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MOVIE
Your sister’s sister / Dir. Lynn Shelton, 2011 A bit cliché and clumsy modern vaudeville. We quickly get that the movie was shot in twelve days and the actors struggle with pages of dialogue they were told not to necessarily use, and eventually got to improvise almost 80% of the movie. Emilie Blunt and Rosemary Dewitt fortunately are that good so the movie roughly keeps up taking you in it’s flow, while Mark Duplass gets lost in watching himself act. All of that creates a refreshing and curious half documentary, half romantic-comedy feeling that is not unpleasant ! Yet the script lacks of subtlety as the film really starts at 1:00, when something with a bit of passion finally emerges, and stops at 1:10 when the outcome gets clear. We still get the nice “waaa” in our emotion center when it unmistakably happens at 1:25. Lynn Shelton directed famous Sundance awarded ‘Humpday’ before that you might have seen, with Mark Duplass as well.
Your sister’s sister / Dir. Lynn Shelton, 2011
PROMO
I personally had a bad image of Stromae before this single. Depressing, dark ... (‘Alors on danse’ single) - but when I stumbled upon ‘Papaoutai’ (french word-squish game for “where are you dad”) I was really nicely suprised. Beautiful beautiful work of belgian director Raf Reyntjens. Not that it hasn’t been done before that genre, but it’s mastered to a level that seems was fairly easy to pull : flawless directing, living and bright, perfect casting, insane choreography, grading, story ... it’s truely caviar. Stromae cleverly took a stand after his last album to put on some style and a better image for himself (hense the bow tie and geeky hip clothes) and his world, thinking that it is more than important in this industry.
the art is
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Stromae - ‘Papaoutai’ / Dir. Raf Reyntjens 2013
animation OR food OR something else
The principle : and animated film shot on 600 t-shirts, each one bearing a unique frame. The shirts were then sent to “Coca-Cola lovers” (apparently none of them are fat, so drink Coca-Cola), along with a request to wear it and take a photo. Then all the pics were edited back to the animation. When you pass the multinational company still here to massively sell hiding behind a cutesy soppiness, the idea in itself is really nice ! Such a good way of mixing medias, and although not that new you might say, still very aspirational.
the
Teaming up with Ogilvy (Coca-Cola company’s agency) and award wining shop Bossa, Psyop created ‘The Wearable Movie’ - shortlisted in the Cannes Lions Interactive Film and Direct Lions categories last week.
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‘Put on a smile’, the wearable movie/ Coca-Cola x Psyop
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trend of the month Right in front of you This new trend is in the same vein of artists mocking the universal(-ish) access to technology. They express themseves through the malfunctions their art could be associated with. After glitch art for video and sound distortion for music, here comes the “I failed my shot but hey no it’s really adding mistery and a philosophical value” ! - I’m not mocking it, I love it.
new names NEW
Thomas EBERWEIN: animator / director Here’s an animated cover art piece / movie for ‘Biennale Way’, an iOS app to guide people through major biennale art shows worldwide. Idea by a boutique art production company named ‘The July 16’. Very good aesthetics !
SLURP : motionographer You know a music video is a success when it makes you love the music, even if to be honest the track is not that great. Well perfect example here from director ‘Slurp’ :
SLURP Thomas EBERWEIN Stephanie GONOT Nicolas DAVENEL Stephanie GONOT : photographer
Nicolas DAVENEL : director
Los Angeles-based photographer and curator, Stephanie’s brilliant work puts a professionnal tone on all this new random 90’s graphics wave.
Although like any french guy in this industry he probably just wants to be cool first, it doesn’t take off the fact that Nicolas has the talent to shoot brilliant commercials - check him out :
researcher FINDS
Street Fighter Mograph/ ‘Dantheadman’
Anti-smoking advert / Les Droits des Non-fumeurs (non-smoker rights)
Jenny Joseph / Modeling for COLUMBIA PICTURES
Fire tornado in Aracatuba (BRAZIL) / National Geographic
Menu / Hof Van Cleve
Spring-Summer 2014 / KTZ