Gabriella Sudjono Selected Works 2013
2016
I Practice Seeing Things Differently.
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Gabriella Sudjono 650 307 9269 gabriella.sudjono@gmail.com www.gabriellasudjonodesign.com
Copyright by Gabriella Sudjono All rights reserved. No par t of this publication may be reproduced, distributed, or transmit ted in any form or by any means, including photocopying, recording, or other electronic or mehanical methods, without the prior writ ten permission of Gabriella Sudjono
G A B R I E L L A S U DJ O N O
INTRODUCTION
Gabriella Sudjono Selected Works 2013
2016
I Practice Seeing Things Differently.
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G A B R I E L L A S U DJ O N O
I Practice Seeing Things Dif ferently Selected Works 2013
2016
Meanings.
Epilogue
INTRODUCTION
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As a Graphic Designer, I build my design work by practicing consistently, continuously and see things dif ferently. I practice observing, listening and talking. By observing my surroundings, I learn to see things through my own eyes and a graphic designer's eyes. By listening to what my mentors and colleagues tell me, I synthesize and apply it to my design. Through talking, I practice pitching ideas to my clients and make them feel excited and thus create an emotional link between us. I believe I can be a bet ter designer if I focus on practice, and more practice. Af ter all, we will keep on learning our whole life long.
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I Practice Seeing Things Dif ferently Selected Works 2013
2016
Thanks.
Epilogue
INTRODUCTION
Mami, Papi, and my older sisters.
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I Practice Seeing Things Dif ferently Selected Works 2013
2016
Contents.
Epilogue
INTRODUCTION
Take a Look Above You S er vice E xperience C onference 2013 01 14 Find the Way Out Follow the Path an Architec ture Design E xhibition 02 3 6 Spiced Up Your Life K ik koman C orporate Citizenship Repor t 2013 03 4 8 B e a Rebel Torn Paradise a L arr y Clark Film Fes tival 0 4 6 4 Spot the Hidden G em Wandrbali App 0 5 92
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I Practice seeing things dif ferently.
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Practice seeing things dif ferently because inspirations can come from an unexpected source. 01
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Take a Look Above You.
Project Service E xperience Conference 2013
Instructor John Net tleton
Course Type Systems
PROJEC T 1
SERVICE E XPERIENCE CONFERENCE 2013
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Concept This conference focuses on human centered design and is targeted at designers from various fields. All aspects of design overlap and it ’s good for designers to learn from other fields. Approach I visualized this event as a conference where designers unite, thus I used a circle as the main visual element. The other visual elements, based on constellations, mean infinite possibilities and exploration because as designers we are visual explorers. Objective Recreate a design conference that already exists. Learn how to create an appropriate design system for a design conference by choosing proper type family and visual system that will be used across print and digital deliverabl
Categories Print, Visual System, Book , Branding, Environmental Graphics
Keywords Unity, Modern, Friendly, Minimalist
Deliverables Poster, Conference Book , Lanyard Website, Smar tphone App
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Practice looking at everyday stuf f and make something special for it. 03
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Spice Up Your Life.
Project Kikkoman Corporate Citizenship Repor t 2013
Instructor John Net tleton
Course Type Systems
PROJEC T 3
K I K KO M A N C O R P O R AT E C I T I Z E N S H I P R E P O R T
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Concept In this repor t, I tried to create dif ferent methods for making data look more sophisticated and interesting. Fur thermore, because I valued Japanese Illustration, I tried to create illustration that would be suitable for Kikkoman. Approach Kikkoman is a traditional company from Japan, their soy sauce product is their tradermark and its unique bot tle made their high selling point. In this repor t, I tried to depict their value in my design and season it with a modern approach. Objective Recreate a Corporate citizenship repor t and create infographics for current Kikkoman's data.
Categories Print, Book , Illustration, Infographics
Keywords Modern, Minimalist Traditional, Culture
Deliverable Annual Repor t
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Environmental Report
Social Report
Management Report
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Practice breaking away from your comfort zone and see warning signs. 04
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Be a Rebel.
Project Torn Paradise_a Larry Clark Film Festival
Instructor Marc English
Course Integrated Communications
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Concept Larry Clark's movies that this festival plays has a theme of troubled youth. I see these troubled kids but I don' t understand them because I have never be in their shoes. So I based this festival in something unapproachable, dangerous and damaged with a sense of light. Approach I used urban building walls as inspiration because stains and grime tell a story and it made sense with the story that Larry Clark tells us in all of his movies. It 's nothing beautiful, but it 's honest and that 's real life. Objective Using urban life as my main inspiration, I gathered photographs of San Francisco building walls and made tex tures based on these. Using Larry Clark's films as the main hero of each deliverable, I added tex ture to create a feel and hold all the di f f erent images together. Since Larry Clark's movies are nothing but honest, the kit that I created for this film festival is straight forward, with products that Larry Clark loves most, cigaret tes and alcohol.
Categories Print, Digital, Visual System, Book , Branding, Environmental Graphics
Keywords Damaged, Crass Broken, Lost
Deliverable Poster, Festival Book , Soundtrack Tickets, Website, Smar tphone App DVD, Business System
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Practice going back to my roots and treasure my culture and country. 05
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Project Wandrbali App
Instructor Bob Slote
Course Digital Design Studio
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Concept I tried to create an app that is pleasing to look at and easy to use. This App's sole purpose is to guide new users to discover vacation destinations in Bali. I guide users by giving them information on what most people go to Bali for. Approach Bali has been famous as a holiday destination for a very long time. It 's hard for people to plan a holiday in Bali online because there are too many options of fered. My app categorizes activities by their popularity and limits the options so people can really focus on what they want to do and not get lost in all the choices Objective Create a Smar tphone App to guide users to go to Bali, an exotic island in Indonesia.
Categories UI/UX Design, Iconography
Keywords Minimalist, Tropical, E asy
Deliverable Smar tphone App
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Family To my family: Papi, Mami and my two older sisters, Mellisa and Nathania. I know I haven' t been around since I got into graphic design school. I just want youto know that deep down I love you so much. Words are not enough to say thanks for the great oppor tunity you gave me to study graphic design. I will never stop learning and striving to improve myself so that you can be proud of me. Teachers To all of my teachers at the Academy of Ar t University: Mary Scot t, Phil Hamlet t, Sandra Isla, Kathryn Blat ter, John Net tleton, Bob Slote, Marc English, Hunter Wimmer, Susan Pasley and Shel Perkins.I will always remember what you have taught me and the tears you have caused me. But I'm grateful for your push and critiques. Friends Thanks to all of my friends at school who helped me and in a way, challenged me to be a bet ter graphic designer. We learned together and formed precious memories that I will never forget. Roomates Thanks to my house mates, Tia, Tio, Emi and everyone who welcomed me with open arms since my first year here. I am very grateful for your patience with me and for the home-cooked meals that made me feel so loved.
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Designer and Photographer Gabriella Sudjono Instructor Mar y S cot t Book Title I Prac tice S eeing T hings Dif ferently. Printer and Binder y Blurb Cover Image Wrap Mat te Finish Paper Proline Uncoated # 10 0 Ty p e f a c e s Acumin Pro Medium Acumin Pro Light Camera C anon EOS Rebel T5 Sof t ware Adobe Creative Suite
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