April 11 2011 guide

SPECIAL ADVERTISING SECTION

MONDAY, APRIL 11, 2011

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PAGE 2

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

MONDAY, APRIL 11, 2011

Me-N-Ed's Pizzeria meets Coney Island Me-N-Ed's Coney Island Grill in River Park dishes out three times the fun

By Jessica Chamberlain The Collegian Me-N-Ed’s Coney Island Grill is not the typical eating experience, with three different components for their guests of all ages to enjoy. The establishment is equipped with an arcade, a candy shop that will bring the kid out in anyone and a restaurant with a bar that can satisfy any appetite.

The restaurant has a casual theme, and the surroundings offer a beach boardwalk kind of feel as customers move through each component. The menu and restaurant setting is modeled after the original Coney Island Fair’s food and activities. It is also a branch of the Me-N-Ed’s Pizzeria restaurants.

Me-N-Ed’s Coney Island Grill employee Diana Davis h a s b e e n wo rk i n g at t h e restaurant for a year and a half. She works in the sweet shop occasionally, which is adjacent to the arcade.

“It is pretty fun,” Davis said.

“Kids’ faces light up when they see the candy and video

games to the side of them and all in one place. They get so excited.”

Me-N-Ed’s Coney Island Grill offers an array of foods r a n g i n g f ro m t h e t u rke y avocado burgers and grilled BBQ chicken sandwiches to giant funnel cakes.

T heir menu also consists of meals ranging from hot dogs with the works to an assortment of brick oven-baked pizzas. The list of foods doesn’t stop there. Authentic p a s t a f l av o r s , sauce drenched racks of ribs and flame broiled steaks also compose the menu. An assortment of salads and drinks at the bar wrap up the menu.

The prices range from $5.49 to about $22.00 for a meal. The restaurant

offers different specials like two for $20 meals and three course meals for $14.99. There is also a VIP card for discounts on groups and parties that customers can get.

Me-N-Ed’s Coney Island Grill can host small and large parties and business meetings.

The arcade is small, but offers classic video games and family fun.

As customers rock out at the games, they can win tickets that will lead them into the candy shop where they can select prizes to take home.

The candy shop will bring out the inner child in customers with every sweet tooth buzzing. A T V s e t a lw ay s has a dif ferent childhood movie playing like “Finding Nemo.”

Customers can go into a sugar coma just walking in and smelling all of the chocolatedipped nuts and

fruit, sugar-coasted sour candies and licorice.

Candy isn’t the only sweet drawing customers i n t o t h e c a n dy s h o p.

Gelato, Italy’s for m of ice cream, is for sale in multiple flavors and sizes.

One unique aspect of the shop is the sugar straw. Customers can c re at e a s t r aw w i t h flavored sugars like root beer, sour apple and orange Creamsicle.

Senior Megan Lubinsky said she loves the food at the Me-N-Ed’s Coney Island Grill, and is a big fan of the assortment of candy.

“Of course my f av o r i t e p a r t i s t h e c a n d y s h o p, ” Lubinsky said.

Me-N-Ed’s Coney I s land Gril l al so h as events that guests can participate in like hot dog and pizza eating contests that will further satisfy your c o m p e t i t ive d e s i re s. T h e winner’s pictures are posted on the website for their glory

Photos by Kyle Lowe / The Collegian

in winning.

Me-N-Ed’s Coney Island Grill can be found in River Park across from the Edward’s Movie Theater, and right next to Color Me Mine.

MONDAY, APRIL 11, 2011

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

PAGE 3

Grab a spoon and dig-ity into Fresno yogurt

By Joel Perez The Collegian For those who are tired of the same boring old dessert, there is a new craze going on in Fresno. Fresno is going through the new sensation that has already hit Southern California — the frozen yogurt craze.

Frozen yogurt places have been popping up across Fresno like coffee shops were a couple of years ago.

