Fuse Fall 2011 | vol. 5 no. 2

Beyond the Byline Interning at the Associated Press Conducting Young Musicians

Unearthing the Past Students and faculty explore the hidden history of Cyprus

FUSE STAFF

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Photo Editor Michelle Montgomery ’12 Photographers Zachary Blitz ’14 Angelina Castillo ’12 Colleen Cunha ’13 Deanna Dearo ’13 Devan Johnson ’12 Jacob Lifschultz ’13 Matthew Prokosch ’13 Daniel Sitts ’12 Anika Steppe ’13

—Michelle Montgomery ’13

“The most intense course I’ve taken at IC has been Intro to Philosophy—the heated debate regarding huge issues like God and fate were something I looked forward to every day.”

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—Colleen Cunha ’13

Contributors to this issue: Aaron Edwards ’12 Alyssa Letsch ’10 Christianne Enos ’11 Kevin Hurley ’11 Jaylene Clark ’10 Director of Admission Gerard Turbide Executive Editor Bonny Georgia Griffith ’92 Managing Editor Lisa N. Maresca Web Editor David Cameron ’96 Copy Editor Tommy Dunne Print Manager Peter M. Kilcoyne ’05

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—Fuse staff

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Having done our own college searches, we know how hard it is to make the right choice, especially when all the information you get sounds so similar. That’s why we’ve created Fuse magazine, a publication that gives you a firsthand glimpse of the Ithaca College experience through stories and photography by current IC students. Is Ithaca right for you?

It’s your choice—and we hope this makes it easier.

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—Alexandra Evans ’13

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“The most careeradvancing thing I’ve done at IC has been working for our student newspaper, the Ithacan.”

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“The most interesting thing I’ve done at IC is take advantage of everything the College offers: unique courses, careerfocused opportunities, and the natural beauty that surrounds campus.”

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“The most valuable thing I’ve done at IC has been heading a large student organization and seeing firsthand the impact I’ve had on the campus community.”

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Lauren Barber ’12 Haley Davis ’12 Alexandra Evans ’13 Alyssa Figueroa ’12 Brittany Gilpin ’13 Conor Harrington ’13 Evan Johnson ’13 Kristin Leffler ’14 Nicole Ogrysko ’13 Gillian Smith ’12

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—Conor Harrington ’13

—Meghan Swope ’11

—Brian Keefe ’11

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“The most independent thing I’ve done at IC has been taking advantage of the opportunities to study and travel abroad—I learned so much about myself and became a much more selfsufficient person.”

Writer/Editors

“The most community-oriented thing I’ve done in Ithaca is go to the farmer’s market. It has the most diverse types of food and is a relaxing, cultural landmark in Ithaca.”

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We asked our current and recently graduated staffers to name a superlative Ithaca College experience.

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The Ithaca College Experience | fall 2011

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2 IN CLASS 3 OUTSIDE ITHACA 4 INSIDE ITHACA 5 SPORTS REPORT

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18 Down to

the Wire

My internship at the Associated Press.

By Aaron Edwards ’12

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What lies Beneath

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Carrying On the Legacy

Alumni from IC’s Martin Luther King Jr. Scholar Program reflect on their experiences and look to the future.

A physicist’s journey to uncovering an ancient civilization.

By Mia Jackson ’11 and Haley Davis ’12

By Kevin Hurley ’11

10 Lessons Learned Locally

A local entrepreneur and IC M.B.A. inspires students through business class.

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By Alyssa Letsch ’10 NTS F

12 Building a Smarter TS EN

Planet—and Smarter Interns—at IBM

By Christianne Enos ’11

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Carl Daikeler’s Secrets to Success

Inspiring Young Voices

The CEO of Beachbody talks obesity,

Sophia Miller ’06 conducts the next generation.

Ithaca College.

By Haley Davis ’12

By Haley Davis ’12

social media, and his alma mater,

16 Really Lending a Helping Hand Health sciences students put their classroom skills to the test.

By Conor Harrington ’13

20 A Hunger to Create My Own How Ithaca College got me ready to write, produce, direct, and perform in my first off-Broadway play.

By Jaylene Clark ’10

Volume 5, Issue 2, Fall 2011

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IN CLASS SPARK! IGNITING YOUR FUTURE IN MEDIA & COMMUNICATIONS

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n exciting new minicourse in the Roy H. Park School of Communications had ABC News anchors Diane Sawyer and David Muir ’95 interacting with students via Skype. Spark: Igniting Your Future in Media & Communications is designed to get students to think about the ever-shifting media landscape and how they see themselves fitting into it. Prerequisites for the course: energy, enthusiasm, willingness to think outside the box and think about the future!

Though just one section was offered last semester, the one-credit course may eventually become a requirement for all Park students. “It was great to get firsthand advice on the communications world,” says Emily Sprague ’14.

“It’s one thing to hear it from professors and fellow students, but to have Diane Sawyer herself talk to you was awesome!”

NEW MEDIA MAJOR

What do you get when you cross a top-notch computer science program with the resources of a world-renowned communications program? A new interdisciplinary degree from IC’s School of Humanities and Sciences and the Roy H. Park School of Communications: a B.S. in emerging media. “The emerging media degree prepares students not only for hands-on production of new media, but more importantly for the challenges in identifying promising technologies and creating the infrastructures for them to be economically viable,” says Diane Gayeski, dean of the Park School. With three concentrations— media computation (in Humanities & Sciences), media design and production, and media entrepreneurship (both in the School of Communications)— you can learn to design or create new media and technology or find out what it takes to start a new media business.

STUDYING . . . SLUGS?

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Did you know Ithaca has over 100 academic programs? See the complete list at www.ithaca.edu/academics/ programs.

ou know the instructions for glue: Apply to a clean, dry surface. So how do snails, slugs, and oysters stick to wet, slimy surfaces so ferociously you’d need a chisel to get them off? That’s what IC biology professor Andy Smith studies—he believes the adhesive secretions of mollusks have potentially valuable medical applications.

And students collaborate with him on this research.

“We start easy,” Smith says, “teaching techniques. Then gradually students get more independence. If they stay with it, they’ll be running their own projects. By the time they’re seniors, we’re interpreting data, figuring out what we need to do before we can publish.” So far, 17 Ithaca undergrads have coauthored papers with Professor Smith and three were lead authors. “What they’re able to do here is really remarkable,” Smith says.

