PATRICK J. HENRY, P.C.
Real estate agents like Patrick Henry are hard to come by. Growing up, he learned the importance of first impressions and worked hard to develop the knowledge and professionalism modeled by his parents and peers. With these well-honed qualities, a calm and proficient approach and genuine enthusiasm for real estate, Patrick has become a true standout within the Pacific Northwest real estate market. With close to 25 years as a Coldwell Banker Bain agent and more than a decade in previous sales and management roles, Patrick has garnered high praise for his performance and now averages $20 to $30 million in sales volume annually. He is proud to assist buyers, sellers and investors in Portland Heights, Arlington Heights, Kings Heights, Irvington, Alameda and Eastmoreland.
As a native of Portland, Oregon – born and raised less than a mile from his office – Patrick brings an incredible knowledge of the city’s unique areas. He is fond of helping buyers source historic properties in pre-war neighborhoods, but he also keeps tabs on the trendier and up-and-coming spots within his beloved community, and overall specializes in finding houses that whisper “welcome home” from the moment the front door opens. Patrick gives sellers an edge with a comprehensive marketing plan tailored to their needs. This includes professional photography, staging, virtual and in-person open houses and targeted print and digital advertising to draw qualified buyers in. This wide-scale approach, paired with Patrick’s unwavering dedication and professionalism, ensures the best outcome for all parties involved.
Patrick J. Henry, P.C. REALTOR ®C. 503.789.6002
O. 503.224.7325
MY MISSION
Patrick.Henry@cbrealty.com
PatrickHenry.coldwellbankerbain.com
636 NW 21st Avenue
Portland, OR 97209
I work hard with each client to develop a buying or selling strategy that’s best for them, and it’s important to me to work with a company that feels the same way. Coldwell Banker Bain’s long history of extraordinary market knowledge, unparalleled transactional expertise,
competent and caring advocacy and professional accountability drew me to it in 1998 when I first earned my real estate license. Together with Coldwell Banker Bain, I provide and promote an environment that allows us to always do the right thing by conducting my business ethically, professionally and profitably, while treating all parties with respect and dignity. I’ll help you through the special considerations of buying or selling your home and not merely meet your needs but exceed your expectations.
Consistently ranked within the top 1% of all Coldwell Banker Bain agents
TESTIMONIALS
“Patrick was just as helpful, knowledgeable, thorough, responsive and detailed in helping us navigate selling our home this year as he was in guiding me through purchasing it 13 years ago. He even connected us with a colleague who ultimately became our purchasing agent in a new state. He helped us to stay on top of every necessary detail and item while still keeping the process energizing. Wonderful to work with, great results and has helped me – and now my family – navigate two major moves in our life. I recommend him enthusiastically.”
P.F
“Patrick is top-notch. We used Patrick when we bought our first home in 2012, and the amount of personal attention we received was remarkable. Fast forward to 2021, and we asked Patrick to help us sell our house and buy a new one. Patrick went above and beyond every step of the way. He’s a great person and a great ally to have – he will get the job done! He is an extraordinarily fair and kind person and treated us very well each time. We couldn’t be happier with how everything worked out, and we owe Patrick a great deal of credit for how
well the sale and purchases went for each home.”
Tom Warren
“Patrick was amazing! He is thorough, knowledgeable and efficient. Despite difficult market conditions, he made the process relaxing and allowed us to focus on the decisions we needed to make. We will work with him on any future real estate transactions and will gladly recommend him to friends looking for a realtor.”
Ethan Seltzer
“Patrick was terrific. Attentive to every detail, very attentive to our needs, honest and direct. He put a lot of effort and money into the production of beautiful collateral material, including a lengthy history of the house and brochure. We would recommend him without qualification.”
Patricia F.
“Patrick helped with my first home purchase over 15 years ago and has given me great homeowner advice over the years. Now he and his team just helped my husband and me very efficiently buy a new place and sell our current home within weeks. He’s on it!
Patrick is a wonderful person with a positive, fun personality and great work ethic. Thank you for everything, Patrick!”
Julene
Passmore“Nineteen years ago, Patrick Henry patiently guided us (my spouse and me) to our first-ever home purchase and today showed the same skills, professionalism, knowledge and patience. We have nothing but extreme gratitude and appreciation for Patrick Henry. Five-star realtor but more importantly five+ star person. Thank you.”