In the last couple of m o n t h s , Yo g u r t l a n d h a s opened at River Park alongside Cefiore, and Tuttimelon Premium Frozen Yogurt opened at Fashion Fair Mall last November. Tutti Fruitti Frozen Yogurt, Yogurt Junction and Yodigity have already been in Fresno for a while now.

Yodigity has two locations in Fresno, one in Visalia and another one in Bakersfield; it’s the Central Valley’s local frozen yogurt shop.

T h e c o n c e p t o f f ro z e n yo g u r t i s ve r y s i m p l e.

Customers with a sweet tooth select a cup size of their

choice and swirl in one, two, three or more frozen yogurt flavors as desired. Arrays of toppings are offered to pour on the flavor.

While there are many different yogurt shops with a similar concept, people have their favorites and are loyal to it.

Yogurtland employee Ajay Hira said employees wearing their unifor ms get stopped by yogurt fans at the bank, the g rocery store, the gas station and even the DMV to be told how much they enjoy Yogurtland.

“The Fresno community has been awesome,” Hira said.

One of the major reasons for frozen yogurt being so popular is because it’s the healthy alternative to ice cream when fans have an appetite for something sweet and creamy.

Yogurt is non-fat or low-fat compared to ice cream that has a lot of fattening butter in their ingredients.

“Most impor tantly, the customer gets to control the portion and the price,” Hira said.

The atmosphere in many

of the Frozen Yogurt places around F resno is very i nv i t i n g a n d f u n .

The possibilities a re e n d l e s s w i t h Yogurtland having 16 different f l avo r s, a n d Y o d i g i t y offering 25 d i f f e r e n t flavors ranging from non-fat, no-sugar added and non-dairy.

Even people that are lactose intolerant can enjoy this dessert.

If customers are not feeling frozen yo g u r t , T u t t i m e l o n has something for you.

Tuttimelon also offers g e l at o a n d s m o o t h i e s alongside their fro z en yogurt options.

“The slogan for Yogurtland is ‘You rule,’” Hira said. “When you go into Yogurtland, you never know what crazy but delicious concoction you’ll come out with.”

Kyle Lowe / The Collegian

Customers leave feeling like a million bucks

By Kristina Reveles The Collegian With a variety of Thai cuisine dishes to select from and an atmosphere customers w i l l e n j o y, T h e M i l l i o n Elephant Café and Bar will be the place to feel expensive for less.

The Million Elephant Café and Bar is a one of a kind restaurant that brings fine Thai and Lao cuisine to Fresno’s Tower District.

Customers can start a meal with appetizers ranging from stuffed chicken wings to egg

rolls. There are many hot soups, salads, curry, pan fried noodles or seafood dishes made to order.

The Thai entrées display the real Asian meals like Phad Thai and sunrise eggs.

Customers can end the night with Million Elephant’s fried banana ice cream for dessert.

Phad Thai with tofu is the restaurant’s most popular dish on the menu with its sweet, spicy and filling taste topped off with bean sprouts and crushed peanuts.

Spring into The Million Elephant and try their spring

rolls that can be a meal of its own with shredded iceberg lettuce, carrots, mint, cilantro, cucumbers and shrimp wrapped in rice paper — served with a unique peanut sauce.

Rehabilitation counseling major Pahoua Lee has been to The Million Elephant before and enjoyed her experience there. She recalls her first visit to the restaurant when it first opened, with good food and good customer service. “ I l i ke t h e r e s t a u r a n t because it's more authentic than a lot of Asian restaurants

in town,” Lee said. “They had papaya salad, southeast Asian egg rolls and Phad Thai.”

Criminology major Lali Ochoa said she loves the service offered by The Million Elephant. The food is something different to her and the menu has entrées that are a new experience at trying.

“The menu was a little difficult to understand; there are no pictures,” Ochoa said.

“Jambalaya was the plate that stood out to me, it was rice sausage shrimp spices and veggies — the food good.”

