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Beyond the Burger: Is Your Plant-Based Assortment Satisfying Customers?

In the past three years the plantbased industry has exploded, now valued over $7 billion in the U.S., according to data from the Plant Based Foods Association, GFI and Spins. What was once novel is now mainstream with consumers expecting a complete range of plant-based options wherever they go.

What’s driving this growth? Consumers are looking for healthier choices and variety in plant-based offerings. Much of the growth is driven by Millennials and Gen Z who deeply value sustainability, animal welfare and a healthy lifestyle. In 2023, plantbased snacks focusing on creative ingredients and boasting sustainability benefits are in high-demand. The spotlight is also on seafood and eggs, two categories seeing manufacturers debut innovative and exciting analogs.

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According to the Datassential’s 2023 Food Trends,

40% of consumers plan to purchase plant-based meat products in 2023. There is a dizzying selection of products already out there, and many more waiting in the wings to entice and delight discerning customers. How do you make sure your assortment is comprehensive enough to satisfy your customers? Plant Based World Expo, taking place September 7 – 8, in New York and November 15 – 16 in London, are the best places to experience hundreds of new plant-based products from around the world. You’ll find everything from plant-based steaks and fish, to pastas, cookies, ice cream and beverages. Speak with the right contacts, taste the products, and access all of the information you need to make your decisions.

There’s a great mix of attendees, including manufacturers, retailers, and ingredient suppliers. There’s also a good mix of brands exhibiting with lots of innovation and good ideas on show.

— Michael Hunter, Chief Commercial Officer Meatless Farm

Alongside the expos are a series of seminars, fireside chats, and case studies exploring the ‘why’ behind consumers’ choices – and how to bring the right products to stores. Sessions present the latest data and the case-studies will take a candid look at ‘what worked and what didn’t from past rollouts.

If you provide plant-based products to retailers, there’s never been a more important time to get noticed. Exhibiting at Plant Based World Expo allows you to connect with the decision makers who are searching for products like yours in a captive and inspiring environment. Get the best location by reserving your booth early and ensure your brand isn’t left behind.

NORTH AMERICA:

Sept. 7 – 8, 2023 Javits Center, NYC

EUROPE:

Nov. 15 – 16, 2023

ExCeL London

Is your plant-based offering leaving customers hungry for more?

Almost every store now has some form of plant-based option, so how can you make sure your offering stands out?

Bring your business to the forefront of this food revolution by offering the latest innovations from one of the fastest growing food categories – before your competition.

Plant Based World Expo will present the latest cross-category product launches from steaks and fish to pastas, cookies, ice cream and beverages.

Join thousands of decision makers from retail and foodservice. Registration opens this spring!

plantbasedworldexpo.com plantbasedworldeurope.com

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