FUSE

OUTSIDE ITHACA

FROM NEW YORK STATE TO THE ALOHA STATE

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ome people read guidebooks before going on a trip. Others just get on a plane and go. But IC students who head to the middle of the Pacific for the winter-session course Anthropological Experience in Hawaii have already studied the islands for an entire semester. In Hawaii, the students kept a daily journal, wrote essays, studied tourism, toured ancient temples and coffee plantations, and visited Volcano National Park, where they came meters away from a lava flow. “That’s when the wonderment of Pele, the goddess of volcanoes, really hit home,” says Luka Starmer ’11. “All of us were stretched in so many ways—physically, socially, emotionally, and cognitively.”

How to Design a Web Game in 48 Hours Here’s how IC computer science majors Ashley Alicea ’12, Marc Howard ’11, Corey Jeffers ’11, and Evan Marinaro ’13 did it.

Step 1: Join more than 88,000 teams to compete for the 2011 Microsoft Imagine Cup. (This year’s challenge: “Imagine a world where technology helps solve the toughest problems.”)

Step 2: Choose a technology category and an area of interest. “We decided to make a web game on maternal healthcare using HTML5,” says Jeffers.

Step 3: Learn HTML5. Microsoft representative Andrew Parsons was impressed by their performance in the regionals at RIT, since most other teams already knew the program.

“The fact that they eventually won the competition showed how good they were at embracing new technology,” he says.

Step 4: Spend two days creating an Asteroids-like video game called Embryonic to win the regionals and get the chance to participate in the finals in New York City.

Though the team didn’t take home the Imagine Cup, they were one of just 124 teams to present their projects at the worldwide finals, and the only U.S. team in the game design (web) category.

ROMAN HOLIDAY? NOT QUITE…

Nestled into the overgrowth, a Roman altar stands below Piazzale Garibaldi on the eastern side of the city.

Photo by Tom Smith ’13

…But what better place to study photography than a city that revolves around art? In the summer course Photographic Projects in Rome, students take advantage of the beautiful and historically rich city as their backdrop. A whole semester’s worth of work is accomplished during just one month, so it’s no vacation, but the immersion is part of the appeal. Students study and apply image-making practices in exploring what it means to experience, comment on, and photographically interpret place. They also take a three-day trip to Venice for the Biennale, the largest and most important international contemporary art exposition in the world. “I realized that our world is a kind of system, with actions and reactions across continents,” says Tom Smith ’13 of what he learned on the trip, “and I sought to understand the role photography played in this.”

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FUSE

INSIDE ITHACA

ATHLETICS AND EVENTS CENTER:

NOW OPEN FOR BUSINESS

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hough the grand opening celebration of the $65.5 million A&E Center isn’t until later this month, students and coaches have been enjoying the new facility since heading to campus this fall. Track and field will compete in the 130,000square-foot field house this winter, but lacrosse, field hockey, soccer, baseball, tennis, softball, and football will use the space for practice. Field hockey is playing its matches in the outdoor stadium with lighted turf field, with seating for 1,000. The women’s tennis team gets to compete on the six new outdoor lighted courts that are part of the complex. And swimmers and divers have gotten a feel for the aquatics pavilion with an eight-lane Olympic-size pool and seating for nearly 1,000 spectators.

With the field house able to accommodate 6,700 people, it will also be the future home of major events such as commencement, concerts, conferences, and speakers.

Writing Professor Scores Big with Debut Novel Eleanor Henderson has lived up to the saying “practice what you teach” with a whirlwind summer after her debut novel Ten Thousand Saints was published by Ecco. The novel has received rave reviews from the New York Times Book Review and the Washington Post. A professor of fiction and the new course Writing Historical Fiction, Henderson embarked on a national book tour to promote her novel, set in part in the late-’80s hardcore punk scene of New York’s East Village. “The high point was definitely visiting the New York Times office, where I learned that my book was going to be on the cover of the book review,” Henderson says. “But what was really special was seeing current and former students at nearly all of my readings. Reconnecting with them across the country was immensely rewarding.”

Photo courtesy of Nina Subin

IC WELCOMES VISITORS TO CAMPUS M

ost big-name professionals give a public speech or performance when they visit campus, but often they’ll meet with students one-on-one or in small groups or classes.

Here are a few who came to IC last semester.

Top right: Tony Kushner gets interviewed during his visit to IC. Above: Branford Marsalis performs with the Ithaca College Faculty Jazz Quintet. Bottom right: Karl Ravech ’87 reviews a highlight reel.

• David Muir ’95, ABC News anchor Muir delivered this year’s commencement speech, telling grads, “You don’t need a camera or a microphone to have a voice. I know you already have one. I’m simply here to urge you to use it.”

• Tony Kushner, Pulitzer Prize–winning playwright and author of Angels in America Kushner discussed his work in a public forum and met with honors students who had studied his play.

• Branford Marsalis, Grammy Award–winning saxophonist Marsalis gave an exclusive performance to a filled Ford Hall in the Whalen Center for Music, followed by a master class with a group of enthusiastic music students.

• Karl Ravech ’87, host of Baseball Tonight Ravech was one of 13 IC alumni and current employees of ESPN who returned to campus for a panel discussion about their experiences with the network. Ravech also took time to meet with aspiring sports journalists and critique their clip reels.

Sport Clubs at IC

From dance and martial arts clubs to Ultimate Frisbee, roller hockey, and ski teams, IC’s sport club offerings now number close to 40. Here’s a look at two of the newest.

Men’s Rugby: Back into the Scrum Last season marked the first time an IC men’s team played in the New York State Rugby Union in over a decade. And they returned in style. Undefeated in the regular season, they made it to the Division III National Small College Rugby Organization’s Final Four. “Looking back, I think we proved that we belong in the top four in the nation,” says player Jon Mullen ’13.

Photo courtesy of Sue DeVito

FUSE

SPORTS REPORT

Squash Team Gains Momentum Brad Kolodner ’12 played squash in high school, but since IC didn’t have a team, he helped start one. After just two seasons, the team placed fourth of eight teams in their division at the College Squash Association championships hosted by Harvard.

“I measure our success by our growth, not by our wins and losses,” says Kolodner.

Bombers 2010-2011 Highlights

Want to know what it feels like to win? Join one of Ithaca’s 26 Division III teams.

Of the 22 IC teams that belong to the Empire 8 conference, 15 won regularseason or tournament titles (or both!). Here are some highlights from last year.

• Football The Bombers posted a record of 6-4, extending their streak of winning seasons to 40. But they did lose to SUNY Cortland, ending a three-year streak of taking home the Cortaca Jug. • Women’s Crew A fourth-place finish at the NCAA championships marked the program’s ninth top-four finish. Ithaca is the only school to qualify for all 10 NCAA Division III championships.

