WORKS
We’re your single supplier for all types of marketing, with over 15 years of experience producing branding, literature, websites and advertising.
In fact, we can provide any mix of design, photography, illustration, writing and print services to meet your needs. But more than that, we’re straight talking and honest, because we like repeat custom. Get in touch and we’ll provide no-nonsense, practical advice on your project together with clear costs and timings for you to evaluate. Then we’ll work hard to achieve the result you want, on time and to budget.
• Creative corporate identity strategies. • Design implementation and management. • Brand creation and development. • Creative idea generation. • Graphic Design, Copy writing, Web, Photography, Print and Illustration.
A quick showcase
Re-brand evolution
“ Excellent. Not just good design, but good design that reflects our brand values”
Tom Whiteley Marketing Manager, Arena Group
Arena is one of the largest independent sellers of photocopiers in the North of England. Their brief was to ‘evolutionise, not revolutionise’ – in other words, modernise their existing brand. They chose Giles Cooke Design over a number of other agencies, as we quickly proved we understood their product offerings and brand values. This not only allowed us to produce design work that accurately reflects the company, it also meant we could contribute ideas to their marketing strategy.
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Helping products to market
“ New products need new brands, new packaging, new ideas, it helps galvanise them into a tough marketplace” Richard Hall Manager Director, PD-M International
PD-M International specialise in bringing products to market, they approached us to see how we could help them develop as a brand. It turns out many their clients needed that opportunity too. Many of them were people with ideas, but a lack of marketing expertise was hindering their business development. That’s where we came in providing marketing support where they really needed it .
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Securing the future of the brand
www.4si
M FRO
01
0113 235 1865
SECURITY
SOLUTIONS
0113 235 1865
SECURITY
SOLUTIONS
Gerald Taylor Managing Director, 4Site Security Services
4Site Security Services first approached us about streamlining their brand for the next few years. The starting point was a logo that had been in place for a few years which we modified - this was to retain their existing brand recognition. We developed a coherent brand look - strong blacks and the ‘green strike’ - which now appears on all literature. The net result is a new black carpet at 4Site headquarters!
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MINI LIVERY
4SITE SECURITY
29/11/07
www.4sitesecurity.co.uk
“ Inventive, creative and easy going. Our needs were listened to and put into practice. The results have really worked.”
SEC
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LU TY TIO NS
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One of the worlds largest publishers
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30/1/07
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240 HISTORY ACTSHEET
11/5/07
08:15
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Tight deadlines and a strong relationship ensure great results for Dorling Kindersley
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Did you know?
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hutong word search
Our relationship with Dorling Kindersley has developed over the years. From marketing collateral to web banners and advertising, we have supplied DK with a varied work. Much of it is aimed at younger generations, but sometimes more direct sales material is required for a mature market.
Modern China is a very different place from just twenty or thirty years ago. Large cities, such as Shanghai and Beijing are now fast-growing supercities, housing their millions of inhabitants in high rise apartment blocks that replace historic hutongs. Find out more about this fascinating country in Eyewitness Modern China. ANCIENT
Available from all good book shops
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Did you know?
Ancient Egyp were thou tian gods beards, ght to have so were worn false beards even fema by pharaohs le phar as sym aohs bols of royalty!
discover more at www.dk.com/childrens
CHINA
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CITY
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BLOCK
COURTYARD
ROOF
BEIJING
HUTONG
SHANGHAI
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Council Initiative for working in the creative sector
“ Great creative work, delivered on time and within our budget” Samantha Blackburn Leeds City Council, Arts Department
We’ve been working with Leeds Council on the Gallery 37 project for over two years. The campaign is to raise awareness among 15 to 18 year olds who can gain valuable work experience in the Arts sector. Promotional literature, including posters, flyers and postcards, ensures the information gets out to its target audience.
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“ A one eyed cat peeping in a sea food store”
Fresh Corporate ID winner 2007 YPA Fresh Awards When the One Eyed Cat launched in Truro, Cornwall, it needed complete branding – including logo, menu set, advertising and company apparel. Our award winning design helps the restaurant’s aim to be a fun and friendly place to eat.
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Kids’ questionnaire making waves in Yorkshire
From concept presentation to design and print delivery, this questionnaire deserved a big hand.
After a 6 way pitch, this design solution won through with the people at Connexions West Yorkshire. The brief was to produce a piece of literature that would engage with the teenage target group. The pitch was presented to a group of twenty 15 year olds and they loved its colourful look and folding design.
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Showcasing a few cases of beer
“ A simple mechanic that not only caught the imagination of the pub landlords but gave us a significant return on the investment� Tom Easom Wychwood Brewery / Marstons Beer Company
We were asked to design, print, frame and deliver 100 units for Wychwood Breweries showcasing their real ale brands for the coming year. These have proved a real (ale) success for the brewery and their top pubs - who are showing improved sales since the units went up.
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A restaurant dream turns into reality
Branding and literature design proved a success for the stylish new restaurant.
Harry Khinda realised his dream and set up his new restaurant in Saltaire specialising in Authentic Indian Cuisine. We supplied a memorable brand, including Signage, Corp ID, and the innovative ‘slash’ menu.
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People
Landscape
Photography examples more at http://www.flickr.com/gilescooke Page 13
Abstract
Buildings
Giles Cooke Design withhold all rights to the copying and reproduction by any means of the enclosed information, and disclosure of designs and information within this document without express consent of Giles Cooke Design will constitute an infringement of copyright, and breach of our intellectual property rights.
201 New Line Greengates Bradford BD10 0BN
www.gilescooke.com studio@gilescooke.com 01274 620 490 07961 815 431