The Peer Review | Issue 10

Page 32

THE PLACES, SPACES & FACES OF YOUR COMMUNITY

BREAK THE RULES AND TRUST YOUR TASTE: Interior design truths to live by

IN HER OWN WORDS:

Perspectives on

real

estate from the women at Gary Peer

SUBURB SPY BENTLEIGH & BENTLEIGH EAST: Where to eat, exercise, and treat your family

review Issue 10
the
Image: Lillie Thompson

FROM THE EDITOR

Autumn’s in full swing.

But it’s not the reddening leaves, the darkening sky, or that increasingly brisk Melbourne air I’m thinking of.

It’s our team – and the remarkable resilience we’ve shown during a challenging period.

Despite fewer properties to sell, we’ve navigated that sea of scarcity with hard work, strong leadership, and unwavering belief. And continued to deliver strong results, including top-end sales at 18 Carinya Crescent and 27 Aroona Road in Caulfield North, for our clients.

Throughout it all, we’ve retained our pledge to reward excellence. So, please join me in congratulating our inaugural partners – Nikki Janover, Joel Ser, Limor Herskovitz, Daniel Fisher, Jack Slater, Daniel Peer and Aviv Samuel – on their exciting new roles.

Now, we can look ahead to three months full of promise and potential. To a calendar free of interruptions. And to a quarter the history books suggest is always one of our strongest. There’s plenty for you to get excited about, too –and it’s a mere turn of the page away.

In these folds, we’re treating you to prominent creator Tali Roth’s top interior design tips. An exclusive interview with our very own Sally Zelman. And a feature which explores, more widely, her legacy – as a pioneer, and as a key influence on the next generation of women in real estate.

You’ll also hear from our leaders in the sales, property management, and new projects arms. Delivering, as always, the latest and most incisive market insights.

The light in these autumnal days may be dwindling. But our optimism – and our commitment to our clients, team, and community – remains as bright as ever.

So grab a cuppa, get comfy, and enjoy this latest issue of The Peer Review

Fun-filled fitness, delicious delicacies and hidden gems. The low-down on two of Melbourne’s favourite, most family-friendly suburbs.

State of Play. Explore the latest market insights, from our experts on the ground. Browse your suburb’s key property sales data – and its most beautiful homes.

Directing her feet to the sunny side of the street

Sally Zelman’s unexpected, successful journey into real estate brings positivity to all around her.

THE PEER REVIEW | 3 In
issue Features 04 Suburb Spy Bentleigh & Bentleigh East: Where to eat, exercise and treat your family 08 In her own words: 4 female perspectives on real estate from the women at Gary Peer 14 Break the rules and trust your taste: 5 interior design truths to live by 30 Buying off the plan: What to know –and what’s in it for you 32 Directing her feet to the sunny side of the street: Meet Sally Zelman State of Play 20 They loved it, they bought it 22 Key data by suburb 24 Market updates 26 Property Management update 28 New Projects update And to finish… 36 What’s been happening at Gary Peer? 38 Our people All information was correct at the time of printing. Published by Gary Peer & Associates Pty Ltd. The State of Play data sourced in this report covers properties sold in the entire industry. Data is extracted from reiv.com.au with a date range of January to March 2023. © Copyright 2023 04 20 32
this

SUBURB SPY BENTLEIGH & BENTLEIGH EAST:

Where to eat, exercise, and treat your family

Head southeast on the Frankston line train, and you’ll soon find yourself in two of Melbourne’s favourite, most family-friendly suburbs: Bentleigh and Bentleigh East.

Home to fun-filled fitness, delicious delicacies, and a treasure trove of hidden gems, it’s an area you’ll never want –or have – to leave.

Here are some of Bentleigh’s and Bentleigh East’s eateries, gyms and activities: all tried, tested and adored by the Gary Peer team.

4 | THE PEER REVIEW
TAHINI NERI BOOSA HUMBLE CREATURES

Fill your belly

There are many bursts of brilliance in Bentleigh – and its food scene is definitely one of them.

From hidden-away cafés to globally adored delicacies, there’s plenty of places to grab yourself a tasty treat.

Brewbaker Coffee

Smiles, laughs, long conversations – and delicious coffee. At Brewbaker, you’ll find it all!

But first, grab yourself a hot drink – and a cruffin. (Wait… what?) It’s Brewbaker’s signature hybrid between a croissant and a muffin.

Brewbaker also boasts a pantry to rival your grandma’s. Think shelves lined with condiments – including yuzu hot sauce and delicious house-made burger sauces – plus mealbased sauces and snacks galore.

And if you can’t be bothered to cook, grab one of their freshly made takeaway lasagnes or gnocchi. (Insanely good. You can thank us later!)

Humble Creatures

Tucked amidst the backstreets of Bentleigh East is Humble Creatures. So humble, in fact, its Instagram bio simply states, ‘Coffee & Food’. As if it were nothing to brag about.

The countless five-star reviews, however, tell a different story.

Whether it’s brekkie, brunch, or lunch, regulars boast about the classic dishes – and the decadent, unique twists they’re famous for. (The super friendly staff and delicious coffee get plenty of shout-outs, too!)

The mushroom medley excels, while the chilli scrambled eggs put a little heat on your tastebuds – and a massive smile on your face.

Or if you’re looking for something a little meatier to sink your teeth into, grab yourself an O.G burger. It tastes like a Big Mac – but healthy. (Um, yes please!)

Free Range on Centre Charcoal Chicken

Crowned Melbourne’s best charcoal chicken by Time Out, Centre Charcoal Chicken is sure to have you crowing for more.

Its succulent free-range Lilydale chicken is marinated in house-made chicken salt. Then rotated for 80 luxurious minutes over steaming hot coals – smoking it to perfection. And then there’s the equally impressive sides. Chips that are crunchy on the outside and soft in the centre. Gravy that oozes flavour. And roast vegetables to round out the ultimate meal.

Not feeling like chicken? The lamb gyros wraps are divine –and cooked with the same love and care as the Melbournerenowned poultry!

Tahini Neri

The tahini gods were smiling the day Tahini Neri owner Neri was born across the globe in Israel. When he was young, Neri’s grandmother taught him her traditional tahini and hummus recipes. (Crowning him her ‘unofficial taste-tester’!)

Today, he brings his palette – and her classic recipes – to the heart of Bentleigh East. And has developed a cult following in the process.

Tahini Neri’s kitchen creates mouth-watering batches of gluten-, dairy- and sugar-free dips. All are vegan-friendly –and kosher! – and available in 250 selected stores across three countries.

On Fridays, Tahini Neri opens its doors to the public. From 9am to 3pm you can head on into the newly opened Neri Hummus Bar for a freshly made falafel bowl, or to bag yourself some bagels and freshly baked challah.

Whatever you choose, you’ll be sure to experience food that truly does taste like tradition.

Boosa

We Melburnians love a café catchup. And you’ll be set to impress even the most high-brow of coffee critics when you meet over a macchiato at Boosa.

This Middle Eastern coffee house is a showstopper. With its crisp-white, floor-to-ceiling tiled walls – all softened by warm wooden tables and endless indoor greenery – you’ll be ordering rounds for hours on end.

Its lattes and cappuccinos are some of Melbourne’s best, but it also excels at a dirty chai – and the ‘shakes’ are second to none. Try the unique Tel Aviv blend of strawberry, banana and orange juice. Or indulge your sweet tooth with an iced Nutella.

And then there’s the heart-warming cuisine. Grab yourself a classic Shakshooka, or our personal favourite – the decadent Cilbir (Turkish eggs). Arriving with your choice of halloumi or chorizo, they’re an egg-cellent choice.

Can’t get down for a bite? Boosa also caters for any occasion.

THE PEER REVIEW | 5
FREE RANGE ON CENTRE CHARCOAL CHICKEN BREWBAKER COFFEE

Move your body

Life is about balance. So, with all this delicious food on your doorstep, it pays to know where you and the family can burn off those extra calories. (Or for the littlies – that exorbitant energy!)

