Brand Book 2015

Page 1

Grow with us 1


EVERY DAY, EXPERIENCE GARDEN INSPIRED LIVING We align lifestyle priorities with landscape realities. We empower others and they empower us. The results are transforming. We invite YOU to grow with us and define your own entrepreneurial journey.

Gardenuity速 Grow with us.

33


FLEXIBLE

FUN

We believe, without a doubt, with one choice everything changes. The Gardenuity business opportunity is not complicated; it’s about inspiring

Gardenuity® Grow with us.

FRESH

REWARDING

others to make great choices and working to define your own success. It’s flexible, fun, fresh and rewarding. We invite you to grow with us.

5


A LETTER FROM DONNA It’s amazing what turning 50 has done to my perspective. I have made good choices, bad choices and some difficult choices over the years. But when you can see opportunities for what they are, you never lose faith in what it takes to get you where you want to go. As the mother of two, finding balance between my business life and personal life is a challenge I face every day. I appreciate now more than ever that opportunities, like gardens, all bloom in their own way and in their own time. And, with each bloom comes a special gift. Joining Gardenuity as an associate is your opportunity to bloom. It’s a chance for you to make a choice that is good for you and those around you. It’s building a business that aligns your life with your realities– I call it finding happy alignment. You don’t have to work every day or 40 hours a week, but it is good to know you have the choice. Gardenuity is a new kind of company bringing together the best products, people and technology. I am blessed beyond measure to work with an amazing team. They dig in and find fresh ways to get things done. I invite you to grow with us. Your journey will be amazing. Growing stronger together,

Donna Spafford Letier Co-Founder Favorite vegetable: Brussel Sprouts Favorite flower: Hydrangea

Gardenuity® Grow with us.

7


Yes, we are a gardening company.

Customers love how easy and fun it is to grow vegetables, herbs and flowers on their patio or in their backyard with Gardenuity grow bags. Our Grow Bag Growing System, organic seed squares, seed starters and Grow 52™ products take the worry out of gardening.

GardenuityÂŽ Grow with us.

9


And beyond the patio, we are always garden inspired.

We offer exclusive products that bring garden-inspired living to you anywhere you are. Fall in love with our garden fresh foods & flavors, home fragrance and décor, loose leaf Gardenuiteas and Simply Gardenuity bath & body collection. Grow with Us. Gardenuity.com Gardenuity® Gardenuity® Grow Grow with with us. us.

11


We’re defining garden inspired living. Our team takes what’s familiar and looks at it in a new light. We focus on helping you grow a business and a garden that’s simple, smart, fresh and fruitful. We value friendships, flexibility, balance and health. We work for your success. We are here to help you define your perfect entrepreneurial journey. Your happiness is our happiness. Your success is our success. Grow brilliantly. Grow with us.

Gardenuity® Gardenuity®Grow Growwith withus. us.

3

13


Who is the Gardenuity Associate? Someone who believes in wellness, inside and out, and is passionate about empowering others. A person who loves the idea of owning a flexible business and wants to be part of a growing community. If you have a passion for people, garden-inspired living and a few extra hours, then you are set for success with Gardenuity. No experience needed. Just enthusiasm.

How do you define success? Empowering generously Nurturing enthusiasm Living a healthy lifestyle Flexible hours Extra income Making new friends

Gardenuity速Grow Growwith withus. us. Gardenuity速

15


What does a Gardenuity associate do? Some work a few hours a week, and others work full time; the choice is always yours. Whether you want to make hundreds or thousands, your new office is truly garden-inspired. We make it easy for you to share, show and sell Gardenuity products. Turn your social network of friends and friends of friends into your clients. Build your business online, over a cup of tea, and at Gardenuity events. You will enjoy 20% savings on all personal orders. You will earn 20-30% commission on all personal sales and even more if you choose to build and lead a team. Sales commissions are paid bi-weekly through your own PayQuicker card. No inventory requirements, no sales quota. What you earn is up to you. Let us help you achieve your goals.

Gardenuity速 Grow with us.

17


Simple to start. Great rewards.

Visit Gardenuity.com to learn how easy it is to get your business started, and ask your Gardenuity associate to help you choose the business kit that works best for you.

CHOOSE YOUR BUSINESS KIT

Your business kit includes all the tools, training and supplies you need to launch your business successfully. The Business Basics, $179

With the Business Basics Kit, you receive a 7-Gallon Gardenuity Grow Bag Growing System complete with coir bricks, compost and plant food; seed squares; and a selection of our best-selling garden-inspired products (combined value of over $100). We also include brand books, collection catalogs, order forms, access to the Gardenuity Business Center and a one-year subscription for your personal Gardenuity website. Plus, delivered to you digitally are all of our exclusive marketing, sales and training materials that will help you build and grow your new business.

The Classic Collection, $279

The Business Basics + $300 in Product Credits

The Pro Collection, $479

The Business Basics + $700 in Product Credits

The Prime Collection, $779

The Business Basics + $1,200 in Product Credits

The Social, $79

Our online option comes with your own Gardenuity website for one year and access to the Gardenuity Business Center. All of our marketing and training materials are delivered online.

Gardenuity速 Grow with us.

19


Our Company is Growing strong, and we are here to help you every step of the way. Here to encourage your growing business, the Gardenuity leadership team shares strategies that inspire and drive success. We teach you new ways to generate sales on-line, at events and person-to-person. We show you how to grow your business socially and build your personal brand equity. Through monthly updates and webinars, we present smart ideas on getting the most out of your new business. At Gardenuity, we provide you with choices to build a successful business your way. Our goal? To make garden-inspired living fun and easy.

A MISSION THAT VALUES YOU

To empower people to know they have choices, and with one choice, passion and purpose can grow together. One garden. One experience. One business at a time.

Gardenuity速 Grow with us.

21


Our story is growing every day,

We invite you to grow with us. The Gardenuity business opportunity is not complicated; it’s about inspiring others to make great choices and working to define your own success. Become a Gardenuity associate and define your own garden of abundance.

and the next chapter is YOU.

GardenuityÂŽ Grow with us.

23


Grow the entrepreneur in you. We are a company and a brand where inspiration meets ingenuity. We have fun, we work hard and we dig in. We are growing something special. Grow with us.

65-91360

Gardenuity速 Grow with us.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.