Ochoa suggested The

Million Elephant for couples or individuals who want to have a nice dinner, and who want to be able to enjoy the evening.

With the special food offered

by The Million Elephant, there is also a bar that is located next to the restaurant that is for the 21 and older crowd. “ Fo r a m o re a u t h e n t i c s o u t h e a s t A s i a n t a s t e, I recommend it,” Lee said.

Customers can visit The Million Elephant Café and Bar for Thai food or a round of drinks at the bar, or enjoy both aspects of the restaurant.

Fresno diner gives '50s feel a modern twist

By Beeta Taidi-Laskowski The Collegian Customers can step out of their time machine and walk right back into the 1950s at Fat Jack's Restaurant, one that is dedicated to submerging customers into the fun and exciting feel from more than 60 years ago.

Fat Jack's has been a family owned and operated restaurant since 1985, and the homey feel of the restaurant shows it. Fat Jack's exudes a 1950s atmosphere from its jukebox, down to the outfits the waitresses wear. From the inside and outside, Fat Jack's looks like it was pulled out of a magazine and placed right onto Shaw Avenue, just east of Willow Avenue.

Business major Samantha Escalera said she has been going to Fat Jack’s for years, since early high school, if not junior high.

“I like the atmosphere of the diner and the food is really good,” Escalera said.

The price list is set at a

decent rate, especially for college students. With the majority of entrees around $6, students can be sure that they'll leave the restaurant happy and full, but for a price that won't hurt their wallets.

“I

like the atmosphere of the diner and the food is really good.”

— Samantha Escalera, Business major

The menu offers a variety of options for that of a burger joint, as well as chicken sandwiches and wraps. The burgers are made to order, and the dessert can be a classic '50s malt or a variation of an ice cream float with the soda of choice.

C u s t o m e r s c a n a lw ay s get their food to go — even if customers don't feel like leaving their car. Customers

can simply pull up to one of the to-go spots: flash their l i g h t s a n d a s e r ve r w i l l rollerblade over.

“The people that work there are really nice, and I like that it's so close to Fresno State,” communications major Tyler Myers said. “I eat there about once a month with some of my good friends.”

Fat Jack's is a great place to catch up with your friends.

Customers pay for their meal as soon as they’re finished ordering.

Fat Jack's isn't popular only with students. Users of Urbanspoon, an online website where users can comment and rate businesses in the area, have nothing but good things to say about the establishment and the employees.

Since Fat Jack's is smaller and somewhat unknown, even to Fresno natives, building a strong reputation is key.

Customers don't have to go too far if they’re in the mood for a flashback. Grab a chair and dig in at Fat Jack's, “Where the '50s come alive!”

Matt Weir / The Collegian

Fat Jack's is a great place for people to enjoy a burger and a malt, or just to talk with classmates between classes at Fresno State.

PAGE 4

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

MONDAY, APRIL 11, 2011

Out-of-this-world The golden look spring hairstyles A Touch of Gold Tanning Salon offers customers two places to tan

By Janessa Tyler The Collegian

Madison Artist / The Collegian

Planet Hair is located in the River Park shopping center, next to Macy's. The salon is open Monday through Saturday.

By Allie Norton The Collegian As the weather warms up, winter wardrobes will retire and new styles will emerge — just in time for spring break starting this week.

But a wardrobe isn’t complete without attention to hair, according to Planet Hair owner Roy Silva.

Silva opened his business 16 years a go in F resno’s Tower District. After opening a second salon in River Park, he decided to combine the two salons into a bigger space in May 2010.

“For women we’re seeing big hair — the bigger the better,” Silva said. “What the designers were doing is taking a one inch curling iron and kind of rolling the hair to get lots of texture.”

S i l va s u g g e s t s u s i n g a thickening crème to get big curls, and then finishing it with hairspray.

“Another big part of this season’s look is ponytails,” Silva said. “Designers were taking pony tails and putting a lot of gel in and kind of pulling it back into a loose ponytail.”

