills to partner with Wendell in the franchise. “We both felt the business had grown enough to
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support us,” Wendell shares. “We also believed that with Elaine joining the company, it would improve our overall quality of life.” Wendell notes that finding the right work-life balance wasn’t necessarily straightforward at first. “It took several years before we were able to have more clearly defined roles, duties, and authority [in the company],” he says. In 2017, they added Wendell’s brother Glenn as a General Manager. “Adding another family member was a concern,” Wendell says – figuring out the ideal way to balance personal and professional isn’t always clear-cut or simple. “For anyone considering working with family in franchising, I suggest you be very open and honest with each other.” But he is also sure to note: “Working with family can be very beneficial. They know your personality and how to work with you.” That interpersonal knowledge can be hard to come by in a typical workplace, and is certainly one of the unique benefits of franchising with family.
www.cfa.ca | www.FranchiseCanada.Online
is pleased to present a Special Franchise Focus on
Award-Winning Franchises
CHICKEN
TATERS
Featured in this edition: BEAVERTAILS pastry..................................60-61 www.beavertails.com
COBS Bread..........................................................65 www.cobsbread.com/franchising
Driverseat...................................................... 58-59 www.driverseatinc.com/franchise
Fastsigns.........................................................62-63 www.fastsigns.com
Fatburger..............................................................78 www.fatburgercanada.com
Heart to Home Meals....................................... 81 www.HeartToHomeMeals.ca
Inspiration Learning Center.......................... 74 www.inspirationteaching.com
LeakPro.................................................................. 75 www.leakpro.com
Mary Brown’s Chicken & Taters....................67 www.marybrownsfranchising.com
Oxygen Yoga and Fitness...............................79 franchise.oxygenyogaandfitness.com
Paul Davis..............................................................82 www.pauldavis.ca
Pizza Nova.............................................................76 www.pizzanova.com
Print Three............................................................. 77 www.PrintThree.com
Quesada Burritos & Tacos............................. 80 www.quesada.ca/franchising
Scholars Education Centre............................ 73 www.scholarscanada.com
Symposium Cafe.........................................56-57
www.symposiumcafe.com
Triple O’s Restaurants..................................... 69 www.tripleos.com/franchising
UCMAS Mental Math..........................................71 www.ucmas.ca
White Spot Restaurants................................. 69 www.whitespothospitality.com
SPECIAL FOCUS: CELEBRATING FRANCHISING EXCELLENCE
Every minute of every day, Canadians are doing business with franchises. From St. John’s to Victoria, and everywhere in between, interacting with the franchise model has become par for the course in daily Canadian life. The 2018 CFA Awards of Excellence in Franchising, Franchisees’ Choice Designation, CFA Recognition Awards, and Membership Milestones, are given to franchises that have not only helped their franchisees achieve their goals, but have also served as critical drivers of what has become one of Canada’s largest industries. Since 1992, the Canadian Franchise Association has recognized the very best Canada’s more than 75,000 franchise units have to offer at the CFA National Convention’s Gala Awards. Celebrating excellence in franchising, the CFA awards the achievements of brands that excel in the delivery of exceptional service to their customers and support for their franchisees, as voted by their peers. These brands have been vital to the success of the industry with outstanding growth, development, and franchisee success over the past year. What follows on the pages ahead is a closer look at this year’s award winners, and how they’ve achieved high levels of franchising excellence.
Franchise Canada July | August 2018 55
FRANCHISE OF THE YEAR Symposium is proud to again be honoured with the Award of Excellence Grand Prize
COME JOIN OUR MULTI-AWARD WINNING TEAM
Let’s Talk Success Contact Al Davis 416-449-3611 info@symposiumcafe.com
FRANCHISEES’ CHOICE To our Franchisees for their dedication to the Symposium brand and for voting us
THANK YOU! FRANCHISE OPPORTUNITIES AVAILABLE FOR 2018 & 2019
ADVERTORIAL
Driverseat Franchise Partners Annual Conference 2018
Driverseat has experienced signicant growth. The unit economics have never been so strong, lead by incredible growth in the corporate site in Kitchener. A full launch of the Driverseat Shuttle offering has proven to open up several new revenue streams, positioning Driverseat as the industry leader in specialized transportation services.
Driverseat has been leading the industry in Chauffeur services (where they drive your car for you). They are now taking the Shuttle market by storm with their innovative and care-based approach to transportation. Driverseat President and co-founder, Luke Bazely, likes to refer to their market as “All of the space between taxis, limos and bus companies where a ‘white glove’ approach is needed”. Their consumer based business is strong, and is now paired with a significant opportunity in the B2B space. Driverseat customizes their services and contracts with their B2B partners to suit the needs of the business.
While most clients or companies know they need transportation, they don’t always know how best to utilize it to create the most efficiency. Driverseat specializes in the optimization of the transportation plan to ensure the client is getting the most value. This is critically important when working with employers who need their employees shuttled to work, as the annual cost can be significant. Driverseat’s value proposition ensures that the client is maximizing that spend, optimizing shift schedules and utilizing the service in its most efficient way.
Franchise Fee - $21,000 Royalty - $419 Flat Fee Total Investment - $35k to $38k
ADVERTORIAL
The New Direction Driverseat was designed as a Chauffeur service, and co-founders Brian and Luke Bazely predicted the need for full Shuttle services from the start. 2018 marks an important milestone for the franchise system, as they have officially launched the Shuttle services and have begun the process of training existing franchise partners in how to operate that business. With significant success in the corporate site, the franchise locations are experiencing very early success, with a targeted approach to marketing and building corporate contracts.
Technology Continues to Enable Growth Driverseat not only developed a state-of-the-art mobile app for their clients to reserve a ride, but they also employ a back-end software package that manages and controls all aspects of the business. Franchisees can see, in real time, where every Coachman (driver) is, what their status is, and what trips have been reserved. They can also see a detailed report of each trip,
, identifying speed, route taken, hard acceleration, hard deceleration, and any time the Coachman was handling their mobile phone. This technology has enabled Franchisees to identify potential issues, coaching opportunities, and successes. It has also proven to change driving behaviour at all levels in the organization.
Contact Brian today to discuss your market!
Thank you Canadian Franchisees for once again recognizing FASTSIGNSÂŽ for our award winning franchisee satisfaction.
For more information, please contact Mark Jameson: 214-346-5679 | mark.jameson@fastsigns.com | fastsigns.com
• Over 675+ locations worldwide • Business-to-business hours • Low staffing requirements • Attractive margins • Professional business clientele "We’ve had a great experience with FASTSIGNS. They are really excellent, and if I were to go back, I’d do everything the same way. If you’re willing to work hard and stay focused, FASTSIGNS can open many doors." Jackie Raymond & Donna Bilodeau FASTSIGNS of Windsor, ON
SPECIAL FRANCHISE FOCUS
2018 FRANCHISEES’ CHOICE The Canadian Franchise Association Announces the 2018 Franchisees’ Choice Designees
W
hat do the franchise systems featured on the following pages have in common? While they are all unique concepts and operate in a variety of business sectors and industries, these franchises have the distinction of being named as Franchisees’ Choice designees, receiving high rankings from their franchisees. The Franchisees’ Choice designees are CFA member franchise systems who voluntarily took part in an independently-administered survey. Their franchisees were asked to rate the franchisor in key areas of the franchise business model, including leadership; business planning and marketing; training and support; ongoing operations; and the relationship between the franchisor and franchisee. “The true strength of a franchise system lies in the mutually-rewarding relationship between a franchisor and its franchisees,” says John DeHart, Chair of the CFA Board of Directors. “Being a Franchisees’ Choice designee is a high honour because the high rankings in franchisee satisfaction come directly from the franchisees themselves.” In the due diligence process of investigating a franchise opportunity, speaking with existing franchisees about the opportunity being explored is essential. For prospective franchisees, the Franchisees’ Choice designation identifies that a franchise brand has received solid endorsement and ratings from its franchisees in areas such as: • Franchisee selection process • Franchise information package • Leadership • Training and support • Operations and improvements • Franchisor-franchisee relations Regardless of any awards or recognitions a franchise system may receive, CFA and Franchise Canada strongly recommend that prospective franchisees conduct thorough due diligence to help ensure that a franchise is the right fit for them. Find out more about the Franchisees’ Choice designation and this year’s recipients at www.FranchiseesChoice.ca.
64 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
THE FRANCHISEES’ CHOICE LOGO Franchisees’ Choice winners receive a special logo to identify them as having achieved high rankings in franchisee satisfaction. As you explore franchise opportunities as part of your due diligence process, be on the lookout for this logo to discover the franchise systems that have been recognized for placing an emphasis on building first-class relationships with their franchisees.
FRANCHISE WITH
COBS BREAD
YO U R C O M M U N I T Y B A K E RY
WHY FR ANCHISE WITH COBS BREAD? Award-winning franchise structure
Trusted, authentic brand
For further information about owning a COBS Bread baker y, including a list of current bakeries for sale, please visit: COBSBREAD.COM/FR ANCHISING
Communit y leaders
SPECIAL FRANCHISE FOCUS
The 2018 Franchisees’ Choice Designees are: (in alphabetical order)
CHICKEN
TATERS
MOVERS
© 2017 2000433 Ontario Limited. All rights reserved. “St. Louis Bar & Grill” is a registered trademark of 2000433 Ontario Limited.
A L L D AY G R I L L
66 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
IT PAYS
TM
™
Residential Friendly Dumpsters
EDUCATION WITH A DIFFERENCE
Many thanks to our amazing Franchisees!
Mary Brown’s Wins Canadian Franchise Association’s Franchisees’ Choice Award 8 Years Consecutively.
Mary Brown’s is proud to be among the 2% of CFA members who have won the Franchisees’ Choice Award 8 years in a row! franchising@marybrowns.com
CHICKEN
TATERS
SPECIAL FRANCHISE FOCUS
Celebrating an Ongoing Commitment to Franchise Excellence A number of franchises have earned the Franchisees’ Choice Designation multiple years in a row, demonstrating an ongoing commitment to franchise excellence and strong franchisor-franchisee relations. In recognition of their achievement, CFA has created special logos that these franchise systems can use to display their consistently high scores from their franchisees.
The 2018 Franchisees’ Choice eight-Year Designees Are:
CHICKEN
TATERS
EDUCATION WITH A DIFFERENCE
The 2018 Franchisees’ Choice Seven-Year Designees Are:
The 2018 Franchisees’ Choice Six-Year Designees Are:
The 2018 Franchisees’ Choice Five-Year Designees Are:
Learn more about these companies at www.franchiseeschoice.ca. 68 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
THANK OUR THANK YOU TO OUR
FRANCHISEES FRANCHISEES WEAPPRECIATE APPRECIATEOUR OURWHITE WHITESPOT SPOT&& WE TRIPLEO’S O’SFRANCHISE FRANCHISECOMMUNITY COMMUNITY TRIPLE FOR FORYOUR YOURCONTINUED CONTINUEDSUPPORT SUPPORTIN IN BUILDING BUILDINGOUR OURSUCCESSFUL SUCCESSFULBRANDS. BRANDS.
90 Years Years in inthe theRestaurant RestaurantBusiness Business A A partnership partnership with withour ouriconic iconicWhite WhiteSpot Spotand and Triple O’s brands means that our franchisees Triple O’s brands means that our franchisees benefit benefit from from aa system systembuilt builton onthe theguest guestfirst first philosophy, culinary expertise, high philosophy, culinary expertise, highstandards, standards, rigorous rigorous training trainingprograms, programs,multi-departmental multi-departmental support and more. support and more. Together Together we we take takepride prideininbeing beingable abletotoserve serve guests of all ages great tasting, quality meals for guests of all ages great tasting, quality meals for breakfast, lunch and dinner throughout BC and breakfast, lunch and dinner throughout BC and Alberta. We wouldn’t be where we are today Alberta. We wouldn’t be where we are today without our dedicated franchise community. without our dedicated franchise community. Thank you, we look forward to many more years. Thank you, we look forward to many more years. If you’re interested in being part of a If you’re interested in being part of a legend, contact: Karen Dosen legend, contact: Karen Dosen 604.326.6701 or karend@whitespot.ca 604.326.6701 or karend@whitespot.ca WE’RE HONOURED TO HAVE RECEIVED WE’RE HONOURED TO HAVE RECOGNITION FOR BOTH OURRECEIVED BRANDS. RECOGNITION FOR BOTH OUR BRANDS.
SPECIAL FRANCHISE FOCUS
Awards of Excellence The highest standard of excellence in Canada, the CFA Awards of Excellence, recognizes franchise brands who’ve demonstrated superior franchise relations, leadership, business planning, marketing, training and support, ongoing operations, and communications in the Traditional Franchises and Non-Traditional Franchises categories.
GRAND PRIZE WINNER TRADITIONAL FRANCHISE Symposium Cafe
The team from Symposium Cafe celebrates winning the Grand Prize for Traditional Franchises for the second year in a row.
70 Canadian Franchise Association
GRAND PRIZE WINNER NON-TRADITIONAL FRANCHISE Little Kickers
Little Kickers takes home the Grand Prize for Non-Traditional Franchises.
www.cfa.ca | www.FranchiseCanada.Online
SPECIAL FRANCHISE FOCUS
TRADITIONAL FRANCHISES 6-15 FRANCHISEES
TRADITIONAL FRANCHISES 16-29 FRANCHISEES
TRADITIONAL FRANCHISES 30-99 FRANCHISEES
TRADITIONAL FRANCHISES 100+ FRANCHISEES
GOLD
GOLD
GOLD
GOLD
SILVER
SILVER
SILVER
SILVER
BRONZE
BRONZE
BRONZE
BRONZE
Lice Squad.com franchisees with CEO and Founder Dawn Mucci (far right)
Val Bilotta-Potter and Al Davis, Symposium Café
Warren Erhart, Triple O’s
Pizza Nova celebrates winning gold
NON-TRADITIONAL FRANCHISES 6-15 FRANCHISEES
NON-TRADITIONAL FRANCHISES 16-29 FRANCHISEES
NON-TRADITIONAL FRANCHISES 30+ FRANCHISEES
For more information: www.awardsprogram.ca
GOLD
GOLD
GOLD
SILVER
SILVER
Lice Squad.com Inspiration Learning Center THE TEN SPOT Beauty Bars
Wise Cracks Par-T-Perfect Party Planners
Symposium Cafe Scholars Education Centre White Spot Restaurants
Little Kickers Restoration 1 BRONZE
Triple O’s UCMAS Math Mental Schools Speedpro Signs, Wendy’s Restaurants of Canada
Paul Davis Restoration Inc. SILVER
Alair Homes
Heart to Home Meals
TWO MEN AND A TRUCK Canada
BRONZE
Andrea Mackey, Wise Cracks
Frank Stanschus, Little Kickers
The team from Paul Davis Restoration
BRONZE
72 Canadian Franchise Association
Home Instead Senior Care
www.cfa.ca | www.FranchiseCanada.Online
Pizza Nova A&W Food Services of Canada Boston Pizza International
BECOME A
SCHOLAR. When it comes to owning a business that makes a real difference, the answer is clear: Scholars Education Centres. Our awardwinning system will ensure success for both you and your clients, and leave you with a sense of fulfillment and purpose.
CONTACT US 519 318 2391 matt@scholarscanada.com www.franchise.scholarscanada.com
With proprietary curriculum, individualized programs, and qualified tutors for every student and hands-on support, in-depth training and a proven system for every franchisee, success with Scholars Education Centres is a given!
SPECIAL FRANCHISE FOCUS
Recognition Awards The CFA’s Recognition Awards celebrate individuals and franchise systems for their outstanding achievements, contributions, and philanthropic endeavours to the franchise community. New this year, the CFA introduced the Diversity & Inclusion Champion Award.
Recognizes a company or individual for extraordinary leadership and contribution towards improving and promoting diversity and inclusion within their workplace and the franchise community in Canada.
Presented in recognition of outstanding performance over a significant length of time. Systems that receive this award will generally have a high brand recognition either regionally or nationally and are recognized for their solid business performance.
74 Canadian Franchise Association
Recognizes exceptional achievement and contribution to the Canadian Franchise Industry and the community at large through demonstrated excellence throughout one’s lifetime and career in franchising.
Given to a franchise that has exhibited genuine and ongoing philanthropic concern for a community or social service group(s). This is illustrated through their dedicated continued financial support and the impact both upon those served in the community and within the corporate culture of the franchise system.
www.cfa.ca | www.FranchiseCanada.Online
Given to an individual who exemplifies the spirit of franchising through their volunteer activities and work as an ambassador for franchising and the Canadian Franchise Association.
SPECIAL FRANCHISE FOCUS
The Lunch Lady Ruthie Burd
The Lunch Lady Group Born out of a necessity to balance her career with the needs of her son, who is on the Autism Spectrum, Ruthie Burd launched the Lunch Lady in 1993. Since then, it has evolved into a thriving franchise business, serving good food in over 140 communities. Along the way, she has been on a mission to create a more diverse and inclusive community. Apart from a commitment to healthier choices, she developed options for students with allergies, food sensitivities, and cultural preferences who were usually left out on treat days. She then turned her attention to schools who could not afford Lunch Lady, joining first with the charity Breakfast for Learning to fund not-for-profit food programs in at-risk communities, and more recently creating the Lunch Lady Foundation to provide operational support for these types of programs. But there are other forms of inclusion. A business designed by one mom for other moms, the Lunch Lady adapted itself to make room for male franchisees and has harnessed the ideas and enthusiasm of new Canadians to move the brand forward. Believing that a good workplace has a spot for everyone, Burd’s recent involvement with initiatives like the Disability Confident Employer Program will hopefully challenge stereotypes about what people with special needs are capable of and make us re-examine our ideas about work. Through her philanthropic efforts and relentless dedication to ensure “everyone wins,” Burd and her franchise system are feeding the hope for a better tomorrow.
R
THE WORLD LEADER IN VEHICLE AIR QUALITY
Two Great Brands, One Great Company One Winning Combination! • Two GREAT brands one GREAT franchise • 22 years in business • Member of the CFA • Highly needed and proven services • Mobile service • No effective competition
• OEM/Factory approved and recommended • LOW Franchise fee, high income and return • Franchises only $49,900.00 CDN • Prime markets and master franchises available • You bring the business aptitude; we’ll bring the training • Automotive experience not required!
You can find more information at www.healthycar.ca and www.leakpro.com
as seen on
(905) 829-LEAK (5325) • 888-532-5349 • franchises@leakpro.com
Franchise Canada July | August 2018 75
SPECIAL FRANCHISE FOCUS
Kumon From left to right: David Tsai, Catherine Chiang, Lisa Atkinson, Ross Story
Kumon Canada Inc. One father’s love for his son gave birth to the Kumon Method of learning. It all began in 1954 when Takeshi Kumon came home from school with poor math test results. To help his son succeed, Toru Kumon, a high school math teacher, began creating math worksheets for his son to practice daily. Soon after his son’s success, he started inviting neighbourhood children to practice with the worksheets too. As a result of the children’s academic growth and development, Toru Kumon opened the first Kumon centre in Osaka, Japan in 1955, and later established the Kumon Institute of Education in 1958. This year marks Kumon’s 60th year of offering learning opportunities in 50 countries around the world with 24,700 locations and 4.3 million enrolments. Canada alone boasts 347 locations with more than 82,000 enrolments. On this same trajectory towards nurturing the minds of children, Kumon has partnered with organizations like the Japan Integration Cooperation Agency and Bangladesh Rural Advancement Committee to provide the Kumon Method in elementary schools for children from underprivileged families. As one of the fastest-growing brands in Canada, Kumon has become one of the most formidable franchises in Canada and around the world.
