Papago Hive Honey

A Phoenix-based brand, Papago Hive Honey, requested a complete re-brand for their jarred honey. The company sells their products across Arizona and proudly sources all their ingredients from local farmers. The new design reinforces the Arizona pride element and is easily adaptable to new flavors.

The identity included a new logo, packaging design, and print advertisements. To follow, Papago Hive Honey hosted a booth at a foodbased trade show. I pitched the booth design and branded products in a presentation to the client that displayed the pricing and production specifications of the proposed booth.

The print advertisements were created to promote the launch of the three newest flavors. Each ad features creative typography that resembles the flavors of the unique flavors. The design is supported with elements from the packaging itself.