Editor’s Note
FDT: A NEW PROSPECT
T
he furniture Industry in India is a subject where everyone has something to comment upon. Being almost an unorganised segment of the industry, lot of suggestions
are coming in. Lot of changes, plenty of modernisation on the basis of innovations are happening and are being accepted by the industry people. Visiting different belts during the last one and half years in the clusters of furniture industries such as to interior decorators, modular furniture plants, panel converters
combo (design & technology) may raise doubt but that’s where
and carpenters, what I felt that some where the changes are yet
actually we are good at. We have been making things to move
to sweep towards the roots. Thanks to the veteran of the industry
at revolutionary pace with innovative ideas and ways of working.
and our loving hero Lt. Mr Ramu, we had a great support to
Alongwith our two other flagship magazines we will again
woodworking and furniture making industry in India. He has
make difference. The progress gives us enormous strength and
been able to cover a long distance but his mission is yet to see a
satisfaction in the profession of business journalism.
finishing point to attain maturity in the industry.
Having a background of business journalism since last 15
There are around 20000 plus registered/unregistered
years with Ply Reporter and over 5 years old Surfaces Reporter, we
enterprises which are functional in India and doing well for
have been working to spread knowledge and information down
production either less or to the optimum level. Over 66 percent
to the end of the chain! Even with our other established monthly
of them were visited and interviewed by the team FURNITURE
magazines The Ply Reporter–catering to wood panel business
DESIGN & TECHNOLOGY (FTD) during last three years out of
& trade, and Surfaces Reporter–addressing to material designs
the curiosity to take the wood panel industries to another level.
& innovation info for architects and designers we were not able
The most vital findings are, even now 92 percent of the total
to extend the benefits directly to furniture makers and OEMs. In
visited establishments (big or small) lack the basic knowledge &
fact, these two monthly magazines are the obvious base that has
know how of various machine tools. Most of them are unaware
given us exposure, knowledge, data and numbers and thus give
of the programmes, events and even the companies & brands
us huge confidence to serve the need of Furniture Industry &
which are functional in this segment of the industry. Over 74
Trade in better way.
percent of them are not very sure even about a panel saw cutter
The Furniture Design & Technology (FDT) is unique
or new range of adhesives or polishes. The survey findings
magazine in its presentation which will slowly unfold every
astonished us showing a huge gap in terms of reaching content,
month and become a part of your monthly dose of knowledge.
knowledge and information to them despite being in the age
What makes us special is our grip at the market pulse. This
of communication revolution and the latest business model like
magazine is being brought to you as our due contribution to the
E-commerce. The brighter side of that was the entrepreneur’s
huge Wood based Industries because we owe it. There is a lot of
enthusiasm and curiosity to grow, to adopt and to learn. The
unorganised working here that’s why we see a huge opportunity
coming issues of Furniture Design & Technology (FDT) will prove
to place new ideas for the growth of trade at the same time to
my point that there is enough opportunities for growth and
burn our calories serving them rather than hitting the Gym. We
attain a greater level of ROI (return on investment). In short, this
are committed to contribute to bring awareness to a higher level
magazine is an effort to spread awareness to the bottom of
with all your support and best wishes.
Furniture industry chain with practicality, pictorially, simply along with market info and design trends, features, etc. The
Wishing you better opportunities ahead!
Mail to: dpragat@gmail.com, SMS at: 9310612991 or whatsapp on: 09810612991
Pragat Dvivedi