Moving Through Motherhood

It’s no secret – mums give a lot. So taking some muchneeded ‘me time’ is a must.

Moving Through Motherhood is a mums-only fitness studio – for pregnancy, postpartum and beyond. Sessions are circuit-based: incorporating strength, resistance and cardio. What better way to have fun, connect with a community of other mums, blow out any frustrations and stay healthy? And with classes capped at 12, you’ll always get the attention you deserve.

But if you can’t find some kid-free time, don’t fret – your cherubs are welcome, too. There’s a designated pram area, a large play pen, and a chill zone with a TV to distract the older kids.

Glen Eira Sports and Aquatic Centre (GESAC)

Looking for a hang-out that will appease the whole family? GESAC’s got you covered.

With sports, swimming, slides, and shopping, the local council has really have gone all out on this one.

So bring the kids down for some swim lessons or water play. With tipping buckets, inflatable obstacle courses, and ceiling-high waterslides, they’ll be entertained for hours.

With the kids occupied, grab yourself an all-day pass or yearly membership. Allowing you to enjoy the gym facilities and classes – or simply soak up the spa, steam room or sauna!

Starfish Swim School

Located just off Centre Road on Clapperton Street, you’ll find Starfish Swim School.

With infant aquatics, eight learn-to-swim levels and a comprehensive pre-squad program, Starfish is suitable for youngsters of all ages. And offers them the chance to learn swimming skills – then practise and hone them – in a safe, supportive environment.

For the adults, there’s free Wi-Fi, a TV and a coffee machine on-site. While Starfish’s indoor and outdoor play areas will keep younger children entertained as their siblings swim!

Triple Five Fitness

Are you a lady who loves to lift – but isn’t so fond of fighting gym bros for a turn on the machines? 555 is for you.

The only female-only gym within a 5km radius, all programs and classes run by 555 are designed solely with the female body in mind.

Bust your way through a circuit class or sweat out last night’s vino in the upstairs cycle room. And if you want to go all out, sign up with a personal trainer for a tailored nutrition plan.

No matter what you choose, you’ll be burning muscles –and calories – in no time.

And the best part? You can try before you buy, with a special offer of $20 for 20 days.

6 | THE PEER REVIEW
TRIPLE FIVE FITNESS STARFISH SWIM SCHOOL GLEN EIRA SPORTS AND AQUATIC CENTRE
SUBURB SPY BENTLEIGH AND BENTLEIGH EAST

Treat your family

Bentleigh and Bentleigh East wouldn’t be firm family favourites without plenty of places to treat the ones you love.

Fresh Fresh Flowers

Want to spruce up your home – or that of someone you love?

Found on the corner of Centre and Thomas Street, this family owned and run florist has been bringing joy and comfort to the families of Bayside and beyond for over 30 years.

Specialising in hard-to-find stems and classically styled bouquets, there’s something for every occasion.

And, if you want to add a little spice to your nice, pair those blooms with one of Fresh Fresh Flowers’s locally sourced bottles of gin.

Moorabbin Area Toy Library

Kids grow fast! And their interests can change as fast as a two-year-old’s attention span.

Which is why a membership at the Moorabbin Area Toy Library is one of the greatest parenting life hacks.

Set up in 1987, this eco-conscious not-for-profit allows you to borrow toys your kid decides they must have –(immediately!) – then return them when those rose-tinted glasses wear off. Saving your hip pocket – and the planet from extra landfill.

With over two thousand toys in its collection, there’s plenty of fun to go around.

And if you’re wondering how you’ll entertain the rugrats at your kid’s next birthday party, there’s five themed party bundles available for hire.

From a party package for babies – bursting with ball pits, tent tunnels and colour-wheel parachutes – to the ‘all ages’ collection. (Which features giant lawn games like croquet, tug-of-war, chess and more.)

Your pint-sized partygoers will be guaranteed a great time –without the great big price tag!

The Bentleigh Street Festival

Every November, Centre Road transforms into a springtime festival wonderland.

Pony and amusement rides intermingle with stalls, specials and demonstrations from local Bentleigh stores. Showcasing all the magic this special suburb has to offer.

When you’re ready for a rest, simply take a seat in one of the classic cars on show. Or pick a spot near one of the many talented street performers.

Wherever the day takes you, one thing’s for sure: there really is something for everyone.

For more superb suburb insights –whether that’s the tastiest takeaways in Carnegie, St Kilda’s best-kept secrets, or Caulfield North’s awesome array of activities – head to The Peer Blog.

THE PEER REVIEW | 7
FRESH FRESH FLOWERS MOORABBIN AREA TOY LIBRARY BENTLEIGH STREET FESTIVAL WHERE TO EAT, EXERCISE AND TREAT YOUR FAMILY

IN HER OWN WORDS:

4 female perspectives on real estate from the women at Gary Peer

8 | THE PEER REVIEW

Real estate needs more women – especially sales agents and auctioneers. A woman is often the decision-maker in her home, so it’s important that she can work with a female agent, if she prefers.

Here at Gary Peer, we’re chuffed to have an abundance of extraordinary women building their careers with us. Some of them for decades.

So we’re celebrating by sharing the stories of four of our female team members.

All at different stages of their careers. Each in different roles –from administration to sales to property management.

Told in their own words, you’ll learn these women’s histories. Hear their thoughts on the real estate industry. And be inspired by the one piece of advice they’d give to their younger selves.

THE PEER REVIEW | 9

Amanda Davenport

EXECUTIVE ASSISTANT

I was my own boss for over 30 years. From event management to running car washes, cafés and stores, I’ve done it all.

And it was great. I travelled a lot and got to build my schedule around my children. But eventually, I burnt out. I needed a change. I was ready to become an employee again.

My first choice of industry? Real estate. And the transition was quick. One application, one interview –and I’ve been with Gary Peer ever since that day in 2018.

Real estate is fabulous. For a short time, we become an intricate part of someone’s life as they buy or sell their home – a process that brings up a lot of emotions. I’ve met so many interesting people, and I love hearing their stories as I support them through the sales process. Plus, there are my colleagues here at Gary Peer. It’s a terrific and supportive culture. And I can honestly say that I still feel like I work for myself, because our team respects – and trusts – me to do my job.

One of my favourite things to do is help run the Gary Peer social club, planning and coordinating our team bonding activities. There’s always a big turnout to our events – especially of women.

When I think about women in real estate, I’d say that when I started, the sales side was dominated by men. But when I peeled back the layers, I found the support staff were overwhelmingly women. So many successful, male estate agents achieved great things because of the outstanding women supporting them behind the scenes.

Since then, the number of women in sales has shifted. That’s largely because society is shifting – and women have more support at home, liberating them to pursue more demanding careers.

It’s a good thing, because real estate needs more women – especially sales agents and auctioneers. A woman is often the decision-maker in her home, so it’s important that she can work with a female agent, if she prefers. I admire any woman who works in real estate. It’s extremely rewarding. But it takes a lot of work, commitment and sacrifice.

And if I was to give one piece of advice to a young woman entering the industry, it would be this: Always learn as much as you can. Soak up the knowledge on offer – and learn all aspects of a business, not just the job you’re doing.

10 | THE PEER REVIEW IN HER OWN
WORDS
Always learn as much as you can. Soak up the knowledge on offer – and learn all aspects of the business, not just the job you’re doing.

Maureen Maserow

LICENSED ESTATE AGENT

I opened my first real estate business in South Africa with my ex-husband. It was 1990, and we were 22 years old. We sold houses there for years before emigrating to Auckland. We sold houses there, too. But one day, the property manager left unexpectedly, and I was thrust into property management.

But you know what? I loved it. I loved negotiating, problem-solving, and getting to know the tenants and landlords. It’s an ongoing relationship – unlike the short, intense relationships formed in sales.

And I loved the numbers. I’ve got a commerce degree, so balancing the trust account was very satisfying.

Real estate around the world differs in a lot of ways. In New Zealand, for example, auctions take place on a Wednesday morning at head office – not onsite. And the commission structures are different.

