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Monday, Nov. 6, 2017
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DAY OF GIVING
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1. California
1,089 donations
2. Oregon
14 donations
3. Alabama 5 donations
Heatmap indicator of the states who donated the most for Fresno State’s first-ever Day of Giving, a 24-hour fundraiser on Nov. 2, 2017.
Donations pour in from around the country By Collegian Staff @TheCollegian
D
onations poured in from more than half the country last week during Fresno State’s day-long fundraiser – Day of Giving. Students and alumni alike rallied at the corner of Shaw and Chestnut avenues on Thursday from 5 to 9 a.m. to generate awareness of the fundraising campaign. An estimated $431,395 was raised, according to numbers released by the university late Friday. The fundraising event was meant to fund schools, colleges and programs on campus that lack funding, according to the university. The university said it secured 1,316 gifts from donors. “Even a $10 gift is going to make a huge impact here on campus,” said Fresno State’s associate director of digital fundraising Jennifer Mariucci. Before donations began to trickle in, students at the Peters Business Building dressed in their coziest pajamas to kick off the fundraiser the night before for a movie night. “We really wanted this to be a student-run, student-driven event because
it’s for students,” said administrative assistant for the Craig School of Business Lauren Butler. “Having something like this that is philanthropically oriented and getting that message trickled down to our student population is important because when people give to Fresno State, they are really giving to our students.” When Thursday came around, the student rallies were vital to the goal of asking even drivers around the university to consider giving. “It feels so good when students hear and see the community supporting Fresno State and valuing this university. It lets them know that they have a community that loves and supports them,” said Lori Clanton, a Fresno State alumna. “They feel that in the honks, and they will really feel that in the donations.”
The rallies were intended to bring visibility to the fundraising event and make the community more aware, Mariucci said. Several news outlets showed up to spotlight the cheer event, which only helped to meet Mariucci’s goal of visibility. Mariucci said the student activities were helpful to the fundraising drive by encouraging others to give to Fresno State schools and college and special programs. Touger Moua, a Fresno State student who arrived at 5:30 a.m. last Thursday, said the loss of a few hours of sleep was worth it. “I can honestly say I don’t need the extra hours because I probably would have been up just touching my phone or laying around,” Moua said. “It’s a good motivation to wake up in the morning too, to
$431,395 Total amount raised in 24 hours for the Day of Giving event
come help support.” Mariucci said the decision to host the rallies around campus intersections early in the morning came from the amount of morning traffic before sunrise. But also, starting the day with excitement is helpful, she said. Mariucci believes the rally had a direct impact on the donations throughout the day. There was a hiccup during the fundraiser. Around 5:30 p.m. Thursday, the university tweeted that the website to donate was down. Accessing the website was a slow process, and if anyone did make it through, an error message appeared. By 6:20 p.m., the website was back up. Even in its final minutes, the university appeared to push for donations. In all, donors from 29 states gave money to Fresno State schools and colleges. California was the top state with 1,089 gifts. Oregon was the No. 2 giver with 14 gifts. In third place was Alabama with five gifts. According to the university, Fresno State Athletics received the most donations with 186 financial gifts. The College of Arts and Humanities, close to raising just as much, secured 179 gifts. William Ramirez, Jessica Johnson and Michael Ford contributed to this story.