• Wrestling With eight qualifiers in the NCAA championships, their biggest contingent in 19 years, the Ithaca College wrestling team placed fourth in the nation and earned an invitation to the 2012 National Duals in Chicago. Marty Nichols was named national Coach of the Year.

Jessica Bolduc ’12

Seth Ecker ’12

Emma Dewart ’12

A First: Three Bombers Win Individual National Titles in the Same Season

CLICK THIS Get the latest scores at bombers.ithaca.edu.

Ithaca’s won its share of national championships (15 team and 25 individual titles), but never before have three different athletes won individual honors in the same year, let alone the same season. Here are IC’s national champions from 2011.

National Collegiate Gymnastic Championships: Jessica Bolduc ’12 won the floor exercise.

NCAA Women’s Indoor Track & Field Championships: Emma Dewart ’12 finished first in the pentathlon.

NCAA Wrestling Championships: Seth Ecker ’12 took the national title at 133 pounds. fuse | fuse.ithaca.edu | winter 2011 • 5 fuse | fuse.ithaca.edu | fall 2011 • 5

WHAT’S ONLINE Did you know that fuse.ithaca.edu is updated with fresh web exclusives every week? Don’t miss these hot new features!

Visit fuse.ithaca.edu/tags/web_exclusive for all this and more!

IC Squash Club Check out one of IC’s newest sports teams and learn what squash is all about.

MULTIMEDIA

Inside Residential Life ARTICLE

Ever wonder how much work goes into preparing campus for the next semester? Get an inside view of this annual transformation.

Eleven’s Fall Lineup BLOG

Fuse’s music blog will be covering all the great shows in Ithaca this semester, including Rachael Yamagata and They Might Be Giants.

Over 150 Things to Do in Ithaca PHOTO GALLERY

MULTIMEDIA

We updated our Ithaca Places to now include over 150 restaurants, parks, thrift stores, and other cool things to do in Ithaca.

Ready Stories Discover how Ithaca College is making students ready for the future in our brand-new site that celebrates the stories of success.

WHAT LIES BENEATH

H&S

A physicist’s journey to uncovering an ancient civilization

By Kevin Hurley ’11 Photos courtesy of Kevin Hurley ’11 and Michael “Bodhi” Rogers

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hen I tell friends about my archaeological expeditions to Cyprus, they picture the adventures of Indiana Jones. But mostly what Indy and I have in common are that we get to travel to exotic locales and wear wide-brimmed hats—it’s hot working out in that sun!

My friends also ask, “Aren’t you a physics major? What does archaeology have to do with physics?” In the most basic sense, the field of archaeogeophysics attempts to image and recover the history lost when centuries or even millennia—and many, many layers of sediment—have passed over a culture, all without the need for digging. The physics part comes into play with all the state-of-the-art instruments we use to see what’s going on underground: conductivity meters, ground-penetrating radar, magnetometers, and resistivity meters. Ithaca College happens to have one of the best-equipped archaeogeophysics laboratories in the country.

Professor Rogers (far left) stands with the author (far right) and fellow researchers from IC, Cornell, and Brown.

I had just finished my freshman year at IC when I went on my first research trip with physics professor Michael “Bodhi” Rogers to the eastern Mediterranean island of Cyprus. That 2008 trip was brutal. Cyprus was in the midst of a severe drought that limited our water supply, allowing us to shower only every other day. Not fun, considering the average temperature exceeded 100˚F and we were in the field for seven hours without much shade. But once we analyzed the data, we discovered the sweat was worth it—our instruments had detected evidence of a 3,500-year-old road and building!

fuse | fuse.ithaca.edu | fall 2011 • 7

H&S Our primary objective for that first 10-day trip was to test if our what a Late Bronze Age city might look like. We found many buildequipment would be able to record the presence of subsurface objects ings between a large administrative building and the port village in this remarkably different environment. After that successful mission, near Maroni, suggesting that these two previously excavated areas the team returned for a second 10-day field season in spring 2010. We could be connected and are actually parts of a bigger settlement. worked in the same areas as before to see A field season scheduled for next summer how changes in water content in the soil may include excavating targeted areas to would affect the data.

The research opportunities I had learn more about how elites expressed You might not know much about Cytheir power through architecture and as an undergraduate at Ithaca prus—it’s not like it shows up regularly in control of space. the news. But there’s evidence that in the Most days after working in the hot have prepared me to become a Late Bronze Age, the tiny island of Cyprus sun, we’d head to a nearby beach to go successful researcher in my field, swimming in the deep blue waters of the shifted from an insular, village-based society to an urbanized, cosmopolitan civilizaMediterranean Sea. We’d also take a day a chance I may not have had at a tion with a growing importance in the trade off each week to explore the island. We large university. and economic network of the region. Chemidrove westward to see the castle of King cal testing of the Armana letters, a group of Richard III from when he conquered Cyancient tablets showing correspondence between the Egyptian pharaoh prus during the Crusades. And we traveled to Petra tou Romiou, and the “King of Alashiya,” show that they originated from the presentalso known as Aphrodite’s Rock, the place where Aphrodite allegday southern Cyprus cities of Kalavasos and Maroni. These tablets edly rose out of the waters when she was born. Many couples and indicate that Egypt and Cyprus had a “brother” relationship, meaning tourists come to swim here because it is believed that if you swim they were of the same social or political status. around the rocks, you will be blessed with fertility.

How do I know all this? Because another cool aspect of this reThe extensive research opportunities I had as an undergradsearch (which is partially funded by the National Science Foundation) uate at Ithaca—in Cyprus as well as sites in Las Vegas and mulis that it’s a multidisciplinary collaboration. The Kalavasos and Maroni tiple locations in the Northeast—have prepared me to become a Built-Environments project (KAMBE for short) combines the expertise successful researcher in my field, a chance I may not have had at in Cypriot archaeology and architectural analysis from professors, grad a large university. And I’m sure they enhanced my application to students, and post-docs from Cornell and Brown Universities with the the University of Bradford in England, the premier school in the expertise in archaeogeophysics from IC. world for archaeogeophysics, where I’m headed this fall to start This summer the KAMBE team went back for a five-week trip. We graduate work. covered about 10 times more area, hoping to gather information on

STUDENT-FACULTY COLLABORATIONS AT IC By physics professor Michael “Bodhi” Rogers

This data from the ground-penetrating radar shows a modern field boundary between two fields and reflections from the remains of a building.

The location of one of our study areas.

Danny Bradac ’13 uses a Mala groundpenetrating radar system with a 500 MHz antenna at the Late Bronze Age site of Kalavasos-Ayios Dhimitrios.

Involving students in hands-on learning opportunities such as research is one area that sets Ithaca College apart from other institutions.

