Milk + Blush S T Y L E
G U I D E
M I L K
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B L U S H
Contents Logo Fonts Colour Scheme Do + Don’t
Milk + Blush
Milk + Blush
Logo
Logo
Option 1 Linear C:0 M:0 Y:0 K:90
Option 2 Double Lined C:0 M:0 Y:0 K:90
M+B
Milk + Blush
Logo
Logo
Option 3 Letters C:0 M:0 Y:0 K:90
Option 4 Linear White C:0 M:0 Y:0 K:0
Milk + Blush
M+B
Logo
Logo
Option 5 Double Lined White C:0 M:0 Y:0 K:0
Option 6 Letters White C:0 M:0 Y:0 K:0
AaBbCc 1234567 !@£$%^&
Milk + Blush Fonts Logo Font: Helvetica Bold Tracking: -40 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0)
AaBbCc 1234567 !@£$%^& AaBbCc 1234567 !@£$%^&
Fonts Content Text Helvetica Regular Tracking: 0 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
AaBbCc 1234567 !@£$%^&
AaBbCc 1234567 !@£$%^&
AaBbCc 1234567 !@£$%^&
AaBbCc 1234567 !@£$%^&
AaBbCc 1234567 !@£$%^&
AaBbCc 1234567 !@£$%^&
Fonts
Fonts
Content Text Helvetica Oblique Tracking: 0 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
Content Text Helvetica Bold Tracking: 0 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
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B L U S H
Fonts
Fonts
Accents Helvetica Regular All Caps Tracking: 675 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
Accents Helvetica Oblique All Caps Tracking: 675 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
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M I L K
Fonts Accents Helvetica Bold All Caps Tracking: 675 Black (C:0 M:0 Y:0 K:90) White (C:0 M:0 Y:0 K:0) Smallest Size: 7pt
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Colour Scheme
Colour Scheme
Standard M+B Colours: Black: C:0 M:0 Y:0 K:100 Black: C:0 M:0 Y:0 K:90 White: C:0 M:0 Y:0 K:0
Up to designers discretion. Note: Only use pastel colours. Not to be used on logo.
Milk + Blush
Milk + Blush
Milk + Blush
Do + Don’t
Do + Don’t
Don’t: Logo Position: Don’t place logo at right hand side.
Do: Logo Position: Place logo either left hand side or centre.
Milk + Blush Milk + Blush Milk + Blush
7pt
Do + Don’t
Do + Don’t
Don’t: Text: Never use any other fonts other than Helvetica.
Do: Text: Do use 7pt as the lowest size of any font.
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