PAX International Media Kit 2024

Page 1

NOVEMBER / DECEMBER 2022 • WWW.PAX-INTL.COM

REGIONAL WRAP-UP: MIDDLE EAST, ASIA, AFRICA

APRIL 2023 • WWW.PAX-INTL.COM

New s and analy sis for the passenger ser vices executive

Destination constellation: Airlines and suppliers reach for the stars to improve passenger experience

Amenities & Comfort

JUNE 2023 • WWW.PAX-INTL.COM

New s and analy sis for the passenger ser vices executive

Go for green

WTCE HAMBURG

New s and analy sis for the passenger ser vices executive

True sustainability: Inside the industry’s major push to put the earth first

2024 MEDIA KIT WWW.PAX-INTL.COM


A PROMISING YEAR AHEAD F

Other

or more than a quarter-century, PAX International has covered an industry that is bold, resilient and fascinating. We have an exciting editorial calendar planned for this year, with five issues spanning the passenger services, catering, amenities and comfort, tableware and airline news categories. Our reporters will be present at all major tradeshows of the year, and we will continue to hold our annual Readership Awards, publish a weekly e-newsletter and update the website with daily news. With travel confidently getting back on its feet, we want to thank our loyal readers and advertisers for their support, many of whom have been with us since the first publication rolled off the press in 1997. Join us in 2024 as we look forward to the promising year ahead.

10% 20%

Europe

25%

Asia

20%

OUR MEDIA PARTNERSHIPS

Jane Hobson Managing Editor PAX International

The Americas

25%

Middle East & Africa

APEX (Airline Passenger Experience Association) IFSA (International Flight Services Association) AIME (Aircraft Interiors Middle East) WTCE (World Travel Catering & Onboard Services Expo) AIX (Aircraft Interiors Expo) FTE (Future Travel Experience) APOT (Asia Pacific Onboard Travel)

GAIN EVEN MORE COVERAGE

Contact your sales rep for information regarding PAX Tech, our sister publication covering the interiors, IFE, connectivity and MRO industries.

EDITORIAL CALENDAR AND DISTRIBUTION (subject to change) March 2024 – Amenities & Comfort: Special digital-only issue April 2024 – Specialty Meals: Special digital-only issue May 2024 – World Travel Catering & Onboard Services Expo (WTCE) – Hamburg, Germany: 2,000 print copies Sept/Oct 2024 – International Flight Services Association (IFSA) Global EXPO – Long Beach, USA: 1,000 print copies Nov/Dec 2024 – Middle East, Asia and Africa: Regional Wrap Up: Special digital-only issue *All of our trade show print editions are also sent to our targeted email list of supplier and airline professionals.

HOW TO REACH OUR READERS PAX International is the leading voice for the passenger services industry, covering onboard catering, amenities, comfort and inflight entertainment sectors

PRINT EDITIONS ■ Select from a wide variety of ad sizes that suit any budget ■ Speak with one of our sales staff for information regarding bulk rates

AD RATES POSITION*

1X

2-4

15+

€8,000

€5,750

€5,500

INSIDE FRONT COVER (2)

€7,000

€4,750

€4,500

INSIDE BACK COVER (2)

€7,000

€4,750

€4,500

DOUBLE-PAGE SPREAD (3)

€8,500

€8,250

€8,000

FULL PAGE (2)

€5,000

€4,250

€4,000

HALF PAGE (4)

€2,500

€2,050

€1,800

THIRD PAGE (5)

€1,700

€1,450

€1,200

QUARTER PAGE (6)

€1,250

€950

€700

STRIP (7)

€1,250

€950

€700

FRONT COVER (1)

€20,000

OUTSIDE BACK COVER (2)

1

2

3

4

4

5

*SEE PRINT SPECS ON BACK OF MEDIA KIT

6

7


DIGITAL ISSUE BLASTS

E-NEWSLETTER

■ Both our print editions and our special digital-only editions are sent out to our 15,500-strong (and growing!) email list

■ Sent out every Tuesday to our email list of 15,500 in-demand pros

TOP BANNER SPECS: 650 X 150 pixels September 2022 issue now available online!