I have several students in 10-week-long paid research positions each summer. Seven Ithaca College physics students have traveled to Cyprus to conduct research over the course of our three visits. Students are involved in all aspects of the project, with most of their effort involved in running instruments. More experienced students also help do a preliminary processing of the data. My research is made possible by having enough instrument operators to survey our target areas.

Students benefit in many ways from being involved in this type of research. They learn how projects are planned, how to work in a close team environment, and how data are gathered, processed, and interpreted. For many students, it is their first time traveling abroad, and the trip is a rich opportunity to experience new foods, new cultures, new sites, and how to travel internationally. And our collaboration with anthropology, archaeology, and classics faculty and grad students from Cornell and Brown Universities gives my students experience in a multidisciplinary, international environment that will better prepare them to enter the 21stcentury workforce.

Learn more about research opportunities in the physics department at www.ithaca.edu/hs/depts/physics.

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Business

lessonslearnedlocally

AN ITHACA ENTREPRENEUR AND IC M.B.A. INSPIRES STUDENTS THROUGH BUSINESS CLASS

By Alyssa Letsch ’10

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and brainstorm, figuring out how to create demand, value, a unique selling point, and an innovative twist for their product or service.

Ultimately, for their final presentation, they create a full business plan for their hypothetical company.

Katie Tascione ’13 and her teammate chose to develop a concept for a green cleaning and recycling service, which they called RecyCLEAN. “We both worked really hard on researching what other green cleaning services were like, such as how much they charged per clean, what types of rooms they would provide cleaning for, and what the average salary was, so that we could make our business plan as realistic as possible,” says Tascione.

Business administration major Samantha Kaufman ’11 wants to go to culinary school when she graduates, so she wrote a business plan for a full-service catering company and restaurant that would provide the community with an upscale yet affordable café, as well as event planning and catering services. Her company also emphasized buying locally and implementing a composting waste management system. “I was finally given the opportunity to apply the lessons I was taught in my business courses and redirect them with a culinary twist!” says Kaufman.

“It’s a different type of work,” says Lane of the class. “It’s hands-on and it’s transferable.” Moreover, it’s practical. Lane encourages students to think about what’s realistic and to consider even the worst-case scenarios. “Who will give them money?

What if you can’t get a bank loan? You have to be creative.”

Though the business plans focus on a hypothetical business, the process for developing a real business is very much the same, and the learning experience is invaluable. Ithaca has seen many alumni open up new businesses, including Emmy’s Organics and UpYourCard. Who knows? Entrepreneurial Spirit could very well be planting the seeds for another successful new venture.

Photos by Adam Baker

nyone who’s spent some time in Ithaca knows about the scene at Purity Ice Cream on a typical Friday night— outdoor and indoor seating areas overflowing with friends, teammates, families, and couples; lines stretching out the door of people eager for a taste of Icy Buns, Sleepers Awake, Finger Lakes Tourist, or Bulldog Crunch.

But it takes more than a quality product to run a successful business, and Fuse got the inside scoop from Purity co-owner Heather Lane M.B.A. ’10, who now shares her expertise with students in the School of Business in her onecredit course Entrepreneurial Spirit.

Purity Ice Cream is an Ithaca institution, providing specialty ice cream and baked goods since 1936. Lane, who bought the business with her husband, Bruce, in 1998, has helped turn the business into a thriving staple of local flavor and culture.

Over the course of seven weeks (half a semester), the course provides an introduction to business planning, which consists of four parts: industry analysis, marketing, operations, and finances. But students don’t just learn about business plans, they actually create one. The course is taught every block, and students typically work in teams of two.

They can focus on an industry that interests them or one they feel that Ithaca is currently lacking. Section by section, students research, number-crunch,

About the Lanes and Purity Ice Cream

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urity Ice Cream has been a hometown favorite since its founding in 1936.

When Bruce and Heather Lane took over in 1998, however, it took a major overhaul to turn it into the success it is today. The Lanes bought Purity from the granddaughter of the founder, who had been operating the business from Oregon.

The Lanes increased the seating (which is filled up every night during the summer), expanded the kitchen, started selling branded merchandise, and introduced their famous muffins. It took five years just to break even. The ice cream, made from scratch from local ingredients, was homemade on-site until 2006, when production moved to Byrne Dairy in Syracuse. “I was worried this change would be the end of Purity because Ithaca is so pro-local. Farmers pick up their milk and still have this image of ‘oh it has to be made here,’ but our milk is produced at Byrne Dairy’s plant.” Baked goods are still made on the premises, and the selection of pies, ice cream cakes, and candies has grown.

Learn more about majors in the School of Business at www.ithaca.edu/business/programs. fuse | fuse.ithaca.edu | fall 2011 • 11

Photos by Adam Baker and Bill Truslow

Internships

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hen I got the e-mail from my professor—“Well, you got one. A good one.

Congratulations,” an internship at IBM was the last thing I expected to receive. All sorts of things were going through my head: Is IBM even around anymore? Do they still make computers? Where is Armonk, New York? And, most importantly, what am I going to learn about advertising from a company that I haven’t seen an ad for in, well, ever?

Building a Smarter Planet – and Smarter Interns – at IBM

By Christianne Enos ’11

But I’m getting ahead of myself. Most of the shock surrounding my placement revolved around the Vance L. Stickell Memorial Student Internship Program and how internships are awarded. Students apply, but have no idea where their internship may be. Administered through the American Advertising Federation (AAF), the program assigns students to three-month summer placements at top agencies or companies— which is why I was expecting an assignment at someplace like Leo Burnett in Chicago, or Saatchi & Saatchi in New York City, where two of my 14 fellow interns ended up.

But the mystery is well worth it: Winners get paid a $4,000 stipend, plus a $1,000 scholarship for travel costs associated with moving and living expenses. Plus, there’s the prestige factor. AAF allows the adviser of each college chapter to nominate just one student for the program, so Stickell interns are considered some of the top advertising prospects in the country—not a bad thing to have on the résumé. Mostly, though, it’s the experience itself.

Walking into the headquarters in Armonk (which, by the way, is a small town about 50 minutes outside New York City), I found out very quickly what IBM’s global advertising and brand expression department had to offer. Between working with the globally based advertising team, learning the function of a business-to-business brand, going to radio recordings and photo shoots, watching focus groups, and meeting the account team at Ogilvy & Mather, an international advertising agency, there was never a boring day on the job.

