Frankie Cho Portfolio

DESIGN PORTFOLIO CHO HIN TING FRANKIE BSocSc Year 4 (HKU)

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CONTENTS PAGE

Curriculum Vitae

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Secrets: a pavillion on Herring Island

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Digital design: a sleeping pod for personal space

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Motion in publication: book design for an accomplished athlete

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Apps + marketing: marketing materials for social enterprise

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Academic architectural project

Academic industrial/ digital design project

Professional publishing project

Professional marketing project

Frankie Cho is a final year student at the University of Hong Kong, majoring in Geography & Politics & Public Administration.

He is interested in career opportunities in the creative industry, supporting companies through art and design.

CURRICULUM VITAE

EDUCATION JUN 2017

Bachelor of Social Sciences, Year 4

FEB

HKU Worldwide Exchange Programme

The University of Hong Kong, Hong Kong Double Major in Geography (Urban & Transport) + Politics & Public Administration Cumulative GPA: 3.58

JUN 2016

University of Melbourne, Australia Weighted Average: 81.3% (First Class Honours)

JUN 2015

Overseas study experience

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Columbia University in the City of New York, USA Cumulative GPA: 3.83 (First Class Honours)

EXPERIENCE

>>

FEB

Marketing & Research Intern (Joko’s World)

JUN 2016

Cultural Infusion (Melbourne, Australia) • Developed an online blog at a social enterprise to promote a forthcoming cultural music education app series, “Joko’s World” • Performed cultural research for in-app content and produced marketing materials

JAN

Part-time Student Research Assistant

FEB 2016

Department of Geography, The University of Hong Kong • Data collection and input for a survey on users’ perception of Hong Kong urban parks

SEP 2015

Part-time Student Helper

MAY AUG 2014

Graphic Designer

SEP 2015

Chairperson

FEB 2016

FEB 2016

Centre of Development and Resources for Students, The University of Hong Kong • Offered logistical support and assistance to Career events • Extensively liaised with industry representatives and event organizers.

SportSoho Limited • Designed and assisted the publication of a sports book for athlete Elton Chan, titled “From Horizon To Flying Free In Wilderness” (ISBN: 9789881639530) on behalf of a sports magazine company

Geographical, Geological & Archaeological Society SSS HKUSU • Coordinated academic activities promoting Geography, Geology & Archaeology in The University of Hong Kong • Liaised with the Department of Geography, HKU, providing support to Departmental activities

AWARDS

self rated

SKILLS Adobe Photoshop

Advanced

AUG 2016

CLP Centenary Scholarship Award (Level 1) Merit-based scholarship to degree/ sub-degree students with the value of HK$50,000

Adobe InDesign

Professional

APR 2016

HKU Worldwide Exchange Scholarship

Adobe Illustrator

Advanced

Adobe After Effects

Advanced

Advanced

Exchange scholarship for study experience at the University of Melbourne with the value of HK$11,000

AUG 2015

HKSAR Reaching Out Award Award from the Education Bureau, HKSAR, to support students’ overseas outreaching activities with the value of $10,000

AutoCAD

NOV 2014

Dean’s Honours List

Microsoft Word, PowerPoint & Excel

Professional

WordPress

Intermediate

Rhinoceroes 5 3D

Intermediate

Awarded to top students at the Faculty of Social Sciences, HKU, on a specific academic year

PROJECT 1

secrets

A pavilion on Herring Island The brief calls for a pavilion that holds some “secrets� on Herring Island, an artificial island in Melbourne. In this project, I designed the pavilion so that it responds to the contour lines on the site, reflecting the dual nature of architecture as concealers and revealers of the landscape.

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Institution University of Melbourne Subject Architecture Design Studio: Earth Working mode Individual

NORTH-SOUTH ELEVATION CONTOUR VIEW

CONTOUR elevation HIGH

EAST-WEST ELEVATION CONTOUR VIEW

N

WINTER 12PM 2PM 4PM

NOISE IMPACT HIGH

VISIBILITY FROM OUTSIDE LOW

HIGH

NIL

SOLAR PATH (Melbourne, Australia)

SUMMER

10AM 8AM

VEGETATION density LOW HIGH

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ELEVATION FROM EAST

ROOF LEVEL

ELEVATION FROM NORTH

HIGHER LEVEL

LOWER LEVEL ELEVATION FROM SOUTH

PROJECT 2

digital design

A sleeping pod for personal space While traditionally society views taking afternoon naps as being counterproductive, new research has shown that it was quite the opposite. The problem is how do we encourage them to do it. In this project, we designed a sleeping pod that addresses the problem of personal space through design.

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Institution University of Melbourne Subject Digital Design & Fabication Studio Working mode in collaboration with Teddy Cham and Anna Tsataliou

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1. Scoring and cutting each component with the card cutter

2. Folding base paper into Yoshimura pattern

3. Gluing base surfaces together; reinforcing glue temporarily with clips

5. Gluing gold interior to black spikes

6. Glue spikes to base, ensuring the base still folds

7. Base pattern completed, ensuring that it curves

9. Gluing spikes

10. Testing the size, colour material combination

11. Final spikes being added to base

4. Cut gold interior with card cutter to fit each individual spike

8. Base pattern compressed as planned

12. Model with spikes being compressed

PROJECT 3

motion in publication book design for an accomplished athlete UnstoppableCover_op.pdf

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24/7/14

9:15 pm

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CM

MY

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CMY

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ITERATIVE BOOK COVER VERSIONS

I started designing this 300-page book with the idea to showcase the content’s dyanmic nature by using utilitarian and unintrusive colors in book layout elements. This allows the readers to focus more on the dynamism in the photos that brings the athlete’s experiences to life.

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Company SportSoho Ltd. (Hong Kong) Working mode design work in collaboration with Alice Fung Photo usage rights courtesy of Elton Chan

FINAL SOLUTION

Unstoppable.indb 14

7/31/14 1:05 AM

Unstoppable.indb 15

Unstoppable.indb 92

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Unstoppable.indb 93

Unstoppable.indb 44

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Unstoppable.indb 45

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Unstoppable.indb 300

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Unstoppable.indb 301

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PROJECT 4

apps + marketing

marketing materials for social enterprise

In this project I created a series of graphics that will be used as online promotional materials for Cultural Infusion’s upcoming app series, “Joko’s World”. Here, I elected to use bright colors so as to provoke the interest of the target group, children.

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Company Cultural Infusion (Melbourne, Australia) Working mode working with the assets provided by the organization Graphics usage rights courtesy of Cultural Infusion

Cho Hin Ting Frankie h1352731@connect.hku.hk Flat C, 9/F, Beverley Heights, Belair Gardens, Sha Tin, Hong Kong 54020145