76 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
SPECIAL FRANCHISE FOCUS Randy Moore, Mister Transmission Randy Moore is a true pioneer in Canadian franchising, having risen through the ranks at Mister Transmission, a widely recognized Canadian brand that offers the best in transmission and driveline repairs. Rising from Store Manager in 1977 to President and CEO, Moore has played an instrumental role in the company’s growth from a single store in Richmond Hill, Ontario in 1963, to more than 60 locations across the country. Today, Mister Transmission’s iconic brand and famous jingle “Hey Mister, you’re a friend of mine” has won the hearts and minds of Canadians, who trust the brand to deliver the latest in technology and premium customer care. Yet, what makes Moore truly remarkable can’t simply be measured by his franchise success. Rather, it’s his unwavering commitment to leading, mentoring, and supporting not only Mister Transmission franchisees, but other automotive businesses. As Past President of the Automotive Industries Association and an active CFA member, speaker, and mentor, he continues to share his expertise to foster excellence in franchising. Over his 40 year career, Moore has been a true leader and inspiration in the franchise community.
Our Franchisees Have Spoken!
Randy Moore, Mister Transmission Ellie and Randy Moore
Our Franchisees Have Spoken! 2018 FRANCHISEES’ CHOICE DESIGNEE
2016 FR NCHIS E ES’ E DESIGNE Thank you forArating us highly for CHOIC our leadership, business E planning and marketing, training and support, ongoing
Thank you for rating us highly for our leadership, business planning and marketing, training operations, and the relationship between the franchisor and support, ongoing operations, and the relationship between the franchisor and franchise and franchisee. We are proud to recieve this honour from our very own franchisees: together we are success We are proud to recieve this honour from our very own because of your hard work and dedication!
franchisees: together we are successful because of your hard work and dedication!
Be part of an award-winning franchise that has been highly rated by its franchisees. Get a fr information package! Contact us at 1-800-335-5918 ext. 330 or franchiseopportunities@printthree.c
Be part of an award-winning franchise that has been highly rated by its franchisees. Get a free information w w w.Pr in tT hr ee.c om package! Contact us at 1-800-335-5918 ext. 330 or franchiseopportunities@printthree.com
www.PrintThree.com
Franchise Canada July | August 2018 77
SPECIAL FRANCHISE FOCUS
BioPed Peter Scully with BioPed Ottawa franchisees
BioPed Franchising Inc. Since 2010, BioPed’s GoodyTwoShoes Foundation has been donating shoes for those in need. Initially partnering with the Salvation Army, BioPed was looking for a way to do more. So, in 2015, they connected with Soles4Souls. Since then, BioPed’s 50 franchise clinics have collected 163,000 pairs of used shoes for micro-enterprise programs in developing countries with the aim of giving the gift of better foot health to thousands of underprivileged people. The economic impact of a recent distribution trip to Haiti is estimated at $2.1-million thus far. While pushing the motto: “we (the franchisor) own the brand, you (our franchise clinic) own your neighborhood,” BioPed was looking for a way to engage their franchisees to integrate the brand within their local communities. The Soles4Souls program empowers clinics to reach out to their communities, and build their personal brand, while helping those in need. As you can imagine, collecting, storing and moving garbage bags full of used shoes is a challenge! Luckily, they’ve had tremendous support from staff, franchisees, clients, and local community members. The Soles4Souls program has become an integral part of the BioPed marketing program and has engaged the clinics, their communities, and their partners. The passion for this program keeps growing with the goal of collecting 1-million pairs of shoes. Specializing in more than just custom orthotics, BioPed Footcare is committed to building communities. Their franchisees not only experience the benefits of giving back, they create opportunities for meaningful employment. Through their commitment to giving back, BioPed and its franchisees have created an inspirational trail of footprints for other franchisors to follow.
DID YOU KNOW?
54 Stores nationally in the past 3 years 37% Growth
78 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
SPECIAL FRANCHISE FOCUS
Members of the CFA Changing Workplaces Taskforce From left to right: Peter Snell, Gowling WLG; John Wissent; Larry Weinberg, Cassels, Brock & Blackwell LLP; and Matthew Badrov, Sherrard Kuzz LLP
The CFA Changing Workplaces Task Force With potential changes to Ontario’s labour laws posing a critical threat to franchising in the province, the CFA’s ability to advocate for franchisors and franchisees on this issue would not have been possible without the dedicated volunteers who made up the CFA Changing Workplaces Task Force. Formed in November 2015, the Task Force worked tirelessly to ensure that the government did not adopt recommendations for a joint-employer designation for franchisors, which would have destroyed the franchise business model in Canada. Over a two-year period, Task Force members contributed their expertise and understanding of the issue at stake to help the CFA prepare written submissions to government, as well as Tool Kits for our members and their franchisees to help them get involved. Task Force members also participated in our Franchise Awareness Day at Queen’s Park in 2017, meeting face-to-face with politicians to educate them about the benefits of franchising and the unique franchisor-franchisee relationship. Finally, they helped us mobilize franchisors and franchisees to e-mail their local government representatives about joint-employer. As a result of these efforts, joint-employer was not included in Ontario’s new labour legislation, and franchisors were not singled out in any of the amendments. When critical issues like this arise, we rely on our volunteers to step up to the plate and mobilize our advocacy efforts. Each member of the Changing Workplaces Task Force went above and beyond to help us fight against joint-employer and we thank them for their dedicated and diligent service.
Franchise Canada July | August 2018 79
SPECIAL FRANCHISE FOCUS
Membership Milestones Every time a franchise joins and renews their CFA membership, they amplify the voice of the collective. They commit to excellence in franchising. And they help the CFA represent more than 700 brands from coast to coast as the authoritative voice of franchising. Membership milestone achievements honour members for their ongoing commitment to the CFA’s pursuit of strengthening franchising in Canada. Congratulations and thank you to the following members, who are celebrating membership milestones in 2018.
30 YEAR MILESTONES
• Snap-On Tools of Canada Ltd
15 YEAR MILESTONES
• McMillan LLP
• Tim Hortons
• Global Pet Foods L.P.
• TBC Corporation
• White Spot Restaurants
• Minuteman Press International, Inc.
25 YEAR MILESTONES
20 YEAR MILESTONES
• Par-T-Perfect Party Planners Inc.
• A&W Food Services of Canada
• As You Like It Marketing & Communications Inc.
• Pizzaville Inc.
• CARA Operations Limited
• Sunset Grill Restaurants Ltd.
• Chem-Dry Canada
• Expedia CruiseShipCenters
• The Lunch Lady Group Inc.
• Kumon Canada Inc.
• Mandarin Restaurant Franchise Corporation
• Morrison Brown Sosnovitch LLP
• Oxford Learning Centres, Inc.
• Nutrition House Canada Inc.
101 LOCATIONS & COUNTING!
NOW IS THE TIME TO
GET ON BOARD!
WE’VE GROWN FROM 9 TO 101+ LOCATIONS IN LESS THAN 6 YEARS! 92
Why Quesada? It’s easy! • Canada’s fastest growing Mexican QSR. • Low initial investment. • Hands-on support. • Steady same store sales growth. • Multi-Unit contracts available.
101+
78 55
Contact us today.
37 9 2012
Tom O’Neill, President 1-866-854-2400 Ext. 101 tomoneill@quesada.ca
19 2013
2014
2015
80 Canadian Franchise Association
2016
2017
2018
quesada.ca/franchising
www.cfa.ca | www.FranchiseCanada.Online
SPECIAL FRANCHISE FOCUS 10 YEAR MILESTONES
5 YEAR MILESTONES
• Organization Dynamics
• Aradia Fitness
• Above Grade Level
• Pacini
• Beaners Fun Cuts for Kids
• Academy of Learning Career College
• Pizza Hotline
• Chairman’s Brands Corp • Chase Merchant Services • Claude J Pellan • COBS Bread • Color Glo Canada Inc. • DRUXY’S Famous Deli • Fix Auto • Hallmark Cards, Inc. • Instant Imprints • Liquid Capital Canada Corp. • MTY Group • National Bank of Canada • PuroClean • Smitty’s Canada Limited • Tutor Doctor
• Alair Homes • Anago Cleaning Systems • Chronic Tacos • Dickinson Wright LLP • Dogtopia • Driverseat Inc. • Fast Fix Jewelry and Watch Repairs • Fat Bastard Burrito Co • Fezcan Enterprises Inc. • Firehouse Subs • FirstService Brands Inc. • Fuller Landau LLP
• Plave Koch PLC • Press’d The Sandwich Company • Reshift Media Inc • Sculpture Hospitality • Spotless Dry Cleaners Intl • Spray-Net Inc. • Sutton Group • Targeted Accounting Inc. • TaxAssist Accountants • The Resume Hut • THE TEN SPOT Beauty Bars • Welch LLP • Western Ag Global
• Ledgers Canada • Massage Experts • MELTwich Food Co. • Metropolitan Movers • Obsidian Group
Business is (baby) booming! There are now more seniors than children in Canada.* Own your own franchise delivering frozen meals to seniors. • Proven growth opportunity • $0 royalty and $0 ad fund • Limited territories remaining in Ontario, Manitoba and Nova Scotia
For more information call, 1.800.268.8199 x242 or visit HeartToHomeMealsFranchise.ca *Source: Statistics Canada, 2016 Census of Population
Franchise Canada July | August 2018 81
SPECIAL FRANCHISE FOCUS
Mark Your Calendar for the 2019 CFA Awards! If you’re a franchisor or franchisee, you should participate in the 2019 CFA Awards Program. Entry is free and exclusive to members of the CFA. New this year, we’ll be awarding our first-ever Franchisee of the Year Award to shine a spotlight on top-performing franchisees. Here are 5 reasons you should take advantage of this exclusive member benefit and enter for 2019: •B ragging rights – if you’re a finalist, you can let everyone know you’re an award-winning franchisor or franchisee •N ational media coverage – all winners are included in a nationwide media release distributed by the CFA, and featured in Franchise Canada Magazine editorial •R ecognition at the CFA National Convention – finalists will be recognized in front of their industry peers during a prestigious awards dinner at the CFA’s annual conference, taking place April 7-9, 2019 in Niagara Falls •W e make it easy for you to spread the word – all winners can use the award logo to promote their achievement, plus a press release template that can be easily shared and adapted for your own promotion •V aluable feedback – participants can order a Benchmarking Report to gain critical insights into what you could be doing better Stay tuned to www.awardsprogram.ca for more information. Entry information and important dates and deadlines will be announced soon.
Thank you to all our dedicated, passionate franchisees for helping Paul Davis live our Core Values everyday and awarding us the 2018 CFA Franchise Choice Designation and winning the 2018 CFA Award of Excellence – Gold Medal in our NonTraditional Category. We are honoured and privileged to have such great people to work with as we bring our customers lives back to normal after a disaster. This accomplishment is earned by achieving the highest ratings in Franchisee satisfaction across all franchise brand concepts in our category throughout Canada, which shows why Paul Davis Restoration is one of the best franchise opportunities in all of Canada.
This Is No Time For Second Best ®
Contact us today to learn how you can be a part of our World Class, Award Winning franchise program at
www.pauldavis.ca
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www.cfa.ca | www.FranchiseCanada.Online
Are you franchising in Canada? Join Canada’s largest franchise community and we’ll grow your business together!
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Discover all the benefits of CFA membership! Contact Ruth Stuart Moore at 800-665-4232 ext. 247 or rstuartmoore@cfa.ca Learn more at cfa.ca/join
ADVERTORIAL
FROM BOMBAY to Barrie TWISTED INDIAN WRAPS IS SERVING AUTHENTIC INDIAN FARE, WITH A CANADIAN “TWIST”
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n the go-go nine-to-five grind, striking the right balance between eating healthy and conveniently can be quite the challenge. Twisted Indian Wraps is finding that meaty middle with a simple, yet robust menu of Indian cuisine made with the frantic pace of Canadian life in mind. Take kebabs, for example. A popular meal choice in India, traditional kebabs are prepared with 24-hour marinated meats, garden fresh greens, and spices like paprika, turmeric, garam-masala, coriander powder, and cumin powder. It’s healthy and flavourful, but it’s far from fast cooking. This Barrie, Ontario-based franchise is serving up traditional
Indian fare, but with a convenient, franchise-friendly “twist.” “Our goal is to deliver the same flavour of India, but in a way that connects with the Canadian population,” explains Priya Gogia, who founded the franchise alongside Andy Gogia in 2015. “Those who eat out often end up making unhealthy choices. That’s where our food comes in. In India, we have hundreds of different recipes for kebabs. What we do is we use our home-based recipe for the meat marination. And instead of putting the marinated ground meat on a skewer, we make it into a flat burger patty and serve between two mini-naan breads to become a ‘Twisted Burger.’”
Indian flavour suited to Canucks Indian cuisine can be a bit complicated to prepare. What makes the menu at Twisted Indian Wraps unique, Andy explains, is how they’ve tailored traditional Indian meals to suit the quick service restaurant (QSR) franchise model. The Twisted Indian Wraps menu features Beef Keema, Chicken Tikka, Butter Chicken, Pork Sausage Tikka, along with a couple of vegetarian options. A well-stocked condiment station featuring mild, medium, and hot chutneys is available to help guests suit their meal to their unique taste, and spice tolerance. “We’ve struck that balance of not being too spicy, yet, it remains true to Indian flavours,” Priya says of the menu, which was developed with help from family elders. “When Indian guests come in, their comments are ‘wow, this is like eating a home-cooked meal. It reminds us of back home.’ When non-Indian guests come in, they equally fall in love.” She adds how Twisted Indian Wraps staff are excited to come to work and prepare healthy meals using the very same ingredients used thousands of kilometres away in India. “The recipes have been designed in such a way that you don’t need a
ADVERTORIAL
chef,” Priya explains. “Our staff love the way they cook the food and put the recipes together. They are building recipes with such dedication, love, and care. It also makes them feel good to contribute towards a healthier lifestyle.” Franchisor and franchisee: Partners in success When it comes to the food service industry, both Priya and Andy have “been in the trenches.” Former franchisees with more than 50 years of combined experience (between them) in the food service industry, they understand the unique set of challenges that come with starting a QSR franchise. They’ve taken their experience in the field to develop a model in which franchisees walk hand-inhand with the franchisor every step of the way. According to Andy, their decades of hands-on experience as restaurateurs and being national chain franchisees is what makes their brand strong. “It gives us an edge. We can walk into one of our stores, and within an hour we will know all the operational issues that need to be fixed to help the franchisee become more profitable,” Andy says. “Our operational support and knowledge is unparalleled.”
Being proactive in identifying problem areas within a location and offering solutions is vital to the success of any franchise. Priya points out that while many QSR franchisors offer their franchisees quarterly reports, Twisted Indian Wraps works with its partners on a month-tomonth basis. After opening their first franchise store in the north end of Barrie, Ontario in May 2015, the Gogias plan to continually collaborate with their franchisees to thoroughly analyze quality and process improvement areas. “That’s our game plan. We provide the support to a franchisee once the door is open. That’s something generally missing in the QSR world,” says Andy. “We have a system in place where we are able to sit with the franchisee to pinpoint areas of opportunity.” Joining the “Twisted” family Priya and Andy are ready to take on partners who share their vision. Priya explains how prospective
Twisted Indian Wraps franchisees need not have a background in the food service industry. When selecting candidates to join the franchise, they seek franchisees with a strong business acumen, who are flexible, and who have an attitude that is “positively twisted.” Confident in the Twisted Indian Wraps model, Andy and Priya seek partners with a growth mindset to help take the brand to the next level. Training for new franchisees lasts for three weeks and takes place at one of their corporate locations in Barrie. From there, franchisees are provided ongoing support to ensure their location is performing on par with the two corporate stores in Barrie. “It’s all about positive thinking,” says Priya. “When you do yoga, you get the best results by twisting your body. When you’re trying to achieve great heights, you have to twist the mind in a positive way. Our vision is we want to grow this across Canada and get into the United States. Everything is ready to roll.”
For more information about Twisted Indian Wraps franchise opportunities, contact: Priya Gogia • 705-725-3472 • priya@twistedindianwraps.com
ADVERTORIAL
GETTING FIT: #ITSCRUNCHTIME
Master franchisees Murray Middlemost and Wes Hodgson make CRUNCH Fitness a household Canadian name With its #ITSCRUNCHTIME tagline, it’s easy to see why so many people have flocked to CRUNCH Fitness. The full-sized fitness franchise promises members a place where they can participate in a wide range of training services designed to help them discover a workout regime that suits their needs. The high-value, low-price model offers a range of services such as personal training, group fitness with CLASS-ic training, and small group training in the new HIITZone that includes bootcamp, yoga, Pilates, ride, Zumba and functional training with HIIT. What’s more, online nutrition programs, live classes, tanning, and hydro-massage is included in the mix. What makes CRUNCH different from other fitness centres on the market is the low-cost enrollment
for its quality services and products. Members can expect to pay anywhere from $9.95 to $29.95 a month for services typically reserved for higher-priced clubs. Its origins dating back to 1989 in New York’s East Village, CRUNCH has grown significantly over the past 30 years. With a proven business model in place, the franchise has sold more than 1,000 units, with 250 open in the United States, Canada, and abroad. Fit for Canadian expansion Like its growing membership, Canadian master franchisees Murray Middlemost and Wes Hodgson were drawn to the club for its unique regime that promises empowerment, entertainment, and core services tailored to each individual’s workout needs.
The founding partners and coCEOs of CRUNCH Canada were introduced to the club after working in the Canadian fitness industry, where they helped to manage and expand clubs across the country. “While working within the fitness sector, we were able to connect with some key people at CRUNCH,” Middlemost says. “We were intrigued by the CRUNCH offering in the United States, and liked the direction the company was headed and the growth they were showing. We wanted to bring that same experience to Canada.” Franchising the high-value, lowprice business model since 2010, Middlemost and Hodgson have recently grown CRUNCH in Alberta and Ontario, with over 20 locations currently operating and 20 more set to open their doors. Current expansion plans are underway in Ontario,
ADVERTORIAL
and Middlemost and Hodgson say they’re actively looking to expand into Saskatchewan, Quebec, and the Maritimes by the end of the year. Taking on the franchise rights for an entire country is no easy task, yet Middlemost and Hodgson’s business acumen and faith in the CRUNCH model has enabled them to find success in just a short amount of time. Like in any industry, the franchisees acknowledge the need to be hyper aware of competition and the current market in order to grow and attract new members and owners. Yet, they believe they have the upper hand over most fitness clubs in Canada. “The environment, atmosphere, and culture that CRUNCH offers members and franchisees is better than anything currently out there,” Middlemost says. Equipped with bright colours, motivational slogans plastered on the walls, and tailored uniforms for employees and guests, each CRUNCH Fitness is designed to reflect the franchise’s positive message of inclusiveness, and to remind members that exercising can be fun. Guests can also expect to receive first-class service from franchise owners, trainers, and staff. A powerful franchisee training regimen Prospective franchisees receive extensive hands-on support from head office before they open for business, which includes 200 hours of training divided into two stages: development and operations. On the development side, CRUNCH will first take franchisees
through the site selection process, before the design and construction process begins. Marketing and financial support also takes place in the months leading up to the opening, as CRUNCH prepares franchisees with tips on how to successfully advertise in their location, in addition to recommending tools to help with the financial side of the business. Next is the operations side of training, where franchisees learn more about the hiring process, team-building exercises, and what the CRUNCH experience is all about for members. Prospective franchisees, managers, staff, group fitness instructors, and trainers also attend CRUNCH University, a series of online courses, which provide all CRUNCH team members with the fundamental knowledge they need to find success. Depending on the person’s role within CRUNCH, training can take anywhere between two to 30 hours, and ensures all CRUNCH members receive the best and highest-quality service available. “CRUNCH provides training you really can’t find anywhere else,” Middlemost says. “It’s an amazing infrastructure for both hiring staff and supporting franchisees that’s all
been developed internally. Whether someone’s a fitness person or not, they’d be caught up to speed very quickly about the industry just based on the support the franchise offers.” The in-depth training component of the franchise recently led to it winning the 2018 Best in Category, awarded by the Franchise Business Review. Voted by franchisees, the Best in Category recognizes franchise systems based on franchisee satisfaction around training, support, operations, franchisor/franchisee relations, and finances. Though Middlemost and Hodgson say a fitness-oriented person with some business experience would make an ideal CRUNCH franchisee, anyone who is passionate about growing a business, is open and receptive to learning new ways of finding success, and has the start-up capital required is already a right fit. If Middlemost and Hodgson have any advice for prospective small business owners looking into CRUNCH, they simply say to follow the path the franchise has laid out for them. “We have a great opportunity for people to grow a business, and get in on the gym floor!”