Keith Sager
“Our sale presented some unforeseen and complex issues after we were under contract, which Patrick helped us navigate. He connected us with excellent service professionals. On several occasions, he met us onsite to review the scope of work with the contractors. Patrick maintained excellent communication with us throughout the entirety of our sale. While the sale had challenging aspects, we felt very assured by Patrick’s professionalism and expertise. Highly recommend him.”
Titia Quinton“I am a residential realtor on the North Shore of Boston, MA. At the beginning of 2022, I referred a seller to Patrick Henry. I cannot say enough good things about Patrick! The client was selling a
house after the death of his wife and in a city where he had lived for over 35 years. He was also moving to California and leaving his only adult son who lived and worked in Portland. Needless-tosay, this was a very emotionally charged transaction. The client was also not ready to list the house for many months and needed to go through the process of preparing the house to sell. This is also a highly educated, intelligent client who has very high standards. Patrick did an exceptional job! He was there to assist through every stage and be active when that was required and be patient when that was the right thing to do. Everything happened in perfect timing, and communication with me in Massachusetts was also excellent. Thank you, Patrick, for being so great! We are so grateful to you for all for the work that you did to make this sale and transition so successful! You are a star!”
Philio Cushing“We would give Patrick 10 stars if we could. He is simply THE BEST AGENT ever! This was our third and most challenging transaction with Patrick. We moved out of our home and out of state, and he took care of every detail from cleaning, door repair caused by the movers to the open house and offer review, all within two weeks! He always makes us feel like we are the #1 priority, but he makes all his clients feel
that way because we all are! He is the consummate professional that you want as part of your team. Thank you, Patrick!”
Mary Jane Helgerson“This is the third real estate transaction we've conducted with Patrick. Hands down, he is absolutely the BEST real estate agent that we've had the pleasure of dealing with and getting to know over the past several years. He is meticulous and takes care of all the details, really looking out for the wellbeing of those he represents. We had experience with other agents over the years, a total of seven different transactions before we met Patrick. We never knew how smoothly the process could go until we met the consummate professional. This is simply how Patrick operates – it is in his DNA to go over and above for his clients. We recently relocated and moved into our new home, vacating the OR property. Patrick ensured the home was professionally cleaned, issues addressed (nail holes, patching, etc.), always secure, furniture staged and listing prepared before the open house weekend, all in 15 days. And we had offers analyzed and a contract offer accepted the day after the open house weekend! We thought the turnaround was remarkable! Patrick earns his fivestar rating client by client, forging a strong partnership. There is no risk here.
There is no better choice for a real estate agent than Patrick Henry!”
35thcourt5
“Patrick was amazing to work with on the sale of our home in Portland. He worked directly with our relocation company to make sure everything went smoothly. He was very knowledgeable about our specific neighborhood, which gave us a lot of confidence when working with him. He also was super communicative throughout the process and made sure everything happened like clockwork. He even took the time to bring in our trash bins when we were out of town during the sale process! I would highly recommend Patrick.”
Benjamin Kaplan
“I have worked with Patrick Henry three times now – he was our buyer’s agent twice (spring 2016, summer 2021) and was just our seller’s agent. Both of the houses we purchased were the first and only houses we put offers on. We just sold our home with him that we bought in 2016, and it went quickly and smoothly and did well. As far as I can see, Patrick Henry goes all in. He is fun to work with, knows a ton of people, digs for fascinating history and is super responsive. We were in casual conversation for a while about selling the house, and he set us up with a contractor we love and pushed me when
I needed pushing to get things done on my end. I’m sure I’ll be working with him again one day.”
Brendan Daly and Dayna Crozier
“Patrick is who you want when making this type of decision. He walks you through each step, keeping close tabs on your needs, feelings and expectations. He has assisted me with my last three home transactions, and I would not use anyone else. He has close ties with the greater Portland area and knows the market value of the homes in the area. He creates a safe environment where you feel like you are his only client and is exceptional when working with all other parties involved. I can’t say enough what a treasure to have him in your corner.”
Aaron O.
“Patrick is an extraordinary agent, and our experience of buying a new home in a new city couldn’t have been better with his guidance and reassurance. Thank you so much for helping us purchase our lovely home.”
