Giordana Sport 2015

Cutting-edge performance and supreme comfort with an eye to the past.

Giordana Sport: a unique synergy of classic styling and more than three decades of technical cycling experience. The Giordana Sport collection reaches back to the beginnings of the apparel brand to resurrect the spirit of the iconic pieces that started it all. The original Giordana Sport tags recall unparalleled Italian heritage and the foundation upon which Giordana’s international success was built. Giordana Sport embodies the essence of that timeless, minimalist design from another era, but technology has come a long way since then and this collection isn’t simply a recycled idea. Today’s Giordana Sport melds cutting-edge performance and supreme comfort with an eye to the past, creating the ultimate blend of function and style. With Giordana Sport, we remember the past and celebrate the present by presenting the best of both in one unmatched collection.

Giordana’s proud position as a global leader in cycling apparel belies its old country roots. Many key aspects of the manufacturing process haven’t changed so much over the years.

As in the beginning, Giordana Sport garments are conceived of, developed, tested and produced under one roof in the Veneto region of Italy. The garments are crafted by patternmakers and seamstresses whose families have worked in the textile industry for generations. Giordana is still run by those who founded it, passionate cyclists with a singular goal: to create apparel that enhances the cycling experience.

New Performance Wool Jerseys based on original Giordana team designs

GIORDANA SPORT - Performance Wool

Black | Italia Performance Wool Jersey $130

MSRP: $130 Based on orginal Giordana Team designs Mix of Wool, Cotton, and Polypropylene THREE REAR POCKETS ADDITIONAL FEATURES • Giordana Sport signatures Logos • Contrast accent stitching • No elastic at sleeve cuffs

Black | Italia Bibs $195

GIORDANA SPORT - Performance Wool Collection

Black | Blue Jersey $130

Red | Yellow Jersey $130

Black | White Bibs $195

Black | White Bibs $195

‘Champion Stripes’ Kit Elite Jersey and Bib Shorts Spring/ Summer 2015

GIORDANA SPORT - Short Sleeve Jersey

Black | Champions Elite Jersey $150

MSRP: $150 VX2 (Vapor Xchange)2 • Sophisticated new performance material is perfect for Summer.

• Two different fiber makeups work in tandem to speed moisture faster than ever away from the body.

GI27 • Printed horizontal panels of jersey, pocket, and inside collar allow for vibrant printed colors.

REVERSED FULL CAMLOCK ZIPPER THREE REAR POCKETS • Right pocket with scoop design reveals contrasting lining color ADDITIONAL FEATURES • Embroidered retro logo patches • Flocked Giordana Sport signatures • Contrast accent stitching • Rear reflective strip for visibility • No elastic at sleeve cuffs • Light elastic at waist hem with silicone grippers on the inside

Black | Champions Bibs $195

Black | Champions Bibs $195

GIORDANA SPORT - Bib Short

MSRP: $195 HC44 • High compression Nylon and Lycra used for short panels AMETISTA • Used for breathable Bib Uppers and Core Contour System around the waist • This protects the internal organs from electrical interference with use of carbon threads • Doubled seamless gripper on 7cm tall leg cuffs MICROMESH • Rear panel between bib straps for breathability • Enhances moisture management ADDITIONAL FEATURES • Embroidered italian flag logo on strap • Flocked Giordana Sport signatures • Rear reflective strip for visibility • Four needle flat-stitching that helps isolates muscles while riding • Contoured bib straps lay to the outside of the chest providing a comfortable fit CIRRO O.F. CHAMOIS • Giordana’s top of the line insert

GIORDANA SPORT - Elite Jersey Collection

Black | Italia Elite Jersey $150 Black | Italia Bibs $195

White | Italia Elite Jersey $150 Black | Italia Bibs $195

GIORDANA SPORT - Elite Jersey Collection

Pink | Italia Jersey $150

GIORDANA SPORT - Signature Collection

Black | Giro Pink Jersey $150 Black | Giro Pink Bibs $195

GIORDANA SPORT

Black | Italia Bibs $195

Black | Italia Bib Short

Black | Blue | Red Bib Short $195

Accessories: The little things make all the difference.

CIRRO O.F.™ Chamois The Cirro O.F.™ pad is the new and most advanced insert in the Giordana 2013 collection. It has been specifically designed for Giordana’s top-of-the-line bibs and shorts. The thickness of the Cirro O.F. varies and is 14mm at its thickest point.

The uppermost layer of the Cirro utilizes a special Nylon microfiber that incorporates Aloe Vera. Giordana’s Cirro is the first and only chamois on the market today that takes advantage of Aloe. The Aloe component is not a treatment, but is permanently incorporated into the material. So that the benefits will not wash out or fade over time. The integrated Aloe cools, protects and even heals the skin while the rider is in the saddle. In addition, Aloe Vera is a natural defender against bacteria.

Below this uppermost layer is a 4mm thick expanded memory foam with a waffled texture.

The divots that create the texture aid in ventilation and perspiration management so that the pad does not retain moisture, but moves it to the outside where it can evaporate rapidly. The foam is bonded on the bottom with an ultra-fine protective liner. Together, these three layers make up the primary portion of the chamois that you see.

Underneath the upper layers is a 8mm thick section of open cell padding that is hand sewn to the materials above. This highly ventilated padding is cut to a unique smaller shape that protects and supports the rider at crucial points against the saddle. The shape of this bottommost layer is designed to comfortably contour to the rider’s anatomy and provide protection where needed most.

A prostate relief cut-out in the center and independent glute panels allow maximum comfort and movement with the body in motion.

To ensure that seams never come in contact with the rider’s body, all stitches are completely concealed in recessed channels.

The Cirro O.F. insert is elastic– stretching and conforming to all movements on the bike, then returning to its original shape after exercise. The advanced technology and attention to detail make the Cirro O.F. the ideal pad for demanding athletes who always require maximum quality.

OmniForm™ The OmniForm™ family of inserts is made by Giordana in our Italian factory.

Revolutionary technologies utilize HF™ (High Frequency) waves and low heat processes during fabrication. Our techniques avoid the high temperatures of other processes in shaping the channels and bonding the layers. Thus, OmniForm pads are formed without the intense heat that can damage materials, compromise fabric properties and create hard edges. Each material used in the construction of OmniForm inserts is chosen for its elastic characteristics. These chamois protect while stretching and conforming to the body on the bike, then return to their original shape every time. The results are inserts that are smooth, supple, soft and supportive.

Aloe Vera Infusion (avi) Giordana is constantly at the forefront of innovation, developing and testing new materials, processes and technologies that will enhance the cycling experience. In 2011 Giordana introduced the first and only chamois on the market to harness the benefits of Aloe. Giordana’s top-of-the-line Cirro™ insert utilizes a special Nylon microfiber that incorporates Aloe Vera.

The Aloe component is not a treatment, but is permanently incorporated into the material. Particles of Aloe Vera are infused into the threads of the microfiber during the manufacturing process so that the benefits will not wash out or fade over time. The integrated Aloe cools, protects and even heals the skin while the rider is in the saddle.

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