For more information about CRUNCH Fitness franchising, contact: franchise@crunchcanada.com or 1-866-CRUNCH2 (278-6242)
HOME-GROWN & LOCALLY-OWNED
100% CANADIAN FRANCHISE SYSTEMS
They haven’t been around for decades like some systems, but that doesn’t mean younger brands aren’t thriving thanks to a combination of finding a market, knowing their product, and first class corporate support. BY DAVID CHILTON SAGGERS
Budget Roof Cleaning
Franchise units in Canada: 25 Corporate units in Canada: 2 Franchise fee: Three levels: $25K, $30K, $35K Investment required: $12K-$30K Start-up capital required: $50K Training: Provided on-site, as well as in a classroom. Recommended 2 days on site and 1 day in a classroom Available territories: BC In business since: 2011 Franchising since: 2014 CFA member since: 2017
Everyone knows the British Columbia coast is beautiful – and wet – thanks to a steady supply of rain in Canada’s westernmost province. That means a sort of damp paradise attracting the growth of unwanted moss, lichens, and algae, all of which can cause trouble for home owners, especially when it comes to the roof. That’s where Budget Roof Cleaning comes in. “We clean roofs,” says Nick Michaloski, President and Founder of the company. “Moisture causes the problem. It’s a British Columbia thing, stretching from the Fraser Valley to Vancouver Island.” Michaloski began Budget Roof Cleaning in Chilliwack, British Columbia in 2011 after looking for, but not finding, someone to clean the shingles on the roof of his house. He started franchising in 2015, and now has four franchises – one each in Comox and Victoria, both on Vancouver Island, and two more in Langley and Surrey, suburbs of Vancouver. Further expansion, says Michaloski, will take Budget Roof Cleaning elsewhere in British Columbia, and later into the Pacific Northwest in the United States. The cost of a franchise is between $25,000 and $35,000, and franchisees will need another $12,500 for equipment and supplies, and must have a vehicle. Training takes place in Chilliwack and lasts two or three days, with franchisees getting hands-on equipment instruction and learning how to quote the price of a job. A Budget Roof Cleaning franchise would be good for anyone, says Michaloski, suggesting it would be
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attractive to those who want to work for themselves, or those who are retired, but want to stay active. Active is key, he goes on to say, because franchisees will have to climb onto roofs themselves alongside whoever they hire to work with them. Michaloski says he’s looking for self-starters who have a positive attitude and sales skills, and some business background would be helpful. The benefits of investing in a Budget Roof Cleaning franchise are numerous, says Michaloski, noting that there are 37,000 houses in Chilliwack, and he can clean 250 to 300 roofs a year. “The opportunities are unreal. A roof should be cleaned every seven years because moss, lichen, and algae can cause real damage.” There’s also the low cost of entry, he continues, a good ROI, and the choice of working either part-time or full-time.
www.cfa.ca | www.FranchiseCanada.Online
Concierge Home Services
Franchise units in Canada: 5 Corporate units in Canada: 1 Investment required: $20K Start-up capital required: $15K Training: 1 week online & phone + 1 week field training in Ottawa + ongoing support Available territories: ON In business since: 2001 Franchising since: 2008 CFA member since: 2016
This system started in Ottawa and is designed to make life easier for homeowners and pet parents. A unique service blend of house cleaning, pet sitting, and home checks means that there is never an off season as there is demand in every month of the year. Rebecca Page is the founder of Concierge Home Services, and her background in human resources is the perfect match for a business that relies on its staff to provide service delivery to clients. “Our Franchise Partner Toolkit has it all laid out,” Rebecca explains. “From job ads to screening surveys, to employment letters, policy manuals, and an online training platform.” Franchise partners also have access to other business tools, such as a custom online quoting form, and scheduling software that assigns staff to client bookings, and runs payroll reports. The two-week training period allows for a thorough learning of these tools, as well as roleplaying to get comfortable with using them. There is also a module on marketing, so that new franchisees understand how they can reach prospective clients. Clients are typically homeowners from ages 30 to 65, who are busy raising families, building their career, or enjoying an active retirement. In all cases, they value the focus on customer service and professionalism of Concierge Home Services. As a home-based business, this franchise is a good fit for people who want to run a business and maintain a healthy work-life balance. No storefront, no retail hours, and limited weekends make it an ideal franchise for parents. Rebecca notes that “a few of our franchise partners have children, and they can have their normal school routine on weekdays before turning their attention to their clients and staff.” Concierge Home Services has six locations operating in three cities - Ottawa, Toronto, and Milton. They are looking to expand to other centres in Southern Ontario, such as Guelph, Pickering, and Kitchener-Waterloo.
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Toodaloo Pest and Wildlife Services Corporate units in Canada: 1 Franchise fee: $15K Investment required: $40K Start-up capital required: $25K Training: 2 weeks at Toodaloo HQ In business since: 2017 Franchising since: 2017 CFA member since: 2017
They’re a fact of Canadian life, and can be as small as an ant or as large as a raccoon. But their size doesn’t matter. No one wants them on their property. Mark Amery found that out when he started working in pest control as an 18 year old. And by his mid-20s, he also discovered the time was right for him to start his own company, eventually selling the business to a large corporation – although he didn’t leave the market entirely. Last year, he began Toodaloo Pest and Wildlife Services in Vancouver because, as he says, creatures that bite and chew and destroy property will never go away. Toodaloo’s President and Founder only began franchising in January of this year, but there are plenty of opportunities already available, he says. “It’s non-stop. It’s just go, go, go.” The company has two franchises already in Thunder Bay and Hamilton in Ontario, with three or four more lined up, although the major expansion plans cover Vancouver and the Lower Mainland of British Columbia. Toodaloo targets all sectors of the residential and commercial markets. Amery says he thought the system would attract mainly men as franchisees, but he’s found that almost half of those interested in Toodaloo are women. A franchise costs $40,000, exclusive of a reliable vehicle the franchisee must provide. Training takes two weeks – about one week is hands-on and the rest of the time is spent on business matters. Many of those interested
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in Toodaloo have a background in pest control, says Amery, although it’s not required. What he does want, however, are investors who like working outside, don’t mind getting dirty, and who have the communication skills to grow their business. Toodaloo works from the same platform as Amery’s other system, Gorilla Property Services, meaning that a pest control franchise can be run from a smart phone. There’s no bricks-and-mortar location, and all marketing is done online by Toodaloo. As for the benefits of a franchise, Amery says it’s low risk, high reward; there is an outstanding technical platform; and franchisees receive great marketing and brand support.
www.cfa.ca | www.FranchiseCanada.Online
Millennials in Franchising
Pushing Franchising Boundaries Kathryn and John Chayka find early success with 12 Wendy’s franchise locations BY JORDAN WHITEHOUSE
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magine becoming the franchisee of 12 Wendy’s restaurants and not yet hitting your 30th birthday. It makes sense that an outsider might get confused about your role within the company. That kind of success isn’t supposed to happen that early. “There are days when I’m in meetings and people think that my manager is the owner and I’m the manager,” says 25-year-old Kathryn Chayka with a laugh. But no matter, it doesn’t really bother her or husband John, 28. They have bigger things to worry about, like adding two more Wendy’s locations to their roster this year and renovating another. Like leading hundreds of
employees at those 12 locations between Burlington and Fort Erie, Ontario. Like making sure that entire team feels valued. “Any time you take over a business, there’s always some people who are leery about what the future may hold,” says John. Especially when it was only in June 2015 when the Chaykas acquired those 12 locations. But communication is key, he adds. “They don’t want to just come into work and punch the clock. They want to understand what we’re about and how we’re doing things. So the more transparent you can be, the more they’ll want to be a part of what you’re doing.”
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Millennials in Franchising
grow to 7,250 restaurants worldwide, up from the current 6,634 locations. The brand is currently franchising across Canada.
History lessons No doubt the Chaykas both learned parts of that transparent leadership style while at Western University’s Ivey Business School in London, Ontario, where they met during a calculus class. Before university, Kathryn grew up in franchising, as her mom was — and still is — a Tim Hortons franchisee. After university, she worked with Canadian entrepreneur powerhouse Kelsey Ramsden, who was named Canada’s top female entrepreneur in 2013 by Profit Magazine. And as for John, after leaving Western University, he started the sports data company Stathletes. Today, he’s the General Manager of the NHL’s Arizona Coyotes. You read that right. In 2016, just shy of his 27th birthday, he became the youngest GM in the history of major North American sports. But as interesting as that story is, we’re here to talk about his and Kathryn’s franchise company, Compass Restaurant Group. Understandably, Kathryn is more involved in the day-to-day operations of the company, but John still plays a big part in shaping Compass’s vision and goals. So how did they land on Wendy’s as the franchise that would form the bedrock of the company? “Well,” says John, “we thought Wendy’s had done a nice job recently of reinvigorating itself with the new, modern branding and the way its menu has evolved. It’s kind of helped turn the fast food industry — which was stagnating — into a bit of a growth industry. We wanted to be a part of that.” In 2017, Wendy’s added 97 locations to its roster, its most additions since 2004. By 2020, they expect to
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Finding “A-level” people That kind of growth doesn’t happen without having the right people in place. And that’s something Kathryn and John have taken to heart since day one. “What I’ve found in my young career is that when you surround yourself and you hire those A-level people, something special happens,” says John. “They push one another, and they hold each other accountable because they want to do something great.” As for how they find those “A-level” people in the first place, it may not be surprising to hear from a stats guy like John that it comes down to collecting as much information as possible about potential hires. “And,” he adds, “I think it’s hard to find a person for a role if you’re not exactly sure what that role is and what you’re looking to get from that role. So you have to keep in mind what your ideal would be and then work backwards to find those types of people that fit that ideal.” As Kathryn says, though, once you think you’ve found those people and you’ve hired them, it can sometimes be tough to get them to buy into your vision. Particularly when you’re younger than many of them. But if you meet the Chaykas, you’ll understand pretty quickly that they’re easy people to get along with. That helps with building those bridges and getting that buyin, they both say, as does engaging in common causes like community outreach programs. One of their biggest initiatives is supporting the Dave Thomas Foundation for Adoption, which helps find adoptive homes for children in foster care across the U.S. and Canada. Every November, for instance, their restaurants engage in a full week of activities dedicated to raising funds and awareness of the foundation. “We also just listen to our employees, and hear about what they want to support,” says Kathryn. “If they have their kids in different programs that they need help sponsoring, for example, we’ll do that. We had one store that sponsored a baseball team, where we gave all of them free Frostys after every game. That kind of thing really resonates with the group that we have.”
www.cfa.ca | www.FranchiseCanada.Online
Millennials in Franchising Future Wendy’s That kind of openness comes with being young, they both say, and it’ll continue to play a pivotal part in the way they’ll engage with their team in the years ahead. “We’re not tied to any previous way of doing business,” says John. “We’re very open to hearing different opinions and perspectives and hearing about what’s worked in the past. But at the same time, we’re looking to push the boundaries a bit and find any competitive advantage to grow.” This year, they’ll be growing by two more locations, and they also have a renovation planned for one of their stores. And they won’t be stopping there. Though they’re wary to be too specific about how many locations they want to open in the next three to five years, they do say that they have aggressive plans for growth. As long as it’s sustainable growth, says John. “We take a day by day, week by week, month by month approach, and then we know that our goals will take care of themselves,” he says. “But everything is an opportunity cost, so you really have to weigh your short-term and long-term goals and understand that if you try to WENDY’S STATS accomplish some things, it’s going to be at the expense Franchise units in Canada: 361, US: 5773, Other: 500 of something else. It’s all about balance.” Franchise fee: $50K Those lessons haven’t necessarily come easy in their Investment required: $2M +/first few years in business. And they are, of course, still Start-up capital required: $1M+ learning. But if they had to give two pieces of advice Training: Up to 12 weeks to young entrepreneurs like themselves looking to get Available territories: AB, BC, MB, NB, NL, NS, ON, QC, SK into franchising, they’d be this: have a passion for what In business since: 1969 you’re doing, and be committed. Franchising since: 1972 “It sounds cliché, but for the amount of work it takes, CFA member since: 2005 you have to enjoy it, otherwise you won’t be able to do it,” says John. “So do your research and work ahead of time to find a brand that resonates with what you’re about, with what you’re trying to do.” “It’s very different than just having a regular job,” adds Kathryn. “You have to be committed to it and you have to be able to handle the ups and downs that mollymaid.ca come with it. It’s never even keel. One day there could be a flood and a fire, and the next day, nothing. So you have to get used to the For more information about our available locations, please call: unexpectedness it brings.” Unexpected age confusions at meetings included.
Become a Successful Small Business Owner!
1.855.248.0355 franchiseopportunities@mollymaid.ca
Franchise Canada July | August 2018 93
THE FIRST YEAR
CIVILIAN SKILLS TRANSFER Retired master corporal turned Pop-A-Lock franchisee makes the most of military training BY SUZANNE BOWNESS
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rent Foster is a master corporal retired from the Canadian Forces who was looking for a new career path when he discovered the Pop-A-Lock Security Professionals franchise, a mobile locksmithing company. While it wasn’t the only factor he considered, he was pleased to learn that the franchise offered a 10 per cent discount to servicemen and women. “That was very appealing to me,” he says. He signed up in July 2016, and has been building his business in the Simcoe County territory (north of Toronto, including Barrie, Orillia, and Collingwood, Ontario) ever since. While he had looked into other career options and other franchises, Foster settled on locksmithing because it meant he could continue to help people as he had in the Forces. “I figured it’d be a good fit for me because it transitions my skills, my ethics of helping others in need.
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Locksmithing is just that – I get to go around and help people out of sticky situations,” he says. Meeting with the President/CEO of Pop-A-Lock’s Canadian operation, Pete Crouse, cemented his decision. “He came to my home, sat down with us, explained the franchise, and talked about our market area,” recalls Foster. A whirlwind of training Foster’s signup date allowed him to attend the franchise’s trade conference in Orlando, Florida. After that, he flew to franchise headquarters in Lafayette, Louisiana for two weeks of franchisee training, and then took a week of basic locksmith training, and lastly, Pop-A-Lock’s automotive training. The whirlwind brought him up to speed quickly. “Everything worked out great for me because I got to see the trade conference, and I got to meet with other franchise owners,” he says.
www.cfa.ca | www.FranchiseCanada.Online
THE FIRST YEAR “THERE’S NO GREATER FEELING IN THE WORLD THAN HELPING OTHERS IN NEED. HAVING TO GO AT 10 O’CLOCK AT NIGHT TO A HOUSE WHERE THEY’RE LOCKED OUT WITH THEIR HOUSECOAT AND THEIR SLIPPERS ON AT MINUS 20, AND YOU LET THEM IN – THAT’S A GOOD FEELING. THAT’S WHAT DRIVES ME.” Locksmith training focuses on both residential and commercial, with skills like learning different styles of locks, basic key cutting, and how to re-key locks. Franchisee training focuses on human resources planning, marketing techniques, and the franchise system. Foster adds that franchise support is also available through a 24/7 tech support line. Following training, Foster launched his operation by approaching businesses in his community. “I started off by basically pounding the pavement. I wanted to focus on the automotive industry first, because I’m really passionate about auto. So, I started going around, marketing my company with car dealers.” Early effort pays off Today he’s seen that effort pay off. “A range of typical clients for me is in the automotive industry. Local car dealers, used car dealers, auto wreckers, and also those on the commercial side of things,” says Foster. He also expanded his focus to the residential and commercial housing market. “People looking to get their apartment building master-keyed, for accessibility control, we do all that now.” On the residential side, Foster says he buys a lot of online advertising, since people are likely to search the internet if they’ve lost their keys. “Basically, all of my advertising is on Google AdWords. I think about 75 per cent of my business comes from a presence on local search.” He’s also supported by his wife Jenna, who handles the social media and advertising, and does some design work.
business grow.” Foster says he focuses on keeping prices competitive and offering great customer service. He’s also worked on boosting his Google business account with reviews, which now stand at over 60, the highest in his area. “Some competitors in my area, they have about 50 reviews, but they’ve been in business for five or six years! My first year, I’ve beat them in just my reviews through customer satisfaction,” he says. A few months into his business, Foster’s days are busy, generally starting at 8:00 a.m. and involving a variety of activities, including servicing scheduled calls and networking. He generally does administration like accounting and AdWords campaigns in the evening, and is occasionally called out for late-night emergencies.
First-year strategizing Looking back over his first year, Foster says that his hardest task was finding customers. “I already had a bunch of skills for locksmithing, but my biggest challenge was getting the phone to ring. That was the most stressful; trying to come up with strategies and following my business plans,” he says, adding that local competitors add to that challenge. “Trying to come up with a niche and seeing what I can offer that’s different and better to make my
Focus and future plans Foster has maintained his focus on his automotive niche, and is the only authorized CAA agent in his area. He also registered with the Association of Ontario Locksmiths, where he’s working on courses toward certification as a fully-licensed locksmith. Foster sees it as yet another way to compete. “It’s not a requirement in Ontario to be a licensed locksmith – yet. I want to stick out and be above the competition,” he says.
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THE FIRST YEAR
Future plans include growing the business, furthering his footprint in commercial locksmithing, and eventually hiring employees. He might even start up a bricks-andmortar location someday, with a garage bay to service cars on site. Advice for others In terms of background, Foster says that franchisees don’t necessarily need to know locksmithing or to have been in business, but a technical interest helps, along with certain soft skills. “They have to be organized. They have to be motivated, because there are a lot of challenges,” he says, adding that passion and a willingness to upgrade skills are also essential. Foster says he was a bit nervous to get into business, even though he’s grown up with entrepreneurs (his father owns a business). But he realized that his Forces training had already supplied some of the soft skills he needed, including leadership and teamwork. Foster finished his Forces career as master corporal with the 3rd Battalion of the Royal Canadian Regiment, and was an infantry soldier in frontline combat arms for 14 years. He was deployed in Afghanistan from 2008 to 2009, and then worked at the Canadian Fire and CBRN Academy at CFB Borden in Ontario. He adds that military service is decent preparation for franchising, because it trains personnel to work as part of a larger organization. “Without the military, I don’t think I would have succeeded, because I’ve learned so many things that are helping me now. Organization for one, communication, following a strict set of rules, like a franchise,” he says. In terms of advice for those joining the franchise today, Foster says that volunteering in the local community can be helpful, as it allows you to meet local busi-
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nesses, like he did. If anything, he says he wishes he had joined more general business networking groups. He adds that harnessing the power of the internet is a must. “Strong social presence on Facebook, Instagram, and Google My Business is good advice. Any business that’s starting out now, that’s the first thing that you’ve got to do. Get on Google My Business, get verified, and start beefing that up, which increases your search engine optimization for local search.” Foster also warns that the training can be quite technical, but that even if owners are planning on hiring employees, it’s valuable to learn the technical aspects themselves. “These days, with computerized vehicles and push-to-start systems, there’s a lot to memorize,” he says. But Foster has no regrets so far. “I like being my own boss. I like setting my own hours,” he says. He adds that he likes helping people, which is what got him into the business in the first place. “There’s no greater feeling in the world than helping others in need. Having to go at 10 o’clock at night to a house where they’re locked out with their housecoat and their slippers on at minus 20, and you let them in – that’s a good feeling. That’s what drives me.” POP-A-LOCK STATS Franchise units in Canada: 21, US: 280, Other: 2 Franchise fee: $35K-$62K Investment required: $70K-$100K Start-up capital required: $70K-$100K Training: 1 week in Lafayette, LA Available territories: AB, BC, MB, NB, NT, NU, ON, QC, SK, YT In business since: 1991 Franchising since: 1995 CFA member since: 2011
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A DAY IN THE LIFE
Working Her Tail Off Dogtopia Area Manager Ann Yanagawa combines a business background with her love of dogs BY KRISTIN DI TOMMASO It should come as no surprise that if you want to invest in a Dogtopia franchise, you must be a dog lover. In fact, prospective franchisees must be prepared to be around dogs all day, every day. Like its name implies, Dogtopia is a utopia for dogs. The successful franchise has more than 70 locations in cities across Canada and the United States, serving pet parents and their four-legged friends by providing daycare and boarding services. Since 2002, the unique business concept has given animal-friendly entrepreneurs the ability to tie their business aspirations in with their love of dogs, a combination that has worked out perfectly for Ann Yanagawa.