H a i r a c c e s s o r i e s h ave become more and more popular. Silva said that one of the most common requests is to put strips of color in hair. However, this process is actually lengthy and can easily be substituted for clip in hair.

“You can get them in all different colors,” Silva said.

“They also come in braids.”

Mikhaila Thomas is one of the many hair stylists at Planet Hair, and agrees with Silva.

Thomas added that she’s “seen a lot of tinsel and a lot of feathers.”

W h i l e wo m e n p l ay a n

impor tant role in Silva’s business, it’s men who are the frequent customers.

“They come in more than women just because their hair grows faster,” Silva said.

“They are in here every two to three weeks.”

Like the women, guys are also seeing sleek style this season.

“I’m seeing a lot more classic cuts, where it’s shorter on the sides and longer on the top,” Thomas said.

Silva likes to work with B for Bed Head, a product line for men’s hair.

“For guys is a product thing too. Whether it’s pomade, gel

or wax,” Silva said. “We came from the shagginess and now we’re going a little bit cleaner, styled and soft.”

Facial hair will also transition with the weather.

“As the weather gets war mer guys will start tailoring facial hair more,” Silva said.

To keep hair safe from the sun, Silva suggests putting in leave-in-conditioner and using something with sun block protection.

Thomas said to ask your stylist about what they recommend for your hair to maintain the feeling of a fresh haircut.

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Spring has officially sprung as of last month, but the weather in Fresno hasn’t reached swimming pool and basking in the sun temperatures yet.

Fresno has a plethora of tanning salons, but one salon aims to give customers a golden tan that will last for weeks. A Touch of Gold Tanning Salons has 15 stateof-the-ar t tanning beds, including The Matrix.

Employee Ambur Guerrero said The Matrix blocks 98.5 percent of the UVB rays, the rays that burn skin, and the bed gives the quickest results.

“The Matrix is our highpressure bed,” Guerrero said.

A Touch of Gold Tanning Salon has two locations open seven days a week, one in Fresno and one in Clovis: Friant and Fort Washington, and Willow and Nees, T h e Wi l l o w a n d N e e s location is approximately four miles from the Fresno State campus, next to Save Mart Supermarkets.

The sound of a tranquil waterfall opens the lobby, and an employee greets customers as they enter through the glass door. Customers can

determine how many minutes that they want to tan. The maximum time allowed in The Matrix is 10 minutes.

Owners Mark and Susan Humphrey started the company in 1999, and the couple has expanded their salon to Studio City, Calif., in 2008.

“A lot of celebrities go to that one [Studio city],” Guerrero said.

One month unlimited in the silver bed is $53, and in the gold bed is $93. Customers can choose the option they wish to buy, a single session or a month package.

Each tanning bed is equipped with a stereo, fan, small towel and a pair of goggles. Once a bed is sanitized after use, a sign that reads: “This bed is sanitized."

C u s t o m e r s h ave t h e opportunity to buy a sample cup of tanning lotion for $5, or they can buy a bottle of the most popular lotions — Going GaGa by Australian Gold and More More More by Designer Skin.

Spring break is the chance to take a dip in a nearby pool or to showoff that new swimsuit. A golden tan is the best accessory to any tank top, bikini or swim trunks.

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MONDAY, APRIL 11, 2011

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

PAGE 5

Tea lovers sip back and relax at new location Teazer World Tea Market expands to north Fresno at River Park

By Carlos Perez The Collegian To some, Honolulu is simply the capital of Hawaii.

To Ann McAtee, founder and co-owner of Teazer World Tea Market, the "Honolulu" is the most popular drink sold at her tea shop now open in River Park.

Teazer World Tea Market has been teasing taste buds since 2003. McAtee, along w i t h c o - ow n e r s To s h a k Yaakop and Ferry Santoso, opened their first eclectic tea house in Fresno’s Tower District, with hopes that people would find something new to do in a city that is infamous for being boring among most teenagers and college students. Seven years lat e r, M cAt ee e x p a n d e d the business to downtown Fresno.