Barbara Caron
“Patrick Henry is an extremely knowledgeable and experienced broker who knows how to sell real estate. He was a great help in correctly pricing our residential property and preparing it for sale, including arranging necessary staging services, and his advice with respect to the offers we received was
invaluable. Patrick is easy to reach and even easier to communicate with. Plus he has a marvelous sense of humor. All in all, we strongly recommend Patrick and will gladly use him again.”
Richard Smith
“How to begin a stellar review of an amazing agent? Patrick really has it all going for him. He was an absolute pleasure to work with from start to finish and provided us with great advice, fantastic customer service, a complete understanding of the current market and a calm and steady demeanor to get the deal closed. I cannot recommend Patrick highly enough.”
Timothy Bartling
“It was a great pleasure to work with Patrick as he followed through on all of his promises and made the sale of the house easy and relaxing. Patrick is incredibly personable and makes you feel like you are the only person he is working with. He knows his business well and markets through every avenue possible. I would work with him again in a heartbeat!”
Robert Stangel
“Couldn’t have asked for a better job than what Patrick did to get me through the sale of my property in the Pearl (Portland). His vast knowledge of the market dynamics in Portland helped ready my home and promote it in the
most efficient manner. I’m very pleased with how he navigated me through the whole process and successfully and succinctly managed some challenges that popped up as we were getting close to closing date. I would highly recommend! Thank you, Patrick!”
Wilhelm
Hernandez“We have used Patrick three times now for a reason. He is a pleasure to work with, knows this market very well and always gets us great results. Recommended!”
Ed
Kreefer“Experienced, kind, diligent, knowledgeable, fun and professional... these are just a few of Patrick Henry’s attributes. This is the third house he has sold for us. We highly recommend Patrick; he is the best!”
Terri Pintarelli“Second home we sold with Patrick this year. The whole process was fantastic from initial ‘look’ through preparation, moving, marketing and selling for top dollar. Highly recommend Patrick for your house sale.”
K.R. Martin
“It was an absolute pleasure to work with Patrick! He guided us through the sale of our home with skill and ease. His expertise made us feel confident and helped the process be much less stressful than it could have been. You
will be in very good hands with Patrick!”
Gina Medeiros“Patrick was such a pleasure to work with! Great knowledge of the local market, straightforward insight into the homes that we looked at, very responsive and a great sense of humor. He made the process of buying a new home very smooth. Would absolutely recommend anyone work with him.”
Ben E.“We love working with Patrick! He was our agent for purchasing and selling our current home. He is so professional in all aspects of buying and selling. His pictures and videos of our home were amazing! He is prompt in answering questions and passing on info. I can’t imagine working with any other realtor! He is amazing and always brings levity and fun throughout the process!”
Tam Patrick“We cannot express enough the gratitude and good fortune we feel to have had Patrick as our realtor when we recently purchased our new home. His kindness and empathy towards us, not just as clients but as newcomers to the Portland area, were genuine and made the world of difference to us. His expertise and professionalism were beyond reproach as he guided and supported us right throughout the process. He was always available to answer all of our questions
and had our best interests at the forefront at all times. We will be seeking out Patrick when we need a realtor again and would highly recommend him, without hesitation, to anyone.”
Troy Yates“Our experience of working with our realtor, Patrick Henry, in finding and purchasing our new home in Portland was nothing short of WONDERFUL! Our situation is a bit unique – we currently live on the East Coast but decided that living in Portland is where we would like to begin our next chapter. Patrick was recommended to us by a realtor that we knew in Seattle and after introducing ourselves to Patrick and explaining our situation, we knew right away that we were in amazing hands! As we prepared for a trip out to Portland, Patrick first met with us virtually to get a sense of our needs, our style and what we were looking for in a new home. From the getgo it was clear that Patrick has a deep knowledge and understanding of the city of Portland and the housing market – presently moving at an extremely rapid pace! Patrick was an amazing sounding board, heard and understood our needs and wants and set realistic expectations about what would be possible in our price range. When we arrived in Portland, Patrick had put together a wonderfully detailed itinerary of home showings over the course of two days (no small feat
considering each home showing had to be individually scheduled due to COVID). During those two days, he showed us a variety of properties across many of the different neighborhoods of Portland. This broad search ultimately narrowed in on one particular neighborhood that we were drawn to, which ultimately led to finding a property in Kings Heights (in the end-stages of being renovated) that we simply fell in love with. Finding our new home seemed like the easy part – now for the nitty-gritty daily hurdles that come with closing on a new home…and all of this we knew we had to do virtually from our residence on the East Coast! This is where Patrick really showed wonderful care and top-notch reliability for us. In all of the back-andforth communications over the twomonth-long process when the house’s renovations were being completed, and through all of the various inspections that needed to take place, we always felt like we were Patrick’s number ONE clients. Through countless phone calls and text messages we never talked to an associate or an assistant but always to Patrick directly. Always available and responsive, he made what could have been a difficult experience of closing on a home from 3,000 miles away incredibly manageable! We cannot recommend working with Patrick enough – an all-star realtor and a truly wonderful guy!”
