FAll 2015 Canadian Beef HORIZONS by GENEX

GENEX

HORIZONS

FALL 2015 VOLUME 20 / NUMBER 1

Genex

Cooperative, Inc. A Subsidiary of Cooperative Resources International

BEEF HORIZONS

Published annually for beef producers in Canada.

A GREAT TIME TO BE IN THE CATTLE INDUSTRY

Return undeliverable mail to: Genex Cooperative, Inc. 291 Woodlawn Rd W U4C Guelph, Ontario N1H 7L6 genexcanada@crinet.com 888.354.4622 • www.crinet.com

PULICATION NUMBER 40022882 Volume 18 | 2015

Richard Carlson, Area Marketing Manager, Genex

BEEF HORIZONS STAFF

Genex is committed to bringing sires and programs to our customers that will enhance the profitability of your operation.

Lindsay Johnson, Editor Kay Kristof, Graphic Designer

As you read through the fall Beef Horizons look at the Canadian bulls we have added to the lineup. Genex will continue to add Canadian bulls to our lineup to fulfill the needs of our customers. You will also find a section of new bulls with available inventory, and a section of future availability sires. Our sire lineup can fit your needs whether you are looking for calving ease, high growth, carcass traits, maternal traits or any combination of these traits. If you require information or additional labor to set up breeding programs, our experienced representatives can assist you. We are very proud of our independent beef contractors. With the record prices we are currently experiencing in the beef market, the years of experience and knowledge our independent contractors can offer is a valuable asset to you.

COVER PHOTO

A group of Charolais cattle graze the pastures of Saskatchewan. Photo courtesy of Richard Carlson.

As you look through this issue, I’m sure you will find a number of sires to add the desired results to your livestock operation.

CONTENTS 3

In the News

In closing Genex beef representatives and staff would like to thank you for choosing Genex as your genetics partner.

New Acquisitions

Yours,

Extending Semen for Optimal Pregnancies

MISSION STATEMENT

CRI is the global leader delivering excellence, innovation and value to members and customers as a strong cooperative.

GENEX STATEMENT OF PURPOSE

Genex is the trusted provider of world-class animal genetics, progressive reproductive solutions, value-added products and innovative services to members and customers.

Fall Beef Specials

Angus $Values Updated to Reflect Today’s Market

Fixed-Time Artificial Insemination

Future Availability Sires

IN THE NEWS

The Full Story Behind W/C Wide Track 694Y By Jackie Atkins, ASA and Lindsay Johnson, Genex

This spring, a high-impact Simmental bull, W/C Wide Track 694Y, was erroneously named a carrier of Contractural Arachnodactyly (CA), also known as fawn calf syndrome. After further investigation, it became clear that Wide Track was in fact free of the defect. What happened to lead to such a monumental mistake? Here is the full story from American Simmental Association (ASA), Genex Cooperative, Inc. and the Werning family. As part of an effort to screen the most-used bulls in the ASA registry, the ASA in collaboration with Genex, Accelerated Genetics, Select Sires and Allied Genetic Resources, sent in samples on all SimGenetic bulls available through these companies for extended genetic condition testing. On April 16, 2015, the ASA received results on 249 sires tested for the following conditions:

• • • • • • • • • •

AM = Arthrogryposis Multiplex, a.k.a. Curly calf (Angus) DL = Dilutor (Hereford) IE = Idiopathic Epilepsy (Hereford) NH = Neuropathic Hydrocephalus, a.k.a. water head (Angus) OS = Osteopetrosis, a.k.a. Marble bone disease (Red Angus) PHA = Pulmonary Hypoplasia with Anasarca (Shorthorn and Dexter) TH = Tibial Hemimelia (Shorthorn) HY = Hypotrichosis (Hereford) CA = Contractural Arachnodactyly, a.k.a. Fawn calf (Angus) DD = Developmental Duplication (Angus)

One bull, W/C WIDE TRACK 694Y (ASA # 2588250), was reported a CA carrier. Dr. Jon Beever conducted further testing on the original sample (two additional tests) and concluded the sample was in fact a carrier of CA. Wide Track had an Angus cow, of unknown pedigree, four generations back in his pedigree making it unlikely, but feasible, that he carried the CA gene. As the dam and sire of Wide Track did not have DNA on file, the Wernings sent in samples for parent verification and CA testing to both Dr. Beever and GeneSeek. In the meantime, Genex pulled Wide Track from their lineup. Announcements were sent out from Genex (April 20) and ASA (April 26) to notify their members. “For those Genex members and customers who had purchased Wide Track semen within the past 24 months, Genex issued a credit for any semen that hadn’t been used,” states Willie Altenburg of Genex Beef Genetics.

“We don’t believe in using a carrier bull so didn’t see any value in keeping him around,” states Scott Werning, Werning Cattle Company. “We realized there was the potential for him to sire clean calves; however, we didn’t want to be known for propagating the defect. We knew putting him down was the right thing to do.” On May 6, Dr. Beever notified ASA and Genex that neither of Wide Track’s parents were carriers of CA. This is not possible unless 1) the original CA report was wrong or 2) the parentage was wrong. Dr. Beever isolated a new sample of DNA from Wide Track which tested free of Contractural Arachnodactyly. Dr. Beever then obtained a new straw of semen from Genex and tested that sample. Again, the sample came back CA-free. On May 8, Genex and the ASA announced that Wide Track was indeed CA-free and the original testing was an error. The reported parentage was confirmed with GeneSeek on May 15, 2015. “When we learned Wide Track was CA-free, many customers, who had received credit for Wide Track semen, used that credit to purchase more Wide Track semen,” states Altenburg. “That tells you how well our customers like the bull. Today, a limited amount of Wide Track semen is still available from Genex.” The obvious question is, “Why was the original sample positive?” The simple answer is we still don’t know. All the samples in the same order were retested twice and all came back free so there was not a simple swap. It is unclear how the original sample was contaminated; but, there is no doubt that Wide Track is free of these 10 genetic conditions. 

Are you interested in participating in a Genex A.I. School?  YES

 NO

Name ______________________________________________

What time of year works best?

Address ____________________________________________

How far are you willing to travel to attend a school?

Phone ______________________________________________

Mail to: Genex Cooperative, Inc. 291 Woodlawn Rd W Unit 4C Guelph, Ontario N1H 7L6

During that same time, the Werning family pulled Wide Track from the herd and made the decision to have him put down.

BEEF HORIZONS

F A L L 2015

NEW ACQUISITONS $ 30

JUSTIFIED

1AN01348 KG JUSTIFIED 3023 17707279 (U.S.) A double-digit calving ease, 7229-influenced bull with tremendous rib shape, base width, muscle expression and performance. He offer lots of mating flexibility on Final Answer, Bismarck, In Sure and Thunder females.