Seeing its success in both locations, Teazer spread itself to the opposite end of town — River Park.

“There was a lot of request for a third location,” Rya n S a n t o s, a s s i s t a n t manager of the downtown Teazer, said. “[The company] debated between expanding to River Park, Clovis or

Madison Artist / The Collegian

Teazer World Tea Market allows customers to escape the stress of work and school with the feeling of tranquility.

Fashion Fair.”

When Jamba Juice moved in River Park and left a vacancy, Teazer placed its bid on the space and crossed its fingers.

Teazer opened its River Park doors on Dec. 19, 2010.

Customers are now allowed the opportunity to have their favorite tea on the northside of Fresno, in addition to the Tower District location in central Fresno.

NOW PRE-LE ASING FOR FALL CALL FOR R ATE

“We weren’t completely ready at the time the doors opened,” Santos said. “There were boards on the ground, and the walls weren’t fully stocked.”

As patrons enter Teazer in River Park now, its famous urban atmosphere and a c a l m i n g w at e r f a l l g re e t customers to their left. The g re e n a n d o r a n g e w a l l s are decorated with just the right amount of Japanese

culture. The warm, natural light brightens up the main seating area and the conversations of friends sipping tea fill the room.

Walking to the back of Teazer, the walls are lined with fine teapots and other tea necessities. At the back of Teazer, customers will find four leather seats for comfort and a large window to view the beauty of River P a rk . T h e r e i s a l s o a n additional room that can be blocked off by a traditional silk curtain, if it’s privacy customers are looking for.

One of the most common misconceptions about the Teazer is that the place only serves a few types of tea.

The walls of the River Park Teazer are lined with more than 120 types of loose tea. The employees are trained and can create almost any type of mixed drink imaginable.

There are house specials available, with the most popular being the Honolulu, Cherry-Lemon Teazer and Elephant Vanilla Chai. “ T h e b e s t p a r t ab o u t Te a z e r f o r m e w a s t h e creativity the employees have,” A n g e l a Ge row, a

Fresno State graduate student and a re gular consumer of Teazers, said.

“I came into [the River Park] Teazer and said that I had a sore throat and in five minutes they made a tea that helped me.”

Teazer provides a more re l a xe d at m o s p h e re fo r its patrons than some its conglomerate competition.

According to its website, Teazer aims to deliver an o u t l e t fo r c u s t o m e r s t o experience peace, harmony and great tea. Like most Asian establishments, Teazer believes in the quality of serenity and delivers that to all those who enter.

Fresno City College liberal studies major Mario Villar frequents Teazer for such a friendly atmosphere and delicious drinks.

“Teazer is not just one of those corporate places where you’re supposed to come in, get your drink and leave,” Villar said. “I’ve been coming [to Teazer] for almost six years now and even when I first started, the employees made me feel comfortable.”

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GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

MONDAY, APRIL 11, 2011

Students ride the rapids with KRE to drive up the river around noon, to head back down the river an hour later.

A quick retur n to camp at 4 p.m. to have snacks and happy hour, play games and relax followed by viewing the pictures and videos of the day.

Dinner is served at 6:30 p.m., followed by ice cream sundaes. Customers can even get to experience both trips by taking a two-day trip and camping overnight.

By Megan Hamik and Janessa Tyler The Collegian An adrenaline-pumping adventure is only miles from the Fresno State campus.

Customers can soar through 10 miles of river with cold water splashing in their face, and the best part is that customers are only an hour and half outside of Fresno, but it feels like a world away.

Kings River Expeditions was started in 1972, and was the first company to lead rafting expeditions on the Kings River. The company is owned and operated by Justin E. Butchert, who is also a recreation administration professor at Fresno State.