But the people are the same everywhere you go –and that’s the part I love the most. Meeting people and seeing how they live (hint: it’s never what you expect!). But above all, I adore having good, honest conversations. Everyone’s got a story. And it’s usually a good one!

After the divorce, I moved to Melbourne with my kids. They were 11 and 14, and I had to be around for them outside school hours. So again, I went into property management – it offered that flexibility I needed. I then became a director of property management for years. But when my children grew up, I was ready for a change and felt the desire to return to sales. So I left my company and joined Gary Peer.

It was easy to move from property management to sales, because Gary Peer really embraces growth and allows their staff to try out different roles and pathways. Having that support is invaluable.

I would say that in sales, there are still very few women compared to men – especially in director roles, or at the top of companies.

But I think the world’s changing – and I don’t think it’s specific to real estate. Now, if you want to do something – you can. The world is open to the changing role of women. And men!

Whatever your gender, there are a lot of different ways that you can be in real estate. And there’s something to suit most people.

My advice? Find employers that will allow you to follow your passion. And just go for it! Don’t be afraid to fail. It’ll all work out in the end.

THE PEER REVIEW | 11 4 FEMALE PERSPECTIVES ON REAL ESTATE FROM THE WOMEN AT GARY PEER
Find employers that will allow you to follow your passion. And just go for it!
Don’t be afraid to fail. It’ll all work out in the end.

Tori Carpentier

EXECUTIVE ASSISTANT

I originally planned to be a medical receptionist after school. But after trying it out, I decided that the industry just wasn’t the right fit for me.

So I started looking into other industries where I could apply my admin skills. Real estate quickly came to mind because I’ve always loved looking at houses. It felt like an exciting, natural next step.

At 21 years old, I got my first real estate job on the Mornington Peninsula, as a receptionist. It was fun, interesting; I’d found my industry! But there wasn’t a lot of room to grow, as most peninsula agencies are very small.

So, roughly three years later, I traded the sea for the city and moved to Gary Peer – where I now work as an executive assistant to Phillip Kingston.

For me, the admin side of real estate is my Goldilocks zone. I get to project manage company-wide events. Collaborate with our marketing partners. And manage the administration of core business activities – like our weekly sales meetings.

There’s an element of predictability to the work, which I enjoy – I’m not someone who likes sudden change. (It’s why I couldn’t work in sales!)

But although I don’t like change, I do always want to be professionally evolving; learning new things, every day. And the leadership team at Gary Peer supports that – I feel like I can grow here.

I’ve been in real estate for over 10 years now. I’m fortunate to have never felt disadvantaged because I am a woman.

But I understand that hasn’t been the case for every woman in our industry. Which is why I’m so thankful to ground breakers, like Director Sally Zelman, who continually promote the importance of women in our industry.

I get to work with Sally every day. And I love to learn from her by observing how she operates. I think that the sky is the limit for women. There’s nothing men can do that we can’t. For me, progress is about empowering ourselves to make an impact – which we already do, daily!

To my younger self, I’d simply say: “Be confident and stand up for yourself. Work hard, pay your dues – and it’ll all pay off in the end.”

12 | THE PEER REVIEW IN HER OWN WORDS
I think that the sky is the limit for women. There’s nothing men can do that we can’t. For me, progress is about empowering ourselves to make an impact – which we already do, daily!

BRANCH MANAGER, PROPERTY MANAGEMENT DIVISION

I’ve been with Gary Peer for 18 years. But my life in real estate started well before that.

I began as a receptionist, and worked my way up to become a property manager for a developer. That job was fascinating. I got to watch towers get built from the ground up, and learn about technical things (like membraning!). Now, I can look at a home and immediately spot a defect – a skill that assists me in what I do today.

After seven years there, I moved to Gary Peer: first as a property manager, then as a branch manager. I love connecting with clients – I’ve worked with some of them for over a decade.

Traditionally, property management has been fronted by women. And if you ask me, it’s because we’re the ultimate multitaskers!

As a property manager, you have to wear many hats. On some days you’re a tradesperson or an accountant. On others, you’re a mediator – trying to resolve conflict. Some days, you’re Erin Brockovich! So you get to use a lot of different skills. It’s very satisfying.

These days, property management is a really exciting career – especially for those who have families. You have options –no matter which path you choose. You can work part-time, job share, or manage a smaller portfolio. And when you’re ready to dial your hours back up, you can do that, too.

I’ve also seen more men move into property management, in search of work-life balance. They want to enjoy weekends with family, and practise their passions – like playing for the local football team.

The result is that we now have a 50/50 split of women and men in property management at Gary Peer, which is exceptional.

I choose to stay at Gary Peer because of its culture –especially regarding staff development. It doesn’t matter if you don’t have all the answers – there’s always someone to help you figure them out. That’s also the culture I try to maintain in my team. A culture where you can be yourself – and grow.

THE PEER REVIEW | 13 4 FEMALE PERSPECTIVES ON REAL ESTATE FROM THE WOMEN AT GARY PEER
Traditionally, property management has been fronted by women. And if you ask me, it’s because we’re the ultimate multitaskers!
Feeling inspired by Amanda, Maureen, Tori and Jenny?
Head to our careers page to join the team at Gary Peer – and carve your own path in real estate.

BREAK THE RULES AND TRUST YOUR TASTE:

5 interior design truths to live by

14 | THE PEER REVIEW
Image: Lillie Thompson

We know when we’ve stepped into an expertly designed room. We might feel alive, expansive, more at ease – and inspired to kick our own interior design game up a notch.

But where do we start?

How can we design like the experts? And what are the unspoken rules we need to follow to have a pictureperfect home?

We could dive into design dos and do-nots. What’s in and what’s out; what’s right and what’s wrong. But what if we had permission to experiment with our home decor? To play with form and function –and break some rules?

That’s the attitude Melbourne-born interior designer Tali Roth brings to her work.

Founder of Tali Roth Interior Design, a studio with locations in Melbourne and New York, Tali shares her advice for creating a space that’s harmonious. Beautiful. And authentic – to you.

Throw out the rulebook – it’s time to have some fun.

THE PEER REVIEW | 15
Image: Nick Glimenakis Image: Nick Glimenakis Opposite page: Tali Roth talirothdesigns.com
16 | THE PEER REVIEW BREAK THE RULES AND TRUST YOUR TASTE
Image: Lillie Thompson Image: Nick Glimenakis Image: Nick Glimenakis

Tali’s design philosophy

It was 2012. And, after running her own fashion label for three years, Tali Roth was exploring other artistic mediums. Her desire to create bespoke designs was leading her deeper into interior design. Tali sought out industry experts, attended events, and eventually re-trained at RMIT. (She’d initially studied psychology at Monash.)

After graduating, she moved to New York. There, in 2015, she founded her own design studio.

Today, Tali Roth Interior Design is an impressive operation. With projects spanning Melbourne to Manhattan, the studio has a strong residential focus – with some commercial clients, and the odd hospitality project, on its books. Tali approaches each and every project with a fresh perspective. Her tastes and talents are well-honed. She knows exactly what she likes – and what she doesn’t.

“I’m a mid-century girl through and through,” she says. “I love luxury and comfort – a little bit sexy and a little bit fun. “I want layers and textures and colour and richness – and a story of some sort. A white-washed space is of no interest to me.”

5 design principles from a principal designer

Tali’s mid-century sensibilities peek through in much of her work. We may not be able to replicate her unique designs –but we can certainly adopt her approach to the process.

So here are five principles to bear in mind as you dip your toe into interior design. Some playful. Some practical. All valuable.

1. Your place, your taste

When you’re considering a home makeover, it’s tempting to look outward – not inward – for ideas. Catalogues, websites and Architectural Digest ‘Open Door’ videos are useful reference points – but let’s remember that it’s your home you’re designing for.

When you’re looking for inspiration, Tali says that your style – and your history – are the best sources to mine.

“People underestimate their own sense of style,” says Tali. “Sometimes I meet people who have incredible fashion sense, but they think they’re clueless when it comes to interior design. To that I say: why the lack of confidence?

“Think about the things you wear. What do you love wearing? What colours and materials do you feel really good about?

