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SPECIALTY GAS REPORT A gasworld publication
Media Guide 2014
The magazine for producers, distributors and users of specialty and medical gases
www.specialtygasreport.com
Although Specialty Gas Report heads into 2014 with new faces at the helm, the magazine remains on track for what it does best – namely, it brings its readers focused and informative articles on specialty and medical gases and the equipment used to control, purify, analyze, measure, and deliver them, with input from highly respected, trusted experts. Our website, www.specialtygasreport.com, continues to feature news on both the North American & global gases business and includes an expanded directory of organizations within the specialty gases and equipment industries. We are excited to share several powerful new tools through which Specialty Gas Report will help you reach your audience, be that through an advertisement or by spreading the news about your company’s achievements in our editorial coverage. Our annual Master Sourcing Guide remains another invaluable opportunity to promote your products or services in the gases and equipment arena. Specialty Gas Report remains the only publication dedicated to specialty and medical gases and equipment. Exposure in Specialty Gas Report will spread your message to producers, distributors, and end users (lab technicians) across North America, and beyond. This guide aims to show you how Specialty Gas Report can support your business. We look forward to working with you.
Magazine
SPECIALTY GAS REPORT MEDIA GUIDE 2014
“
Specialty Gas Report magazine is published quarterly, and reaches all levels of personnel involved in specialty gas production, applications, distribution, and marketing. The majority of our readers are based in North America.
Exposure in Specialty Gas Report will spread your message to producers, distributors, and end users across North America, and beyond.
The publications are circulated to key industry decision makers. We aim to ensure the magazine gets into the hands of those who make purchasing decisions, to maximize the value to your company when it appears in the publication.
“
2 Introduction
Christine Turley Editor
Our editorial coverage targets readers with fact-filled articles that range from the basics of specialty gas production and handling, through to sophisticated application coverage. The Specialty Gas Report team also attends key conferences and events throughout the year, where we circulate additional copies of the magazine to targeted and relevant audiences.
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SPECIALTY GAS REPORT MEDIA GUIDE 2014
We are fortunate to be able to share best practice and advice from leading experts in the specialty gases field, including those active in equipment design, regulatory compliance, and specialist applications. Our contributors come from professional and government organizations as well as from both Tier 1 companies and niche or regional players. We invite equipment manufacturers to share their latest developments and case studies with our readers. Specialty Gas Report also incorporates regular updates from experts at NIST and the EPA on standards, as well as our popular compliance feature series. We also bring you in-person interviews with industry leaders, offering insight into what makes for company and product success from across North America. We welcome and value reader input on any aspect of the production, marketing, and application of specialty gases. Distributors and manufacturers are solicited for editorial contributions that are of interest to our readers, including, but not limited to, new product and literature releases. We incorporate input from the field, industry news, a calendar of shows, conferences, and symposiums, and the latest on products, literature, and personnel changes.
2014
Cover Theme
Sub Theme
Inside a Gas Lab
The End-User’s View
In Every Issue
Q1
UHP Air Gases and Process Gases
Purification Techniques
Preparation Area
Safety
Industry Insight
Handling Sourcing
Specialty Gas News
Safety
Industry Insight
Handling
Specialty Gas News
Editorial Due: Jan 10, 2014
Sourcing Handling
Q2
Chemical Gases
Editorial Due: Apr 11, 2014
Sourcing
Storage
Distribution Bulk/Cylinder Handling
Q3
Spec Gas Mixtures
Editorial Due: Jul 3, 2014
Q4
Spec Gas Equipment
Editorial Due: Oct 3, 2014
Monitoring/Measuring
Product News
Storage
Industry Insight
Analysis
Stocking Components
Specialty Gas News
Automation
Shelf Life
Product News
Eqt Selection
Industry Insight
Gas
Sourcing
Specialty Gas News
Chromatography
Supply Chain
Product News
Analytics
Training
Contact: Christine Turley, Editor cturley@specialtygasreport.com Tel: 781.862.0624
Product News
Mixing Systems
Inventory Control
“
We welcome and value reader input on any aspect of the production, marketing, and application of specialty gases. Christine Turley Editor
“
In-depth editorial materials in Specialty Gas Report include technical data, how-to articles, educational and training material, and marketoriented information on hard goods, instrumentation, and other equipment for special gas handling, application, and analysis.