“A

“I

like to call us the Disneyland of whitewater rafting companies.”

— Tyler Haglund, Current river guide

nyone can do it.”

— Julie Butchert, KRE office manager

KRE matches customers with experienced guides, and they really try to cater to families as well as Fresno State students.

“The river is so wide that it can be a great beginner or inter mediate river,” Julie Butchert, the office manager and part-time guide, said.

“Anyone can do it.”

Kings River Expedition has a really strong connection to Fresno State. Not only does the owner J.E. Butchert teach

Photo Courtesy of Annie Butchert

Kings River Expeditions provide a safe and rewarding environment for people of all ages and experience levels.

at Fresno State, but also most of the guides are current or former Fresno State students.

Many of the guides took J.E. Butchert’s Rec 80 class and decided to become river guides, including cur rent guide Tyler Haglund.

“I took Justin’s Rec 80 class; it’s a kind of a popular GE course,” Haglund said. “He’s the one who runs the company, so he kind of uses the course as an introduction for people who seem kind of cool and have a good attitude.”

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takes thousands of people down the river every summer.

“I like to call us the Disneyland of whitewater rafting companies,” Haglund said.

KRE is different from other similar companies because of their customer service.

Customers never pump their own boats or cook their own meals.

All equipment needed to enjoy a safe and fun adventure down the river is provided by KRE. For the best fit possible,

we t s u i t s a r e d i s t r i b u t e d depending on the height and weight of the customer.

“We try to pamper our customers,” Haglund said.

On a typical morning trip, customers will arrive at 7 a.m. and have breakfast followed by the orientation and safety talk. At 9 a.m. customers take a bus ride up the river, and the adventure starts by 10 a.m.

Customers will return back to camp at about 1 p.m. for a barbeque lunch and viewing of pictures and videos.

The g roup leaves camp

The full packages can cost between $90 to $275 per person during spring season and $140 to $314 during peak season.

Butchert said KRE offers a “screaming deal” for students.

Students can take the afternoon trip for $75 without food provided.

Students can bring family members or friends who are not Fresno State students.

Haglund said that many students enjoy KRE at the reduced price, become a river guide or book the full trip with their families.

MONDAY, APRIL 11, 2011

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

It's rodeo time!

The Fresno community saddles up for the last weekend of April action. Saddle bronc riding, team roping, steer wrestling, bareback riding, tie-down roping, barrel racing and bull riding are one of the events that will keep fans on the edge of their seat.

Friday night is also the concert night; where with your paid ticket to the rodeo you get a front row seat in the rodeo arena. This year, the special artist playing at the 97th annual Clovis Rodeo will be new country artist Easton Corbin.

S a t u r d ay c o n t i n u e s t o carry on the western attitude with the annual Clovis Rodeo parade, encircling all of Old Town Clovis. T he parade be gins at 9:30 a.m., and following the parade is the coveted Miss Clovis Rodeo Queen coronation.

T he Miss Clovis Rodeo Queen contest is held the Saturday prior to the rodeo, where the young ladies vying for the title will have to compete in poise, personality, horsemanship and scholastics.

The winner will be crowned minutes before the Saturday performance starts.

Sunday, the final day of rodeo competition, begins with the Special Kids Rodeo starting at 12:30 p.m. The Clovis Rodeo finishes of f with the top competitors of the weekend to see who is the best cowboy of the Clovis Rodeo, and who will take home the coveted Clovis Rodeo Champion buckle.

Clovis Rodeo President Ron Dunbar is excited to see patrons pack the rodeo this year.

“If you’re planning on attending your first Clovis Rodeo this year, we look f o r w a r d t o h av i n g yo u , ” Dunbar said. “We’ve polished our boots and are as anxious as you are for the next Clovis Rodeo.”

By Blair Smittcamp The Collegian Country singer Garth Brooks sang the words, “It’s bulls and blood, it’s the dust and mud, it’s the roar of a Sunday crowd,” in his 1991 hit “Rodeo.”