“Look at your personal history, too. What was your favourite room in your childhood home? Maybe you loved the oversized, overstuffed furniture your grandparents had. Would furniture like that work anywhere in your house?

“Draw on that. It’s all important.”

2. Expensive isn’t always better

Budget can be a major obstacle to achieving a certain look. Particularly when it comes to furniture.

Browsing high-end furniture stores is exhilarating – even more so when you’ve got cash to splash. But take it from Tali: a high price isn’t always right.

“If you’re just trying to re-create something that’s brand new, that’s like a fad or a phase, you’ll likely outgrow it,” she cautions. “I don’t really believe in trends – because they come and go.”

Trending items can range from prohibitively expensive to practically disposable. Whatever the case, Tali recommends investing in items of personal value – especially sentimental.

“Custom-made furniture is definitely worth it. If you have a vision for a statement piece, do a little research in your area and invest in something made just for you.

“But not everything in your home needs to make a statement. You might just need somewhere to store the kids’ toys – for that stuff, I think IKEA is so good.”

Tali laughs. “People hate when I say that.”

3. Mixing materials is more than fine

How important do you feel uniformity is in interior design? Matching colours? Shades? Materials? It might be a personal preference – or maybe it’s limiting your creative potential. Perhaps, many years ago, you laid down lightwood floor panels that stretch from your kitchen to the lounge. Now you’re eyeing off a new dining table in deep, dark mahogany – but you’re worried it won’t match your home’s pale-toned vibe.

Do your light floors mean you’re locked into like-coloured furniture forever? According to Tali, absolutely not.

“People often ask me about mixing materials,” says Tali. “’What if I want to add brass hardware in my kitchen? I’ve got silver cutlery – would that work?’

“Woods, metals, upholstery… Whatever the materials, my answer’s the same: mix and match! If you’ve got light floors and you want dark furniture, I think that sounds fabulous.”

THE PEER REVIEW | 17 5 INTERIOR DESIGN TRUTHS TO LIVE BY
I want layers and textures and colour and richness – and a story of some sort. A white-washed space is of no interest to me.

Tali’s personal style has clear elements of postmodernism: a movement that values personality as much as functionality. She favours the sophistication of mid-century modernism –but she finds plenty of energy in taking creative risks.

“You don’t have to keep everything uniform,” she stresses. “A light floor can just be a neutral palette that everything builds on. It’s not legally binding!”

4. Successful designs are successful in context

There’s much more to interior design than complementary colours and uniquely shaped furniture. Take lighting: a crucial, but less talked about, element of interior design.

A lamp, a wall sconce, a skylight: all are possibilities when you’re designing a room. But did you know they each correspond to a different type of lighting, as well?

“There are three types of lighting to consider: natural, ambient, and task lighting,” Tali explains. “A well-lit room covers all these bases.

“Natural lighting is self-explanatory. Skylights. Large windows. Reflected light from a large window. Natural light makes any room feel more inviting.

“Ambient lighting is softer – you might call it ‘mood lighting’. In bedrooms and lounge rooms, I like a central chandelier for that.

“In spaces where you need to perform tasks – reading, writing, cooking – you need task lighting. So, enough lighting that’s directly illuminating the area you’re working in. Think downlighting, undercabinet lights and desk lamps.”

Getting the lighting right in a room is a powerful way to improve the functionality – and harmony – of your space. So when designing each room, ask yourself – what is this room for? What will I do in there? What would I like to do in there? Remember: form follows function.

5. Small changes make all the difference

We might think we need to wait until we have the right floors or the right windows – even the right home – to make any changes. This hesitancy afflicts established homeowners and first-time buyers alike. And it’s something Tali encounters every day.

Her advice? Interior design doesn’t need to involve a complete home makeover. Changes can be small –and they can dramatically improve our happiness.

“People often tell me they don’t want to make changes unless they’re in just the right circumstances,” she says. “Maybe they just bought a home and they don’t like the flooring, so they feel like they can’t re-decorate yet.

“To me, that’s not a reason to live with things you don’t like. If you plan to change your floors in the future, just pick decor you like – and try not to worry about it ‘working’ with something that won’t be there forever.

”Whether you’re living in a rental, a home you’re about to sell, or your forever home, it’s vital to put that effort into your environment. Don’t let your investment go to waste.

“Use your space to its fullest potential!

“If you set up your home to live well, you’ll enjoy living there tenfold.”

Approach interior design with enthusiasm –not fear

It’s easy to take a fear-based approach to interior design. To stick with grey walls, rely on no more than a splash of colour, and hope for the best.

But the philosophy Tali advocates is more open-ended. Her perspective to interior design is informed by quality, personality, history – and the knowledge that trends are fleeting.

“Creating something based on a store catalogue doesn’t really create a memorable space,” Tali says. “In my work, I want to help people evoke a feeling.”

So – what feelings do you want your home to evoke in your guests when they step across the threshold? And what emotions do you want your home’s interior to provoke in you yourself?

It may sound cliché – beauty, eye, beholder and all that –but the answer will always be unique to you. Whatever it is – an impulse, an instinct, an intuition – trust it.

It’s a better yardstick than you might think.

18 | THE PEER REVIEW BREAK THE RULES AND TRUST YOUR TASTE
Image: Nick Glimenakis
THE PEER REVIEW | 19 5 INTERIOR DESIGN TRUTHS TO LIVE BY
Image: Nick Glimenakis Image: Lillie Thompson

STATE OF PLAY

Recent

20 | THE PEER REVIEW
sales, key suburb data, market insights and so much more.
12 Lambert Road, Caulfield North Sold at auction with 5 bidders 1/67 Oakleigh Road, Carnegie Sold for $1,293,000
They loved it, they bought it
23 Myrtle Street, St Kilda East Sold at auction
4 2 2 2 1 2 2 2 1 3 2 2 View more recent sales Loved it Bought it Q1 2023 4 2 3
1/323 Jasper Road, Ormond Sold before auction 30 Leura Street, Murrumbeena Sold at auction with 3 bidders
THE PEER REVIEW | 21
5 3 2 6 5 2 4 2 2
18 Carinya Crescent, Caulfield North Sold at auction
2 1 1
8 Wilgah Street, St Kilda East Sold for $1,165,000 59 Bundeera Road, Caulfield South Sold at auction 4 Ontario Street, Caulfield North Sold at auction 8 Auckland Street, Bentleigh Sold for $1,892,000
4
3 2
10 Duke Street, Caulfield South Sold at auction
3 2
Loved it Bought it 5

Key data by suburb

Source: The data sourced in this report covers properties sold by the entire industry. Data is extracted from reiv.com.au with a date range of January to March 2023. Please note that some suburbs may not have any statistics due to insufficient data.

Balaclava Bentleigh

Bentleigh East

Brighton East Carnegie

Caulfield North

Caulfield Caulfield South

22 | THE PEER REVIEW STATE OF PLAY
HOUSES UNITS Median sale price $1.51m $591k Quarterly price change -8.6%* -17.3% Median rent $705pw $399pw Rental yield 2.40% 3.30% HOUSES UNITS Median sale price $2.61m $1.22m Quarterly price change 19.40% -21.50% Median rent $950pw $643pw Rental yield 2.10% 2.30% HOUSES UNITS Median sale price $1.83m $750k Quarterly price change 4.00% -23.70% Median rent $695pw $513pw Rental yield 2.10% 3.00% HOUSES UNITS Median sale price $1.53m $595k Quarterly price change -1.60% -1.90% Median rent $560pw $400pw Rental yield 1.80% 3.30% HOUSES UNITS Median sale price $2.34m $683k Quarterly price change -5.10% 2.00% Median rent $790pw $470pw Rental yield 1.70% 3.70% HOUSES UNITS Median sale price $1.42m $1.06m Quarterly price change 3.60% -7.70% Median rent $630pw $600pw Rental yield 2.30% 2.60% HOUSES UNITS Median sale price $1.94m $723k Quarterly price change -6.8%* -8.00% Median rent $840pw $495pw Rental yield 2.30% 3.30% HOUSES UNITS Median sale price $1.85m $869k Quarterly price change 3.50% -28.50% Median rent $700pw $480pw Rental yield 2.00% 2.40% Clearance rate 82% Clearance rate 77% Clearance rate 86% Clearance rate 80% Clearance rate 78% Clearance rate 79% Clearance rate 100% Clearance rate 90% Properties sold 24 Properties sold 51 Properties sold 69 Properties sold 97 Properties sold 69 Properties sold 106 Properties sold 16 Properties sold 40 Av. days on market 38 Av. days on market 38 Av. days on market 48 Av. days on market 43 Av. days on market 41 Av. days on market 44 Av. days on market 68 Av. days on market 36
HOUSES UNITS Median sale price $1.8m $648k Quarterly price change -12.70% 3.70% Median rent $873pw $460pw Rental yield 2.20% 3.70% Clearance rate 65% Properties sold 42 Av. days on market 48
Elsternwick

