The best way to promote a app

8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

The best way to promote an app FuGenx Technologies Aug 12 ¡ 4 min read

As apps move away from stand-alone platforms and integrate with comprehensive mobile strategies, many companies are rethinking the reasons behind their initial mobile development journey. Having an application (or series of applications) is no longer acceptable.

https://medium.com/@fugenx36/the-best-way-to-promote-an-app-99d2ece4a7a1

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

The huge impact of this move has been confirmed and we have started to evaluate it as an important part of the business, but we also need to reevaluate the market for our applications. In the past, many companies have developed their applications and then spread through traditional marketing channels.

Here are the most effective ways to promote your app: 1) Website You need an online presence for your application.

Why? Legality. People want to know that your app is the real deal and you are really investing in it as a business. For corporate branding, your application should feature prominently on your site. This should not be a rethink or a small sign of the footer.

2) Social Media Social media is essential for application promotion. here are two ways to connect with your audience in a socially paid and organic way. https://medium.com/@fugenx36/the-best-way-to-promote-an-app-99d2ece4a7a1

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

Here are two quick subcategories: Organic Promotion on Social Media, Facebook Pages, Twitter, and Instagram Profiles. Create customers and start following the target audience and people in the industry. Do not use excessive promotions to spam.

3) Public Relations If your media does not exist, they say there will be no bad news coverage.

The media and influential people claim that there is a long way to go in creating buzz & credibility.

There are many ways to do this, but here are some things to consider: • Press release invite local media and technology industries Newspapers interviews with local newspapers and tech blogs 4) App Store Optimization

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

ASO, Mobile App World SEO. In saturated markets, this is a necessary condition. So, how did you do it?

Note the following: Name Application Name — Is It Special?

Keywords including keywords, but be careful not to get ‘keyword things’ • Description — Does your specification clearly state the value of your application and is frequently updated with application update specifications and release notes?

• Do you have 2–3 feature screenshots or video tutorials about screenshot / video-core application highlights?

Rating — Do you have a positive app rating?

5) Search Ads It is very simple. With the launch of iOS 10, Apple has also launched search ads, which are essentially paid ads in the App Store. https://medium.com/@fugenx36/the-best-way-to-promote-an-app-99d2ece4a7a1

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

Typically, you can bid on relevant keywords so that when users search for apps using specific keywords, your application will appear first.

Although search ads are fairly new, early innovations from AD Weekly prove they are very effective, with 50% of users clicking on the ads they see.

6) Impact/approval of celebrities If Kardashian has taught us anything, it’s hard to believe, right? This is the power of celebrity endorsement.

Even if you don’t have a few hundred kicks to pay for a celebrity list to promote your app, there are plenty of opportunities here on a smaller scale.

Do you have any connections in the technology world or the industry you respect? Is there any space or industry-specific impact you can connect to?

Getting them to promote your app through social channels and blogs is a foolproof way to attract more users towards your app.

7) Traditional advertising/shop

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

Treat your product like a traditional product release. How do you promote it?

It is common to see in-app ads on TV or streaming content online. If you are a retail brand with a physical location, it is important to promote your application across the store. Consider implementing an update to allow the user to download it.

Recently, Shed has offered users a free burger to download their apps, which has been very successful and has won national attention: 8) Word of mouth/buzzing Last but certainly not least? Make sure your application is not bad. The word in the mouth is still valuable. If you build an app, you better be good at it.

Competition is fierce and app users are spoiled by these world-class apps.

Customers want to have a highly personalized experience with apps, and if you want to surround customers and realize their true lifelong value, your mobile app marketing is a good point. As you can see, the sky is the limit for the application of the extension. Remember that the quality of the app users you attract to the app is more important than the quantity. https://medium.com/@fugenx36/the-best-way-to-promote-an-app-99d2ece4a7a1

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8/12/2019

The best way to promote an app - FuGenx Technologies - Medium

If you are looking out to develop an app or have an idea drop your details visit Fugenx.com Looking for app development services Click here to develop a mobile app and get a free consultation.

App Store Optimization

Mobile App Development

Mobile Marketing

Mobile App Promotion

Mobile App Promotion Plan

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