WORKS
We’re your single supplier for all types of marketing, with over 15 years of experience producing branding, literature, websites and advertising.
In fact, we can provide any mix of design, photography, illustration, writing and print services to meet your needs. But more than that, we’re straight talking and honest, because we like repeat custom. Get in touch and we’ll provide no-nonsense, practical advice on your project together with clear costs and timings for you to evaluate. Then we’ll work hard to achieve the result you want, on time and to budget.
• Creative corporate identity strategies. • Design implementation and management. • Brand creation and development. • Creative idea generation. • Graphic Design, Copy writing, Web, Photography, Print and Illustration.
“ Inventive, creative and easy going. Our needs were listened to and put into practice. The results have really worked.” Gerald Taylor Managing Director, 4Site Security Services
A quick showcase
A fluid progression
“ All the fluid collateral helped create one of our most successful brands to date� Natasha Blick Marketing Manager, Abbeycrest International
With photography from Powerhouse, we worked together to create a litrature suite for Abbeycrest in Leeds. We believe that good photography goes hand in hand with good design, and the results were clear to see.
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A cover up
“ I felt that Giles provided a cover that helped get across what this book is about” Robin Bayley Random House Author
Book cover design is all about conveying the general gist of the story, without giving too much away. Robin Bayley needed more than a cover for his soon to be published book “The Mango Orchard” he needed a look and feel that would translate to web, and other promotional collateral.
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Re-brand evolution
“ Excellent. Not just good design, but good design that reflects our brand values” Tom Whiteley Marketing Manager, Arena Group
Arena is one of the largest independent sellers of photocopiers in the North of England. Their brief was to ‘evolutionise, not revolutionise’ – in other words, modernise their existing brand. They chose Giles Cooke Design over a number of other agencies, as we quickly proved we understood their product offerings and brand values. This not only allowed us to produce design work that accurately reflects the company, it also meant we could contribute ideas to their marketing strategy.
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Helping products to market
“ New products need new brands, new packaging, new ideas, it helps galvanise them into a tough marketplace” Richard Hall Manager Director, PD-M International
PD-M International specialise in bringing products to market, they approached us to see how we could help them develop as a brand. It turns out many their clients needed that opportunity too. Many of them were people with ideas, but a lack of marketing expertise was hindering their business development. That’s where we came in providing marketing support where they really needed it .
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Securing the future of the brand
“ Inventive, creative and easy going. Our needs were listened to and put into practice. The results have really worked.” Gerald Taylor Managing Director, 4Site Security Services
4Site Security Services first approached us about streamlining their brand for the next few years. The starting point was a logo that had been in place for a few years which we modified - this was to retain their existing brand recognition. We developed a coherent brand look - strong blacks and the ‘green strike’ which now appears on all literature. The net result is a new black carpet at 4Site headquarters!
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One of the worlds largest publishers
Tight deadlines and a strong relationship ensure great results for Dorling Kindersley
Our relationship with Dorling Kindersley has developed over the years. From marketing collateral to web banners and advertising, we have supplied DK with a varied work. Much of it is aimed at younger generations, but sometimes more direct sales material is required for a mature market.
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Council Initiative for working in the creative sector
“ Great creative work, delivered on time and within our budget” Samantha Blackburn Leeds City Council, Arts Department
We’ve been working with Leeds Council on the Gallery 37 project for over two years. The campaign is to raise awareness among 15 to 18 year olds who can gain valuable work experience in the Arts sector. Promotional literature, including posters, flyers and postcards, ensures the information gets out to its target audience.
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Packaging
“ We were delighted with the results for Savasocket” James Dunne Managing Director, electrotech
Winner of Channel 4’s Grand Designs best eco product Savasocket detects when household products are not being used, when it has found products not in use, it cuts the power so it isn’t left on stand-by for days. When you pick up your remote to turn the product on, it recognises it and turns the power on. We were asked to supply packaging concepts through to production.
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“ A one eyed cat peeping in a sea food store”
Fresh Corporate ID winner 2007 YPA Fresh Awards When the One Eyed Cat launched in Truro, Cornwall, it needed complete branding – including logo, menu set, advertising and company apparel. Our award winning design helps the restaurant’s aim to be a fun and friendly place to eat.
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Kids’ questionnaire making waves in Yorkshire
From concept presentation to design and print delivery, this questionnaire deserved a big hand.
After a 6 way pitch, this design solution won through with the people at Connexions West Yorkshire. The brief was to produce a piece of literature that would engage with the teenage target group. The pitch was presented to a group of twenty 15 year olds and they loved its colourful look and folding design.
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Showcasing a few cases of beer
“ A simple mechanic that not only caught the imagination of the pub landlords but gave us a significant return on the investment� Tom Easom Wychwood Brewery / Marstons Beer Company
We were asked to design, print, frame and deliver 100 units for Wychwood Breweries showcasing their real ale brands for the coming year. These have proved a real (ale) success for the brewery and their top pubs - who are showing improved sales since the units went up.
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A restaurant dream turns into reality
Branding and literature design proved a success for the stylish new restaurant.
Harry Khinda realised his dream and set up his new restaurant in Saltaire specialising in Authentic Indian Cuisine. We supplied a memorable brand, including Signage, Corp ID, and the innovative ‘slash’ menu.
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People
Landscape
Photography examples more at http://www.flickr.com/gilescooke Page 16
Abstract
Buildings
Giles Cooke Design withhold all rights to the copying and reproduction by any means of the enclosed information, and disclosure of designs and information within this document without express consent of Giles Cooke Design will constitute an infringement of copyright, and breach of our intellectual property rights.
201 New Line Greengates Bradford BD10 0BN
www.gilescooke.com studio@gilescooke.com 01274 620 490 07961 815 431