Elwood

Glen Huntly

McKinnonast

Ripponlea

Murrumbeena St Kilda

Malvern East Ormond

St Kilda West

St Kilda East

THE PEER REVIEW | 23 Q1 2023
HOUSES UNITS Median sale price $3.01m $500k Quarterly price change 25.3%* -9.90% Median rent $975pw $400pw Rental yield 1.70% 3.50% HOUSES UNITS Median sale price $1.66m $633k Quarterly price change -12.2%* -0.4%* Median rent n/a $430pw Rental yield n/a 3.50% HOUSES UNITS Median sale price $1.67m $1.13m Quarterly price change -6.20% -1.60% Median rent $750pw $550pw Rental yield 2.20% 2.60% HOUSES UNITS Median sale price $3.28m $670k Quarterly price change 43.10% 3.50% Median rent $950pw $450pw Rental yield 1.90% 3.50% HOUSES UNITS Median sale price $1.18m $515k Quarterly price change -41.10% -6.20% Median rent $770pw $425pw Rental yield 2.30% 4.10% HOUSES UNITS Median sale price $1.56m $632k Quarterly price change 0.20% 16.70% Median rent $600pw $380pw Rental yield 2.00% 3.30% HOUSES UNITS Median sale price $1.57m $643k Quarterly price change -17.7%* 70.70% Median rent n/a $400pw Rental yield n/a 3.60% HOUSES UNITS Median sale price $1.45m $561k Quarterly price change -4.80% -1.20% Median rent $750pw $440pw Rental yield 2.30% 3.70% HOUSES UNITS Median sale price $1.69m $595k Quarterly price change -6.10% 33.10% Median rent $758pw $390pw Rental yield 2.30% 3.50% HOUSES UNITS Median sale price $2m $590k Quarterly price change -9.10% -3.30% Median rent $760pw $460pw Rental yield 1.80% 3.80% Clearance rate n/a Clearance rate n/a Clearance rate 90% Clearance rate 72% Clearance rate 61% Clearance rate 81% Clearance rate 58% Clearance rate 66% Clearance rate 95% Clearance rate 78% Properties sold 19 Properties sold 9 Properties sold 27 Properties sold 85 Properties sold 140 Properties sold 37 Properties sold 18 Properties sold 58 Properties sold 36 Properties sold 78 Av. days on market 54 Av. days on market n/a Av. days on market 34 Av. days on market 43 Av. days on market 44 Av. days on market 50 Av. days on market 43 Av. days on market 49 Av. days on market 43 Av. days on market 41 For more suburb statistics visit our website * Annual price change

Market updates from your local property experts

Gary Peer, Jeremy Rosens, Leon Gouzenfiter and Leor Samuel offer

What’s happening in the market?

JEREMY: It’s safe to say the sluggishness of late last year has given way to fresh optimism.

There are more people attending our inspections. More depth at our auctions. And more bidders – not only coming to our auctions, but competing fiercely for southeast Melbourne’s top homes.

But while buyers are returning, stock isn’t. And, right now, there are fewer properties coming up for sale than usual. However, this isn’t necessarily a drawback. In many ways, this lack of stock is actually driving the market and fuelling excellent results for sellers.

LEOR:

LEOR: With first-time home buyers sensing a discount –particularly after last year’s peak prices – they’re flocking, en masse, to the market. Accordingly, we’ve seen a rise in the popularity of villa units – particularly those in that firsthome buyer ‘sweet spot’ of $600,000 to $1 million.

With whispers that interest rates may be lowering next year, the mood is buoyant and positive. Buyers are sensing that now is the time, not a few months down the track. And, as we head into the winter months, we’re seeing that mentality reflected in a renewed, rejuvenated market.

What properties are in the hottest demand?

LEON: With the lack of supply we’re seeing, well… everything’s in demand!

That means competition has returned. And, as usual, it’s the same types of properties in buyers’ crosshairs: the family ‘turnkey’ homes that are ready to move into, and that don’t require further work – or further spend.

People want to cross the threshold, unpack their boxes, and live. Not renovate!

Plus, despite the recent spike in interest rates, many people out there still need to get on with their lives: who have a motivation, and a deadline, to buy. These people understand that rates may, and are likely to, be lower in the medium to long-term picture.

So, it’s only a short term bit of pain.

24 | THE PEER REVIEW STATE OF PLAY
their latest takes on southeast Melbourne’s property market.
Find out which homes are popular across the Glen Eira and Bayside areas. Explore last quarter’s standout sales. And dive into our directors’ predictions for the coming months.

GARY: Apartments have surged back into the game. Over the last 12 months, they’ve been quiet. But now, we’re seeing a lot of first-time home buyers – keen to capitalise on government incentives, and foretelling interest rate stability – jumping back in.

Another reason for apartments’ newfound popularity?

Rent prices

With rents having ballooned – in some cases by up to 20% – renters with cash in the bank are reconsidering their positions.

And it makes sense. Why rent, when they can buy… even at a high interest rate?

This, of course, bodes well for rental providers and sellers. Rental providers are clawing back the costs of the recent compliance requirements, land tax increase, and inflation. While sellers are beginning to witness a rolling, rollicking wave of interest for their apartments at auction.

What’ve been this quarter’s standout sales?

LEOR:

LEOR: 30 Leura Street in Murrumbeena was what we call a ‘rare find’. It’s not often a family (rather than a developer) buys a plot of land, builds a home, and sells it – so we knew the auction would be hotly contested.

And it was. Two buyers went toe to toe, as the home sold for $2,745,000. It was the record for a residential home sale, in Murrumbeena, in the last 12 months.

Meanwhile, one suburb away in Carnegie, five bidders came to the table to compete for the 90s-style villa unit at 3/5 Mernda Avenue. The two-bedroom, one-bathroom unit – part of a block of three – sold for $851,000: a testament to the villa unit’s resurgent appeal.

GARY: We sold a home at 6 York Street, Caulfield South, which had been in the same family for more than 80 years, spanning three generations.

Looking north, to 18 Carinya Crescent in Caulfield, we sold a beautiful home – a build several years in the making – in one of the year’s most excellent and noteworthy results. I fell in love with this home (all six bedrooms and five bathrooms of it!) so it was no surprise to see it sell, for a spectacular price, on auction day.

LEON:

LEON: At 1-6/176 Jasper Road in Bentleigh, we sold a whole block of apartments – for the first time since 1970. Competition from four bidders combined to push the final price well over the $2,500,000 reserve – exceeding all seller expectations.

JEREMY:

JEREMY: In St Kilda East, a gorgeous three-bedroom home at 24 Jervois Street sold at auction for $1,500,000. While, further east, two bidders tussled over a home at 311 Orrong Road. It exceeded expectations: selling, at auction, for an impressive $1,900,000.

What other factors are at play?

GARY: We’re seeing an influx of buyers from Melbourne’s western suburbs, such as Point Cook. Going forward, we expect these buyers – attracted by the good schools, myriad amenities, and proximity to the city our side of Melbourne presents – to only grow in number.