On a day-to-day basis, I participated in meetings with the IBM advertising team, the Ogilvy account team, IBMers outside the advertising team, and IBM customers

who were being used in ads. Once a week, I accompanied my team to Ogilvy’s offices in the city to participate in creative reviews by critiquing the work Ogilvy’s creative team presented (mostly for hardware and software products and services that aid businesses in the storage and processing of data), meetings for IBM’s 2011 centennial celebration, and media and search planning meetings. I also had a number of projects I was responsible for, and even presented one—a new method of nominating customers for use in new ads—on a worldwide update call with the entire IBM ad team.

My bosses and team members at IBM and at Ogilvy really pushed me to challenge myself. I learned so much about business-tobusiness marketing, the difference between client- and account-side ad teams and the way they work, how to keep a unified brand image across multiple media and audiences, and simple things like maintaining a client-agency relationship and communication skills. Not only did I get to explore an amazing global company, but I got to see the ad agency that helps keep them in front of the people and businesses that matter. This opportunity really opened my eyes to advertising outside of the consumer goods I’m exposed to every day, and to potential career paths on both the agency and client sides.

The connections I made at IBM and the relationships I fostered after I left definitely came in handy when starting my job search. In fact, I am now an assistant account executive at Ogilvy, working on the IBM account. There’s no way I could have accomplished any of this without the support and guidance of my professors at IC and everything they taught me.

Stickell Winners from IC

Ithaca claims more Stickell interns than any school but two—the University of South Carolina and the University of Texas at Austin. And how’s this for a record: Every student recommended by Professor Scott Hamula, chair of the strategic communication department and adviser to the IC chapter of the AAF, has been awarded a Stickell internship. Take a look at where IC students have landed since the program’s inception in 1989.

2011 2010 2008 2007 2005 2004 2003 1994 1993

Dylan Hulser Christianne Enos Ashley Patane Jordan Trigilio Holly Brzozowski Mariya Kutmanova Molly McElroy Julie Godon Jennifer Rivera

MediaVest IBM Walmart The Richards Group The Wall Street Journal DDB The New York Times CBS CBS

To see if a job in advertising, public relations, or marketing may be in your future, visit www.ithaca.edu/rhp/depts/ stratcomm/programs/imc.

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Music

Inspiring Young Voices SOPHIA MILLER ’06 CONDUCTS THE NEXT GENERATION

By Haley Davis ’12 Photos by Anika Steppe ’13 and Adam Baker

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ew musicians get the chance to conduct at Lincoln Center’s Rose Theater, the 92nd Street Y, Merkin Concert Hall at Kaufman Center, and Symphony Space. Fewer still get the chance to conduct at these top venues within five years of graduating from college. But as assistant conductor of the Young People’s Chorus (YPC) of New York City, Sophia Miller ’06 is one of those few.

WHY ITHACA’S MUSIC EDUCATION PROGRAM ROCKS Miller conducts the prelude division, the youngest YPC ensemble, giving boys and girls ages 7 through 10 a solid musical foundation as well as a chance to perform. But she wears many other hats at YPC, serving as vocal coach for children in all divisions, prepping YPC groups for concerts and television and radio performances, and teaching in YPC’s Satellite Schools program. “There’s never a dull moment,” says Miller. “I conduct, travel to schools, produce CDs, create courses, work with dance companies.

“We’re a children’s chorus,” Miller says, “but we’re a professional-level ensemble. It’s opened my eyes to what children can do. We strive for the highest level artistically, but it’s just as important to us that the children find themselves and find friendships.”

Over the course of their time with the group—typically eight or nine years—most perform worldwide, from around New York City to South America and Asia—and Ithaca, as part of the College’s Choral Music Experience (CME).

Each summer, Miller brings about 40 YPC members to join the Ithaca Children’s Choir to create a resident chorus for CME, a weeklong graduate-level workshop for conductors. It’s a chance for her to show off her alma mater, but also to work with her former professor and mentor—and now colleague—Janet Galván.

From the time Miller joined the women’s chorale as a freshman, she says, Professor Galván had a huge impact on her experience at Ithaca. “She gave such specific attention to everybody, including me, and I wasn’t even a music major yet. She was tough, but that’s the only way that you came out feeling like you had made a lot of progress. I can’t think of any better combination than having that support and knowing that she had such high standards.”

Professor Galván heads up the Choral Music Experience and is the conductor of the Ithaca Children’s Choir.

A year after Miller graduated from IC, she landed her current job when she came back to hone her conducting skills at Choral Music Experience.

“That’s when I first met Francisco Nunez, who’s the artistic director,” says Miller. “I learned that YPC was looking for conductors, and I walked up to him during one of those workshop weeks and said, ‘Hey, I’m interested in conducting for you.’ I say all the time that I wouldn’t be here if it weren’t for Ithaca.”

Because her IC experience at Ithaca was so transformational, Miller loves yet another role she plays at the Young People’s Chorus. “We have a program called College Bound, and 100 percent of our graduates go on to higher education,” she says. “Some of these kids go to school where they don’t have someone guiding them. My first few years, I actually drove some of the students to Ithaca College, helped them warm up, and saw them through the audition.”

This is the ripple effect of Ithaca College.

Sophia Miller’s professors at Ithaca College influenced her in a positive way, so she in turn reaches out and inspires the next generation. “That ripple effect might be more important than being some sort of incredibly enormous figure,” she says. “I think it’s those little steps people need to focus on taking—they find they’ll reach back out to somebody and be inspired to do more.”

The professors at Ithaca College influenced Miller in a positive way, so she in turn reaches out and inspires the next generation.

Professor of music Janet Galván conducts at the Choral Music Experience.

Sophia Miller ’06 remembers the student teaching she did at IC as being particularly valuable. At IC, students observe other students teaching as early as freshman year; during junior year, they provide music instruction at various elementary schools in the area.

“You teach weekly for the whole year, and you always have supervision from the master teacher at your school, so you’re getting constant feedback,” she says. “The way these programs are designed really sets you up for success.”

To learn more about Ithaca’s music education program, visit www.ithaca. edu/music/education/ programs/mused. fuse | fuse.ithaca.edu | fall 2011 • 15

HSHP

HELPING HAND HEALTH SCIENCES STUDENTS PUT THEIR CLASSROOM SKILLS TO THE TEST

By Conor Harrington ’13 Photos by Matt Prokosch ’13 and Adam Baker

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or some stroke survivors, getting themselves out of bed, making breakfast, and getting dressed for the day is a seemingly impossible task. Ithaca College health sciences students are helping to make these things possible for many of these people.

Jessica Hulse ’12 works with a client at Longview.