■ Ask about special rates for dedicated emails sent to our list TOP SUPER BANNER SPECS: 650 X 150 pixels 6 MONTHS

12 MONTHS

TOP AND BOTTOM SUPER BANNER RATES

(26 issues)

(52 issues)

€15,000

€20,000

ISSUE

SIDE BANNER

TOTAL PRICE

PAX International (Onboard catering and passenger services) • Amenities & Comfort (digital-only) • ASIA (digital-only) • WTCE, Hamburg • IFSA, Long Beach • Regional Wrap Up (digital-only)

SPECS: 166 X 362 pixels Top Banner: €5,000 Bottom Banner: €4,000

BOTTOM BANNER SPECS: 650 X 300 pixels

WEBSITE ■ Our website garners 12,000 page views and more than 9,200 new visitors each month ■ Nearly half of all traffic to our website is direct and nearly 40% is through Google, proof that our readers are the targeted, professional audience you want to connect with

6 MONTHS

12 MONTHS

(26 issues)

(52 issues)

€7,000

€10,000

BUTTON

SPECS: 166 X 166 pixels 6 MONTHS

12 MONTHS

(26 issues)

(52 issues)

€5,000

€8,000

MID SUPER BANNER SPECS: 450 X 362 pixels 6 MONTHS

12 MONTHS

(26 issues)

(52 issues)

€8,000

€12,000

TOP BANNER

SPECS: 970 X 118 pixels 6 MONTHS

12 MONTHS

€15,000

€20,000

SIDE BANNER

SPECS: 176 X 468 pixels 6 MONTHS

12 MONTHS

€7,000

€10,000

BUTTON

SPECS: 176 X 176 pixels 6 MONTHS

12 MONTHS

€5,000

€8,000

IN-GRID BANNER SPECS: 320 X 480 pixels

SITE TAKEOVER

SPECS: Total Size: 1920 x 1080 px Design Area: Top: 1920 x 100 px Each Side: 335 x 1080px Center: 1250 X 980px Please contact your ad representative for further details

6 MONTHS

12 MONTHS

€7,000

€10,000

BOTTOM BANNER SPECS: 970 X 118 pixels 6 MONTHS

12 MONTHS

€8,000

€12,000

Files: JPG or GIF (animated accepted) file.


PRINT ADVERTISING SPECIFICATIONS ADVERTORIAL REQUIREMENTS

All advertorial copy must be supplied by the client in highresolution digital format (PDF) no later than 30 days prior to the publication deadline to accommodate editing and design.

PRINT AD SPECS Millimeters FRONT COVER TRIM SIZE 203 x 186 BLEED SIZE 210 x 193

Artwork: All artwork must be provided to PAX International Magazine in digital format (high-resolution – 300 dpi minimum) on CD or via e-mail/image transfer site. FULL PAGE AND DOUBLE PAGE SPREAD ADS MUST INCLUDE BLEED. Millimeters

Inches

8" x 7.33" 8.25" x 7.5"

Inches

HALF-PAGE HORIZONTAL TRIM SIZE 170 x 114 6.7" x 4.5"

FULL PAGE

TRIM SIZE 203 x 267 8" x 10.5" BLEED SIZE 210 x 273 8.25" x 10.75"

QUARTER-PAGE TRIM SIZE 89 x 114

3.5" x 4.5"

DOUBLE-PAGE SPREAD TRIM SIZE 406 x 267 16" x 10.5" BLEED SIZE 412 x 273 16.25" x 10.75"

THIRD OF A PAGE TRIM SIZE 60 x 246

2.35" x 9.7"

HALF-PAGE VERTICAL TRIM SIZE 89 x 246 3.5" x 9.7"

C O N D I T I O N S

STRIP

TRIM SIZE 194 x 38

F O R

Once the insertion order is signed or a written agreement by email is in place, the client company is required to forward payment to Paramount Publishing Company Inc. within 30 days after the publication of the magazine. Materials must be sent to Paramount Publishing Company Inc. by the determined deadline. If the client company fails to have materials delivered on time, it will still be liable for the payment. This payment agreement will be adhered to even when the client fails to deliver the material by the deadline and

A D V E R T I S I N G

the advertisement therefore does not run in the issue. Cancellation of this contract, in part or in its entirety, must be provided, in writing or via email, 45 business days in advance of the publication deadline. Cancellations that do not conform to the 45 business day lead-time will run as originally agreed. Furthermore, cancellations will void discounted rates outlined in the agreement. As such, all remaining and previously run advertising will be billed and/ or re-billed to the client at full-rate card prices.

CONTACT US FOR MORE INFORMATION Jane Hobson, Managing Editor of PAX International and PAX Tech magazines jane@pax-intl.com | 1-416-997-3914

FOLLOW US

PAX International

@pax_international_magazine

PAX International Magazine

@paxintl

7.65" x 1.5"


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