LEON:

LEON: In Bentleigh, we’re experiencing a renewed burst for homes in the McKinnon school zone. We see it happen when interest rates go up; people buying homes where they don’t have to pay through the nose for private school. They might spend more on the home, sure – but they save big on education.

LEOR: Traditionally, fewer sellers tend to come to market in winter. This year, though – with April so compromised with Easter, school holidays, and a potential ANZAC Dayinduced long weekend – many sellers will wait until May to start their campaigns.

JEREMY:

JEREMY: That means May could be a bumper month. So, while the air temperature may be getting cooler, there’s no reason the property market has to follow suit!

GARY: Thinking of selling your home? Get in touch with your local Gary Peer & Associates agent today to request an appraisal.

THE PEER REVIEW | 25 Q1 2023
GARY PEER Co-Founder, Director 0414 532 778 LEON GOUZENFITER Director, Bentleigh 0422 339 791 LEOR SAMUEL Director, Carnegie 0413 079 255 JEREMY ROSENS Director, St Kilda 0413 837 723

Property Management update

The world keeps turning, and southeast Melbourne’s rental market rolls on –at record speed.

Results throughout the last three months have spanned the solid to the spectacular – to the simply sensational. In some pockets, we’re achieving rents that, six months ago, nobody could have foreseen. And helping our clients see returns that, in many cases, dwarf those of even the loftiest pre-pandemic peaks.

Renters, feeling the pressure, are turning out in force. Inspection attendance is strong. And renters are upping the diligence of their applications, along with the speed of their decision-making: meaning transactions are proceeding at a rapid pace.

With the compliance deadline having come and gone, renters have also upped their knowledge of what properties need to be up to scratch. Prospective renters are walking into properties and questioning (rightly so) whether they meet minimum standards.

Another trend we’ve seen is rental providers – keen to capitalise on a buoyant market – selling their rented properties. If this is your scenario, there are two documents you, as a rental provider, need to familiarise yourself with:

• A notice of intention to sell: informs the renter of your plans to sell.

• A notice to vacate: informs the renter that you are selling; and that they must soon leave the property.

There’s nothing worse than wishing only to convey your intention to sell, then inadvertently issuing a notice to vacate. So please seek advice from your property manager to ensure you complete the right document.

If you’re thinking about selling, work with your property manager to plan a strategy – and consider the length and conditions of the existing lease.

Often, we see sellers accepting long (say, two-year) leases, then finding themselves unable to sell when their circumstances change. Our property managers can talk you through the pros and cons of long leases, and how they’ll affect your ability to sell your asset.

Not renting your property out right now, but thinking about doing so? Head down to your local Gary Peer office for a chat. Because of the sheer amount of properties we lease, we can share the latest data with you. From one or two weeks – rather than months – ago.

Ultimately, it’s a fantastic time to be renting (and buying!) a property. We’re seeing clients not only revelling in record rental returns. But taking advantage of the market to add more properties to their portfolio. It’s a win-win situation –and showing no signs of slowing down!

Looking for someone to manage your investment?

26 | THE PEER REVIEW STATE OF PLAY
Our experienced, engaged team will look after your property like it’s our own.

A CONVERSATION WITH

0411 581 381

When did your property management career begin?

I started my real estate career in 2011, working as a receptionist for a family company called Toop & Toop. Shortly after, I went into a property management role.

I moved to Melbourne in May 2016, and started working for Gary Peer a week later. This year, I’ll be celebrating my seventh anniversary with the company.

What do you love most about working for Gary Peer & Associates?

Easy! It’s the culture. I love how supportive the environment is. The company also gives us so much room to move around within the business. When I started, I was a property manager. Now, I’m a business development manager – a role I’ve wanted for so long. (And that I absolutely love being in!)

What do you enjoy most about your role?

I love to build relationships with my clients and provide them with the best possible outcome for their investment.

I also enjoy bringing the client on board with us. It makes me feel like I’ve made a positive impact on them.

How do you spend your free time?

Staying active and healthy is important to me. I love exercising – so you’ll always find me either at pilates or going on long walks. When I have a free weekend, I’ll travel back to Adelaide to catch up with my family. I also love cooking.

Tell us one thing about you we don’t know?

I speak fluent Serbian.

THE PEER REVIEW | 27 Q1 2023
9526 1918
28 | THE PEER REVIEW STATE OF PLAY New
Olive Green – a new lifestyle and standard of living in vibrant Caulfield South JULIAN MILLMAN Director 0412 713 121 PHILLIP KINGSTON Co-Founder, Director 0414 353 547 RAFI JOFFE Senior Sales Consultant & Residential Development Specialist 0419 387 006 JACOB KINGSTON Licensed Estate Agent 0401 631 550 KANE NISSENBAUM Sales Consultant 0401 572 744 LISA ALBERTS Licensed Estate Agent 0418 458 450
Projects update

As autumn slips through our fingers and the colder months inch closer, Melbourne goes into hibernation. The demand for quality new-build property, however, is doing anything but.

Downsizers are still around. But the real movement we’ve seen is from the first-time home buyer market – itself in a kind of deep sleep this last six months – beginning to stir. And why not? With rent prices high, interest rates set to stabilise, and an array of first-home-buyer and off-the-plan incentives to take advantage of, there’s never been a better time to wake up.

For our part, we’re continuing to offer first-home buyers brand-new, high-quality properties suited to their tastes –and their budgets.

One such development is Maple. Located at 380 Dandenong Road, Caulfield North, it’s a series of one- to three-bedroom homes for young professionals looking to step onto the ladder in style and sophistication. Construction’s only just started, yet less than a third of the apartments remain. For now.

Downsizers, too, remain in the market and their hunger for off-the-plan product remains as irrepressible as ever. We’ve only just launched them, but two of our latest premium developments – Caulfield’s Olive Green and Elsternwick’s Seymour & Blanche, as seen in the previous issue of The Peer Review – are selling fast. These developments are a testament to downsizers’ eye, and appetite, for the highest standards of living.

High construction costs remain a factor. But the lack of developments they’ve led to means that, sooner or later, builders will need work – and will be coming back to the table. So we believe an equilibrium is just around the corner, and costs should start to settle over the next six months.

That’s the broader outlook. But here in the New Projects team, we have a couple of exciting announcements. Because our portfolio and our team are growing. We can officially tease – here, for the first time – two brand-new upcoming developments. Designed for families seeking the utmost levels of suburban luxury, the first project is a collection of eight four-bedroom townhouses in Carnegie. The second, already in construction, is a slick series of 11 four-bedroom townhouses in Bentleigh East.

Finally, our Balaclava Road-based team has expanded. We’ve recently added the talents of Kane Nissenbaum to the fold. He’s slotted in seamlessly, has proven a fantastic addition to the group – and is already getting himself into (all the best kinds of) trouble!

THE PEER REVIEW | 29 Q1 2023
New project release
BURTON PLACE Ashburton SEYMOUR & BLANCHE Elsternwick Selling fast THE LILY Ormond
Ready to move in
We’re dedicated to helping you enjoy the highest standards of living – in bold, brand-new, luxurious residences.
To find out what’s available – and what’s coming up – head to the Gary Peer Projects tab on our website.

What to know –and what’s in it for you

Buying ‘off the plan’ means buying a property before it’s built. It sounds unorthodox, but there are real benefits to this ownership option.

As with any big purchase, however, it’s essential to brush up on the details so you can navigate the process with confidence. Here, our very own Julian Millman (Director of Gary Peer Projects) illuminates the off-the-plan process. What are its advantages? Its caveats? And what questions do you need to be asking?

The many advantages of buying off the plan Auctions can be an exhilarating part of buying an established property. But if you don’t exactly thrive on competition, good news: there are no auctions when you buy off the plan.

“All off-the-plan sales are private,” Julian explains. “If the place is available, it can be bought – and the price is fixed. There’s very little competition.”

Off-the-plan properties are also fitted with premium appliances and modern fittings and fixtures. They’re beautiful, carefully designed living spaces – and you can have your say in those design and layout choices, too.

“Most developers will let you customise your property to your requirements. You generally can’t change the external structures. But internally, there is plenty of room for changes.”

