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A Day in the Life of a Midas Franchisee

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A DAY IN THE LIFE of a Midas franchisee

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by Deanna Pledge

Lace up your track shoes at 3 a.m. if you want to keep up with Midas franchisee Jude Crane of San Antonio. His abundant energy has helped him go from co-owning one shop in 2002 to owning 21 shops today. He even finds time to develop real estate on the side.

His typical day begins around 4 a.m. with a workout, reviewing emails, looking over financial data, and preparing for daily meetings.

During the day he visits two to three of his Midas locations to ensure they are operating properly. By 5 p.m., Crane transitions from franchisee to full-time husband and father. Like many parents, Jude often finds himself shuttling his two children

from school to tennis tournaments or chess matches. He also enjoys playing basketball with them in the driveway

Despite his busy schedule, Crane also finds time to give back by sponsoring bowling leagues and food drives through his franchise and his kids’ school.

Crane attributes his success to hiring great employees who excel at customer care. He encourages them with these three mottos: “Work hard, have a passion for what you do, and dream big.” His advice for other franchisees is to “focus not on what you are given, but how much you want it” in order to succeed.

For more information, visit www.joinmidas.com

5:00 a.m.

GET GOING

Review emails, track financials, and complete paperwork.

7:00 a.m.

START PLANNING

Meeting with office manager Alexa to discuss finances and outline the day.

9:00 a.m.

PREPARE AND GO

Prep and meetings with operations director and district manager.

12:00 p.m.

MAKE THE ROUNDS

Visit two to three franchise locations daily with operations director and district manager.

4:00 p.m.

WRAP UP

Review daily operations and wrap up business day.

PERIODIC TASKS

Analyze data and track manager goals with operations director every week.

Review goals biweekly with office manager.

Travel twice annually to meet with Midas Advisory Board.

Attend business and motivational events.

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