Connealy Consensus 7229 Connealy Judgment Entrine of Conanga 9876 CED BW

YW RADG SCR DOC

10% 5%

5% 10%

13 -1.8 68 113 0.15 1.77 10 .37 .43 .33 .35 .29 .46 .25 5%

HPG

CEM MILK

15%

10%

14.8 .14

10 .09

32 .15

23 .28

0.4 .14

$EN

-25.98

Sitz Wisdom 481T KG Miss Magic 1443 KG Miss Magic 3528

30 .17

MARB

0.65 .32 25%

0.44 .24

FAT

0.027 .29

20%

88.87 64.40 35.46 104.68

$ 40

BUSINESS ELITE

1AN01347 GCC BUSINESS ELITE 17778389 (U.S.) Business Elite is moderate, super sound, with tremendous eye-appeal, a quiet attitude and the dimension to sire show winners. His dam has produced champions in multiple breeds.

EXG RS First Rate S903 R3 Dameron First Class Dameron Northern Miss 3114 CED BW

-2 .29

3.1 .44

YW RADG SCR DOC

72 108 0.24 0.01 -1 .33 .31 .30 .39 .29

3% 15% 20%

HPG

9.4 .12

CEM MILK

7 .12

22 .21

15%

10%

56 .29

0.8 .16

$EN

-12.27

39 .17

25%

Northern Improvement 4480 GF J&J Queen 414 J&J Queenie 9206 MARB

0.04 .31

0.18 .23

FAT

-0.016 .28 20%

10%

15%

71.82 72.51

9.75

117.40

$ 40

RESPOND

1AN01350 MAR RESPOND 1734 17921901 (U.S.) Respond offers breed-leading growth and muscle in a stout, attractive package. His pedigree stacks two of the breed’s most popular and proven performance sires – Resource and Upward.

Rito 707 of Ideal 3407 7075 S A V Resource 1441 S A V Blackcap May 4136 CED BW

-3 .35

Angus EPDs as of 8/14/15

BEEF HORIZONS

4.5 .44

YW RADG SCR DOC

HPG

CEM MILK

20%

10%

78 139 0.27 2.17 30 .33 .35 .30 .47 .31 10%

14 .13

1 .09

31 .17

37 .29

0.4 .15

$EN

-34.51

65 .18

Sitz Upward 307R MAR Upward Precision 778 MAR Precision 328 Windy 441 MARB

0.29 .32

0.74 .25 15%

FAT

0.060 .30

78.10 113.80 14.79 164.29 3%

NEW ACQUISITONS $ 40

BIG VALLEY

1AN01308 S A V BIG VALLEY 2881 Reg: 17318848 (U.S.) The added performance and carcass oriented full brother of Angus Valley. Big Valley is proven by genomics to be superior in terms of boosting Marbling, YW, RE, FAT, $F and $B EPDs and Indexes.

TC Gridiron 258 S A V Iron Mountain 8066 S A V Madame Pride 3249 CED BW

0 .38

4.4 .49

YW RADG SCR DOC

57 115 0.24 0.83 19 .40 .40 .39 .50 .43

25% 10% 20%

25%

HPG

8.6 .20

CEM MILK

6 .23

19 .29

75 .36

1 .24

$EN

S A F 598 Bando 5175 S A V May 2397 S A V May 7238

-13.36

46 .21

MARB

0.97 .35 5%

0.61 .29 25%

FAT

0.035 .32

10%

15%

10%

31.52 76.92 41.78 147.50

$35

SURPLUS

1AN01330 JINDRA SURPLUS Reg: 17666413 (U.S.) Surplus is a high performance curve bender with extra scope and dimension. He’s docile natured with as much bone, length and power as you would ever want.

Connealy Reflection Jindra Double Vision Hoff Rachel 8312 405 CED BW

5 .37

1.8 .44

YW RADG SCR DOC

73 137 0.34 0.63 25 .33 .35 .30 .46 .39 1%

10%

HPG

14.7 .13 15%

CEM MILK

10 .10

27 .17

67 .29

0.8 .15

$EN

-32.58

10%

G T Shear Force Jindra Ebony J 513 140 Jindras First Lady J 014 C3 CW

54 .18

10%

MARB

0.41 .32

0.16 .25

FAT

0.033 .30

10%

71.31 118.30 17.18 153.33 10%

$35

ROCK SOLID

1AN01359 PINE VIEW ROCK SOLID P234 Reg: 17880784 (U.S.) Black Granite’s most exciting son; his pedigree will provide tremendous mating flexibility. He is backed by a stout, easy fleshing, productive Objective daughter. SH Objective 9001, Dam

Connealy Consensus 7229 Connealy Black Granite Eura Elga of Conanga 9109 CED BW

14 .33

0.1 .36

YW RADG SCR DOC

66 114 0.20 0.91 15 .29 .32 .35 .39 .33

4% 25% 10% 10%

HPG

10.8 .16

CEM MILK

13 .10

10%

27 .16

21 .30

0.3 .17

$EN

-16.14

S S Objective T510 0T26 SH Objective 9001 J/R Susanna of 5050 579F CW

38 .20

MARB

0.75 .33 15%

1.03 .27 2%

FAT

-0.010 .31 25%

15%

20%

79.25 68.76 47.16 135.59

BEEF HORIZONS

NEW ACQUISITONS $ 35

KNIGHT

1AN01351 COLEMAN KNIGHT 209 Reg: 17255860 (U.S.) Knight is an ideal bull for grass-fed beef programs and harsh environments. He is a moderate framed bull with exceptional fleshing ability, outstanding structure and ideal breed character. His progeny excel for docility. Rito N Bar R R Rito 707 Eriskay of Rollin Rock 3 CED BW

12 -1.4 52 .48 .64 .52

10% 10%

YW RADG SCR DOC

89 0.16 0.8 .41 .34 .49

27 .42 5%

HPG

6.6 .16

CEM MILK

3 .23

21 .28

-12 .38

-0.2 .26

$EN

7.73

Connealy Onward Coleman Donna 714 Coleman Donna 386 CW

10 .24

MARB

-0.11 .36

0.27 .30

FAT

-0.01 .34 25%

65.21 38.54

6.86

30.69

15%

$ 30

ALTITUDE

1AN01355 MCCONNELL ALTITUDE 3114 Reg: 17877778 (U.S.) An ideal sire for high altitude environments due to his low PAP score of 38. He holds great potential as a calving ease bull with ideal phenotype and unique pedigree options.

Connealy Consensus 7229 Connealy Comrade 1385 Happy Gee of Conanga 919 CED BW

15 -1.2 52 .36 .43 .32 2%

10%

YW RADG SCR DOC

93 0.16 -0.12 24 .34 .33 .37 .29

10%

HPG

10.7 .14

CEM MILK

11 .10

20%

26 .16

3 .29

0.2 .16

$EN

-5.39

S A V 004 Density 4336 MA Beauty 0156 M A Lucys Traveler 9859

22 .17

MARB

0.52 .31

0.17 .23

FAT

0.044 .29

64.99 45.28 27.04

79.78

15%

$ 40

INSTINCT

1AN01357 S A V INSTINCT 4258 Reg: 17921479 (U.S.) Instinct represents the best of the International sons with the muscle and power to become a breed changer.