REALLY LENDING A

In exchange for one to three real takeaway is that they can make credits and valuable experience, a huge difference in these people’s aspiring health professionals lives,” Beissner says. go to Longview, a residential Of the many things the prosenior retirement community gram at Longview teaches students, up the street from the College, Lichtenberger and Beissner agree to work at IC’s Center for Life that communication is key to delivSkills, which operates on an ering quality treatment. outpatient basis with people, “Learning how to communicate both Longview residents and with people of an older generation, not, who have suffered from especially those that are hard of strokes, aneurysms, or other hearing, is a big thing,” Lichtenbrain injuries. berger says.

The students’ routines with “Communication skills are the participants range from number one, as some of the pasimple seated exercises to more tients have severe language probadvanced mobility training. lems such that they cannot speak Students majoring in physical or process language very well,” therapy, occupational therapy, says Beissner. “Just getting them to therapeutic recreation, and do things they may not want to do is speech therapy programs all a huge skill.” join in a team-based fashion on Katie Lichtenberger ’11 helps stretch a And the clients at the Center student in the Occupational and Physical treatment plans for each parfor Life Skills are eager to work Therapy Clinic on campus. ticipant. The interdisciplinary with college students. nature means that all majors work together to foster “They need to be excited to be there and they love global goals for the client. For example, with a cliinteracting with young people,” Beissner says. ent for whom speech was the greatest concern, the Jessica Hulse ’12 was one of the first juniors to physical therapist worked on a physical therapy goal participate in the program since the center began while also working on speech-related goals such as accepting younger students this year, and she was word finding. impressed by how her client improved. “It’s rewardKatie Lichtenberger ’11 spent every Friday at ing at the end of the semester to see how they have Longview during the fall of her senior year. “It’s a great progressed,” Hulse says. Even the small things offer a experience to work with your own patient and make big reward for budding physical therapists: “We had a a plan and see what we’ll be doing for the rest of our patient stand for 30 seconds today, which was a huge lives,” she says. Each participant has different needs, feat for her.” so part of the process is for the student to determine the best course of action. With Lichtenberger’s client, she says, “one thing we worked on was getting her down to the floor and back up into her wheelchair, which is something she can use when she’s in her apartment alone.”

Last summer, Lichtenberger worked at Long Island Sports and Rehab Center for her first clinical affiliation as a D.P.T. student. (When you apply to IC’s physical therapy program, you’re signing up for a six-year program—after four years, you get your B.S. in clinical health studies, then there are two more years of both coursework and four required clinical affiliations to get your doctorate in physical therapy.) She was grateful for the training she got at Longview. “It’s a good experience that I was happy to get before my first clinical affiliation,” she says.

The Ithaca College and Longview partnership has been in place for 10 years. Kathy Beissner, professor of physical therapy, is currently supervising students in the program. “The students realize the

OFFICE OF EXPERIENTIAL LEARNING For students in Ithaca College’s School of Health Sciences and Human Performance, real-world experience is vital to their success. In 2003, the school developed the Office of Experiential Learning to facilitate these hands-on opportunities.

The goal is for students to transfer their knowledge and experiences from the classroom to situations off campus.

For more information on what opportunities are available in your dream major, check out www.ithaca.edu/hshp/ explearning.

If you’re interested in a career in the health sciences, visit www.ithaca.edu/ hshp/programs.

fuse | fuse.ithaca.edu | fall 2011 • 17

Communications

DOWN TO THE WIRE MY INTERNSHIP AT THE ASSOCIATED PRESS

By Aaron Edwards ’12

By Aaron Edwards ’12

Photos by Greg Mooney

R

elieved to escape the London chill, I scanned my ID card, swung open the door, and entered a bustling newsroom with new faces. I reached back to pull off my jacket.

“Don’t take your coat off just yet, Mr. Edwards.

Do you know much about this phone-hacking situation happening in London?”

Before I could answer, I was being handed a copy of an Associated Press article on the British police’s investigation into several claims made of journalists hacking into public figures’ cell phones. I heard the piercing wind howling outside and I had a feeling I was about to head right back into it. My editor shuffled through a few more papers and looked up at me from her set of five computer screens.

“We need you to go down to city hall.

There’s a panel discussion going on there… well, right now. So you should hurry. Take notes, bring your recorder, and call me when you’re there. When you get back, I’ll want you to sit at your desk and type up a little story for us.”

And there it was: I was off on my first assignment as an intern at the Associated Press London Bureau. A few questions I didn’t get to ask: 1. Where is city hall? 2.

What’s the number here? 3. Where is my desk?

Preparation for this moment—and the four months to follow—came from working at several news outlets across the country, including CBS News in New York, the New York Times Student Journalism Institute in New Orleans, and the Sunday Paper in Atlanta. But the place I learned the most and got my footing in journalism is right here on South Hill at Ithaca College’s student newspaper, the Ithacan.

I have worked as news editor, assistant news editor, assistant arts and entertainment editor, and general reporter for the newspaper. This year, I’m serving as editor-in-chief. At the Ithacan, I learned how to craft a story and fully understand what it is you’re putting out

to the public. But at the Associated Press (AP)—where my stories hit the international wires and got published in Time, USA Today, the Washington Post, and other national publications—I learned that lesson on a much larger scale.

While interning at the AP, I wrote stories on London Fashion Week, interviewed actor Jesse Eisenberg and other stars at the British Academy of Film and Television Arts Awards, covered the largest protest gathering in London since the start of the Iraq war, kept track of rebel uprisings in the Middle East, and worked on the AP field team for the royal wedding of Prince William and his university sweetheart Kate Middleton.

Working at the AP is very much a team effort. Since the company is a wire service that provides content to thousands of news outlets around the world, deadlines happen by the second. Any story I worked on required me to get it first, get it right, and, on top of all that, write it well.

The global scale of the stories I worked on was reminiscent of my time at CBS News, where I worked on the national news desk gathering news bits and conducting preliminary interviews for pieces included in the Evening News broadcast with Katie Couric.

Covering life at Ithaca College for the Ithacan gave me an amazing advantage as a student journalist. Because IC is a smaller college than most, the attention and focus given to stories I wrote for the paper made me a much better writer. When I filed my first story during freshman year, my editor sat me down, politely told me that it was a hot mess, and worked with me for hours to fine-tune it.

I’ve developed a strong set of contacts and mentors over just three years as a journalist, and I owe it all to the newsroom in Ithaca that I still call home. But one thing is always consistent no matter where I’ve interned or worked: Through all the hard work, making a deadline and crashing at 3 a.m. still feels so victorious.

I’ve wo rk outlets ed at severa l , in New including CBS news York an News Paper i d t h e Su n I learn Atlanta, but nday the pla ed the m ce on Sou th Hill ost is right h e a studen r t t news Ithaca Colleg e paper, e the Itha ’s can.