4 Ad sizes, artwork specifications, and advertising rates Print Ad Specifications • Ad Size: Crop marks for page-size ads should be at trim size. Bleed ads (full page ads only) extend beyond trim by 1/8 inch on each side. Fractional ads should be set up exactly to sizes shown on right. • Media Accepted: Press-ready PDF files with fonts and graphics embedded are required. (Specialty Gas Report does not accept ads built in Microsoft Word, Microsoft Publisher, PowerPoint, or Corel Draw.) • Required Proofs: A high-resolution color print proof of all ads must be supplied to Specialty Gas Report to guarantee the accuracy of ad reproduction. • Contact: Include ad contact name, phone number, and email in case Specialty Gas Report has any questions. • Charges: Production charges will be incurred if changes must be made to your ad files due to errors in ad size, unacceptable fonts, or unacceptable file formats. Charges are subject to an hourly rate, with a $100 minimum. • General Rate Policy: All advertising is subject to the terms and provisions in Specialty Gas Report’s media guide. Specialty Gas Report reserves the right to reject advertising which it views as not in keeping with our publication’s standards. Production Assistance • Specialty Gas Report, through its affiliation with Ani Design Associates, Inc., provides assistance with ad layout and design. Minimum charge: $100. Contact anidesigninc@gmail.com.
Full Page with bleed 8 3/4˝ W X 11 1/4˝ H
One Third Vertical 2 3/8”W x 9 1/2”H
SPECIALTY GAS REPORT MEDIA GUIDE 2014
Advertising rates SIZE Outside Back Cover
Full Page 7 3/8”W x 10”H
Half Page Island Vertical 4 7/8”W x 7 3/4”H
Square Third 4 7/8”W x 4 5/8”H
Quarter Page 3 5/8”W x 4 5/8”H
4X 3X 2X 1X $2,750 $2,950 $3,050 $3,450
Inside Covers
2,650 2,850 2,950 3,200
Full Page
2,400 2,650 2,750 3,050
One-Half Page Island
1,900 2,000 2,150 2,250
One-Half Page
1,450 1,600 1,650 1,850
One-Third Page
1,150 1,200 1,250 1,450
One-Quarter Page
900 950 950 1,100
One-Sixth Page Showcase Ad 450
Half Page Horizontal 7 1/2˝ W X 5˝ H
Half Page Vertical 3 5/8˝ W X 10˝ H
Product Showcase Ad Sixth Page 2 3/8”W x 4 5/8”H
Special Advertising Programs Contact our advertising representative for availability and specifications for the following programs: • Two-page spreads or frequency schedules in excess of 12X • Covers: All covers sold as 4-color units on a 12X frequency basis only • Inserts: Preprinted brochures, spec sheets, technical bulletins, etc., may be inserted into select issues of Specialty Gas Report • Online Advertising: See page 5 • Special Advertising Materials also available.
ADVERTISING CONTACT Kevin Carr Vice President – Publishing Email: kevin.carr@gasworld.com Cell: 203.997.6674
ADVERTISING CONTACT Brian Ziff Advertising Sales Manager Email: bziff@cryogas.com Cell: 203-509-0125
Online advertising rates & specifications 5
SPECIALTY GAS REPORT MEDIA GUIDE 2014
REVOLVING LEADERBOARD (Header & footer)
Advert size
1 month
3 months
Revolving Leaderboard*
–
$1,050
Revolving Skyscraper*
–
$900
Revolving Button*
–
$250
Informercial (Video Advert)
$600
$1,500
MPU (Middle Page Unit)
$400
$1,050
Note: All advertisers receive discounts off the above prices based on size and frequency of their advertising program. *price for 3 months
ADVERTISING CONTACT Kevin Carr Vice President – Publishing Email: kevin.carr@gasworld.com Cell: 203.997.6674
ADVERTISING CONTACT Brian Ziff Advertising Sales Manager Email: bziff@cryogas.com Cell: 203-509-0125
Prime position, top of the page and rotating with footer. Size (pixels): 728 x 90
INFOMERCIAL Video advert Size (pixels): 300 x 250
REVOLVING MPU Perfect for animation or static ads and appears above the fold. Size (pixels): 300 x 250
REVOLVING BUTTON Button space, ideal for logo. Size (pixels): 164 x 90
REVOLVING SKYSCRAPER Great position as the user scrolls down. Size (pixels): 120 x 600
REVOLVING FOOTER (Header & footer) Rotating with header. Size (pixels): 728 x 90
6 Master Sourcing Guide
SPECIALTY GAS REPORT MEDIA GUIDE 2014
Master Sourcing Guide The Master Sourcing Guide, published annually, is a print publication listing hundreds of suppliers of products and services to the specialty and medical gas industry in over 100 product categories and sub-categories.
PRODUCTS & Hy-Lok USA Parker Balston Pure Gas Solutions rmance Plastics Saint-Gobain Perfo 4) SGD (ad on page pany Swagelok Com United Vacuum
SERVICES
VACUUM
In addition to the Master Sourcing Guide being sent to our entire database of gas professionals, including senior managers in Tier 1 companies, equipment companies, distributors and major end-users, copies are also distributed at a number of major events throughout the year. Plus, inclusion in it also places you in the gasworld online Directory where you get global exposure all year long!
