ISSUE 48 — AUG 2019
Hort Connections Tradeshow:
The Inside Scoop This was the 3rd year that Hort Connections was hosted through the combined efforts of both PMA AustraliaNew Zealand Limited (PMA-ANZ) and AUSVEG, and the Melbourne Market was right in the thick of things through wholesaler displays in the FMA/CMAA booth which had the largest presence on the tradeshow floor.
This year was the first time the PMA-ANZ and AUSVEG combined conference has been held in Melbourne, and the Melbourne Market wholesalers showed up in force to put on a great demonstration of the produce available in Victoria. As a result of Fresh Markets Australia (FMA) and the Central Markets Association of Australia (CMAA) coming together to sponsor the tradeshow, our Melbourne Market wholesalers had a prime position through the FMA/ CMAA tradeshow area which was located directly within the tradeshow entrance. At the Melbourne Convention and Exhibition Centre, delegates were greeted by a great range of varieties from those exhibiting in our section of the 12
tradeshow — there was tropical fruit, a great variety of vegetables, your classic produce staples, and even a stunning floral display. With so many things to see, our wholesalers received a great reception from those attending the tradeshow and it was very clear that the FMA/CMAA area was the place to be. A special mention has to go to the displays of Arcella Bananas, who delighted the delegates by giving out their famous Tropicana Bananas to help fuel delegates through their long days, and Robinsons Fresh Solutions, who took their stand to the next level by making it an interactive area full of information about their different services that also featured a wheel that could be spun to win prizes.