And if you’re buying an apartment, you can rest assured that your new home will be safer and more precise than any older apartment. That’s thanks to VicGov’s Better Apartments Design Standards (BADS).

Don’t let the acronym throw you. The BADS initiative is a good thing. Launched in 2018, it updated Melbourne’s planning rules: making the city’s new apartments safer, greener and more appealing.

“Apartments that are BADS compliant meet very strict living standards,” Julian continues. “They aren’t the same as apartments built five or six years ago.”

To top it off, all off-the-plan properties come with 7-year to 10-year building warranties.

Excited by the possibilities? There are plenty of reasons to buy off the plan. So, to help you get the most out of your (potential) off-the-plan purchase, let’s talk logistics.

30 | THE PEER REVIEW
BUYING OFF THE PLAN:

Research, research, research

There’s one obvious obstacle when it comes to buying off the plan: the place doesn’t actually exist yet. So thorough research is essential.

Julian’s tip? Start by looking into the developers and builders involved in the project.

“The developers should have a good track record,” says Julian. “That’s crucial.”

Make sure your developer has:

• Finished projects on time (and to budget)

• Received positive feedback

• Delivered what they promised

“As for builders,” Julian continues, “they’re not always appointed at the start of the project. But you can usually ask the developer which builders will be involved and look them up from there.”

Most property listings will feature some information about the developer, and you can always visit its website. But to do a deep dive, you can use a free off-the-plan research platform such as Urban.

Urban aggregates projects in the area you search and shows you detailed information about the people involved. (Developers, architects and builders, if they’ve been appointed.)

“It’s important to have confidence in the people behind the project. Quality research will help you achieve that.”

Get clear on your finances

There are big financial incentives to buying off the plan –especially for first-home buyers. Chief among them?

Stamp-duty concessions

“Generally, first-home buyers won’t pay stamp duty on offthe-plan properties,” Julian explains. “That might extend to purchases as much as $1 million.”

But there is one caveat: you’re only eligible for the concession if the home will be your principle place of residence (PPR). (Head to the State Revenue Office’s website for more info.)

Another thing to consider is that you can’t buy ‘subject to finance’ when you buy off the plan. That means, as Julian explains, “you need to be confident that you’re able to borrow the amount you’re spending.”

“Getting a mortgage from a bank can be challenging, since they can’t value something that doesn’t exist yet,” Julian says. “Since the period of the contract is so long, you should really get indicative approval.”

Review the contract with care

The processes of buying an established property and an off-the-plan property are similar in certain ways. You still pay a 10% deposit and sign a contract. But since an off-the-plan home is delivered in the future, that contract is quite unique.

“The contract looks very different, because there are no titles when you buy off the plan. You’re buying a lot number, not an address.”

As a reminder, a title holds a property’s legal details –like the owner’s name – and is issued once settlement is complete.

Knowing the settlement date is essential. Standard contracts will specify a settlement date, while off-the-plan contracts indicate a timeframe alone.

They’ll usually also request that settlement take place within a fortnight of the project being completed.

“Completion might be in three months, six months, a year, two years… It depends on the project,” says Julian.

Be clear on the completion date from the beginning so you can plan accordingly and ensure you pay on time. That means you won’t be hit with penalty interest! And you can daydream about your new property in peace.

Ultimately, you’ll get the most clarity on your off-the-plan contract with good legal advice. Some Australian lawyers even specialise in off-the-plan contracts.

To be as prepared as possible, we’d recommend seeking them out.

Ask questions – and have patience

There are so many advantages to buying off the plan. You can’t see or touch the property yet, but virtual-reality walkthroughs and design materials will give you a solid idea of the finished product.

Still, we always recommend getting as much clarity as possible before locking in your brand-new property.

“You’ve got to ask the right questions,” Julian notes. “Ask whether white goods are included. Ask what customisations you can make. And ask for everything in writing.”

Julian’s final tip? Have patience.

“You need to have some time up your sleeve and not be in any hurry,” he says. “Patience and preparation will take you a long way.”

Interested

THE PEER REVIEW | 31
in
to the Gary Peer Projects tab on our website to explore our latest exciting developments.
buying an off-the-plan property? Or just want to learn more? Head

DIRECTING HER FEET TO THE SUNNY SIDE OF THE STREET:

MEET SALLY ZELMAN

Her entry into real estate was unexpected. But to those who know her, Sally’s success comes as no surprise.

So, how did she build such a priceless position in property?

We sat down with Sally to find out. As we discovered, there’s something to be said about embracing the wisdom of a good old-fashioned proverb.

Connecting with confidence from day one

Sally Zelman is an eternal optimist who finds people fascinating. It’s a trait she credits to her parents, who raised Sally and her siblings in the idyllic suburban setting of 1950s Kew.

“I’m an extremely positive person. If you ask me, ‘Is the cup half full or half empty?’ I say, ‘It’s frothing at the top – always!’”

Sally carried this happy-go-lucky attitude into her first venture – a childrenswear boutique in Melbourne’s CBD. She was in her twenties and had just married her husband… ten weeks after meeting him on a blind date.

“Yes, it was spontaneous – I’m that sort of a person,” Sally laughs.

The boutique was Sally’s first foray into the world of business. She adored mingling with people and listening to their stories. It was the perfect setting for growing her ability to connect with clients.

That skill would come to serve Sally well in her next career. A career that arrived after a series of unexpected events.

From vendor to agent

There’s a second proverb that Sally lives by, and it’s this: “You’ve got to grab life by the horns, and just go with it.”

After a set of personal challenges, that’s precisely what Sally did. She closed the boutique, put the house on the market, and set out to find a new home for her, her husband and her young son.

I’m an extremely positive person. If you ask me,‘Is the cup half full or half empty?’
I say, ‘It’s frothing at the top – always!’
You’ve got to grab life by the horns, and just go with it.

Then during a meeting with her real estate agent, Sally’s affability landed her an unexpected offer.

“The agent said to me, ‘You know, you’d be fantastic in real estate.’ So I went to his office on Monday and he immediately gave me the position as a sales agent!”

Over the next two years, Sally learned the ropes at different agencies. Her star was on the rise. She knew that she’d found her calling in real estate. Now, she just needed to find an environment where she could really flourish.

Finding her people

Like the storyline of a classic movie, Sally frequently crossed paths with Gary Peer and Philip Kingston on the weekly property circuit. They were no more than acquaintances – until Gary called Sally one day and invited her for a coffee.

Impressed with all she had achieved in just two short years, that coffee quickly turned into a job offer.

“I think he saw the sparkle in my eyes,” laughs Sally. The opportunity to learn from the best in the business was a no-brainer. So, without hesitation, she made the move and joined Gary Peer & Associates.

“You could feel that they crossed every T and dotted every I. They had their finger on the pulse. They just knew – or had developed – the skill of success.

“I came along with them on that journey. It’s been a wonderful thing.”

Equality comes of age

Of course, we can’t share the story of a veteran female real estate agent without asking about the shifting role of women in the industry. Real estate is a tough gig; but when Sally started out, simply being a woman had its challenges, too.

Sally recalls some of the startling interactions she observed between agents and vendors during the early days of her career.

“The wife would be in the room, but the agent would only direct the questions to the husband – even though it was clear the wife was the decision maker.”

Today, real estate is much more diverse.

“When I started, it was really male-dominated. But if you look around now, there are a lot of high-powered, successful women.”

So does that mean that the chauvinistic attitudes of the past are gone? For Sally, it’s a big yes.

“I think it’s come of age. Women who are in real estate today? They wouldn’t tolerate it for a second!”

Finding the fountain of youth

After 20 years, Sally says the value of excellence at Gary Peer & Associates hasn’t changed. But now it’s the influx of new faces that keeps her loving her workplace.

34 | THE PEER REVIEW
DIRECTING HER FEET TO THE SUNNY SIDE OF THE STREET

“I’ve gotten more youthful as I’ve gone along. I work with all these lovely, up-and-coming professionals and they keep me young, which is great.

“They actually call me the CEO,” Sally chuckles. “You know why? Chief Energy Officer!”