JOURNALISM INTERNSHIPS Aaron had a great experience at the Associated Press London Bureau, but he’s not the only one who had a great internship. Here’s a short list of where IC journalism students have interned lately.

• ABC News • CBS News • National Geographic • Spin • Cosmopolitan • The Chronicle of Higher Education • The Ithaca Journal • The Huffington Post • The Nation

Learn more about IC’s journalism major at www.ithaca.edu/rhp/depts/ journalism/programs/journalism. fuse | fuse.ithaca.edu | fall 2011 • 19

H&S

A

s I feverishly scribble performance notes while watching my best friend Hollis perform a poem from our play Renaissance in the Belly of a Killer

Whale, I cannot help but feel like I am back in the African-Latino Society room at Ithaca College. The only difference is that I am no longer directing the annual

Photos by Adam Baker

Spit That! showcase, but rather a professional play that I helped create.

It has been a little over a year since I graduated from IC with a B.F.A. in acting and a minor in writing.

Since then I have been blessed with the opportunity to professionally combine the two things I spent the most time doing while at school: acting and poetry. It was my time there that prepared me for the opportunity to produce my own off-Broadway play, Renaissance in the Belly of a Killer Whale.

It started with a random Facebook post: “It’s time to stop dipping a toe in here/ Wading in a little bit there/ I need to jump back into this SeaWorld of poetry like I’m Shamu/ Heavy/ Too much gentrification going on in Harlem to get light/ Time to spit killer lines, with killer rhymes, of killer tales, ’cause Harlem is looking more and more like the belly of a killer whale.” A few days later, Alfred Preisser, my former teacher at Harlem School of the Arts, asked me to create a poetry-infused play about Harlem gentrification based on my killer whale post for his play-reading series. I assembled my team of three close friends, and the rest is history.

Renaissance is a play written and produced by Hollis Heath, Janelle Heatley, Chyann Sapp, and myself.

Also producing are Alfred Preisser and Roy Arias Studios. I am the director, and I also act in the play, as do Hollis and Janelle.

While in IC’s acting program, I gained valuable skills and techniques, experienced the thrill of performing in professional productions, and expanded my theater network. But academics don’t tell the whole story.

Ithaca College provides its students with the amazing opportunity to create their own campus organizations,

and when I arrived there in 2006, eager to dive into the college poetry world, I discovered that IC did not have a poetry organization. Similar to my Renaissance experience, I assembled my team and created something I could call my own, and thus Spit That! was born.

Spit That! taught me what it means to organize and lead weekly meetings, which is a skill I use every day with my team. When organizing our annual poetry showcases, I coordinated rehearsals, gave directorial notes, and did various other tasks that I find myself doing with Renaissance.

Thanks to this great preparation and the fabulous cast and team, Renaissance has really had a chance to shine. Our show premiered as a play reading at Harlem’s historic Schomburg Center for Research in Black Culture, a research unit of the New York Public Library, and went on to sell out four performances at the Times Square Arts Center. The play then had a limited run through August for a total of 15 shows. Being onstage in Times Square and performing in a play about my beloved Harlem that I wrote, produced, and directed was the definition of God painting his love on my life.

Every night, the audience was bubbling with praise for this piece, which was such an honor for me personally. We have a college tour for the 2011– 12 school year set. It is only fitting that IC was the first stop! It was there that I got my first taste of creating and organizing something I can call my own, and this taste has now become a hunger that I will continually strive to satisfy.

A Hunger to Create HOW ITHACA COLLEGE GOT ME READY TO WRITE, PRODUCE, DIRECT, AND PERFORM IN MY FIRST OFF-BROADWAY PLAY

By Jaylene Clark ’10

IC GRADS ON BROADWAY Jaylene is just one in a long line of IC grads who have gone on to work on and off Broadway.

Kerry Butler ’92, Actor, featured on Broadway as Audrey in Little Shop of Horrors, Xanadu (Tony nomination), Hairspray, Blood Brothers, Les Miserables, and as Belle in Beauty and the Beast; appeared off-Broadway in Bat Boy Joe Calarco ’92, Playwright and director, Shakespeare’s R&J off-Broadway; director of A Midsummer Night’s Dream at the Shakespeare Theatre and In the Absence of Spring at Second Stage; two-time winner of the Helen Hayes Award for best director Matthew Fox ’96, Theater manager, Broadway’s August Wilson Theatre Eric Sutta ’99, Technical director, national tours of Seussical and Rent Matt Cavenaugh ’01, Actor, leading roles in A Catered Affair, Grey Gardens, and Urban Cowboy Joe Reid ’05, Actor, Curtains

My Own Learn more about IC’s acting program at www.ithaca.edu/hs/depts/ theatre/programs/acting. fuse | fuse.ithaca.edu | fall 2011 • 21

Alumni Profile

Elizabeth Espada ’09

Maria Gonzalez ’08

CARRYING ON THE LEGACY Alumni from the Martin Luther King Jr. Scholar Program reflect on their experiences and look to the future

By Mia Jackson ’11 and Haley Davis ’12

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“As MLK scholars, we are seen as leaders on campus, especially when it comes to diversity or civil rights issues.”

he students selected for the Martin Luther King Jr. Scholar Program have big shoes to fill. They combine their undergraduate careers at Ithaca College with community service, a civil rights trip, and international excursions to expand their own worldviews. They also need to excel in their academics to maintain their scholarship, which ranges from $25,000 per year up to full tuition.

“As MLK scholars, we are seen as leaders on campus, especially when it comes to diversity or civil rights issues,” says Brian Saa ’08. “Living up to that standard made me a better person and leader.”

That standard continues after the flip of the tassel, too. These recent alumni have used their time as MLK scholars to guide them in developing meaningful careers after graduation. Jaylene Clark found her success off Broadway (see previous page); here’s what other MLK alums are up to.

Elizabeth Espada ’09

“Being an MLK scholar didn’t end when I graduated,” says Espada, who’s pursuing a master’s degree in speech-language pathology at Teachers College at Columbia University. Elizabeth often sees issues of diversity surface during her internship working with students with disabilities in a District 75 school in the Bronx.

These range from students being placed in bilingual programs because they have a Latino last name to learning that a school wants to close a bilingual classroom and force students to receive English-only instruction.

Brian Saa ’08

Maria Gonzalez ’08

As an MLK scholar, Gonzalez says, “I learned to become an activist for things I believe in. This became my motivating force in everything I’ve done after Ithaca”—like spending two years with Teach for America, then working as an adult literacy teacher and an ESL science tutor while finishing up a master’s degree in teaching English as a second language at Boston University.