Ryan DaltonGIVING BACK
“Take care of your business, and your business will take care of you” is a quote I feel can be applied to our communities. Actively supporting and participating in local charities and events is not only my responsibility but my privilege.
School Sponsor of:
Alameda Elementary, Sabin K-8 and Ainsworth Elementary, Portland, OR
FROM BEVERLY HILLS
to Dubai, the Coldwell Banker ® brand enjoys a legacy and unmatched history of representing some of the world’s most iconic names and iconic homes. Our goal has never been to be the biggest, just the best.
Operating in the Seattle metro luxury market since 1972, Coldwell Banker Bain has more than 50 years of experience fulfilling the real estate needs of a discerning clientele. Now, with an emphasis on global access and service, we’re elevating the standard for marketing premier properties in the Puget Sound area and the Pacific Northwest.
Utilizing innovative, elegant marketing materials, breathtaking visuals, exclusive luxury signage
and an improved web presence, we deliver unparalleled levels of sophistication and success to our clients. Additionally, the power, reach and recognition of the Coldwell Banker brand –one that extends beyond borders – means greater global awareness for Coldwell Banker Bain listings.
Our global syndication program automatically distributes luxury listings to the leading real estate portals around the world. But we don’t stop there. Our Coldwell Banker Bain Global group will assist brokers in working with international clients to truly understand their needs and desires.
BRAND POWER
A name that commands instant respect and trust the world over
Two visionaries establish Coldwell Banker on the foundation of ethical business practices in the real estate industry, a first for its time.
A CENTURY OF “FIRSTS”
The Coldwell Banker ® brand has always lived on the cutting edge of luxury, cemented by more than a century of innovation. This pioneering spirit can be traced from San Francisco’s Financial District in 1906, to Manhattan’s prestigious Madison Avenue in 1933 as luxury real estate marketing was revolutionized by capturing fine estate homes on film, to our worldwide presence today as a trailblazer in video, mobile, social media and smart home technology.
In 2020, we unveiled an exciting change to the Coldwell Banker Global Luxury ® program – with the much-anticipated debut of a new look. The redesigned and reimagined Coldwell Banker Global Luxury logo elegantly reflects the exceptional nature of the program's Luxury Property Specialists and my distinguished clientele.
For the first time, prized estates are marketed through motionpicture technology.
Coldwell Banker Real Estate becomes the first national real estate company to launch a YouTube channel.
A new era of luxury real estate begins with the Coldwell Banker Global Luxury program.
The Homes & Estates publication wins Gold at the 2018 Astra Awards from New Jersey Communications, Advertising and Marketing Association (NJCAMA).
Coldwell Banker Global Luxury launches elegant new logo and design style.
The "Craftsmanship" campaign showcases the exclusive Global Luxury certification process as well as the expertise of the program's esteemed Luxury Property Specialists.
GLOBAL CONNECTIONS
Crossing oceans, continents and language barriers
POWER IN NUMBERS
The Coldwell Banker ® brand is a true global force, with the power to showcase exceptional properties and reach affluent buyers around the world. Through a master franchise network located in 41 countries, we offer unmatched services in their local languages.