S A V Harvestor 0338 S A V International 2020 S A V Emblynette 5483 CED BW

Angus EPDs as of 8/14/15

BEEF HORIZONS

-4 .33

3.2 .43

YW RADG SCR DOC

10%

64 117 0.18 1.73 16 .32 .34 .28 .46 .40 5%

HPG

8.8 .12

CEM MILK

1 .08

29 .15

15%

38 .26

0.4 .12

$EN

-24.89

Rito 707 of Ideal 3407 7075 S A V Emblynette 1409 S A V Emblynette 1181 CW

56 .15 5%

MARB

0.30 .30

0.45 .23

FAT

0.090 .28

15%

63.40 83.81

7.33

139.72 15%

NEW ACQUISITONS $ 30

LEGEND

1AR00955 BROWN BLW LEGEND A1965 / Reg: 1612741 (U.S.) An index superstar – Legend ranks in the top 1% of the breed for both HerdBuilder and GridMaster Indexes! He’s the total package – breed-leading EPDs, maternal strength, moderate framed, easy-keeping phenotype and marketability. Beckton Epic K F075 Beckton Epic R397 K Beckton Kit F468 JL HB

CED

9 .31

-3.9 .34

72 .30

123 .32

10%

15%

219

MILK

23 .24

Beckton Nebula P P707 HXC Patricia Rose 102Y HXC 502R

HPG

CEM STAY MARB

10%

-5 .04

15 .27

3 .36

20 .42

1.04 0.33 .31 .23 1%

REA

FAT

38 .27

0.30 0.110 .25 .26

10%

20%

$ 40

BLANCO FLASH

1CH00966 ONE PENNY BLANCO FLASH 6424 / Reg: M731925 (U.S.) A proven sire that excels for feedlot and carcass traits, yet his progeny have shown very competitively and his daughters have topped sales. HCR Exodus 9033 Polled HCR Flash 5074 Polled Miss HCR Mac 2015 Polled

0.1 .64

0.7 .84

YW MILK TM

20%

36 .75

85 .67

0 .41

18 .00

SCR

0.4 .33

REA

31 .42

0.66 .49

FAT

LT Rio Blanco 1234 P Double-H Bobsy 424P Double-H Dancewithme209m

MARB

-0.002 0.58 .42 .47 1%

$30

ELEVATE

1SM00151 LRS ELEVATE 213B / Reg: 2842534 (U.S.) He is a calving ease bull that ranks in the top 3% of the breed for both the API and TI indexes. One of the most exciting purebred calving ease bulls to sell this spring. Homozygous Black, Homozygous Polled, ¾ Simmental Hooks Taurus 24T TNT Dual Focus T249 Hook’s Yellowstone 97Y Hooks Sheyenne 77S

CED

10%

15%

MCE MM MWW STAY

15.6 -0.9 73.3 119.6 10.6 22.5 59.2 .27 .44 .38 .42 .17 .17 .23

DOC

11.3 .14

15%

LRS Ms Dual Focus 213Z LRS Ms Dew Time 971W

REA

SHR

API

20%

39.9 -0.22 0.37 -0.022 0.89 -0.44 156 80.5 .34 .24 .38 .22 .29 .21 15%

10%

$35

KLONDIKE

1HP00844 512X145Y KLONDIKE 505B ET / Reg: 43465340 (U.S.) A unique combination of phenotype, cow family and outstanding performance across the board. Klondike is bred to create light birth weight, rapid early growth cattle and superior replacement females. Huth Prospector K085 FTF Prospector 145Y FTF Chick A Boom 7227T

CED

5.0 P

0.1 .34

63 .27

102 .30

YW MILK M & G CETM MCW UDDR

26 .14

TEAT

1.28 P

1.2 0.053 0.24 0.25 .19 .27 .27 .23

10%

25%

10%

25%

15%

20%

1.3 P

95 .29

1.25 P 25%

DRF JWR Prince Victor 71I TH 122 71I Dominette 512X ET KBCR 19D Dominette 122

FAT

REA MARB $BMI $CEZ

15%

$BII $CHB

10%

BEEF HORIZONS

NEW ACQUISITONS

Red Liner

$ 40 28SM01319 IPU 56U RED LINER 215A Reg: 791930 (CAN)

“We purchased Red Liner because he was the total package. He was bred right, awesome black feet, great hair coat, huge hip and a shorter gestation bull.” – Bryce Weiss, Diamond K Cattle Company, Maple Creek, Saskatchewan RCC/TCF Line Drive M181 Springcreek Liner 56U Nevas L93 CED BW

PVF-BF BF26 Black Joker NUG Abbey Gal 956W NUG Shadow 601S WW

MCE

10%

MM MWW

5.3 3.4 68.9 106.8 10.0 28.1 62.5 .32 .36 .32 .31 .25 .24 .26 4%

FAT

10%

REA

38.2 -0.02 -0.040 0.81 .26 .09 .11 .08

|dentity

$ 40

28SM01320 MUIRHEADS IDENTITY 229Z Reg: 766671 (CAN) “Identity provides a world of opportunity. One way to utilize him that’s working well for us is on crossbred heifers. We are having great success calving out these females and we are seeing birth weights of 77 pounds on heifers and 90 pounds on cows.” – Bryce Weiss, Diamond K Cattle Company, Maple Creek Saskatchewan R Plus Redge 8018U WFL Identity 23X WFL Red Licious

KOP Kodiakson 88S Muirheads Miss 968J 88W Muirheads 968J Miss 64R CED BW

MCE

MM MWW

5.2 3.7 66.1 85.8 10.0 22.5 55.5 .31 .35 .31 .30 .23 .22 .24 20%

25%

FAT

REA

25.3 -0.23 -0.040 0.60 .26 .03 .03 .03 15%

$ 50

Xplorer

28CH00834 MVY XPLORER 21X Reg: PMC335798 (CAN) XPLORER is a calving ease sire that will produce progeny with added eye-appeal and performance. • 2012 undefeated B.O.S.S. Canadian Charolais Show Bull of the Year • 2012 CWA Champion Charolais Bull • 2012 FarmFair Champion Charolais Bull • 2012 Top Ten Finalist at CWA RBC Supreme Challenge Whitecap Justice 67R HVA Upstate 8U HVA Pansy 8P

LAE Paragon 404P Bar EW Tanya 13T Bar E HW 86H

CED BW

20%

99 -8.0 61 .25 .68 .51

BEEF HORIZONS

F A L L 20 15

95 .27

MILK

12.7 .12

43 .25

8 .13

REA

FAT

MARB

0.29 1.510 -0.04 -0.35 .06 .11 .05

EX T E N D I N G S E M E N for Optimal Pregnancies

By Michael Kaproth, Vice President-Labs & Production Technology, Genex

Historically Genex and its predecessor organizations have used a homogenized whole milk media as a semen extender. In some of our laboratories milk extender has been used for more than 50 years. Semen extended in milk does present challenges in evaluating the post-thaw viability of sperm cells. However the superior pregnancy results historically achieved with milk-extended semen outweigh the difficulties of post-thaw microscopic examination. “If we wanted our product to look the best under the microscope, we would use a different extender,” Glen Gilbert, Vice President of Production. “But we have chosen to use the extender that provides the most pregnancies.”