Brian Saa ’08

Now pursuing a career in screenwriting in Los Angeles, Saa was selected last year as one of 10 writers in the National Hispanic Media Coalition Writers Program, sponsored by ABC and NBC. The passions awakened in him through the MLK Scholar Program continue to show up in his work. “Through the scripts I write,” Saa says, “I address issues of diversity to this day.”

Learn more about the MLK Scholar Program at www.ithaca.edu/mlk.

Alumni Profile

SECRETS TO SUCCESS The CEO of Beachbody talks obesity, social media, and his alma mater, Ithaca College

By Haley Davis ’12 Photo courtesy of Beachbody

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hen Carl Daikeler ’86 entered Ithaca College as a corporate organizational media major (similar to IC’s current B.S. in communication management and design), he had no idea that he would eventually be rallying to end the trend of obesity in the United States. For one thing, he hates exercising. “I’m always trying to come up with new ways to motivate myself to work out because I can’t stand it,” Daikeler admits, “or motivate myself to eat better because I eat like a second grader.”

That’s where Beachbody’s signature homefitness programs like the P90X come in. “We’ve always focused on real people and real results instead of celebrities and their results,” he says, explaining the company’s main recipe for success.

Beachbody uses media as their medium—their sales are 100 percent direct-to-consumer, via their website and television infomercials and network of customer/distributors. Daikeler also sends inspirational messages to his 11,000plus followers on Twitter. “We just try to use media to be a more effective delivery mech-

anism of the information required to get healthy and fit, and we do it in a fun way,” Daikeler says.

“I think Ithaca has contributed to that because I learned how to use media to effect change and to motivate people,” a trait, he says, that’s common with Ithaca students.

Beachbody, which has generated over $2 billion in sales since it started in 1999, is now set on fighting obesity. “The campaign End the Trend is not just trying to sell a product but really trying to generate results that last for people,” says Daikeler.

The company has enlisted the help of over 60,000 Beachbody “coaches”—ordinary people with an interest in health and fitness who believe in Beachbody’s products and its mission—to spread the word about routines like TurboFire, Insanity, Hip Hop Abs, P90X; the health shake Shakeology; and workout gear. Coaches earn a commission on sales. Still, Daikeler insists that they’re “just getting started” on revolutionizing at-home fitness and ending obesity.

A CAREER IN FITNESS

Did you know you could make a career out of fitness? IC’s exercise science degree emphasizes preparation for further specialized graduate study or direct entrance into a related career field, such as fitness management, fitness journalism, ergonomics, prosthetics, nutrition, pharmaceutical or medical equipment sales, coaching, or mind-body studies.

Students can get hands-on experience interning in the College’s Wellness Clinic, as well as in corporate or clinical exercise settings, amateur and professional sport agencies, and community sport organizations.

To learn more about a career in exercise science, visit www.ithaca.edu/hshp/depts/ess.

fuse | fuse.ithaca.edu | fall 2011 • 23 fuse | fuse.ithaca.edu | fall 2011 • 23

featured photo

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m between a e r t s e h t g m. m alon and Dillingha Flowers bloo r e t n e C s m Willia Peggy Ryan

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a Lake rlook Cayug e v o s in a t n m fou The Dillingha y. on a clear da IC KICKS BACK Rockin’ out at the free concert during the annual end-of-year celebration.

Photos by Anika Steppe ’13 and Adam Baker Photo by Mike Grippi ’10

Ithaca at a Glance Ithaca offers a first-rate education on a first-name basis. Learn what you love from stellar faculty; start a club, intern at your dream job, or spend a semester halfway around the world—whatever course you set, you’ll love what you do. At Ithaca you’ll have lots of choices and plenty of opportunities to find your passion in life.

LOCATION

FACULTY

PROGRAMS OF STUDY

In the center of the Finger Lakes region of New York State, our modern campus is 60 miles north of Binghamton and 60 miles south of Syracuse.

The city of Ithaca is home to about 47,000 residents and neighboring Cornell University.

473 full-time faculty and 251 part-time faculty

With more than 100 degree programs to choose from, Ithaca has something for everyone. To learn more about the different schools and the majors they offer, visit the websites below. A complete list of majors can be found on the admission website at www.ithaca.edu/admission/programs.

STUDENT BODY

6,400 undergraduates and 500 graduate students from 49 states, 4 U.S. territories, and 77 countries.

Over 70 percent of students live on Ithaca’s hilltop campus, which overlooks Cayuga Lake.

STUDENT-FACULTY RATIO

12 to 1 ACADEMIC PROFILE

The high school average of most admitted students ranges from B+ to A. APPLICATION DEADLINE

Freshman applications for fall admission are due February 1.

SCHOOL

STUDENT ENROLLMENT SCHOOL HOMEPAGE

School of Business Roy H. Park School of Communications School of Health Sciences and Human Performance School of Humanities and Sciences School of Music

700

www.ithaca.edu/business

1,450

www.ithaca.edu/rhp

1,350

www.ithaca.edu/hshp

2,350 550

www.ithaca.edu/hs www.ithaca.edu/music

For details about Ithaca’s application process, financial aid, tuition, and more, please visit www.ithaca.edu/admission.

DID YOU KNOW?

MORE THAN 70 PERCENT OF STUDENTS LIVE ON CAMPUS, IN 27 RESIDENCE HALLS AND TWO APARTMENT COMPLEXES.

OFFICE OF ADMISSION Ithaca College 953 Danby Road Ithaca, NY 14850-7002 800-429-4274 or 607-274-3124 www.ithaca.edu fuse | fuse.ithaca.edu | fall 2011 • 25

NON-PROFIT US POSTAGE PAID ITHACA COLLEGE

953 Danby Road Ithaca, NY 14850-7002 (800) 429-4274 (607) 274-3124 ithaca.edu

READY

to make my voice heard

Discovering the IMC major at Ithaca College was life changing for me. I’ve performed at Lincoln Center, interned with Broadway’s top ad agency, and now I’m senior class president.

Whether performing in or promoting the shows I love, I’m finding my own voice.

- Jimmy Knowles ’12, Integrated Marketing Communications Read more at ithaca.edu/ready

Fuse is a green publication. Read it and recycle it. Or better yet—share it with a friend!

This publication uses 31,909 lbs of paper which has a postconsumer recycled percentage of 10 percent: 31 trees preserved for the future • 80 lbs waterborne waste not created • 13,012 gallons wastewater flow saved • 1,440 lbs solid waste not generated • 2,835 lbs net greenhouse gases prevented • 21,698,120 BTU’s energy not consumed • 35,100 lbs of greenhouse gases not generated • 36,00 miles of automobile travel saved • The equivalent of 2,388 trees planted.

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