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A DAY IN THE LIFE A former teacher, Yanagawa switched career paths later in life, working as a finance manager for Ford, and eventually as a business consultant. As fate would have it, her switch to the business sector is what ultimately led her to managing two Dogtopia locations today. Yanagawa has been operating the Edmonton-Downtown Dogtopia since September 2017, when Area Developer multi-unit franchisees Karyn and Nicole Decore asked her to join in on their next venture. The Decore sisters purchased the Dogtopia franchise rights for Edmonton/Northern Alberta, with big plans to develop the doggie daycare in the province. With their second location opening this summer in the Edmonton International Airport, Yanagawa says she’s busier than ever, as she runs the day-to-day operations for the downtown location, while also ensuring the construction of the second location goes according to plan. A typical day Any dog owner will tell you that taking care of the highenergy pet is no easy feat. So, with a multitude of dogs being dropped off on any given day, Yanagawa says that to stay organized, days begin early and end late. And, as each location has different opening and closing hours to accommodate customers’ needs – the airport location will be open 24/7, while the downtown shop follows typical business hours – downtime can be hard to come by. “We are growing every day,” she says. “Even our Airport location, which doesn’t open until this summer, has already received bookings! It’s never-ending, and you are constantly going, but that’s not a bad thing. I really enjoy it.” A typical day at her downtown site begins at 6:30 a.m., when Yanagawa’s team will greet the overnight boarding dogs, let them out of their crates – or suites, as they’re called – feed them, and let them play to burn off some of their energy. When the doors officially open at 7:00 a.m., the team can expect to welcome more than 50 pet parents who are dropping off their dogs on their way to work for a great day of doggie daycare. Throughout the day, Yanagawa and her team are responsible for monitoring the dogs in the supervised open play area; feeding them breakfast, lunch, and dinner as required by their individual routine; administering medications; and helping them into their private doggie dens for mid-day naptime. The Dogtopia franchise also provides training, dental hygiene services, and grooming that ranges from baths and brush-outs to ear cleaning, teeth cleaning, and nail trims. While her days at the Edmonton-Downtown location are fairly structured, the same can’t be said for the soon-to-open airport site. With arrival and departure flights from early morning to late at night, this new Dogtopia accommodates numerous schedules, which
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“A lot of pet parents tell us how their dog is literally standing at the door waiting to come to see us. They’re literally dragging their parents out the door!”
means the team can expect dogs to be brought in and picked up at any time. When Yanagawa isn’t working in the business, she’s working on the business. Behind the scenes, the dog lover speaks with the public and educates them on the benefits of Dogtopia, stays active on Twitter and Instagram, and sets up weekly Facebook advertisements to reach potential new clients. Despite her interchangeable schedule, Yanagawa says that when it comes to managing a Dogtopia franchise, there’s only one thing that truly matters. “It’s all about interacting with the dogs, getting to know their very different personalities, and ensuring they’re in a loving environment.” Juggling different characters Though she’s only been working with Dogtopia for less than a year, Yanagawa says she’s noticed a difference in her work responsibilities compared to when she first started. The shift in roles can be credited in large part to her booming business. “The biggest change is just the number of dogs that come through,” she says. “When we first opened, we would see an average of 15-25 dogs on a typical day. Now we consistently see over 60 dogs every day.” And although Yanagawa says spending her days with so many dogs is the highlight of working with the Dogtopia franchise, it’s also one of the challenges. “Every dog has a different personality,” she says. “So for us, getting to know each of the dogs influences our interactions with them and how we let them interact with the other dogs. We have several different rooms, and each dog is carefully matched to the room best suited for their size, energy, and temperament.” Every Dogtopia dog first goes through a ‘Meet and Greet’ where up-to-date vaccines are confirmed, and a thorough personality assessment occurs. During the ‘Meet and Greet,’ Dogtopia’s trained Canine Coaches will
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A DAY IN THE LIFE slowly introduce new dogs to the existing dogs to see how they socialize. The process allows the operations team to see how potential new dogs interact with others, and helps determine whether they’re ready for daycare. Additionally, it lets pet parents know how their dog is progressing in the new environment. For the most part, Yanagawa hasn’t had too much trouble integrating the dogs. If anything, they look forward to spending the day with their newfound Best Furry Friends Forever (BFFFs). “A lot of pet parents tell us how their dog is literally standing at the door waiting to come to see us,” she says. “They’re literally dragging their parents out the door!” Decore adds that when she and her sister were first evaluating the franchise, they would stand inside the entrance of the several existing Dogtopia stores they visited and watched the dogs coming to Dogtopia. Each time, they saw the dog lead the owner into Dogtopia, which is when they knew Dogtopia was a winner. Putting the animals first As the Dogtopia Edmonton empire expands, so does the need for more staff. Yanagawa has spent the last several months conducting interviews to ensure her new airport hires are the right people for the job. “Karyn and Nicole Decore have put a lot of trust in me to operate and grow this business, and I work like a dog to make sure I don’t let them down!” says Yanagawa with a laugh. Like any small business, Dogtopia franchisees are responsible for hiring staff, while the Dogtopia Support Office prioritizes management training on the specifics of working within the franchise. Online training courses are tailored for both employees and franchisees, with topics ranging from the varying breeds of dogs to how to properly interact with diverse personalities. On-boarding franchisees must also shadow existing franchisees before they open their own shop.
“I did a two-week internship at a Dogtopia in Michigan, and in Mississauga, Ontario,” says Yanagawa. “It really prepared me for managing our stores, because I was able to spend time and see what the day-to-day operation was really like.” Despite these educational perks, there are some things that no amount of training can teach you when it comes to investing in a Dogtopia franchise. “I truly believe that dog people have loving souls,” Yanagawa says. “So, if you want to succeed in this franchise, you need to have the patience and compassion to care for these dogs!” DOGTOPIA STATS Franchise units in Canada: 7, US: 64 Franchise fee: $49.5K Investment required: $400K-$600K Start-up capital required: $250K-$350K Training: 2 weeks at corporate headquarters + onsite training and ongoing support Available territories: All of Canada, US, International In business since: 2002 Franchising since: 2005 CFA member since: 2013
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LEADERSHIP PROFILE
Hospitality Heavyweight David Minnett is unlocking Edo Japan’s potential as the franchise expands eastward BY ROMA IHNATOWYCZ
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ollege students are known to enjoy a beer or two, but as a young man, Dave Minnett took his love of a good lager to a whole different level. To help pay for his studies, the Hamilton, Ontario native spent his summers working as a special events rep for Molson Brewery. Not only did the seasonal job pay for his MBA, it also set Minnett on a path that has seen him working for some of the country’s leading beverage and food service brands, culminating in his current role as CEO and President of Edo Japan Restaurants. “After I graduated from university, I walked into a [fulltime] job with Molson, which seemed the logical thing to do,” says Minnett today. “I was able to work with a leading high-profile company, and this was a great opportunity.” Molson initially hired Minnett as a sales rep, and he spent the next 11 years honing his skills and climbing up the corporate ladder there. By the time he left, he was Vice President of Marketing for what was then Molson Coors.
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A number of senior positions at other prominent brands followed, including Mars and CARA, where Minnett was the President of Kelsey’s Restaurants, then Swiss Chalet & Harvey’s. He also worked at Rogers Communications (in marketing) and was the President of Amica Mature Lifestyles Inc., a management company for luxury senior residences. While Rogers and Amica may seem like detours from his food and beverage roles, Minnett doesn’t see it that way. The common thread, he says, is that the brands he has worked for represent something he strongly believes in. “In all cases, I had a personal affinity and attachment to the brand,” he says. “When I was a young guy, I enjoyed sports and beer, and Molson was a natural fit for me. Then I went to Rogers because I was interested in BlackBerrys and telecommunications. And before I joined Amica, my father had been in long-term-care,
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LEADERSHIP PROFILE
so there was a higher purpose to that which attracted me. I guess the marketer in me always has to believe in the concept, brand or product offered by the company before I can get involved.” Believing in Edo Japan Which brings us to Edo Japan, a franchise chain Minnett joined two years ago, and one he feels has tremendous potential – so much so, he invested in the business from the get-go. “I was impressed with the team, Edo’s unit economic model that enables franchisees to make money, as well as the brand’s long-term potential,” says Minnett. “I invested in the business personally to be part of the ownership group, and it has been one of the best decisions I have made in my career.” Those are powerful words coming from someone with a winning streak managing some of the country’s leading hospitality brands. It also comes as no surprise: Edo Japan’s Teppan-style meals – grilled on the spot on a sizzling 450° F grill – are perfectly aligned with contemporary food tastes. The same can be said for its Bento boxes, fresh sushi, and other offerings. Whether it’s Hawaiian chicken on brown rice, or Sukiyaki beef with vegetables, Edo Japan’s menu provides a tasty counterbalance to your typical greasy-spoon fast food. Edo Japan has been evolving the menu over the past two years, introducing new favourites such as the Noodlefull Bowl and Chop Chop Bowl, adding new flavour profiles to its mix. Then there’s the brand’s novel history: the first Edo Japan was opened by a Japanese Buddhist minister, Susumu Ikuta, in Calgary in 1979. Ikuta wanted to share
his food and culture with Canadians, while giving back to his community and providing immigrants with a business opportunity. While Buddhism and business may seem like a strange pairing, Minnett views the brand’s beginnings through a much rosier lens. “Not only did Mr. Ikuta have a desire to bring Japanese cuisine and cooking to Canadians, he was also crafting the opportunity for many individuals to own their own business,” he says. “Providing an opportunity to immigrants was important to him, and it manifests itself today in that we celebrate diversity and inclusion and have franchisees of varied ethnic backgrounds.” Ikuta left the business in 1999 (after being appointed Bishop of the Buddhist Churches of Canada) and its new CEO set to work transforming the once mom-and-pop operation into the large and thriving franchise chain it is today. There are now more than 120 Edo Japan restaurants in Canada, mainly in British Columbia, Alberta, and Saskatchewan, and the company is making a strong push into neighbouring Manitoba. It opened its first restaurant in Winnipeg in February, and already has plans for another five locations in the province. Further east, Minnett is looking to expand the brand into Ontario. Design revamp Much of this expansion focuses on Edo Japan’s street format concept, i.e. eat-in restaurants with a take-out component. In line with this, the restaurant’s design was recently revamped to keep things current. “We’ve been working on the new design for the last 18 months, inspired by the needs of millennials, who represent one of our most important market segments,” says Minnett.
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“Success is 90 per cent driven by great execution. It’s driven by a consistent and excellent guest experience, and by living and breathing the brand standards.”
“It’s a fresh, more modern, brighter look that includes some Asian design cues to stay true to our heritage.” The company made its grill more visible, and introduced a market wall offering a diverse mix of graband-go items like sushi and Japanese imports. “This market wall will drive economic benefit for our operators because it represents a new, incremental revenue stream within the same square footage,” says Minnett, who is a firm believer in staying on top of emerging trends and consumer preferences. “If you’re not working on understanding these emerging needs and incubating new ideas to satisfy them, you’re likely falling behind.” Minnett’s marketing know-how is helping Edo Japan carve out a larger share of the country’s competitive hospitality sector. It’s a challenge Minnett welcomes and enjoys. “I truly love the food service, hospitality business,” he says. “I enjoy working with teams to unlock new ways to make it easier and more enjoyable for people to serve and satisfy their guests. And from a business perspective, I truly love the challenge of discovering new ways to make it more profitable for franchisees to do what they love, each and every day.” Partnering closely with franchisees is fundamental to Minnett’s winning formula. He points out that they’re
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the ones in the trenches, interacting with customers on a daily basis. There is much any franchisor can learn from their experience. “Some of our best growth ideas will come from those people who live closest to the guest, specifically our operators,” Minnett explains. “A leader needs to create ways to invite the voice of restaurant operators into the development process of new, profitable initiatives so everyone can prosper and benefit. And the earlier in the process you do it, the better.” The company’s franchisees come from varied professional backgrounds, but all share some common attributes when it comes to servicing customers. “These people understand what great hospitality means, and what is required on their part to deliver it. They always put their guests first, and they genuinely believe in our food and have a passion for the brand’s promise,” says Minnett. “[They] share some like-minded values and principles, specifically around honesty, integrity, and collaboration.” New franchisees go through an extensive six-week training program, and have access to a separate on-site training program for their staff, as well as online tools provided on an ongoing basis. But to be truly successful, Minnett has a few parting words of wisdom that go beyond education: “Success is 90 per cent driven by great execution. It’s driven by a consistent and excellent guest experience, and by living and breathing the brand standards. If you do that each and every day, success will come.” EDO JAPAN STATS Franchise units in Canada: 124 Corporate units in Canada: 5 Franchise fee: $30K-$35K Investment required: $300K-$500K Training: 5 weeks Available territories: AB, BC, MB, ON, SK In business since: 1979 Franchising since: 1981 CFA member since: 1995
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COMING TO CANADA
The Future of Frozen Yogurt Reis & Irvy’s self-serve frozen treat robot comes to Canada BY KAREN STEVENS
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rozen yogurt probably isn’t the first thing most people associate with robots, but American frozen dessert specialists Reis & Irvy’s want that to change as they make their way into the Canadian food service market this year. Since the company’s start in 2016, Reis & Irvy’s has taken off across the United States. The exclusive rights to the Reis & Irvy’s franchise system in Canada were recently purchased by Froyo Vending Canada, a company on a mission to expand rapidly across the country. Brett Beninger, President of Froyo Vending Canada, says his end goal is to revolutionize the frozen yogurt industry. “We see ourselves as the next step in the evolution of frozen yogurt shops by using our self-service, fully-enclosed machine,” he declares. “We’ve turned a full-service frozen yogurt shop into what we call a robot or a vending machine.” They’ve already sold more than 30 robot franchises all across the country, in cities such as Victoria, Vancouver, Calgary, Edmonton, Winnipeg, Toronto, Ottawa, and Quebec City. “We want to go across the country immediately,” says Beninger. The machine offers seven different types of frozen dessert, including ice cream, sorbet, Italian ice, custard, and, of course, frozen yogurt – all available with a selection of customizable toppings, such as M&Ms. These units, which can create an order in about 60 seconds, are placed in high-traffic areas like shopping malls. “The great part about our brand is that it’s a destination within a destination,” Beninger points out. “You’re already in the mall when you see the robot.”
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COMING TO CANADA
A unique model for the Canadian market Changes for the Canadian market included stickers so that the buttons could include French, and bringing in a Canadian supplier, Foothills Creamery from Calgary, for the frozen treats. “We wanted to make sure that we were using something local and doing something that supported the Canadian economy,” states Beninger, noting the importance of having excellent ingredients so that people are impressed by the quality of the product coming out of the vending machine. “We tried to create a franchise that can never lose money,” he explains. “What makes us unique is that all of our expenses are based on a percentage of revenue.” This means that the cost that the franchisee pays in supplies, rent, and royalties is based on a percentage of the money that he or she makes. “So if they don’t sell anything, they don’t lose any money,” outlines Beninger. Furthermore, unlike most businesses, if a robot isn’t performing well, they can just pick up the machine and move it to a better location. According to Beninger, Reis & Irvy’s really stands about from other franchises because of the low amount of labour involved. “Nobody has to be on site to manage the robot during the day,” he points out. “We’ve essentially created a business that eliminates some of the issues that cause businesses to go bankrupt, like labour and high rent.” There are two types of Reis & Irvy’s franchisees: part and full time. A part-time franchisee is someone who “is looking to make a decent-sized investment in their future, but still wants to keep their full-time job,” explains Beninger. This franchisee would stop by the machines before and after work to make sure that they were fully stocked, clean, and functioning properly. In
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“We’ve essentially created a business that eliminates some of the issues that cause businesses to go bankrupt, like labour and high rent.” contrast, a full-time franchisee would invest in a number of robots, and would spend the majority of their time servicing them as part of a full-time business. Setting franchisees up for success Franchisees don’t need to have a specific food service or restaurant background, they just have to be passionate and have a good work ethic. “A lot of people want to get into the restaurant game because it’s exciting, but they don’t have that knowhow, so this is a great franchise for them,” says Beninger. “But, at the end of the day, we can train somebody to do this quite easily, they just need to be very hardworking.” Once a franchisee is recruited, Beninger says, the franchise coordinator makes sure they have everything in order as they set up the business, such as establishing the distribution contract so that they can get the product, and ensuring that they meet all of the required food and safety regulations. Then the locations team finds appropriate locations in their area. Once they sign a lease for the location, “the robot is placed there, and then they are good to go,” he says. To get up to speed on owning and operating a Reis & Irvy’s franchise, new franchisees participate in an initial
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COMING TO CANADA present in the area to hand out free yogurt or do some samplings,” he says. Franchisees can use the machines to print out coupons and two-for-one deals, and distribute them locally to drive traffic to their robots, as well. Looking forward, Beninger is very positive about the future of the company. “We’d like to sell 1,500 units in Canada in the next five years,” he says, pointing out that the brand already has a strong foothold in the U.S. “The brand will build itself up very quickly. All of the franchisees that we signed up already are very excited about the brand and it coming to Canada,” he notes. “Now we just want to get the concept in front of the right people.”
three-day training session in Calgary that includes how to take the machine apart, how to clean it, and how to deal with any breakdowns, along with marketing training. “They go through full training with us here, and we have a franchise resources portal and a town hall online, which they can access ongoing,” says Beninger. When franchisees log into the town hall, they have access to chat boards shared with all of the franchisees across Canada and the United States. “They all have their own franchise coordinator that they can call at any time if they have any questions or if they have a problem with their location or their supplier,” Beninger assures. Furthermore, if any mechanical problems arise, each franchisee can rely on their full-service contract with Pitney Bowes, which takes care of repairs and the initial machine installation. Franchisees are never left long without help for a malfunctioning machine: “There’s a 24-hour turnaround time on any breakdowns,” says Beninger. As for ongoing promotional efforts, “marketing is not the end all and be all like it is with many other businesses,” Beninger says. However, franchisees still need to do some hands-on promotion. “The best way for them to drive their business is to be
REIS & IRVY’S STATS Franchise units in US: 1200, Other: 500 Franchise fee: $10K Investment required: $225K for a 3-robot package Start-up capital required: $250K Training: 3 Days at Calgary Head Office Available territories: All of Canada In business since: 2017 Franchising since: 2017 CFA member since: 2017
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SHOW ME THE MONEY
4 FRANCHISES FOR UP TO $50K Franchising is about diversity. Franchise opportunities may be found in nearly every industry and business sector. It’s a great way for Canadians from all walks of life to go into business for themselves but with the support of a franchise system behind them. One of the most important considerations for a prospective franchisee is investment level. Figuring out a budget that fits with your financial situation and goals will help you to zero in on the franchise opportunities that might be the best match. With so many opportunities, there is a franchise for everyone at a variety of investment levels. Here, Franchise Canada showcases franchise systems in which you can invest up to $50K.