Evaluation Challenges for Untrained Eye

Under ideal conditions semen extended in milk is difficult to evaluate. Unlike most egg yolk based extenders, the optical clarity of milk extender is poor because of the fat droplets. Light passing through the sample is reflected and refracted making the observation of individual sperm difficult. The thickness of the sample being evaluated is critical in order to obtain repeatable results. If the sample is too thick, the optical distance from the top of the sample to the bottom (distance from the bottom of the cover slip to the top of the slide) will be too great and sperm will be impossible to visualize. At the same time, a sample that is too small will not have adequate depth, and sperm will appear immobile because they are stuck to the slide or cover slip. Each of these cases would lead the evaluator to conclude the number (percentage) of sperm moving in a straight line is very low.

Genex Quality Check

Each collection of Genex semen is evaluated after freezing to ensure it contains an adequate number of viable sperm cells to result in a high percentage of pregnancies. It goes without saying that semen is a perishable product whose quality can diminish after it is initially frozen and evaluated if it is not kept at temperatures below –130°C.

Field Research Reveals Optimal Choice

Genex research comparing semen extended in egg yolk media to milk shows that evaluators typically rate semen extended in egg yolk media higher than milk. In addition, sperm cells incubated in an egg yolk extension media for extended periods of time after thawing will almost always continue to exhibit motility long after the milk extended sperm have stopped movement. As a result one would expect egg yolk extended semen to achieve greater pregnancy rates. However, Genex field research based on hundreds of thousands of inseminations shows semen extended in milk achieves equal or superior results compared to semen extended in an egg yolk media.

Published Research on Conception Advantage

An article published on extenders points out a unique positive property of milk extender: it gets cows pregnant. The Journal of Theriogenology article, Comparison of two processing systems for bull semen with regards to post-thaw motility and nonreturn rates, authored by E. Kommisrud et al. (Volume 45, no. 8 June 1996: pp1515-1521) compared a skim milk extender with 5% egg yolk to a commercial all egg yolk tris extender for a total of 197 ejaculates from 45 sires and 41,445 inseminations. Although percent motility was not different between these two extenders, fertility did differ significantly. The extender comprising primarily milk with a small amount of egg yolk was superior to the extender with only egg yolk. Milk-extended semen received a 60-day nonreturn rate of 73.1%, while semen processed with the egg yolk tris extender achieved 71.9%. “At Genex, we are proud of the quality of semen we provide,” adds Gilbert. “Using milk media as a semen extender is one more way this cooperative helps members and customers achieve pregnancies on the farm or ranch.” 

BEEF HORIZONS

S P R I N G 2015

FALL BEEF SPECIAL

Reg# 1719214 (CAN)

1AN01237 ANGUS VALLEY $40 Now S A V Iron Mountain 8066 x S A F 598 Bando 5175 Volume Discounts Apply

$ 30

Reg# 1823031 (CAN)

1AN01332 JOHNNY CASH $35 Now Barstow Cash x KMK Alliance 6595 I87 No Volume Discounts

Reg# 1823030 (CAN)

1AN01339 SITZ LOGIC

$30 Now

Sitz Dimension 8607 x Connealy Thunder No Volume Discounts

$ 17

Reg# 1707295 (CAN)

1AR00928 HALFMANN R588 $25 Now

$ 17

S U M M E R 2 0 15

BEEF HORIZONS

$50 Now

1AN01238 RESOURCE

$ 35

Rito 707 of Ideal 3407 7075 x S A V 8180 Traveler 004 No Volume Discounts

Reg# 1688283 (CAN) Beckton Hustler CN J102 x Beckton Clipper JM A124 Volume Discounts Apply

$ 20

Reg# PMC344943 (CAN)

1CH00962 ALL STATE Keys Specialist 18U x Keys Chumley 8R No Volume Discounts

$40 Now

$ 20

Special runs September 1 - December 15, 2015 Utilize with the John Deere Financial beef deferral program.

Reg# A43311214 (CAN)

1HH00110 DISTINCTION

$25 Now

Churchill Sensation 028X x BCD 721G Knight 4K Volume Discounts Apply

$ 18

Reg# 43346709 (U.S.)

1HH00112 AMERICAN HEREFORD $ 45 Now

TH 71U 719T Mr Hereford 11X x HH Advance 3196N 5175 Volume Discounts Apply

Reg# 2763770 (U.S.)

1SM00147 SIGNATURE

$35 Now

New Trend Way Cool 6W x CNS Dream On L186 Volume Discounts Apply

$ 30

Reg# 2638036 (U.S.)

1SM00139 ALLEGIANCE

$35 Now

MR NLC Upgrade U8676 x Circlet Antoinettes Star Volume Discounts Apply

BEEF HORIZONS

$ 25

S U M M E R 2015

Angus $Values Updated to Reflect Today’s Market By: Lorna Marshall, AVP-Beef Sire Evaluation, Genex

The Angus $Values such as $Weaning and $Beef have seen increased use by commercial and seedstock producers since their introduction several years ago. Indexes are a valuable tool for producers to make genetic progress for multiple traits at a time. However, as market signals change so must the economic assumptions used to calculate the indexes. The American Angus Association utilizes a three-year rolling average to establish the economic values used in the indexes. For example, in the $Beef index, quality grade premiums are specified for Prime, CAB and Choice carcasses, and discounts are applied for Select and Standard. Yield grade premiums are incorporated for YG 1 and YG 2 (high-yielding carcasses), and discounts are employed for YG 4 and YG 5 (low red meat yields).

n Grid assumptions: Discounts for heavy weight carcasses will begin at 1000 pounds, which is up from the previous 950. It is important to note the EPDs and EPD averages for the breed have not changed. Because the indexes include updated economic values, bulls have re-ranked slightly for respective indexes. In addition, the averages and percentile rank for the indexes have shifted. Below is a percentile chart that illustrates how the $Values now rank. Percentile Breakdown – Current Sires $Values Top Pct $EN $W $B 1% 45.05 85.89 174.14 5% 22.50 73.64 154.64 10% 13.16 67.35 144.07 15% 7.82 63.14 135.95 20% 4.16 59.78 129.63 25% 1.26 57.01 124.36 50% -8.99 46.58 102.52 75% -18.38 35.76 79.80 95% -31.08 17.62 36.37

On July 10, the American Angus Association implemented new economic values moving the $Values significantly. The most significant adjustments to the assumptions were: n Weaned Calf Assumptions: Base Calf Price: $205 per cwt (updated from $180) n Feedlot assumptions: Fed Market Price: $140 per cwt. live (updated from $130)

Cow Sense and Science Philosophy Results in $Value Leaders and Industry Firsts

vigorous at birth, and possess early rapid growth but moderate mature cow size. Females are designed for longevity and don’t require extra management when it comes to udders, feet or attitudes.