What better way to celebrate the end of a great spring break than with cowboys, cowgirls, wranglers, short-shorts, cowboy hats and the western way of life?

Business accounting major Courtney DiPinto said she attends the Clovis Rodeo every year.

“It’s been a tradition for the past couple of years, and I couldn’t ima gine doing anything else at the end of April then go to the rodeo,” DiPinto said.

The Clovis Rodeo comes once a year, during the last weekend in April, and is the second largest rodeo in California.

There’s something for every one of all ages at the Clovis Ro d e o. E ve r y t h i n g f r o m buckin’ bulls to barrel-racing beauties, it’s the most fun one can have in the dirt. An array of foods, games and activities partake in the Clovis Rodeo.

The Clovis Rodeo launches with the Professional Bull Riding Tour Thursday, April 21. This is the night to see the roughest and toughest cowboys compete ag ainst the clock, to hold on for eight seconds while riding the toughest bulls in the circuit.

Recreation administration major Mike Ashbeck said the Clovis Rodeo embodies the essence of Clovis.

“The people at the rodeo are really great, and everyone always knows how to have a good time at the rodeo,” Ashbeck said.

Friday is the first night where fans could see all the

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PAGE 7

Right on cue

Kyle Lowe / The Collegian

Classic Billiards LLC has 19 pool tables for customers to enjoy. A small bar is located inside for 21 and over customers to sip on beer while playing a game of pool.

By Sarah Thomas The Collegian Located just a few blocks down the street from the Fresno State campus, Classic Billiards LLC provides a calm, relaxing environment for customers to enjoy the game of pool at an affordable price.

Media often depict spring break to be an outrageous and chaotic weeklong party session. Some students talk about traveling, clubbing and living it up while school is out, while others are looking forward to catching up on sleep. For students who prefer an alter native to the party scene, but would at least enjoy getting out of the house, a game of pool might be a better fit.

Classic Billiards has been operating in Clovis for 22

years. Manager Scott Hall welcomes the college-aged c u s t o m e r s, a n d o f f e r s a college-special discount every Wednesday for half price games of pool.

C u s t o m e r s h ave t h e opportunity to play darts, shoot pool and play video games all while listening to the new and improved jukebox t h at i s c o n n e c t e d t o t h e Internet.

“I wouldn’t just call it a jukebox,” Hall said. “With an Internet connection it has the capability to play hundreds of thousands of songs.”

The unlimited amount of music available to customers offers a wide variety of genres to please a number of music preferences, adding to the comforting ambiance of the pool hall.

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a bar where they serve a variety of beers and snacks.

W h i l e t h e y d o n o t a l l ow outside drinks, outside food is allowed so customers can take advantage of the nearby restaurants while enjoying the billiards tables.

Hall said the crowd of customers varies from the ages of 16 to 60. The most popular age group would be between the ages of 18 to 25, and most customers come in at night.

Hall also said that they market to the high school age too, because it gives them an opportunity to engage in an adult-like activity without the age restriction.

Some customers appreciate the mix of ages at Classic Billiards.

Customer Tiffanie Jackson said that her group of friends goes to the pool hall because while she is 21, some of her friends are not, but they can hang out in the same place.

“Night entertainment is hard when your friends are different ages because some can get into clubs while others can’t and you don’t want to leave anyone out,” Jackson said. “At Classic Billiards, everyone can get in and those of us that are 21 can still drink beer, and we all have the opportunity to hang out in one place.”

Brendon Matsumoto bartends at Classic Billiards a n d h e l p s f a c i l i t at e p o o l tables. M a t s u m o t o i s a Fresno State student, and said that they offer a friendly atmosphere for all age ranges — especially students.

“We have a lot to offer,” Matsumoto said.

The location is conveniently located close to campus and the environment is fun and laid back.