ITT Conoflow Systems Packaged Gas rs Praxair Distributo Premier Industries Ray Murray iratory Responsive Resp Service en Reisinger Oxyg 4) SGD (ad on page t Smith Equipmen Cryo Equipment & Square One Gas
ITT Conoflow Premier Industries Ray Murray Rego Scott-Marrin 4) SGD (ad on page t Smith Equipmen Technologies & Spec Air Gases
s y Acme Cryogenic Vacuum Technolog Adixen™ Alcatel ASCO Valve s Specialty Gase s State tic Atlan A-Vac Industries DLH Industries Hy-Lok USA (ad on page 27) GasFlo Products INFICON s MKS Instrument um Parts Vacu Precision Plus Ray Murray Instruments Teledyne Hastings United Vacuum
REGULATORS
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d Pres AP Tech (Advance Technologies) Cavagna CONCOA Ltd Gas-Arc Group Group Harris Products ITT Conoflow rs Praxair Distributo Premier Industries Ray Murray 4) SGD (ad on page t Smith Equipmen Technologies & Spec Air Gases
Alicat Scientific d Pressure AP Tech (Advance ies) Davis Technolog Cashco CONCOA ies Davis Technolog
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The Master Sourcing Guide offers a number of marketing enhancements in both the online and printed versions that make your listing standout above the crowd and receive the notice and attention of thousands of gas industry equipment and services buyers and specifiers. Call or email for a listing form, or get one at our web site, www.specialtygasreport.com.
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Volume 16
No. 4 | Fourth www.specialtygQuarter 2013 asreport.com
SPECIALT Y GAS REPOR T
The Maga
zine for Produ
cers, Distrib
utors, and
Users of Speci
alty and Medic
al Gases
Gulf Coas Conferencet Review insi
gasworld
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ISSN 1755-3 857 www.gasworld March 2013 .com Issue 94
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The focal point for global industrial gas news, views and information.
magazin
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Brisk busines
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EDITORIAL Rob Cockerill Tel: +44 (0) 1872 225031 Fax: +44 (0) 1872 260668 Email: rob.cockerill@gasworld.com
Print and Online
Medical ga
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Healthcare at home and the changing fac e of medical gas deliver Ins
International Print and Online
$100
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Octafluoropro
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growth, Com
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ADVERTISING Ron Leitch Tel: +44 (0) 1872 225031 Fax: +44 (0) 1872 260668 Email: ron.leitch@gasworld.com
pliance, GAW
Tim Rice Circulations Manager, Specialty Gas Report E-mail: trice@cryogas.com Tel: +1 781.862.0624 Address: 5 Militia Drive, Lexington, MA 02421
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The leading business journal covering the US industrial and medical gases industry.
EDITORIAL Agnes H. Baker Phone: 781.862.0624 Email: abaker@cryogas.com
ADVERTISING CONTACT Kevin Carr Vice President – Publishing Email: kevin.carr@gasworld.com Cell: 203.997.6674
sue ort or Is t Rep ributMarke Dist The ial Gas str Indu US
Aug ust/S
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Reporting on the
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FEATURE g today’s global ARTICLES industrial gas indust Topping the ry Air Products News Acquires EPCO ____ The Baird ________ /CryoGas ________ 2Q13 Indus Distributo r Survey ________ trial Gas ________ ____ 3 & Hardgood The US Indus ________ s Survey ____ trial Gas Mark ____ 34 By Agnes et Report H. Baker ________ and Maur Field Repo ________ a D. Garv ________ rts ____ ey ____ Five Distr 36 ibutors Shar ____________ ________ e Their Uniqu Working ________ e Market Towa _______ Perspective By Michael rd 100 More Years 46 s Tiller of Self-R egulation_ Taking a ________ Pulse — _____ 54 Part Two_ Strengthen ________ ing ________ By Mike Welle Your Company ________ ’s Position r ________ A Vendor 58 Managed Gas Syste By Agnes H. Baker m ________ ________ An eCom ________ merc ____ 60 An Applicatio e Strategy for Distributo ns Report rs ____ from Com Building Your puters Unlim________________ Business __ 64 ited By Thom Through as Houpes Social Medi III a ________ The Latin ________ American __ 66 By Eduardo Market Repo Pelitti rt ________ ________ Spotlight ________ on __ 68 Linde Inves New Markets______ ________ A Report ts in Crop Science ________ from Linde ________ Gases ____ 72 DEPARTM ENTS In This Issue ________ _______ The News 1 Calen ________ dar of Even ________ Basic Cryo ts ________ __ 3 Art genics ____ of Selling _ 75 _______ ________ 74 Adve ______ 76 rtisers’ Index ________ ___ 76
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SPECIALTY GAS REPORT gasworld Publishing LLC 5 Militia Drive Lexington, Massachusetts 02421, USA Phone: +1 781 862 0624 Fax: +1 781 863 9411
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