We believe $Weaning epitomizes what Cow Sense and Science is all about. We work hard to offer sires that create hassle-free cow herds – calves that are born unassisted,

Genex is the industry leader in offering a diverse bull lineup that excels in $Weaning. Forty percent of the active Angus lineup ranks in the top 5% of the breed for $Weaning. These Genex sires represent a wide range of pedigrees, heifer and cow bulls, along with a range in mature size and milk to fit a variety of environments. We can help create more profitable cattle no matter the environment or breeding program.

At Genex, we have long believed in utilizing all the available data and technology to make the absolute best and most accurate selection decisions possible. Our balanced-trait selection approach has resulted in a beef sire lineup that excels for the $Value indexes.

Top $Weaning Sires Rank 1 2 3 4 5 6 7 8 9 10

CODE NAME 1AN01337 MAR Innovation 251 1AN01116 Sitz Upward 307R 1AN01146 Connealy Right Answer 746 1AN01279 Tombstone 050 1AN01327 S A V Hot Iron 0941 1AN01325 44 Envision 1AN01348 KG Justified 3023 1AN01300 Sitz Investment 660Z 1AN01165 Benfield Substance 8506 1AN01320 S A V Ten Speed 3022 Average Percentile

BEEF HORIZONS

F A L L 20 15

CED 8 5 12 -1 1 14 13 9 7 7 8 30%

BW 1.4 2.3 -0.4 0.9 2.5 -1.9 -1.8 0.4 1.6 0.8 0.6 35%

WW YW 88 137 70 133 68 122 80 137 87 151 67 118 68 113 73 140 63 103 74 131 74 128.5 2% 2%

SCR DOC HP MILK 1.69 25 17.1 25 1.62 13 21 38 1.14 24 17 30 2.04 24 4 33 .90 -6 17.7 23 .17 8 5.6 32 1.77 10 14.8 32 1.46 26 14.7 34 .09 17 13.2 27 1.61 14 14 31 1.25 16 13.9 30 20% 35% 20% 15%

$W 99.83 99.30 95.01 93.74 91.20 91.16 88.87 86.74 86.43 83.79 91.60 1%

$B 119.59 171.25 94.62 144.29 161.20 162.53 104.68 144.18 91.84 184.21 137.83 15%

The $Beef index ranks bulls that excel in feedlot and end-product performance. Our top 10 bulls rank within the elite 3% of the breed while 36% of the Angus lineup falls within the top 10% of the breed for $B! When you study our top 10 $Beef bulls, they also excel in economically relevant traits that drive profitability for cow/calf producers, including calving ease, weaning performance, fertility traits and disposition. As a matter of fact, the top 10 $B bulls rank in the top 5% of the breed for the $Weaning index. These Genex sires enhance the profitability and longevity of cow herds while creating progeny that add value throughout the entire beef production chain.

Top $Beef Sires Rank 1 2 3 4 5 6 7 8 9 10

CODE NAME CED BW 1AN01278 Jindra Double Vision 9 1.0 1AN01297 Rito 12E7 of 5F56 Rito 5M2 3 3.0 1AN01320 S A V Ten Speed 3022 7 0.8 1AN01116 Sitz Upward 307R 5 2.3 1AN01281 Koupals B&B Extra 0011 2 2.6 1AN01238 S A V Resource 1441 2 3.6 1AN01318 Baldridge Willie Y34 8 0.3 1AN01282 Baldridge Optimum Z045 12 -1.1 1AN01249 KG Solution 0018 13 -2.0 1AN01325 44 Envision 14 -1.9 Average 8 0.8 Percentile 30% 35%

WW 70 62 74 70 75 74 65 53 68 67 68 5%

YW 132 115 131 133 128 137 115 90 124 118 122 3%

SCR DOC HP MILK .51 33 16.5 26 1.23 16 -4.9 28 1.61 14 14 31 1.62 13 21 38 1.65 24 10.7 20 1.49 37 11.1 30 .91 30 9.4 19 .94 19 11.2 21 1.39 14 13.4 29 .17 8 5.6 32 1.152 21 10.8 27 25% 20% 40% 30%

CW MARB RE 62 .66 .42 54 1.22 1.31 59 .91 .99 85 .61 .72 59 .64 .97 72 .07 1.03 49 1.54 .39 57 .82 .62 58 .47 .80 48 1.15 .89 60 0.81 0.814 3% 10% 10%

$W 66.22 61.11 83.79 99.30 69.91 74.45 61.37 61.07 79.12 91.16 74.75 5%

$B 188.45 186.94 184.21 171.25 171.06 170.41 170.03 168.28 163.13 162.53 173.62 2%

Beyond the $Values – Genex brings you Industry Firsts!

Our comprehensive approach has lead to several industry firsts that impact the bottom line of beef producers. We are the first genetics company to publish sire feet pictures in our sire directory and continue to add feet photos on our website throughout the year. Fertility is proven to be the single most important trait to any beef herd’s profitability. We are the first and only genetic company to objectively evaluate sire fertility with our revolutionary PregCheck™ model. For more information on Preg Check, visit http://bit.ly/PregCheck. At Genex, we are passionate about building profitable beef herds for our customers. We continue to utilize the industry’s best indexes in addition to our cow sense and science selection process to make the very best beef sires available.