���,���+ Agents
Andorra
Argentina
Aruba
Bahamas
Bermuda
British Virgin Islands
Cambodia
Canada
Cayman Islands
Chile
Costa Rica
Curaçao
Cyprus
Dominica
Dominican Republic
Egypt
England
France
Grenada
India
Indonesia
Ireland
��
Countries & Territories
Italy
Jamaica
Luxembourg
Malta
Mexico
Monaco
Netherlands
Portugal
Singapore
Sint Maarten
Spain
St. Kitts & Nevis
Thailand
Turkey
Turks & Caicos
United Arab Emirates
United States
Uruguay
A LEADER IN LUXURY
Exceeding expectations and creating exceptional experiences
THE LEADER IN LUXURY REAL ESTATE
The Pacific Northwest is known worldwide for its diversity and beauty. Extraordinary coastal views and mountain vistas provide amazing locations for the most luxurious properties. For some it is a dream. For others it is home.
This is where Coldwell Banker Bain lives. We know our home. We know luxury.
As a Coldwell Banker Bain Global Luxury broker, I am uniquely qualified to represent your interests. My commitment to you is to leverage my extensive knowledge of the luxury real estate market to sell your home. I use proven marketing strategies that include:
• Global listing syndication
• Social media campaigns
• Print and digital advertising
• A network of luxury brokers and their clients
• The most powerful brand in real estate marketing –Coldwell Banker ®
With these and many other resources behind me, I will see to it that your luxury property and its sale are handled with exceptional skill and care.
OVER 5� YEARS OF LOCAL EXPERTISE
Begun in Seattle as William A. Bain Associates, Coldwell Banker Bain has operated in the Northwest for over 50 years. We have 32 offices stretching from Bellingham, WA to Bend, OR. We are one of the largest Coldwell Banker ® affiliates in the world.
Offices
Brokers
Higher
Covering most of the Pacific Northwest, Coldwell Banker Bain has brokers in almost every corner of the region
Our extensive footprint ensures that your listing will get the kind of visibility it deserves. Your listing will be shared with over 1,200 brokers and agents, covering the entire region
WASHINGTON
Anacortes
Bainbridge Island
Bellevue
Bellingham
Bend
Duvall
Edmonds
Everett
Gig Harbor
Issaquah
Kent Station
Kirkland
Lake Oswego
Longview
Lynnwood
Madison Park
Magnolia
Marysville
Mercer Island
Portland Uptown
Portland West
Puyallup
Redmond
Relocation & Business Development
Seattle - Capitol Hill
Seattle - Lake Union
Silverdale
Tacoma Main
Tacoma North
Tacoma Proctor
Vancouver East
Vancouver West
OREGON Bend
OregonCity
Portland Uptown
Portland West
Than the NWMLS average, outperforming and outselling our rivals—averaging home sale prices* *
SUCCESS BY THE NUMBERS
As a Luxury Property Specialist with the Coldwell Banker Global Luxury ® program, I am a master at my profession, exceeding expectations and creating exceptional experiences for my discerning clients every day. In 2021, Coldwell Banker ® affiliated agents achieved tremendous results:
LANDMARK SALES AND LISTINGS
A history of selling distinctive real estate
Palazzo d’Amore
Beverly Hills
Listed at $195 million
The Beverly House
Beverly Hills
Listed at $135 million
Del Mar Estate
Newport Coast
Sold for $61 million
The Promontory
Beverly Hills
Listed at $46.75 million
Playboy Mansion
Holmby Hills
Private sale
Carolwood Drive Estate
Holmby Hills
Listed at $150 million
THE ONE
Bel Air
Listed at $500 million
THE BUBBLE PALACE
Cannes, France
Listed at $390 million
CHARTWELL MANSION
Los Angeles
Listed at $195 million
The malibu castle
Malibu
Listed at $85 million
Villa swalettina
Roquebrune Cap-Martin, France
Listed at $84 million
The Manor
Holmby Hills
Sold for $120 million
8 9 STAR ISLAND
Miami Beach
Listed at $80 million
901 N. ALPINE
Beverly Hills
Listed at $73 million
MARKETING MASTERS
Setting a new standard by which many of the world’s finest estates are bought and sold
���°
MARKETING APPROACH
We offer an impressive global stage from which to showcase your home. With the Coldwell Banker Global Luxury ® program, I am truly borderless and come armed with a complete suite of tools designed to share the beauty of your home with an affluent audience at all times, no matter where they happen to be in the world.
