SALTA COLUMN
Issue 37
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ALTA, the South African Liquor Traders Association, is a non-profit organisation to protect and promote the interests of taverners, shebeen owners, bootleggers, liquor store owners, pub owners, nightclub owners, restaurants, bed and breakfasts, caterers and all its members, as determined by the constitution.
SALTA GOES ONLINE! www.mysalta.co.za is available to all members and liquor traders across SA
Salta is the voice of the liquor traders and as we are a national organisation and have a number of branches, having an online presence through a website that is accessible 24/7 is essential. It also establishes credibility as an organisation for our members and the public. The website was implemented to initiate guidance on liquor regulations, liquor compliance and to share crucial information. The website will also attract individuals who are interested in becoming liquor traders and they can now access guidelines and information on license application procedures and requirements as well as how to become Salta members. It is also beneficial for our youth as today’s generation is thriving with young people who are becoming entrepreneurs and business owners in the liquor industry. It is a great privilege and honour to have young people joining the organisation and become members of SALTA as our priority is to educate and channel the youth on the right path as liquor traders. Most of our younger members have inherited their businesses from their parents and still need enlightenment on running these businesses and this information is provided for them on the website. Salta has partnered with Consumatech through its Sisonke online market. Sisonke is a B2B online marketplace that consolidates orders from small businesses so they can source products higher up in the value chain and get the benefits of buying at scale. Sisonke also facilitates the delivery of products directly to customers and optimises the logistics to create further value. Sisonke offers access to market for products that cannot get through established retail chains. Follow Salta on its social media pages Facebook: mysalta, and Instagram: @mysalta, and on the website: www.mysalta.co.za