Genex Cooperative, Inc. and John Deere Financial are pleased to provide you with unique finance programs to separate you from your competition while increasing profitable sales. A multi-use account with John Deere Financial is perfect for short-term financing and provides the opportunity for Genex members and customers to obtain what they need when they need it. 180 Days No-payments/No-Interest. Minimum purchase $300 Customer Eligibility: Ag Preferred BEEF HORIZONS

F A L L 2015

Saskatchewan Helps Producers ADOPT Fixed-Time Artificial Insemination By: Travis Peardon, Regional Livestock Specialist, Saskatchewan Ministry of Agriculture

Saskatchewan Ministry of Agriculture Livestock Specialists Colby Elford and Travis Peardon, along with Dr. Colin Palmer of the Western College of Veterinary Medicine, have been working hard to demonstrate the benefits of fixed-time artificial insemination (FTAI). This has been possible through funding provided by the Saskatchewan Ministry of Agriculture under the Agriculture Demonstration of Practices and Technologies (ADOPT) program. The ADOPT program accelerates the transfer of knowledge to Saskatchewan producers through the use of demonstration projects, thereby allowing producers the opportunity to evaluate new practices and technologies under local conditions. Through funding provided by ADOPT, FTAI projects have been completed on twelve ranches involving almost 900 animals over three years. Completed projects have compared natural breeding to FTAI in both heifers and cows as well as evaluated the merits of using FTAI with double insemination in heifers. All projects have used progesterone implant protocols. The projects have been successful for the most part. Conception rates have varied from 40 percent to 81 percent, with an average of 60 percent. These projects have identified production practices that must be followed to achieve success. Elford, Peardon and Palmer believe agree a successful FTAI program starts the winter before breeding. Furthermore, animals must be grown to proper size, with good nutrition, to be successful in FTAI programs. Demonstration herds with subpar nutrition usually had corresponding subpar conception rates. In contrast, producers who provided balanced rations and had solid mineral programs were almost always successful with FTAI. In addition to good nutrition, attention to detail is very important. This includes written protocols outlining dates, time and injections needed. Any mix up in drugs or times are certain to result in poor conception. Handling facilities are also an areas requiring forwardthinking. With many producers calving later, several of the FTAI programs completed over the three years involved breeding animals in pasture. Adequate facilities, whether in the main yard or pasture, are important as they not only reduce stress on animals but also on those handling the animals. It was noted during the projects that animals were easier to manage handle the more times they went through handling facilities. Producers commented heifers were quieter than normal during calving; this was attributed to being handled several times during the FTAI protocols. Several of the producers who have taken part in the demonstration projects have continued on with the technology.

BEEF HORIZONS

F A L L 20 15

Ivan Carpenter of Hanley, Saskatchewan, was a co-operator in the first year of the program. He has since carried on with FTAI stating, “The genetics available are amazing. The biggest calves we wean every year are from A.I. It also cuts down on the number of walking bulls we need. This is important because good bulls aren’t cheap anymore.” J.P and Marlene Monvoisin of Gravelbourg, Saskatchewan, also continued using FTAI after being involved in the third year of the program. J.P commented, “From a financial perspective it’s a must. The calves out of our heifers are unbelievable.” Marlene added, “The first calf heifers wean calves on par with our mature cows. This is something we rarely saw before using A.I.” Not all producers initially carried on with FTAI after being involved with ADOPT. Russ Anderson of Rosetown, Saskatchewan, calved his first set of A.I. bred heifers this spring. Russ is a mixed farmer with no problem finding tasks to fill his days. He initially wasn’t convinced the time needed to complete a FTAI protocol was worth it but has since changed his opinion after watching the calves grow over the summer: “The A.I. sired calves are quite impressive. This is something I will have to make time for next year, especially when calves are worth so much.” FTAI is something new to most commercial producers in Saskatchewan. With more demonstration projects currently being planned, the hope is this practice will become common place. While it does create extra work during an already busy time of year, the benefits far outweigh the costs. For more information contact Colby Elford at 306-694-8953, Travis Peardon at 306-867 5504 or Dr. Colin Palmer at 306-966-7150. ©2015 CRI

NEW SIRE PHOTOS 1AN01320

TEN SPEED

1AR00950

NEW DIRECTION

1AN01303

BALANCE

1HH00109

SENSATION

1AN01280

DOMINANCE

1AR00947

CONVOY

1AN01237

ANGUS VALLEY

1AN01287

WEST RIVER

BEEF HORIZONS

F A L L 2015

FUTURE AVAILABILITY SIRES

BREAKTHROUGH

ELEMENT

1AN01349 BALDRIDGE A091 BDV Baldridge Willie Y34 x Styles Upgrade J59 Reg #: 17822045 (U.S.)

1AN01353 POSS 215 Poss Easy Impact 0119 x ALC Big Eye D09N Reg #: 17383988 (U.S.) CED BW

RADG

SCR

17 -2.1 65 113 0.18 .52 .64 .51 .46 .32

1.18 .37

25%

4% 10% 10%

DOC

9 .28

HPG

CEM MILK MW

11.8 .14

15 .10

24 .16

30 .30

$EN

0.4 -14.77 .16

41 .21

MARB

FAT

10%

0.43 0.62 0.040 74.46 76.84 26.66 130.57 .33 .28 .31

20%

25%

20%

REGARD

-12 4.7 75 124 0.28 1.09 34 .33 .46 .37 .39 .33 .49 .42 2%

3% 10%

HPG

5.7 .14

CEM MILK MW

-2 .13

28 .19

20%

41 .30

0.4 .17

$EN

-25.74

65 .20

MARB

0.11 .34

0.76 .27 15%

FAT

10%

CED BW WW YW

10% 10%

-0.005 73.07 86.94 14.66 160.71 .31

PLATEAU

1 4.3 69 131 0.26 0.87 23 .51 .69 .57 .50 .37 .53 .33 4%

1% 15%

15%

HPG

CEM MILK MW

25%

20%

13.1 .17

10 .16

23 .24

46 .39

0.6 .22

$EN

-20.96

MARB

10%

55 .29

0.81 .41

5% 15% 15%

10%

HPG

12.5 .12

CEM MILK MW

10%

20%

13 .08

26 .15

54 .26

20%

0.6 .12

$EN

-19.36

MARB

20%

42 .17

0.96 .31

0.58 .24

FAT

0.003 .29

10%

67.53 73.39 45.47 151.97

1AN01365 S A V 3439 Rito 707 of Ideal 3407 7075 x Rito 707 of Ideal 3407 7075 Reg #: 17633839 (U.S.) RADG

SCR

DOC

25%

I+3 3.0 67 113 I+.21 1.22 .05 .41 .34 .33 .05 .42

HPG

CEM MILK MW

$EN

31 I+6.5 I+4 28 I+17 I+.2 -27.72 .38 .05 .05 .24 .05 .05 20%

58 .17

MARB

.02 .23

0.60 .24

FAT

.038 49.60 67.38 4.05 96.79 .21

20%

ALLIED

1AN01268 ELLINGSON 1155 LT Territory 5824 of EA x S A F 598 Bando 5175 Reg #: 17072305 (U.S.) CED BW WW YW RADG SCR DOC

14 -1.7 61 109 0.21 1.10 24 .35 .42 .31 .34 .28 .46 .38

RENOWN

1AN01353 S A V 4863 S A V Resource 1441 x B C C Bushwacker 41-93 Reg #: 17923520 (U.S.) CED BW WW YW RADG SCR DOC

CED BW WW YW RADG SCR DOC

1AN01356 SCHIEFELBEIN 514 Plattemere Weigh Up K360 x Schiefelbein Objective 980 Reg #: 17938417 (U.S.) RE

