Top 10 Reasons to Choose Gibson Sotheby's International Realty

TOP 10 REASONS TO CHOOSE GIBSON SOTHEBY?S INTERNATIONAL REALTY

1

LEGACY Sotheby?s has been uniting collectors with world-class works of art since 1744. In 1976, Sotheby's expanded into real estate, leveraging the knowledge, connections, expertise, and rich history of more than 200 years.

2

BRAND Sotheby?s is a rare brand that instantly evokes quality, service and an appreciation of truly valuable items.

These qualities are reflected in each home that we represent. Every Gibson Sotheby's International Realty listing deserves that same level of excellence and expertise this remarkable brand demands. To quote one customer, "When I see a Sotheby's International Realty sign on a home, I know that property is special."

3

PEOPLE Our associates, staff and partners contribute to our success every day. Our real estate agents are more than just transaction supervisors - they are highly qualified advisors, focused on delivering top quality service and meeting every need from start to finish. Our support specialists help our agents do their jobs best by supplying and training them with the most up to date tools available.

4

NETWORK Gibson Sotheby?s International Realty has 24 offices and over 400 agents across Eastern Massachusetts.

We serve as the largest independently-owned real estate company in Massachusetts. When a property is represented by our firm, it is presented to a highly qualified global clientele through exclusive channels and relationships, including Sotheby?s International Realty?s network of 1,000 residential real estate offices throughout 75 countries and territories. The world is getting smaller, and we can reach all of it.

5

MARKETI NG To maximize property exposure, Gibson Sotheby?s International Realty?s in-house team of marketing experts works closely with our agents to form strategic marketing plans that showcase your property through a local, national and global lens. Our services include professional photography and videography, public relations, custom brochures, targeted social advertising and email campaigns, as well as unrivaled digital exposure through over a dozen global media partners, such as the Wall Street Journal and New York Times.

6

REACH The key to achieving the highest price and best experience is to target the most qualified buyers anywhere in the world. With an outstanding brand, a robust marketing plan and a strong network, we have an unparalleled reach to qualified home buyers. Gibson Sotheby?s International Realty agents are able to tailor their plans to target an array of unique buyer profiles. From a local perspective, Gibson Sotheby's International Realty's 24 office presence in the varied urban, suburban and coastal markets gives our listings additional reach.

7

STANDARDS Our property marketing is developed with the highest standards in mind. High-resolution imagery, eloquent description writing and impeccable presentation are essential to every Gibson Sotheby?s International Realty listing.

8

SERVICE Gibson Sotheby?s International Realty agents offer white glove service from beginning to end, no matter the price point, establishing long-lasting relationships with their clients.

9

TRACK RECORD Founded in Boston?s South End in 1962, Gibson Sotheby?s International Realty has since grown to become the premier provider in luxury real estate across Boston, Greater Boston, MetroWest, North Shore, South Shore and Cape Cod. Gibson Sotheby?s International Realty is the # 1 Massachusetts Based Firm by Sales Volume and has the highest average sale price of the top 5 firms in Massachusetts.

10

EXPERIENCE All prior points combine to create an outstanding, seamless client experience. For centuries, the Sotheby?s brand has grown and excelled due to its respect for tradition and focus on innovation. Gibson Sotheby?s International Realty is no exception.