EXPANSIVE ONLINE SYNDICATION
Finding a discerning buyer for a one-of-a-kind property takes ingenuity — and an expert command of today’s online arena. The Coldwell Banker Global Luxury ® program has mastered the art of digital marketing, ensuring your property is seen by the widest possible audience of qualified buyers. Luxury properties that are marketed through the program will enjoy immediate syndication through a comprehensive network of prominent real estate websites, including WSJ.com, JamesEdition. com, RobbReport.com, UniqueHomes.com and international websites through ListHub Global*.
ELITE INTERNATIONAL SYNDICATION
The Coldwell Banker Global Luxury ® program has joined forces with some of the world’s most exclusive and high-performance real estate syndication websites to maximize the global exposure of your luxury home.
coldwellbankerluxury.com
websites.
portals
countries
million potential buyers*
THE LARGEST INTERNATIONAL REAL ESTATE ADVERTISING NETWORK
ListHub Global automatically publishes $2 million+ property listings to leading real estate sites around the world, such as China’s Anjuke, the United Kingdom’s Properstar UK and India’s 99acres.
language translations
The Coldwell Banker Global Luxury ® website connects an affluent audience to some of the world’s finest homes. From golf course properties to wine country estates, the website’s cutting-edge lifestyle search allows potential buyers to select properties according to their passions. Multiple language translations and currency conversion tools also allow international buyers to tailor their user experience. A built-in referral network for Luxury Property Specialists’ exclusive use links me to other high-end real estate professionals locally and around the world.
COLDWELL BANKER GLOBAL LUXURY® BLOG
The Coldwell Banker Global Luxury ® blog offers an international look into luxury and style through the eyes of some of today’s leading voices, visionaries and style-setters.
��� thousand+ page views in 20211
��� thousand+ affluent subscribers to Global Luxury curated newsletter 2
EXPANDED ONLINE REACH
Your property will be displayed on the national consumer website ColdwellBankerHomes.com, which attracted more than 151.43 million site visits in 2021*. Additionally, the website recorded over 221 million property views last year*, boosting exposure for luxury listings and attracting home buyers from across the U.S. and throughout the world.
Coldwell Banker Global Luxury ® properties enjoy an expanded international reach on coldwellbankerluxury.com. Enhanced with a multilingual microsite – USLuxuryEstates.com – the site is designed to direct potential buyers in Brazil, China, Russia and the United Arab Emirates to coldwellbankerluxury.com. USLuxuryEstates.com features photo links to a selection of exceptional properties across the U.S. on coldwellbankerluxury.com.
E-MARKETING ANALYTICS REPORT
WHAT YOU NEED TO KNOW ABOUT COLDWELLBANKERHOMES.COM – DECEMBER 2022
244,000 PROPERTIES VIEWED ON THE LONGEST NIGHT OF THE YEAR (DECEMBER 21) 8.5
There’s strength in numbers. Millions of visitors annually flock to ColdwellBankerHomes.com, where we collectively drive traffic and increase exposure for our listings.
LAST 12 MONTHS DECEMBER ACTIVITY
WHERE BUYERS ARE COMING FROM
Today’s home buyer can come from just about anywhere. That’s why ColdwellBankerHomes.com is optimized for search engines, which increases traffic and exposure, and designed for viewing on all devices.
More Eyes This Way
WORLDWIDE TRAFFIC
Consumers who visited ColdwellBankerHomes.com
6 CONTINENTS 195 COUNTRIES
In addition to ColdwellBankerHomes.com, our listings are also on hundreds of real estate sites, including the leading industry portals. Our strategy means more eyes on our listings and more buyer leads.
HAMPTONS INTERNATIONAL
Through the Coldwell Banker Global Luxury ® program, your property will be featured on Hamptons-International.com – which offers an extensive portfolio of UK and international properties – and marketed via their 90 offices. Established more than 150 years ago, Hamptons International is a leading residential real estate
brand in the UK with a strong commitment to industry innovation, exceptional customer service and enhanced services for luxury clientele. It is part of Connells Group, the largest and most successful estate agency network and property services provider in the UK.