BEAVERTAILS®
BEAVERTAILS® has been delighting pastry lovers since 1978! Canada’s favourite snack food pastry is turning 40 this year, and is actively seeking franchisees! Our 140+ points of sale have served our pastries to presidents and celebrities at some of North America’s most iconic leisure sites. Thousands of customers enjoy this treat at amusement parks, resort villages, tourist towns, boardwalks, and waterfront areas. Simple operations, reasonable investment, and a diverse menu, including our signature pastry and bites, smoothies, gelato, frozen yogurt, and poutine make this a delicious opportunity you’ll want to bite into! Franchise units in Canada: 126, US: 12, Other: 6 Franchise fee: $30K Investment required: $70K-$400K Training: 1-week hands on, branding & operations ongoing support Available territories: All of Canada, US, International In business since: 1978 Franchising since: 1992 CFA member since: 2010
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Enchanted Castle Enchanted Castle is a castle within a jungle that offers a private indoor playground for your whole family to explore. We offer an exciting place for children and adults of all ages to enjoy fun educational games, toys, and activities. Your family can enjoy our large climbing structure with slides, ball pits, sliding bar, suspension bridges, cannons, and more! We offer the largest indoor private playground facilities for families to enjoy. We are currently expanding throughout Ontario, with hopes of one day across Canada and internationally. Corporate units in Canada: 5 Franchise fee: $15K Investment required: $90K-$160K Start-up capital required: $90K-$160K Training: Yes Available territories: ON In business since: 2009 Franchising since: 2016 CFA member since: 2017
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SHOW ME THE MONEY
Jade Electrolysis
Kumon Math and Reading Centres
This is your opportunity to partner with a company with strong client-focused values, solid service guarantees, and top-notch training. Have a profitable business you can feel proud of with low initial investment, full training, flexible work schedule, and a partnership of respect and cooperation. We are the elite hair removal specialists with the highest quality, perfected techniques offered today. There’s never been a better time to enter this billion dollar industry. Franchise units in Canada: 5 Corporate units in Canada: 6 Franchise fee: $45K (partial financing available) Investment required: $85K-$120K Start-up capital required: $50K Training: $10K Available territories: All of Canada, US In business since: 1990 Franchising since: 2010 CFA member since: 2011
Kumon Math & Reading Centres is one of the largest and most established franchisors in the supplemental education industry. Kumon offers individualized, selfpaced learning programs that have proven highly effective in helping children meet and exceed their grade level, regardless of age or ability. In the last 60 years, the Kumon method of learning has helped over 16 million students in over 50 countries and regions achieve remarkable results by improving their subject proficiency and overall study. Franchise units in Canada: 350, US: 1489, Other: 24338 Corporate units in Canada: 2, US: 30 Franchise fee: $1K Investment required: $63K-$160K Start-up capital required: $70K Training: Yes Available territories: AB, BC, MB, NB, NL, NS, ON, PE, QC, SK, YT In business since: 1958 Franchising since: 1958 CFA member since: 1998
Jade Electrolysis, changing lives one hair at a time!
Find franchises by investment level on LookforaFranchise.ca
Want to find franchises at a particular price point? Searching by investment level is just one of the search options available on Franchise Canada’s online franchise directory at LookforaFranchise.ca. This website is powered by the Canadian Franchise Association and part of Franchise Canada’s suite of products for aspiring franchise owners. Build your profile on LookforaFranchise.ca and browse available franchises, request more information directly from the companies you’re interested in, and access exclusive Franchise Canada content online.
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FRANCHISE FUN
TEACHING DOGS NEW TRICKS Jeff Cooke is helping to put Bark Busters at the front of the franchise pack
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FRANCHISE FUN Bark Busters is the franchise for dog lovers, and makes having a dog more enjoyable, says Owner, President, and Master Trainer Jeff Cooke. According to Cooke, the fetching franchise solves behavioural issues that cause stress and frustration in our relationships with our dogs, using an in-home, customized, and highly-effective approach. This August marks 20 years since Cooke and his wife Barb embarked on their adventure with Bark Busters. They started as franchise owners in Sydney, Australia, before bringing Bark Busters back to Canada and creating a franchise network of dog-loving entrepreneurs. So far, the franchise has helped more than 46,000 dogs and their guardians live better lives together, and there are still so many more bonds to build! Here, Cooke shares the insights that have helped him become a top dog in franchising, including his influences, inspirations, athletic pursuits, and words of wisdom. The most interesting thing I’ve done recently is… Take up ultra-distance trail running. In its best form, work is… Doing what you were meant to do, serving others, and making a good living doing it. A good franchisee… Is someone who cares about seeing their clients succeed. A good franchisor… Brings out the best in their people by teaching well, leading by example, and holding them accountable. My top advice for prospective franchisees is… Draft a solid business plan before making a final decision. Make sure the franchise will meet both your personal and financial needs. My top advice for new franchisors is… Be patient in your growth, accepting only the right people into the system. The most important thing in life is… Family.
One of the most enjoyable things to do is… Mountain bike with friends in the coastal rainforests of Squamish, British Columbia … and then drink beer. The hardest thing for me to do is… Say “no” to people who need help.
The most positive influence on my life as a person is… My grandfather, James Hannan, an Irish immigrant who fought for fairness, battled to give his 10 kids a better life, taught me my love of golf, and left a large legacy and very close family.
My favourite drink is… A banana strawberry smoothie
The key to success is… To follow your passion.
If I could change one thing… More Obama. Less Trump.
I’d like my friends to describe me as… Someone who’s there for them when they really need it.
If I could meet anyone… I would meet Wayne Gretzky.
The accomplishment I look forward to the most is… Seeing my kids grow up and be happy.
The person who has had the most positive influence on me as a businessperson is… Our Bark Busters Founders Danny and Sylvia Wilson. Canadian franchising is… The best way to follow a dream of entrepreneurship while limiting the risk of failure. My franchise system began because… Too many dogs were being surrendered or put down because of the behavioural problems that our system can cure.
My personal motto is… Life rewards action! One necessary item on my life’s “to do” list is… To take my wife to an opera at La Scala.
Franchise Canada July | August 2018 109
Q A
ASK A LEGAL EXPERT What do I need to know about master franchise agreements? IN A MASTER FRANCHISE ARRANGEMENT, a franchisor grants a franchisee (the “master franchisee”) the right to operate the franchise system in a specific geographic area. The master franchisee essentially acts as a “mini” franchisor for its territory, and will enter into subfranchise agreements with franchisees (or “sub-franchisees”) in its territory. While master franchises can be an exciting opportunity to bring a concept to a new market, investors should be aware of the potential pitfalls: 1. Business risk. Master franchise arrangements often entail significantly more risk, and require a very large amount of start-up capital as compared to unit franchises. Since master franchise agreements are used for markets where the franchisor is not present and is unable to dedicate the resources to develop the territory itself, master franchisees ultimately bear the risk and responsibility for evaluating how the given concept will translate in the new market. Even porting brands from one side of a country to the other can result in significantly different unit economics based on local market conditions and consumer preferences. Master franchisees may also need to invest heavily in marketing if the brand is unknown in their territory. Although the initial franchise fee for master franchise agreements is often quite high, it may not be justifiable where the franchisor does not have a long track record of successful master franchise arrangements in other markets or strong brand power in your territory. Accordingly, you should consider whether the amount of the initial franchise fee is reasonable in the circumstances, whether the fee can be refunded in certain situations, and what your exit options are if the concept fails in the territory. You should also determine whether the term of the master franchise agreement is long enough for you to be able to recoup your initial investment and earn a return on your investment. 2. Adequate management skills. In reviewing the master franchise agreement, it should clearly outline your responsibilities and obligations versus what the franchisor is providing to you. As a master franchisee, you may be responsible for recruiting and training franchisees, marketing the system in your territory, as well as supervising and supporting your franchisees’ operations. Whether you or the franchisor is responsible for training your sub-franchisees or preparing the operations manual to be used by your sub-franchisees can greatly affect your initial and ongoing costs. You should also be comfortable that you will receive adequate training from the franchisor and have sufficient prior business experience to manage multiple business functions. The level of ongo-
110 Canadian Franchise Association
ing support that the franchisor provides should also be considered when assessing the amount of any continuing royalty payments to the franchisor. 3. Logistics. If unique ingredients or proprietary technology are key to the franchisor’s competitive advantage, it is critical that you and/or your sub-franchisees are able to purchase/import and use those items in your territory, and that you understand the cost to do so. You may also need to coordinate distribution of certain products to your sub-franchisees and develop the infrastructure to do so. In this vein, you should review how much flexibility you are given in the master franchise agreement to adapt or substitute specified products and services to your local market as needed. If the franchise model involves physical storefronts, consider who is responsible for building your sub-franchisees’ locations. If you are responsible for the build out, you will need to secure designers, a construction team, and equipment suppliers to build the outlets. The interplay between the master franchise agreement and sub-franchise agreements should also not be overlooked. Is the term of the master franchise agreement appropriate given the term to be granted under the sub-franchise agreement? What happens to sub-franchisees if the master franchise agreement is terminated? Are they assigned to the franchisor? These questions should be answered before a master franchise agreement is signed. 4. Legal considerations. You should ensure that you, or the franchisor, have registered the relevant trademarks in your territory, since much of the value in investing in a system is the associated goodwill. Of equal importance is compliance with applicable franchise laws. If you will operate in any of Canada’s provinces with franchise statutes, you will likely be required to prepare franchise disclosure documents for your prospective sub-franchisees. The initial costs to draft these documents are significant, and a failure to do so properly can result in substantial legal liability. If you are considering becoming a master franchisee, ensure you consult your business and legal advisors to discuss some of the issues noted above.
www.cfa.ca | www.FranchiseCanada.Online
Faye Lucas Associate, Corporate and Commercial Department Sotos LLP 416.572.7318 flucas@sotosllp.com
Q A
ASK A FRANCHISE EXPERT
How long will it take to get my franchise up and running? FRANCHISEES PUT A LOT OF RESEARCH and due diligence into the discovery process to find the best business opportunity. It’s an exciting time when a franchisee has chosen their path, but it’s also important to have realistic expectations when it comes to the ramp-up time needed to launch a franchise. Even after the agreement is signed, there’s a period of necessary preparation to complete before a franchisee can open for business. It’s crucial that a franchisee doesn’t cut corners so that the launch is as successful as possible. If a franchisee is asking his or herself or their franchisor how long it will take to get up and running, they’re taking the right steps forward. However, it’s a bit of a subjective question, and new franchisees should understand what goes into the launch process. While there’s no general rule of thumb, most experts agree that a franchisee should expect to spend anywhere between two and 24 months getting their business off the ground. What exactly goes on during that time? It begins with a franchisee taking charge of their future and heading down the path to entrepreneurship. The time spent on franchise research is fundamental to success. This is when the clock really begins ticking. Once the franchisee has chosen the brand they want to pursue, and they officially join the brand’s system, the rest of the time before opening depends on the franchise concept itself. Franchisees should understand that franchisors also want new units to open as soon as possible, so it’s in each party’s interest to move quickly. If a franchisee needs a storefront location, securing the lease will be part of the process. Finding suitable real estate can be a long endeavour, and will greatly affect the amount of time it takes to get up and running. On the other hand, if the business is mobile or runs out of a home or shared office space, the time it takes to launch will be significantly shorter. Many franchisors use software to help with the real estate process, zeroing in on area demographics and traffic patterns for a prime location. Franchisees and franchisors alike will never want to rush the decision to find the right location. Another element that affects the timeline of opening a franchise is dependent on whether real estate is being built from scratch or if the franchisee is opening in an existing space. If there is a full build-out taking place, construction can be time consuming. Square footage, materials needed and – yes – even the weather, will all influence how long the construction period will take. Again, home-based franchises won’t have any added time for construction, which may be appealing to fran-
chisees eager to begin their services. Another thing to keep in mind is that franchise registration and business operation permits and requirements vary by province, and so do their response times. This part of the process is completely out of a franchisee’s hands, so they need to prepare for the unexpected. Each franchisee, and potentially even managers or additional employees, also have to spend time training ahead of their grand opening. In addition to attending training classes at a franchisor’s corporate offices, they may also need to watch videos and read manuals on their own time. Between all of these factors, franchisees should keep in mind that their franchisor should be able to better indicate the average time frame that it takes to open locations. During validation calls to existing franchisees, ask them how long it took to open. Once a franchisee has decided to invest, they need to be ready to devote the necessary time it takes to build a strong business, as rushing any decision may prove to be disastrous down the road. Franchisees should also focus on following the model to be successful. FranNet has assessed that it should take anywhere from two to 24 months to launch a franchise; from making the initial decision to the grand opening. That time period is highly contingent on multiple factors. There’s no need for franchisees to be discouraged if it takes a bit longer to get things up and running. Finally, consider connecting with the wide range of available free resources on the web to gain expert insight and streamline the opening process, including the Franchising 101 section of www.FranchiseCanada.Online.
Cat Moutoux Social Media & Marketing Manager FranNet LLC cmoutoux@frannet.com 1-800-FRANNET
Franchise Canada July | August 2018 111
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FRANCHISE TUTORIAL
TUTORIAL 13: THE FUNDAMENTALS OF FRANCHISING
INTRO TO INSURANCE WHEN OPENING A BUSINESS AS A FRANCHISEE, you will want to ensure that you are adequately insured. Proper insurance allows you to recover from a financial loss during the occurrence of a specific event. Such events might consist of an employee or customer being injured at the business premises, business interruption due to fire or flood, theft or even employee fraud. Each of these events can cause the franchisee to have a loss of income and also cause the franchisor to incur a loss of royalties. As you make tenant improvements and stock inventory prior to opening your business, you will want to have insurance coverage commence immediately upon taking possession of the premises. Typically in a franchise agreement, or within the operation manual, there will be specific insurance requirements that you are obligated to get from insurance providers. Typical insurance requirements include: •C omprehensive public liability insurance: coverage in case a customer, employee or any other person suffers bodily injury while on your premises or as a result of your service or products •P roduct Liability Insurance: for physical loss or damage to inventory •P roperty Damage Insurance: for property damage due to fire, flood, smoke, vandalism, etc. •B usiness interruption insurance: for financial loss from closing of the business due to damage or destruction of property •E mployment Practices Insurance: coverage arriving from such claims as discrimination, wrongful dismissal or harassment •W orkers Safety Insurance: coverage for employees at the workplace •A uto Insurance: coverage for delivery vehicles, etc. The franchise agreement will normally require the franchisee to add the franchisor as an additionally insured third party to the insurance policy and provide a copy of the insurance certificate for the franchisor’s records. These requirements are in place to protect the franchisee and the system as a whole and typically do not cost anything more to the franchisee. This also allows the franchisor to claim any lost royalty payments from the insurance company and to protect themselves against lawsuits (which may arise against them through no fault of their own) as a result of such things as personal injury. The franchisee is required to indemnify the franchisor from all fines, suits, claims or actions of any nature related to
the operation of the franchisee’s business. Without adding the franchisor, you would be assuming the financial risk, which defeats the purpose of the insurance. It allows the franchisor to operate efficiently and protects them from potentially spending financial resources on issues that are at an individual franchisee location level. The cost of insurance will vary depending upon numerous factors including, but not limited to, the geographical area, type of business, deductable amounts and the dollar amount of the coverage. Franchise systems that have reached a certain size will often negotiate a group policy with a preferred supplier in order to pass savings on to the franchisee. The franchise agreement will often state that the franchisee may be required to purchase insurance from a preferred supplier. This allows all franchisees in the system to take advantage of the franchise system’s size and buying power. In addition to the required business insurance, franchisees will want to look at optional insurance packages to further protect themselves and/or their employees. For example: • Life Insurance • Disability Insurance • Critical Illness Insurance • Health Plan Insurance Employees are increasingly expecting and seeking higher standards for medical service and financial security. Group insurance and benefit plans for employees allow employers to be competitive and attract and retain good employees. A group plan is significantly lower in cost compared to individual coverage. This article is by no means an exhaustive list of the insurance available. Not all coverage will apply to your specific circumstance. Your specific insurance needs will vary depending upon the nature of the business and exposure to potential liabilities. Consult with your franchisor to determine the specific needs required and consult with an insurance broker. They will be able to assess your specific circumstances and provide advice as to what products are best for you and your business. Be sure to have them fully explain the specific details of the insurance policy and the coverage and the restrictions that apply. A list of insurance companies specializing in the franchise model can be found on www.cfa.ca. Ultimately insurance is planning for worst-case scenarios. With insurance in place you can focus your energies on building a successful business and not be worried about financial loss due to hardships that are often outside your control. Franchise Canada July | August 2018 113
FRANCHISE TUTORIAL
TUTORIAL 14: THE FUNDAMENTALS OF FRANCHISING
INTRO TO RECRUITMENT AS A FRANCHISEE, one of the roles you will spend a lot of time in is the area of recruiting staff. Unless you are operating a one-person operation, this will be an important part of your business. Recruiting staff is an ongoing function of management and well-selected employees can dramatically improve the success of the business. Although some franchisors will assist the franchisee in hiring staff during the startup phase of a new location, it is typically the franchisee’s responsibility once the location is up and running. Most franchise agreements will clearly state that you are required to maintain a sufficient number of staff, you must take the necessary steps to ensure that they are trained, and that your staff represent the brand well to ensure good customer relations. The franchise agreement will typically further clarify that, as a franchisee, you are responsible for all decisions related to hiring, firing, training, wages, hours supervision and discipline. The employees are clearly working for you and not the franchisor. Staff requirements vary depending on the type of business you invest in. A full-service restaurant may have as many as 80 to 100 employees, whereas retail concepts may require only one or two. Staffing requirements may also vary depending upon seasonal variations. For example, retail tends to have higher staffing needs during the Christmas shopping season. In industries where there is a high need for labour, progressive franchisors have developed recruitment departments to address current labour shortages in Canada and also have programs to bring in foreign workers. Progressive franchisors also look at ways to reduce the labour needs of the franchisees through outsourcing certain aspects of the operations. The type of staff you require will vary depending upon the business model. Often the business will rely on you and your staff’s ability to build relationships with customers and sell your product. As a result, you will typically want employees who are people oriented. You are looking for staff that reflect that brand’s values, have the ability to learn, and are available the hours required. The more flexible employees are, the easier scheduling will be. Have clarity on the staffing needs of the business before hiring your staff. The franchisor will often provide details of staffing needs in the operation manual, as well as provide specific job descriptions and tools to assist
114 Canadian Franchise Association
you in the recruitment process. The franchisor will also typically provide tools in the form of leadership training, staff surveys for feedback and recognition programs for staff retention. The recruitment process will vary but typically involves the following steps: 1. Advertising to generate enquiries 2. Reviewing resumes or applications 3. C onducting interviews, either individually or by groups 4. Checking references 5. Orientation and training The franchisor, based on the experience of existing franchisees, can provide you with best practices for the entire recruitment process. What you pay employees is dictated by labour laws as well as what is required to attract employees in your specific market. Today’s market is competitive and you will want to be aware of what other companies are paying by doing a quick survey of the market. The cost of employees goes beyond the paycheque. Depending upon the business and market, there will be the costs of employment taxes, workers compensation and benefits. But the biggest cost is the cost of turnover of employees. You will want to ensure that you take the time to hire the right employees and then provide a great work environment that will encourage good employees to stay. You can improve staff retention and reduce your hiring costs by becoming an “employer of choice.” Employees today are looking for: • Career development and advancement opportunities • Ongoing and progressive training • Recognition • A fun environment • Flexible work hours and time • Fair treatment • Involvement and consultation with management Throughout the recruitment process, you need to be aware of the employment standards and labour laws that are applicable to your area. Provincial Human Rights Codes prevent employers from discrimination when hiring and managing employees. There are certain ques-
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FRANCHISE TUTORIAL (Continued from page 114) tions that cannot be asked during the recruitment process such as race, age, sexual orientation and religion. Instead you need to focus on the position being filled and identifying the characteristics that a successful candidate needs to fill this role. There are also privacy laws to be aware of. You do not want to disclose personal information of your employees. It is the franchisees’ responsibility to become familiar with all applicable laws and to adhere to them.
