High Fibre/ Reduced Sugar* Oat Bar Solution
Our Oat-Standing™ range of oat flours and flakes can help you deliver a range of oat bar solutions.
Goodness of Oats
Sourced from Irish family farms, we take great care to guarantee the highest quality of oatsconventional, organic, and gluten-free.
Oats are an excellent source of nutrition and are one of the most promising raw materials for preparation of functional plant-based food. Our extensive range of oat flakes and flours can be used in a range of solutions and applications to deliver great-tasting, highly functional and nutritious products.1
Oats are nutritious and healthy
Oats contain on average between 11-13% protein1
They are high in soluble fibres, especially ß-glucan, which helps to lower blood cholesterol2
Naturally Gluten Free
Naturally low in sugar, salt and saturated fats
Oats contain a range of minerals such as calcium, iron, magnesium and zinc
Suitable for vegans & vegetarians
Tirlán is an ingredient solutions partner to some of the world’s leading companies and brands. At the forefront of ingredient technology, we offer a range of solutions to match the ever-changing demands of the food and nutrition industry and its consumers. With quality dairy and grains sourced from 5,000 Irish family farms, combined with advanced market research and insights, our unique platform offers fully traceable and sustainably produced natural solutions to help our customers stay ahead of the curve.
www.tirlaningredients.com
TirlánWhat consumers say High Fibre
Consumers are now more conscious about their immune health and are more aware of the relationship between fibre and its benefits. There is a window of opportunity for food and beverage manufacturers to appeal to healthconscious consumers and address consumers’ growing interest in fibre. Food and beverages that include high fibre claims are thriving, making oats an ideal ingredient to add to your next product launch.
62% of adults are trying to eat healthily all or most of the time.
Reduced Sugar
Reducing the amount of sugar in our diet continues to be a priority for many consumers. Consumers believe this to be the main way that food and beverage manufacturers can make processed products healthier. With public health concerns about rising obesity and the potential impact of regulation around sugar levels, there is a growing momentum behind on pack claims for reduced sugar.
45% of consumers believe that lower in sugar is an appealing attribute through which to make them healthier.
95% of people having eaten snacks in the past two weeks, when surveyed in May 2021.
45% of all consumers would be motivated to try a new bar if it contained oats/oatmeal, which topped the list of flavours measured.
47% of snack bars/breakfast biscuits users agree it’s important that they support gut health, rising to 53% among those drawn to variants that are high in fibre.
In the US, 48% of adults agree they would like to eat more fibre.
52% of German consumers say that a wider variety of healthier versions of popular treats(e.g. lower in fat, sugar) would be appealing.
72% of eaters of snack bars and breakfast biscuits agree they are healthier than indulgent snacks.
56% of US adults would be motivated to try a new bar if it offered functional benefits.
47% of category eaters are interested in snack bars and breakfast biscuits that are high in fibre.
68% of consumers agreeing that actively looking after your gut health is essential for overall health.
In China, 71% of adults aged 18-59 think they need to increase their dietary fibre intake.
Let’s get technical Key characteristics
Meet Consumer Demand with our High Fibre/ Reduced Sugar Oat Bar Solution
BETTER FOR YOU Our Oat-Standing™ Oat Flour 270 and Flakes can be used in High Fibre and Reduced Sugar Bar applications.
TASTE Our Oat-Standing™ Oat Flour 270 and Flakes provides a full flavour experience with a balanced sweet, healthy taste.
APPEARANCE Our Oat-Standing™ Oat Flakes remain visible in the bar and provide a nice golden colour.
EASE OF USE Our Oat-Standing™ Oat Flour 270 and Flakes are easy to incorporate into typical bar recipes. Tirlán can offer bespoke flake sizes to suit your manufacturing needs.
Sources: Mintel, Innova, EuromonitorProcess of creating High Fibre/Reduced Sugar*
Oat bars with Oat-Standing™ Flakes and Flour
Toast flakes in oven. Toasting the oat flakes reduces the water activity of the oats and adds
Pre-cut bars in the tray mins until golden in colour.
Nutritional Information
Our sample recipe contains our Oat-Standing™ Oat Flour 270 at a 15% inclusion rate, our Oat-Standing™ Quick Cook Oat Flakes at a 48% inclusion rate, and our Oat-Standing™ Jumbo Oat Flakes at a 5% inclusion rate. Overall, this sample recipe contains 68% oat ingredients.
Our Oat-Standing™ flakes and flours can be incorporated at a range of inclusion rates depending on your desired taste, texture, and nutritional properties.
Mix toasted flakes with salt, Agave sugar syrup and honey.
Mix the Oat-Standing™ Oat Flour 270 with the warmed sunflower oil and sunflower lecithin to form a dough.
Functional Benefits
OAT INTEGRITY
Oat-Standing™ oat flakes maintain their integrity and are visible in the bar.
DOUGH FORMATION
Oat-Standing™ Oat Flour 270 offers an improved dough formation over coarser oat flours.
Oat-Standing™ Oat Flour 270 has a small particle size and good oil holding capacity forming a slightly wetter paste which results in a moister product.
TEXTURE
Oat bars made with Oat-Standing™ Oat Flour 270 produced a nicer texture compared with the industry benchmark.
HARDNESS
Oat bars made with Oat-Standing™ Oat Flour 270 are not as hard compared with the industry benchmark.