For customers who enjoy the game of pool and like to compete, Classic Billiards host pool leagues open to all age groups.

Fo r m o r e i n f o r m a t i o n visit the Classic Billiards’ Facebook page.

PAGE 8

GUIDE TO YOUR FUN! – SPECIAL ADVERTISING SECTION

MONDAY, APRIL 11, 2011

Spring fashion launches around Fresno and at Springtini

By Ciara Norton The Collegian Through the cold morning winds and the white blossom trees, spring is slowly emerging despite the month of April being here.

F lip-flops can be seen gradually outnumbering the furry winter boots, and layers are steadily being shed.

Styles are be ginning to change and new fashions for spring 2011 are being displayed in store windows throughout Fresno.

While exciting window displays do help to bring customers in, some students prefer to shop elsewhere.

“I usually find my clothes at Forever 21, Charlotte Russe or Macy’s because their prices aren’t too bad and their clothes really fit my personality,” Bernice Ceja, a psychology major, said.

Many boutiques feature clothes similar to those at larger department stores, but are not necessarily as well known.

Fo o d a n d nu t r i t i o n a l science major Bethany Rodriguez said she prefers to shop at boutiques rather than larger department stores.

“I like to shop at Stella because it’s stylish and priced reasonably, and they have a great selection of classic items as well as what’s in style right now,” Rodriguez said.

Khloe California, the sister store of Stella Laguna Beach located next door, will be involved in Springtini fashion show this year for the first time to showcase some of their hottest trends.

Khloe California and Stella Laguna Beach have different styles, yet they are able to draw in similar shoppers because of their close location to one another. Employees are sometimes able to find merchandise for a customer at the other store.

Khloe California has a more casual beach style, whereas Stella Laguna Beach is more up-scale clothing.

“It’s what every California girl wants this time of year,” Khloe Califor nia employee Cassie Rambaud said. “Our sister, Stella, has dressier going out merchandise for your night on the town.”

While this is Khloe Califor nia’s first time participating in Springtini, the store previously participated

THE

Matt Weir / The Collegian

The new Forever 21 opened the first weekend of April. The new Fashion Fair Mall addition is one of the largest stores in the company chain.

in Falltini and considered it a success.

“We were part of Falltini last year and it was such an awesome experience: It's fun for everyone who comes,” Rambaud said. “We get a chance showcase what we have to offer Fresno, brands and looks that no one else has.”

Some of the hottest trends for spring 2011 for women will include coral, bohemian inspired looks, jumpsuits, bold stripes and bright floral

Readers of Local Beauty Insider can also depend on the magazine to provide them w i t h u p - t o - d at e m at e r i a l about the hottest fashion and cosmetic trends.

“All of the local boutiques around the Valley will be on their toes to feature these looks,” Giordano Ashjian said.

“Also, go vintage and check out Yoshi Now in downtown Fresno or hit up the Tower District. Shop local.”

Wi t h e n d l e s s f a s h i o n

choices to choose from, it is important for buyers to check out new places, keep an open mind and try something different. While looking for new places to try, check out Khloe California for helpful advice on fashion trends.

“Our customers love coming back to us because they know we’ll be a great shopping buddy,” Rambaud said. “We love helping with any need or question they may have.”

Matt Weir / The Collegian

Springtini 2011 will be the first time that Khloe California will participate in the fashion show. Springtini will take place Saturday, April 16 at 6 p.m.

Collegian

The Collegian is a student-run publication that serves the Fresno State community on Mondays, Wednesdays and Fridays. Views expressed in The Collegian do not necessarily reflect the views of the staff or university.

prints. For men, motorcycle inspired looks and flared jeans will make a comeback.

“Go raid mom and grandma's closet, you're sure to find some killer treasures in there for this season!”

Rambaud said.

Nicole Giordano Ashjian, Y101 After Hours radio host and writer for the new magazine Local Beauty Insider, advises buyers on where to go with new trends always circulating in Fresno.

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