Your business success is dependent upon you finding the right people who will deliver great customer service. No matter how good your employees, it does not diminish the need for you to be involved in the business. Sales and customer satisfaction often increases when a franchisee is actively involved in the day-to-day operations. All franchisors will agree that there is nothing that can replace the dedication and commitment of a franchisee who has a vested interest in the success of the business and who has made a financial investment.
STUDY QUESTIONS TUTORIAL 13
TUTORIAL 14
1. Typically in a franchise agreement, or within the operation manual, there will be specific insurance requirements that you are obligated to have including: a) Home owner’s insurance. b) Travel insurance. c) Auto insurance.
1. Most franchise agreements will clearly state: a) that you are required to maintain a sufficient number of staff. b) who you can and cannot hire. c) t hat all staff are employees of the franchisor.
2. P roper insurance allows you to recover from a financial loss during the occurrence of a specific event such as: a) employee or customer injury. b) business interruption from fires or floods. c) theft and fraud. d) all of the above. 3. A group plan with the franchise system is significantly lower in cost compared to individual coverage. True or False? a) True b) False 4. A ll insurance needs are the same for all franchised businesses. True or False? a) True b) False
3. A s a franchisee, your employees work for you and not the franchisor. True or False?
a) True
b) False
4. Provincial Human Rights Codes prevent employers from discrimination when hiring and managing employees. True or False? a) True b) False
Answer Key: 1) a 2) c 3) a 4) a
Answer Key: 1) c 2) d 3) a 4) b
116 Canadian Franchise Association
2. T he cost of employees goes beyond the paycheque. Some other costs are: a) per diems, profit shares and RRSP contributions. b) clothing allowances, transportation reimbursements and housing. c) e mployment taxes, workers compensation and benefits.
www.cfa.ca | www.FranchiseCanada.Online
MARKETPLACE
BeaverTails® Canada Inc. has been delighting pastry lovers since 1978. Canada’s favourite pastry brand is celebrating it’s 40th anniversary and is actively seeking franchisees across the country! Our locations, at some of the nation’s favourite resort villages, vacation towns, and waterfront boardwalk areas, have served our delicious pastries to presidents, celebrities, and millions of addicted fans. We’ve become the traditional “sweet treat” of theme parks, waterparks, zoos, ski hills, sports venues, fairs, and events from coast to coast. Our signature pastry, indulgent ice cream, scrumptious BeaverBites, savory poutine, decadent hot chocolate and frosty smoothies offer a diverse menu. Now boasting over 140 locations and counting, our simple operations, reasonable investment, and ongoing support make this a delicious opportunity you’ll want to bite into! For more information, please contact: Kristina Zappavigna at kristina@beavertails.com visit www.beavertails.com
BMO Bank of Montreal Established 1817. CFA-MSS member since 1980. Major Canadian chartered bank, providing a full range of domestic and international financial services. The Bank’s National Franchising Services Group focuses exclusively on the franchise marketplace. We provide assistance by way of Financial Services Programs and banking arrangements to both the established and emerging franchise systems operating in Canada. We understand franchising. We have the expertise necessary to fully understand your business and to respond with a comprehensive package of loans, cash management and electronic banking services suited to your network’s distinctive circumstances. The Bank of Montreal recognizes that franchising is a significant contributor to the Canadian economy and we are committed to its continuing success. For more information, contact us at BMO Bank of Montreal, National Franchising Services, 55 Bloor St. W., 17th Floor, Toronto, Ontario M4W 3N5 Contact: Joseph Pisani at 1-877-629-6262, E-mail: franchising@bmo.com Or visit bmo.com/franchise
WORLD’S MOST SUCCESSFUL BAKERY FRANCHISE Chicken on the Way takeout restaurant opened in Calgary in 1958. Today our values remain the same as when we first started: prepare and serve homemade food, always the best quality at a reasonable price. Our menu hasn’t changed much through the years either. Fried chicken, fritters, fries and salads are all made fresh daily onsite, sourcing local ingredients whenever possible. It’s a business philosophy that has proven itself over 50 years, through recession and boom times. Our first franchise opened in March 2011 and is a huge success. We have grown to include 10 franchises and one corporate store and have decided to expand further in Western Canada. Initial franchise fee: $20K Total investment of $300K to $350K 160 hours minimum training for franchisees For more information: Phone: 1-403-283-5532 Email: info@chickenontheway.com www.chickenontheway.com
• A trusted brand – Nearly 700 locations worldwide and 35+ years’ experience franchising • A robust model – COBS Bread is built on providing exceptional product, friendly service and a welcoming environment for all customers • Community focused – All bakeries donate to hundreds of local schools, groups and charities across Canada • Authenticity – COBS Bread operates with honesty and transparency Awards 2015 Recipient CFA Award of Excellence in Franchising, Silver Award Winner 2010 & 2012 Recipient CFA Award of Excellence in Franchising, Bronze Award Winner 2011, 2012, 2013, 2014, 2015, 2016, 2017 & 2018 Recipient CFA Franchisees’ Choice Designation Contact the COBS Bread Franchising Team E franchise@cobsbread.com P 1 866 838 COBS (2627) W www.cobsbread.com/franchising
Franchise Canada July | August 2018 117
MARKETPLACE
Crepe Delicious is Canada’s largest and fastest growing mallbased creperie and gelateria. Specializing in the creation of world-class sweet and savoury crepes and handcrafted gelato, we take pride in being a leader in the trend towards healthier eating. Serving breakfast, lunch, dinner and dessert, Crepe Delicious offers fresh, nutritious and tasty food for people on-the-go. All of our crepes are made-to-order by our Crepe Chefs allowing customers to watch as their crepes are being prepared. Our signature crepe batter is only 130 calories and 4 grams of fat and then filled with the finest and freshest ingredients. Fresh veggies and protein create our popular savoury crepes, and we offer a selection of irresistable sweet crepes filled with fresh fruit combinations. Our premium gelato is a perfect complement to the specialty crepe business. All our gelato and sorbet flavours are handcrafted on-site daily with natural ingredients. We proudly serve sugar-free and dairy-free options to meet market demand. Our unique concept combines comparatively low food costs with excellent site selection to provide our franchisees with the recipe for success. Single-unit, area development and master franchises available for this innovative specialty food concept. www.crepedelicious.com • info@crepedelicious.com Phone (905) 326-2969 Toll Free (877) 582-7373
We are a world-class franchisor with a commitment to quality, having more than 6,500 stores in more than 27 countries. DQ Grill & Chill® offers a variety of soft-serve treats along with a full line of hamburgers, hotdogs, chicken and salads. As an ongoing expansion program, we are presently accepting applications for DQ® franchises across Canada. Candidates must have business acumen, superior people skills and desire to work with a proven franchise system. A DQ Grill & Chill® has a total investment of approximately $800,000 - $1,200,000 or more. The candidate must have a minimum of $400,000 cash available. A DQ® Treat location can be in major shopping malls or as a free-standing unit. The total investment for a retail store is between $300,000 $500,000 and up to $800,000 for a free-standing unit. Applicants must have a minimum of 40% project cost in cash to invest.
CRUNCH Fitness is a gym that believes in making serious exercise fun by fusing fitness & entertainment and pioneering a philosophy of No Limits. Crunch serves over 1,000,000 members with over 250 gyms worldwide, with more than 20 locations currently operating and 30 more set to open their doors in Canada. Current expansion plans are also underway in Ontario, Saskatchewan, Quebec, and the Maritimes by the end of the year. Each Crunch franchise location offers top-notch facilities with amenities including a selection of state-of-the-art cardio and strength training equipment such as elliptical trainers, treadmills, Stairmasters, a variation of stationary bikes, a large array of free-weights and more. Personal trainers are available to provide members with personalized fitness plans and devise goal-oriented training regimens as well as nutrition plans powered by dotFIT. Each gym includes a designated group fitness studio where members can participate in Crunch’s signature CLASS-ic Training classes including Zumba®, Yoga Body Sculpt, Fat Burning Pilates, Cardio Tai Box, Bootcamp, BodyWeb w/ TRX® and much more. Small group training is also brand new with the HIITZone providing HIIT functional training. All locations are equipped with full-service locker rooms and additional amenities such as tanning and HydroMassage. Memberships are commitment free and start at $9.95/month. For more information about CRUNCH Fitness franchising, visit crunchfranchise.ca or contact franchise@crunchcanada.com / 1-866-CRUNCH2 (278-6242).
Driverseat Chauffeur Services Driverseat is the latest emerging trend in home based franchise systems, blazing a new industry in personal transportation. Our franchise partners specialize in marketing, strategizing and growing their business, while their Coachmen (drivers) focus on transporting customers and their vehicles, through 4 unique services. Protected terrritories available throughout Canada and the U.S. Total capital required - $20k to $35k Innovative Technology Platform $21,000 franchise fee Home based No need for inventory Significant industry size No capital real estate leases 4 tier extensive training program
www.dq.ca Contact: Tammie Verna at tammie.verna@idq.com or 905.637.4741
Designated Driver
Airport Chauffeur
Assisted Transport
Vehicle Chauffeur
1-855-DRIVE-90 | info@driverseatinc.com www.driverseatinc.com
118 Canadian Franchise Association
www.cfa.ca | www.FranchiseCanada.Online
MARKETPLACE
Edo Japan has been in the business of providing fresh, delicious Japanese style fast casual food for more than 35 yrs. Our unique style of cooking made to order food on Teppanyaki grills was a fi rst in Canada. We are now one of the most popular and successful franchise chains in Canada. Edo Japan’s restaurants are experiencing explosive growth, high sales productivity and excellent return on investment at both our mall and street front concepts. Franchise Fee: $30K-$35K Investment Required: $300K-$500K Available Territories: British Columbia, Alberta, Saskatchewan, Manitoba, Ontario Training : 5 weeks Franchise Units Canada: 112 Corporate Units Canada: 5 In Business Since : 1979 Franchising Since: 1981 CFA Member Since: 1995 For more information please contact Vice President, Operations & Franchising, Terry Foster Email: terry@edojapan.com
Not Another Burger Franchise! For many years, burger outlets, coffee shops, and pizza restaurants have been the trend in the franchise industry, but not for long! The indoor playground business is the newest face in today’s franchise marketplace, and Enchanted Castle Inc. knows the industry well. Enchanted Castle Inc. started as an indoor private playground facility, but soon discovered that their customers wanted more. They decided to transform private parties into exciting new adventures, and this journey led them down a path of cakes, candy, mascots, home/corporate parties, party supplies, amazing kids’ products, and new store concepts that showcase everything in a fun and magical way. With nine years in business and five locations, Enchanted Castle Inc. recently started franchising, and is offering turnkey facilities with training and support to make any candidate successful. • 5 locations and growing! • Flexible footprints, from 2,000-4,000 sq. ft. • Shopping mall and street front locations available • Minimum $140,000 to qualify • No royalty & with only a $500 monthly fee For franchising info, contact: (905) 725-2828 ext. 101 enchantedcastle.info
Grab the Day by the Eggs® Eggspectation is an innovative upscale-casual dining restaurant concept. Founded in 1993, Eggspectation restaurants are known for their brunches. With an extensive all-day menu choices, Eggspectation offers a unique experience. From breakfast to brunch, lunch to coffee & dessert time to happy hour and dinner, Eggspectation is the place to kick back in style with friends, family and business associates and enjoy good times in this unparalleled environment. Franchise Units: Canada 12, USA 6, International 8 Corporate Units: Canada 2, USA 1 In Business Since: 1993 Franchise Since: 1998 Franchise Fee: $50K Investment Required: $500K-$1M Training: 10 weeks Available Territories: All of Canada, USA, International CFA Member Since: 2011 7960 rue Saint-Denis, 2nd. Flr., Montreal, QC, H2R 2G1 Phone: (514) 282-0677 / (855) 331-EGGS (3447) Fax: (514) 282-8115 Web: www.eggspectation.com Email: info@eggspectation.com Contact: Enzo Renda, CEO
Evergreen College is registered as a private career college under the Private Career Colleges Act, 2005, and we’re members of both the National Association of Career Colleges (NACC) and Career Colleges Ontario (CCO). This gives our students the comfort of knowing that our college is held to the highest standards of accountability and honesty. We are growing rapidly and are welcoming qualified participants to join our team. Evergreen College Franchise Campus owners will be supported in all aspects of their operations with an extensive training, detailed services and support from our head office. Franchise Fee: $150K+ Start-up Capital Required: $150K+ Investment Required: $300K+ Available Territories: All of Canada, International Training : Provided by the franchisor Franchise Units Canada: 7 Corporate Units Canada: 1 In Business Since : 2003 Franchising Since: 2009 CFA Member Since: 2015 Evergreen College is growing JOIN US Because smart investments start with education. 416.365.0505 | franchise@evergreencollege.ca www.evergreencollege.ca
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Eye Level is the key to self-directed learning. Eye Level nurtures problem solvers, critical thinkers, and lifelong learners. A premier supplemental education and enrichment program, Eye Level offers an innovative and effective teaching method in a fun and exciting learning environment, where self-directed learning, individualized academic coaching, and critical thinking are at the core of helping children improve and excel in their academic pursuits. Franchise Fee: $20K Startup Capital Required: $75K Investment Required: $100K Available Territories: British Columbia, Alberta, Ontario, United States Training : 5 days of training at our centralized training facility in New Jersey, USA Franchise Units Canada: 11 USA: 195 International: 1432 Corporate Units USA: 3 International: 800 Franchising Since: 1991 CFA Member Since: 2015 Contact us for a free Eye Level centre franchise information seminar Contact Name: Xavier Kim Email: xavier.kim@myeyelevel.com
Fatburger has been serving up the freshest, biggest, juiciest burgers for over 65 years. With restaurants in 37 countries, prospective franchisees benefit from investing in a concept with a proven track record. Prime ownership opportunities are available across Canada. We provide: • A highly recognized trademarked brand • Extensive initial training • Ongoing operation & training support • Marketing/advertising support • Excellent return on investment capital An upper tier quick-casual restaurant serving fresh, never frozen custom made Alberta Angus beef burgers and Buffalo’s™ World Famous Wings and Tenders, Fatburger is a recognized leader in the premium burger category. We are passionate about quality, food and service - and it shows! We offer an extensive menu and dynamic décor that brings food, fun and style together. Each meal is cooked to order using fresh ingredients and traditional cooking methods. The taste and quality of Fatburger has been inspiring fierce customer loyalty since its inception in 1952. 54 locations across Canada and growing! For more franchise information, call us at 1-888-597-7272 or email franchise@fatburgercanada.com. For locations and more visit www.fatburgercanada.com.
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Signage has never been more important. Right now, businesses are looking for new and better ways to compete. Industries are revamping to meet compliance standards. And advertisers are expanding their reach into new media, like digital signage and mobile websites. Join the franchise that’s leading the next generation of business communication. Now more than ever, businesses look to FASTSIGNS® for innovative ways to connect with customers in a highly competitive marketplace. Our high standards for quality and customer service have made FASTSIGNS the most recognized brand in the industry, driving significantly more traffic to the web than any other sign company. We also lead in these important areas: • Entrepreneur - #1 in Category, 2018 • Franchise Business Review Best in Category, 2018, FBR 50 Award 2006-2018 • Franchise Research Institute World Class Franchise 2011-2018 • CFA Franchisees’ Choice Designation 2013-2018 Mark L. Jameson, Exec. VP of Franchise Support and Development FASTSIGNS International, Inc. 2542 Highlander Way, Carrollton, TX 75006 214-346-5679 office; 866-422-4927 efax mark.jameson@fastsigns.com www.fastsigns.com
Join Firehouse Subs Today Across Ontario! Firehouse Subs is a fast casual restaurant chain with a passion for Hearty and Flavorful Food, Heartfelt Service and Public Safety. Founded in Jacksonville, Florida by former firefighters and brothers Chris and Robin Sorensen, Firehouse Subs is a brand built on steaming hot subs with the highest quality meats and cheeses piled high. The founders are the real deal and the company is built upon a family of franchise operators who share their same passion for serving others. Firehouse Subs consistently ranks number one in among fast casual brands in the categories of food quality, taste, flavor, and friendly service. In 2005, Firehouse Subs created Firehouse Subs Public Safety Foundation with the mission of providing funding, life-saving equipment and educational opportunities to first responders. In fact, Firehouse Subs has given more than $33 million to hometown heroes across Canada, the United States and Puerto Rico. Our growth is carefully calculated to optimize restaurant potential, profitability and the success of our franchisees. For more information about franchising with Firehouse Subs, contact Brent Greenwood at franchising@firehousesubs.com or 877-887-8330. www.firehousesubs.ca
www.cfa.ca | www.FranchiseCanada.Online
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Funbelievable adventure
“Live Life with Flavour!”
Funtopia is an active family entertainment facility concept for indoor sports activities for kids aged 4 to 94. Funtopia consists of various sporty challenges and attractions such as climbing, ropes course, ninja course, jumping, sliding and many, many more. With a fast-growing network of venues, Funtopia has become a hot spot for adventurers around the world. The experience that visitors get in Funtopia is unique and unforgettable... a truly Funbelievable Adventure!
Gino’s Pizza is a big player in the restaurant industry since 1981, specializing in Gourmet Pizzas and Specialty side orders for Walk-in, pick-up & delivery. We provide the best possible value & satisfaction to our customers who desire great tasting Gourmet Pizza and wings. We offer unique marketing program to promote directly to homes, apartments, schools & businesses on a weekly basis. We have an easy to remember number 310-4466 (GINO) with centralized Call Centre with friendly knowledgeable agents to process orders. Gino’s future goals is to expand into international markets with the next year.
Have Fun, Be Active! Available Territories: All of Canada Training : Provided Franchise Units International: 2 Corporate Units North America: 3 International: 5 In Business Since : 2014 Franchising Since: 2015 CFA Member Since: 2015 Contact us at: 778 317 6520 yassen@adventurefacilities.com www.funtopiaworld.com/franchise/
Franchise Fee: 20K Investment required: 230K – 285K Available territories: All of Canada & International Training: including and ongoing Franchise Units Canada: 95 In Business since: 1981 Franchising since: 1982 CFA member since: 2012 For franchising information, please contact the Head Office Office: (416) 235-0000 Ext 2006 E-mail: vito@ginospizza.ca www.ginospizza.ca/franchise
Calling All Pet Lovers!
“It’s Gonna Be Great”
Global Pet Food Stores L.P. is a Canadian owned chain of 200 franchised and corporately owned pet specialty food and pet supply stores, operating under the banner of Global Pet Foods. We offer a unique franchise concept that specializes in natural, holistic and wholesome pet food brands with a full selection of pet care accessories. We have become the Health Food store for pets!
Great Clips is the world’s largest and fastest growing salon brand with 4300 salons throughout North America. Our salons are conveniently located in strip malls in over 130 markets. What really makes this business concept unique is the fact that it is recession-resistant, with steady growth and multi-unit opportunity. Manager-run salons allow for flexibility in how you transition into business ownership. No haircare experience necessary!
Global Pet Foods was founded in 1976, celebrating 40+ years of success. We have grown to become one of the leading retailers in the pet food business with locations across Canada. Our attention to careful site selection, detailed store planning and quality “hands-on” merchandise management has resulted in steady profitable growth within our family of stores. See what Global Pet Foods opportunity awaits you! Website: www.globalpetfoods.ca Email: franchises@franchisebancorp.com 2-294 Walker Drive, Brampton, Ontario, L6T 4Z2 Phone 1-866-463-4124 Fax (905) 790-7059
Franchise Fee: $20K (USD) Investment Required: Net Worth $300,000 ($500,000 in select markets) Available Territories: Alberta, British Columbia, Manitoba, Ontario, Saskatchewan, United States Training : Yes Franchise Units Canada: 150 USA: 4150 In Business Since : 1982 Franchising Since: 1983 CFA Member Since: 2006 Find out more at www.GreatClipsFranchise.com.