0.68 .33 20%

FAT

0.046 .35

CED BW WW YW

20% 20% 2% 2%

55.98 102.97 35.69 165.94 1%

RADG

10 -0.2 73 127 0.22 .37 .43 .32 .35 .31

SCR

DOC

0.98 11 .46 .32

HPG

12.9 .15

CEM MILK MW

11 26 .10 .17

25% 20%

22 .28

$EN

MARB

15%

0.4 -19.87 47 .15 .18

FAT

25%

15%

0.97 0.26 0.037 85.54 83.89 36.22 141.62 .32 .25 .30

Angus EPDs as of 8/14/15

BEEF HORIZONS

F A L L 20 15

FUTURE AVAILABILITY SIRES

BLASTER

TENACITY

1AN01358 BRUNS 1074 Mogck Bullseye x Connealy Right Answer 746 Reg #: 17991528 (U.S.) CED BW WW YW RADG SCR DOC HPG CEM MILK MW MH

5 1.9 83 147 0.29 1.07 37 15.7 8 .37 .44 .33 .35 .30 .39 .31 .15 .09 1%

1% 10%

$EN

1SM00149 MSR 3733A Connealy Confidence 0100 x Dikemans Sure Bet Reg #: 2858864 (U.S.) 1/2 Simmental

CW MARB

FAT

CED

33 26 0.3 -38.93 50 0.58 0.75 0.030 97.40 126.49 33.07 160.21 .16 .29 .15 .20 .33 .26 .31

10%

15%

BADLANDS

RADG

11 0.0 64 113 0.21 .36 .45 .33 .36 .31

15%

SCR

DOC

1.00 24 .47 .29

10% 10%

HPG

7.6 .15

10%

CEM MILK MW

14 21 .11 .18

43 .30

$EN

MILK

2 .17

26 .00

SCR

0.7 PE

25%

REA

0.5 -10.51 29 .17 .21

FAT

MARB

26 0.48 0.001 0.23 BK BK BK BK 10% 15% 6%

FAT

15%

10%

0.52 0.68 0.011 65.67 76.60 35.93 112.57 .34 .26 .31 20%

FOREFRONT

MCE MM MWW STAY

20% 15%

DOC

REA

12.8 .18

33.7 -0.26 0.50 0.012 1.21 .35 .27 .42 .26 .34

25%

SHR

API

$CHB

174.1 82.8

10%

32 10%

1SM00150 BBS B10 BDV True Grit 11X x MLC Mr Justice W744 Reg #: 2878160 (U.S.)

1CH00968 EC 8066 PLD Raile 2250 T077 x EC’S Asset 396 P Reg #: M818462 (U.S.) 7.1 -0.1 47 83 .33 .47 .38 .30 25% 3% 3%

TRUE JUSTICE

1AN01362 CONNEALY Connealy Greeley x G A R Grid Maker Reg #: 17888818 (U.S.) CED BW WW YW

18.3 -2.8 69.1 113.6 16.3 18.6 53.1 .28 .44 .39 .43 .22 .22 .27

CED

MCE MM MWW STAY

20%

15% 25%

15.0 0.1 84.9 131.5 12.8 25.0 67.5 20.2 .27 .43 .38 .42 .18 .19 .25 .32

DOC

10.2 .16

25%

REA

SHR

API

10%

15%

48.0 -0.36 0.03 -0.060 1.12 -0.52 137.4 82.4 .24 .34 .24 .40 .21 .30

BLUEPRINT

1SM00152 HOOK’S 13B GW-WBF Substance 820Y x TNT Dual Focus T249 Reg #: 2854468 (U.S.) 3/4 Simmental CED

MCE MM MWW STAY

15.2 -0.6 69.9 119.1 11.0 17.7 52.6 .28 .44 .39 .43 .22 .23 .28 15%

20%

10%

20%

DOC

17.1 .19 1%

REA

SHR

API

40.4 -0.21 0.73 -0.028 0.81 -0.63 170.7 86.9 .21 .35 .26 .39 .24 .31 15%

BEEF HORIZONS

15%

F A L L 2015

FUTURE AVAILABILITY SIRES

FEDERALIST

MANNING

1AR00956 BIEBER B543 ANDRAS FUSION R236 x BASIN TREND SETTER 6074 Reg #: 1689751 (U.S.)

1HP00845 SHF W18 Z22 SHF Wonder M326 W18 ET X SHF Progress P20 Reg #: 43275470 (U.S.) CED

7.4 -2.6 .37 .75

38 .63

YW MILK M & G CETM MCW UDDR

76 .58

23 .21

4.8 .30

55 .41

1.23 P

TEAT

1.18 P

10%

FAT

REA MARB $BMI $CEZ

1.7 0.006 0.14 0.46 .38 .38 .39 .35

CED

134

20%

25%

15%

$BII $CHB

0.4 .30

3.0 .45

61 .35

YW MILK M & G CETM MCW UDDR

105 .35

34 .14

10% 10%

0.9 .25

110 .30

1.37 P 10%

TEAT

FAT

1.1 0.034 0.57 0.39 .20 .21 .22 .19

25%

20%

25%

-1.6 .32

60 .27

94 .26

MILK

31 .17

0 .04

HPG

11 .00

CEM

2 .27

STAY

12 .03

25%

MARB

0.99 .23

0.05 .23

24 .23

REA

0.14 .24

FAT

0.00 .34

1AR00957 H2R B403 LSF Takeover 9943W x Beckton Nebula P P707 Reg #: 1683223 (U.S.)

REA MARB $BMI $CEZ

1.27 P

8 .27

PROFITBUILDER

DOWNTOWN

1HP00843 VIN-MAR 427 NJW 73S W18 Hometown 10Y ET x CRR 4037 Original 766 Reg #: 43507479 (U.S.) CED

234

CED

-4.0 .41

13 .30

82 .35

131 .35

10%

$BII $CHB

MILK

21 .25

2 .03

HPG

9 .21

CEM

5 .34

STAY

MARB

22 .38

1.14 .29

0.12 .22

REA

42 .30

0.30 .23

20%

FAT

0.020 .24

Simmental EPDs as of 7/21/15

“Cow Sense

Science”

This is a great source for information on what is happening at Genex that pertains to beef. Information ranges anywhere from new bull photos to new sire acquisitions to anything happening at Genex. We invite you to learn more and stay connected with us! To sign up, scan the QR code or visit http://bit.ly/cow-sense

BEEF HORIZONS

F A L L 20 15

INFORMATION ON GENEX SIRES AND SERVICES For a complete lineup of Genex sires visit the website www.crinet.com

INDEPENDENT CONTRACTORS

CITY

PHONE NUMBERS

To Order Genex Beef Semen – Canada

ALBERTA Reed Crapo Neil Hazel Doug Henderson Walter Huber Riley Merrill Charles Munro

Gem Olds Lacombe Leduc Lethbridge Standard

403.641.2253 403.994.0629 403.782.3888 780.986.4319 403.360.6862 403.701.1548

BRITISH COLUMBIA Dianne Austin Nick Coman

Quesnel 250.992.5269 New Westminster 778.773.2897

MANITOBA Floyd & Joan Darling Allan Malenko Blair & Lois McRae Dale Studer Tracey & Patrick Wilcox