But it’s not just the people inside the office that keep Sally invigorated. It’s her clients, too.

“Many of my clients are seriously interesting people,” Sally says. “Not necessarily high profile, but just out of my world, out of my social environment.

“I’ve even formed friendships with many of them. I can pick up the phone and say, ‘Hey, want a coffee?’”

A house with no curtains has nothing to hide

In 2015, Sally was appointed a Director of the Gary Peer & Associates Caulfield office. A mentor to many, Sally is widely considered one of the agency’s most successful sales agents.

It’s not a position she takes lightly.

“Being a Director at Gary Peer – and the only female Director – is a privilege.”

So, what advice does she repeatedly give to newly minted estate agents?

“Be truthful. Be yourself. Be genuine. Don’t pretend to be someone you’re not.”

Sally’s advice is a reminder that furnishing the truth can quickly see a reputation – or a property deal – come unstuck. But being genuine will lead to triumph. Always. And there are many more triumphant times to come at Gary Peer. Because for Sally, every day is a new opportunity.

“I wake up in the morning and I say to my husband, ‘Oh! It’s another beautiful day!’ He says, ‘But it’s raining outside!’ I say, ‘Yes – but there’s still a chance the sun will come out!’ So this is exactly my thought pattern.

“I see life as an adventure. I love not knowing what’s going to happen.”

THE PEER REVIEW | 35
If you’re ready to craft your own story in real estate, head to our Recruitment page. You can browse our vacancies – and start writing your next chapter with Gary Peer & Associates.
MEET SALLY ZELMAN

WELCOME TO THE LEADERSHIP TABLE:

Announcing 7 new Partners at Gary Peer

As our agency continues to grow – now with seven locations and 150 team members –our co-founders Phillip and Gary knew an expansion of leadership was in order. Which is why we’re thrilled to formally announce the promotion of seven exceptional team members to help shape the future of the business.

36 | THE PEER REVIEW
Above: (Left to right) Julian Millman, Darren Krongold, Jack Slater, Nikki Janover, Limor Herskovitz, Gary Peer, Jeremy Rosens, Leon Gouzenfiter, Daniel Fisher, Aviv Samuel, Leor Samuel, Phillip Kingston, Daniel Peer, Joel Ser.

In Q1 2023, Nikki Janover, Joel Ser, Daniel Fisher, Aviv Samuel, Jack Slater, Limor Herskovitz and Daniel Peer were promoted to the newly introduced position of ‘Partner’.

‘We never imagined we would build an agency of the size and scale that we have today,’ said Phillip. ‘One of our greatest joys several years ago was bringing in our directors – Jeremy Rosens, Leor Samuel, Darren Krongold, Sally Zelman, Leon Gouzenfiter and Julian Millman.

‘But now it’s time to bolster our leadership team further – by formally recognising our agency’s next generation of high-achievers.’

Many of our long-serving and talented team members are looking for their next point of growth before directorship. And Phillip believes this partner title offers them that extra space to grow.

‘We feel it’s our responsibility to show our people a path to success and give them something to aspire to. And Gary and I believe that having more successful people at the leadership table not only allows their careers to blossom – it brings more great ideas to the surface.’

Phillip and Gary selected the seven partners based on their exceptional energy, enthusiasm and unparalleled client service.

Congratulations once again to our seven Partners.

Nikki Janover

It feels wonderful to be rewarded for all the hard work I’ve put in over my 22-year career here. It’s a credit to Gary Peer that they recognise valued staff members – and a testament to why there are so many long-serving employees. I feel honoured to work with such a cuttingedge company. There are so many exciting things happening around us. To be part of this is amazing.

Joel Ser

The company is always lifting the bar and I’m pulling up a stool. As a leader, I’m excited to step up even more in training and assisting the young guns within the business. Even after 17 years, I still absolutely love the family culture and wouldn’t work anywhere else. I can’t wait to see what the next 17 years bring. I love real estate and I love working with the best people every day.

Daniel Peer

As the youngest partner, this is a very significant milestone for me. Being in a more senior and prominent position will inevitably drive greater results for my valued clients and will create more opportunities for my exceptional team. The message is out there for the rest of the staff: if you work hard and stick around long enough, you can (and will) get there too! And once you get to that stage in your career, life is good. Eventually, real estate becomes the most rewarding and exciting industry on the planet.

Aviv Samuel

I feel privileged and grateful for the recognition of my hard work and success at Gary Peer. And I’m especially fortunate to work alongside my brother Leor Samuel, who is a highly respected Director/ Auctioneer here at Gary Peer. When I joined the team 12 years ago, I always knew there would be plenty of opportunity to grow. I began as a buyer’s agent before transitioning to a sales consultant. Today, I have my own team and play an integral role in the growth of the Carnegie office.

Limor Herskovitz

The new partner titles have already had a positive impact on the culture at Gary Peer. By recognising its employees’ contributions and achievements, the company is demonstrating a commitment to rewarding and retaining top talent. This creates a sense of pride and ownership among the partners, who are now even more invested in the success of the company. For me, personally, being made partner has made me feel acknowledged and appreciated for my dedication over the last 15 years. I was extremely emotional and grateful.

Daniel Fisher

I’ve been recognised for my 15 years of effort, dedication and commitment to the Gary Peer brand. I’m proud of what I have achieved and know that I am a trusted, respected and essential part of the business. All the new partners are now no longer just part of the furniture – we’ve become the built-in furniture. It’s a stronger bond between us all, both on and off the field. Every day here offers a new opportunity to achieve greater goals, reflect on the past, plan for the future and inspire others. All while having fun!

It’s a great privilege to be recognised as a top performer in this very competitive industry – and among some exceptional players in the space. Every day here at Gary Peer, I am surrounded by like-minded agents. We bounce off each other’s energy, brainstorm new ideas and evolve together. We really do have a wonderful culture with a close-knit group of people. For me, it rarely feels like work.

To learn more about career opportunities at Gary Peer & Associates, call 9526 1999 – or send an email to caulfield@garypeer.com.au.

THE PEER REVIEW | 37
WHAT’S BEEN HAPPENING AT GARY PEER?

Our people

Gary Peer Daniel Micmacher Dizzy Wang Phillip Kingston Aviv Samuel Vanessa McGlynn Jeremy Rosens Lisa Alberts Christian De Frece Tori Carpentier Leor Samuel Daniel Fisher Clare Cruickshank Darren Krongold Joel Ser Sally Zelman Graeme Callen Kristy Heyneker Lucy Morley Stephanie McNeil Tammy Nadelman Aliza Szylit Adam Lipszyc Dan Dyason Stephanie Karasavidis Amanda Davenport Kylie Malmstrom Cristina Trapler Angela Skarlatos Jamie-Lee Fox Stefania Tartiris Jessica Alvarez Olivia Johns Ben Ajzner
THE PEER REVIEW | 39
David Thomson Glenn Bricker Jacob Kingston Leor Bar Rafi Joffe Jack Slater Marc Wynn Limor Herskovitz Mark Kirkham Nikki Janover Yan Wu-Dosen Benjamin Rothschild Daniel Peer Carolina Ramirez Simon Radolnik John Tsui-Po Oliver Quinn Matthew Morley Kevin Huang Rheno Pabillore Billy Cohen Jacqueline Sher Raquel Usher Georgia Milenkovski Michy Rosens Nicci Potter Kellie Finlayson Helen Potter Indy Uthpala Robinson Corral Martina Ticha Idan Gutman
GaryPeer.com.au Carnegie 03 9563 1666 Caulfield 03 9526 1999 Murrumbeena 03 9569 0718 St Kilda 03 9066 4688 New Projects 03 8578 6633 Property Management 03 9526 1988 Bentleigh 03 8842 6800 Kickstart your career with us At Gary Peer, every year starts with Kickstart Day. We gather at Carousel in Albert Park: welcoming our team back from the summer break with gifts, food, and motivational guest speakers. Want to be part of a day to remember – and a team you can be proud of? Find out what a career at Gary Peer can offer you – today.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.