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Heart To Home Meals
Your success is our success
Targeted to serve Canada’s fastest growing demographic, Heart To Home Meals delivers delicious, nutritious, high quality frozen meals to seniors in their own homes. The company is committed to food excellence, great customer service & the power of the entrepreneur as a franchisee. The model is based on our highly successful sister franchise Wiltshire Farm Foods in the UK, which is also owned by apetito. Heart To Home Meals has a limited number of territories available in Manitoba, Ontario and Nova Scotia - don’t miss your chance to be part of a company servicing Canada’s fastest growing consumer segment.
Inspiration Learning Center Franchising Corp. is invested in a successful and dynamic learning center, Inspiration Learning Center, which serves students of all ages with on-site private and group tutoring for all subjects. Founded in 2003 in the GTA, our company is rapidly expanding into other markets on the strength of our unique combination of Eastern and Western teaching methodologies. With competitive start up fees, get on the ground floor of an exciting educational business opportunity.
Visit www.HeartToHomeMealsFranchise.ca Heart To Home Meals Highlights • Business Type: Franchise – Delivering frozen meals directly to the customer’s home. The meals are prepared by the franchisor, then sold and delivered by the franchisee. • Total Franchise Fee: $40K • Training & Start up Materials provided: YES • Home-Based: YES • Royalty and Ad fund: Both 0% Contact: Matthew Diestl • Tel: 1.800.268.8199 ext. 242 matthew.diestl@apetito.ca
Jani-King is the world’s largest commercial cleaning franchise with over 9,000 franchisees in 10 countries and over 40 years of experience! The unique Jani-King Franchisee Concept, available for as low as $11,900, provides our franchisees with an edge over the competition. By offering unparalleled support and training, Jani-King works to ensure that every franchisee has an opportunity to be successful. Initial and on-going training, 24-hour operational support and administration assistance are all provided by Jani-King. Ready to be your own boss? Contact us today and join the more than 9,000 other Jani-King franchise owners worldwide. 1-800-565-1873 or visit our website at www.janiking.ca or e-mail info@janiking.ca Special Note: Master Franchisor opportunities available in Saskatchewan, Newfoundland and Thunder Bay.
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Franchise Fee: $38.8K Investment Required: $70K and up Available Territories: All of Canada, United States, International Training : 3 weeks, $8,000 Franchise Units Canada: 4 Corporate Units Canada: 4 International: 3 In Business Since : 2003 Franchising Since: 2008 Let’s talk! franchising@inspirationteaching.com www.inspirationteaching.com
KUMON MATH AND READING CENTRES With 60 years of success and growth, Kumon is the world’s largest after-school math and reading academic enrichment program and one of the most established franchise businesses in the world. Helping over 16 million students in 50 countries and regions achieve remarkable results, Kumon is more than just a financially sound business investment. Owning a Kumon Centre allows you to follow your life’s passion – helping children become lifelong learners and prepare for success both inside and outside of the classroom. Fueled by the pursuit of their true passion, Kumon Instructors enjoy a sense of fulfillment and work-life balance rarely found in a franchise venture. If you look at a child and see the potential for success, then Kumon is looking for you. Whether you’re an educator or simply interested in starting your own business, a Kumon Learning Centre could be your own success story just waiting to happen. For more information about franchise opportunities with Kumon, please contact: Tel: 1-800-266-6681 E-mail: franchisecanada@kumon.com Website: www.kumonfranchise.ca
www.cfa.ca | www.FranchiseCanada.Online
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The World’s Leading Automotive Leak Company LEAKPRO is a unique business that the Franchisor has developed to take advantage of opportunities in the automotive industry. It is an entire format for operating businesses that specialize in detecting and repairing wind, dust, and water leaks in motor vehicles. ®
One special component of this System is a methodology that the Franchisor has refined for leak detection, which uses ultrasonic sound technology and thermal imaging. • Two GREAT brands one GREAT franchise • 22 years in business • Member of the CFA • Highly needed and proven services • Mobile service • No effective competition • OEM/Factory approved and recommended • LOW Franchise fee, high income and return • Franchises only $49,900.00 CDN • Prime markets and master franchises available • You bring the business aptitude; we’ll bring the training • Automotive experience not required! You can find more information at www.healthycar.ca and www.leakpro.com (905) 829-LEAK (5325) • 888-532-5349 franchises@leakpro.com
For more information, visit our website at www.mmfoodmarket.com/en/franchising or call us at 1-800-461-0171
as seen on
CHICKEN
TATERS
Welcome to the largest Canadian-owned quick serve chicken restaurant in the country and the fastest growing franchise in Canada. Mary Brown’s Chicken & Taters continues to expand across Canada, with about 140 stores now open. We expect that number to double in the next few years. It’s a growth plan we’d love you to be part of! The food is exceptional and the numbers are impressive. We’ve enjoyed 14 consecutive years of same store sales growth and are destined to continue this trend. Our genuine approach to customer service, Made Fresh from ScratchTM food and warm smiles are what keep our Guests coming back. It’s based on almost 50 years of continued growth and success. We use proprietary cookers to create the plumpest, juiciest Chicken and fresh-cut Taters. Add to that, our comprehensive franchisee support including training, financing and marketing, and you’ll see that a Mary Brown’s franchise is an unbeatable opportunity that you don’t want to miss. Give us a call at 416-576-3911 or 905-513-0044 or email us at franchising@marybrowns.com www.marybrownsfranchising.com
M&M Food Market is Canada’s largest retail chain of specialty frozen food. Established in 1980, M&M Food Market has been a destination for high quality meal ideas made with the finest ingredients with over 400 products and new products introduced seasonally, M&M Food Market has changed for the better! Over the last 3+ years, M&M Food Market has been on a journey toward a major achievement - the removal of all artificial colours, flavours, and sweeteners from our food portfolio. Our Food Promise is a game changer and key differentiator from our competition and we are proud that 100% of the products in our stores coast-to-coast meet this Food Promise. Updating the in-store experience with a new store design was one of the key pillars of the reinvented M&M Food Market brand. With almost 350 locations nationally and growing, M&M Food Market is leading the way in frozen food retailing. Now is the time to rediscover this trusted, iconic Canadian brand.
Own a business and change the world With more than 800 Centres world-wide, and more opening every week, Mathnasium is one of the fastest growing franchises. That’s because we are passionate about what we do. It is also because our franchise combines all of the factors that experts agree are critical to maximize your probability of success: Exceptional market Demand with a superior Product to respond to that demand. The right People to teach you the business and Support your efforts. A proven track record of Success. Reasonable start-up Investment requirements. And a painless Process which allows you to learn more—and take easy steps to becoming a franchisee. MATHNASIUM AT A GLANCE Began Franchising: 2002 Number of locations: 800+ Franchise fee: USD$35 000 for the first centre Royalty Fee: CAD$500 per month for the first centre only plus 10% of gross receipts Marketing Fees: CAD$250 per month plus 2% of gross receipts Get started today! Request an Information Kit: http://mathnasium.ca/franchise or call 888-763-2604
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McDonald’s® has always been a franchising company and has relied on its franchisees, our Owner/Operators, to play a major role in the System’s success. McDonald’s remains committed to franchising as a predominant way of doing business. We are actively seeking highly qualified business people to join our System as Owner/Operators. Owning a McDonald’s restaurant is a tremendous opportunity. We are seeking individuals with significant business experience who have successfully owned or managed multiple business units or have led multiple departments and who have significant financial resources. We are a family of over 289 Owner/Operators passionate about satisfying our customers, growing our business, making money and having fun. McDonald’s continues to be recognized as a premier franchising company around the world. To learn more about franchising opportunities with McDonald’s Canada, please visit us at www.mcdonalds.ca Franchise opportunities are now available across Canada! ©2018 McDonald’s
Since 1979, MOLLY MAID has been the number one maid service company in Canada. A MOLLY MAID Franchise provides a low-risk investment opportunity in a high-growth, recession resistant industry. We offer market-leading brand awareness, business management software, marketing programs, human resource tools and an experienced Support Office team dedicated to helping Franchise Owners succeed. Our Franchise Owners are the reason for our success because “businesses aren’t successful, people are”. Franchise Fee: $19K Startup Capital Required: $25K - $40K Investment Required: $40K - $45K Available Territories: British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Labrador, Northwest Territories Training : Yes Franchise Units Canada: 207 USA: 439 In Business Since : 1979 Franchising Since: 1980 CFA Member Since: 2016 For more information about our available locations, please call: 1.855.248.0355
Midas is a globally respected automotive products and services provider with franchised, licensed, and company-owned locations throughout Canada, the United States and the world. Here are just a few of the ways we help you build success as a Midas franchisee: • Outstanding brand recognition • Growth-focused business model geared toward expanding customer base • Exclusive product warranties and lifetime guarantees • Exceptional advertising, utilizing today’s most powerful media • Knowledgeable and experienced senior management team with diverse backgrounds in retail, wholesale, operations and development • Unparalleled support and resources, strategically positioned for long-term franchise growth • Complete training and marketing support No business or retail management experience necessary. Build your future with a leader ... Trust the Midas touch! Contact us to learn more: www.midasfranchise.com or call 800.365.0007 This advertisement does not constitute an offer of a franchise. A franchise offering can be made by us only after we provide you with an appropriate Canadian disclosure document (as applicable in each province). Franchises may not be available in all provinces.
Interested in owning a Mr. Lube franchise? With 174 locations and growing, Mr. Lube is the Canadian leader in automotive oil change and preventive maintenance. In fact, we’ve served more than 45 million customers in our 41 years of business— and we are just getting started. Mr. Lube offers: • A respected brand name supported with award winning advertising programs • Established operating systems • National purchasing programs and partnerships • An extensive franchisee support team • Industry leading training programs • Conversion opportunities We are looking for potential franchisees and existing independent operators who would like to take their business to the next level. If you are passionate about customer service and have the financial resources and leadership skills to grow with us, we would love to talk to you about becoming a franchise owner. For more information email us at franchising@mrlube.com or visit our website at mrlube.com.
franchiseopportunities@mollymaid.ca
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www.cfa.ca | www.FranchiseCanada.Online
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For over 55 years Mr Mikes SteakhouseCasual Restaurants have been about feeling like you belong, where everyone feels comfortable in his or her own way. It’s your place - a place where you don’t have to be something you’re not, you can just be yourself. It means tasty and affordable creations from our signature steak and Mikeburgers to our home-branded wines and beers. Our plans are to open 30 new restaurants in Western and Eastern Canada over the next 5-year period and we invite you to call us for more information about franchise opportunities. Canadian Franchise Association Members Food - Restaurants / Dining Rooms Mr Mikes SteakhouseCasual Restaurant Unit 100, 3700 North Fraser Way, Burnaby, BC, V5J 5H4 Phone: 604-536-4111 Fax: 604-439-7367 Web: www.rammp.net E-mail: rvillalpando@RAMMP.net Contact: Rick Villalpando, Vice President, Business Development Franchise Locations Canada: 37 Corporate Locations Canada: 3 In Business Since: 1960, Franchising Since: 2003 Franchise Fee: $50K, Capital Required: Min. $900K - 1.8M Training: min. 8 weeks Available Territories: AB, MB, SK, BC, ON CFA Member Since: 1997
Oxygen’s proven systems help new entrepreneurs be successful • Proven Brand • Far Infrared Technology • Cloud based POS • Teacher Training • Franchise Meetings • Major metro, high density and prime territories still available Franchise Fee: $37.5K Startup Capital Required: $150K-$250K Available Territories: Various, throughout Canada Training : Yes Franchise Units Canada: 65 Corporate Units Canada: 1 In Business Since : 2011 CFA Member Since: 2014 If you are ready for health and wealth, it is time for you to put your passion to work become our next Franchisee and fill out the application franchise.oxygenyogafitness.com
MAKE A LIVING THAT MAKES A DIFFERENCE Oxford Learning is the fastest-growing supplemental education franchise in North America, offering a unique way to make a difference using its proprietary learning methods and materials. With programs for students from preschool to university, Oxford Learning helps students improve their academic skills while developing higher levels of cognition and self-esteem. Your ambition and business acumen, combined with our name recognition, proprietary curriculum, training, and support will get you started on the path to success. Franchisees do not need teaching experience. Oxford Learning has a unique supplemental education model that does not exist elsewhere. Looking for an opportunity to make a difference in your life and in your community? An Oxford Learning franchise is a great way to make it happen! Discover the rewards of helping children succeed. Make a Living that Makes a Difference. Pick up the phone today. 1-888-559-2212 (ext. 106) or email us at franchise@oxfordlearning.com.
Papa Murphy’s is the fifth-largest pizza chain in North America and the pioneer and leader of the take ‘n’ bake pizza segment. Papa Murphy’s operates over 1,500 locations in Canada, the United States and Dubai. With the Canadian home office in Vancouver, BC, Papa Murphy’s offers custom-made pizzas featuring high-quality, fresh toppings which are generously layered on pizza dough that is made fresh each morning in store. Papa Murphy’s now offers cooked pizzas in select locations. This gives guests the convenience to have it baked for them or they can order their pizzas take ‘n’ bake, hot and ready to eat when they want at home. • • • • • •
Ease of Operations Brand Strength Consumer Value and Appeal Low Initial Investment Ranked #1 Pizza Chain, three times by Zagat Four time “Chain of the Year” by Pizza Today
Franchise Fee: $25K | Minimum Investment: $250K Training & Support: Yes | Territories Available: Canada Papa Murphy’s Take ‘N’ Bake Pizza – Canada Website: www.papamurphys.ca E-mail: franchise@papamurphys.ca Phone: 1-855-425-PAPA (7272)
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THIS IS NO TIME FOR SECOND BEST - YOUR SUCCESS BEGINS WITH OUR TEAM • The Restoration Industry is an annual 60-Billion-Dollar industry. • With smaller independent regional restoration companies unable to deliver electronic reporting and keep up with the technological and performance requirements insurance companies are now demanding, more market share will be available for PAUL DAVIS franchisees as insurance companies move away from using smaller independent restoration companies. • PAUL DAVIS is the only democratic franchise program where the franchisees have a vote in how operational changes are adapted to the system. • A powerful, recognizable brand supported by a national television advertising campaign, well-developed franchise system and an experienced management team to lead the system. • Consumer demand for high quality service and care when restoration services are needed.
The Pizza Nova story began in 1963 when a young Italian family opened the very first Pizza Nova restaurant. Today Pizza Nova is still family owned, represents over 140 locations across Ontario and specializes in hand-tossed Italian style pizzas that are complemented by an extensive menu of proven favourites. We provide comprehensive training, easy ordering from our HAACP approved commissary, location identification & design, operations support and innovative marketing initiatives that bring customers through your door. Pizza Nova is the Official Pizza of the Toronto Blue Jays, Toronto International Film Festival, and the CNE. Our 55+ years of success continues as a direct result of our uncompromising commitment to providing the highest quality product made from only the finest quality ingredients. In 2015 we became the first Canadian pizza company to introduce pepperoni sourced from beef and pork raised without the use of antibiotics or added hormones. We have since expanded our ‘Raised Without Antibiotics’ profile to include bacon, chicken wings , chicken pollini, grilled chicken, and smoked ham. For more information contact our Director of Franchise Development, Vince Morano at 416.439.0051 ext 216 or vince@pizzanova.com
• As the “Boomers” age, the demand for restoration services will increase. For franchise information contact: Dan Hopkins, Director of Franchise Development 416 299-8890 ext 118 • dhopkins@pauldavis.ca
Grab Your Slice of Life! Pizza Pizza began in December 1967 in a 300 square foot store in Toronto at the corner of Wellesley and Parliament Street. Since then we became the biggest pizza chain in the country. Our success stems from our customer focus. Our commitments to freshness, quality, and innovation have led us to the top of the pile in the pizza industry. Pizza Pizza delivers on its goals time and time again as we strive to make the best pizzas around at reasonable prices. Moving forward, we will continue to hold our leading position through community involvement and environmental stewardship. Consider what Canada’s most successful pizza chain has to offer you: • A commitment to quality, • Comprehensive training freshness, customer • Site selection, lease satisfaction and innovation negotiation and professional • Superior marketing and architectural design promotional support • Knowledgeable support staff • State-of-the-art technology • Administrative systems • Ongoing professional • We supply the ingredients development • Be your own boss! Franchising information: franchisinginfo@pizzapizza.ca www.pizzapizza.ca/franchising
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A Print Three Smart Business Centre is a turn-key operation designed to get you up and running and doing business quickly and successfully. With 48 locations across Canada, Print Three is one of Canada’s largest owner-operated print networks. Print Three provides all franchise owners with in-depth training and ongoing support in the areas of marketing, promotions, advertising, web-based communications, décor, finance, inventory and supplies. We provide franchisees with current research on industry trends and new services, as well as on relevant technology and equipment. Business owners across Canada choose Print Three for our superior marketing approach and sales program, which effectively combine print, web and marketing. In the business for over 45 years, Print Three brings a wealth of industry expertise and innovation to the table. When you join Print Three you join a network that enjoys an excellent reputation and brand recognition across the country. For more information contact us at franchiseopportunities@printthree.com or call: 1-800-335-5918 ext. 330. www.printthree.com
www.cfa.ca | www.FranchiseCanada.Online
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Join The Future of Real Estate
Join the Quesada franchise team and discover the Joy of Mex!
The Internet has transformed everything we do. It allows visionary companies to move faster and make things happen for less money. That’s why you don’t see many ads for video store or travel agent franchises in this magazine like you once did.
QUESADA FRANCHISEE BENEFITS:
If you’ve often thought that the real estate industry is also ripe for major transformation, then it’s time to join the club. At PropertyGuys.com we leverage people and technology in a way that makes real estate better. Our national network of over 100 franchise owners enjoy being on the cutting edge of innovation, have exclusive territories and represent a real estate platform that creates raving fans. While we’re already in over 600+ communities coast-to-coast, we’re not done growing. This could be your chance to be part of something amazing. If you want to learn more about how you can own a piece of the Future of Real Estate please let us know by email to opportunities@propertyguys.com, phone 1-855-252-6974 x 110 or by visiting www.PropertyGuysFranchise.com.
• Affordable entry cost • Proven business model • Canadian owned company with hands-on franchisee support including: ° Site selection, lease negotiation, and restaurant design expertise ° Operational and management training ° Advertising and promotional support ° Systems to build sales, reduce operating costs and increase profitability Three corporate locations and 100 franchises from coast to coast – with more locations opening every month.