SOCIAL MEDIA
The social media landscape is yet another global stage where the beauty of your home may be put on display. Powered by a dedicated and expert social content team, the networks under the Coldwell Banker Global Luxury ® banner are among the most widely used sites today, delivering a unique perspective on fine living and fine homes all over the world.
million+ ��.�
Engagements1 �.�
million+
Link clicks from social to a Coldwell Banker ® website1
million+
Lifetime video views
1. Sprout Social. 2. YouTube Analytics.HOMES & ESTATES
There is something special about capturing the essence of a property in print. The intricate details, the design, the art, the craftsmanship, the light of a home — all of it lives in a state of permanence through classic storytelling and beautiful photography in Homes & Estates, the proprietary publication of the Coldwell Banker Global Luxury ® program.
Distributed four times a year and paired with two leading publications, Unique Homes and The Wall Street Journal, Homes & Estates offers stories of lifestyle inspiration in a range of luxury pursuits, including real estate, architecture, design, art, fashion, culture and travel.
VIEW
Our proprietary publication, VIEW magazine, showcases Coldwell Banker ® properties on a vast regional level monthly. I will place a property ad in the special Coldwell Banker Global Luxury ® section of VIEW, which runs nationally, to give it exposure in all of the publications – with a total combined distribution reaching over one million readers across 11 states monthly.
Properties advertised in VIEW are also featured on CBView.com, the online companion to VIEW magazine.
HOMES & ESTATES READERSHIP
Total Annual Reach* �.� MILLION
HOMES & ESTATES ��,���+
PER ISSUE
Direct-mail distribution to the WealthEngine ®
Demi-Billionaire List of individuals with a minimum net worth of $500 million. Plus, distribution to the top clients of Coldwell Banker Global Luxury ® agents, and Coldwell Banker Realty offices worldwide.
UNIQUE HOMES MAGAZINE ���,���+
PER ISSUE
Homes & Estates magazine is inserted into Unique Homes, which is distributed worldwide and has been published for more than 50 years
*Combined print and digital publications.
STRATEGIC MEDIA AFFILIATIONS
From The New York Times to Condé Nast Traveler, the Coldwell Banker Global Luxury ® program encompasses a distinguished portfolio of media affiliations to ensure your property’s exposure to affluent readers the world over.
DIGITAL ���,���+
PER ISSUE
Digital editions are emailed to a targeted group of affluent consumers and subscribers of the Coldwell Banker Global Luxury blog
THE WALL STREET JOURNAL ���,���+
PER ISSUE
Insertion into subscriber copies of the Friday edition of The Wall Street Journal in top ZIP codes in major metropolitan areas
Financial & News
BLOOMBERG FINANCIAL TIMES
THE DAILY TELEGRAPH
THE NEW YORK TIMES
THE WALL STREET JOURNAL MANSION GLOBAL
Luxury Lifestyle
DREAMER DWELL
ELITE TRAVELER
JAMESEDITION
OCEAN HOME
ROBB REPORT
Boating
BOAT INTERNATIONAL CRUISING WORLD
SAILING WORLD
YACHTS & YACHTING
Condé nast
Luxury Group
ARCHITECTURAL DIGEST
BON APPÉTIT
CONDÉ NAST TRAVELER
GOLF DIGEST
GQ
THE NEW YORKER
VANITY FAIR
VOGUE
WIRED
Equestrian
THE CHRONICLE OF THE HORSE
EQUESTRIAN LIVING
HORSE & RIDER
THE PLAID HORSE
PRACTICAL HORSEMAN
City Lifestyle & Specific Interest
MODERN LUXURY
THE REAL DEAL
UNIQUE HOMES
Farm & Ranch
LAND.COM
THE LAND REPORT
International CONDÉ NAST UK REAL ESTATE
HONG KONG TATLER
JUWAI
PROPGOLUXURY
SIMPLY ABU DHABI
MEDIA RELATIONS
Guided by the belief that each home has a story to tell, the Coldwell Banker Global Luxury ® program offers elite clients the opportunity to share their homes’ unique narratives through the media.
As part of a bespoke marketing plan, I may work closely with regional marketing teams to leverage strategic media relationships in order to showcase your home to the widest possible affluent audience. Harnessing the global influence of these key media players has historically generated exposure for our most notable listings in toptier outlets such as The Wall Street Journal, Forbes and CNBC.