Treherene Winnipeg Brandon Virden Treherne

204.723.2690 204.981.3536 204.728.3058 204.748.1251 204.528.7060

NEW BRUNSWICK Gary Graham

Anagance

506.756.2675

NOVA SCOTIA John Best

Middleton

902.825.6420

ONTARIO Hans Brus Randy Burns Tom Coulter JJ Deslippe Katie Deslippe Peter Frjiter Anton Heinzle Doug Wingrove

Tilsonburg Arthur Coburg St. Marys St. Marys Brunner Glen Robertson Cambridge

519.983.4493 519.835.2368 905.342.2339 519.275.1739 519.274.3882 519.276.9314 613.678.7169 519.827.5470

Contact your local Genex representative. Genex Canada Order Direct. Contact the Genex Canada office 888.354.4622 genexcanada@crinet.com Patty Lasby Canadian Market Manager plasby@crinet.com Scott MacDonald Beef Support Manager smacdonald@crinet.com

Photo Requests To receive an email copy of a bull photo contact Lindsay Johnson ljohnson@crinet.com or 715.526.7631

Richard Carlson Area Marketing Manager

Patty Lasby Canadian Market Manager

Scott MacDonald Beef Support Manager

PRINCE EDWARD ISLAND Kurt Duncan Cornwall

902.393.3032

QUEBEC Mario Cantin Chuck Fowler Patrick Isabel

418.241.6695 819.574.6685 418.215.0230

Luc Noiseux

Montmagny Stanstead St Romain St Paul D'Abbotsford

SASKATCHEWAN Cody Allin Terry Cunningham Albert Harrison Kevin Hawreluk Clayton Kormos Cam Morgan Leroy Steinhubl Craig Thoms Gar Williams Colby Wolkowski

Webb White Fox Shaunavon Sheho Yorkton Saltcoats Balgonie Saskatoon Borden Canora

306.741.9817 306.276.2416 306.741.0191 306.269.7323 306.782.5852 306.744.7411 306.781.2842 306.221.8694 306.997.4909 306.563.7567

450.379.9989

AREA SALES MANAGERS Richard Carlson Neil Richardson

Ponteix, SK Cremona, AB

403.620.5437 403.713.1011

$60.00 $54.00 $51.00 $48.00 $45.00

$50.00 $45.00 $42.50 $40.00 $37.50

$45.00 $40.50 $38.25 $36.00 $33.75

$40.00 $36.00 $34.00 $32.00 $30.00

$35.00 $31.50 $29.75 $28.00 $26.50

$30.00 $27.00 $25.50 $24.00 $22.00

$25.00 $22.50 $21.50 $20.00 $18.00

$20.00 $18.00 $17.00 $16.00 $15.00

$15.00 $13.50 $13.00 $12.50 $12.00

Bulls can be combined for the Volume Special.* Short supply bulls may be excluded from this volume special, however untis purchased will be considered part of the unit total. Canada Order Direct Desk To order Semen or A.I. Certificates 1.888.354.4622. Contact your Genex Representative about the Agline Beef Deferral Program!

BEEF HORIZONS

F A L L 2015

Genex Cooperative, Inc.

A subsidiary of Cooperative Resources International 291 Woodlawn Rd W Unit 4C Guelph, Ontario N1H 7L6 • Phone 888/354-4622

PUBLICATION NUMBER 40022882 CHANGE SERVICE REQUESTED

PregChecAdkvantage ™

Which Sire Will Create More Pregnancies?

The Genex Fertility

You can’t tell just by looking. PregCheck has the answer.

SIRE A

SIRE B

d data fer tility ranking model an to introduce a beef sire ry ust ind en the sem in t zen firs fro is ’s Genex ividual sire is an evaluation of an ind ck he gC in your Pre y s. tilit ces fer pro ize n collectio to help maxim proven PregCheck sires se the to gCheck ok Pre Lo t! e. tes rat n the conceptio have passed these PregCheck sires d, ure ass st Re s. m. cie gra an breeding pro Profits through Pregn w way for you to create fer tility rankings are a ne Creating Profits through Pregnancies Genex is first in the industry to introduce a beef sire fertility ranking model and data collection process. PregCheck is an evaluation of an individual sire’s frozen semen conception rate.

PregCheCk

™

Advantage

base PregCheck is set to a 100 of system, meaning a value point 100 is average. Every one difference is then equivalent in to a one percent difference if conception rate. For example, of 102 Sire A has a PregCheck and Sire B has a PregCheck of 100, Sire A is predicted in to be two percent higher B. conception rate than Sire

104 103 102 101 A 100 s 99 98 97 96

ABOVE Average

how to use

PregCheCk:

Below Average

The Genex Fertility

1AN01117 1AN01131 1AN01170 1AN01190 1AN01195 1AN01202 1AN01212 1AN01214 1AN01215 1AN01217 1AN01222 1AN01230 1AN01237 1AN01240 1AN01242 1AN01247 1AN01249 1AN01259 1AN01265 1AN01274 1AN01275 1AN01278 1AN01299 1AN01313 1GV00010 1GV00011 1LM03780 1LM03795 1LM05118 1LM05131 1LM05141 1SM00094 1SM00114 1SM00121 1SM00124 1SM00125 1SM00126 1SM00147

THUNDER BISMARCK CHISUM RESUME IMPRINT LONG DISTANCE SETTLER WALKER IRISH IN SURE PRIORITY EXCITEMENT ANGUS VALLEY EFFECTIVE FULL POWER DILLON SOLUTION FINAL ANSWER II GOLD RUSH VANGUARD PROSPER DOUBLE VISION FORTITUDE INSIGHT W38B Y23B X SIGN HERE ZILLIONAIRE X BOW X YOU ARE HERE ZALRUS IN DEW TIME TUITION UPGRADE GW PREMIUM BEEF GRADUATE TOP GRADE SIGNATURE

PregCheck

Reliability

102 98 99 97 103 100 99 104 99 95 99 97 93 100 99 98 95 102 97 103 100 100 97 99 98 101 99 106 106 102 102 105 104 107 98 100 105 101

93% 94% 91% 90% 79% 84% 73% 96% 83% 85% 74% 80% 78% 88% 90% 92% 85% 84% 95% 87% 74% 84% 86% 75% 94% 96% 80% 94% 85% 93% 86% 82% 87% 97% 82% 94% 95% 78%

PregCheck rankings as of 8/10/15

Cows are inseminated to Genex sires

Tested for pregnancy

On-farm data is transferred to the Genex database

PregCheck fertility evaluations are run every four to six weeks. To learn more about PregCheck visit bit.ly/1FdXt8n

F-10188-15

Product of the U.S.A.

B-10129-15