Tom O’Neill President
FRANCHISE SPECIALISTS & FLEXIBLE FINANCING SOLUTIONS For over 35 years, the RBC Royal Bank national franchise team has provided financial solutions specifically designed to meet the unique needs and challenges of franchisees. Our qualified franchise specialists can offer you the support, expertise and market knowledge necessary to help you grow your successful franchise business in Canada. Whether you’re thinking about opening your first franchise or you are refinancing or expanding your existing franchise, you will benefit from working with an organization that understands your business. At RBC, we will work in partnership with you to help you meet your business goals. Talk to one of our franchise specialists for more information, and find out why more Canadian franchisees choose RBC Royal Bank. Visit us at:
www.rbcroyalbank.com/franchise
E-mail us at:
franchise@rbc.com
Call us at:
1-800-ROYAL-20
Toll Free: 1-866-854-2400 ext.101 tomoneill@quesada.ca www.quesada.ca
Scholars Education Centre is a supplemental education and tutoring franchise driven by the success of individual franchisees. • We offer programs for students of all ages, all grades, and all subjects • We offer both in-home and in-centre tutoring • We are a 100% Canadian based company • Our proprietary curriculum was designed by certified teachers to match national and provincial curricula • We offer online, cognitive-based literacy and language programs Scholars Education Centre has a number of unique features that make it a superb franchise family to join: • Driven by a passion towards education, Scholars Education Centre is providing a high-demand product • Secured territories for each franchisee with location selection support • No teaching experience is required • Three weeks of head office training with ongoing franchisor support • Opening marketing and media subsidization for new franchisees Get in touch with us today – owning your own business that is rewarding and positively impacting your local community has never been easier! For further information, please contact Matthew Baxter: matt@scholarscanada.com | 519 318 2391 www.scholarscanada.com
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Snap-on® is a world leader in the design, manufacture and marketing of innovative, top-quality, value-added tools, software and services to the automotive, aviation, marine, RV, ATV, and related industries. Our unique network of more than 394 stores in Canada is a crucial link to our customers. As a Snap-on Franchisee you’ll take your well-merchandised “Mobile Store” to your customer’s place of business and provide personalized service and solutions associated with the world-renowned Snap-on brand. Custom business software, franchise financing and customer credit financing is offered. No royalty or advertising fees apply. If you are ready to be your own boss and drive your own future, contact Snap-on today. To learn more about Snap-on franchise opportunities, visit www.snaponfranchise.ca QUEBEC: MICHAEL COBURN 1-800-665-8665 x244 | michael.l.coburn@snapon.com ONTARIO/ATLANTIC CANADA: LEEMAN REID 1-800-665-8665 x223 | Leeman.A.Reid@snapon.com WESTERN CANADA: LEEMAN REID 1-800-665-8665 x223 | Leeman.A.Reid@snapon.com Snap-on Tools of Canada Ltd. 6500 Millcreek Drive, Mississauga, ON L5N 2W6
Ontario’s favourite destination for fresh-made breakfast and lunch Sunset Grill is a Canadian all-day breakfast restaurant franchise founded in Toronto, Ontario by Angelo Christou in 1985. With 75 franchised locations across Canada and growing, we are now positioned to expand across Canada and select markets in the United States, including California and Pennsylvania. Fresh is Tastiest™ is our philosophy here at Sunset Grill – our guests are loyal to our brand and love our food because we use fresh ingredients, healthy cooking methods, source local wherever possible, deliver generous portions, and provide fast and friendly service. Consider what Ontario’s best breakfast chain has to offer you: • One-shift operation & short hours (our stores are open 7 a.m. to 4 p.m.) • High margins leading to excellent returns and building of a saleable asset • Comprehensive training & ongoing professional guidance • Exclusive territory • Low staff turnover • Great work-life balance; time at the end of the day to spend doing what you love with who you love Visit us: www.sunsetgrill.ca Email us: info@sunsetgrill.ca Call us: 905-286-5833
Let’s Talk Success Excellent Franchise Opportunities available within Ontario; with 6 locations scheduled for 2019 & 8 in 2020. Symposium’s awardwinning concept is 28 locations strong and a consumer favourite in local communities. Here’s why: Winner- Franchise of the Year – 2017 AND 2018 Winner- CFA Gold Award of Excellence in Franchising Winner - CFA Franchisees’ Choice - 8 Consecutive Years 2011-2018 • Award Winning Concept. Including: Best Breakfast, Best Atmosphere, Best Business Lunch, Best Patio, Business of the Year and more • Specializing in casual, upscale dining. Evolving, responsive menu • One of a kind trademark décor, quality finishes and furnishings • Turn Key Operation, $615-650 000
TACO TIME CANADA
The most extensive training program in the Canadian Restaurant Industry • Three months training for all aspects of the business including: wait staff counter, kitchen, administration, management and finance • Three months on site store opening support
Web site: www.tacotimecanada.com Call Toll Free Steve Nickerson 1-800-471-5722 A4, 416 Meridian Road SE, Calgary, Alberta T2A 1X2 Phone: 403-543-3490 Fax: 403-543-3499
Canada’s leading Mexican fast food restaurant chain. We prepare great food in our stores, in a fast and friendly environment. Join our growing list of successful franchisees and participate in the continued expansion of the Mexican segment. We have unit types to fit different investment and operational criteria. From drive thrus, in-line and food courts, TacoTime delivers real mexican food with flare. We provide training, site selection and ongoing operations and marketing support for all stores. Total investment ranges between $225,000 and $400,000, depending on unit type. Cash requirements are $75,000 to $125,000, again depending on unit type.
Ready for Success? Contact Al Davis at 416-449-3611 or info@symposiumcafe.com For further Franchise Information visit www.SymposiumCafe.com. Come join our Award-Winning Team!
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GRAND PRIZE
2017
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MARKETPLACE
The AllStar Opportunity Offers: • Established and Highly Successful Brand • Comprehensive Franchisee Training & Support Programs • Long-term Strategic Partnerships • Plenty of Room to Grow! The AllStar Franchisee has: • Strong Business & Managerial Experience • A Passion for the Hospitality Industry • A Customer and Community Oriented Focus • The Ability to Operate with Specific Standards • Sufficient Financial Resources TOGETHER EVERYONE ACHIEVES MORE! CALL NOW FRANCHISE OPPORTUNITIES AVAILABLE! ASWR Franchising Corp. 289.304.8814 franchising@allstarwingsandribs.com allstarwingsandribs.com
Premium fast casual restaurant serving world famous burgers, fries & milkshakes! Triple O’s Restaurants, launched in 1997 by BC’s iconic brand White Spot Ltd, is a premium QSR concept serving high quality, fresh and local ingredients including 100% fresh Canadian beef burgers made with “Secret” Triple ‘O’ sauce, fresh cut local Kennebec fries and premium hand scooped milkshakes. Since inception, Triple O’s has experienced steady growth in brand sales and number of units. One of Canada’s Best Managed Companies, Triple O’s is also a proud two time winner of gold in the CFA Award of Excellence program in 2017 and 2018. Franchise Fee: $40K Investment Required: $750K-$1.5M Available Territories: British Columbia, Alberta, Saskatchewan, Manitoba, Ontario Franchise Units Canada: 53 International: 8 Corporate Units Canada: 6 In Business Since : 1928 CFA Member Since: 1993 If you’re interested in being part of a legend, contact: Karen Dosen 604.326.6701 or karend@whitespot.ca
You know The UPS Store for shipping, but did you also know that The UPS Store is Canada’s largest franchised network of business resource centres? Did you also know that The UPS Store is also Canada’s largest chain of copy & print centres? Servicing the growing small/home office market, The UPS Store offers the convenience of a one-stop shop for business services such as photocopying and digital printing, offset printing, worldwide courier services, packaging supplies and services, mailbox and fax services, document finishing, and more. This dynamic chain leverages on one of the world’s most well-known brands, UPS. This is your opportunity to join a North Amercian market of over 5000 locations (and growing!) Visit us at theupsstore.ca. We Print, Ship & More! Locations, North America: Over 5000 Locations in Canada: Over 350 Minimum cash investment: $100,000 Total cash investment: $172,250 to $196,000 plus working capital. For more information on The UPS Store opportunity, call 1-800-661-6232 or visit www.theupsstore.ca.
Twisted Indian Wraps is a fast casual concept in the Indian segment. Recipes have been created in a manner so the operator does not need a cook on staff. Food-cost and labour are also in check. Meats are marinated overnight for service the next day. Food is assembled in front of the guest as they choose their protein, toppings etc. All items are made to order. We serve rotiwraps, nan-wraps, salads, poutine, burgers, Indian meals. We also have vegan options. All our stores serve beers & coolers. Franchise Fee: $25K Startup Capital Required: $125K encumbered cash Investment Required: $275K-$300K Available Territories: All of Canada Training : 3 weeks in Barrie, Ontario Corporate Units Canada: 2 In Business Since : 2015 Franchising Since: 2017 CFA Member Since: 2017 For more information about Twisted Indian Wraps franchise opportunities, contact: Priya Gogia 705-725-3472 • priya@twistedindianwraps.com
Franchise Canada July | August 2018 129
MARKETPLACE
Join UCMAS and be part of World’s fastest growing Mental Math program for children aged 4-13 years. As the leading educational provider of mental math & abacus training programs, UCMAS has been offering entrepreneurs an opportunity to build and succeed in their own business since its inception in 1993 and in Canada since 2004. With more than 6,000 centres worldwide and over 70 in Canada, UCMAS has trained 2.5 million+ children across North America, Asia, Europe and Australia. UCMAS creates a strong partnership with its franchise network by providing a well-structured franchise system, a unique program offering and extensive franchise support. When you acquire a UCMAS franchise, you are joining a team. Franchisees are provided with training, support for marketing, operations and centre management—all for an affordable fee. UCMAS offers a Mental Math program that serves a real need —to boost child development and brain power in kids aged 4-13. The UCMAS program strengthens child’s’ memory & focus and leads to greater proficiency in math and academic achievement. Be a part of a rapidly growing business and help children discover the genius within! For more info, visit www.ucmas.ca or contact us at info@ucmas.ca or 1-877-UCMAS-90.
Home-Based Franchise • Location Independence Wellnessnews Canada, Inc. is in the business of franchising Wellnessnews Choices for Healthy Living®, a multi-media publishing platform that includes print, online, and social media. This proven neighbourhood collective offers an informative resource that showcases exclusive, professional local health practitioners and businesses. Area Developers and Franchised Publishing Communities are now available for entrepreneurs who are looking to start a home-based business that provides them with location independence and the flexibility to suit their lifestyle. Other benefits include an in-house creative, editorial, print, and marketing team; a great reputation; training; no-expensive overhead; and a growing niche market. Franchise Fee: 14.5K Investment Required: 20K Available Territories: Canada WELLNESSNEWS CANADA, INC. Website: WellnessnewsFranchise.com E-mail: opportunity@wellnessnews.ca Phone: 1-800-840-4309
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DON’T MISS OUR SEPTEMBER/OCTOBER 2018 ISSUE! THE FOOD ISSUE Thinking about investing in a food franchise? Smart move. The food services sector makes up a significant portion of the franchise industry’s total growth, as Canadians from coast to coast love to dine on a wide selection of quick service, fast casual, and full service restaurant offerings. Take a bite out of the Franchise Canada Food Issue as we dig in to everything you need to know about franchising in the food industry. From in-depth guides on what prospective investors need to consider before starting a food franchise to how an iconic Canadian food market is taking its brand to the next level, we invite you to grab a plate and join us at the table to read about franchising fare of all kinds in our upcoming issue!
WATCH FOR THESE INFORMATIVE FEATURES IN OUR SEPTEMBER/OCTOBER 2018 ISSUE:* MEET THE WINNERS: Award-winning franchises are ones that have a rock-solid relationship with their franchisees and deliver exceptional products and services to their customers. Meet the traditional and non-traditional franchises that won the CFA’s Grand Prize at the 2018 CFA Awards of Excellence in Franchising!
food service equipment, there’s a lot to consider. Franchise industry experts provide the skinny on what prospective franchisees need to know before investing in a food franchise.
FOOD FRANCHISE MODELS: What’s the difference between a quick service, fast casual, and full service restaurant? We take an in-depth look at some of Canada’s most popular food service franchise systems to differentiate between different types of franchise models that each deliver a unique gastronomical experience.
MORNING BREW: Is there anything more Canadian than the coffee and donut combo? There’s no shortage of places in Canada to read the paper and enjoy a fresh cup of coffee and a tasty treat to get your day started. We take a look at franchises where coffee and baked goods are the name of the game. We’ll get your franchising ideas percolating with a comprehensive guide to cafes, espresso bars, donut shops, and other coffee and baked goods franchises.
WHAT’S ON THE MENU? There’s a lot involved in starting a food service franchise. From training cooking staff capable of serving up tasty meals to getting set up with the right
GLOBAL FRANCHISE FLAVOURS: Canada’s diversity means a culinary trip to Japan, the Middle East, Greece, and anywhere else you can imagine is just down the road. See
what kinds of international flavours franchises are offering as we feature brands that are serving delicacies from across the globe.
PLUS A SPECIAL FRANCHISE FOCUS ON EDUCATION AND CHILDREN’S PRODUCTS AND SERVICES! IN EVERY ISSUE: • Industry News • Show Me the Money • Franchise Tutorials • Leadership Profile • Giving Back • Home-Grown & Locally-Owned • Ask the Experts • Day in the Life • The First Year • Franchise Fun *Editorial subject to change
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ADVERTISERS’ INDEX BEAVERTAILS pastry......................60-61 www.beavertails.com
Heart to Home Meals........................... 81 www.HeartToHomeMeals.ca
Paul Davis..................................................82 www.pauldavis.ca
BMO Bank of Montreal............................... 26 www.bmo.com/franchise
International Franchise Association ......................................................................112 www.franchise.org
Pizza Nova................................................. 76 www.pizzanova.com
COBS Bread............................................................ 65 www.cobsbread.com/franchising Crunch Fitness Canada.......... 7, 86-87 www.CrunchFranchise.ca Dairy Queen Canada.. ................................... 27 www.dq.ca Driverseat........................................................ 58-59 www.driverseatinc.com/franchise Edo Japan................................................... 9 www.edojapan.com/franchising Enchanted Castle.................................. 32 www.enchantedcastle.info
Inspiration Learning Center............. 74 www.inspirationteaching.com Jani-King................................................... 14 www.janiking.ca Kumon Canada Inc.................................... .................................. Outside Back Cover www.kumonfranchise.ca LeakPro...................................................... 75 www.leakpro.com Loukoumania Café................................. 5 www.loukoumania.ca
Pizza Pizza.................................................99 www.pizzapizza.ca/franchising Print Three................................................ 77 www.PrintThree.com PropertyGuys.com................................89 www.propertyguysfranchise.com Quesada Burritos & Tacos................. 80 www.quesada.ca/franchising RBC Royal Bank..... Inside Front Cover www.rbc.com/franchisingadvice Scholars Education Centre............... 73 www.scholarscanada.com
Evergreen College...............................105 www.evergreencollege.ca
M&M Food Market................................... 3 www.mmfoodmarket.com/en/ new-shopping-experience
Snap-on Tools........ Inside Back Cover www.SnaponFranchise.ca
Eye Level................................................... 40 usafranchise.myeyelevel.com
Mary Brown’s Chicken & Taters.......67 www.marybrownsfranchising.com
Symposium Cafe.............................56-57 www.symposiumcafe.com
Fastsigns.............................................62-63 www.fastsigns.com
Mathnasium Learning Centres....... 22 www.mathnasium.ca/franchise
The AllStar Wings and Ribs.................. 4 www.AllStarWingsandRibs.com
Fatburger................................................................... 78 www.fatburgercanada.com
McDonald’s Restaurants Canada..30 www.mcdonalds.ca/franchising
The UPS Store...........................................31 www.theupsstore.ca
Firehouse Subs..................................................... 28 www.firehousesubs.ca
Midas International..............................39 www.midasfranchise.com
Triple O’s Restaurants..........................69 www.tripleos.com/franchising
Funtopia......................................................21 www.funtopiaworld.com/franchise
Molly Maid Canada Inc.......................93 www.mollymaid.ca/franchiseopportunities/
Twisted Indian Wraps.................. 84-85 www.twistedindianwraps.com
White Spot Restaurants.....................69 www.whitespothospitality.com
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ian Busin ess M
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Oxygen Yoga and Fitness.................. 79 franchise.oxygenyogaandfitness.com
UCMAS Mental Math.............................71 www.ucmas.ca
anad
Great Clips................................................29 www.greatclipsfranchise.com
Oxford Learning........................49, 51, 53 franchise.oxfordlearning.com
C in
Global Pet Foods..................................... 11 www.globalpetfoods.ca
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Franchise Canada July | August 2018 133
GIVING BACK
A Slice of Pizza Can Go a Long Way Veteran Boston Pizza franchisee makes community involvement a part of his business strategy BY KRISTIN DI TOMMASO RICHARD ENRIGHT is known for more than just his savvy business skills. The Boston Pizza franchisee has been working with the beloved Canadian brand for nearly 30 years, building a strong restaurant empire that spans across Manitoba with his wife Kim and their children, Jonathan and Karley. Though Enright and his family may be most recognized across the heart of Canada for opening 16 Boston Pizza locations, it’s their philanthropic efforts that have catapulted them to all-star status. While most franchise partners are eager to hop on board to participate in their system’s charitable initiatives – which usually involves giving back to a national charity – what differentiates the Enrights from other small business owners is their overwhelming commitment to supporting more locally-based fundraising events. “We don’t necessarily go with the charity that is getting the most support. Sometimes you have to look at the charities that are smaller, but still working really hard to make a positive difference,” Enright explains. Much like Boston Pizza head office has instilled in their franchise partners the value of giving back through the Boston Pizza Foundation Future Prospects, Enright has managed to do the same with his employees. Never shy to help those less fortunate, it has become second nature for his staff to support any charity that comes their way. Whether it’s providing their signature pizzas to local sport fundraising events, donating time and money to Winnipeg’s Rehabilitation Centre for Children, or working alongside the Heart & Stroke Foundation of Manitoba to equip high schools and
134 Canadian Franchise Association
community clubs with life-saving defibrillators, the Enrights have created a giving back culture that is hard to find anywhere else. And if you ask Enright why he has gone out of his way to make giving back a large part of his business model, he’ll simply tell you: “Because we can, we should.” This ‘why wouldn’t we’ mentality goes hand in hand with Enright’s positive relationship with his community. “Winnipeg has treated us very well over the years,” he says. “They have helped to make us and the Boston Pizza franchise prosperous. The least we can do is give back and make it a positive experience for our staff.” Employees across his more than 25 locations actively participate in year-round fundraising initiatives and, according to Enright, are happy to do so. “In some ways, our employees don’t even realize they’re raising money, because they’re having so much fun doing it.” Under the leadership of each location’s manager, who Enright says deserve credit for helping to drive giving back events at their locations, employees partake in some friendly competition to see what individual, team, or restaurant can raise the most for a specific charity. In addition to spearheading community-based initiatives, Enright ensures all of his locations are active in raising money for head office’s corporate charity, the Boston Pizza Foundation Future Prospects. Representing communities across the country, the Boston Pizza Foundation has advocated on behalf of children and families in need for over 25 years, raising $27 million for Canadian communities since its founding in 1990. In 2014, the franchise took its charitable contributions one step
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forward by unveiling the Boston Pizza Foundation Future Prospects. In partnership with five national organizations, including Big Brothers Big Sisters, JDRF, Kids Help Phone, Live Different, and the Rick Hansen Foundation, the Future Prospects program was developed to provide mentoring programs and positive role models to youth, and has become a hit among franchisees, employees, and Canadians from coast to coast. The Foundation also plays a prevalent role in the franchise’s annual conventions, and giving back is frequently discussed and advocated for by the system’s leaders. Still, Enright says he would give back even if head office didn’t encourage franchisees to do so. “We’re doing it along with them,” he says. “We don’t need any coaching to tell us that helping our community is the right thing to do!” As the Enrights continue to open more Boston Pizza locations, they look forward to making more longterm charitable contributions to the people who need it most. “You work all your life to be able to do good things for those around you,” Enright says. “In communities like Winnipeg, you can touch so many people, which is what we are striving to do within our network.”
THERE’S A LOT TO CELEBRATE! 2018 marks the 60th anniversary of Kumon since it was established in Osaka, Japan in 1958, and its 30th anniversary in Canada. Kumon franchises now operate in 50 countries with enrollment numbers exceeding 4.3 million. In addition to being named Entrepreneur Magazine’s number one tutoring services franchise for 17 consecutive years, we were recently honoured with the CFA Franchisees’ Choice Designation.
Be a part of our success! Contact us to find out if a Kumon franchise is right for you. franchisecanada@kumon.com • 1-800-266-6681
kumonfranchise.ca