BROKER-TO-BROKER NETWORKING
Exclusive Look
With this powerful online marketing platform, I can showcase your extraordinary property to brokers within our company in minutes for greater exposure, before it even hits the MLS.
Broker Open House
To ensure that your property is front and center in the local real estate community, topperforming brokers will be invited to a private reception at your home.
Broker Preview
Your property may be registered as part of a weekly preview inviting the area’s top brokers to tour your property for an agreed-upon period of time.
Distribution of Materials
Property marketing materials, including but not limited to postcards, flyers and brochures, will be distributed through the Coldwell Banker Global Luxury ® network to keep the broker community informed.
TARGETED MARKETING
The Coldwell Banker Global Luxury ® program enables me to identify the right affluent clientele for your exceptional home. Our relationship with WealthEngine ® gives me access to the largest database of high-net-worth individuals in existence, elevating direct marketing for some of the most exclusive properties to a new level. By curating the data based on lifestyle, interest and net worth, the precise audience of affluent buyers most likely to purchase your home can be targeted.
MARKET EVALUATION
A strategy based on unparalleled expertise and an intimate knowledge of current industry trends
STRATEGIC PRICING ANALYSIS
A strategic pricing analysis, or SPA, is a report that pulls data from the multiple listing service (MLS) based on buyer and seller activity in your area. Information in your SPA includes:
HIGH-END PROPERTIES IN your area that recently sold
HIGH-END properties in your area that failed to sell
Pending sales in your area
High-end active listings in your area
I will use this information to develop a pricing and positioning strategy that creates a perception of value, makes your property competitive and generates excitement among buyers.
MARKET EVALUATION
The best price obtainable for your home will ultimately be determined by the dynamics of the market, including factors such as:
1. Location
2. Buyer Demand
3. Financing
If the asking price of a property increases beyond fair market value, the pool of potential buyers decreases the number of showings and the percentage of qualified buyers viewing your home.
STEP BY STEP
Backed by an exclusive and comprehensive suite of luxury marketing support and resources, I have the expertise to guide you through every step of the home selling process.
Step 1 – Pricing
• Prepare a strategic pricing analysis (SPA)
• Review market conditions
• Review other homes on the market
• Discuss your home-sale goals
• Determine the optimal listing price
Step 3 – Marketing
Step 2 – Preparing
• Remove clutter and organize
• Clean and make repairs
• Stage your home for sale
• Consider a home protection plan
• Complete listing documents and disclosures
Step 4 – Closing
Percentage of the market the property appeals to
• Install distinctive Coldwell Banker Global Luxury ® yard sign
• Promote your home on the MLS
• Syndicate your home’s listing to real estate websites nationally and internationally
• Implement your customized property marketing plan
• Respond to online buyer inquiries
• Arrange showings
• Communicate feedback
• Provide market updates
• Evaluate offers and negotiate best price and terms
• Facilitate inspections
• Coordinate closing date, time, location and contacts
• Monitor buyer financing and home appraisal
• Follow up on details
• Review closing statement
• Close the sale
• Provide copies of all closing documents
FINAL MESSAGE
My whole life I have been told that being knowledgeable and professional is key when making first impressions. Plus a calm, efficient and patient manner and tons of enthusiasm for what you do will make you stand out above the rest. I stand out above the rest for these very reasons. My clients tell me they wouldn’t want anyone else working with them to buy or sell a home because of my level of support, expertise and responsiveness, as well as superior representation. Your time is valuable, so how could I waste a second of it? My #1 goal is to be diligent in assisting my clients with one of the largest decisions they will make in their lifetime. I will exceed your expectations, my professionalism will boost your confidence, and I will make sure every step I take is to your liking. I will be the example for others to follow – you are that important to me.
I am energetic, pleasant, professional, knowledgeable and a fantastic representative to fulfill your needs. I always put myself into your shoes by asking, “What would I want for my family and me?” I want the best possible outcome for my family, and by ensuring the same for you, I’ve become one of the best real estate agents on the West Coast, ranking in the top 1% of all Coldwell Banker ® agents nationwide out of a pool of 100,000+!
This is my life. This is my legacy. I’d be honored if you let me be the first to say, “Welcome home!”